GOLDEN GLOBE RACE 2018 - SOLO, NON-STOP AROUND THE WORLD - GREGOR MCGUCKIN
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Solo, Non-Stop Around The World GOLDEN GLOBE RACE 2018
30,000 9 MONTHS MOST FEROCIOUS NO MODERN
MILES ALONE AT SEA SEAS IN THE WORLD TECHNOLOGY
GOLDEN GLOBE RACE SPONSORSHIP | 2
ABOUT THE RACE 4
ABOUT GREGOR 7
REASONS TO SPONSOR 9
CALENDAR 12
MEDIA COVERAGE 13
BUDGET 17
PARTNERSHIP OPPORTUNITIES 18
THE BOAT 20
IN THE MEDIA 23
CONTACT 24
GOLDEN GLOBE RACE SPONSORSHIP | 3
ABOUT THE RACE
The 2018 Golden Globe Race is a race like no other.
It is a solo, non-stop, completely unassisted sailing
race around the world using only 1960’s technology
celebrating the golden age of solo ocean racing.
2018 marks 50 years since the first ever person “save his soul” and continued sailing around of modern safety equipment. This means the
managed to sail solo, non-stop around the the world ending in Tahiti. competitors will navigate with a compass and
world in what was the original Sunday Times Since less than 200 people have managed this sextant using the stars and sun to pinpoint their
Golden Globe Race. In 1968, nine boats left the feat while over 500 have been into space and position, harvesting rainwater to survive and
UK in a race to make history. Only one boat nearly 8000 have climbed Everest. using only radios as a means of communicating.
managed to make it to the finish line and into The boats are older, sturdy and very seaworthy
the history books, skippered by Sir Robin Knox The only other solo, around the world race is
the “Vendee Globe”, which relies on cutting with no modern technology like carbon fibre
Johnston. allowed. This means the race will take around
edge technology and advanced systems to
Six of the other competitors retired and one make it around in the fastest possible time. 9 months, a stark contrast to modern, high
competitor Donald Crowhurst was lost at To date, no Irish person has completed the performance racing boats which can now take
sea, presumed having taken his own life. He challenge of sailing solo, non-stop around the less than 80 days.
had tried to falsify his route having never left world. There are 30 boats entered in this race, the
the Atlantic and it is thought he broke under maximum amount permitted with more on the
the strain of his lies. The Frenchman Bernard Fifty years on, the 2018 edition of this
legendary race limits technology to what was waiting list. There are 14 different nationalities
Moitessier, pulled out on the final stage to represented and Gregor is the only Irish entrant.
available in the 1960’s with the exception
GOLDEN GLOBE RACE SPONSORSHIP | 4
GOLDEN GLOBE RACE SPONSORSHIP | 5
THE ROUTE
PLYMOUTH, UK
START: 30TH JUNE 2018
FINISH: 2019
CANARIES ‘GATE’
CAPE VERDE ‘GATE’
HOBART
GATE
CAPE OF GOOD HOPE
CAPE LEEUWIN
COZET ISLANDS
STORM BAY ‘GATE’
PRINCE EDWARD ISLAND
FALKLANDS ’GATE’
KERGUELEN ISLANDS
WAYPOINT 50°S 100°W
CAPE HORN
GOLDEN GLOBE RACE SPONSORSHIP | 6
ABOUT GREGOR
FROM DREAM TO REALITY
From a young age Gregor had a natural affinity amassed a large amount of experience.
towards adventure and the outdoors. He spent He has crossed the Atlantic several
his youth exploring the mountains around times, crossed the Indian Ocean,
Wicklow, devouring stories of adventure and competed in the Fastnet Race and
exploration. has done countless other races and
voyages around the Mediterranean,
When he was 19, thirsty for more adventure
Caribbean and Europe covering
he went to study Outdoor Education with the
around 50,000 miles, however this
“Shackleton” course in Dublin. This is when
wasn’t enough.
Gregor first experienced sailing and really began
to develop his love of the sea. After several years Upon seeing an article in a magazine
teaching sailing and watersports around Ireland, about the Golden Globe Race,
it was a visit to the stopover of the Volvo Ocean Gregor got in touch with the race
Race in Galway that was to change everything. organisers to find out more. After a
Seeing the challenge and adventure that ocean quick response he discovered there
sailing could offer, his goal was now set on was still one invitation left. There
sailing around the world. was no doubt about what had to be
done. Within a few hours Gregor had
Gregor then went to the Isle of Wight to train as
managed to secure an invitation to
an Ocean Yachtmaster giving him the skills he
compete in the 2018 Golden Globe
required to sail competently offshore. Afterwards
Race giving him the opportunity to
he went on to work as a delivery skipper, moving
live out his dream of racing around
yachts around the world and he very quickly
the world.
GOLDEN GLOBE RACE SPONSORSHIP | 7
CAMPAIGN GOALS
Be the first Irish person Win the Inspire the next
to sail solo, non-stop 2018 Golden generation of Irish
around the world Globe Race adventurers
GOLDEN GLOBE RACE SPONSORSHIP | 8
REASONS TO SPONSOR
OVERVIEW YOUR BUSINESS IMAGE
• Align your brand with the history and story • Solo ocean racing and the legacy of the Golden
around a race, resulting with the first Irish Globe Race conveys strong images of dedication,
person to sail solo, non-stop around the determination, mastery of a historical craft and
world a passion for the environment which you can
convey to your team and clients.
• Name the campaign and boat after your
brand and see it race around the world • The unique story of the original Golden Globe
Race has inspired generations of adventurers
• Gain access to huge media exposure and
and the 2018 edition will continue to do the
internal communication tools over a
same. To this date, no Irish person has ever
multiple year campaign
sailed solo, non-stop around the world. The
• Promote your brand, business and activities spirit of the Golden Globe Race is the perfect
through a series of public events way to set this record and aligning your brand
• Share, exchange and network with different with this story ensures that it will carry with it a
businesses across multiple sectors part of Irish sporting history.
• Discover the industry and opportunities that
surround sailing and adventure
GOLDEN GLOBE RACE SPONSORSHIP | 9
Ireland’s ever growing influence and involvement in the world
of ocean sailing has left a strong mark on the sport.
GREEN DRAGON ENDA O’COINEEN LEGENDERRY
In 2008/09, the Irish team Green Dragon Enda O’Coineen is the first ever Irish person Derry are sponsoring their 4th Clipper Around
entered the Volvo Ocean Race and the Galway to compete in the Vendee Globe Race, The World Race for the 2017/18 edition. The
stop-over attracted over 500,000 people to entering the 2016/2017 edition which attracts team “Derry-Londonderry-Doire” is skippered
the race village. Due to the huge success, the millions of followers and viewers on a daily by Conall Morrison, also from Derry. Derry
2012/2013 finish line was set to Galway. basis. has successfully hosted stopovers for the
Clipper race in the past.
GOLDEN GLOBE RACE SPONSORSHIP | 10REASONS TO SPONSOR
“A Different and Dynamic form of
communication”
TEAM BUILDING WITHIN YOUR BUSINESS CORPORATE HOSPITALITY
• Sponsorship of an Ocean Sailing event has many • Bring your clients and team on an
benefits within a corporate environment. Unite unforgettable day sailing letting them
your team with motivational talks and inhouse experience exactly what the conditions will
material that can be used to reinforce and be like for the skipper during the race.
communicate your company’s vision using the
• We will be running publicity events around
story of this race.
Ireland, the UK and France during the
• A project of this nature relies on many build up to the race. These will involve
businesses of different sizes and from different opportunities to go out sailing and racing on
backgrounds, all coming together around a the boat as well as presentations and other
common goal. activities.
• Our story is one of a determined group of • These promotional events not only offer
individuals coming together to follow a dream. great opportunities to advertise a brand
Our core team is made up of a combination name but can also be tailored to include
of friends and colleagues, from many different a range of corporate entertainment and
professions, all sharing a common goal- to get experiences to suit your needs.
the boat and skipper safely around the world.
GOLDEN GLOBE RACE SPONSORSHIP | 11TIME LINE
JUNE 2018
MAY 2017 JUN - AUG 2017 SEPT -DEC 2017 APR 2018 Dublin Port Riverfest EARLY 2019
& departure to start
Purchase Vessel Training and sea trials Major refit Publicity tour line Race finishes
around Ireland
JAN-MAR 2018
JUNE 2017 JULY 2017 Sea trials and MAY 2018 JUNE 30TH 2018
training
Dublin Port Riverfest Galway Seafest Final preperations Race starts
GOLDEN GLOBE RACE SPONSORSHIP | 12MEDIA COVERAGE
2 YEARS OF 40 WEEKLY DOCUMENTARY
COVERAGE VIDEOS SERIES
2.5 years of news coverage, events and 1 video update per week during the 15 part international television
social media interest worldwide race for distribution to news outlets, documentary series after the race
the web and social media finishes
FEATURE TRACKING VIRTUAL GAME
LENGTH FILM APP (FREE) APP (FREE)
1 feature length film released after the Free App providing live tracking Free “Virtual Game” app allowing
race is finished and news updates fans to compete against each other
and the participants
GOLDEN GLOBE RACE SPONSORSHIP | 13PRE RACE COVERAGE
UPDATES TOUR
For the year building up to the start, we We will be undertaking a tour of Ireland
will be releasing regular video updates in the months coming up to the race.
compiled with our media partner, Replay This will involve sailing the boat around
House. These will be a summary of the the country stopping in ports along the
preparations with footage of the vessel way. There will be events organised for
sailing and interviews with the team and these stopovers in association with local
skipper. This will be broadcast out on businesses and our supporters.
all media channels associated with the The 2 week build-up to the start will
campaign along with the official Golden involve a large “Race Village”. This will
Globe Race media channels. be a public event and the teams will have
a dedicated space for on-site leverage
activities. There will also be a public stage
with nightly entertainment.
GOLDEN GLOBE RACE SPONSORSHIP | 14COVERAGE DURING THE RACE
Prior to the race, a library of stock footage and images will be
amassed. These will be used to suplement text updates through
out the race.
UPDATES APP & GAME EDUCATIONAL PROGRAMME
During the race we will be releasing daily A subscription free app will provide live We have partnered with the publisher CJ Fallon
updates paired with segments from our large streaming of video and audio recordings along to run a free nationwide educational programme
library of stock images and footage. with whatever other content is published by during the race. The focus of this will be on
Race HQ. Live positions of entrants will also be “Ocean Literacy”, specifically towards Ireland’s
The Race HQ will be releasing daily text
constantly visible from the on-board satellite Marine environment.
position and situation updates along with 40
trackers. This will use the same platform of the Ocean Literacy is defined as “Understanding the
weekly video updates throughout the race.
hugely sucessful Vendee Globe Race App. ocean’s influence on us and our influence on the
These will be distributed through international
media outlets. Fans will be able compete with their own virtual ocean”.
boat against the Golden Globe competitors using We are also working with organisations around
There will be twice daily position updates
the www.virtualregatta.com platform. the country to create a meaningful and relevent
from all the competitors that will be updated
through all channels including the app. content. Our aim is to educate young people
about Ireland’s marine environment and the
industries and organisations that utilise it,
developing an awareness and caring attitude to
our effects on it.
GOLDEN GLOBE RACE SPONSORSHIP | 15POST RACE COVERAGE
DOCUMENTARY AND FILM RACE FINISH
• After the race finishes the race organisers will • Upon completion of the race, the “race village”
be releasing a 10-15 part documentary series from the start will be re-created with great
followed by a feature length film that will be celebrations for the competitors upon their
distributed through international media outlets. return. It is required for the competitors to
This will be managed by the TV Production remain here for at least a week after they arrive
company Sunset Vine who have partnered with and also to remain available for when the
the race organisers. following competitors return. This will allow for
greater media coverage and excitement as the
• These will cover the story of the 2018 Golden
race concludes.
Globe Race and the competitors involved. Each
boat can carry onboard a series of “Big brother • We will be organising a large event in Ireland
cameras” that the skippers can activate during after the race concludes to welcome the boat and
the race to film what is happening along with skipper home. This will be in the weeks after the
keeping video diaries. This footage will then finish of the race as the vessel returns to Ireland.
be taken by the race HQ and compiled into the We will be promoting this in the weeks coming
documentary series and feature length film. up to the finish and will also be giving talks on
the race and Gregor’s experiences as part of this
home-coming.
GOLDEN GLOBE RACE SPONSORSHIP | 16BUDGET
PRINCIPAL OPERATING COSTS PREPARING A BOAT AND COMPETING IN THE GOLDEN GLOBE
RACE WILL ENTAIL THE FOLLOWING EXPENSES:
• Boat DETAILS COSTS
BOAT COSTS
• Refit Boat €65,000
• Rigging Refit €45,000
Rigging €25,000
• Sails Deck Fittings €15,000
Sails €20,000
• Deck Hardware General Maintenance €5,000
• Insurance Safety Equipment
RACE COSTS
€10,000
• Entry Fees Entry Fees €12,000
Sponsorship Supplement €12,000
• Port & Lifting Fees Insurance €5,000
• Skipper’s Expenses SKIPPER & LOGISTICS
Training Expenses €10,000
Transport, Logistics €30,000
& Accommodation
Food for Voyage €6,000
Communications & Media €10,000
BUDGET TOTAL: €270,000
GOLDEN GLOBE RACE SPONSORSHIP | 17PARTNERSHIP OPPORTUNITIES
Below are some of the options that would be open to sponsors.
These are suggestions and can be adapted to suit your needs.
TRADITIONAL DIGITAL PUBLIC RELATIONS
• Be involved in a powerful and exciting • Logos and links will appear on team • Use of the vessel for corporate sailing
story that aims to make Gregor the website and all social media days. Experience first hand what it will
first Irish person to sail solo, non-stop • Populate your online presence with be like for the skipper during his 9
around the world original and exciting content including months at sea
• Name the campaign and boat after your pre-race preparations, training diary and • Tailor made operations / activities
brand and watch it race around the regular updates throughout the race that can work alongside this project to
world • Free use of campaign generated “stock promote and strengthen your brand
• Logos can appear on the boat, the sails, footage” to use to promote your brand • Invitation to all promotional events
spinnakers, and team clothing • Free use of the project for including dedicated space for on-site
• Logos included on all media releases merchandising purposes activities
• Opportunities to include inserts in • Invitation and dedicated space for on-site
media releases leverage activities in the “Race Village”
during the 2 week build up to the start
and finish
• Opportunity to involve your charity of
choice
GOLDEN GLOBE RACE SPONSORSHIP | 18BRANDING
SOR LOGO
RACE SPON
1
2
1: PERSONAL LOGO
2: SPONSOR LOGO
3: SPONSOR LOGO
YACHT
SPONSOR
LOGO
3
RACE SPONSOR
YACHT NAME LOGO
GOLDEN GLOBE RACE SPONSORSHIP | 19THE BOAT
The Biscay 36 is the ideal
vessel for the race as it is
a very sturdy design with
excellent speed potential.
Currently named Mary Luck, it was
designed in 1979 by renowned naval
architect Alan Hill as a strong and
comfortable ocean cruising boat.
The model Gregor will be racing was
launched in 1984 and was the 25th
launched from a total of around 35.
It is the maximum permitted length at 36
feet and paired with this it is ketch rigged
with a moderate displacement.
Together these make the Biscay 36 highly
capable and an extremely competitive.
GOLDEN GLOBE RACE SPONSORSHIP | 20SPECS LENGTH 11 m
WATERLINE 8.25 m
BEAM 3.25 m
DRAFT 1.8 m
DISPLACEMENT 7000 kg
KETCH (2 MASTS)
• More sail area in lighter winds BALLAST 3000 kg
and downwind conditions
• Easier to handle in rougher seas
CONSTRUCTION
• Sturdy reinforced
fiberglass construction
• Stiff and strong to withstand
stormy conditions
MODERATE DISPLACEMENT
• Light weight enough to be
quick in more gentle winds
• Heavy enough to take rough
seas and carry adequate
supplies and equipment GENEROUS WATERLINE LENGTH
• Good potential speeds
GOLDEN GLOBE RACE SPONSORSHIP | 21GOLDEN GLOBE RACE SPONSORSHIP | 22
IN THE MEDIA
GOLDEN GLOBE RACE SPONSORSHIP | 23CONTACT
GregorMcGuckin.com
GoldenGlobeRace.com
GregorMcGuckinRacing@gmail.com
+353 87 618 2251
/ GregorMcGuckinRacing
/ GregorMcGuckinYou can also read
