MEDIA KIT 2022 - Recruit the Best in Psychology - psycCareers
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Recruit the Best in Psychology MEDIA KIT 2022
CAREER CENTRAL
Secure Your Perfect Hire
APA psycCareers is the premier resource for job seekers and
employers in psychology. Our extensive reach in the mental health
field allows us to quickly and efficiently connect employers looking
to hire with thousands of highly qualified psychologist job seekers.
2
REACH
650k
Page Views/Year
+
12,000 +
Registered Job Seekers
40%
APA Members
60%
Non-Member
Psychology
Professionals
31
REACH
❚ APA Member
Job Seekers
We have 4,600+ members*
from all areas of the
psychology landscape
who use APA psycCareers.
They are practitioners,
scientists, researchers,
educators, consultants,
and students.
* as of December 31, 2020
4
REACH
AGE EDUCATION
7% 50% 35% 45% 21% 19%
UNDER 30 30–49 50–69 PHD PSYD MA OR OTHER
5
BENEFITS
❚ Employer Benefits I QUICK AND EASY ACCOUNT REGISTRATION,
MANAGEMENT AND JOB POSTING
Employers can quickly connect
with thousands of highly engaged I UNLIMITED ACCESS TO THOUSANDS OF
EXCEPTIONALLY QUALIFIED PSYCHOLOGY JOB
psychologists through job postings on SEEKERS AND RESUMES
www.psycCareers.com.
I DETAILED COMPANY PROFILE AND LOGO UPLOAD
CAPABILITIES
I 1-ON-1 ENGAGEMENT WITH JOB SEEKERS THROUGH
VIRTUAL JOB FAIRS
6
BENEFITS
❚ Job Seeker
Benefits
APA psycCareers is not only
the best source of psychology
jobs in the nation, it also offers
a wealth of APA resources to
help psychologists further their
careers.
IT’S A POWER TOOL:
I CAREER GUIDES
I NETWORKING TIPS
I LIVE AND ON-DEMAND CAREER
MANAGEMENT SESSIONS
I CAREER COACHING
I 1-ON-1 ENGAGEMENT WITH EMPLOYERS
THROUGH VIRTUAL JOB FAIRS
7
Contents
MULTI-CHANNEL APPROACH PAGE 9
JOB BOARD POSTINGS PAGES 10–11
PRINT ADS PAGES 12–13
EVENTS PAGE 14
AD RATES & SPECIFICATIONS PAGES 15–19
8
MULTI-
CHANNEL
APPROACH
❚ The Best Way to Reach Job Seekers
Place your job advertisements where highly qualified psychologists
search for open positions—APA psycCareers.
EXPOSURE. OPPORTUNITY.
I JOB BOARD
I APA MEMBER EMAIL
I PUBLICATIONS
I BANNER ADVERTISING
I VIRTUAL JOB FAIRS
9
JOB BOARD
POSTINGS
❚ Job Posting Made Easy
Click on Post a Job at www.psyccareers.com, and
choose the package that best meets your needs.
Options include everything from single online
postings with or without print to bulk packages for
multiple postings.
10JOB BOARD
POSTINGS
TALENT FEATURED SOCIAL
Your job will receive
Job rotates in premier Your job will be hand-posted
performance based (pay-per-
position on the job board and to the APA psycCareers
click) distribution on other
apa.org homepages as well Twitter feed and the APA
sites including Jobs2Careers,
as the top of the search LinkedIn page on a weekly
ZipRecruiter, and Juju.
results. basis (up to 4 times).
❚ Posting DIVERSTIY VETERANS
Add-Ons Attract qualified candidates
while increasing the diversity
Reach your next great
employee and show your
Boost your visibility and in your organization. support for members of
target the people you want our military and armed
with these additional options. forces.
11PRINT ADS
❚ Monitor on
Psychology
Build your brand and recruit the
best psychologists in the industry by
advertising in the Monitor on Psychology,
APA’s print magazine. Monitor on
Psychology is published 8 times a year,
and is received by more than 75,000
APA member psychologists, nonmember
clinicians, and institutions.
The special October issue includes a
Jobs in Academia recruitment advertising
special section.
Received 1 gold and
3 bronze awards in
the Associations,
Media & Publishing
Network’s 2021
Excel Awards
12PRINT ADS
❚ Recruitment Ads
All print ads come with one online job
posting on www.psycCareers.com.
DISPLAY AD
I THE MOST EXPOSURE FOR YOUR RECRUITMENT ADVERTISING
I BOXED AD WITH A LOGO
I FREQUENCY AND AGENCY DISCOUNTS
LINE AD
I MOST COST-EFFECTIVE WAY TO RECRUIT PERSONNEL
I NO FREQUENCY AND AGENCY DISCOUNTS
13EVENTS
❚ Virtual Job Fairs
Reach highly qualified job seekers in psychology
throughout the year with a remote booth space
at one of our APA psycCareers Virtual Job
Fairs. This is your best no-travel opportunity
to meet your hiring needs and connect with
APA members and other job seekers in the
psychology community.
CONNECT VIRTUALLY:
I ONE (1) VIRTUAL JOB FAIR BOOTH
I FULL ACCESS TO LIVE CHAT AND VIDEO CONFERENCING
I REVIEW REGISTERED JOBSEEKER RESUMES IN ADVANCE OF
THE EVENT AND PERSONALLY INVITE THEM TO VISIT YOU IN
YOUR BOOTH
I TWO 30-DAY BASIC JOB POSTINGS ON APA PSYCCAREERS
I UNLIMITED RESUME DATABASE ACCESS FOR 60 DAYS
14Ad Rates
and Specs
ONLINE/BULK PACKAGES PAGE 16
PRINT PACKAGES PAGES 17–18
APA PSYCCAREERS JOB FAIRS PAGE 19
15❚ Online Packages
WWW.PSYCCAREERS.COM
BASIC $499 FEATURED $699 PREMIUM $949 ULTIMATE $1,499
Online exposure for your Highlighted job, stays at Add your job to an email to Multi-channel exposure to
open position(s) the top of search results APA members APA members and online
job seekers
ONLINE JOB POSTING
30-days job posting ✓ ✓ ✓ ✓
RESUME DATABASE
Unlimited access ✓ ✓ ✓ ✓
FEATURED STATUS
Highlighted job pinned to the top of ✓ ✓ ✓
search results
EMAIL TO APA MEMBERS
Job emailed to more than 100,000 ✓ ✓
psychologists
PRINT AD
Text-only ad in Monitor on Psychology ✓
(up to 250 words)
BANNER AD
300 x 250px ad on PsycCareers.com ✓
APPLICANTS
Based on data pulled by Webscribble 65% more applicants 115% more applicants 132% more applicants
Solutions, Inc., the APA psycCareers than basic than basic than basic
web hosting vendor, July 2019
BULK JOB POSTING PACKAGES UNLIMITED JOB POSTING PACKAGES
TYPE COST SAVINGS TYPE COST
3-Post Pack $1,195 20% 3-Month Unlimited $5,000
6-Post Pack $2,245 25% 6-Month Unlimited $12,000
12-Post Pack $4,190 30% 1-Year Unlimited $20,000
16❚ Print Packages
MONITOR ON PSYCHOLOGY 2022 DEADLINES
ISSUE MATERIALS
LINE AD—$250 +$3/word LINE AD PLUS—$685 +$3/word DISPLAY AD—based on size MONTH DEADLINE
Reach engaged candidates Job highlighted online and in Showcase your open
through print and online APA member email. position(s) using logos and JAN/FEB NOV 16
exposure. images.
MAR JAN 18
PRINT
APR/MAY FEB 15
PRINT JOB AD
One time black and white print ad ✓ ✓ ✓ JUN APR 19
BOX AND LOGO
Standout with graphics ✓ JUL/AUG MAY 24
SEP JUL 19
ONLINE
OCT AUG 22
ONLINE JOB POSTING
Exposure on PsycCareers.com 30 days 30 days 60 days
NOV/DEC SEP 20
RESUME DATABASE
Unlimited access ✓ ✓ ✓
EMAIL TO APA MEMBERS
Job emailed to more than 100,000 psychologists ✓ ✓
FEATURED STATUS
Highlighted job pinned to the top of search results ✓ ✓
17DISPLAY AD SIZES
Full page: $7,560 2/3 page: $5,040 1/2 page: $3,780 1/3 page: $2,520 1/4 page: $1,890 1/6 page: $1,260 1/8 page: $945
Word count: Word count: 601-800 Word count: 401-600 Word count: 301-400 Word count: 201-300 Word count: 101-200 Word count: up to 100
801-1,000 Horizontal: 6.87″ X 5.5″ Horizontal: 6.87″ X 4.5″ Horizontal: 5.12″ X 4″ Horizontal: 3.37″ X 4.5″ Horizontal: 3.37″ X 3″ 1.62″ X 4.5″
6.87″ X 9″ Vertical: 5.12″ X 8″ Vertical: 3.37″ X 9″ Vertical: 3.37″ X 6″ Vertical: 1.62″ X 9″ Vertical: 1.62″ X 6″
18❚ Virtual Job Fairs
Reach highly qualified job seekers in psychology with a remote HOW IT WORKS
After registering your organization as a
booth space at one of our virtual job fairs. The virtual format participating employer, you will be given
provides an easy, effective way to reach psychologists and access to create and customize your own
booth, complete with your logo, images,
answer their questions about your open positions from the videos and other information to make your
comfort of your home. organization stand out. You will also have the
ability to review registered jobseeker resumes
in advance of the event and personally invite
them to visit you in your booth.
Your representatives will connect 1-on-1
PRICE $1,499 with attendees via live text or video chat to
get to know potential candidates, answer
VIRTUAL JOB FAIR BOOTH One (1) their questions and determine how to move
forward.
LIVE CHAT AND VIDEO CONFERENCING WITH JOB SEEKERS Full access
ONLINE JOB POSTINGS
Two 30-day basic job postings
On APA psycCareers
RESUME DATABASE ACCESS Unlimited for 60 days
19❚ Contact Us
APA PSYCCAREERS
AMELIA DODSON NANCY ONYEWU SHAWN DEADWILER II ROBIN TIBERIO DELBAR ZARE
Manager, Operations Manager, Recruitment Recruitment Ad Sales Senior Marketing Manager, Lead Generation Coordinator
adodson@apa.org Advertising Sales (East Coast) Representative Media and Event Sales dzare@apa.org
202-336-5564 nonyewu@apa.org (Midwest/West Coast) rtiberio@apa.org 202-336-5567
202-336-5866 sdeadwiler@apa.org 202-336-5563
202-312-6486
20750 First St., NE, Washington, DC 20002-4242
Jobads@apa.org | (202)-336-5564 | www.psycCareers.com
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