2018-2019 Operating Budget Overview Sheridan Student Union Inc - Presented by: Enrique Ponce President March 13, 2018

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2018-2019 Operating Budget Overview Sheridan Student Union Inc - Presented by: Enrique Ponce President March 13, 2018
2018-2019 Operating Budget Overview
                 Sheridan Student Union Inc.

Presented by:

Enrique Ponce        Jamie King        Hanh Ngo
President            General Manager   Senior Manager, Finance

March 13, 2018
2018-2019 Operating Budget Overview Sheridan Student Union Inc - Presented by: Enrique Ponce President March 13, 2018
Background and Budget Assumptions

The following summary document is designed to provide explanations and assumptions used in the
preparation of the operating budget for the Sheridan Student Union Inc. (SSUI) for the year ending April
30, 2019.

This document has been prepared after receiving budget proposals from division managers and the
student executive team. As will be discussed throughout, all accounts have been estimated and
compared to prior year’s data forecasts to highlight any key changes or areas of concern. This document
has been prepared as a guide following consultation with the Executive, Management, and the Finance
Committee, and to secure approval from the SSUI Board of Directors. With this budget on track for
approval and implementation prior to our fiscal year end, it is our hope that this budget will provide
stability and continuity to the organization as we move forward into the 2018-19 fiscal year.

This budget is an “operating budget” and does not reflect the anticipated fees for capital asset additions
or the restricted funds for building fee expenses. This also does not include flow-through accounts for
health & dental fees or any amounts currently held in our reserve accounts. The term “operating
budget” can therefore be defined as the amounts collected (mainly) through the SSUI Student Activity
Fee and our food and beverage and other ancillary services, and used to cover the costs associated with
day-to-day business operations.

Estimated student enrolment figures used in this budget are conservatively estimated based on
preliminary data provided by Sheridan College. The 2018-19 Student Activity Fees used in this operating
budget per term are as follows:

Spring 2018                              $58.00
Fall 2018/Winter 2019                    $80.00

The assumptions used in this analysis and other forecast materials have been prepared by management,
and are valid as of the date of this report. Management provided input into these revenues and costs by
divisions as follows:

Student Activity Fee                                             Hanh Ngo & Jamie King
Marketing & Communications                                       Mia Fatrdla
Trafalgar Food & Beverage & Trafalgar Facility                   Dan Casey
Davis Food & Beverage & Davis Facility                           Dan Casey
Employment                                                       Sawssan Matar, Hanh Ngo & Jamie King
Services, Offices & SafeWalk                                     Fawzia Hassan & Amanda Bhajan
Events & Programming                                             Danny Connelly
Leadership & Engagement                                          Jenna Pulver
Elections                                                        Tristan Paul
General & Administrative & Board & President                     Enrique Ponce & Jamie King
Executive Divisions                                              Laura DiViesti, Anders Gatten, Kausar
                                                                 Farooq, Enrique Ponce
2018-2019 Operating Budget Overview Sheridan Student Union Inc - Presented by: Enrique Ponce President March 13, 2018
In summary, the Corporation`s proposed operating budget for 2018-19 is projected to be $5,316,105.
We plan to pursue a balanced budget, despite enhancing spending in several areas of the organization.

From an organizational standpoint, it is the administration’s opinion that running a balanced budget is
important since we are an incorporated not-for-profit organization. You will note that most significant
changes in this budget attempt to accommodate the significant impacts of Ontario’s new minimum
wage legislation which is moving minimum wage to $14 an hour starting in January, 2018 and $15 an
hour starting in January, 2019.

Where allocating significant new investments (i.e. events, services and executive positions), care has
been taken to try to align these investments with the SSUI Board’s established strategic direction related
to:

    1)   Governance
    2)   Advocacy
    3)   School Spirit
    4)   Wellness
    5)   Services
    6)   Engagement

When reviewing the budget, the prior year’s budget, and projected actual spending and proposed
budget lines are included for comparison.

We are pleased to report that the budget format and performance margins related to our food and
beverage operations continue to more accurately represent these divisional areas than our budget
historically has been able to in the past. This has been a challenge for several years, and we wish to
acknowledge the significant impacts the 2017-18 faculty strike had on our ancillary and student fee
revenues, which continue to create some uncertainties with regards to projecting revenues and
expenses.

Besides fiscal goals, the execution of the 2018-19 operational budget continues to carry the additional
goal of building and retrenching the SSU’s growing fiscal and management stability. It is management’s
opinion that this budget should demonstrate continued growth and stability as the organization
continues to pivot to become ready for the opening of the new Hazel McCallion Campus Student Centre
in 2019, and anticipate the financial pressures this will place on the SSU. This is a critical concern for
management.

Conceptual of new HMC2A Student Centre Scheduled for Fall 2019 Opening:
2018-2019 Operating Budget Overview Sheridan Student Union Inc - Presented by: Enrique Ponce President March 13, 2018
Revenue Mix

Further to analysis of the projected General Activity Fee and ancillary revenues, our 2018-19 budgeted
revenues are expected to be $5,316,105 compared to a budgeted revenue of $4,906,816 for 2017-18.

As the charts below show, the revenue mix from 2017-18 to 2018-19 is projected to be similar, however
the mix does include increases in our General Activity Fee revenues. The revenue mix also includes
increases in SSU food and beverage revenues, although as a percentage of our overall revenue mix this
represents a declining proportion of projected overall revenues.
Expense Mix

Our overall budgeted expenses for 2018-19 are planned to be $5,316,105, versus our 2017-18 budgeted
expenses of $4,906,816.

As the charts below show, the expenses mix is similar, however it is worth noting a planned increase to
part-time employment costs related to the Ontario minimum wage increase and increased services costs
surrounding clubs in particular are driving expenses in these areas. Expenses are projected to decline in
our events and programming division due to a more realistic assessment of actual spending needs
within this division.
Budget Summary

Revenues:

                                      2018/2019                                   2017/2018
                                      Proposed        2017/2018                   Forecasted
                                       Budget          Budget        % Change       Actual

Division description                  Revenues        Revenues       Revenues     Revenues
General Activity Fee                     $3,667,935     $3,363,323         9.1%      $3,448,578

The Den                                    $295,035       $327,084         -10%       $297,854

Union Fresh/Booster Juice                  $192,500        $85,000         126%       $172,205

Bruin Coffee House                         $135,700       $137,000          -1%       $135,894

Davis Catering                              $27,540        $27,540          0%         $39,195

The Marquee                                $468,803       $476,377          -2%       $434,073

Union Burrito                              $185,900       $177,000          5%        $158,462

The Coffee Loft                            $125,600       $120,000          5%        $119,445

Trafalgar Catering                         $107,050       $106,450          1%        $106,698

Interest Income                             $15,000        $15,000          0%         $12,000

Events Income                               $32,500        $17,500         86%         $15,000

Other Income                                $62,542        $54,542         15%         $45,092

Total Revenues                         $5,316,105     $4,906,816          8.3%    $4,984,494

Expenses:
Division description                  Expenses        Expenses       Expenses     Expenses
Marketing, Communication & Creative        $212,825       $203,447          5%        $188,546

The Den                                    $389,768       $388,822          0%        $357,369

Union Fresh/Booster Juice                  $164,051        $81,543         101%       $149,215

Bruin Coffee House                         $125,961       $115,515          9%        $122,714

Davis Catering                              $13,731        $13,731          0%         $20,169

The Marquee                                $584,815       $546,841          7%        $526,027

Union Burrito                              $165,894       $149,365         11%        $131,457

The Coffee Loft                            $120,970       $108,085         12%        $104,227

Trafalgar Catering                          $36,480        $36,480          0%         $34,823

Facility Costs                             $370,515       $352,487          5%        $351,231

Employment Costs                         $1,691,499     $1,502,863         13%       $1,493,407

Services Costs                             $377,225       $321,844         17%        $286,934

Events Costs                               $421,839       $480,977         -12%       $402,366

Trafalgar Executive Costs                   $49,332        $41,768         18%         $34,129

Davis Executive Costs                       $49,332        $41,768         18%         $41,012

HMC Executive Costs                         $49,332        $41,768         18%         $41,502

General & Administrative Costs             $172,573       $159,535          8%        $167,638

President's Budget                          $68,500        $59,000         16%         $55,257

Board of Directors Costs                    $73,683        $71,183          4%         $61,003

Leadership & Engagement                     $78,018       $108,415         -28%        $86,003

Election                                    $62,044        $41,616         49%         $33,148

Safe Walk                                   $37,720        $39,764          -5%        $36,913

Total Expenses                         $5,316,105     $4,906,816          8.3%    $4,725,090
General Activity Fee

The General Activity Fee is the main source of income for Sheridan Student Union Inc., and a critical
revenue stream for the annual operating budget. Considering a very flat enrolment projection for 2018-
19 (we are projecting 0.5% where historically we have planned for 2-3%), growth in this revenue stream
is almost exclusively due to a SSU board authorized ancillary fee increase. This fee increased moved the
SSU Fall & Winter Activity Fee from $75 to $80 (please note the Spring 2019 Activity Fee will move from
$58 to $65, however this will not affect the 2018-19 budget).

Management believes that the SSU Board’s decision to increase activity fees was especially prudent this
year as the organization transitions to the opening of the new HMC2A facility in 2019.

This summer the President and General Manager aim to assess fees moving forward, and engage in a
critical examination of fee structures at other student unions. This will be important information for fee
planning efforts, however it will be difficult to compare student union operations across Ontario (we are
multi-site with significant food and beverage investments, where other student unions are significantly
scaled-back).
Divisional Details
Marketing & Communications

Management continues to interpret increased investments in our Marketing and Communications
Division as being consistent with the SSU Board’s articulated goals of enhancing all of the board’s
articulated strategic goals. Effective marketing and promotional efforts also support add divisional areas
at SSU.

Within the divisional budget, most of the increased costs related to the accommodation of provincial
minimum wage increases.
Programming & Events

Within the 2018-19 budget, the Programming & Events Division has experienced some of the most
significant changes. Specifically, the impacts of the minimum wage legislation have contributed nearly
$33,000 in additional costs. These costs have been offset through reductions to the programming
budgets at each of the campuses to reflect annual spending.

Management is transitioning the management from a two-manager team to a one manager model, and
is challenging the division to plan for cost-effective programming at each of our campuses. We will still
run traditional programming in our pub spaces, however student participation in these spaces is
declining, and broader trends within the industry are focusing on less costly programming efforts
engaging a broader (i.e. non-pub) student community more frequently.
Food and Beverage Operations:

                                               $1,538,128                             $1,601,669
                                  $1,463,825                           $1,446,000
   $1,800,000        $1,456,451                               $1,440,382
   $1,600,000

   $1,400,000

   $1,200,000

   $1,000,000

     $800,000

     $600,000

     $400,000

     $200,000

           $0
                     Food & Beverage Operations             Food & Beverage Operations
                              Revenue                                Expense

                2017/2018 Budget        2017/2018 Forecasted Actual        2018/2019 Budget

The 2017-18 year was challenging for SSU’s food and beverage division due to the faculty strike, and the
introduction of significant increases in Ontario’s minimum wage. The 2018-19 budget is planning for
increased sales (and expenses) in our operations, and continued pressures related to an additional $1
per hour to the Ontario minimum wage in January, 2019, bringing the hourly rate to $15.

As minimum wage increases settle, this creates a highly volatile fiscal environment for our operations as
we see increased costs passed along, particularly concerning the costs of transportation, and the cost of
goods.

Stability is management’s key objective with this division in 2018-19 as we prepare to operationalize the
new HMC2A facility in 2019. Daily monitoring will be required to achieve this goal, and as a result, this
budget (indirectly through the Employment Division) is integrating a performance-based bonus related
to the achievement of labour and cost-of-goods targets. Monitoring these targets closely will be key to
the success of this budget.
Facilities:

Facilities Division spending is also managed within our Food and Beverage Division. Increases this year
are almost exclusively related to cleaning contract increases in our Student Centres.
Employment:

Our employment budget is one of the more significant growth areas this year, looking to factor in:

    •   A first full-year integration of the CAAT pension plan
    •   A new Clubs Manager position
    •   CPP / EI/ extended health and WSIB increases
    •   Maternity benefits (up to 70% of salary for 12 months, of which, EI covers 55% to a max.
        amount, so SSU is committed to top up the difference or 15% top up)
    •   Modest training and professional development increases
    •   Increased finding for SU101 costs and a modest staff retreat
    •   A dedicated budget line for an SSU Employee Bursary Program
    •   A planned 5% increase for non-management FT staff whose salaries must be adjusted to ensure
        equity in relation to the nearly 24% increase in the compensation of the PT staff they manage
    •   A planned 3% increase for management FT staff to, again, preserve equity as much as possible
        with the FT staff they manage.

As in any not-for-profit organization, employment costs account for considerable budgetary expenses.
In SSU’s case, the intent of this budget is to continue to promote stability in our employment group, and
continuity. While 3-5% increase is not typical (we usually aim for 1.5-2%), we need to address salary
gaps at the lower end of our fulltime scale, and to ensure continuity and stability across the entire
organization as our organization transitions in to the HMC2A facility.
Services:

The Services Division budget seeks to focus on the SSU’s strategic goal of student engagement and
wellness through proposed new investments in the following areas:

               •       Increased PT wages reflecting minimum wage legislation
               •       New software for Clubs (Campus Vision)
               •       Increased spending related to the Food First program
               •       Assumption of all office budgets which were previously accounted for elsewhere
Campus Executive Budgets:

Campus executive budgets remain largely unchanged, mostly adjusting to accommodate the impacts of
Ontario minimum wage legislation.
General & Administrative:

Generally, this budget looks to maintain itself, with anticipated increases in insurance, consulting fees
and mileage costs.

The requested increase to consulting fees is to assist management to obtain an independent consultant
assessment of current SSU FT salary scales. Some challenges in recruitment, retention, and various data
inconsistencies are providing us with a sense that such an engagement is important.
Board of Directors:

Most of the changes to the Board budget are minor, looking to reflect actual expenses and anticipated
audit fee increases.
Leadership and Engagement:

This budget line is adjusting to reflect shifts of certain elements to other budgets, and to reflect actual
spending.
Elections:

Increases in this divisional area largely relate to increased investments in:

    •   staffing and minimum wage costs
    •   ongoing licensing costs related to voting software
    •   increased investments in our board retreat and training
Safewalk:

Increased investments in this divisional area largely relate to increased payroll costs at TRC and Davis as
the program has become more entrenched through new management and oversight relationships with
the campus security offices.
Summary:

The 2018-19 budget looks to build upon the strength and stability of the SSU’s operations, and place the
SSU in a stable position to expand into the new HMC2A campus facilities in 2019-20. It is important for
the SSU to be in a position of stability once those new operational areas come on line.

The impact of Ontario’s minimum wage legislation are driving many areas of this budget, as well as
increased costs related to retaining a stable FT workforce through our HMC2A transition, and
attempting (wherever possible) to maintain centralized management of our three locations in order to
avoid duplicating or triplicating FT staff investments at those facilities.

The SSU is in a period of significant transition, and this budget seeks to provide a strong platform upon
which for with SSU to enter a period of continued expansion and growth. Visions for the role of the
student union to complement the goals recently outlined by student affairs in their five-year plan
continue to be assessed. This budget allows for Sheridan Student Union to continue to evaluate and
participate as a strong and meaningful partner of the college, addressing the priorities of our elected
student board.
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