JAKARTA Cushman & Wakefield Global Cities Retail Guide - Cushman & Wakefield Retail
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JAKARTA
Cushman & Wakefield
Global Cities Retail Guide
Cushman & Wakefield | Jakarta | 2019 0
Jakarta, the capital and the largest
city in Indonesia, with a population
of approximately 10 million, is
Indonesia’s center of commercial
activity. High per capita income, a
dominant middle class and rising
purchasing power have accentuated
the demand for contemporary retail,
paving the way for international
retailers in the city.
Over time, shopping malls have seen improved
occupancy owing to relocations and entry to the market
from international retailers. There are a number of
shopping malls present and under construction that will
provide options for expansion across the city.
The official metropolitan area, is known as Jabodetabek, a
name formed by combining the first syllable of Jakarta,
Bogor, Depok, Tangerang and Bekasi. The population of
Greater Jakarta (Jabodetabek Region) is 32.45 million.
JAKARTA
OVERVIEW
Cushman & Wakefield | Jakarta | 2019 1
JAKARTA
KEY RETAIL
PLAZA INDONESIA SENAYAN CITY
Plaza Indonesia is the first high-end shopping center in Senayan City is another upmarket shopping mall in
Indonesia; it opened in 1990. Plaza Indonesia is located in Senayan, the central area of Jakarta. It is part of a mixed-
the prominent corner of Jakarta’s famous landmark, the use development which includes the shopping center, an
Selamat Datang (Welcome) Statue in Central Jakarta. office tower and an apartment tower. Senayan City is
There are numerous international and luxury fashion home to numerous high-end fashion tenants and
brands including Aigner, Alexander McQueen, internationally recognized retailers and global brands. It is
Balenciaga, Bally, Berluti, Bottega Veneta, Burberry, anchored by Best Denki electronic store, the Food Hall,
Bvlgari, Canali, Cartier, Carven, Celine, Chanel, Christian and Cinema XXI.
Louboutin, Diane Von Furstenberg, Dior, Emporio Armani,
Ermenegildo Zegna, ETRO, Fendi, Furla, Giuseppe
Zanotti, GIVENCHY, Gucci, Hugo Boss, Jimmy Choo,
PACIFIC PLACE
Judith Leiber, Kenzo, Lanvin, Loewe, Longchamp, Louis The Pacific Place Jakarta is another high-end shopping
Vuitton, Marc Jacobs, MaxMara, Montblanc, Moschino, mall located in the Sudirman Central Business District,
Mulberry, NOTTE, On Pedder, Rodo, Saint Laurent, South Jakarta. It is part of a mixed-use project, which
Salvatore Ferragamo, Stella McCartney, Stuart Weitzman, comprises Pacific Place Mall, One Pacific Place office
Tiffany & Co., Tod’s, Versace, Vertu and many more. tower, Ritz-Carlton Hotel and Ritz-Carlton Private
Residence.
PLAZA SENAYAN PONDOK INDAH MALL
Plaza Senayan is an upmarket shopping center in Pondok Indah Mall (PIM) is located in the wealthy Pondok
Senayan, the central area of Jakarta which opened in Indah suburb of South Jakarta. It consists of two large
1995. It offers a diverse range of high-end shops and malls and one extension, the older 3-storey PIM 1 and the
services. This mall remains as one of the most popular newer 5-storey PIM 2, plus Pondok Indah Mall Street
spots to see and be seen in Jakarta, and it is a true Gallery, which are interconnected via pedestrian
refection of Jakarta’s mall culture. Retailers such as shopping-bridges.
Christian Dior, Gucci, Fendi, Louis Vuitton, Celine, Bally,
Coach, MCQ by ALexander McQueen, Tory Burch, the
Food Hall, Metro and Sogo exist within Plaza Senayan.
Cushman & Wakefield | Jakarta | 2019 2
JAKARTA
KEY RETAIL
KOTA KASABLANKA GRAND INDONESIA
Kota Kasablanka is a one-stop retail center, located on a Grand Indonesia Shopping Town is currently the biggest
major arterial road connecting two active districts of South shopping center in Indonesia with a total net lettable area
Jakarta and North Jakarta with different target markets. It of approximately 138,500 sq.m. The mall targets the
is currently one of the most sought after locations for upper market segment. The Grand Indonesia complex
tenants to open new stores, with a total net lettable area comprises Grand Indonesia Shopping Town, Hotel
of approximately 112,000 sq.m. The mall is part of a mix- Indonesia - Kempinski, Kempinski Residence and Menara
used development comprising of two exsiting office BCA Office Tower.
towers, an upcoming third tower, plus 7 upper-middle
condominium towers.
EMPORIUM PLUIT
Emporium Pluit Mall is part of a mixed-use complex,
MAL KELAPA GADING called CBD Pluit, which consists of a shopping mall,
Mal Kelapa Gading is a modern shopping and condominium and office towers. Located in the residential
entertainment center located in Kelapa Gading, North area of Pluit, North Jakarta, Emporium Pluit targets the
Jakarta. Kelapa Gading is an integrated residential area middle-upper segment. The mall is anchored by Carrefour
targeted towards the middle to upper market. Mal Kelapa and Sogo.
Gading Complex consists of Mal Kelapa Gading 1, 2, 3,
and 5, and La Piazza, a structure dedicated to restaurants
and cafes, which soon will be renovated with a new PIK AVENUE
concept. PIK Avenue is a modern-lifestyle retail center located in a
dense middle-upper to mpper residential and commercial
estate north of Jakarta. Opened in 2016, PIK Avenue is
CENTRAL PARK gaining attention for its active bazaars and events, as well
Central Park in West Jakarta is a mixed-use complex, as a mall focused on its wide variety of new-to-market
including two shopping malls (Central Park and Neo F&B tenants. Two major international hotel chains,
SOHO), an office tower, 3 condominium towers, a SOHO, Mercure and Sofitel, are part of the retail centers’
and a Pullman Hotel. The shopping center is anchored by development area.
Transmart Carrefour and Sogo Department Store and
houses numerous well-known international fashion
tenants and global brands.
Cushman & Wakefield | Jakarta | 2019 3
JAKARTA
KEY RETAIL
SUMMARECON MAL BEKASI BOTANI SQUARE
Summarecon Mall Bekasi, is one of the major shopping Botani Square is the biggest shopping mall in Bogor City,
and entertainment centers in Bekasi, West Java, situated on Jalan Raya Pajajaran, the most prestigious
Indonesia. This mall was opened on 28 June 2013 and commercial area in Bogor. This mall is integrated with
has a retail area of around 60,000 sq.m. The shopping Hotel Santika Bogor and IPB Convention Hotel. In this
center has various tenants and facilities such as the mall there is also a courtroom that is IPB International
Downtown Walk, Food Temptation, Bekasi Food City and Convention Center (IICC). This mall was opened in 2006
Atrium which can be used for event and exhibition events. and has a lettable area of about 36,000 sq.m. This mall
Summarecon Mall Bekasi has a middle class consumer has a strategic location as it can be accessed from the
profile with main tenants such as Star Department Store, entrance or exit to Jagorawi Toll Road. This mall’s anchor
the Food Hall Supermarket, Cinema XXI, Ace Hardware, tenants include Giant hypermarket, Citrus Department
and Best Denki. Store, Electronic City, Cinema XXI and Gramedia
bookstore.
AEON MALL BSD CITY
AEON Mall BSD City is located in the biggest township of MARGO CITY
Greater Jakarta, BSD City. This mall has a lettable area of Margo City is a popular one-stop retail center in Depok,
about 77,000 sq.m and is one of the major shopping West Java, with the majority of its target market
centers in the Tangerang area. AEON Mall is a Japanese comprising of families and university students. It is located
chain mall which has AEON department store and AEON on Jl. Margonda Raya, a highly dense major road,
supermarket as its anchor tenants. surrounded by a few large university institutions, including
the number one university in Indonesia, Universitas
Indonesia. It was opened in 2006 with a net lettable area
BINTARO XCHANGE
of approximately 45,000 sq.m. Its anchor tenants include
Bintaro XChange is a major one-stop retail center within
XXI Cinema, Centro Department Store and Giant
the middle to upper-middle residential area of Bintaro,
Supermarket.
South Tangerang, Banten. It is conveniently located as a
major hub for various public transportations such as the
Transjakarta bus line and close to the Jurang Mangu
commuter train station. With a lettable area of 45,900
sq.m, Bintaro XChange houses one of the only two public
ice skating rings in Greater Jakarta. Its anchor tenants
include Farmer’s Market Supermarket and XXI Cinema.
Cushman & Wakefield | Jakarta | 2019 4JAKARTA
MARKET OVERVIEW
KEY RETAIL AREAS / CONSUMER MAJOR RETAILERS PRESENT NEW TYPICAL RANGE OF
SHOPPING CENTERS PROFILE ENTRANTS RENT OF 150 UNIT SIZES
SQ.M UNIT
Plaza Indonesia Upper Balenciaga, Burberry, Bottega Veneta, Bvlgari, Celebrity Lumine; Off-White US$65-120/ 50-150 sq.m
Fitness, Cinema XXI, Chanel, Christian Dior, Christian sq.m/month
Louboutin, Fendi, Fitness First, the Food Hall, Gucci, Louis
Vuitton, Versace
Plaza Senayan Upper Cinema XXI, Christian Dior, Fendi, the Food Hall, Gucci, Louis Tommy Hilfiger US$65-120/ 50-150 sq.m
Vuitton, Metro, Sogo, Tory Burch sq.m/month
Senayan City Upper Best Denki, Bottega Veneta, Burberry, Cinema XXI, Fitness Masari Store US$55-100/ 50-150 sq.m
First, Gucci, Balenciaga, Salvatore Ferragamo, Saint Laurent, sq.m/month
Tod’s
Pacific Place Upper Best Denki, Blitz Megaplex, Bvlgari, Fitness First, Galeries Harlen + Holden US$50-100/ 50-150 sq.m
Lafayette, Hermes, Kidzania, Louis Vuitton, Ermenegildo Zegna sq.m/month
Pondok Indah Mall Middle-Upper Celebrity Fitness, Cinema XXI, the Food Hall, Hero, Hugo Boss, Dockers US$60-100/ 50-150 sq.m
Massimo Dutti, Longchamp, H&M, La Senza, Metro, Sogo sq.m/month
Mal Kelapa Gading Middle-Upper Best Denki, Cinema XXI, Farmers Market, the Food Hall, Miniso US$30-40/ 50-150 sq.m
Gramedia, Under Armour, Marks & Spencer, Star Department sq.m/month
Store, Sogo, Timezone
Mal Taman Anggrek Middle-Upper Cinema XXI, Fitness First, Hero, Uniqlo, Metro N/A US$40-60/ 50-150 sq.m
sq.m/month
Central Park Middle-Upper Best Denki, CGV Cinemas, Transmart Carrefour, Celebrity Dior Beauty US$40-60/ 50-150 sq.m
Fitness, Gramedia, Aigner, Braun Buffel, Furla, Kipling, Sogo sq.m/month
Emporium Pluit Middle-Upper Carrefour, Cinema XXI, Gramedia, H&M, Hush Puppies, Nike, Thai Designer US$30-50/ 50-150 sq.m
Sogo sq.m/month
Grand Indonesia Upper Ace Hardware, Best Denki, CGV Cinemas, Central, Fitness Tommy Hilfiger US$50-70/ 50-150 sq.m
First, the Food Hall, Coach, Gramedia, H&M, Guess, Ranch sq.m/month
Market, Seibu, Uniqlo
Gandaria City Middle-Upper Celebrity Fitness, Cinema XXI, H&M, Hugo Boss, Lotte Mart, Hypebeastuff US$35-50/ 50-150 sq.m
Metro, Uniqlo sq.m/month
Kota Kasablanka Middle-Upper Carrefour, Celebrity Fitness, Cinema XXI, Sogo, Braun Buffel, N/A US$40-60/ 50-150 sq.m
Kate Spade sq.m/month
Lippo Mall Kemang Middle-Upper Ace Hardware, Cinema XXI, Matahari, Aldo, Skechers, Fitness Uniqlo US$30-50/ 50-150 sq.m
First, Hypermart, Wowzonia sq.m/month
Cushman & Wakefield | Jakarta | 2019 *USD to IDR as per 31 January 2019 is 14,072.00
5JAKARTA
MARKET OVERVIEW
KEY RETAIL AREAS / CONSUMER MAJOR RETAILERS PRESENT TYPICAL RANGE OF
SHOPPING CENTERS PROFILE RENT OF150 UNIT SIZES
SQ.M UNIT
Summarecon Mall Bekasi Middle Casio, Coconut Island, Daniel Wellington, Frank & Co, Giordano, Jack Nicklaus, US$20-35/ 50-150 sq.m
Levi's, Mothercare, Samsonite, The Executive, Uniqlo, Urban Icon, Watch Studio, sq.m/month
Wood, Wrangler, STAR Department Store, the Food Hall
Botani Square Middle Citrus Department Store, Pedro, Charles & Keith, Crocodile, Century Healthcare, US$30-50/ 50-150 sq.m
Giant Supermarket, Giordano, Samsung Center, the Body Shop sq.m/month
AEON Mall BSD City Middle Lee, Melissa, Skechers, Wacoal, Bata, Charles & Keith, Clarks, Coconut Island, H&M, US$30-50/ 50-150 sq.m
Giordano, H&M, Hush Puppies, Levi’s, Muji, Nike, Payless Shoes, Planet Sports, sq.m/month
Uniqlo, AEON Supermarket, AEON Department Store.
Bintaro XChange Middle Adidas, Best Denki, Bata, C&F, Century, Coconut Island, Danar Hadi, Erafone, Et US$30-50/ 50-150 sq.m
Cetera, Giordano, Guardian, Hush Puppies, Jockey, Lee Cooper, Golds Gym, Fun sq.m/month
World, XXI Cinema, Centro Department Store, BX Ice Skating Rink,
Margo City Middle Adidas, Bata, Batik Keris, Charles & Keith, Et Cetera, Giordano, Hush Puppies, Planet US$30-50/ 50-150 sq.m
Surf, Payless Shoes, Wrangler, Wakai, Centro Department Store, Toko Gunung sq.m/month
Agung Bookstore, Electronic City, XXI Cinema, NAV Karaoke, Timezone.
*USD to IDR as per 31 January 2019 is 14,072.00
Cushman & Wakefield | Jakarta | 2019 6DEVELOPMENT TO WATCH OUT FOR
The Market Place at District 8
Total size (sq.m) 16,000
- Retail GLA -
- Leisure/entertainment -
GLA
Planned opening date Q3 2019
Consumer profile Upper
ABOUT THE DEVELOPMENT
The Market Place @ District 8 is a high-end retail
concept store within a newly completed upscale office
and residential area located in the heart of Jakarta’s
SCBD. It will host more than 150 stores offering a fusion
of fashion, food and entertainment, and focuses on
bringing in new brands into Indonesia such as %
Arabica Coffee and Maison Kitsune.
DEVELOPMENT TO WATCH OUT FOR
AEON Mall at Sentul City
Total size (sq.m) 71,000
- Retail GLA -
- Leisure/entertainment -
GLA
Planned opening date
Consumer profile
Q3 2019
Middle to Middle-Upper
JAKARTA
ABOUT THE DEVELOPMENT
Not stopping at just two currently operating malls in
NEW DEVELOPMENT
Greater Jakarta, AEON Group has expanded its reach
to Sentul City, a large residential area in Jakarta’s
peripheral city of Bogor, West Java. AEON Mall Sentul
WATCH
is expected to be the biggest one stop retail center in
the area, bringing in approximately 71,000 sq.m net
lettable area with a large range of entertainment, F&B
and fashion retailers.
Cushman & Wakefield | Jakarta | 2019 7JAKARTA FOOD & BEVERAGE Jakarta is the center of lifestyle and dining experiences in Indonesia. It is a growing yet competitive retail market, plus one of the most innovative and dynamic markets in Indonesia, where consumers have been very receptive to new concepts and formats. The F&B sector has high penetration from international brands, especially in categories such as cafés or Quick Service Restaurants (QSRs) like Starbucks, the Coffee Bean & Tea Leaf, Häagen-Dazs, KFC, McDonalds, Pizza Hut, Wendy’s etc. International brands from Asian countries are also beginning to crowd the F&B and sector. There is also competition from local players who have more expertise and cater to local tastes. More lifestyle retailers are expanding their reach in Indonesia, not only through online channels, but through opening retail stores or booths in major retail centers. Cushman & Wakefield | Jakarta | 2019 8
JAKARTA
FOOD & BEVERAGE MARKET OVERVIEW
KEY AREAS CONSUMER FOOD & BEVERAGE OPERATORS TYPICAL
PROFILE RENT OF 350
SQ.M UNIT
Plaza Upper Mother Monster, Eight Treasures, Kitchenette, Cork & Screw, US$ 65-120/
Indonesia Zenbu, Godiva, Shabu Shabu House, AW Kitchen by Akira sq.m/month
Watanabe, DORÉ by LeTAO, Paul, Gyu - Kaku Prime, Paradise
Inn, Pepper Lunch, Sushi Tei, I - ta Suki, SaladStop!, Ootoya, QQ
Kopitiam, FATBURGER
Plaza Senayan Upper Madagaskar, Union, Genki Sushi, Bijin Nabe, Osaka Ohsho, AW US$ 65-1200/
Kitchen by Akira Watanabe, Yakiniku Esina Garden, Applebee's, sq.m/month
Marche, Paradise Dynasty, TWG Tea Salon & Boutique,
Bakerzin, Taichan, Godiva, Angus House, Paul, Eric Kayser
Artisan Boulanger, Unacho, Chandara, de Luca
Senayan City Upper Kintan Buffet, the Halal Guys, SaladStop!, K-Kitchen, Pancious, US$ 55-100/
Lewis & Carroll Tea, Hakata Ikkousha, Châteraisé, Portico sq.m/month
Terrace Bistro, Tous Les Jours, Hokkaido Baked Cheese Tart,
Sushi Tei, Zenbu, Kitchenette, En Japanese Dining, Abura Soba
Yamatoten, Shukufuku, Shaburi Shabu Shabu, JJ Royal Bistro,
PappaRich, the Duck King
Pacific Place Upper Auntie Anne’s, Baskin Robbins, Beard Papa’s, Burgreens, Carl’s US$ 50-100/
Junior, Chamber, Cork & Screw, Crystal Jade Teochew sq.m/month
Restaurant, Din Tai Fung, Fish & Co., Genki Sushi, Go! Curry,
Gyu-Kaku Prime, Ikkado Ichi, Lucaffe Riserva, Paradise Dynasty,
Patchi, Paul, Penang Bistro, Pho 24, Poblano, Potato Head,
SaladStop!, The Common
Pondok Indah Middle-Upper Bakerzin, Baskin Robbins, Beard Papa, Billie Chick, Burgreens, US$ 60-100/
Mall C'est Bon, Carl's Junior, Chopstix, Coffee Club, Cold Stone PIM sq.m/month
2, Daily Bread Cafe, Din Tai Fung, Fish & Co, Haagen Dazs,
Hokkaido Baby, Jittlada Thai Cuisine, Kenny Rogers, KFC, Krispy
Kreme, Marugame Udon
Mal Kelapa Middle-Upper A&W, Abura SOba Yamatoten Tokyo, Auntie Anne's, Bakerzin, US$ 30-40/
Gading Baskin Robbins, Black Canyon Coffee, Burger King, Carls' Jr, sq.m/month
Chartime, Chopstix, Dairy Queen, D'Crepes, Doner Kebab,
Excelso, Famous Amos, Fish & Co, Gaya Gelato, Gyu-Kaku
Japanese Yakiniku, Haagen Dazs, KFC, Krispy Kreme
Mal Taman Middle-Upper A&W, Auntie Anne's, Bakmi GM, Baskin & Robbins, Bebek US$ 40-60/
Anggrek Sangeh, Bee Cheng Hiang, Biang Lamian & Dumpling, Bon sq.m/month
Jeong, Bread Talk, Burger King, Cafe Bon Francais, Chatime,
D'Crepes, Dapur Anggrek Food Court, Din Tai Fung - Chef Table,
Domino Cake & Cupcakes, Doner Kebab, Dum Dum Thai Tea,
Dunkin' Donuts
Cushman & Wakefield | Jakarta | 2019 9
*USD to IDR as per 26 January 2018 is 13,310.71JAKARTA
FOOD & BEVERAGE MARKET OVERVIEW
KEY AREAS CONSUMER FOOD & BEVERAGE OPERATORS TYPICAL
PROFILE RENT OF 350
SQ.M UNIT
Central Park Middle-Upper Kushiya Monogatari, Kintan Buffet, Amausaan Uji Matcha, Carl's US$ 40-60/
Jr., Ippudo, Uncle Tetsu, Porto Bistreau, Seribu Rasa, Zenbu, sq.m/month
TGI Fridays, Genki Sushi, Beatrice Quarters, Paradise Dynasty,
Ikkudo Ichi, The Duck King, Sushi Tei, Maison Tatsuya, Suan
Thai Bistro, Washoku Sato, Kitchenette, Nanny's Pavillon, The
Good Stuff (TGS), KOI Cafe, Hachi Hachi Bistro, llaollao, Pizza E
Birra, Gelato Paradise, Gyoza Bar, Gyoza Bar, Chick'N Roll
Emporium Pluit Middle-Upper KOI Cafe, Kintan Buffet, Shaburi Shabu Shabu, Sushi Tei, Nama US$ 30-50/
Sushi by Sushi Masa, Hongkong Sheng Kee Dessert, Dunkin' sq.m/month
Donuts, Menya Sakura, Pho Street, Bar.B.Q Plaza, Fish & Co.,
Zenbu, Tamoya Udon, Fiesta Steak, Pancious, Golden Egg
Bakery, May Star, Genki Sushi, Sour Sally, La Ricchi Gelato,
Dum Dum Thai Drinks
Grand Upper Paulaner Brauhaus, Skye, Sushi Go!, Social House, Union Deli, US$ 50-70/
Indonesia Union Deli, Greyhound Cafe, OJJU, Shaburi Shabu Shabu, sq.m/month
Olivier, Nomz Kitchen & Pastry, Ikkudo Ichi, Lewis & Carroll
Flower Market, KOI Cafe, Sushi Tei, Tom Sushi, Djournal Coffee,
Caffè Milano, Marche, Kokoro Mazesoba, Sour Sally, Itacho
Sushi, BAKE Cheese Tart, The People's Cafe, Popolamama,
Abura Soba Yamatoten
Gandaria City Middle-Upper A&W, Almond Tree, Auntie Anne's, Bakerzin, Basilico, Baskin US$ 35-50/
Robbins, Bing Go, Boat Noodle, Breadlife, Breadtalk, Burger sq.m/month
King, Cake-A-Boo, Chopstix, Chung Gi Wa, Coco Ichinbanya,
Coffee Bean, Crystal Jade, Cupbop, D'Crepes, Daily Fresh, Dairy
Queen, Djournal Coffee, Doner Kebab, Douwe Egberts, Eric
Kayser, Excelso, Famous Amos, Figaro, First Love Pattiserie,
Fish & Co., Fook Yew, Francis Artisan Bakery, Haagen Dazs,
J.Co Donuts & Coffee, KFC
Kota Middle-Upper A&W Restaurant, Auntie Anne's, Baskin Robbins, Bread Of US$ 40-60/
Kasablanka Kurtos, Bread Talk, BreadLife, Burger King, Chatime, Chick N sq.m/month
Roll, Churreria, Cold Stone,Comebuy, D'Crepes, Genki Sushi,
Hokkaido Baked Cheese Tart, Ikkudo Ichi, Imperial Kitchen,
Island Creamery, Jamba Juice, Kenny Rogers Roasters, KFC,
Killiney Kopi, Kkuldak, Liberica, Marugame Udon, Old Chang
Kee, Pizza Hut, Raffel's
Lippo Mall Middle-Upper Bon Chon Chicken, Dam, Eatery, Ikuze, Imperial Jade, Kafe US$ 30-50/
Kemang Betawi, Kopi Kitchen, Ootoya, Urban Bistro, White Elephant sq.m/month
Cushman & Wakefield | Jakarta | 2019 10
*USD to IDR as per 26 January 2018 is 13,310.71LINI DJAFAR Cushman & Wakefield Indonesia Indonesia Stock Exchange Building 2, 15/F Jakarta 12190 T +62 21 2550 9560 lini.djafar@ap.cushwake.com No warranty or representation, express or implied, is made to the accuracy or completeness of the information contained herein, and the same is submitted subject to errors, omissions, change of price, rental or other conditions, withdrawal without notice, and to any special listing conditions imposed by our principals. © 2019 Cushman & Wakefield LLP. All rights reserved.
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