Holiday Lights Second Annual
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Second Annual
Holiday Lights
SPONSORSHIP OPPORTUNITY 2022
For companies looking for non-traditional
ways to reach people through experiential
marketing - be a part of an event that has
been a family tradition in Monroe for over
50 years.
Create a legacy that allows you to stand out
from the crowd, whether its a new photo
opp with your branding incorporated, or an
immersion element that takes visitors into
the heart of the Holiday spirit!
WHAT IS MONROE’S HOMETOWN HOLIDAY LIGHTS? Monroe’s Hometown Holiday Lights is a celebration of the Christmas season in the City of Monroe. Creating an atmosphere of nostalgia and inspiration, we are building a repertoire of exterior holiday lighting elements and displays to bring the spirit of the season to Downtown Monroe. Building on the tradition of the annual Holiday Tree Lighting in Loranger Square, the Hometown Holiday Lights celebration collaborates with local individuals, businesses and corporations to create an experiential and memorable destination point. Utilizing the inherent charm of our historic landscape, we hope to curate a collection of holiday lighting elements that will bring residents and visitors into our community to stroll, engage, shop, drink and dine. Utilizing these established partnerships, we are planning a multi-year public/private campaign to add additional lighting elements annually, which will be unveiled at the Holiday Tree Lighting event. This will not only create anticipation and excitement as to the unveiling of the new thematic light displays, but also foster community pride, support our Downtown culture, and create lasting memories for residents and visitors. WHO IS COORDINATING THE HOMETOWN HOLIDAY LIGHTS? The City of Monroe is facilitating Hometown Holiday Lights (HHL) with the support of the Downtown Development Authority. As a registered government entity, contributions made towards the HHL through the City are 100% tax deductible, and 100% of the funds contributed will go towards acquisition of lighting elements and displays. WHERE WILL THE HOMETOWN HOLIDAY LIGHTS BE LOCATED? Hometown Holiday Lights (HHL) will be focused initially in the Downtown Central Business District of the City of Monroe, with the anticipation of expansion as investment in the program continues to grow. That being said, any business within the City of Monroe is encouraged to participate in the spirit of the light displays during the season to contribute to the overall festivities!
WHEN WILL THE HOMETOWN HOLIDAY LIGHTS BE IN PLACE
FOR RESIDENTS AND VISITORS TO ENJOY?
The HHL display kicks off with the annual Tree Lighting event in the City of
Monroe. This event has taken place in the City for the past several decades
and has included a variety of elements such as vendors, food trucks,
performances, caroling, and more! Our Tree Lighting is an established family
tradition, kicking off the holiday season! It also heralds the beginning of the
Christmas shopping season, taking place the weekend before Black Friday and
Small Business Saturday. A perfect opportunity to show your support of the
City, its growth, families and businesses!
HOW CAN I OR MY BUSINESS PARTICIPATE?
Collaborate with us to sponsor an attraction! We have tiers and packages for
both local and corporate partners. We can provide a variety of options! Check
out the next few pages for more detailed information.
JOIN US IN 2022 AS WE CELEBRATE YOUR SUPPORT OF
MONROE’S
HOMETOWN Holiday Lights
LO C A L TI E R S P O N S O R S H IP
Local sponsorship tiers provide an opportunity for small businesses and
individuals to contribute toward larger scale visual impact pieces, or
sponsor smaller lighting elements directly such as those featured below.
Gingerbread $ 250
Sugar Plum $ 500
Candy Cane $ 1000
Other $
In-Kind Contribution $ (Value)
(Material or Service Contributions)
RIGHT: Reindeer are $700, and
stand 9.8 feet. Co-sponsorships
also factor into our Local Tier
BELOW: Create Memories!
Guests can share photos with
these adorable polar bear and
reindeer families. Ranging in
height from 5 feet to 6.75 feet
respectively for Baby, Mother and
Father figures. Bear Family is $2K
and Reindeer Family is $
Deer exhibited in 2020 in Loranger Square.
COR PO R AT E T IE R S P O N S O RSHIP
Corporate sponsorship tiers provide an opportunity for larger entities for
planned giving and larger scale visual impact pieces. Examples of such
pieces include the below. Contact us for additional options!
North Pole $ 2,000
Reindeer $ 5,000
Santa $ 10,000
Other
$
In-Kind Contribution
(Material or Service Contributions) $ (Value)
ABOVE: Rudolph above can be sponsored
for $17.5K and sits at 11.48 feet tall.
ABOVE: Festive outdoor decor during the 2020 holiday season.
This beautiful 7.8 foot glittering bulb can be matched in a variety
of colors at $5.4K.
ABOVE LEFT: A bright gold star shines bright at 10.5 feet tall and $4.8K. ABOVE: Another beautiful Gold Swirl
ABOVE CENTER: Candy canes great visitors at 6.5 and 10 feet and $2.1K. Ornament standing at 6.8ft H x 6ft W
can be featured at $5.3K.
CORPORATE TIER SPONSORSHIP
RIGHT: The
ornament
chair
creates and
immersive
experience
at $5.7K.
4ft W x
5.6ft H.
ABOVE LEFT: This adorable reindeer and his sleigh can be acquired
as a unit or separately; Reindeer is 3.9ft H x 6.5ft W: $10,680K; Sleigh
is 3.28ft H x 3.11ft W x 6.5ft L at $5,040.
RIGHT:
Snowman
present
greets
guests at
4.27ft H x
2.625ft W;
$2,400.
ABOVE: Give the opportunity for residents to make a memory in this
3D printed photo frame. 8.5ft H x 13ft W; $2,520K.
RIGHT:
Majestic
Reindeer
stands at
6.4ft H x
4.59ft W;
$4,500.
ABOVE: Frosty the Snowman loves greeting visitors at Christmas,
standing 10.5 feet and costs $17.5K.
2021 EVENT SPONSORS INCLUDED
Thank you!
Second Annual
Mayor Robert E. Clark pictured with representatives
from the 2021 sponsorship roster shared on social
media acknowledging the community contribution.
ABOVE: Reindeer Tier Sponsor La-Z-Boy;
ABOVE RIGHT: North Pole Sponsors KC Logistics;
RIGHT: Gingerbread level sponsors Ventower;
BELOW RIGHT: Santa Tier sponsor Gerdau;
BELOW: North Pole tier partner sponsor First Merchants.
PRIOR EVENT SPONSORS HAVE INCLUDED THE FOLLOWING:
Thank you!
for your consideration
and support!
WE'LL SEE YOU IN
LORANGER SQUARE AT
THE ANNUAL
Tr Lighting
ON NOVEMBER 18, 2022!
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