SPONSORSHIP OPPORTUNITIES - Greater Midland

 
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SPONSORSHIP OPPORTUNITIES - Greater Midland
SPONSORSHIP
OPPORTUNITIES
SPONSORSHIP OPPORTUNITIES - Greater Midland
Support
greater midland races
Our goal at Greater Midland is to provide a variety of healthy
activities in our community that get all ages and abilities moving
for a lifetime!
It takes a business like yours to come
along side us and partner through
financial giving, volunteerism and
employee participation.
Our partnership opportunities give
you the chance to reach thousands
of local and regional families in
online, in print and in person.

Together, we can make Midland a healthy, thriving community.

  what's inside:
  By the numbers & your impact         3     Need more information?
  Dow Runwalk                         4-5    Jennifer Adamcik
  tri-kids-try (youth tri)            6-7    989.832.7937 x2221
  run the river                       8-9    jadamcik@greatermidland.org

  loons pennant race                 10-11
  triple 5K                           12
  migj opportunity                    13
  COMMITMENT FORM                    14-15
SPONSORSHIP OPPORTUNITIES - Greater Midland
By the
Numbers

      th       Annual
36             race
               season
                                  digital
                                  reach
                                                       over

                                                      300,000
                                                       digital impressions a year

over 500
volunteers
                               social media

      8,000                                             203,000
                               paid impressions:
                                                over
                               greater midland races and gm community center

        participants
             in past 4 years   webpage views
                               41,000
                                                          greatermidland.org &
         participants                                     dowrunwalk.com

92%      from
         midland
         county
SPONSORSHIP OPPORTUNITIES - Greater Midland
races
dow runwalk saturday, june 4
Our Flagship event! The Dow RunWalk is the largest foot-race in our community
and second in our region. We have a race for everyone: Half Marathon, 10K Run,
5K Run, 5K Walk, 1 Mile Run and Tot Trot.
If you are looking for grand exposure, this is our largest one-day fundraising
event. Your investment will help us fight childhood obesity, improve our
community's health and increase access to physical activity year-round.

TARGET: Great Lakes Bay Region - focus on families

SPONSOR OPPORTUNITES: Financial and In-Kind sponsorships available

IN-KIND OPPORTUNITIES:
Bottled Water, Refueling Station, and Course Water.
In-kind donations receive logo on race T-shirt,
recognition through social media, race day
announcement recognition, community champion
recognition, booth at RunWalk Expo and more!

REFERENCE CHART NEXT PAGE
SPONSORSHIP OPPORTUNITIES - Greater Midland
dOW      rUNWALK
                                      sponsorship OPPORTUNITIES

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 EXCLUSIVITY MULTIPLE MULTIPLE OPEN TO 1                              OPEN TO 1 MULTIPLE OPEN TO 1 OPEN TO 1 OPEN TO 1 OPEN TO 2

PRE-EVENT RECOGNITION
    SOCIAL MEDIA                         ALL TOT        ALL DRW         ALL 1 MILE               ALL HALF      VOLUNTEER
     HIGHLIGHTS                   1                      POSTS
                                                                                       2                         POSTS
                                                                                                                            2+        ON GOING
                                        TROT POSTS                        POSTS                   POSTS

 COMMUNITY CHAMPION      STABLE         ENGAGED        ENGAGED          ENGAGED      ENGAGED     ENGAGED        HEALTHY    HEALTHY   THRIVING
 BANNER LOGO (GYM)

 LOGO ON WEBSITE

 PRESS RELEASE

 LOGO ON PROMO                          W/ TOT TROT      W/ DUO        W/ 1 MILE                                                     FEATURED
 MATERIAL

ON-SITE RECOGNITION

  AWARDS BRANDING                       TOT TROT      DUO FINISHERS      1 MILE                1/2 FINISHERS               AWARDS    FINISHERS

  EXPO RECOGNITION

  T-SHIRT LOGO                           TOT TROT                         1 MILE                               VOLUNTEER

LOGO AT START/FININSH                    TOT TROT

COMPLIMENTARY ENTRIES
                                                           2                            3            3             3         5           10
RACE DAY
ANNOUNCEMENT*

 OFFICIAL RACE STARTER

10X10 BOOTH AT EXPO

COMMUNITY FAIR (RACE)

AWARD PRESENTER                                                        FINISH LINE                                                   FINISH LINE

ITEMS IN GIVEAWAY BAG

*Varies based on level
SPONSORSHIP OPPORTUNITIES - Greater Midland
RACES
 tRI-KIDS-TRY                          FRIDAY, JULY 15 - SATURDAY, JULY 16
This event will challenge kids while emphasizing health, self-esteem and
confidence. your investment will help us teach kids the life-saving skill of
swimming and help all children reach the center for disease control guidelines
for physical activity levels.

As one of the only standalone youth triathlon events in the state, this is a unique
opportunity to reach kids and young families! This is our fastest growing event
as it is up over 40% from 2019 to 2021.

Sponsor a specific discipline or the entire race. Options for every budget and
marketing goal!

REFERENCE CHART NEXT PAGE
SPONSORSHIP OPPORTUNITIES - Greater Midland
TRI-KIDS-TRY
                                             sponsorship OPPORTUNITIES

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PRE-EVENT RECOGNITION

SOCIAL MEDIA                             2          2           2          2              2          2      4+ MINI TKT   ONGOING
 HIGHLIGHTS
                           1

 LOGO ON PROMO                                  RECRUITMENT                                                                             ALL DRAW
 MATERIAL                                                                                                                               DUO POSTS

                                                                                                                                        ENGAGED
PRESS RELEASE

LOGO ON WEBSITE

 COMMUNITY
                         STABLE        STABLE    STABLE       STABLE     STABLE       STABLE       STABLE     STABLE      ENGAGED
  CHAMPION

ON-SITE RECOGNITION                                           TOT TROT    1 MILE   1/2 FINISHERS              AWARDS       FINISHERS
                                                                                                                                       DUO FINISHERS

 LOGO ON
                                                VOLUNTEER                                                   CERTIFICATE   ON RIBBON
 FINISHERS AWARD

 T-SHIRT LOGO                          MEDIUM                 MEDIUM     MEDIUM     MEDIUM         MEDIUM    MEDIUM       FEATURED

 LOGO AT START/FININSH
                                                                                                             MINI TKT

 RACE DAY
 ANNOUNCEMENT*                                                                                               MINI TKT     FEATURED

LOGO AT EVENT

ITEMS IN
GIVEAWAY BAG

*Two-year commitment
**Varies based on level
***Discount w/ multi-year commitment
SPONSORSHIP OPPORTUNITIES - Greater Midland
RACES
 RUN THE RIVER                                             FRIDAY, AUGUST 5
Partnered with RIVERDAYS and Midland Balloon Fest, this race offers an evening
of activities from a 5K to zip-lining, music, hot air balloons, beer tent and more!

While open to all ages, Run the River is geared towards young professionals
looking to stay active physically and healthy through connection. As part of
Riverdays; partnership opportunities offer double exposure to races and event
attendees!

From presenting sponsor to just a
supporter, there are options for every
commitment level.
REFERENCE CHART NEXT PAGE

    A part of Riverdays:
SPONSORSHIP OPPORTUNITIES - Greater Midland
RUN THE RIVER
                     sponsorship OPPORTUNITIES

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PRE-EVENT RECOGNITION

SOCIAL MEDIA                           5+         ON GOING       ON GOING          4+2MINI TKT
 HIGHLIGHTS
                             2

 PRESS RELEASE                      RECRUITMENT

LOGO ON PROMO
MATERIAL

 LOGO ON WEBSITE

GMCC BROCHURE              STABLE    STABLE       ENGAGED        ENGAGED         STABLE
                                                                                    STABLE

ON-SITE RECOGNITION                                  TOT TROT        1 MILE   1/2 FINISHERS      FINISHERS
                                                                  ENGAGED

 LOGO ON AWARDS                                                   AWARD            CERTIFICATE

                                    VOLUNTEER
LOGO ON GIVEAWAY                                    PINT           PINT        MEDIUM
                                                                                  MEDIUM
                                      T-SHIRT

 LOGO AT
 START/FININSH

 RACE DAY                                                        MULTIPLE
 ANNOUNCEMENT**                                                                      MINI TKT

LOGO AT EVENT

ITEMS IN
GIVEAWAY

 *Two-year commitment
 **Varies based on level
SPONSORSHIP OPPORTUNITIES - Greater Midland
RACES
 LOONS PENNANT RACE
                                                           FRIDAY, AUGUST 26
We've joined the Great Lakes Loons as they make a "Run for the Pennant!". All
participants will start and finish at Dow Diamond and receive a game ticket
along with all the other race swag!
Marketing bonus! The Loons Pennant Race is a unique partnership with the
Great Lakes Loons & Dow Diamond. We'll put the full baseball season to work
promoting the race and your business!

MORE BANG FOR YOUR BUCK!
All sponsorships include: opportunity to include item in participant/volunteer
giveaway bag, sponsor table at packet pick-up and to serve as official location
for race information display.
Loons pennant race              sponsorship OPPORTUNITIES

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PRE-EVENT RECOGNITION

 SOCIAL MEDIA/EMAIL                         5+                2         4            5+        ON GOING          2      4+ MINI TKT
 HIGHLIGHTS
                            2

                                                                                                                                                     ALL DRAW
LOGO ON WEBSITE
                                                                                                                                                     DUO POSTS

                                                                                                                                                   ENGAGED
 PRESS RELEASE                       RECRUITMENT

LOGO ON PROMO
MATERIAL
 COMMUNITY
 CHAMPION                STABLE        STABLE               STABLE   STABLE     ENGAGED          HEALTHY       STABLE     STABLE      ENGAGED

ON-SITE RECOGNITION                                                  TOT TROT      1 MILE      1/2 FINISHERS              AWARDS       FINISHERS
                                                                                                                                                    DUO FINISHERS
 DOW DIAMOND/LOONS
 SEASON RECOGNITION**                                                                                                   CERTIFICATE   ON RIBBON
                                                                                 FEATURED ON
  T-SHIRT LOGO           MEDIUM      VOLUNTEER               SMALL   MEDIUM        DP SHIRT     FEATURED
                                                                                                               MEDIUM    MEDIUM       FEATURED
 LOGO AT
 START/FININSH
OFFICIAL RACE STARTER                                                                                                    MINI TKT

LOGO AT POST-RACE AREA

                                                                                                                         MINI TKT     FEATURED
AWARD PRESENTER

COMPLIMENTARY
                            2                                           2            2               4
ENTRIES
RACE DAY
ANNOUNCEMENT**
triple 5k challenge
Our collection of 3 races will motivate participants to stay healthy and strong
while supporting community events and fundraising efforts.

This is a great way to increase your exposure across the entirety of the race
season. Exclusive naming opportunities give your organization a unique spot in
our races line-up!

SPONSOR OPPORTUNITES:
Presenting Sponsor               $2,500

Sponsor will receive logo on custom medal neck ribbon, custom wearable,
recognition in all T5K promotion - full race season, through social media, race
day announcement recognition, community partner recognition.
MI Great journey
                         a Virtual Trek Across Michigan

MI Great Journey helps individuals and families thrive while engaging them in the wonders of
the Mitten State. We've mapped out nine journeys to help them set a goal and stay focused!
Trekkers have from Memorial Day to Labor Day to complete their trek!
Together we trekked a total of 74,834.85 miles - over THREE TIMES around the world at the
equator line!

MIGJ participants receive a T-shirt and a completion sticker along with regular social media
communication throughout the 3 month trek - Lot's of opportunities to engage and be seen!

                            2021 Overview
                     avg 500 particpants '20-'21

              61%            Female
                             participants
                                                39%              Male
                                                                 participants

              Average
              age            40                  Mi cities
                                                 represented
                                                                  45
                                             SPONSOR OPPORTUNITES:
                                             $500 Journey Sponsor Only 5 spots available
GREATER :-,MIDLAND

                                   RACES
                    2022 GREATER MIDLAND RACES COMMITMENT RSVP FORM

     Please mail form to the address below, fax to 989-835-7290 or emaill to jadamcfk@greatermidland.org.

Name: ___________________________________
Title:   ------------------------------------
Organization:--------------------------------­
Address:   -----------------------------------
City: ________________ State: ________ Zfp: ________
Telephone: ________________ Fax: ________________
Email:   -----------------------------------
Follow-up Contact: _____________ Te lephone: _____________

Follow-up Contact Email:_____________________________

    For all printed materials please list how the recognition of the sponsorship gift should appear:

    □    YES, I/We will be a1 sponsor of the Dow RunWalk (June 4)
             □ $101 000 Platinum Sponsor         □ $1,500 Bronze Sponsor
             □ $5,000 Award Medal Sponsor □ $500 Supporting Sponsor
                                /
             □ $3,000 Volunteer Sponsor
             D $3,000 Half Marathon Sponsor
                                                 □ Course Water Sponsor*
                                                 D Refueling Staition Sponsor*
                                                                                      �;oii�,K         21122

             □ $3,000 Silver Sponsor             D Bottled Water Sponsor*
             □ $2,000 DRW DUO (SK & 10K)         □ Other$
             □ $2,000 1 Mile Run Sponsor         □ In Kind** Offering:
             □ $1,500 Tot Trot Sponsor
    □    YES, I/We will be a1 sponsor of the Tri-Kids-Try (July 15-16)
                                                                             TRl-l
□   YES, I/We will be a sponsor of the Run the River1 (August 5)
             C $2,500 Presenting Sponsor
              C $1,500 Pint/ Drink Sponsor
              D $500 Volunteer Sponsor (FILLED for 2022)
              C $250 RTR Supporter
              D Other$_____
              C In Kind* offering: _________________

     □   YES, I/We will be a1 sponsor of the Loons Penna11nt Race (August 2.6),
              □   $5,000 Home Run (Presenting) Sponsor
              □   $2,000 Loons Double Play (1 Mile / SK Combo)
              □   $1,000 Infield Sponsor
              □   $500 Outfield Sponsor
              □   $500 Loons Crew (Volunteer) Sponsor (FILLED for 2022)
              □   AH•Star Break* (In Kind)
              C Other$_____

     □   YES, I/We will be a1 sponsor of the Midland Triple SK Challenge*                       ••        �
         *collection of Dow Run Walk, Run the River & Loons Pennant Race;                   �
             Participants receive a special medal & wearable
              D $2,500 Presenting Sponsor
                                                                                           TRIPLE
                                                                                           SKCHAllENGE

     □   YES, I/We want to sponsor GREATER MIDLAND RACES with 0ne
                                                               1  of these combo sponsor
         pa1ckages:
              C $4,000 Run. Stay. Host Hotel Sponsor (ALL RACES for the YEAR)
              C $2,750 IN FOR THE SEASON SPONSOR (All RACES for the YEAR)
                       (DRW Bronze, TKT Friend+, RTR Supporter, LOONS Infield • VALUE $3250)

     □   YES, I/We will be a1 sponsor of Ml Great Journey-Virtual Trek Across Michigan
            Started in 2020 and continued successfully in 2021! This virtual opportunity is for
            like-minded, energetic, Michigan enthusiasts who want to reap the benefits of a consistent,
            active lifestyle. Virtual trek runs Memorial Day to labor Day!
              C $500Journey Sponsor (secure your spot! ONLY S available!)

     □   I cannot attend the eve;nt but enclosed is a donation of$ ______ to go toward the
         efforts of creating healthy, stable and thriving individuals and families.

 Pa1yment Information:
     □   A check in the full amount is enclosed                  Card#:   ---------------
     □   Please invoice me for the fulll amount                  c cv Code: ____ Expiration Date: ____
     □   Please bill my Visa/MasterCard card:
                                                         Signature_________________

    Please make check payable to:            Greater Midla1nd Community Center: c/o Greater Midla1nd Races
                                                                 2205 Jefferson Ave• Midland, Ml, 48640
         For further information: Jennifer Adamcik at 989-832-7937 ext. 2221 or Jadamcik@greatermidland.org

"'In Kind donation or cash sponsorship**$ value of donat ion determines level
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