2020 Exhibitor Information Pack - cover - LiveFit Health & Fitness Festival
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LiveFit
Health & Fitness
Festival
21-22 March
2020
Exhibitor Information Pack
cover
WWW.LIVEFIT.CO.NZ
ORGANISEr
INFORMATION
Why LiveFit
When you look at the NZ stats of obesity and lack of physical activity,
there has to be a better way.
LiveFit was born out of a desire to provide Kiwis with something that
provided education and motivation to live healthier lifestyles and at the same
time help businesses in the health, fitness, wellness and lifestyle sectors create
engaging and meaningful discussions with their customers.
A few years ago I wouldn’t have considered myself a ‘big’ person but I still
managed to drop 14kgs and 8% body fat. I also started to take a real interest in
health and fitness. I now like to take part in a range of different activities to keep
fit and do so regularly.
I spent around 5 years involved in the running of a fitness expo here in NZ but
felt people needed something more engaging, fun and offered more value than
an ‘expo’ in a way that gets people excited about health & fitness. Prior to that I
spent 10 years across marketing, brand activations, promotions, advertising and
event management.
‘Fitness Festivals’ are the new trend overseas and now it’s arrived in NZ! It’s a
great way to get people thinking about their health and activity and would love
for you to join me and my team at the most exciting and engaging health &
fitness event in New Zealand!
JONO RIDLER
Managing Director
ABOUT
LIVEFIT
HEALTH & FITNESS FESTIVAL
A festival of Health & Fitness is coming to Auckland!
21-22 March 2020
This exciting and interactive event will inspire people from all
backgrounds and fitness levels to experience a healthier lifestyle.
From committed health and fitness enthusiasts to those who just want to be more active,
this event is for anyone passionate about ‘living fit’.
Being an interactive festival, visitors will get more value from attending than you would
Let’s Talk.
something like your typical ‘expo’. They’ll be able to take part in a range of activities from
yoga to over 20 different workouts throughout the weekend to see what best suits them and
get a sweat on.
Let’s
We’ll have leading industry experts hosting seminar sessions covering a range of topics from collaborate.
nutrition to mental health, fitness training, general health & wellness, goal setting and more.
There’s also cooking demonstrations, live competitions and so much more, making it a
truly educational, fun weekend for people of all ages including the whole family. We want
to support business in the health, fitness, wellness and lifestyle sectors to reach an active
audience by providing an engaging medium to showcase brands, generate sales, build a
database and enable you to continue to grow.
Let’s livefit.
Get involved with this exciting event in one of the world’s fastest-growing industries
and help Kiwis get fit!
@livefitfestival @livefitfestival @livefitfestival www.livefit.co.nz LIVEFIT HEALTH & FITNESS FESTIVAL 1
Primary Target
Our audience
WHO ARE WE TARGETING 25-45
year old males & females
LiveFit is aimed at ‘every day’ people who may have
an interest in health, fitness and wellbeing from all
backgrounds, fitness levels, ages and demographics.
Inclusive and judgement free.
LiveFit is an event that encompasses movement in any way, shape or form.
Getting Kiwis thinking about moving more and eating better is the key to
creating a NZ that is healthier and happier. Secondary Target
18-24
We’re also targeting those who are a little fresh-faced when it comes to health and
wellbeing and may not be very active yet. They may want to do more but aren’t sure
where or how to start. They may also be uncertain about what products will help
them or what foods are right for them. Some people may be intimidated by
walking into a gym or fitness centre.
These people will be encouraged to attend LiveFit
year olds and
45-60
with their friends to discover the options available
to them. They might be a family where the kids
are active but mum and dad aren’t, which
makes it a fantastic way for them all to do
something together.
years and families
2
176,000
LIVEFIT
REASONS
37 % 30.4 % kiwis say they’ll definitely
start doing some structured
WHY? of children in of all Auckland exercise in the next 12
Auckland 0-14 years are Adults are classed months - providing some
overweight or obese. as obese (10% in great opportunities!
1977)
80% only
7% 47%
of all people attending of children 5-17 years are getting of NZ’s say being
a gym is Gen Z or the recommended level of active is very
Millennials moderate to vigorous physical important
activity of 60mins per day
NZ has the
46% 72%
3 rd
highest rate of
of Regular Exercisers
are doing Fitness Class
Activities
of people say Health
is the main reason for
being active (Physical
obesity in the OECD improvement is only 30%)
Statistic sources: Healthier Auckland Together “Monitoring Report 2018”, Exercise Association of New Zealand
“Exercise in New Zealand Report 2018”, Les Mills Global Consumer Fitness Survey 2019 and Superu “The Wider
Economic and Social Costs of Obesity 2015” Report. LIVEFIT HEALTH & FITNESS FESTIVAL 3
The Trusts Arena is a multi-purpose venue with over
4,900sqm of indoor space and even more outdoor space!
THE VENUE
It’s the best venue in Auckland to be able to showcase all of the different
activities and experiences at LiveFit plus has an onsite gym, a cafe,
TRUSTS ARENA seminar rooms, outdoor grass spaces and a 400m running track.
The central location makes it easy to access by both car and bike with train access at both
Henderson and Sturges Road stations, it’s an easy 20-30min walk or 10min bike to the venue.
Secure bike parking area will be available on site provided by AT as well as 350 car parks (plus
off-site parking nearby).
Retail Zone /
Live Comps / Seminars / Healthy Food Boot camps / Premium Workouts /
VIP Meet & Greet
Cooking Demos / Workout Studio 2 Village Activation Spaces Outdoor Yoga
Workout Studio 1
4
PLANNED
INTERACTIVE
EXPERIENCES
WORKOUTS
Both free and paid workouts will be available
for visitors to try out.
These include workouts from some of the world’s most popular fitness programmes
as well as equipment suppliers and local fitness studios. Premium workouts will see
visitors getting closer to their favourite high-profile international fitness trainers.
2x Fitness Studios inside the main venue as well as outside utilising grass space and
Summer sun gives visitors the chance to discover, experience and sweat with the
help of qualified trainers providing guidance and motiviation.
SEMINARS
We’re big on education and helping people
understand what works best for them and
how they can achieve their goals.
Industry leading experts will provide their advice, knowledge
and guidance on everything from nutrition to mental health,
fitness training, goal setting and more
LIVEFIT HEALTH & FITNESS FESTIVAL 5
LIVE
SHOWCASES Live competitions are a great way to see
some of NZ’s top athletes in action, as well as
everyday fitness lovers.
These live showcases will inspire and motivate people
to stay on track with what they are doing and discover
what feels right for them. Kiwis love to cheer one another
on, and they’ll get plenty of opportunity to do that
throughout the events.
• The Industrial Athletic Invitational returns, an exclusive
competition in which New Zealand’s best CrossFit athletes
are invited to compete.
• Olympic Weightlifting New Zealand will showcase
some of NZ’s best weightlifting athletes, featuring both
Commonwealth and Olympic Games athletes.
• New Zealand Powerlifting will cover the 3 key movements
of Back Squat, Bench Press and Deadlift, featuring some of
the best lifters in the country.
Other events covering a variety of health and fitness
activities to be confirmed. More information available soon.
6
HEALTH FOOD
VILLAGE & CAFE
After taking part in the many different
events at LiveFit, visitors will no doubt
be feeling peckish!
We’ll have an onsite cafe as well as a dedicated area of
delicious health focused food options. This will include
selected Food Trucks and an outdoor seating area to relax in
with live music.
LIVE COOKING
DEMONSTRATIONS
Food is a vital part of being fit
and healthy.
A live cooking theatre will give visitors a glimpse into what
they could be putting on their plate to fuel their body
and feel good. Qualified presenters will cover a range of
different food and meal options as well as showcasing ideas
for various diets.
LIVEFIT HEALTH & FITNESS FESTIVAL 7
Exhibit
Who should exhibit
EXHIBITOR
This is a fantastic opportunity for businesses, groups, gyms, sporting bodies and other
health-related associations.
CATEGORIES
Business owners will be able to engage with thousands of consumers and trade visitors who are
passionate about health, fitness and wellbeing by offering advice and special offers. Cut through
the clutter and have meaningful face-to-face discussions with your target audience. Generate
sales, collect real data and potential leads, build your brand profile, conduct research, receive
feedback and sample & showcase your product and services to engaged consumers. Products
cover everything from apparel and footwear to equipment, health services, nutrition, technology,
accessories, fitness centres / gyms and much more.
Indoor Floor Plan
Active
& Lifestyle
HEALTHY
LIVING Health
KITCHEN
& Wellness
Health Food & Nutri0on Zone Health Food & Nutri0on Zone Kids Health & Fitness Zone
Functional
Training Arena Healthy Food
& Nutrition
FITNESS
Ac#ve & Lifestyle Zone Health Food & Nutri0on Zone Health & Wellness Zone STUDIO
1
Sports
& Outdoors
Functional
Training Arena
Ac#ve & Lifestyle Zone Health & Wellness Zone Health & Wellness Zone
Kids Health
& Fitness
Ac#ve & Lifestyle Zone Sports & Outdoors Zone Misc. Zone
8 NB. Floor plan is subject to to change at organisers discretion. Please contact for the most up to date version.
Floor Plan correct as at 21 October 2019 and is subject to change. Please contact for the latest version.Active Health Healthy Food Sports Kids Health
& Lifestyle & Wellness & Nutrition & Outdoors & Fitness
• Fitness Equipment & Accessories • Holistic Health & Wellness • Wholefoods / Organic / Raw / • Endurance / Trail Run / Multi- • Nutrition
Natural Foods / Superfoods / Sport specific apparel, footwear,
• Apparel / Activewear / Footwear • Health Services: • Sports & Fitness
Fermented accessories, supplements
Chiropractor, Physiotherapy,
• Compression & Performance Wear • Vitamins & Supplement
Podiatry, Massage etc. • Paleo / Keto / Plant-Based / Vegan • Swimming / Triathlon - swimwear,
• Yoga & Pilates Studios accessories • Activities & Swimming Lessons
• Nutritionists / Naturopath / Dietician • Low-Carb / Low-Calorie Alcohol
• Gyms & Fitness Centres • Cycling - road bikes, mountain
• Beauty & Skincare / Laser Clinics • Natural Energy / Nootropics
• CrossFit / HIIT / Functional Training bikes, electric bikes & accessories
/ Hair Removal
• Low Sugar / No Sugar / Refined
/ Swimming Facilities • Running / Walking - apparel,
• Eye Health / Optometrists / Sugar Free
• Boutique Fitness Centres & Studios footwear, accessories
Glasses / Sunglasses
• Gluten Free or Dairy Free / Low GI
• Boxing / Pole / MMA / Dance / • Sporting Associations & Bodies /
• Dental Health / Teeth Whitening
• Ready Meals / Meal Delivery Sports Clubs
Martial Arts / Self Defence
•Vitamins & Minerals
• Smoothies / Kombucha / Teas • Indoor Sports Centres
• Emergency Services & Military
• Proteins & Supplements
Careers • Nutritionist / Naturopath / • Sports Equipment Retail &
• Health Testing & Body Composition Dietician Accessories
• Group Fitness Programmes
Testing
• Chemist / Pharmacy • SUP / Kayak / Surf / Snow / Ski
• Audio Products & Accessories
• Weight Loss / Weight Management Equipment and related apparel &
• Fruit & Vegetable Growers or Retail
• Fitness Technology & Wearables /
• Rehabilitation / Injury Prevention accessories
AI / VR • Meat Pack / Meat Delivery / Free
• Meditation / Mental Health / Mindset Range • Running, Endurance, Obstacle,
• Education & Career Options
Coaching / Hypnosis / Goal Setting Multi-Sport Events
• Food Preparation Equipment e.g.
• Pregnancy / Postnatal Exercise
• Health & Wellness Education / Blenders, Grills, Fryers, Juicers • Active Travel / Holidays
Careers
• Sleep Products / Sleep Aids and
Accessories
• Financial Health
• Pregnancy / Pre and Post-Natal Care
LIVEFIT HEALTH & FITNESS FESTIVAL 9Eric Murray
GUESTS Double Olympic Champion
Nikki Ralston
Yoga Teacher & Owner
Dan Conn Chloe Moir
ex-NRL player and former Nutritionist
global athletic director of
We’re working with some of NZ’s F45 Training
most well-known and respected
Sarah Tanner
fitness trainers, industry experts Wellness Expert
and nutritionists to give visitors
information and an understanding
on how they can apply the advice
Two Raw Sisters
provided to their own lives across
workouts, seminars and cooking
Kirsty Godso
Nike Master Trainer
demonstrations.
We’ve also got some of the biggest Buffy Ellen
names in fitness internationally attending Naturopath, Nutritionist &
the festival to take visitors through Medical Herbalist
a range of different workouts and
the chance to meet & greet. Some
confirmed guests are outlined here with
Danijela Unkovich
more to be announced soon! Steph Claire Smith Nutritionist
& Laura Henshaw
Keep it Cleaner Lisa Jurakovich
1987 NZ Aerobics
Champion
10LET’S
MARKETING COLLABORATE
Show Sponsorship
Promotion opportunities
A $200,000+ marketing campaign will get Sponsorship options are available to ensure you
the festival in front of ‘everyday’ people stand out to visitors attending the weekend event.
as well as those with targeted interests in
They are limited and vary in budget and levels. Some examples
health, fitness, wellness and nutrition. of sponsorships include:
We’re excited to be working with our key media partners
• Festival Presenting/Naming Partner • Show Bag Sponsor
Good Health & Wellbeing magazine, Mediaworks (The Edge,
More FM, Mai FM and George) and billboard company LUMO • Fitness Studio 1 Naming Sponsor • Outdoor Workout Stage
(Main Stage Event Floor) Naming Sponsor
Digital to extend our reach throughout Auckland on top of
a combination of other OOH, social media activity, in-gym • Fitness Studio 2 Naming Sponsor • Premium Workout Sponsor
advertising, EDMs, influencers, blogs, our exhibitor partners • Seminar Theatre Naming Sponsor • Online Ticketing Sponsor
and more.
• Functional & Strength Arena • Door Sales Ticketing Sponsor
The LiveFit website is a responsive, fun and engaging Naming Sponsor
• Trade Ticket Sponsor
destination for visitors to find key information about the • Healthy Living Kitchen Naming
• Industrial Athletic Invitational
Festival. Everything from the interactive experiences to live Sponsor
Sponsor
showcases as well as guests & experts attending, blogs and
• Health Food Village Naming
information, timetables, full exhibitor lists, show specials, • NZ Powerlifting Sponsor
Sponsor
tickets and much more. • Olympic Weightlifting
• Kidszone Naming Sponsor
NZ Sponsor
NB. Marketing plans are subject to change.
• Official Hydration Partner -
Fitness Studios
LIVEFIT HEALTH & FITNESS FESTIVAL 11stand PRICES
BOOK NOW! Stand and event
details
Book before 29 February All stands within the Event will include:
2020 to Save. • Power (standard 10A with 4 x plug multi box)
Prices increase 1 March 2020 for last minute bookings. • Standard grey carpet flooring
BOOK NOW TO SAVE!
• Wall Panels (2.3m high black velcro receptive carpet wall)
(excludes 6 x 6m stands)
Size (LxD) Total SQM SQM Cost Total Cost
• 1 x 150w wall mounted spotlight, per 9sqm
• 2x2m 4 $235.00 $940.00
(excludes 6 x 6m stands)
• 3x2m 6 $228.00 $1,368.00 • Exhibitor only WIFI
• 4x2m 8 $228.00 $1,824.00 • 10 x complimentary 1 Day Visitor Adult Tickets
• 3x3m 9 $220.00 $1,980.00 • Exhibitor Listing on Event Website
(including Company Name, Company Description, Website,
• 6x2m 12 $220.00 $2,640.00
Social Links, Stand Number, Logo and Images)
• 6x3m 18 $210.00 $3,780.00
• Exhibitor Listing in the printed Show Guide
• 9x3m 27 $210.00 $5,670.00 (Company Name, Stand Number and Website only)
• 6x6m 36 $190.00 $6,840.00 • Show Specials Feature Opportunity on Event Website
(includes Company Name, Stand Number, Website,
Product/Special Offer Description and Logo/Product Image)
Corner Stands incur an additional $200+GST fee.
Outdoor Spaces on application. Special rates may apply for
• 1 x Instagram Post (announcement of attendance)
Not-for-profit and charities. Please contact to discuss. • 1 x Facebook Post (announcement of attendance)
Exercise NZ Preferred Supplier or REPs registered provider/
facility or trainer? Contact us for special rates.
12Lead Generation Scanners are a great way to collect data
by scanning visitor entry tickets to grow your database in a
flash. Easy for you and visitors. They can be booked at time of
LEAD GENERATION booking and added to your total invoice.
SCANNERS Receive a scanner app licence for your own Apple (iOS) device
or get an iPad included!
1x iOS app licence $199
1x extra iOS app licence $100
1x iOS licence + iPad $349
1x extra iOS licence + iPad $250
Advertise your brand further in the official Festival Show
Guide. A booklet with all of the event information, timetables
& more! A must-have for visitors.
SHOW GUIDE
Full Page $380
ADVERTISING
Half Page $300
1/4 Page $275
Bottom Banner $225
Payment is accepted via direct credit or credit card (3% fee
applies to all credit card payments).
A 40% deposit is required within 14 days to secure space.
PAYMENT A further 30% is due 20 October 2019 with balance due 20
TERMS February 2020. Any bookings made following these dates
will have previous instalment amounts added to deposit
total. Other instalment options are available by arrangement.
Payment can be made in full if preferred.
LIVEFIT HEALTH & FITNESS FESTIVAL 13As health and wellbeing enthusiasts, we welcome the opportunity to not
just work with you but to help grow your business in this industry.
We’ll also be helping a few more Kiwis live a healthier lifestyle!
CONTACT US
Get in contact with us today to discuss further or find out
more about how we can work together!
For exhibiting and sponsorship enquiries,
please contact
Jono Ridler
+64 21 441 960 or jono@livefit.co.nz.
For marketing enquiries,
please email marketing@livefit.co.nz.
Follow us on social media!
@livefitfestival
@livefitfestival
@livefitfestival
www.livefit.co.nz
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