YB 2020 CG - AMCHAM GERMANY
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cg YB ar
2019 2020 2019
Media information 2019
commerce germany
AmCham Germany Yearbook
Annual Report
Newsletter
www.acc-verlag.de www.amcham.de
Price List 41 – effective Jan. 1, 2019
>> Contacts
Contents Contacts
acc verlag & services gmbh
Contacts ......................................................................................................................... 2
Products Börsenplatz 13–15 · 60313 Frankfurt am Main
T +49 69 929104-41 · F +49 69 929104-11 · E info@acc-verlag.de
commerce germany........................................................................................ 3
General Manager: Eveline Y. Metzen
AmCham Germany Yearbook...................................................................... 4
Annual Report................................................................................................... 5 Editorial office
Newsletter ........................................................................................................ 6 commerce germany, AmCham Germany Yearbook, Annual Report
Dates and Topics ....................................................................................................... 7 and Newsletter
Formats and Prices..................................................................................................... 8 Editorial Office
Börsenplatz 13–15 · 60313 Frankfurt am Main
Additional Advertising Opportunities.............................................................. 10
T +49 69 929104-41 · F +49 69 929104-11 · E publications@amcham.de
Technical Information............................................................................................. 11
Printing Material: Production and Transmission......................................... 12 Advertising Administration and Recipient of Printing Material
General Terms and Conditions (in German).................................................... 13 Sabine Karbowy · Wilrijkplatz 3 · 65527 Niedernhausen
E skarbowy@acc-verlag.de
T +49 6127 9993150 · F +49 6127 9993151 · M +49 171 7579768
Advertising Representatives
Baden-Württemberg, Bavaria, Bremen, Hamburg, Lower Saxony,
Rhineland-Palatinate, Saarland, Schleswig-Holstein
Barbara Böhnke · Gartenstr. 9 · 16356 Werneuchen
M +49 178 7988882 · E bboehnke@acc-verlag.de
Berlin, Brandenburg, Hesse, Mecklenburg-Western Pommerania,
North Rhine-Westphalia, Saxony, Saxony-Anhalt, Thuringia
Sabine Karbowy · Wilrijkplatz 3 · 65527 Niedernhausen
ACC Verlag & Services GmbH is a 100 % subsidiary of the E skarbowy@acc-verlag.de
American Chamber of Commerce in Germany e.V. (AmCham Germany). T +49 6127 9993150 · F +49 6127 9993151 · M +49 171 7579768
2
>> commerce germany
Example ad 1/1 page
commerce germany EDITORIAL
Dear Readers,
Published in Germany, this English-language business journal serves as the official publication of Society is changing — and with unprecedented dynamism. Driven by digitaliza-
tion, artificial intelligence and robotics, whole areas of life are transforming:
employment, industry, education and the economy. But where will this journey
take us? We will look into this question in this edition of commerce germany.
AmCham Germany. Advertisements in the magazine may appear in English or German. Example
The famous science journalist Ranga Yogeshwar discusses the impact machines
have on our daily lives and why a digital agenda is necessary to strengthen
democracy in the era of digitalization. In keeping with this digital focus, our
dossier takes a look at how digitalization is transforming the working world.
Reiner Hoffmann, Federal Chairman of the German Federation of Trade Unions,
answers these questions while also focusing on developments in the US. In addition,
advertorial
Michael Hüther, Director of the German Economic Institute (IW), comments on the intro-
duction of a solidarity-oriented universal basic income in a digitalized working world.
Frank Sportolari
AmCham Germany But that’s not all we’re looking at in this issue: Our Board member Dinko Eror explains how new tech-
With its strong thematic focus, commerce germany informs and updates its readers on current
President nologies such as artificial intelligence and robotics will change the way we live and work in the next
decade. What does digitalization mean for mobility in big cities? Frank Ruff from Daimler AG expounds
2/1 pages
on this topic. The automotive group from Stuttgart uses artificial intelligence to ease traffic flow and
www.accenture.de/innovation create mobility options using “learning mobility systems.” In light of global challenges, such as world
hunger and overpopulation, US agricultural engineering company John Deere presents its concept of
smart farming.
But it is not only society that is changing: Transatlantic relations are also undergoing change, if not
topics in the transatlantic economy as well as the activities of AmCham Germany and its mem-
disruption. We talked with former US Ambassador to Germany John B. Emerson about the current
transatlantic relationship. One of Ambassador Emerson’s predecessors, John Kornblum, is sharing his
view on the German-American partnership. He argues that not only the US, but also Europe holds a
responsibility for redefining transatlantic relations. And Stefan Niemann, Director of the ARD studio ADVERTORIAL
in Washington, DC, provides insights into the current political situation in the US before the November
midterm elections.
bers in the areas of advocacy and networking. The reporting is in-depth and content-driven.
In these turbulent times, commerce germany offers food for thought beyond day-to-day politics and
North Rhine–Westphalia – Pacemaker provides a platform for discussions on fundamental questions surrounding transatlantic relations.
in Germany’s energy transformation Enjoy reading the magazine,
North Rhine–Westphalia (NRW), Germany’s most important economic
region, is significantly contributing to the country’s changeover from fossil
commerce germany is available as a print version and as pdf for download on www.amcham.
energy sources to renewable energies. Here, research and industry are
Illustration: Charlotte Hintzmann
jointly looking for new solutions to the challenges of the energy transition.
Frank Sportolari
N
RW is Europe’s most important energy international companies such as Hitachi Power
region. Around 27% of Germany’s Europe, have already come to appreciate the out-
electricity is produced here and 26% standing knowledge providers in NRW.
de — AmCham Germany’s website.
2 commerce germany 2/2018 commerce germany 2/2018 consumed — more than in any other 3
federal state. A full 100% of German coal and 53% For instance, the Helmholtz Institute for Ionics in
of German lignite is mined here, giving NRW a Energy Storage in Münster is addressing the key
special responsibility to find solutions for future issue of how to store electric power in large quan-
energy supplies. NRW’s broad expertise in energy tities over long periods within compact dimensions.
technology has grown and now mainly focuses on The institute has decided to concentrate its efforts
the research, development and on electrolytes, the most important component of
use of renewable energies. any battery. NRW is also conducting research into questions concerning battery technology and new photovoltaic systems and wind energy. Therefore,
NRW.INVEST accompanies smart electric power utilization. The utility com- vehicle concepts. onsite manufacturing companies could participate
the settlement process With around 120 institutes at pany RWE is involved in various projects center- in a world-class ecosystem of green energy.
After publication, the magazine will be advertised online on the AmCham Germany website and
more than 30 universities as ing on smart grids, smart meters and integrated Electrical grids, for example, are the focus of the
The state-owned economic development
agency NRW.INVEST conducts international
well as about 20 nonuniversity home automation. Institute for Energy Systems, Energy Efficiency Germany’s investment location No. 1
marketing for Germany's No. 1 investment research institutions, NRW is and Energy Economics (iE3) at the Technical Uni-
location, North Rhine–Westphalia. In doing home to a dense network of NRW is also setting standards in the field of solar versity of Dortmund. As a competence center for But NRW has even more to offer than innovative
so, it campaigns worldwide for foreign direct research institutes as well as technology. For example, TÜV Rheinland operates infrastructure and networks, it coordinates a large technology clusters and excellent research facili-
investments for NRW. Besides subsidiaries to numerous companies offer- the most modern testing center for solar modules number of projects concerning future energy ties: The state is the most popular location in
in Japan and the US, NRW.INVEST operates
branch offices in China, India, Israel, Korea,
ing innovative energy products in the world. Nearly all manufacturers of solar science issues. Flexible electrical transport and Germany for international investors. Around
and services for increasing modules worldwide use the system to test their distribution networks, the system integration of 20,000 foreign companies are already based here.
on social media channels such as Twitter, Facebook and LinkedIn.
Poland, Russia, Turkey and the UK. Through
its international representatives and from energy efficiency and utilizing products for durability and efficiency according to renewable energy sources, the efficient use of For many years, the US has been a top investor
its head office in Düsseldorf, NRW.INVEST renewable energies. Facilities the standards developed here. In addition, Germa- energy as well as the electricity industry and mar- country and job engine for NRW. Almost 1,700 Your contact:
supports companies with investment projects such as the Forschungszentrum ny’s first-ever solar trail recently opened near kets are research areas covered by the institute. US companies employing more than 193,000 peo-
and a business presence in NRW.
Jülich, the German Aerospace Cologne. The 90-meter-long test bike path is paved Moreover, North Rhine-Westphalian companies ple have settled here. They include such global
www.nrwinvest.com Center in Cologne and the with 150 solar modules that will feed about 12,000 such as Mennekes, Harting and Phoenix Contact players as 3M, Amazon, FedEx, Ford, Johnson
MEET competence center on kilowatt hours per year into the local power grid are developing charging point technology and the Controls, Medline, QVC and UPS. Among their
battery research (Münster Electrochemical Energy — about as much as four families of four people transmission of electricity and data. activities, Ford has, for instance, recently expanded
Technology) conduct internationally renowned consume in one year. its production facilities in Cologne and operates
top-level research. Moreover, well-established As a competence center for smart mobility in its only research center outside the US in NRW.
networks of the cluster EnergyResearch.NRW and New energy for smart mobility Germany, NRW is keen on promoting clean energy With regard to energy systems, 3M, for example,
the EnergyAgency.NRW offer excellent opportu- solutions. The latest vision includes the establish- develops solutions in the areas of ePowertrain and Petra Wassner
nities for cooperation and exchange. In this way, Electromobility is seen as a cross-sectional tech- ment of Germany’s first Smart Mobility Campus Battery Solutions at its Neuss location as part of
research and industry alike benefit from this nology of the energy system of the future. As one focusing on new mobility, renewable energies, and electrification efforts in the automotive industry. CEO
dynamic environment. of the most densely populated metropolitan regions sustainable production and cycles. Possible users All these companies not only appreciate the close NRW.INVEST GMBH
Photo credit: ted007 /Fotolia, xxx
in the world, NRW offers ideal conditions for com- of the campus include battery and EV producers, collaboration between industry and research, they Economic Development
Good reasons for your Ad in commerce germany
Enabling future energy technologies bining the development and use of renewable relevant supply companies, and R&D institutes as also value the excellent infrastructure in NRW. Agency of the German State
of North Rhine–Westphalia
energies with new mobility concepts for millions well as incubators and accelerators to encourage Thanks to its dense network of airports, waterways,
Völklinger Str. 4
Many globally operating companies in the energy of people. Here, numerous institutes and research- a vibrant startup scene. Renewable energy plays railways and roads, it provides fast routes to sales 40219 Düsseldorf
industry, including German corporations such as based companies are working on the electromobily a central role in the concept: The energy infra- and procurement markets in Europe and the rest T +49 211 13000-0
E.ON, i n nog y, R W E a nd Ev on i k a s w e l l infrastructure, network expansion as well as structure of the campus intends to center on of the world. E nrw@nrwinvest.com
24 commerce germany 3/2018 commerce germany 3/2018 25
→→ Focused: Each issue focuses on a topic that is looked at from many angles.
→→ Informative: Substantial articles by authors from business, politics and science.
→→ Cross-media: Combination of print title and website — visibility at all levels.
→→ Flexible: Advertisements can appear in both German and English.
Readership Facts about commerce germany
→→ Approximately 2,500 members — directly dispatched by AmCham Germany to its members →→ Publication 3 x per year
→→ Selected executives from politics, business and academia in Germany, Europe and the US →→ Circulation 7,000 copies
Additionally: →→ Trim format 210 x 280 mm
→→ Copies are made available to participants at numerous AmCham Germany events held →→ Length between 32–40 pages
throughout Germany.
→→ Price per copy EUR 9.90
→→ Issues are offered in select airport and hotel executive lounges.
Dates and topics For commerce germany in 2019
See page 7
3
>> AmCham Germany Yearbook
Examples ad 1/1 page
AmCham Germany Yearbook
The English-language Yearbook of AmCham Germany is one of the most
important references for transatlantic and global business relations and
the membership directory for AmCham Germany.
AmCham Germany Yearbook 2019 57
AmCham Germany Policy Committees
telecommunications, internet
and media committee
The Telecommunications, Internet and Media Committee (TIM) is the voice of Chairs
AmCham Germany’s member companies in the field of telecommunications, inter- Dr. Nikolaus Lindner, LL.M.
Director, Head of Government
The AmCham Germany Yearbook is primarily intended for AmCham
net and media and aims to create fair competition as well as an innovation- and Relations DE & EEC
investment-friendly climate in those markets. eBay Corporate Services GmbH
Albert-Einstein-Ring 1
Committee issues range from the extension of broadband infrastructure to data 14532 Kleinmachnow
T +49 30 8019-5376
protection, digitization, innovation policy, copyright law and cloud computing.
E nikolaus.lindner@ebay.de
To make its voice heard, the TIM Committee publishes position papers and hosts W www.ebay.de
breakfast discussions, parliamentary evening events and lunches.
amcham germany contact Dr. Gunnar Bender
Germany members but also geared towards business managers as well as
Director Public Policy DACH
Constanze Krüger Amazon Deutschland Services GmbH
Neues Zeitalter?
T +49 30 2130056-27 Krausenstr. 38
E ckrueger@amcham.de 10117 Berlin
T +49 89 35803-0
E gunnab@amazon.de
Update läuft!
W www.amazon.de
political leaders. Gemeinsam konfigurieren
wir Ihr Unternehmen für eine
erfolgreiche Transformation. 24 AmCham Germany Yearbook 2019
Mike Cosse
VP Government Relations –
Head of Global Strategy & Operations
SAP SE
Rosenthaler Str. 30
10178 Berlin
T +49 30 41092-479
AmCham Germany Yearbook 2019 25
Ob diesseits oder jenseits des Atlantiks: Unternehmen müssen E mike.cosse@sap.com
jetzt handeln, damit der Sprung in die digitale Ära rechtzeitg W www.sap.com
gelingt. Unsere Experten helfen Ihnen dabei. Wir zeigen Ihnen, wie
neue Technologien Ihre Geschäftsmodelle,
government relations operativen Prozesse communications
und Organisationsformen revolutionieren. Und machen transparent,
welche Potenziale und Risiken die Digitale Transformation für Sie
birgt. So sichern wir gemeinsam den zukünftigen Erfolg Ihres
trade committee
Unternehmens – natürlich auch auf internationaler Ebene. AmCham Germany’s Trade Committee serves as a platform to articulate and con- Chairs
Kontaktieren Sie uns noch heute!Livia Fischer Constanze Krüger Francisca A. Schmidt
vey the Chamber’s position on transatlantic trade policy. The committee actively Ines Ceylan
Dr. Clemens Doepgen Daniel J. Hawk Patricia Limburg
Manager Manager Manager Manager Mitglied der Geschäftsführung Manager Manager
fosters dialogue by bringing together high-level stakeholders from the fields of
Good reasons for your ad in the
Government Relations Government Relations Government Relations Communications & und Regierungs-
für Europa- Communications Communications &
Head of Berlin Office T +49 30 2130056-27 T +49 30 2130056-24 Social Media
angelegenheiten T +49 69 929104-42 Press Relations
Ihr Ansprechpartner
T +49 30 2130056-23
business, industry and politics. It monitors
E ckrueger@amcham.de
various issues ranging from the devel-
E fschmidt@amcham.de T +49 69 919204-43
Ford-Werke GmbH E dhawk@amcham.de T +49 69 929104-40
Dr. Klaus-Peter Gushurst
E lfischer@amcham.de opments in EU-US trade relations, US sanctions and tariffs, developments in the E iceylan@amcham.de
Unter den Linden 32-34 E plimburg@amcham.de
10117 Berlin
Tel.: +49 89 5452-5537 NAFTA renegotiation and Brexit negotiations.
T +49 30 39082-250
klaus-peter.gushurst@pwc.com The Trade Committee combines AmCham Germany members’ know-how with the E cdoepgen@ford.com
W www.ford.com
Chamber’s extensive network and experience in dealing with transatlantic trade
www.pwc.de
and investment policy. By integrating the competencies and perspectives of both
student assistants
Carl Tobias Reichert Juliane ReitzigUS and German member companies, the Trade Committee plays a vital role in the Dr. Christina Gommlich
AmCham Germany Yearbook
Specialist Specialist Senior Manager Economic Policy &
Chamber’s engagement in the transatlantic trade discourse. International Networks
Government Relations Government Relations
T +49 30 2130056-26 The committee maintains strong ties with decisionmakers in Berlin, Brussels and
T +49 30 2130056-28 BASF SE Berliner Büro
E creichert@amcham.de E jreitzig@amcham.de Charlottenstr. 59
Washington, DC. 10117 Berlin
Anna Kantrup
T +49 30 206295031 Verena Sipa Annabelle Weisser
Student Assistant
E christina.gommlich@basf.com Student Assistant Student Assistant
amcham germany contact
T +49 30 2130056-32
W www.basf.de T +49 69 929104-22 T +49 30 2130056-25
Francisca A. Schmidt E akantrup@amcham.de E vsipa@amcham.de E aweisser@amcham.de
T +49 30 2130056-24
E fschmidt@amcham.de
events
© 2019 PricewaterhouseCoopers GmbH Wirtschaftsprüfungsgesellschaft. Alle Rechte vorbehalten.
„PwC“ bezieht sich auf die PricewaterhouseCoopers GmbH Wirtschaftsprüfungsgesellschaft, die eine Mitgliedsgesellschaft der PricewaterhouseCoopers
→→ Targeted: High-quality readership — directed towards German and
Mandy Elgner
International Limited (PwCIL) ist. Jede der Mitgliedsgesellschaften der PwCIL ist eine rechtlich selbstständige Gesellschaft. Barbara Biemann- Elena Lewalter
WIR sind Teil Ihrer Erfolgsarchitektur.
Manager Bennke Manager
Head of Conferences & Manager Events
Events Events & Projects T +49 69 929104-34
T +49 69 929104-30 T +49 30 2130056-21 E elewalter@amcham.de
E melgner@amcham.de E bbiemann@amcham.de
PwC_Anz_AMCHAM_2018_Industrie_4_0_210x280_RZ.indd 1 16.11.18 09:17
American decision makers and top executives in business and politics. Trautlinde Krisztian
Specialist
Membership & Events
T +49 69 929104-32
E tkrisztian@amcham.de
Julia Zhao
Specialist
Events
T +49 69 929104-35
E jzhao@amcham.de
business services
→→ Effective: Focused information for transatlantic dialogue and global
„Bei großen Bauprojekten erwarten unsere Kunden auf allen Ebenen Höchstleistung –
von der Qualität angearbeiteter Stahlprofile oder montagefertiger Aluminiumbleche
bis zur Fähigkeit, gleichzeitig flexibel und zuverlässig zu sein.“
www.kloecknerdeutschland.de
Example
Markus Mill Katrin Utzinger Masha Conquest
Manager Manager Specialist
Head of Stakeholder Head of Business Membership & Business Kai Michalski, Kundenberater
Management & Services Services
Business Development T +49 69 929104-50 T +49 69 929104-52
communication.
T +49 69 929104-51 E kutzinger@amcham.de E mconquest@amcham.de
E mmill@amcham.de
WIR machen den Mehrwert.
ad 1/2 page AZ_Aquis_Plaza_186x128_RZ.indd 2 28.08.18 11:31
→→ Current: Extensive number of online references to up-to-date informa-
tion and important contacts.
→→ High-quality: sophisticated design as a hardcover publication draws Facts about the AmCham Germany Yearbook
attention all year long.
→→ Publication 1 x per year
→→ Direct: Possibility to contact the most important players in the transat-
lantic network directly. →→ Circulation 4,000 copies
→→ Flexible: Ads can be placed in German or in English. →→ Trim Format 210 x 280 mm
→→ Length approx. 260 pages
Readership →→ Price per copy EUR 133
→→ About 2,500 members — executives from politics and business in
Germany, Europe and the US (directly distributed by AmCham Germany
to all members) Dates for the AmCham Germany Yearbook 2020
Publication date December 2019
Booking deadline October 14, 2019
Material deadline October 28, 2019
4
>> Annual Report
Example inner pages
Annual Report
AmCham Germany Signature Events, meetings with leaders from politics
Example company
and business and business luncheons in our chapters — we present these
presentation
and other events in the Annual Report and show how lively, diverse and
high-caliber the network is at AmCham Germany.
Good reasons for presenting your company in
the Annual Report
→→ In focus: Member companies present themselves.
→→ Exclusive: A maximum of three member companies per Annual Report
(first come — first served).
→→ Attractive: Double page design — one to three black-and-white photos
on the left, text on the right.
Readership
→→ About 2,500 members — executives from politics and business in
Germany, Europe and the US (directly distributed by AmCham Germany
Facts about the Annual Report
to all members)
→→ Publication 1 x per year
Structure and length →→ Circulation 4,000 copies
(characters incl. spaces) of the text →→ Trim Format 225 x 297 mm
→→ Company’s name →→ Length approx. 80 pages
→→ “Claim”, subline: 30 characters
→→ Facts & Figures (number of employees, headquarters in Germany, parent
company, top executive(s)) — listing in English: 300 characters dates For the Annual Report 2018/2019
→→ Text in English: 1,600 characters Publication date May 2019
→→ 6 keywords — short and concise: max. 18 characters per keyword Booking deadline February 7, 2019
Material deadline March 7, 2019
Ad price on request, no discount, no agency commission.
5
>> Newsletter
Newsletter
AmCham Germany publishes a monthly newsletter. The President and the General Manager Example banner
of AmCham Germany explain current topics from politics and business in the newsletter
with US reference and special regard to the work of AmCham Germany.
In addition, the newsletter reports on the most important events of the Chamber
from the last few weeks.
Advertising banners can be placed in the newsletters — a maximum of three per month.
Good reasons for your banner in the
AmCham Germany Newsletter
→→ Current: The newsletter deals with current economic policy developments.
→→ Informative: Links lead to further details and in-depth information.
→→ Direct: Banners and links point readers directly to events, companies, services and products.
Readership
Example Newsletter
→→ Approx. 3,000 recipients
→→ All AmCham Germany members
Facts about the AmCham Germany Newsletter
→→ Selected contacts from politics, media and business
→→ Published monthly
→→ The Global AmCham Network
→→ In English and with personal salutation (personalized)
→→ Booking for one month = EUR 400 (AmCham Germany Newsletter
and Patron & Executive Newsletter)
Included: Booking in the Patron & Executive Newsletter →→ Format: horizontal banner = 580 x 160 pixels
With the regular AmCham Germany newsletter, Patron & Execu-
tive members (approx. 250 recipients) receive additional in-depth
analyses and insights into the latest transatlantic topics in the Dates for the newsletter
form of linked briefings. This newsletter is called Patron & Executive Exact publication dates on request.
Newsletter.
No discount, no agency commission.
6>> Topics and Dates
Topics and Dates
Issue Publication date Topics/contents Material deadline Booking deadline
commerce germany May 9, 2019 Urban Supply Chain – The city of tomorrow in a globalized world April 4, 2019 April 11, 2019
1/2019 — AmCham Germany Transatlantic Business Barometer
commerce germany September 5, 2019 Health August 22, 2019 August 8, 2019
2/2019 — Annual Membership Meeting 2019 in Hamburg
— NextGen Conference
— TOP 50 US Companies in Germany
commerce germany December 12, 2019 Geopolitics November 28, 2019 November 14, 2019
3/2019 — 13. Transatlantic Business Conference
— Telecommunications, Internet and Media (TIM) Committee Delegation
Trip
— Leadership Visit Pentagon
AmCham Germany December 2019 The “Who is Who” of AmCham Germany — tasks, structure and October 28, 2019 October 14, 2019
Yearbook 2020 organization; current membership directory.
Annual Report May 2019 The AmCham Germany Year: Reports and photos from events, Top Level March 7, 2019 February 7, 2019
2018/2019 Meetings and Trips by AmCham Germany.
Newsletter monthly Current topics relevant to AmCham Germany. 1 week prior to publication
Other current topics will be determined shortly before the booking deadline.
7>> Formats and Prices
Formats and Prices commerce germany and AmCham Germany Yearbook
All prices in EUR and plus V.A.T.
standard formats type area commerce germany amcham germany Yearbook
Additional Price information
width height b/w 4-color b/w 4-color
Discounts
inside front cover 186 256 — 4,100 — 4,570
For discount purposes, ads placed in both com-
inside back cover 186 256 — — — 4,100 merce germany and the AmCham Germany Year-
book are combined.
outside back cover 186 256 — 4,240 — 5,000
1/1 page inside 186 256 2,400 3,670 2,770 3,720 Frequency Quantity
1/2 horizontal 186 128 1,310 2,580 1,410 2,370 2 ads 3% 2 pages 5%
1/3 horizontal 186 85 850 1,480 990 1,460 3 ads 5% 3 pages 10 %
4 ads 10 % 4 pages 15 %
1/4 horizontal 186 64 660 1,300 740 1,220
Agency commission: 15 percent
1/6 horizontal 109 60 460 1,090 520 990
spread formats
2/1 page 396 256 4,560 6,970 5,270 7,060 Payment terms
2/2 page horizontal 396 128 2,540 4,990 2,730 4,600 Payment is due within 30 days of the publication
date. A discount of 2% applies to payments made
advertorials
within eight days, assuming no previous bills are
2/1 page — — — 7,790 — 7,980 outstanding. Prices do not include VAT.
1/1 page — — — 4,100 — 4,200 Bank Account
Commerzbank AG
1/2 page — — — 2,780 — 2,570
IBAN: DE25 5004 0000 0581 7895 00
ribbon bookmark SWIFT / BIC: COBADEFFXXX
double-sided 50 100 — — — 6,100
8>> Formats and Prices
Formats
Additional information on formats
commerce germany and AmCham Germany
Yearbook
2/1 page 1/2 page horizontal
Type area: 186 mm x 256 mm
396 x 256 mm 186 x 128 mm
Trim size: 210 mm x 280 mm
Bleed size: 216 mm x 286 mm
→→ Cover pages only full page and 4-color.
→→ Color charges are based on standard colors according to DIN 16509
(Euroscale).
2/2 page horizontal 1/3 page horizontal
396 x 128 mm 186 x 85 mm →→ Special colors (other than Euroscale) must be adapted to Euroscale.
→→ Bleed size includes 3 mm trim margins on each edge.
→→ Please contact the advertising administration for details regarding
bleed ads on cover pages in our AmCham Germany Yearbook.
1/1 page 1/4 page horizontal
186 x 256 mm 186 x 64 mm
1/6 page horizontal
109 x 60 mm
9>> Besondere Werbeformen
Special Advertising Formats Inserts
(in commerce germany only)
in commerce germany and the
AmCham Germany Yearbook →→ Maximum size: 275 mm x 205 mm. Maximum weight: 50 g
Take advantage of our other advertising possibilities to increase your →→ Price up to 20 g: €296 per thousand
visibility in our network. →→ Price per additional 5 g: €22 per thousand
Discounts do not apply to inserts. Inserts must be suitable for mechan-
Advertorials ical processing.
(in commerce germany and in the AmCham Germany Yearbook)
A partial print run can be placed. We suggest a circulation of: 3,000
An advertorial is a combination of an advertisement and an editorial.
copies = €888 plus V.A.T.
We simply receive your text and photo material and incorporate it into
commerce germany or the AmCham Germany Yearbook. Your article Should you need to print your insert, we suggest using our printer to
appears alongside our editorial content with a small header identify- save transportation costs and to ensure that your insert arrives on
ing the text as an advertorial. time.
Advantages
Point of contact for printing request
While traditional advertisements attract attention, advertorials
inform readers about your company’s goals – free of content editing Boschen OffsetDruck ∙ Kirsten Boschen ∙ T +49 69 978419-0
from our editorial staff. Advertorials are available as double, full and Delivery of Inserts
half pages. For larger advertorials, please contact us so we can prepare
Inserts must be delivered directly to the printer at least 10 days before
a customized offer for you.
the publication date (address is included with order confirmation).
Only texts submitted in English will be accepted.
Text length (incl. spaces, depending on the size of pictures) Bound Inserts, stickers
(in commerce germany only) – Upon request.
1/2 page 1,200 – 1,500 characters
1/1 page 2,500 – 3,000 characters
2/1 pages 5,500 – 6,000 characters Ribbon Bookmark
(in the AmCham Germany Yearbook only)
Attention-grabbing advertising element in the AmCham Germany
Yearbook. The “advertisement” in the format 50 x 100 mm (double-
sided) hangs on a ribbon in the same colour as the motif. Exclusivity
is guaranteed because only one bookmark is assigned per AmCham
Cost includes one round of proofreading for
Germany Yearbook.
grammar and style conformity.
10>> Technical Information
Technical information Trim margins
To guarantee smooth printing, a trim area of at least 3 mm per side is
Contents necessary.
commerce germany: 32–40 pages; saddly stitch Text and picture elements that could be cut off should be placed at
least 5 mm toward the middle from the top and bottom and 10 mm
AmCham Germany approx. 260 pages; glued binding
toward the middle from the bound side (210 mm x 280 mm)..
Yearbook: (page loss due to binding ca. 5 mm)
Paper
Trim size Distance of type area
commerce germany: Cover – 200 g/m2 210x280 mm to top rim
12 mm
Inside – 115 g/m2 wood-free, white,
picture-quality, matte Type area Distance of type area
186x256 mm to right or left rim
AmCham Germany Cover – high-quality cover with 12 mm
Yearbook: Softtouch finishing
Distance of type area
Inside – 90 g/m2, wood-free, white, to bottom rim
picture-quality, matte 12 mm
Print process
Offset; printing order: black, red, blue, yellow (KMCY). Special colors must be
adapted to Euroscale. Proofs
Please provide color proofs so that we can ensure the correct printing
of your ad.
Costs for Layout, Typesetting and
Important! Ad Placement in the AmCham Germany Yearbook Lithographic Work
Full-page advertisements will be placed solely on the left-hand side of If manuscripts or the like are delivered, typesetting and lithographic
the AmCham Germany Yearbook. This means special attention must be costs will be charged on a time and material basis.
paid to formatting bleedsize advertisements. Advertisements smaller
Minimum amount per advertisement (regardless of size): EUR 500. All
than a full page may be placed on either the left-hand or right-hand
other prepress work on a time and material basis on request.
side.
11>> Preparation of Print Materials
Preparation of Print Materials
Data should be in pdf-format (composite pdf file). Use Acrobat Distiller Data Transmission
as a printer. Either PC or Mac can be selected under job options.
Please send the data as high-resolution pdf to the following e-mail
Important: address: skarbowy@acc-verlag.de.
→→ Postscript level 3 is necessary. Alternatively, you can send files via download links and providers such
as WeTransfer.
→→ Format must be at least pdf 1.3.
Please include the following information with your data:
→→ All fonts have to be included.
→→ Name of the medium where the ad should be placed (commerce
→→ All EPS objects/graphics must be included.
germany or AmCham Germany Yearbook)
→→ Please compress images/pictures as a zip file (not as jpeg).
→→ Issue number (commerce germany issue 1/2019, 3/2019, etc.)
→→ Resolution should be as follows:
→→ Size of the ad (cm or mm)
- color: > 300 dpi
- grayscale: > 600 dpi Please send all data as early as possible so that any potential problems
- black & white: >1,200 dpi can be resolved quickly.
Crop marks must be provided by your layout program. Manually
produced crop marks are interpreted as mere lines by the printer‘s
program and will be deleted.
Questions?
Please contact the advertising administration of the ACC Verlag &
Open Files
Services GmbH with questions about print materials:
Please do not send open files, as this could cause problems due to
Sabine Karbowy ∙ T +49 6127 9993150 ∙ E skarbowy@acc-verlag.de
missing fonts or graphic elements. Prior approval from Boschen
Offsetdruck GmbH is necessary if open files are to be transferred. Open
files sent without prior notice will be deleted without notice after a
certain period of time.
12>> General Terms and Conditions
General Terms and Conditions
1. „Anzeigenauftrag“ im Sinne der nachfolgenden Allgemeinen Geschäftsbedingun- 8. Für die rechtzeitige Lieferung des Anzeigentextes und einwandfreier Druckunter- 13. Der Verlag liefert mit der Rechnung auf Wunsch einen Anzeigenbeleg. Je nach
gen ist der Vertrag über die Veröffentlichung einer oder mehrerer Anzeigen eines lagen oder der Beilagen ist der Auftraggeber verantwortlich. Für erkennbar unge- Art und Umfang des Anzeigenauftrags werden Anzeigenausschnitte, Belegseiten
Werbungstreibenden in einer Druckschrift zum Zwecke der Verbreitung. eignete oder beschädigte Druckunterlagen fordert der Verlag unverzüglich Ersatz oder vollständige Belegnummern geliefert. Kann ein Beleg nicht mehr beschafft
2. Anzeigenaufträge sind im Zweifel innerhalb eines Jahres nach Vertragsabschluss an. Der Verlag gewährleistet die für den belegten Titel übliche Druckqualität im werden, so tritt an seine Stelle eine rechtsverbindliche Bescheinigung des Verla-
abzuwickeln. Ist im Rahmen eines Abschlusses das Recht zum Abruf einzelner Rahmen der durch die Druckvorlage gegebenen Möglichkeiten. ges über die Veröffentlichung und Verbreitung der Anzeige.
Anzeigen eingeräumt, so ist der Auftrag innerhalb eines Jahres seit Erscheinen 9. Der Auftraggeber hat bei ganz oder teilweise unleserlichem, unrichtigem oder 14. Kosten für die Anfertigung bestellter Filme und Zeichnungen sowie für vom Auf-
der ersten Anzeige abzuwickeln, sofern die erste Anzeige innerhalb der in Satz 1 unvollständigem Abdruck der Anzeige Anspruch auf Zahlungsminderung oder raggeber gewünschte oder zu vertretende erhebliche Änderungen ursprünglich
genannten Frist abgerufen und veröffentlicht wird. eine Ersatzanzeige, aber nur in dem Ausmaß, in dem der Zweck der Anzeige vereinbarter Ausführungen hat der Auftraggeber zu tragen.
3. Bei Abschlüssen ist der Auftraggeber berechtigt, innerhalb der vereinbarten bzw. beeinträchtigt wurde. Lässt der Verlag eine ihm hierfür gestellte angemessene 15. Bei Ziffernanzeigen wendet der Verlag für die Verwahrung und rechtzeitige
der in Ziffer 2 genannten Frist auch über die im Auftrag genannte Anzeigenmenge Nachfrist verstreichen, so hat der Auftraggeber ein Rücktrittsrecht. Schadener- Weitergabe der Angebote die Sorgfalt eines ordentlichen Kaufmanns an. Er über-
hinaus weitere Anzeigen abzurufen. satzansprüche aus Unmöglichkeit der Leistung, aus Verzug, aus positiver Forde- nimmt darüber hinaus keine Haftung. Einschreibbriefe und Eilbriefe auf Ziffern-
rungsverletzung, aus Verschulden bei Vertragsabschluss und aus unerlaubter anzeigen werden nur auf dem normalen Postweg weitergeleitet. Die Eingänge
4. Wird ein Auftrag aus Umständen nicht erfüllt, die der Verlag nicht zu vertreten
Handlung sind – auch bei telefonischer Auftragserteilung – ausgeschlossen, es auf Ziffernanzeigen werden vier Wochen aufbewahrt. Zuschriften, die in dieser
hat, so hat der Auftraggeber, unbeschadet etwaiger weiterer Rechtspflichten,
sei denn, sie beruhen auf Vorsatz oder grober Fahrlässigkeit des Verlegers, seines Frist nicht abgeholt sind, werden vernichtet. Wertvolle Unterlagen sendet der
den Unterschied zwischen dem gewährten und dem der tatsächlichen Abnahme
gesetzlichen Vertreters oder eines Erfüllungsgehilfen. Weitergehende Haftungen Verlag zurück, ohne dazu verpflichtet zu sein. Der Verlag behält sich im Interesse
entsprechenden Nachlass dem Verlag zu erstatten. Die Nichterstattung entfällt,
für den Verlag sind, soweit es sich nicht um solche für unmittelbare Schäden und zum Schutz des Auftraggebers das Recht vor, die eingehenden Angebote zur
wenn die Nichterfüllung auf höherer Gewalt im Risikobereich des Verlages
wegen Fehlens zugesicherter Eigenschaften handelt, ausgeschlossen. Reklama- Ausschaltung von Missbrauch des Zifferndienstes zu Prüfzwecken zu öffnen. Zur
beruht.
tionen müssen – außer bei nicht offensichtlichen Mängeln – innerhalb von vier Weiterleitung von geschäftlichen Anpreisungen und Vermittlungsangeboten ist
5. Für die Aufnahme von Anzeigen und Fremdbeilagen in bestimmten Nummern, Wochen nach Eingang von Rechnung und Beleg geltend gemacht werden. der Verlag nicht verpflichtet.
bestimmten Ausgaben oder an bestimmten Plätzen der Druckschrift wird keine
10. Sind keine besonderen Größenvorschriften gegeben, so wird die tatsächliche 16. Druckunterlagen werden auf besondere Anforderung an den Auftraggeber
Gewähr geleistet, es sei denn, dass der Auftraggeber die Gültigkeit des Auftrages
Abdruckhöhe der Preisberechnung zugrunde gelegt. zurückgesandt. Die Pflicht zur Aufbewahrung endet drei Monate nach Ablauf des
ausdrücklich davon abhängig gemacht hat.
11. Falls der Auftraggeber nicht Vorauszahlung leistet, werden Rechnung und Auftrages.
6. Anzeigen, die aufgrund ihrer redaktionellen Gestaltung nicht als Anzeigen
Beleg sofort, möglichst aber vierzehn Tage nach Veröffentlichung der Anzeige 17. Ein Anzeigenauftrag kann spätestens zum in den Mediadaten genannten
erkennbar sind, werden als solche vom Verlag mit dem Wort „Anzeige“ oder
übersandt. Die Rechnung ist innerhalb der aus der Preisliste ersichtlichen Frist Anzeigenschlusstermin storniert werden. Aufträge, die danach storniert werden,
„Sonderwerbeform“ deutlich kenntlich gemacht.
zu bezahlen, sofern nicht im einzelnen Fall eine andere Zahlungsfrist oder werden gemäß der Auftragsbestätigung abgerechnet.
7. Der Verlag behält sich vor, Anzeigenaufträge – auch rechtsverbindlich bestätigte Vorauszahlung vereinbart ist. Etwaige Nachlässe für vorzeitige Zahlung werden
Aufträge sowie einzelne Abrufe im Rahmen des Abschlusses – und Beilagenaufträ- 18. Erfüllungsort ist der Sitz des Verlags. Gerichtsstand ist, soweit das Gesetz zwin-
nach der Preisliste gewährt.
ge wegen des Inhalts, der Herkunft oder der technischen Form nach einheitli- gend nichts anderes vorsieht, der Sitz des Verlags; auch für das Mahnverfahren
12. Bei Zahlungsverzug oder Stundung werden Verzugszinsen sowie die Einziehungs- sowie für den Fall, dass der Wohnsitz oder gewöhnliche Aufenthaltsort des Auf-
chen, sachlich gerechtfertigten Grundsätzen des Verlages abzulehnen, wenn
kosten berechnet. Der Verlag kann bei Zahlungsverzug die weitere Ausführung traggebers im Zeitpunkt der Klageerhebung unbekannt ist, ist als Gerichtsstand
deren Inhalt nach pflichtgemäßem Ermessen des Verlages gegen Gesetze, behörd-
des laufenden Auftrags bis zur Bezahlung zurückstellen und für die restlichen der Sitz des Verlags vereinbart.
liche Bestimmungen oder die guten Sitten verstößt oder deren Veröffentlichung
Anzeigen Vorauszahlung verlangen. Bei Konkursen und gerichtlichen Vergleichen
für den Verlag unzumutbar ist. Dies gilt auch für Aufträge, die bei Geschäftsstel-
im Rahmen der Zwangsvollstreckung entfällt jeglicher Nachlass. Bei Vorliegen
len, Annahmestellen oder Vertretern abgegeben werden. Beilagenaufträge sind
begründeter Zweifel an der Zahlungsfähigkeit des Auftraggebers ist der Verlag
für den Verlag erst nach Vorlage eines Musters der Beilage und deren Billigung
berechtigt, auch während der Laufzeit eines Anzeigenabschlusses das Erscheinen
bindend. Beilagen, die durch Format oder Aufmachung beim Leser den Eindruck
weiterer Anzeigen ohne Rücksicht auf ein ursprünglich vereinbartes Zahlungsziel
eines Bestandteils der Zeitung oder Zeitschrift erwecken oder Fremdanzeigen
von der Vorauszahlung des Betrages und von dem Ausgleich offenstehender
enthalten, werden nicht angenommen. Die Ablehnung eines Auftrages wird dem
Rechnungsbeträge abhängig zu machen.
Auftraggeber unverzüglich mitgeteilt.
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