COMPANY PROFILES 2019 - The Wren Design

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COMPANY PROFILES 2019 - The Wren Design
COMPANY PROFILES                2019

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COMPANY PROFILES 2019 - The Wren Design
Development By Design

LIST OF COMPANIES

1.         Africa!Ignite                        21.   Indigi
2.         African Jaquard                      22.   Lilly Loompa
3.         Amelia Jackson                       23.   Lula Rugs
4.         Ashley Heather                       24.   Macassar Pottery
5.         Aucamp                               25.   Master Wire and Bead Craft
6.         Barrydale Hand Weavers               26.   Meyer von Wielligh
7.         Beloved Beadwork                     27.   Minima
8.         Bili BraWear                         28.   Modern Gesture
9.         Chic Fusion                          29.   Mors
10.        Ckho Ceramique                       30.   Mungo
11.        Clip Clop                            31.   Potters Workshop
12.        Design Africa                        32.   Rarity
13.        De Steyl                             33.   Saks Corner
14.        Eco Furniture Design                 34.   Skinny laMinx
15.        Evolution                            35.   Studio Stirling
16.        Fechters                             36.   Touw Meubels
17.        Feeling African                      37.   Urshworks
18.        Gold Bottom Pots                     38.   Vogel
19.        Head On Design                       39.   Wren
20.        Heartfelt                            40.   Zizamele

Development by Design / Company Profiles 2019
COMPANY PROFILES 2019 - The Wren Design
Africa!Ignite

Africa!Ignite produces and sells
ranges of contemporary décor,
accessory and gift items, all hand
made in KwaZulu-Natal. Each
item is imbued with the exquisite
workmanship, vibrant colours and
iconic designs that characterise Zulu
craft heritage and tradition.

Contact
Margaret Gribble
+27 31 303 5482
margaret@africaignite.co.za
www.ignitedesign.co.za

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COMPANY PROFILES 2019 - The Wren Design
African Jacquard

African Jacquard provides a unique,
handmade range of tastefully designed
home linen. It is woven in South Africa
using the traditional French Jacquard
technique. All of our products are 100%
cotton or cotton/linen blend, offering
a high quality with a wide variety of
designs thanks to the jacquard weaving
technique, which is damask and therefore
visible on both sides. We design our
own products, namely the African and
Contemporary collections, but are also
able to customize designs for our clients.
Our brand is registered as Proudly South
African and we support local companies
for both the weaving and make up of our
products.

Contact
Christine Daron
+27 21 448 4886
c.daron@africajaquard.com
www.africanjacquard.com

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COMPANY PROFILES 2019 - The Wren Design
Amelia Jackson

We are hand weavers making home textiles
and rugs from cotton yarns, 90% of which
are recycled or upcycled yarns. Amelia
Jackson Industries is based in Cape Town,
South Africa. We supply our ranges to
stores all over the country, neighbouring
states and the rest of Africa. We also have
exported into Australia and the United
Kingdom. We also supply to the hospitality
sector. We are able to match colours to the
buyer’s requirements and we have a fairly
short turn around. We have very small
minimum requirements making it easier
for buyers to test the market with
their ranges.

Contact
Alan Glasser
+27 21 761 6699
glasser@mweb.co.za
www.ameliajackson.co.za

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COMPANY PROFILES 2019 - The Wren Design
Ashley Heather

Utilising silver and gold recycled from
circuit boards by a small refinery
right here in South Africa, all ‘ashley
heather’ jewellery is meticulously
handcrafted in our Cape Town studio.
Passionate about, and committed
to ethical production, we combine
traditional gold-smithing techniques
with modern technologies and
contemporary designs to create
unique jewellery with a conscience.

Contact
Ashley Heather
+27 82 563 5086
info@ashleyheather.co.za
www.ashleyheather.co.za

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COMPANY PROFILES 2019 - The Wren Design
Aucamp

AUCAMP.studio is a small eco printing and
natural dyeing studio specialising in unique,
single production products and art. We find
our main inspiration in the gifts nature has
to offer, not just through the extraction of
dyes from plant material, but also through
the alchemy of combining elements such
as metals, clay, water and steam. It’s a
collaboration with nature. Our new range
focuses on designer scatter cushions, wall
panels and art on high quality fabrics such
as hemp and silk.

Find us in Hermanus, South Africa

Contact
Leoni Aucamp
+27 82 925 5663
leoni.aucamp@gmail.com
www.aucamp.studio

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COMPANY PROFILES 2019 - The Wren Design
Barrydale Hand Weavers

The distinctive style of Barrydale
Hand Weavers is achieved by weaving
natural unbleached cotton on traditional
handlooms. This ´honesty´ of the
production process and use of quality
raw materials, results in a distinctive
‘handmade’ look and feel, whilst
producing high quality, durable items.
The finished products in an organic
white are very textured and tactile, with
splashes of colour introduced by weaving
in coloured stripes in a variety of designs.
The tableware range includes tablecloths,
napkins, table runners and place mats.
The kitchen and casual living range
includes tea towels and aprons as well as
cushions, beach towels, cot covers and
throws.

Contact
Carol Morris
+27 28 572 1488
carol@barrydaleweavers.co.za
www.barrydaleweavers.co.za

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COMPANY PROFILES 2019 - The Wren Design
Beloved Beadwork

Beloved Beadwork finds its home
in the Mother City, Cape Town. Here
we hand weave intricate, conceptual,
expressive neckpieces, earrings,
bracelets and rings using glass beads,
precious metal finishing, a needle and
thread, and some lovely algorithms.
Wearers of Beloved live all over the
world, and delight in finding each other.
Our jewellery is also sold in galleries
and boutiques globally, and we enjoy
making connections with friends and
colleagues who find new owners for our
Beloved pieces.

Contact
Anna Richerby
+27 71 936 6547
anna@belovedbeadwork.co.za
www.belovedbeadwork.co.za

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COMPANY PROFILES 2019 - The Wren Design
Bili BraWear

  BRA WEAR

Bili BraWear handcrafts removable beaded bra
straps. These innovative straps replace regular
bra straps with a colourful and comfortable
“worn to be seen” alternative. Attaching to
strapless bras, each pair empowers a previously
disadvantaged South African women.
Craft is one of the purest expressions of culture
and handcrafted items build bridges from human
to human and from culture to culture. In a world
too often divided by our differences, the unifying
power of handcraft should not be overlooked.
‘Umntu Ngumntu Ngabantu’ in Xhosa means
‘I am who I am because you are and you are
because I am’. Bili crafts a special product to
mark this truth and to share it with the world.

Contact
Lindsay Fisher
+27 82 375 3993
lindsay@bilibrawear.com
www.bilibrawear.com

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Chic Fusion

Chic Fusion designs and manufactures
home décor and accessories felted by
hand using 100% wool. The designs are
inspired by South African landscapes and
cultures. A wet felting technique is used
during which each item is gently ‘
massaged’ and then skilfully
coaxed into shape.

Contact
Razaan Jakoet
+27 83 253 0601
razaan@chicfusion.co.za
www.chicfusion.co.za

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Ckho Ceramique

Sikho Mququ,the founder of Ckho
Ceramique, is a young, up and coming
ceramicist, working in Cape Town, South
Africa. Sikho is a strong believer in the
beauty that results where form meets
function, and as such, a large part of
his collection is comprised of functional
pieces,such as coffee mugs, jugs, bowls,
and other tablware, where his signature
original forms are complimented by his
delicate decoration and embellishment.
All Sikho’s work is hand thrown and hand
decorated, often using designs that are
inspired by the patterns that make up the
traditional blankets that are worn by Xhosa
women, known as “Ityali”.

Contact
Sikho Mququ
+27 78 527 4261
Ckholita@gmail.com

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Clip Clop

Clip Clop makes a range of South African
calendars, stationery and maps. We love
nature and life and want to showcase it
to the world. From the natural rhythms
of the moon and tides charts to the fauna
and flora illustrations on our notepads and
the hill-shaded landscape maps, we strive
to bring a little bit of the outside world,
inside. Clip Clop makes everything in Cape
Town, working with local printers, artists
and designers. Clip Clop, loving the living
world around us.

Contact
Fiona Berrisford
+27 83 264 9142
fiona@clipclop.co.za
www.clipclop.co.za

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Design Africa

            Y
        DE B HAND
      MA

    GRASS ROOTS SUPPORT
       SIN
             CE 1995

Design Afrika has been at the forefront
of efforts to revitalize the ancient craft of
African weaving and basketry for many
years. Woven functional and sculptural
baskets are developed for both local and
global markets. Over the years, we have
developed close relationships and networks
with rural weavers in more than 10 African
countries. Successful marketing and
promotion of these pieces have ensured
that these traditional skills are not lost.
We ensure that the botanical material
we use is not endangered in any way and
we encourage our weavers to practice
sustainable harvesting methods.

Contact
Binky Newman
+27 21 448 9761
binky@mweb.co.za
www.designafrika.co.za

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De Style

De Steyl furniture is created in the
Garden Route of South Africa and has a
crisp, playful aesthetic that appeals to a
design savvy, environmentally conscious
consumer. Following on from the success
of their modular Play Play and 2DO
Stackable ranges, owner Deánne Viljoen
has designed the new Route Edition
mobile storage drawers which features
colour blocking in off-cut African wood
veneers. Made from sustainable Birch
plywood, it is ideal for the home, office
or studio. The products are machined
using the latest CNC technology, but
the veneers are hand cut and pressed
in-house and then assembled by skilled
craftsmen.

Contact
Deánne Viljoen
+27 44 878 0480
deanne@desteyl.co.za
www.desteyl.co.za

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Eco Furniture Design

We are furniture manufacturers based in
Cape Town, South Africa. From humble
beginnings in a garage, the vision was
to be an environmentally and socially
aware company that manufactures and
supplies stylish and functional furniture.
This ethos remains today as the Eco
Furniture Signature Range takes root
in Southern Africa. Only sustainable
and local solid wood timbers are used
in production, as well as eco-friendly
finishes to arrive at a finished product that
is truly environmentally justifiable. We
also produce custom made furniture. Our
designs and our furniture signature style
has developed into a unique and
stylish brand.

Contact
Tameron Haralambous
+27 84 514 6964
tameron@ecofurnituredesign.com
www.ecofurnituredesign.com

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Evolution Product

Evolution’s philosophy is to create
a shift in product development -
one in which nostalgic narratives
are transformed into products. We
would like to celebrate the past and
cultivate our products for the home as
conversation pieces narrating our own
and our client’s unique relationship
with time and geographical space.
Evolution aims to collaborate, create
and sell to high end retail stores and
decorators. We contribute financially
to the sources of our inspiration
and we aim to embrace sustainable
practices while creating a stimulating
environment for our staff. We create
because it is part of our DNA.

Contact
Amanda du Plessis
+27 83 301 6600
Amanda@evolutionproduct.co.za
www.evolutionproduct.co.za

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Fechters

Fechters is a Knysna based manufacturer of high
quality furniture since 1936. Our ranges consist
of indoor and patio furniture in both classic
and contemporary styles. Our new collection of
furniture combines the contemporary style of
Scandinavian design with durable African timbers
and time honoured construction techniques,
ensuring that our heritage of fine
craftsmanship lives on.

Contact
Morne Smith
+27 44 382 7294
sales@fechters.co.za
www.fechters.co.za

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Feeling African

Feeling African is a craft/art business
that hand-makes contemporary wire
furniture and accessories. We supply
to architects, interior designers and
retailers locally and internationally. We
strive to provide a stable work place
for our skilled artisans. Our products
are available in a galvanised or powder
coated finish in various colours,
suitable for both indoor and outdoor
use. Most of our products are designed
and manufactured in component form,
making them stackable and
cost-effective to transport.

Contact
Willard Musarurwa
+27 83 210 3933
feelingafrican@gmail.com
www.feelingafrican.co.za

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Gold Bottom Pots

With our small team of skilled Cape Town
artisans, Gold Bottom creates unique
handcrafted designer plant wear. Filling
the void that often sees beauty stop at the
plant, we offer original designs inspired by
the African continent that create statement
pieces for any space. Making our people
and our plants proud – qualities we think of
as the golden lining that sits at the bottom
of everything we do.

Contact
Nikki Schomer
+27 81 519 8146
nikki@goldbottompots.co.za
www.goldbottompots.co.za

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Head On Design

From her studio at the foot of Table
Mountain in Cape Town, Joanna Orr of
Head On Design creates beautiful unique
African décor and homeware, including
modern animal wall sculptures, a graceful
take on traditional hunting trophies. A big
lover of nature, her products are made with
our fragile earth in mind. She uses only
sustainable or recycled materials as well
as donating to wildlife conservation yearly.
Head On Design sculptures are
conveniently sold flat packed with clear
instructions on how to assemble, perfectly
designed for travellers concerned about
space and weight. All products are made in
Cape Town.

Contact
Joanna Orr
+27 76 762 6084
jo@headondesign.co.za
www.headondesign.co.za

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Heartfelt

Heartfelt’s products are made of the best
felt wools and hand-stitched with love. They
are produced with purpose - we are a little
social enterprise - with a big heart. From the
products we make to the customers we build
our products around - we make everything
with love and fill it with hope.

Contact
Julie Hadley
+27 82 340 6622
julie@theheartfeltproject.com
www.theheartfeltproject.com

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Indigi

Indigi is a dynamic South African lifestyle brand which
merges contemporary design with local craftsmanship.
The collection consists of locally printed textiles,
furniture, lighting, décor and accessories that tell a
cohesive story, infused with African influences, global
appeal and longevity. An emphasis is placed on local
hand crafting, innovative design, sustainable materials
and fair trade principles. All products are made in
Cape Town, South Africa. The company was founded
by Natalie du Toit in 2011. Having grown up between
South Africa and Australia, Indigi is a culmination of
Natalie’s fascination with indigenous cultures, love
of bold pattern, colour and form, merged with her
experience in design, retail and manufacturing.

Contact
Natalie du Toit
+27 21 447 0165
info@Indigidesigns.com
www.Indigidesigns.com

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Lilly Loompa

Lilly Loompa has a unique way of upcycling
discarded waste and transforming it
into desirable homeware products that
complement your home. We manufacture a
variety of products, from storage holders,
lamps, to table top accessories, among
others. The range is intentionally designed
to transport easy, which means shipping
costs are kept to a minimum. These
products are mostly made using tuna cans,
jam cans, wine bottles and reclaimed
wood. Eco-friendly, handcrafted and 100%
South African, each Lilly Loompa piece,
once trash, is now a meaningful
piece of treasure.

Contact
Lizl Naude
+27 82 320 5589
lizl@lillyloompa.com
www.lillyloompa.com

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Lula Rugs

Lula Rugs are woven from recycled
textile waste from the apparel industry.
A curated and fresh collection of Lula
Fabrics designs are then hand screen
printed onto the rugs. In addition, there
is a small range of pouffes and scatter
cushions produced with the same weave
– resulting in completely handmade and
recycled products which support our
textile industry, a local weaving company
and textile printer – all helping to sustain
and create employment of
local skilled artisans in South Africa.

Contact
Melissa Kerkhoff
+27 21 797 7472
melissa@lulafabrics.com
www.lulafabrics.com

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Macassar Pottery

Macassar Pottery’s new ceramic collection is
called Afro Fusion – an innovative combination
of traditional South African shapes fused with
contemporary colour combinations. Black
tones and mixed textures are complemented
with metallics as highlights. Besides being a
community-based centre for ceramic design
and manufacturing, Macassar Pottery is the
focal point of a grassroots business incubation
process that turns unskilled community
members, into skilled crafters and
business owners.

Contact
Johan de Meyer
082 747 7104
www.macassarpottery.com

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Master Wire and Bead Craft

Master Wire and Bead Craft specialise
in the design and production of unique
handcrafted beadwork products. From
one-off ‘art’ commissions, to our iconic
beaded mirrors, that we have exported all
over the world, all of our products are of
the highest quality standards. We pride
ourselves in our colour combinations
and bead ‘positioning’ to create our
signature design effects, which we then
combine with a contemporary colour
palette in the creation of our pieces. Our
new ranges now focus on home décor,
including beaded mirrors, animal trophies,
lampshades, and tables.

Contact
Bishop Tarambawamwe
+27 82 758 7466
info@masterwiresbeadcraft.co.za
www.masterwiresbeadcraft.co.za

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Meyer Von Wielligh

Meyer von Wielligh’s approach to furniture
design reflects the gentle lines and intricate
details found in nature. Furniture plays both a
practical and decorative role in our daily lives
and is the essential background against which
we live, work and play. At Meyer von Wielligh
we understand this connection and we strive to
make top quality furniture that not only meets
the practical needs of the space but also reflects
the unique style and personality of the owner.
Combining workmanship excellence, creative
ideas and the very best materials, Meyer von
Wielligh work across a broad range of design
styles – from the clean lines of contemporary
design, to the intricate details of more
classically styled pieces.

Contact
A-J Bell
+27 21 462 6470
a-j@meyervonwielligh.co.za
www.meyervonwielligh.co.za

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Minima

Minima is a South African-made range
of digitally-crafted wooden lighting
and furniture. Hand-finished in Cape
Town, each piece is made using
sustainable birch-ply wood or hardwood
veneer. Designed by Jacques Cronje,
minima’s Classic Range includes
Scandi-inspired ceiling lights that are
elegantly understated, making beautiful
contemporary statements in both
commercial or residential spaces.
All pieces are available pre-assembled
or flat-pack.

Contact
Jacques Cronje
+27 21 788 2515
info@minima.co.za
www.minima.co.za

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Modern Gesture

Modern Gesture’s new Woven Necklace
‘Lampshades’ are inspired by African
beaded necklaces. Handcrafted African
jewellery is well known for its beauty and
quality, as well as diversity of graphic
patterns and bold colours. The lampshade
is reminiscent of an African necklace
through the use of the wooden rings,
which are also symbolic of wholeness and
timelessness. Each ring of the lampshade
is adjustable to any angle, allowing for the
creation of a myriad of forms, and, when
all the layers are aligned, it can be
easily flat packed for storage and
packaging/freight purposes.

Contact
Candice Lawrence
+27 72 603 1109
clawrence@moderngesture.co.za
www.moderngesture.co.za

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Mors

Mors is an up-cycle initiative that aims
at creating a sustainable business by
collecting non-toxic waste and creating
beautiful, usable and practical products.
All Mors products are made from
recycled tyre tube, manufactured locally
by previously disadvantaged women and
refugees, affording them the opportunity
of decent employment. The Mors range
consists of a variety of beautiful bags,
hand woven laptop sleeves, chandeliers
and small furniture. All products are
handmade of intricately woven, stitched,
braided and patched pieces of
recycled rubber.

Contact
Raihana Govender
+27 83 786 5645
raihanagov@gmail.com
www.mors.co.za

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Mungo

Since 1998, Mungo has been weaving
quality, natural fibre homeware
fabrics. Bridging the generations,
Mungo is a family-run business with
the rare ability to create quality textiles
all the way from the inception of design
to the final product. Sustainability
and transparency underpin all of their
process. All of their products, flat
weave towels, throws, kitchen and
table linen, are woven on antique and
repurposed looms at the Mungo Mill in
Plettenberg Bay, South Africa.

Contact
Mungo Enquiries
+27 44 533 1395
woven@mungo.co.za
www.mungo.co.za

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The Potters Workshop

The Potters Workshop was established in
1986 by Chris Silverston. It has grown into a
company of 30 people producing hand-made,
hand-painted functional ceramics that are
food, microwave, and dishwasher safe.Our
work is bright, colourful and uplifting. Our
design inspiration is drawn from traditional
African beadwork, which we interpret in a
contemporary vernacular giving it the Potters
Workshop twist.

Contact
Narieman Johnstone
+27 21 709 0212
potworkshop@mweb.co.za
www.pottersworkshop.co.za

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Rarity

Rarity is celebrating the diversity
and ingenuity of South African design
through our unique products and
collections. Our collections are the
result of harmonious collaborations
of different colours and textures,
representing the dynamic people and
cultures of our country, mixed with our
interpretation of global trends. Our
natural African materials and leathers,
of the highest quality, create statement
products for our stylishly adventurous,
individualistic and globally conscious
patrons.

Our relationship based company, prides
itself on our ability to deliver quality
products on time, and in line with our
Fair Tradeprinciples and practices.
Our skilfully handcrafted products
are completed in a happy, productive
working environment that is continually
growing, inspiring and celebrating.

Contact
Jaqueline Burge
+27 21 448 1934
jaqueline@rarity.co.za
www.rarity.co.za

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Saks Corner

The Umuntu range by Saks Corner,
blends flat pack Scandinavian
inspired design in solid oak
with African texture, colour and
patterning. Saks, based in Cape
Town, is a designer manufacturer
of mid-century inspired wooden
and upholstered furniture. Saks
pride themselves on their quality
of workmanship and design
vernacular.

Contact
Mr Saks
+27 74 101 7552
info@sakscorner.co.za
www.sakscorner.co.za

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Skinny laMinx

Skinny laMinx is all about colour, pattern
& textiles which are designed and made in
South Africa. Our designs are inspired by
midcentury Scandi style with a good dose of
African chic. We produce a broad range of
products such as kitchenware, tableware,
pillow covers and other soft furnishings
which are all printed onto a natural fibre
base cloth using waterbased inks. While
Skinny laMinx homeware goods & textiles
are now to be found in stores & homes all
around the globe, the business remains
small & resolutely local, with design &
manufacturing happening in Cape Town,
South Africa.

Contact
Lericia Ford
+27 21 424 6290
wholesale@skinnylaminx.com
www.skinnylaminx.com

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Studio Stirling

Studio Stirling designs beautifully
handmade hanging swing chairs, loungers,
daybeds and swings. Because each chair
is made by hand it allows for every piece
to have individualism and uniqueness in
the pattern detailing and leather work.
The products are made from steel, thus
very strong and durable, E coated for
rust protection and then powder coated
in the colour of your choice. In a world of
homogenized mass production, slower
designed, handmade products require
less energy than mass-produced items
and often last longer, reducing the cycle of
waste in our “throw-away” culture. These
chairs are South African inspired and
globally relevant.

Contact
Joanina Pastoll
+27 83 677 1020
joanina@studiostirling.co.za
www.studiostirling.co.za

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Touw Meubels

Touw Meubels is a 26 year old family
business, based in George in the Western
Cape, that manufactures superb solid wood
furniture and products. Our new Sandveld
range sees a departure from our traditional
Cape style to a more contemporary design
vernacular, whilst still rooted in the traditional
values of superior craftsmanship that we have
built our reputation on.

Contact
Lenn Clark
+27 82 827 1157
info@touwmeubels.co.za
www.touwmeubels.co.za

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Ursh Works Ceramics

Ursh Works Ceramics latest collection,
‘Organix’, which has been inspired by the
beauty resonant in the simplicity of Khoi
pointillism, comprises a range of bowls,
which are both decorative and functional.
Organix is all handmade and hand
decorated by a group of Xhosa potters in
Cape Town.

Contact
Ursula Dale
+27 82 833 3183
ursula@urshworksceramics.co.za
www.urshworksceramics.co.za

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Vogel

Vogel is a South African design and
manufacturing company, specialising in high
quality timber furniture and accessories. Our
new collection consists of sculptured wooden
wall hooks, floating shelves and side tables.
The range is designed for wholesale and
export. We have designed the products in a
‘flat pack’ format, to minimise transport costs.
In keeping with our sustainability principles,
the range is alsopredominantly made from our
factory offcuts and ‘waste’ timber.

Contact
John E Vogel
+27 21 447 6128
info@vogeldesign.co.za
www.vogeldesign.co.za

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WREN

WREN focuses on the innovative use of
recycled and natural materials. Wren is
most well-known for their PPC Cement
Laptop Bags made out of paper treated to
be water resistant, making the product both
durable and functional. This year Wren’s
new collection of natural bags with leather
detail, and new fashion prints takes the
product offering to a new level.

Contact
Wendren Setzer
+27 83 947 2995
info@thewrendesign.com
www.thewrendesign.com

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Zizamele Ceramics

Zizamele Ceramics comprises a group
of women potters who create, hand build
and hand paint a range of African-inspired
ceramics. Zizamele’s signature product
is the wheel thrown Ubuntu bowl, which
has a circle of women figures around
the rim holding hands in a spirit of Unity
(Ubuntu). In a recent move towards a
more contemporary vernacular, Zizamele
Ceramics has created a latest range using
black clay with metallic glazes.
They are also presenting their new
‘Women of Africa’ range.

Contact
Toni Burton
+27 84 556 6423
info@zizamele.co.za
www.zizamele.co.za

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Development By Design

Showcasing leading South African product designers
and their new export collections

The Development by Design project enables small and             CDI                                                             the companies participated in leading European trade
medium businesses in South Africa to develop and grow.          The Craft and Design Institute (CDI) is CBI’s key programme     fairs such as Maison & Objet in Paris, and Ambiente in
Over 60 entrepreneurs have been participating in this           partner in South Africa. The CDI is a non-profit company with   Frankfurt. The programme also provided the opportunity
project, taking their design studio, workshop                   17 years of success in developing creative people, SMEs and
                                                                                                                                to participate in South African trade fairs, such as
ormanufacturing company to the next level, and onwards          the craft and design sector at large in South Africa.
to the export market. The project is an initiative of The                                                                       100% Design and SARCDA, both in Johannesburg. As a
                                                                The CDI is a catalytic agent of change in the sector, and
Dutch Centre for the Promotion of Imports from Developing       passionate about developing appropriately skilled, resourced    result of the success of the ‘Development by Design’
Countries (CBI), and their local partner, the Craft and         and digitally proficient practitioners who can successfully     programme, the ambition of the CDI and CBI was to provide
Design Institute (CDI). Together, these business support        leverage opportunities for growth and development.              opportunities for larger numbers of aspiring exporters,
organisations promote SouthAfrican entrepreneurs at both        The more than 5000 SMEs supported by the CDI range from         and a ‘short track’ programme was initiated, offering South
local and international trade fairs.                            start-ups to exporting enterprises, and are based all over      African companies participation in a one-year coaching
                                                                South Africa – from rural towns to urban centres. CDI’s         programme, culminating in a trade exhibition
CBI                                                             services help these businesses develop the right product/       in Cape Town.
The Centre for the Promotion of Imports from developing         service for the right market using appropriate business and
countries (CBI) is part of the Netherlands Enterprise Agency    production systems; and links them into ever-expanding
and is commissioned by the Ministry of Foreign Affairs of the                                                                   NEXT19 showcases the new export product ranges of a
                                                                national and international networks of market opportunities
Netherlands. CBI’s mission is to contribute to sustainable      to help them grow.                                              selection of the combined participants of all programmes
economic development in developing countries through the                                                                        and features 40 companies. NEXT will take place
expansion of exports from these countries.                      NEXT19                                                          annually, affording a new group of young and upcoming
                                                                After a successful inaugural trade exhibition in 2018, NEXT     entrepreneurs the opportunity to develop their business
CBI focuses on the link between producing exporters and         returns to Cape Town. NEXT19 showcases new product              for both national and export markets.
European buyers. The centre contributes to the sustainable      ranges of 40 South African designers and manufacturers.
strengthening of the competitive position of exporters,                                                                         www.cbi.eu
                                                                These small and medium enterprises have participated in
assisting them in trading in the European market, thereby
                                                                various Export Coaching Programmes in the last five years.      www.thecdi.org.za/page/NEXT19Tradeshow
positively contributing to poverty reduction and alleviation.
CBI’s Export Coaching Programme in South Africa focuses on      They receive training and coachingto prepare them for           Coordinating consultants:
exporters in the home decoration, home textiles, and small      entering the European market.                                   Solly Levy (SA) solly@developmentbydesign.co.za
furniture sectors. The market entry phase of the project,                                                                       Irene Vermeulen (NL) irene@developmentbydesign.co.za
titled Development by Design’, started in 2013.                 During an intensive programme run by the Dutch Centre           Fran Stewart (SA) fran.stewart@thecdi.org.za
                                                                for the Promotion of Imports from Developing Countries
                                                                (CBI) and the South African Craft and Design Institute (CDI),

Development by Design / Company Profiles 2019                                                                                                                                           41
Development by Design is a joint project of:
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