ECACNEWS - DIGITALISATION Shaping Aviation's Future - Mise en

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ECACNEWS - DIGITALISATION Shaping Aviation's Future - Mise en
SPRING 2018

      ECACNEWS
      European Civil Aviation Conference Magazine
                                                     #65

DIGITALISATION
Shaping Aviation’s Future
ECACNEWS - DIGITALISATION Shaping Aviation's Future - Mise en
CONTENTS

                                    1    EDITORIAL
                                         Digitalisation, an essential driver
                                         of change in aviation
                                         Salvatore Sciacchitano
                                    3    Digitalisation in Swedish aviation
                                         Ingrid Cherfils
                                    4    Digital transformation at EASA
                                         Patrick Ky
                                    7    SESAR and the digitalisation of Europe’s
                                         skies
                                         Florian Guillermet
                                    11   ECAC Cyber Security Study Group:
                                         Time for an update
                                         Helena Hallauer
                                    14   The Digital Airline
                                         Tim Grosser
                                    18   Alliances in the digital era
                                         Mauro Oretti, Alessandro Fusaro
                                    21   Airbus’s data revolution with Skywise
ECACNEWS                                 Frédéric Sutter
#65 – Spring 2018
Publication Director
                                    24   Smarter at Every Step:
Salvatore Sciacchitano                   Customer experience and biometrics
Editorial Committee                      Sherry Stein
Salvatore Sciacchitano, Patricia
Reverdy, Gabrielle Hubler           30   ECAC Spotlight:
Editor                                   The Legal Task Force at your service
Gabrielle Hubler
ghubler@ecac-ceac.org                    Susanna Metsälampi
Designer
Bernard Artal Graphisme
                                    32   ECAC in brief
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Ph: © CEAC
                                    34   CASE in brief

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ECACNEWS - DIGITALISATION Shaping Aviation's Future - Mise en
Editorial

           Digitalisation, an essential driver
                        of change in aviation

                                                     Salvatore Sciacchitano
                                                       Executive Secretary of ECAC

Tsector,
    he progress of digitalisation is already showing its
    tremendous impact on civil aviation today. Our
         while being one of the most advanced in the
                                                                     Safety, security, flight and airport operations,
                                                                facilitation and the environment are all subject to
                                                                digital transformation. And all stakeholders – whether
process, is yet to face further developments resulting          airlines, airports, air navigation service providers,
from this deep transformation. New technologies are             manufacturers, maintenance companies or regulators
crafting new opportunities for all those involved               – are called to play an active role in this transformation.
in air travel but also creating new challenges that                 Therefore, at its latest Forum in December 2017,
must be understood. Operators, as well as regulators,           ECAC chose to reflect on what this transformation
all need to keep pace with the fast transformation              already involves and how it will shape the future
driven by innovation and digitalisation.                        evolution of civil aviation. With insights from experts
    A first glance at the matter already demonstrates           from various backgrounds, ECAC Directors General
the complexity of the topic. Terms such as ‘digitisation’,      engaged in lively discussions on the opportunities –
‘digitalisation’ (a two-letter difference!) and ‘digital         and the risks – that this digital transformation
transformation’ are often confused. Let me set the              represents to our sector.
scene.                                                              In this issue of ECAC News, we have invited some
    ‘Digitisation’ is the process of converting                 of the speakers at the ECAC Forum to share their
information into a digital (i.e. computer-readable)             organisation’s approach to maximising the value of
format which can then be used by a computing system             digital aviation. Each contribution presents the latest
for numerous possible reasons. It is the automation of          innovations in one component of air transport and
existing manual and paper-based processes, enabled              some of the prerequisites to successful digital
by the digitisation of information.                             transformation – from the European Aviation Safety
      ‘Digitalisation’ is the use of digital technologies and   Agency to SESAR Joint Undertaking, from airlines to
of data in order to change a business model and                 manufacturers.
provide new revenue and value-producing opportunities.              Digital transformation offers many opportunities
It is the process of moving to a digital business, and the      for civil aviation but its challenges must be addressed
digital information is at the core of this process.             today in order to unlock the substantial benefits it can
    ‘Digital transformation’ relates to the profound            offer the industry and society at large. It requires
change in business and organisational activities,               concerted action from regulators, policymakers and
processes, competencies and models. It aims at fully            the industry, presenting our sector with a unique
leveraging the changes and opportunities of a mix of            chance to shape the future.
digital technologies and their accelerating impact
across society in a strategic and prioritised way, with
present and future shifts in mind.
    In light of these clarifications, it becomes even
more obvious that digitalisation is happening now,
everywhere, in every sector, and the future is heading
in this direction. Digitalisation is an extremely wide
topic that affects, in different terms and at different
levels, all the various aspects of aviation.

                                                                                                           ECAC NEWS # 65     1
ECACNEWS - DIGITALISATION Shaping Aviation's Future - Mise en
Views of the annual ECAC Directors General Forum

                                               Director General for Civil Aviation Rob Huyser (Netherlands) and EASA Executive Director Patrick Ky

2   ECAC NEWS # 65
ECACNEWS - DIGITALISATION Shaping Aviation's Future - Mise en
Digitalisation
                                             in Swedish aviation
                                                                      Ingrid Cherfils
                        ECAC President and Director Strategic Development
                   and Management Department, Swedish Transport Agency

In June 2017, the Swedish government adopted a digital strategy for sustainable digital transfor-
mation in Sweden. The overall objective is for Sweden to become the world leader in harnessing
the opportunities of digital transformation (1). A clearer central government leadership in this trans-
formation is necessary and aviation is no exception.

D    igitalisation reshapes the whole
     aviation sector and several
initiatives have been taken to im-
                                             challenges, one of them being the
                                             management of cyber security.
                                                                                     port Agency will take in the coming
                                                                                     years. One of our main activities is
                                                 How policymakers and regula-        related to blockchain and big data.
prove daily operations for airlines,         tors enable and facilitate this tech-       To enable us to evaluate our
airports and air navigation service          nical evolution in a safe and secure    progress, we regularly monitor our
providers. The aim is to provide to          environment is one of the most          performance with an e-index,
the consumers a safe and secure air          challenging tasks ahead. It requires    which measures services provided
transport sector which they can              a shift of mind set, which is easy to   to citizens, digital steps in our inter-
rely on. It is aviation´s “raison d´être”.   say but not always easy to do.          nal processes and the degree of
     One of the most recent techni-               In 2017, the Swedish Transport     data shared with other authorities.
cal innovations in Sweden is the             Agency adopted a digital agenda         The index gives us a better under-
development of remote tower, a               which defines the following princi-     standing of the needs of citizens
functional system which comprises            ples:                                   and businesses, it raises awareness
technology, safety procedures and            • Think digital first.                  and helps us prioritise our efforts.
human factor. In 2015, the first             • Assume citizens´ and business             The digital transformation re-
flight was operated at Örnsköldsvik            requirements.                         quires people, businesses and or-
Airport using a remote tower                 • Use and develop common digital        ganisations to have trust and
service in Sundsvall. Now remote               infrastructure.                       confidence in the digital services
tower operations are conducted in            • Think new to create added value.      provided. The effective, safe and
Sundsvall and, in the future, in
                                                 Based on these principles, we       secure use of new technologies will
Linköping.
                                             also identified three focus areas:      require adaptive rule-making and
     The Swedish air navigation ser-         the citizen at the centre, internal     new skills but above all the ability
vice provider, LFV, plans to provide         efficiency and security and, lastly,      to adapt even faster to the rate of
remote digital air traffic control to          innovation. An action plan for the      change. We need to combine
bigger and more complex airports             period 2018-2020 also defines the       knowledge in a new way but also
– Malmö, Östersund, Umeå and                 concrete steps the Swedish Trans-       to think new. ■
Kiruna. The future brings more ad-
vanced technical features, the dig-
ital revolution creates additional           (1) Government offices of Sweden

  Ingrid Cherfils was elected as President of ECAC and Focal Point for External Relations in December 2014. She was
  appointed Director Strategic Development and Management of the Swedish Transport Agency in June 2017 and
  additionally became its Deputy Director General last September. Ms Cherfils began her career in aviation in 1998 as
  an advisor within the Swedish Civil Aviation Administration, where she dealt with bilateral agreements, competition and
  consumer protection issues. She became head of the market analysis section in the Swedish Civil Aviation Authority in
  2005, and in 2009 she was appointed head of the legal unit within the Civil Aviation Department in the Swedish
  Transport Agency. Ms Cherfils then became Director of the Swedish Civil Aviation Authority in 2010 and Director of the
  Civil Aviation and Maritime Department between 2013 and 2017. Ms Cherfils has a master’s degree in law from Lunds
  University, as well as in international and European Law from the University of Paris Assas II.

                                                                                                            ECAC NEWS # 65      3
ECACNEWS - DIGITALISATION Shaping Aviation's Future - Mise en
Digital transformation
                                       at EASA
                                       Patrick Ky
                                       Executive Director, European Aviation Safety Agency (EASA)

    What is digitalisation? Digitisation simply means converting analogue or physical data into digital
    data. The role of this digital technology is rapidly shifting, from being a driver of marginal efficiency,
    describing the automation of processes and business models, to an enabler of fundamental inno-
    vation and disruption, so-called digitalisation. Digitalisation enables access to a wealth of infor-
    mation and knowledge which can fundamentally drive major improvements in the aviation sector,
    in particular on safety issues. For instance, by giving a better understanding of ‘low noise signals’
    which, when aggregated, can lead to safety loopholes; or systematising and organising access to
    product history and contextual information.

                                                                                           The access to large amounts of
       Impact on the regulatory framework                                             decentralised aviation-related data
                                                                                      as well as the increased capability

    T the
      he aviation industry has been at
          forefront of the digital trans-
                                                  Overall, the infusion of digital
                                             technologies in aviation manage-
                                                                                      to process it will allow authorities
                                                                                      to better identify weaknesses and
    formation, changing the way peo-         ment has had a positive impact for       take action where it is most
    ple travel. These changes have           all stakeholders by supporting:          efficient. “Digital Twins” of aircraft
    been mostly dealing with effi-             • process optimisation and indus-        and products aggregating data
    ciency and costs issues, such as           try 4.0;                               and records from manufacturers,
    digital maintenance organisations,       • enhancement of non-aeronauti-          operators and maintenance organ-
    or digital boarding cards. Regula-         cal revenue streams, which are         isations. Data and record manage-
    tors have not so far been associ-          now becoming commercially sig-         ment requirements will need to be
    ated to most of these changes,             nificant;                              reconsidered across the regulatory
    creating a risk of disconnect be-        • introduction of new business op-       silos.
    tween the regulatory and opera-            portunities (e.g. total care pack-
                                                                                          The increased connectivity will
    tional frameworks. Now that                ages, Uber-type aviation services,
                                                                                      change the way flight safety is
    digitalisation is likely to profoundly     unmanned aircraft delivery ser-
                                                                                      managed with real time access to
    change processes and operational           vices, etc.);
                                                                                      key open source data and informa-
    activities, regulatory authorities       • overall improvement in the pas-
                                                                                      tion. The database required by the
    can no longer distance themselves          senger experience.
                                                                                      new Basic Regulation could include
    from this topic.                         new technologies                         much more information, in a se-
    new business models                         Digitalisation is now widely ac-      cure environment, where anyone,
        Over the past ten years, a num-      cepted as a disruptive force that        including authorities, could have
    ber of business terms have come          changes management mind sets,            access to the information they are
    into common usage in the aviation        business processes and business          entitled to, thanks to the use of
    industry. All of these terms relate to   models. The concept is defined           blockchain technology.
    the ongoing digital transformation       around three separate, but inter-            Also, numerous elements will
    of aviation, which is not really a       twined, drivers: digitisation, con-      be dematerialised. Already the use
    new trend but something which            nectivity and data.                      of RFID technology (radio fre-
    has been evolving for decades.               Digitalisation does not only         quency identification technology)
    Since the first automated baggage        have a huge impact on the flight         is becoming common in aviation.
    sorting systems appeared in the          experience of passengers, on cost        Soon, all information will be digi-
    1990s and the first e-ticket was is-     reductions and on flight efficiency,       tised, rendering the old manuals
    sued in 1994, it has affected both        but there will also be improve-          and forms obsolete. Improved con-
    the passenger journey and internal       ments within flight safety and an        nectivity will even allow real time
    processes.                               important transformation of the          collection of vast amounts of oper-
                                             role of regulators in the near future.   ational and technical data.

4   ECAC NEWS # 65
ECACNEWS - DIGITALISATION Shaping Aviation's Future - Mise en
Digital transformation at EASA

                                                                                                                lenge for our certification process,
                                  Examples of digital transformation at EASA                                    which is fundamentally determin-
                                                                                                                istic.
                               dAtA4sAfety                              vulnerabilities in the system across
                                                                                                                    The more widespread use of
                                   Data4Safety (also known as           terabytes of data.
                                                                                                                complex numerical tests instead of
                               D4S) is a data collection and analy-         EASA has now set up a pilot         physical tests in the certification of
                               sis programme that will support          phase in D4S, in cooperation with       new aircraft and products is also
                               the goal to ensure the highest           a group of pioneer partners, includ-    expected to create new challenges,
                               common level of safety and envi-         ing aircraft operators, authorities,    in particular in a context of artificial
                               ronmental protection for the Euro-       manufacturing industry and, last        intelligence where numerical test
                               pean aviation system.                    but not least, social partners. This    beds can increasingly complexify
                                   The programme aims at col-           pilot phase will enable to prove the    the scope and range of tests, sub-
                               lecting and gathering all data that      concept of sharing information in a     mitting machines to an enhanced
                               may support the management of            secure, confidential framework,         virtual reality.
                               safety risks at European level. This     and is expected to show the power       electronic pilot licences –
                               includes safety reports (or occur-       of big data analysis.                   eleAp
                               rences), flight data (i.e. data gener-
                                                                        AdAptive systems And                         The electronic Licences for EU
                               ated by the aircraft via the flight
                                                                        ArtificiAl intelligence                 Aviation Pilots (eLEAP) Programme
                               data recorders), surveillance data
                                                                             The next generation of aircraft    is presented in the context of the
                               (air traffic data), weather data…
                                                                        will embed artificial intelligence or   EU digital public services as part of
                               But those are only a few from a
                                                                        adaptive systems. The aim of the        the EU eGovernment Action Plan.
                               much longer list.
                                                                        aircraft manufacturers introducing      The objective of eLEAP is to replace
                                    As for the analysis, the pro-                                               the current paper-based licences
                                                                        these technologies is to improve
                               gramme’s ultimate goal is to help                                                by a fully digital licence. It is a very
                                                                        the aircraft autonomy and safety
                               to “know where to look“ and to “see                                              good example of how far a digital-
                                                                        gains.
                               it coming“. In other words, it will                                              isation project can go, not limiting
                               support the performance-based                However, such systems have
                                                                                                                itself to pure replacement of ana-
                               environment and set up a more            specific characteristics that might
                                                                                                                logue data with digital but also,
                               predictive system.                       be incompatible with the current        and foremost, enabling full access
                                                                        certification requirements: non-        to all ancillary data and information
                                   More specifically, the pro-
                               gramme will allow a better under-        determinism, no possible nor com-       through an interoperable, real-time
                               standing of where the risks lie          plete specification of the behaviour,   platform. The project is expected to
                               (safety issue identification), deter-    not complete verifiability, etc.        start with a pilot phase, for which
                               mine the nature of these risks (risk         As through artificial intelli-      four countries have already volun-
                               assessment) and verify whether the       gence, machines are supposed to         teered (Austria, Ireland, Italy and
                               safety actions are delivering the        learn continuously during their life-   Norway). If successful, and on the
                               needed level of safety (perfor-          time. And because how and what          basis of a thorough cost/benefit
                               mance measurement). It aims to           they learn determine part of their      analysis, the project could then be
                               develop the capability to discover       behaviour, this constitutes a chal-     extended to other European States.
© Lagarto Film - Fotolia.com

                                                                                                                                       ECAC NEWS # 65      5
ECACNEWS - DIGITALISATION Shaping Aviation's Future - Mise en
Digital transformation at EASA

                                                                                        General considerations and conclusion

                                                                                     D igitalisation is already taking
                                                                                       place in aviation at a rapid
                                                                                                                               of safety issues. It is also the duty of
                                                                                                                               regulators to think strategically
                                                                                     pace. It has an impact on opera-          about the evolution of careers, so-
                                                                                     tions, on vehicles and systems, and       cial and societal aspects of this dig-
                                                                                     on the ability of the community to        ital journey. It is also the duty of
                                                                                     learn from a very large amount of         authorities to build the proper safe-
                                                                                     information. Digitalisation will          guards that will ensure interoper-
                                                                                     moreover have a deep impact on            ability, but also protection of data
                                                                                     jobs, skills profiles for aviation pro-   and appropriate use of such data.
                                                                                     fessionals, possibly also offering
                                                                                                                                   Authorities in general, and EASA
                                                                                     new perspectives and opportuni-
                                                                                                                               in particular, may need to rapidly
    © Maksim Kabakou - Fotolia.com

                                                                                     ties for different types of profes-
                                                                                     sions.                                    modify existing regulations in order
                                                                                                                               to enable digitalisation, and will
                                                                                         Authorities cannot stay idle.
                                                                                                                               possibly need to revise the rule-
                                                                                     The regulatory framework can and
                                                                                                                               making programme to accelerate
                                                                                     should facilitate digitalisation in
                                                                                                                               some work, in order to seize new
                                                                                     aviation with all its promises of in-
                                                                                     creased quality of service, safety        opportunities but also minimise
                                                                                     and efficiency. But not at all costs,       the potential embedded new risk.
                                                                                     in particular on the human-                   This is the start of a new era, full
                                                                                     machine/system interfaces which           of promises, challenges and inter-
                                                                                     are well known to be a major cause        esting work! ■
                                                            © lolloj - Fotolia.com

                                       Patrick Ky became Executive Director of the European Aviation Safety Agency (EASA) on 1 September 2013. His mission
                                       is to further consolidate the role and responsibilities of the Agency to become a worldwide reference in aviation and to
                                       make the European aviation regulatory system a fully consistent, efficient and reliable framework. Prior to leading EASA,
                                       Mr Ky was in charge of the SESAR programme, Europe’s ATM modernisation programme. He also held different
                                       managerial positions in the French Civil Aviation Authority, in a consulting company and in EUROCONTROL. In 2004, he
                                       joined the European Commission to work on SESAR. In 2013 Mr Ky was the recipient of the The Glen A. Gilbert Memorial
                                       Award of the Air Traffic Controllers Association as a recognition of his achievements in the field of aviation and for being
                                       an advocate of innovation and change in air traffic control. In 2015, he was designated “Industry Leader of the Year”
                                       by the German publication Fliegermagazin for his commitment to develop simpler, better and lighter rules for general
                                       aviation. In total, Mr Ky has more than 24 years of work experience in civil aviation. A graduate from the Ecole
                                       Polytechnique and the Civil Aviation Engineering School in France, Mr Ky also holds degrees in economics from the
                                       University of Toulouse and the Massachusetts Institute of Technology.

6                                    ECAC NEWS # 65
ECACNEWS - DIGITALISATION Shaping Aviation's Future - Mise en
SESAR and the digitalisation
                                    of Europe’s skies
                                                                           Florian Guillermet
                                            Executive Director, SESAR Joint Undertaking

European aviation has been at the forefront of innovation for many decades. Some might think
that our industry has reached its zenith and that it is now just a matter of operating and fine-tuning
the system. Florian Guillermet, Executive Director, SESAR Joint Undertaking, does not share this
belief. He sees the opportunity and potential for the aviation industry to soar to even greater
heights. The key to unlocking this potential is digitalisation. In this article, he explains how SESAR
is harnessing digital technologies to transform the European aviation and air traffic management
systems and infrastructure.

Fmentanticipated
  ifty years ago European leaders
                 that the develop-
        of commercial aviation was
                                                     frontier in aviation, which presents
                                                     many opportunities but also chal-
                                                                                                           creasing need for transportation
                                                                                                           within and between them. This
                                                     lenges for the European aviation                      growth opens up possibilities for
about to literally take off and                       industry – let me spell out just                      European aviation players or new
change the world forever. With it                    some of the factors shaping the                       entrants to create markets, such as
would come new opportunities                         debate.                                               urban mobility, with drones in par-
and challenges requiring individual                                                                        ticular positioned to provide new
States to go beyond their own na-                                                                          services across industries. New
tional interests and to team up on                       Air traffic growth                                  infrastructure (e.g. new airport
very strategic and ambitious deci-                                                                         models, traffic management sys-
sions. These decisions would bring
together the brightest minds from                    O ndoubles
                                                          average, global air traffic
                                                                every 15 years, and is
                                                                                                           tems for drones, communication
                                                                                                           and network technologies) and the
across the continent to build ex-                    expected to continue its natural                      appropriate level of regulation will
traordinary aircraft and gradually                   growth reaching up to four times                      be needed to support these new
the tools and operating environ-                     its current level by 2050 (1). Air traffic              markets.
ment to make them fly – the launch                   management will need to adapt to
of the A300 and subsequent cre-                      this increased traffic and the move
ation of Airbus is a case in point.                  from thousands of conventional                          Technological
These decisions led to what avia-                    aircraft in the sky every day to po-
tion is today, the lifeblood of our                  tentially hundreds of thousands of
                                                                                                           disruption
economy, the key to mobility in Eu-                  highly connected and automated
rope and a driver of connectivity
with the rest of the world.
                                                     air vehicles or devices, offering ad-
                                                     vanced data-driven services and                      T heworldtoptoday
                                                                                                                       five companies in the
                                                                                                                             are digital plat-
     But the world of aviation is                    operating in all environments.                        forms (2). With their access to finan-
changing, starting with the aircraft                                                                       cial capital and skilled people,
itself. In the not-so-distant future,                                                                      these companies have become in-
air vehicles are set to become more
                                                       Urban mobility and                                  novation frontrunners, along with
autonomous, more connected,                          the creation of new                                   an emerging ecosystem of tech
more intelligent. That’s not all:                                                                          start-ups, in advanced technolo-
there will be all sorts of new vehi-                 markets                                               gies that are now overlapping with
cles, such as drones, not to men-                                                                          traditional aviation. And it is these
tion balloons or even sub-orbital
aircraft. All these vehicles are edg-                I nglobal
                                                          the future, two-thirds of the
                                                               population will reside in
                                                                                                           advanced technologies (i.e. big
                                                                                                           data, automation, artificial intelli-
                                                                                                           gence, connectivity/smart devices,
ing in, claiming their share of the                  urban areas, which will foster the
skies. This is nothing short of a new                creation of megacities with an in-                    Internet of Things, autonomous

(1) Airbus Global Market Forecast 2017-2036: http://www.airbus.com/aircraft/market/global-market-forecast.html
(2) World Economic Forum White Paper “Digital Transformation Initiative Aviation, Travel and Tourism Industry”, January 2017:
    http://reports.weforum.org/digital-transformation/wp-content/blogs.dir/94/mp/files/pages/files/wef-dti-aviation-travel-and-tourism-white-paper.pdf

                                                                                                                                       ECAC NEWS # 65    7
ECACNEWS - DIGITALISATION Shaping Aviation's Future - Mise en
SESAR and the digitalisation of Europe’s skies

                                                                                                                                                 © SAAB
    vehicles, augmented reality, virtual      ness and leisure travel will be trans-            vacy, data protection and other so-
    reality, etc.) that are revolutionising   formed by travelling-on-demand                    cietal challenges that will result
    the business landscape. European          and door-to-door service capabilities.            from this digital transformation.
    aviation needs to embrace this
    change and engage in its digital
    transformation based on data, con-           Safety and security                               Automation
    nectivity and automation.

                                                          and drones grow, the T automation beyond routine
                                                                                  he recent and rapid evolution of

      High customer
                                              A scraftthe number of manned air-

                                                                                work and its expansion (in combi-
                                               future infrastructure needs to pro-
    expectations                              vide robust enablers for ensuring                 nation with artificial intelligence)
                                              collision avoidance and safety.                   into machine learning and mobile
                                              Equally, with the digital transfor-               robotics have opened new busi-
    Tsmartcated
       he expectations of a sophisti-
                customer base living in
             megacities will be reshaped
                                              mation will come increased con-
                                              nectivity and data sharing, which
                                                                                                ness opportunities in many indus-
                                                                                                tries.    Digital   transformation
                                              will open the system up to cyber                  demands a different skill set from
    by hyper or ‘always-on’ connectiv-                                                          workers in today’s economy, and
    ity, and personalisation stemming         threats. Mitigating cyber security
                                                                                                will create new types of jobs. Chal-
    from data-driven customer insights        risks in systems will require the es-
                                                                                                lenges such as balancing automa-
    and the imperative to save increas-       tablishment of a sustainable frame-
                                                                                                tion and the human factor, and
    ingly valuable time. Connectivity         work in which high-level security
                                                                                                reskilling the workforce for the
    and innovation are driven by tech         requirements in each of the tech-
                                                                                                digital economy will need to be
    actors setting new standards in all       nological solutions are defined. At
                                                                                                tackled collaboratively by industry,
    industries (e.g. retail, broadcasting,    the same time an integrated oper-                 regulators and policymakers.
    automotive, consumer goods), rais-        ational and technical architectural
    ing the bar of customer expecta-          approach is required, leading to
    tions and adding impetus for              increased operational resilience                     Global competition
    digital transformation within tradi-      against cyber attacks. There will

                                                                                                Esation.
    tional industries. Traditional busi-      also be a need to address the pri-                    urope is not alone in its efforts
                                                                                                    to generate value from digitali-
                                                                                                         The United States, South
                                                                                       © DSNA

                                                                                                Korea, Japan and China are signifi-
                                                                                                cantly investing into technology
                                                                                                and innovative businesses. The
                                                                                                EU Innovation Scoreboard report (3)
                                                                                                shows that while the innovation
                                                                                                performance of the EU is improv-
                                                                                                ing, progress must accelerate.
                                                                                                Many of our global competitors are
                                                                                                increasing their innovation perfor-
                                                                                                mance at a much faster pace, and
                                                                                                within the EU performance gaps
                                                                                                must be addressed.

                                                                                                (3) European Innovation Scoreboard 2017:
                                                                                                    https://ec.europa.eu/docsroom/documents/
                                                                                                    24829/attachments/1/translations/en/rendi-
                                                                                                    tions/native

8   ECAC NEWS # 65
SESAR and the digitalisation of Europe’s skies

   Delivering Aviation 4.0

Twhether
   o deliver this new era of air
   travel, digitalisation is key –
          it’s through harnessing
                                          age the airspace.
                                        • high-tech video, synthetic and
                                          enhanced sensor technologies
the Internet of Things, big data,         to operate air traffic services for
artificial intelligence, augmented        airports or to enable aircraft to
reality or quantum computing. We          land in low-visibility conditions.
need to embrace the technologies        • big data analytics and open
on offer to build an aviation ecosys-      source data usage to encourage            Growing momentum
tem that can handle the growth            the creation of new services and
and diversity of traffic efficiently,         to allow for better integrated trans-   for digitalising
safely and with minimum environ-          port delivery for the passenger.        Europe’s skies
mental impact. In doing so, we will     • system modularity to allow for
be able to deliver the best possible      scalable and easier upgrades and
passenger experience while also
unlocking tremendous economic
                                          greater interoperability.
                                        • system flexibility to handle in-        B uttalisation
                                                                                         this is only the start, as digi-
                                                                                                  will play an increas-
value for Europe.                         creasing number of air vehicles,        ingly important role in the future
                                          such as drones.                         safety and efficiency of the aviation
     This future aviation ecosystem
                                                                                  industry, not to mention ensuring
is characterised by:                         The SESAR Joint Undertaking
                                                                                  greater air connectivity with the
• higher levels of autonomy and         is exploiting investment in these
                                                                                  lowest carbon footprint. Realising
  connectivity of all (air) vehicles    technologies. In 2016 we delivered
                                                                                  this ambition cannot be achieved
  coupled with a smarter, more au-      a first set of technologies or solu-
                                                                                  by any one organisation alone as
  tomated management of the traf-       tions for which deployment plans
  fic, and enabled by an “intranet of   are underway. These have been val-        the infrastructure is shared and
  flight”.                              idated by all stakeholders, includ-       needs to rely on homogeneous
• mobile, terrestrial and satellite-    ing air traffic controllers. With these     standards to foster innovation.
  based communications, which           solutions, we have set in motion          That’s why the SESAR collaborative
  are used to provide real-time         the digital transformation of avia-       model is so critical to achieving this
  vehicle trajectory information,       tion, enabling better information         digital transformation as it breaks
  shared between vehicles and with      sharing and synchronisation, and          down silos and brings together
  the ground infrastructure.            the delivery of a high-performing         both established aviation players,
• digital and automated tools           aviation and air traffic manage-            and new entrants, such as digital
  provided on board the air vehicle     ment system. With SESAR 2020, the         start-ups, SMEs, academia, research
  itself, or as part of the ground-     next wave of research and innova-         centres, as well as other industries.
  based infrastructure.                 tion, we are progressively integrat-      The result is a mode of public-pri-
• virtual technologies to decou-        ing into the programme digitally          vate partnership which blends cor-
  ple the physical infrastructure       enabled solutions, in line with EU        porate and academic values, new
  such as sensors, communication        Aviation Strategy and with stake-         talent, expertise and capital, giving
  or navigation devices from the        holders’ needs both now and in the        rise to fresh ideas that are fed into
  services that are provided to man-    future.                                   the innovation pipeline.
                                                                                                © Heathrow

                                                                                                             ECAC NEWS # 65   9
SESAR and the digitalisation of Europe’s skies

                                                  There is clearly growing mo-         ing the aspirations of the EU Avia-
                                             mentum among all stakeholders to          tion Strategy and Flightpath 2050.
                                             go digital. In November 2017, Euro-       The 2018 edition will bring to-
                                             pean industry leaders representing        gether aviation stakeholders for a
                                             manufacturers, solutions providers,       12-month consultation to further
                                             airspace users, airports and air nav-     investigate the potential of techno-
                                             igation service providers published       logical advances and identify the
                                             a signed declaration (4), committing      key development and deployment
                                             to creating a “Digital European Sky”      activities needed to bring Europe’s
                                             by working collaboratively to trans-      aviation infrastructure into the dig-
                                             form their business processes,            ital age. The results of this consul-
                                             services and systems to enable            tation will be published in the
                                             more connected aviation and with          fourth edition of the European ATM
                                             that, seamless travel and transport       Master Plan (December 2018).
                                             for all.                                      SESAR has set in motion the
                                                 An important means to ensur-          digital transformation of aviation
                                             ing that digitalisation is mapped,        and its infrastructure. New innova-
                                             developed and effectively de-              tions will continue to be delivered,
                                             ployed by these stakeholders will         increasing the pace of change
                                             be through the European ATM               towards this new era in aviation. ■
                                             Master Plan, the European roadmap
                                             for ATM modernisation in line with
      > read more about sesAr and                                                      (4) Joint Industry Declaration Towards the Digital
                                             the performance goals of the Sin-
      the digital transformation:                                                          European Sky: Airlines for Europe, CANSO,
                                             gle European Sky. The 2015 edition            Airports Council International, EBAA, ASD
      www.sesarju.eu/letsgetdigital
                                             flagged this digital shift, referenc-         Europe, IATA and the EHA (November 2017).

                               About SESAR
                               > As the technological pillar of the Single European Sky initiative, SESAR
                                 aims to modernise and harmonise air traffic management in Europe.
                                 The SESAR Joint Undertaking (SESAR JU) was established in 2007 as
                                 a public-private partnership to support this endeavour. It does so by
                                 pooling the knowledge and resources of the entire ATM community in
                                 order to define, research, develop and validate innovative technological
                                 and operational solutions. The SESAR JU is also responsible for the
                                 execution of the European ATM Master Plan which defines the EU prior-
                                 ities for research and development, and implementation. Founded by
                                 the European Union and EUROCONTROL, the SESAR JU has 19 mem-
                                 bers, who together with their partners and affiliate associations rep-
                                 resent over 100 companies working in Europe and beyond. The SESAR
                                 JU also works closely with professional staff organisations, regulators,
                                 airport operators, airspace users and the scientific community.

       Florian Guillermet, was appointed as Executive Director in April 2014. Mr Guillermet is responsible for leading the
       SESAR JU public private partnership, which is modernising Europe’s air traffic management system. Mr Guillermet has
       worked in the civil aviation field for 20 years. He is an engineer and graduate of the École polytechnique and Civil
       Aviation Engineering School in France. He holds a master’s degree in aeronautics and airport management.

10   ECAC NEWS # 65
ECAC Cyber Security Study Group:
                  Time for an update
                                                            Helena Hallauer
          Chair of the ECAC Study Group on Cyber Security in Civil Aviation

Optimal digitalisation strategies are accompanied by well-designed cyber resilience frameworks.
Including such a framework in the civil aviation sector requires a progressive update of existing
safety and security policies.

A   journey by air brings passen-
    gers from one continent to the
next overnight, as the aircraft flies
                                        that are required to ensure contin-
                                        ued safety and security of opera-
                                        tions while addressing cyber risks.
                                                                                      The process of further digitali-
                                                                                  sation in civil aviation is a process
                                                                                  of numerous upgrades of systems
over mountain ranges and vast                                                     and procedures. It is a mid-term
bodies of water to a faraway land.                                                process and not an overnight oc-
Temperatures at arrival and depar-
                                          Supporting the po-                      currence. And just as this process
ture might span between 50 de-          tential of digitalisation                 will lead to adaptations in opera-
grees, and not only passengers but                                                tions, where – as an example –
also crew are probably tired upon                                                 electronic flight bags have already
arrival.
     On a long 12-hour trip a num-
                                        Fminimise
                                           irst of all, it is important to note
                                           that measures put in place to
                                                     cyber risks should be
                                                                                  paved the way to reduce the use of
                                                                                  paper, this process of digitalisation
ber of risks could occur. From          designed to accompany the advan-          also calls for updates in security
weather influences to technical is-     tages of digitalisation. The objec-       and safety policies.
sues, from human error to medical       tive is to minimise risks as systems
emergencies, many worst-case sce-       progress, and not to stop progres-
narios have been thought of and         sion of systems or innovation.
                                                                                    Updating security
are actively anticipated by the civil        The aviation sector has always       and safety policies –
aviation community. Designs, cer-
tification, training and examina-
                                        been a global and integrated sec-         joining forces
                                        tor. Information has been transmit-
tions across the globe reflect these    ted internationally for years, by
risks and the right response to
them.
                                        telex from departure to arrival sta-
                                        tions, from ground to air to inform
                                                                                  T heandfirstsafety
                                                                                                step to updating security
                                                                                                      policies is making
     From time to time, bad sur-                                                  sure to use the best available
                                        the flight deck about significant in-
prises awaken the civil aviation                                                  know-how.
                                        formation, or from air to ground in
community with a jolt to new risks.     cases requiring immediate sup-                Every day, the aviation sector
The community finds itself having       port. Simply put, without interna-        employs a large and diverse set of
to find solutions under time pres-      tional transmission of information,       experts. Experts on de-icing, air-
sure and with intense public            flying would not be as safe as it is      port bird population and mainte-
scrutiny.                               today, and it certainly would not be      nance experts, for example, each
    Hopefully, the cyber risks that     as well coordinated.                      play their own specific role and
accompany increased digitalisation           Further digitalisation of these      contribute their valuable expertise
will not have this effect, but can       communication processes there-            to ensure safe and secure flights. In
rather be managed in a step-by-         fore, does not change the way the         addition, coordinating roles exist
step approach. The civil aviation       sector works – it just integrates it      that allow the system to function as
sector’s long-standing experience       even more. This digitalisation and        a whole.
with risk management will allow it      integration can bring significant             Including cyber aspects into
to move forward with ambitious          safety benefits, e.g. allowing for        the civil aviation sector now means
projects for digitalisation, as long    coverage of aircraft where before         welcoming one more category
as safety and security policies are     this was not possible. But it also        of experts into the exciting world
updated in parallel.                    comes with risks as more integra-         of aviation. Together, know-how
   This article provides a short        tion may imply more “single points        will be built and resilience will
overview of the types of updates        of failure”.                              develop.

                                                                                                        ECAC NEWS # 65      11
ECAC Cyber Security Study Group: Time for an update

                                        Meeting of ECAC Cyber Security Study Group, September 2017, Paris

          But just as digitalisation does      between safety and security man-                       erations, but asking themselves
     not happen overnight, gaining ex-         agers and national/sectoral CERTs                      what the potential impact of cyber
     perience on cyber risks and re-           (Computer Emergency Response                           attacks could be on flights, and on
     silience for civil aviation is also a     Teams) allows for an updated                           civil aviation as a whole. It is not a
     slow process. However, a number           threat picture.                                        question of “What effect could a
     of procedures can be put in place              updated vulnerability regis-                      cyber attack have on my business or
     within a short timeframe to allow         ters are also required. Increased                      systems?”, but rather “What effect
     for the right conversations to hap-       and improved information sharing                       could a cyber attack have on aircraft
     pen. One priority would be to en-         regarding relevant IT system vul-                      in flight and on aviation operations
     sure up-to-date risk registers.           nerabilities will allow for improved                   as a whole?”.
         As we mentioned in the intro-         risk management. Just as the avia-                          As we ask these questions and
     duction to this article, a flight en-     tion sector shares information about                   join forces to find the best answers,
     counters numerous potential risks         technical vulnerabilities in aircraft                  it is important to bear in mind the
     along the way. From weather, to           or operational hazards, it should                      basics already implemented by the
     birds, to fatigue in the cockpit, a       also improve information sharing                       aviation sector for many years.
     whole array of risks is encountered       about technical vulnerabilities in IT
     while flying.                             systems, especially those common
                                               to the aviation sector.
                                                                                                        Keeping the basics
          In updating our systems and
     procedures to allow for further dig-           updated assessment methods                        – and updating them
     italisation, it is important that in      With updated and improved threat                       as digitalisation
     parallel, risk registers are updated      and vulnerability information avail-
     to include cyber risks. We must           able, the assessment of the corre-                     moves forward
     understand the potential impact           sponding hazards to civil aviation
     a cyber attack can have on our
     systems and flights, and especially
     the increased impact that can come
                                               must also be updated to take into
                                               account the three different per-
                                               spectives synonymous with cyber
                                                                                                      A    s one of the most international
                                                                                                           and well-connected industries,
                                                                                                      civil aviation has all the tools it
     from increased integration. We must       resilience:                                            needs to move forward on digitali-
     also consider other risks to our dig-     • confidentiality: What are the risks                  sation, and to do so while address-
     ital infrastructure and analyse their       to civil aviation when confiden-                     ing new risks in parallel.
     potential impact on the safety and          tiality is breached?                                 Aligning core concepts
     security of operations.                   • integrity: What are the risks to                          As we start combining aviation
         updated threat registers are            civil aviation when aircraft or                      know-how with IT security experts,
     required. Existing information-             pilots and other staff base their                     we find common core concepts in
     sharing processes must be updated           action on data that is incorrect or                  the worlds of aviation security, avi-
     to make sure that current informa-          incomplete?                                          ation safety and IT security. These
     tion regarding cyber threats reaches      • Availability: What is the effect on                   core concepts allow us to align and
     the right persons in our civil avia-        aircraft or on the civil aviation                    integrate implementation, and
     tion system. It is a matter of con-         system as a whole when critical                      even to coordinate regulation.
     necting the right people to ensure          functions are no longer available?                   Examples of such core concepts are:
     that information on cyber threats             The challenge here is combin-                      • the importance of designated
     can be taken into account on a            ing individual risk registers with a                     points of contact;
     daily basis. Much like the weather,       holistic perspective of civil aviation.                • the importance of incident re-
     cyber threats evolve and a static         These questions need to be asked                         porting and information sharing
     picture is only part of the picture.      by authorities and operators not                         to inform risk analysis;
     Putting in place the right links          only with respect to their own op-                     • the analysis of risks;

12   ECAC NEWS # 65
ECAC Cyber Security Study Group: Time for an update

• the management of these risks
  within a systemic approach;
• and the existence of coordinated
  public-private cooperation.
    When we discuss with cyber or
IT security experts regarding the
implementation of these concepts
to address cyber risks, it is impor-
tant to highlight that these basics
already exist in the civil aviation
sector. Solid mechanisms for inci-
dent reporting and risk manage-

                                                                                                                                 © the_lightwriter - Fotolia.com
ment have been in place for many
years and these do not need a full
overhaul. Rather, they just require
an update that integrates cyber
risks into existing mechanisms.
updAting regulAtory
frAmeworks
     The above-mentioned core              updAted ecAc doc 30, pArt
concepts are existing basics in the        ii And guidAnce mAteriAl
                                                                                           Conclusion
civil aviation sector. They are well-           The ECAC Cyber Security Study
embedded in our daily business
and of course in our regulatory
                                           Group, in 2017, provided ECAC
                                           members and observers with an               A   s the digitalisation of civil avia-
                                                                                           tion moves forward even more
                                                                                       rapidly, the updates of aviation risk
frameworks. Even though risk types         updated Chapter 14 of Doc 30, Part
might be new, and some of the              II related to the management of             registers, risk management strate-
technical protection measures might                                                    gies and measures must progress
                                           cyber threats. In addition, a consol-
require know-how from outside of                                                       in parallel.
                                           idated guidance material docu-
our sector, the regulatory tools re-       ment was created to share existing              In doing so, let us take to heart
main the same. They are the tools          best practices. In doing so, the            the notion of “update” – integrating
aviation has been using effectively         study group took care to combine            one more type of risk into a well-
for numerous years, and they do            aviation security, aviation safety          working risk management frame-
not have to be reinvented.                 and IT security know-how. The               work is what is required of the civil
                                           available documents provide ECAC            aviation sector. Nothing more,
    Rather, civil aviation regulators
                                           members and observers with a                nothing less.
need to ensure that alignment and
integration of existing concepts are       consolidated view and further ref-               The ECAC Cyber Security Study
prioritised when updating regula-          erences.                                    Group looks forward to continuing
tory frameworks for civil aviation                                                     its work in assisting ECAC members
                                               In 2018, this consolidation is
to include cyber elements, or                                                          and observers with this update. ■
                                           being further developed, with a
when implementing horizontal               focus on specific topics such as
cyber frameworks for the civil avia-       combined guidance on contin-
tion sector.                               gency and resilience planning. In
    Properly aligned regulatory re-        addition, the members and ob-
quirements will allow the aviation         servers of the ECAC Cyber Security
industry to update their existing          Study Group actively participate in
processes with only slight tweaks          ongoing initiatives at European
where necessary, and to continue           and international levels in order to
safeguarding a more digitalised            continue to progress on the topic
aviation sector.                           of cyber resilience in the civil avia-
                                           tion sector.

  Helena Hallauer holds a Master of Arts in International Relations from the Graduate Institute in Geneva, where she
  specialised in international law. Her professional experience includes multiple years in the aviation sector, more precisely
  in the field of ground handling process management and aviation security regulation. She is currently the chief negotiator
  for air services agreements at the Swiss Federal Office of Civil Aviation (FOCA). Following her former position as security
  coordinator, she is the current chair of the ECAC Cyber Security Study Group. In addition, Ms Hallauer represents
  Switzerland in numerous international and European civil aviation committees and working groups.

                                                                                                               ECAC NEWS # 65                                      13
The Digital Airline
                                       Tim Grosser
                                       Head of Digital Transformation,
                                       International Air Transport Association (IATA)

     The airline industry, like other industries,
     is being impacted by the digital wave.
     This pressure is being compounded be-
     cause the industry needs to double the
     capacity in the next 20 years, passengers
     continue to demand a higher level of ser-
     vice through personalisation and trans-
     parency, and new digital business models
     continue to provide innovative solutions.
     To best understand this digital trend, we
     have broken down different aspects of
     the ecosystem to better understand the
     true impact.

       Industry trends

     A irthetraffic is forecast to double in
               next 20 years from 3.8 bil-
     lion passengers to 7.8 billion pas-     models across industries. The avia-   seamless and customer-orientated
     sengers per year. This growth           tion industry is no different and is   real-time communication culture.
     forecast is based on a “constant        not able to influence this consumer       Today is a world of ‘mobile first
     policies scenario”, and there are an    behaviour. On the contrary, avia-     and always on’. Consumers are
     estimated additional 3 billion pas-     tion must adapt to the new be-        connected 24/7 via their mobile.
     sengers if the most favorable sce-      haviour.                              29.7% of e-commerce is now per-
     nario is taken into account (1).             The most striking change is      formed via the mobile device, up
         Global revenue passenger kilo-      that consumers are now more           from 24% in 2014 (4). Mobile com-
     metres (RPKs) increased by 7.6%         knowledgeable. Consequently, they     merce is seeing growth rates of
     year on year in 2017 as a whole,        are more demanding and more           53.4% (5).
     which was another year of above-        empowered. They expect a greater          The average consumer’s atten-
     trend growth and well ahead of the      level of transparency. This trans-    tion span is getting shorter and
     ten year average of 5.5% (2). This      parency has a direct impact on        shorter. An extreme example is the
     growth was faster than capacity at      how we should communicate with        video-sharing application called
     6.3%, resulting in a load factor        the passenger. Should we commu-       Vine. Vine hosted a service where
     increase of 0.9 percentage points       nicate to them the real-time status   users could share a six-second-long
     to 81.4%, a record high for a calen-    of a flight? Should we communi-       looping video clip. Six seconds is an
     dar year (3).                           cate to them when their baggage       incredibly short time to tell a story
                                             is not on the connecting flight?      with a start, a middle and an end.
                                             The passenger of today expects        However, by 2015, they had 200
       The modern                                                                  million active users, before it was
                                             to know this information in real
     consumer                                time. Putting the systems in place    acquired by Twitter and its features
                                             is the first step to ensure we can    disabled.

     T changing
       he “everyday consumers” are
                in the way they con-
                                             communicate in real time, but the
                                             next and more important capabil-
                                                                                       Customers are being more col-
                                                                                   laborative. As they increasingly
     sume technology. This is having a       ity is to ensure we have the right    bring their own devices, applica-
     profound impact upon business           supporting processes to ensure a      tions and other tools from outside

14   ECAC NEWS # 65
The Digital Airline

the ecosystem of the service                                                      However, currently the critical
provider, they increasingly deter-
                                           Digital technologies                path is not installing the sensors
mine not just what services they                                               and collecting data but rather
wish to consume but exactly how
they wish to consume them.              W      hilst there are many digital
                                               technologies in the market-
                                        place today, the really interesting
                                                                               being able to interpret this data in
                                                                               a meaningful and timely manner.
                                                                               The latest Airbus A350 has 50 000
                                        ones are those which have a direct     sensors on board collecting 2.5 ter-
 Digital business                       impact on business models. These       abytes of data every day (6).
                                        can be categorised into two areas:
model                                   consumer experience and ability to          This brings us to the next cate-
                                        run the business.                      gory of digital technologies, and

T henologies
       importance of digital tech-                                             perhaps currently the most impor-
                                            Consumer experience tech-
             on the traditional                                                tant: artificial intelligence. How can
                                        nologies enable the consumption
business models cannot be under-                                               airlines use all of this newfound
                                        of a business service to be more
estimated. Digital technologies                                                data to help make better decisions
                                        personalised and easier. Aug-
have the capacity to change busi-                                              - decisions which impact the cus-
                                        mented or virtual reality, and per-
ness models. Previous technology                                               tomer experience, improve rev-
                                        sonalisation of content are key
waves such as web, e-commerce or                                               enue opportunities and optimise
                                        areas to watch out for.
ERP systems did not have this ca-                                              operations faster and more reli-
                                            Ability to run your business       ably? Aviation inventory is a perish-
pacity to change business models.
                                        technologies cover many different       able asset: once the flight has
Those “pre-digital” technologies
                                        areas; however, two main areas         departed, that product has “ex-
enabled operational efficiencies
                                        stand out. Firstly, the Internet of    pired”. How can airlines maximise
and incremental revenue opportu-
                                        Things (IOT) which, in a physical      revenue before the product has ex-
nities and provided a more effec-
                                        business, allows one to track the      pired?
tive channel to sell to the customer.
                                        location of remote objects, such
(See box below).                        as people, bags or assets. If a com-       Underlying all of these tech-
    The famous technology exam-         pany can place a sensor in this        nologies is the need to share data
ples of transformation such as          object, then they can read informa-    between entities in a trusted, effi-
Airbnb, Uber, Netflix and many oth-     tion from this sensor (such as tem-    cient and timely manner.
ers have been so successful be-         perature, humidity and location)           The above technologies drive
cause they were able to transform       and then make actions from these       the consumer’s ability to transact
the business model.                     decisions.                             without friction, be fully aware, en-

   DIGITAL BUSINESS MODEL EXAMPLE – THE TOOTHBRUSH

  Currently, a toothbrush               used. Now, assume that the             In this example, we have
  is manufactured by the                toothbrush has a life of 300           been able to significantly
  supplier, then sold to the            minutes of brushing. Once              change the business model
  wholesaler, who sells it to           the consumer has registered            so that the middle man is
  the retailer, and then it is          their account, the manufac-            no longer needed, the sup-
  finally sold to the customer.         turer can now automatically            plier now has a direct rela-
  The manufacturer has no               send out a new brush to                tionship with the customer,
  relationship with the cus-            arrive the day before the              enabling additional revenue
  tomer and therefore the               current toothbrush hits 300            opportunities. We have cre-
  manufacturer’s influence is           brushes. In addition, we can           ated a new revenue model
  restricted to traditional             offer to send the brushing             of a data subscription and
  marketing and pricing                 history to the customer’s              increased our likelihood of
  models.                               dentist for $5 per month.              repeat sales via a friction-
  Now, let us overlay digital           Plus for an extra $5 per               less process. We have been
  technologies onto this busi-          month, we can provide a                able to directly increase the
  ness model to see what is             detailed analysis of the               customer satisfaction and
  possible. The customer’s              brushing history for the               engagement by gamification
  first toothbrush is still sold        whole family. We could even            and greater transparency.
  in the retail store. But this         gamify toothbrushing for the           This is a very simple example
  toothbrush has an embed-              children. Would insurance              of how digital technologies
  ded Internet of Things (IoT)          companies offer rebates to             can radically change busi-
  sensor which counts how               families who could prove their         ness models.
  many minutes it has been              brushing history?

                                                                                                     ECAC NEWS # 65     15
The Digital Airline

                                                                                                      © vege - Fotolia.com
     able personalisation and keep the         to play a key role. Can we use IoT to     nentially over the next 20 years.
     customer in control with full trans-      better manage the passenger flow          Corporations that are able to effec-
     parency. Perhaps this is one reason       and predict disruptions to further        tively gather, store, keep safe and
     why Uber is so successful. The pas-       increase airport capacity? Is there a     use for commercial and non-com-
     senger transacts in a frictionless        possible scenario where each pas-         mercial purposes will come out on
     way (the application knows the lo-        senger has their own personalised         top. Will airlines eventually have
     cation, the payment is automatic),        journey which is seamlessly com-          more data scientists than baggage
     and they are aware of the status at       municated to them? For example,           handlers?
     all times (who the driver is, where       the passenger looks up at the large           The issue of sharing data
     the car is, where the passenger is,       flight status screen and rather than
                                                                                         will also grow with the additional
     they can even share the ride de-          seeing every flight, he has a per-
                                                                                         data. How can all entities in the
     tails). Ultimately, the passenger is in   sonalised view and only sees his
                                                                                         value chain share data in a trusted
     control of their experience through       flight and the directions to his gate.
                                                                                         and efficient manner? IATA is work-
     the use of technology.                    The person standing next to him
                                                                                         ing on an Open API concept (9)
                                               looks at the same screen and she
                                                                                         where we encourage each party to
                                               only sees her flights.
        Future of aviation                          Flight disruptions continue to
                                                                                         share key operational data via an
                                                                                         Open API. This allows an open data
                                               cause headaches to airports today.        sharing ecosystem. Underpinning
     A report recently released by
       IATA regarding the future of
                                               Can we make better use of technol-
                                               ogy to predict disruptions, then
                                                                                         this concept is the Aviation Indus-
                                                                                         try Data Model (AIDM) which en-
     aviation (7) found 11 key themes          make better and faster decisions
     that were important when under-                                                     sures everyone has the same
                                               about what needs to change, and           definitions enabling sharing at a
     standing what aviation could look         then quickly re-communicate this?
     like in 2035. There were two                                                        scale possible (10).
                                               Imagine if an airport could predict
     themes in particular that are di-         whether a flight in two-days’ time
     rectly impacted by the digitisation       will arrive late (perhaps due to the        Passenger of the
     of the aviation industry: infrastruc-     weather forecast in two days). It
     ture and data.                            could then use artificial intelligence
                                                                                         future
          Lack of infrastructure develop-      to realign the gates, staff rosters or
     ment is already a major challenge
     for the travel and tourism industry.
                                               connections to minimise the im-
                                               pact – and all this is in advance of      T healsopassenger    of the future is
                                                                                                  taking all of these changes
     When the forecasted growth of             the incident occurring. Since Jan-        on board. According to the annual
     passenger traffic doubles in the            uary this year, Google has been           IATA Global Passenger Survey, pas-
     next 20 years, then this problem          offering this feature: “Using historic     sengers want to use more technol-
     will not be going away. How can           flight status data, our machine           ogy to improve their experience.
     airports become more efficient and          learning algorithms can predict some          Passengers want more, and to
     effective to manage this additional        delays even when this information         deliver these services airlines and
     growth by using digital technolo-         isn’t available from airlines yet.” (8)   airports will need to potentially
     gies? Technologies such as IoT and           It is inevitable that the impor-       rethink their existing model and
     artificial intelligence should be able    tance of big data will grow expo-         look to various digital solutions. For

16   ECAC NEWS # 65
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