Your style. Your taste 27.11 - 01.12.2019 Germany's largest venue for food, drink and enjoyment - FOOD & LIFE
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
Where gourmets meet
Your style.
Your taste.
Germany‘s largest venue for food,
drink and enjoyment.
27.11. – 01.12.2019
Fairground Munich
www.food-life.de
#fal2019
YOU‘LL LIKE OUR NUMBERS.
Exhibit at FOOD & LIFE 2019 and profit from new success opportunities.
The numbers for 2018 speak for themselves.
In prosperous FIVE 125.000
VISITORS
Regional tastes great!
DAYS
greater Munich:
6 Mio. 320
PEOPLE OF INDULGENCE
live in one of Europe‘s booming
pull attendees with high
purchase power. EXHIBITORS
economic regions – the Munich
85
metropolitan region. of 100 visitors attach great
importance to regionally
The perfect
SINCE
produced food.
> 79 % target group –
71 %
2004
of our this is where
exhibitors are the food
of exhibitors rave
community
more than gets together.
about the quality
of visitors. Ideal
satisfied and FOOD & LIFE has been a successful conditions for
intend exhibi- Over 10 % meeting place for eating, drinking and
enjoying.
making contacts!
ting again. B2B contacts.
All findings are based on the 2018 independent visitor and exhibitor survey conducted by Gelszus Messe-Marktforschung GmbH and on visitor registration data collected by GHM Gesellschaft für Handwerksmessen mbH.
SELL
SUCCESSFULLY
Your new products – a hot topic
Sniff, taste, buy – a promise that since 2004 has drawn huge numbers
of indulgence-seeking visitors to FOOD & LIFE. This is where to meet
prosperous visitors who will appreciate your high-quality, traditionally
made delicacies. Use the fair to present yourself in the best company –
together with many small artisanal producers like distillers and
brewers, coffee roasters and chocolatiers, manufacturers of organic
products and many more besides. A POWERFUL DUO
The Munich public likes what is special, has deep pockets at the
FOOD & LIFE meets
fair and loves sharing new discoveries with friends and colleagues. Heim+Handwerk
By presenting your products attractively and offering samples for
tasting, you will win over many private visitors as customers, because FOOD & LIFE takes place alongside
restaurateurs and experts from the region come to look deliberately Heim+Handwerk – Germany‘s largest
for something very special. pop-up store for living & furnishing.
FOOD & LIFE is Germany’s largest venue for food, drink and enjoy- The two fairs are closely linked: Hall B3 of
ment – in one of the country’s most prosperous regions. Heim+Handwerk directly adjoins FOOD & LIFE.
Professional bakers show off their tricks of the
trade and their favourite recipes in the new
Get your individual proposal as baking studio – live! Kitchen concepts and aids
exhibitor, partner or sponsor! build interest and appetite for the culinary
offerings that follow. Good to know …
… that the timing is
perfect for you: good food,
enjoyment and culinary gifts
have never been so popular
We will be glad to help: as during FOOD & LIFE – the
P +49 89 189 149 132 starting signal for Advent
E-mail: food-life@ghm.de and Christmas.
www.food-life.de/apply
EXHIBITION HIGHLIGHTS 2019 MEAT POINT Quality meat, conscious enjoyment – experts share their knowledge. CRAFT BEER CORNER Hand-crafted beers – experience an exceptional range of styles! COOKERY DISPLAY Star(red) chefs on stage – to watch and emulate! MUNICH COFFEEHOUSE Baristas show off their skills – latte art, filtering methods ... VEGGIE & CLEAN EATING Pure enjoyment – for health, well-being and zest for life! MUNICH WHISK(E)Y MARKET The world of fine whisk(e)y – from 30.11. to 01.12.2019 PRODUCT CATEGORIES • Delicacies and health foods Are you a START.up? • Spices, herbs, oil and vinegar Then be a part of the • Fruit and vegetables FOOD START.up Area for • Fish, meat and sausage products newcomers and food trendsetters. • Confectionery and And be sure to apply for the bakery products FOOD START.up crowdfunding • Spreads CONTEST NEXT LEVEL! by the Bayern • Dairy products and eggs Nutrition and StartinFOOD cluster. • Beverages and spirits The winner gets a free booth • Coffee and tea in the FOOD START.up Area • Natural pharmacy at this year’s FOOD & LIFE 2019. • Tobacco products
DIGITAL MARKETPLACE
Accessible to your customers 365 days a year
After the fair is before the fair: the combination of digital marketplace
and print media connects you with your target audience throughout
the year. As an exhibitor at FOOD & LIFE, you are easy to find with
your company profile, innovations, products, brands and events.
THE BENEFITS FOR YOU:
• Increased reach through a combination of
website, tradefair guide and hall plan
• Interaction with your target audience
• Permanent presence through your company
and contact profiles – with everything that
your customers need to know about you
• Links to your social media channels
• Special offer 2019: link to the start page
of your online shop
For more information, visit www.marktplatz.food-life.de
Or contact us direct – your FOOD & LIFE marketplace team:
P +49 89 189 149 530 or E-mail marktplatz@food-life.de
Accessible
to your customers,
365 days – 24/7
Media presence FOOD & LIFE
Powerful marketing throughout Bavaria
FOOD & LIFE is a major topic of conversation even before it starts,
because we don’t just focus our advertising efforts on Bavaria’s big We
st
radio stations but also collaborate with big media partners. Besides rk
us est
ha rk W
Pa r Pa
Ca
C1 C2 C3
numerous radio spots, we also deploy print advertising, posters and
online material, send out e-mails to visitors and advertise in social media.
Everybody in and around Munich knows about FOOD & LIFE!
At the same time, we will also help you activate your personal target
audience: with free online ticket vouchers, free posters for your point
of sale as well as advertising banners for your homepage. Give your B0 B1 B2 B3
customers
The clever thing about it is that you can distribute free and prospects Eingang West
online ticket vouchers to your B2C and B2B customers! free tickets Entrance West Atrium
You will benefit from the addresses for your promotional initiatives to the fair!
meeting arrangements at an early stage, because we will supply
you with data about your visitors immediately following registration.
A1 A2 A3
U-Bahn/Bus
Service and experience Messestadt West
Willy-Brandt-Allee
Focus on your business
FOOD & LIFE – Heim+Handwerk
You will be able to rely on an ideally structured and clearly arranged
Where gourmets Living & furnishing
trade fair and smooth and carefree procedures. Enjoy the modern fair- meet
ground, perfect transport infrastructure and maximum convenience. Heim+Handwerk
Use our services – from hotel reservation and catering to technical MWM Munich Interiors fittings and extensions
Whisk(e)y Market
equipment. We’ll be pleased to give you competent advice on Heim+Handwerk
30.11. – 01.12.2019
P +49 89 189 149 132. Kitchen culture
WE‘RE THERE FOR YOU
Some of our media partners in 2018 (radio/online/print)
GHM Gesellschaft für Handwerksmessen mbH Madlen Bürge Igor Hoso
04/2019 | st
Paul-Wassermann-Str. 5, 81829 München, Deutschland Project Manager Project Coordinator
www.food-life.de T +49 89 189 149 130 T +49 89 189 149 132
Follow us on Facebook and Instagram! buerge@ghm.de hoso@ghm.de
You can also read
