2020 EXCLUSIVE VIP EXPERIENCES - Select Motor Racing

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2020 EXCLUSIVE VIP EXPERIENCES - Select Motor Racing
2020
E X C L U S I V E   V I P   E X P E R I E N C E S
2020 EXCLUSIVE VIP EXPERIENCES - Select Motor Racing
The Amber Group is world-renowned for delivering exceptional experiences in and out of the
                                     world of F1®. From exhilarating parties to organization of corporate incentive weekends, the
                                     Amber Group provides unrivalled turnkey experiences for business and leisure clients alike.

        The Amber Group
                                     Amber Lounge Parties         F1® GP weekends
                                     Amber Lounge Fashion         Monaco GP & Singapore GP
                                     Amber Lounge Dining          Monaco GP
                                     Amber Hospitality            Hospitality GP weekends across F1® calendar
                                     Amber Lifestyle		            Private & Corporate Tailor made Events outside of F1®
                                     Amber Summer		               Pop-Up day restaurant and DJ Lounge

CORPORATE LIFESTYLE EXPERIENCES • TOUR PACKAGES • GP AFTER PARTIES
FASHION SHOWS • F1® HOSPITALITY • YACHT RACE VIEWING • SPONSORSHIP
2020 EXCLUSIVE VIP EXPERIENCES - Select Motor Racing
“
   The Monaco Grand Prix weekend with Amber Lounge was
   simply magnifique! The Amber Lounge team organized
   paddock and grid access which was just the most incredible
                                                        “
   experience and to then watch the race, trackside from the
                                                                “
                                                                There’s no better way of spending the iconic Monaco
                                                                                                             “
                                                                Grand Prix weekend than with Amber Lounge! It truly is
                                                                an exceptional experience from start to finish.
                                                                                                                         “
                                                                                                                         It is awesome to be part of an Amber Lounge event
                                                                                                                         which raised over half a million USD for Race Against
                                                                                                                                                       “
                                                                                                                         Dementia. The catwalk itself is always a lot of fun and
                                                                                                                         very different to my daily life.
                                                                                                                                                                                   “
                                                                                                                                                                                    A truly unforgettable first time F1 experience. From the
                                                                                                                                                                                    race viewing onboard the yacht to the amazing dining
                                                                                                                                                                                                                “
                                                                                                                                                                                    experience, Amber Lounge was absolutely fantastic.
                                                                                                                                                                                    The After Party was awesome!
                                                                                                                                                                                                                                               “
                                                                                                                                                                                                                                               There isn’t a better place to watch the Monaco GP than
                                                                                                                                                                                                                                               on-board the Amber Lounge Yacht, location, food and
                                                                                                                                                                                                                                               ambiance were awesome. I couldn’t celebrate too much at
                                                                                                                                                                                                                                                                      “
                                                                                                                                                                                                                                               the Amber Lounge After Party due to my training schedule
   Amber Lounge Yacht, finished the day in a perfect way!       PAMELA ANDERSON,                                         CHARLES LECLERC,                                           OLIVIA CULPO,                                              but my guests had a ball!
   BLAISE MATUIDI, 2018 FOOTBALL WORLD CHAMPION                 ACTRESS, MODEL                                           F1 DRIVER - SCUDERIA FERRARI                               ACTRESS, INFLUENCER AND ENTREPRENEUR                       MARK CAVENDISH MBE, CYCLIST

Friends of Amber Lounge
ROYALTY                                         Akon                                         Craig David                               Daniel Riccardo                             Vitantonio Liuzzi                                Jennie Gow                                  Rudy Gobert
HSH Prince Albert II                            Jason Derulo                                 Justin Jesso                              Valtteri Bottas                             Esteban Gutierrez                                Mervi Kallio                                Sam Warburton
of Monaco                                       Nikolaj Coster-Waldau                        Gary Dourdan                              Sergio Perez                                Jake Aitken                                      Natalia Fabrichnova                         George North
Princess Martha Louise                          Pamela Anderson                              Brandon Lee                               Carlos Sainz                                Guanyu Zhou                                      Anna Nentwig                                Lindsey Vonn
of Norway                                       DJ Sigala                                    Adil Rami                                 Pierre Gasly                                Sergey Sirotkin                                  Tamara Boullier                             P.K Subban
Prince Harry                                    Ella Eyre                                    Freddie Hunt                              Nico Hulkenburg                             Nicholas Latifi                                  Amanda Newey                                Rob Sylvester
ACTORS • MODELS •                               Kelis                                        Lady Victoria Hervey                      Antonio Giovinazzi                          Marcus Ericsson                                  Mara Sangiorgio                             Wynand Oliver
MUSICIANS • INFLUENCERS                         Kim Kardashian                               Victoria Silvstedt                        George Russell                              Esteban Ocon                                     SPORT                                       Mike Tindall
Josephine Skriver                               Justin Beiber                                Chachi Gonzales                           DRIVERS (OTHER SERIES)                      Brendon Hartley                                  Chris Gayle                                 Andreas Mikkelsen
Jasmine Tookes                                  Mya                                          Helen Owen                                Tatiana Calderon                            LADIES OF F1®                                    Blaise Matuidi                              Sir Jackie Stewart
Olivia Culpo                                    Jermaine Dupri                               F1® DRIVERS                               Anthoine Hubert                             Lee Mckenzie                                     Marco Verratti                              Eddie Irvine
Liam Cunningham                                 Jay Sean                                     Charles Leclerc                           Jean-Eric Vergne                            Natalie Pinkham                                  Leandro Paredes
Kit Harington                                   Will.i.am                                    Max Verstappen                            Andre Lotterer                              Noemi De Miguel                                  Nacer Chadli
2020 EXCLUSIVE VIP EXPERIENCES - Select Motor Racing
Amber Lounge is the world’s most exclusive Grand Prix Lifestyle experience that follows

The Amber Lounge F1®
                       the F1® series around the globe. It is a one-of-a-kind entertainment destination with
                       the international jet-set, royalty, film stars and the Formula One® fraternity witnessing
                       spectacular fashion shows, heart-racing live performances and electrifying DJ sets.
2020 EXCLUSIVE VIP EXPERIENCES - Select Motor Racing
“
     “We are delighted to have partnered with Amber Lounge Monaco, Singapore and Abu
     Dhabi in 2019. The networking opportunities and brand exposure have been immensely
     beneficial, gaining visibility in the luxury and F1® market.”
                                                                          Arctic Blue Gin

Partnerships
Amber Lounge is a unique platform for luxury and premium brands to engage
with a highly sought-after audience, create glamourous content and gain global
PR exposure through turnkey partnership activations worldwide.

Opportunities Include:
• Unique interactive guest engagement areas
• Product placement
• Bespoke branded events at Amber Lounge
2020 EXCLUSIVE VIP EXPERIENCES - Select Motor Racing
“
   “Being invited to be part of the ‘Amber Lounge Legends’ fashion show
   in Singapore to raise money for Make-a-Wish was a great experience,
   then to relax with Mika, Damon and Johnny after was fun.”
                                David Coulthard, MBE, Former F1® Driver

Fashion: Monaco • Singapore
Amber Lounge Fashion was established in 2006 under the High Patronage
of H.S.H. Prince Albert II of Monaco. The breathtaking event is where F1®
drivers rock the runway, models showcase the latest collections from
internationally renowned designers, and guests pledge their support in
our live charity auction. The show will take place in Monaco, Singapore
and other destinations.

Enquire for packages, individual passes and sponsorship.
2020 EXCLUSIVE VIP EXPERIENCES - Select Motor Racing
APRIL

Vietnam GP Weekend

Enquire
More information coming soon
2020 EXCLUSIVE VIP EXPERIENCES - Select Motor Racing
MAY 22 / 23 / 24

Monaco GP Weekend

Amber Lounge Monaco is the ‘crown jewel’ of F1® after parties.

An Ultimate weekend experience offering, VIP trackside race viewing
yachts, a one-of-a-kind F1 ® Driver Fashion Show, Dining, Live Charity
Auction, and three nights of After Parties with International DJ’s and
live entertainment.

Tables from €5,440; Individual passes from €370.
2020 EXCLUSIVE VIP EXPERIENCES - Select Motor Racing
U NITE Package Fashion + Dining + Club
Exclusive to Monaco                                                                                                Tables for 8 guests:
                                                                                                                   U NITE Methusalem Table    € 26,250
The Amber Lounge Fashion Show, where F1 ® drivers rock the runway, models showcase the latest collections from
                                                                                                                   U NITE Jeroboam Table      € 18,150
internationally renowned designers, and guests pledge their support in our live charity auction, followed by the
unique Amber Lounge Dining and Party. One U NITED and exhilarating experience.                                     U NITE VIP Table		         € 11,800
                                                                                                                   U NITE Classic Table       € 7,840
                                                                                                                   Individual Passes:
                                                                                                                   U NITE Shared VIP Table    € 1,475 pp
                                                                                                                   U NITE Shared Classic Table € 980 pp
2020 EXCLUSIVE VIP EXPERIENCES - Select Motor Racing
Monaco Race Viewing Yacht                                                               PREVIOUS F1® DRIVERS & GUESTS
The Ultimate Jet Set hospitality for the Grand Prix race weekend is held on-board       Carlos Sainz        John Newman          Paul di Resta
our luxury 30 meter tri-deck yacht, providing unrivalled trackside views. This luxury   David Coulthard     Justin Bieber        Pete Tong
hospitality experience includes celebrity & F1 ® driver appearances, an all-day open    Eddie Irvine        Kim Kardashian       Pixie Lott
bar including champagne, sublime buffets, luxury tender transfers & gift bags with      Esteban Ocon        Labrinth             Rachel Hunter
team merchandise.                                                                       Eva Simons          Lindsay Lohan        Romain Grosjean
                                                                                        Felipe Massa        Marcus Ericsson      Sergio Perez
                                                                                        Gareth Bale         Matthew Williamson   Stoffel Vandoorne
                                                                                        Grandmaster Flash   Mika Häkkinen        Taio Cruz
                                                                                        Jennifer Lawrence   Nico Hülkenberg      Vanessa Hudgens
                                                                                        John Martin         Pamela Anderson      ... among others
NEW for Monaco 2020
THURSDAY F1® Free Practice Yacht Race Viewing
Simply relax or network on board our luxury Amber Lounge trackside yacht whilst watching F1® free practice.
Package includes tender pick up & hospitality throughout the day, with signature cocktails, champagne & buffet.

FRIDAY The Ultimate Luxury Yacht Party
Experience our renowned party atmosphere, simply transferred from land to sea. VIP hospitality throughout the
day, with signature cocktails, champagne, buffet, VIP tender transfers, resident Amber Lounge DJ and on-board
entertainment.

AMBER LIFESTYLE Tour with Legends • Invite only
Five day driving experience with legends of F1®.
Dining
Exclusive to Monaco

Al Fresco Dining - mellow vibes, a gourmet menu with unlimited wines:
the perfect way to begin your Amber Lounge experience at our beachfront
venue with stunning views of the Monaco skyline and luxury yachts.

€300 per person.
SEPTEMBER 18 / 19 / 20

Singapore GP Weekend

Singapore is home to Formula 1’s® only night race where guests go straight
from paddock to Amber Lounge on Friday, Saturday and Sunday.

NEW for 2020:
The Amber Lounge Charity Fashion Show & the Fashion after Party moves
to Friday night. Drivers walk the catwalk in aid of Make-a-Wish Foundation.

Saturday Amber Lounge new concept to be announced soon.

Tables from SGD 8,000; Individual passes from SGD 650.
Singapore Hospitality
Paddock ClubTM Suites
The Singapore Paddock ClubTM is the ultimate Formula 1® race viewing package. Team suites are located directly above
the pit lane garages, overlooking the floodlit start-finish straight, offering phenomenal trackside views. ‘Meet the team’
sessions, pit lane walks, internationally renowned chefs, unlimited champagne and fine wines.

Exclusive corporate or private VIP trackside hospitality packages
The Sky Suite
Has a rooftop terrace offering spectacular views of the Singapore skyline and race track. The suite has several renowned
restaurants as well as private viewing galleries allowing guests unblocked panoramic views.

Upper Deck of Paddock ClubTM
Exclusive to Singapore Grand Prix, the upper deck is a trackside, glass-encased extension within the Paddock ClubTM
commanding views of the Pit Straight with, close-up views of cars exiting the Pit Lane. The elevated deck guarantees
guests unobstructed track views whilst indulging in a multi-sensory gastronomic experience at bespoke concept
restaurants and an all-day Champagne bar. Pit Lane Walk also included allowing you to get up close to the cars,
engineers and drivers. By request can be single-day Paddock Club™ ticket option.

Accommodation
Amber Lounge Hospitality works with preferred luxury hotels in Singapore to ensure a relaxing and satisfying stay
during the F1® weekend.
NOVEMBER 28 / 29

Abu Dhabi GP Weekend

Amber Lounge clients will experience the ultimate 2-day hospitality
package which immerses guests into the high-octane world of F1®.
Day and night the Amber Lounge team will cater for all of your needs
with all-inclusive yacht hospitality, celebrity & F1® driver appearances
as well as Amber Lounge yacht parties.

Enquire for passes, packages and sponsorship.
Amber Lounge All Inclusive Party Packages
Packages
ULTIMATE WEEKEND PACKAGE                    U*NITE MONACO ONLY                                          ALL ACCESS PASSES • YACHT AND CLUB MONACO ONLY               ABU DHABI WEEKEND
Bespoke, tailor-made weekend package        Package includes: signature pre-show cocktails, Fashion     Day to night access to Amber Lounge on Saturday that         The ultimate 2 day hospitality package immersing
                                            Show seats, gourmet dining, Fashion After Party, all with   includes access to the Amber Lounge Yacht and Classic        guests into the high-octane world of F1®.
                                            unlimited bottle service.                                   Table pass on Saturday night at the club.

Tables
DJ BOOTH EXCLUSIVE TO SINGAPORE             METHUSALEM                                   JEROBOAM                                     VIP                                       CLASSIC
Party with DJs & live acts on our raised    Located adjacent to the dance floor,         Positioned in the heart of the action,       Well positioned & served with unlimited   Presented with unlimited complimentary
DJ booth table next to the DJ’s stage.      serviced, with a 6L Methusalem bottle        served with 3L Jeroboam bottle of            bottle service incl. premium champagne.   bottle service incl. house champagne.
Thirty bottles of Dom Perignon, 3L bottle   of champagne, 3L Jeroboam bottle             champagne & unlimited bottle service.
of Vodka, premium spirits & unlimited       of vodka, premium spirits & unlimited
bottle service by our Amber Angels.         bottle service.

Passes
SHARED TABLE                                                               STANDING
Unlimited bottles service including champagne with table seating;          Access to all areas, open bar including house champagne.
each table seats maximum of eight guests.
Amber Lounge                                                                               Amber Lounge
Hospitality F1® Style                                                                      Corporate Hospitality
Amber Lounge Hospitality is the benchmark of luxury in the high-octane sport of            Amber Lounge Hospitality carefully selects the most exclusive destinations to create
F1®. With over two decades of commitment to go above & beyond the expectations             tailor-made incentive packages for corporate clients worldwide.
of clients, priding itself on the ability to create transformational & client-focused GP
weekend experiences.
Global F1® Hospitality                                                                     15-Mar
                                                                                           22-Mar
                                                                                                    Australia
                                                                                                    Bahrain
                                                                                                                    Melbourne
                                                                                                                    Sakhir

Team Paddock ClubTM                                                                        05-Apr   Vietnam		       Hanoi
                                                                                           19-Apr   China		         Shanghai
Team hospitality suites overlook the start-finish straight and offer phenomenal
                                                                                           03-May Netherlands       Zandvoort
trackside views. Guests meet the teams for the ‘insider perspective’ on F1®. Pit lane
walks ensure you get up close to an F1® car. Internationally renowned chefs, unlimited     10-May   Spain		         Barcelona
champagne and fine wines enhance the experience.                                           24-May   Monaco		        Monte Carlo
                                                                                           07-Jun   Azerbaijan      Baku

Formula One® Paddock ClubTM                                                                14-Jun   Canada		        Montreal
                                                                                           28-Jun   France		        Le Castellet
The F1® Paddock ClubTM offers the highest level of service and networking opportunities.
                                                                                           05-Jul   Austria		       Spielberg
Watch the race from a trackside balcony, situated above the Pit Lane and Team Garages
where you will experience fine dining, unlimited champagne, wines and pit lane walks.      19-Jul   Great Britain   Silverstone
                                                                                           02-Aug   Hungary		       Budapest

Race Viewing Terraces & Suites                                                             30-Aug
                                                                                           06-Sep
                                                                                                    Belgium
                                                                                                    Italy
                                                                                                                    Spa-Francorchamps
                                                                                                                    Monza
We carefully select the finest race-viewing options from prestigious suites to rooftop
                                                                                           20-Sep   Singapore       Singapore
terraces, all of which offer gourmet cuisine with enviably stocked bars.
                                                                                           27-Sep   Russia		        Sochi
                                                                                           11-Oct   Japan		         Suzuka
Accommodation and transfers                                                                25-Oct   United States   Austin
                                                                                           01-Nov   Mexico City     Mexico City
                                                                                           15-Nov   Brazil		        Sao Paulo
                                                                                           29-Nov   Abu Dhabi       Yas Island
Partnerships Past & Present
Inside and outside of the world of F1®, Amber Lounge is the ideal events partner. With
the knowledge and know-how to reproduce Amber Lounge or other bespoke events
worldwide; the brand provides partners with unrivalled support in the conceptualization,
budgeting, marketing, production and post–event phases.

Arctic Blue Gin                  Dom Pérignon                      Hervé Léger             Lanson                   Matthew Williamson           Porsche                   Roberto Cavalli Vodka
Audi                             Elton John AIDS Foundation        Hilton                  Louis Roederer Cristal   McLaren                      Proof & Company           Rolls-Royce Motor Cars
Belvedere Vodka                  Giuseppe Zanotti                  Hugo Boss               M.A.C                    Melissa Odabash              Race Against Dementia     Stella Artois
Bugatti                          Glenfiddich                       JetSmarter              Magnum                   Mercedes-Benz                Ray-Ban                   TAG Heuer
Chanel                           GlobeAir                          Jimmy Choo              Make-A-Wish              Mexico City Tourism - CDMX   Rebellion Watches         The Conrad Centennial
Chopard                          Grey Goose                        Johnnie Walker          Manhattan Bar            Missoni                      Red Bull                  Veuve Clicquot
Champagne Carbon                 Heineken                          Jose Cuervo             Martini                  Moët Chandon                 Red Bull Racing F1 Team   Wajer & Wajer
Davidoff                         Hennessy                          Julien Macdonald        Maserati                 NEC                          Rémy Cointreau            Zeelander Yachts
Media
Amber Lounge’s integral global marketing campaign continues to reach a vast amount of media
in a variety of industry sectors, with an average annual online readership of over 3.2 Billion.

Some of the top global media includes:
Publications include; Vogue, GQ, Tatler, Financial Times, Forbes
Global TV stations include; Fox Sports, tNetflix, BBC, Canal +, E! Entertainment, CNN
F1® Media includes; Channel 4, Sky Sports, Blackbook, Fox Sports, RTL

                  350+                                          3,2 B+
           Pieces of coverage                              Online readership

                 3,5 B+                                        15,5 K+
       Estimated coverage views                         Coverage social shares
“
       “Amber Lounge F1® Drivers Charity Fashion Show are one of the
       hallmarks of the glamorous Monaco Grand Prix weekend. I was touched
       and extremely grateful that Amber Lounge chose my foundation Race
       Against Dementia, as their charity partner. My wife Helen sadly suffers
       from dementia and the staggering amount raised will help to find a cure
       for this terrible illness.”
                                                            Sir Jackie Stewart

Charities
Amber Lounge’s ground-breaking charity auction has raised more than USD 6 million
for charitable organisations including, Sir Jackie Stewart’s, ‘Race against Dementia’,
the Elton John AIDS Foundation, Special Olympics and the Nelson Mandela Children’s
Fund. We also support a range of other notable causes, targeting help where it is
most needed.
Amber Lounge Hospitality is not only your complete destination for the optimum
Formula One race weekend experience, but also for creating immaculate events for any
occasion anywhere in the world. From luxury accommodation and detailed planning
for weekend getaways, VIP transfers to charity galas and tailor-made incentives for
corporate clients, Amber Lounge hospitality specialises in making dreams come true.
Away from the track the jet-set lifestyle continues.

Discover the new world of Amber Summer through signature cocktails,
international DJs, live entertainment and a unique dining experience.
A day and night experience both as a pop up or static concept.

Monaco Monday Event 2020 • May 25th
PRIVATE BEACH LUNCH PARTY Exclusive Invitation Only.
Another memorable year at Amber Lounge comes to a close as 2019 has seen over
5,000 guests witnessing outstanding performances from international artists Ella Eyre,
Sigma and Amber Lounge resident DJ Sigala as well as a multitude of performing
artists, musicians and contortionists. Victoria Secret’s model Josephine Skriver and TV
star Olivia Culpo were amongst the celebrities to join the celebrations, alongside 22
F1® legends and drivers including Valterri Bottas, Charles Leclerc and 2-time F1® World
Champion Mika Hakkinen. We have raised a huge sum of money for charities including
Sir Jackie Stewart’s Race Against Dementia and Make-A-Wish Singapore.

I would like to say a special thank you to our partners and everyone who have supported
and helped Amber Lounge to be seen as the ultimate hosts in relaxation, networking
and of course, partying.

I look forward to an even better year in 2020 and hope to see you somewhere in the
world.

Sonia Irvine
Founder of Amber Lounge
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