YOUR GUIDE TO BUSINESS 2020 - Massey University

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YOUR GUIDE TO BUSINESS 2020 - Massey University
YOUR GUIDE TO
    BUSINESS
       2020
YOUR GUIDE TO BUSINESS 2020 - Massey University
DEVELOP YOUR POTENTIAL
    WITH MASSEY BUSINESS SCHOOL’S
 FUTURE LEADERS SCHOLARSHIP

 FIND OUT MORE AT MASSEY.AC.NZ/FUTURELEADERS
YOUR GUIDE TO BUSINESS 2020 - Massey University
01
                                                                                                                       CONTENTS

                                                      CONTENTS
                                                                                     BUSINESS

                                        BUSINESS DEGREES          OTHER BUSINESS COURSES CONTACT MASSEY
                                        02   WELCOME TO THE       34   COMMUNICATION         36   CONTACT MASSEY FOR
                                             MASSEY BUSINESS           QUALIFICATIONS             MORE INFORMATION
                                             SCHOOL
                                                                  35   DIPLOMA IN BUSINESS
                                        04   BACHELOR OF               STUDIES
                                             BUSINESS
                                                                  35   CERTIFICATE IN
UPDATED JULY 2019
                                        17   CONJOINT DEGREES          BUSINESS STUDIES
Please note: The information            18   BACHELOR OF
contained in this publication is             ACCOUNTANCY
indicative of the offerings available
in 2020 and subsequent years.           20   BACHELOR OF
This information may be subject              AGRICOMMERCE
to change. While all reasonable         28   BACHELOR OF
efforts will be made to ensure listed        APPLIED ECONOMICS
programmes are offered and regula-
tions are up to date, the University    30   BACHELOR OF RETAIL
reserves the right to change the             AND BUSINESS
content or method of presentation,           MANAGEMENT
or to withdraw any qualification or     32   BACHELOR OF SPORT
part thereof, or impose limitations          MANAGEMENT
on enrolments. For the most up to
date information please go to
www.massey.ac.nz
YOUR GUIDE TO BUSINESS 2020 - Massey University
02
STUDY A
DEGREE

                                                               WELCOME
                                                               TO THE MASSEY
                                                               BUSINESS SCHOOL
          NAU MAI HAERE MAI KI TE KURA WHAI PAKIHI                                        He kai kei aku ringa! Koia hei mihi atu ki a tātou kei te tātou te tikanga kia
          How do you give yourself the best advantage in the competitive world of         tīkina atu e tātou te pito mata hei oranga mō tātou.
          business? By getting started with us.                                           I have food in my hands! This is a word of encouragement to remind
          Massey Business School provides an opportunity to establish a career            ourselves that we have the power to utilise our basic skill set to reach our
          in business through the development of advanced discipline-specific             fullest potential.
          knowledge, and the skills and networks critical to the future of work.          Professor Stephen Kelly
          Through a combination of course work, internships, project opportunities,       Pro Vice-Chancellor and Dean, Massey Business School
          extra-curricular activities, and international exchange programs, Massey
          Business School has developed a learning environment that is challenging        *AACSB International (Association to Advance Collegiate Schools of Business)
          and full of opportunity. We also provide you with flexibility, allowing you
          to study on and off campus through exceptional face-to-face and online          nnEZEKIEL RAUI
          learning facilities, full or part-time depending on your needs, and with          (Te Rarawa)
          program structures that allow you to explore other areas of interest, or          Graduated in 2019
          deepen your knowledge by studying more than one area of specialization.           Programme Manager, Te Rau Ora
          We also believe that rather than just study business our students should          Since my first failed attempt at
          practice business. That’s why we partner closely with leading New                 organising a talent show, I knew
          Zealand and global companies and offer a range of internships and other           business was for me. From the
          opportunities, allowing you to interact with businesses as part of your           ideation stage right through to
          program. Our Trading Room, the first for a New Zealand university, allows         pitching an idea to potential
          students to trade in real dollars on the NZX, and other practice facilities       stakeholders, I have always
          enable hands-on experience in entrepreneurship and business analytics.            enjoyed the thrill that business
          We also recognize that today’s students need skills that can take them            has to offer.
          to the top of the business world anywhere, so we focus on relevant and            The Bachelor of Business helped
          future-focused learning that is global in its application. For example, our       me come to understand the
          recently refreshed Bachelor of Business has been redesigned to focus on           importance of infrastructure, the
          critical thinking and build resilience and adaptability in our graduates – to     necessity of understanding my
          ensure they are equipped for a rapidly changing world.                            audience, the key role a team plays in the wellbeing of an organisation.
          Massey Business School is ranked in the top two per cent of business              I was exposed to business leaders, innovators, policy makers and more,
          schools globally and holds the prestigious AACSB* accreditation, along            who continued to add value to what I was studying and encouraged me
          with a range of subject-specific accreditations. Several of our programmes        to go further.
          are ranked in the top 200 globally by Quacquarelli Symonds (QS) and we            One major takeaway from my degree that has shaped me into who I am
          have some of the finest academics here to guide you through research-led          today is the importance of ensuring sustainability. This includes being
          teaching. You are learning the latest trends from experts in their fields.        socially, economically, culturally and environmentally sustainable, as well
          With three campuses across the North Island and a 50-year history of              as placing a priority on future-proofing and building your business into
          quality distance learning, we are committed to ‘anywhere, anytime’                one that can sustain itself.
          learning. Students often note our flexible approach, small class sizes and        I am a Programme Manager for Te Rau Ora, a workforce development
          caring environment as being key to their success.                                 organisation focused on improving the health workforce, with a specific
          Whether you dream of being a CEO, entrepreneur, economist, human                  focus on Māori health. I am responsible for the eight people in my team,
          resources manager, marketing manager, property developer, or even if              who I feel I am able to support as a result of what I have studied and
          all you know is that you want to excel in the business world, we can              experienced during my time at Massey University. Without my degree, I
          help. Massey Business School will get your career started from a strong           do not feel I would be able to confidently lead the team or make effective
          foundation and ensure you have the skills to succeed, no matter where             decisions.
          your future takes you.                                                            I am the first in my family to attend and graduate from university. I never
                                                                                            thought that completing a degree was a part of my future, but the
                                                                                            Bachelor of Business made that possible – so much so that I intend on
                                                                                            studying towards a PhD.
YOUR GUIDE TO BUSINESS 2020 - Massey University
CONNECT
                 INTERNSHIPS
          PRACTICAL LEARNING
          INDUSTRY PARTNERS
              COLLABORATION

                       MASSEY
                       BUSINESS
                       SCHOOL
YOUR GUIDE TO BUSINESS 2020 - Massey University
04
STUDY A
DEGREE

                                 KEY FACTS
                   AVAILABLE AT AUCKLAND
                 AVAILABLE AT MANAWATŪ
          AVAILABLE VIA DISTANCE LEARNING

                                             BACHELOR OF BUSINESS
                    EQUIVALENT TO 3 YEARS
                        OF FULL-TIME STUDY
             AVAILABLE FOR INTERNATIONAL
           STUDENTS STUDYING IN NZ OR VIA
                        DISTANCE LEARNING    BBus
                                             A GOOD FIT IF YOU                                   >> An ethical and culturally sensitive professional
                                             >> Want to gain skills all employers are looking    >> A specialist in at least one area of business
                                                for, as well as detailed knowledge in business      expertise; and well-versed in the business
                                                subjects you are interested in                      fundamentals
                                             >> Want to learn how to change business for the
                                                better, or start up your own                     SCHOLARSHIPS
                                             >> Can think things through analytically            There are a large number of scholarships
                                             >> Enjoy meeting new people, and are a good         available to first year and current Massey
                                                communicator                                     University business students including hardship
                                                                                                 and sports-related scholarships.
                                             SOUGHT-AFTER BY EMPLOYERS                           Our Future Leaders Scholarship is a prestigious
                                             Within six months of graduation, approximately      scholarship to recognise emerging leaders
                                             85% of Massey’s Bachelor of Business graduates      enrolling in full-time business and agricommerce
                                             are employed in the business area of their choice   programmes at Massey University.
                                             in New Zealand or internationally. When you         Visit massey.ac.nz/scholarships for more
                                             study the Bachelor of Business you will gain        information.
                                             the leadership, communication, teamwork and
                                             creative skills that employers are looking for.     INTERNATIONALLY ACCREDITED
                                                                                                 Massey’s business school is ranked in the top
                                             WHAT IS IT LIKE?                                    2% globally, with accreditation from AACSB
                                             Massey University’s Bachelor of Business is         International (Association to Advance Collegiate
                                             about you getting the most from your studies in     Schools of Business).
                                             business, so you can go on to a great career.       Massey University’s accountancy and finance
                                                                                                 programme ranks in the top 150 universities in
                                             LEARN THE SKILLS EMPLOYERS                          the world and its business and management
                                             ARE LOOKING FOR                                     studies in the top 200 by QS (Quacquarelli
                                             The Bachelor of Business will give you many         Symonds) rankings. We are also ranked in the
                                             skills you can use in many different types of       top 150 universities
                                             businesses, in New Zealand and around the           worldwide for business
                                             world. You will be:                                 administration and
                                             >> Someone that has a sound base in the             finance programmes by
                                                business fundamentals of accounting,             the ShanghaiRanking's
                                                economics, finance, management, marketing,       Global Ranking of Academic Subjects.
                                                law and communication
                                             >> An independent learner                           ENTRY REQUIREMENTS
                                             >> An innovative thinker                            To enrol in the BBus degree you must have
                                             >> An effective communicator                        an entrance to university qualification, either
                                             >> Able to lead or work within a team               through Bursaries and Scholarship Examinations,
                                             >> Someone who can find and use the latest          NCEA, New Zealand University Entrance,
                                                knowledge to grow a business                     Admission with Equivalent Status, Discretionary
                                             >> Effective in multi-cultural and international    Entrance or Special Admission.
                                                business environments
YOUR GUIDE TO BUSINESS 2020 - Massey University
05
                                                                                                                                                              STUDY A
                                                                                                                                                               DEGREE

English and Maths are desirable school subjects. A school background in        >> Economist, economic statistician, business/policy/risk analyst, economic
Accounting and Economics is useful but not essential.                             forecaster, financial advisor or consultant
Exemptions on the basis of high NCEA Level 3 marks are available in            >> Small business manager, new venture initiator, or project manager
Statistics, Accounting and Economics.                                          >> Financial analyst, investment banking analyst, sharebroker,
Students who have achieved 24 credits at NCEA Level 3 with an Average             or financial consultant
of Merit and have a high overall achievement, or have a scholarship in the     >> Human resource or recruitment manager, or facilitator in
relevant subject(s), may be eligible to be exempt from taking the following       employment relations
core courses: 115.112 Accounting for Business, 115.113 Economics of            >> International market developer, or dealer in exporting,
Business. Students who think they are in this category, can apply for an          licensing, and importing
exemption by contacting Student Advice and Information. Please note            >> Market researcher, marketing manager, or advertising and
that students will need to take another course in place of any exemptions         communication specialist
granted and even if eligible, we would not advise applying for more than       >> Professional sports administrator, sports marketer, or events manager
two exemptions.                                                                >> Property manager, property developer, or valuer.

PLANNING YOUR PROGRAMME                                                        TYPICAL PATTERN FOR A BBus DEGREE
Completing the minimum 360 credits needed for the BBus degree will              Year 1                                        Year 2            Year 3
normally take you three years of full-time study. Students who intend to
study part-time will manage their study over a longer time frame but not        115.111 Strategic Workplace                    115.211          300-level
exceeding eight years.                                                          Communication 15 credits                       15 credits       15 credits
You need to choose a major when you begin your BBus studies. However            115.112 Accounting for Business                115.212          300-level
do not be concerned about this, as you may change your major if you             15 credits                                     15 credits       15 credits
identify a new direction or interest during the first year. Some students
know what they will major in when they begin BBus studies, while others         115.113 Economics of Business                  200-level        300-level
prefer to keep their options open. If you are not sure you should include       15 credits                                     15 credits       15 credits
the six core 100-level courses in Year One, this will ensure you have more
                                                                                115.114 Finance Fundamentals                   200-level        300-level
choice later on.
                                                                                15 credits                                     15 credits       15 credits
The BBS core courses are:
115.111 Strategic Workplace Communication                                       115.115 Management in Context                  200-level        Elective
115.112 Accounting for Business                                                 15 credits                                     15 credits       15 credits
115.113 Economics of Business
115.114 Finance Fundamentals                                                    115.116 Introduction to Marketing              200-level        Elective
115.115 Management in Context                                                   15 credits                                     15 credits       15 credits
115.116 Introduction to Marketing                                               Elective 100 or 200 level                      Elective         Elective
115.211 Business Law                                                            15 credits                                     15 credits       15 credits
115.212 Fundamentals of Leadership and Teamwork
The BBus is a flexible programme, which allows students to decide which         Elective 100 or 200 level                      Elective         Elective
of the available courses to study each semester, depending on their needs       15 credits                                     15 credits       15 credits
and objectives.                                                                120 credits                                    120 credits       120 credits

INTERNATIONAL OR ENGLISH-AS-SECOND-LANGUAGE STUDENT ADVICE                      Compulsory       Major           Elective
The language used in the study of business can be technical. If English
is your second language, 192.101 and 192.102 will be useful to help you        >> Most courses are 15 credits each
understand and use English at the necessary level, which will support the      >> Core courses: 120 credits in total
successful completion of your Bachelor of Business.                            >> Major courses: 120 credits in total
192.101 is Academic English for ESOL Students. It includes advice, practice    >> Elective courses: 120 credits with no more than 90 credits at 100-level
and assessment of reading, writing, speaking and listening at University          and at least 15 credits at 300 level. Elective courses may be taken from
for students from non-English-speaking backgrounds.                               the Schedules to any undergraduate degree or diploma in the Massey
192.102 is Academic Writing for ESOL Students. It includes advice,                Business School including the BBus, or from any undergraduate degree
practice and assessment in essay and report writing for students from non-        or diploma within the University.
English-speaking backgrounds.
These courses both include research based written assessments of more          PATHWAY TO POSTGRADUATE STUDY
than 1000 words.                                                                ENROL IN...

CAREERS                                                                                         ä
More than any other business degree, the Bachelor of Business equips you                                                    Postgraduate Diploma in
                                                                                Bachelor of Business [3 years]        â
with flexible and highly portable skills that employers welcome. Your skills                                                Business [1 year]
will be useful across industries, in small businesses settings and within                       ä                     è                     ä
multi-national organisations.
Depending on the major specialisation that you choose for your Bachelor of      Master of Management                        Master of Business Studies
Business you can join the world of business in many different roles, such       [1.5 years]                                 [1.5 years]
as:                                                                                                                                         ä
>> Management accountant or financial accountant                                                                            Doctor of Philosophy
>> Business, systems or information analyst                                                                                 [3 years]
>> Public relations, communications manager, or media consultant
YOUR GUIDE TO BUSINESS 2020 - Massey University
06
STUDY A
DEGREE

                                                     KEY FACTS
                                       AVAILABLE AT AUCKLAND
                                      AVAILABLE AT MANAWATŪ
                             AVAILABLE VIA DISTANCE LEARNING
             AVAILABLE FOR INTERNATIONAL STUDENTS STUDYING
                                                                                       ACCOUNTANCY
                               IN NZ OR VIA DISTANCE LEARNING                          A major of the BBus

          A GOOD FIT IF YOU
          >> Are able to consider the bigger picture in problem solving situations
          >> Enjoy business subjects at school
          >> Can communicate complex ideas in simple ways

          BE READY FOR ANY BUSINESS CHALLENGE                                          CAREERS
          This degree will help you become an accountancy specialist with the broad    The accountancy major prepares you primarily for careers in business.
          business knowledge and skills that employers seek.                           However, you may also find opportunities in education, the corporate
                                                                                       or public sector, or as a consultant providing business or tax advisory
          WHAT IS IT LIKE?                                                             services. An accountancy major can also lead to a career within general
          The Bachelor of Business (Accountancy) will allow you to become an           management.
          accountant with an integrated business perspective. You will gain the        Because the major is flexible and gives you the opportunity to concentrate
          skills and confidence to measure the big decisions affecting modern          on a particular area of accountancy, career options are numerous
          organisations and societies. These are skills that today’s employers seek,   depending on the combination of courses you choose to take. Many of
          both in New Zealand and internationally.                                     our graduates start their careers in accounting but later move into other
                                                                                       areas. They are able to take with them the financial and non-financial
          BECOME AN EXCELLENT COMMUNICATOR                                             performance evaluation skills important for senior executives.
          You will develop your ability to identify and communicate information        BBus graduates with an accountancy major can seek admission to
          important to organisations. The programme will help you make financial       Chartered Accountants Australia and New Zealand or CPA Australia by
          and non-financial judgements from available resources and will develop       completing a number of courses not specifically required in the Bachelor
          your interpersonal, computer and business communication skills.              of Business degree. The right course selection also provides graduates
                                                                                       with maximum exemptions for ACCA, and ten exemptions for CIMA. If you
          A PROFESSIONAL ACCOUNTANCY CAREER?                                           would like more information on professional body membership, please
          If you are certain you would like to follow a professional accounting        contact the School of Accountancy Administrator. You should seek advice
          career, you should consider the Bachelor of Accountancy programme as an      early in your degree programme as a number of the required courses
          alternative to the Bachelor of Business (Accountancy). See page 18.          should be included in your degree as electives, making the order of course
                                                                                       selection important.

                                                                                       nnCARL GRAY BBus (Accountancy)
                                                                                         Graduated in 2016.
                                                                                         Auditor – KPMG.
                                                                                         "The flexible study options include being able to view lectures online and
                                                                                         participate in virtual classrooms which allowed me to study the Bachelor
                                                                                         of Business when I wanted and in a way that worked for me.
                                                                                         The lecturers were all fantastic; their knowledge and real world
                                                                                         experience helped to bring the topics alive and provide relevance to what
                                                                                         we were learning."
YOUR GUIDE TO BUSINESS 2020 - Massey University
07
                                                                                                                                              STUDY A
                                                                                                                                               DEGREE

                                          KEY FACTS
                            AVAILABLE AT AUCKLAND
                           AVAILABLE AT MANAWATŪ
                  AVAILABLE VIA DISTANCE LEARNING
  AVAILABLE FOR INTERNATIONAL STUDENTS STUDYING
                                                                       ECONOMICS
                    IN NZ OR VIA DISTANCE LEARNING                     A major of the BBus

                                                                       SOUGHT-AFTER BY EMPLOYERS
                                                                       Massey’s economics programme has been acknowledged by
                                                                       industry for its quality and content. Our graduates are sought-after
                                                                       by major public and private sector employers and many are now
                                                                       placed in prestigious organisations within New Zealand and around
                                                                       the world. The Bachelor of Business will give you the leadership,
                                                                       communication and critical thinking skills that will make you a
                                                                       sought-after employee.

                                                                       A FOCUS ON ECONOMICS
                                                                       If you know you would like to focus on economics, consider
                                                                       Massey’s Bachelor of Applied Economics which has a more
                                                                       detailed economics study programme. The economics major in
                                                                       the Bachelor of Business gives you a broad and well-rounded
                                                                       education in business. You’ll get a strong grounding in economics,
                                                                       but in a programme that is less rigorous and specialised than the
                                                                       Bachelor of Applied Economics.

                                                                       CAREERS
                                                                       The skills and knowledge of trained economists are highly sought
A GOOD FIT IF YOU                                                      after by the public and private sector, large and small firms, large
>> Would like to figure out how to make the world a better place       international agencies, schools and universities, economic policy
>> Enjoy working with numbers                                          makers and social organisations. The following list are examples of
>> Think analytically and logically                                    some of the options open to you:
                                                                       >> Agricultural economist
BECOME A BUSINESS LEADER OF THE FUTURE                                 >> Business analyst
Economics has a huge impact on the way the world works. Find out       >> Economic consultant
how to make the best of what we have and how we can improve.           >> Energy research officer
                                                                       >> Environmental economist
WHAT IS IT LIKE?                                                       >> Financial policy advisor
Like most of life’s important questions, economics focuses on          >> Health economist
complex interrelationships. It’s about how a change in one area will   >> International economist
have repercussions elsewhere. An economics degree from Massey          >> Institution development coordinator
will provide you with ways of thinking about the world, how to make    >> Microeconomics analyst
the best of what we have and how to improve on it.                     >> Trainee dealer
                                                                       Treasury, the Reserve Bank and the World Bank all recruit
FLEXIBILITY                                                            economics graduates. However, on graduating in economics you
Massey’s Bachelor of Business (Economics) gives you lots of            are not restricted to a career as an ‘economist’. Your economics
flexibility in the subjects that you study. You will gain a strong     degree can be the gateway to employment in many other areas, like
grounding in economic theory as well as a broad understanding          management, planning, politics, education, finance and banking,
of the core elements of business such as accountancy, finance,         and journalism and the media. You can design your economics
marketing and management.                                              major to meet your interests and career objectives.
YOUR GUIDE TO BUSINESS 2020 - Massey University
08
STUDY A
DEGREE

                                                  KEY FACTS
                                    AVAILABLE AT AUCKLAND
                                   AVAILABLE AT MANAWATŪ
                          AVAILABLE VIA DISTANCE LEARNING
          AVAILABLE FOR INTERNATIONAL STUDENTS STUDYING
                                                                      FINANCE
                            IN NZ OR VIA DISTANCE LEARNING            A major of the BBus

                                           A GOOD FIT IF YOU                                   >> Share Broker: acts as an agent for buyers and
                                           >> Have an analytical mind and enjoy                   sellers of securities and provides advice to
                                              working with numbers                                customers on financial matters
                                           >> Are interested in money and how
                                              financial institutions work                      FINANCIAL POLICY
                                           >> Keep a calm head in stressful situations         >> Analyst, Public Company: provides economic
                                                                                                  costing support of operational and strategic
                                           WHAT IS IT LIKE?                                       decisions, micro-economic analysis of firms
                                           A finance major from Massey University lets            and market and prepares forecasts and
                                           you structure a personal study programme               simulations
                                           incorporating a wide range of disciplines to help   >> Analyst, Reserve Bank: develops policies
                                           develop your numeracy, logic and analytical            relating to the prudential supervision of
                                           skills.                                                banks and monitors, analyses and reports on
                                                                                                  financial information relating to registered
                                           AFFECT WHERE MONEY GOES                                banks. Also conducts research on matters
                                           Finance is all about the systems, institutions         relating to the banking system
                                           and instruments involved in the transfer of         >> Analyst, Treasury: provides economic analysis
                                           funds between individuals, businesses and              for development of social policy and analysis
                                           governments. This includes vital, short-run            of cash flow for Government decision-making
                                           decisions such as cash management and                  (investments) as well as provision of budget
                                           credit policy, which affect the survival of an         forecasts for policy implementation
                                           organisation, as well as long-term decisions
                                           such as investment in plant and equipment,          MANAGERIAL FINANCE
                                           fund-raising, and mergers and takeovers.            >> Capital Budgeting Analyst: evaluates and
                                                                                                  recommends the selection of strategic assets
                                           CAREERS                                             >> Financial Analyst: prepares and analyses
                                           With your major in finance a wide range of             the firm’s financial plans and budgets and
                                           employment opportunities will be open to you.          assesses the firm’s risk-return profile
                                           You may find employment in corporations, retail     >> Cash Manager: maintains, controls and
                                           and wholesale banking, insurance companies,            economises the daily cash balances of a firm
                                           finance companies, or brokerage houses.             >> Credit Manager: evaluates credit applications
                                                                                                  and is responsible for the collection of
                                           SECURITIES                                             accounts receivable
                                           >> Securities Analyst: studies shares and
                                              other securities, economic activity, specific    BANKING RETAIL
                                              industries and provides advice to securities     >> Bank Manager: supervises customer services
                                              firms and their customers, fund managers,           loans, mortgages, deposits and investment
                                              and insurance companies                             accounts and supervises branch activities
                                           >> Investment Banking Analyst: originates and       >> Loans Officer: evaluates credit of personal and
                                              structures securities issues and provides           business loan applicants.
                                              advice on mergers, acquisitions and divest-
                                              ments, other business and economic issues
09
                                                                                                                                                                STUDY A
                                                                                                                                                                 DEGREE

                                               KEY FACTS                         FINANCIAL PLANNING
                        AVAILABLE VIA DISTANCE LEARNING
                  AVAILABLE FOR INTERNATIONAL STUDENTS
                                                                                 AND ADVICE
                                          STUDYING IN NZ                         A major of the BBus

A GOOD FIT IF YOU                                                                LEARN FROM LEADING BUSINESS EXPERTS
>> Enjoy working with people                                                     The Massey Business School is one of the country’s leading and largest
>> Have an aptitude for maths, finance and economics                             business schools and is AACSB accredited.
>> Are a financial adviser that wishes to upskill and gain Certified Financial   Massey University’s business and management studies ranks in the top
   PlannerCM Professional certification.                                         250 (by QS (Quacquarelli Symonds) rankings). We are ranked No.1 in
                                                                                 New Zealand and in the top 150 universities worldwide for our business
WHAT IS IT LIKE?                                                                 administration and finance programmes by ShanghaiRanking.
The Bachelor of Business (Financial Planning and Advice) will help you           Our lecturers and professors are actively researching both nationally and
become a professional financial adviser with the skills to work across large     internationally, bringing the most relevant developments in business theory
or small business, in the banking industry or as a consultant. It is an area     and practice to the classroom.
of growth, with qualified financial advisers commanding high salaries.
                                                                                 SCHOLARSHIPS
IN DEMAND                                                                        There are a large number of scholarships available to first year and current
As the population of New Zealand ages and comes closer to retirement,            Massey University business students including hardship and sports-
an increasing number of people will be seeking financial help. This, along       related scholarships. Our Future Leaders Scholarship is a prestigious
with increasing scrutiny of financial institutions, is creating demand for       scholarship to recognise emerging leaders enrolling in full-time business,
more qualified financial planning and advice professionals.                      communication and agricommerce programmes at Massey University.
A new Code of Professional Conduct for Financial Advice Services is being
implemented in New Zealand in 2020, which increases the requirements             CAREERS
for financial advisers in NZ, and will make your BBus (Financial Planning        There is a shortage of highly-skilled financial advisers in New Zealand.
and Advice) even more sought-after.                                              The Financial Planning Standards Board has a goal to have 250,000 CFPCM
                                                                                 professionals in 40 territories around the world by 2025. In New Zealand,
WHAT DOES A FINANCIAL ADVISER DO?                                                there were 279 CFPCM professionals as at the end of 2017, leaving a big
A financial planner or adviser works with people and companies to help           gap to fill.
them make the best financial decisions for their situation. You may              A qualification in financial planning and advice will set you up for a wide
help individuals with advice on mortgages, term investments, shares or           range of careers, in banks or companies that specialise in finance or as a
insurance options.                                                               specialist in a small to medium sized company. Many financial advisers are
                                                                                 self-employed.
BECOME A HIGHLY QUALIFIED PROFESSIONAL                                           There are huge opportunities in the financial planning area – you will be
You may be taking the first steps towards becoming a financial adviser, or       in demand and employment opportunities are predicted to rise much faster
you may currently be a competent financial adviser looking to gain further       than average in the coming years. Careers include:
certification. The learning in this degree will help you on both those paths.    >> Financial planner
You will learn the skills required for the Financial Planner Competency          >> Financial adviser
Profile of the Financial Planning Standards Board.                               >> Wealth manager
The BBus (Financial Planning and Advice) also satisfies the education            >> Insurance adviser
requirements for becoming a Certified Financial PlannerCM Professional.          >> Mortgage adviser
10
STUDY A
DEGREE

                                                                                        HUMAN RESOURCE
                                                     KEY FACTS                          MANAGEMENT AND
                                       AVAILABLE AT AUCKLAND
                                      AVAILABLE AT MANAWATŪ                             EMPLOYMENT
                             AVAILABLE VIA DISTANCE LEARNING
             AVAILABLE FOR INTERNATIONAL STUDENTS STUDYING
                                                                                        RELATIONS
                               IN NZ OR VIA DISTANCE LEARNING                           A major of the BBus

          A GOOD FIT IF YOU
          >> Have strong written and oral communication skills
          >> Are interested in collaborative and team work activity
          >> Would like to develop your skills in working with others and
             resolving people-related concerns in the workplace
          >> Are interested in how organisations function and manage
             employment relationships

          GAIN THE SKILLS EMPLOYERS SEEK
          Massey’s Bachelor of Business (Human Resource Management and
          Employment Relations) will give you the theoretical, policy and business
          skills you need to understand, manage and collaborate effectively with
          people in the workplace.

          WHAT IS IT LIKE?
          When you study the BBus (HRMER), you’ll look at how employees are
          recruited and selected and how work is designed and measured so that an
          organisation can create value from (and add value to) its employees. You’ll
          also examine how different interests and power relations inform people-
          related strategy and practice.

          ABOUT HRM AND ER
          Human resource management and employment relations involve                    CAREERS
          various approaches to managing the relationship between people and            A major in human resource management and employment relations opens
          their organisations. The role of human resources (HR) and employment          the door to a wide variety of careers.
          relations (ER) professionals is to shape and support organisations and        As a new graduate you may take up a generalist human resources/
          their employees at both strategic and operational levels. They ensure that    employment relations position in a private company or in the public sector.
          people are managed fairly and effectively within businesses, and other        There are specialist opportunities, too, in recruitment; remuneration,
          organisations in the public and not-for-profit sectors.                       training and development, collective bargaining, change management and
          You will work to place people in positions where their skills and abilities   dispute resolution.
          can best be used and developed to help the organisation meet its goals.       Past graduates have become consultants, policy analysts for government,
          At the same time, you will help create work environments which are            research officers, and entered management/employee relations trainee
          engaging, participatory, rewarding and sustainable for employees. This is     programmes.
          vital for any organisation wanting to understand and develop their people     There is increasing emphasis on human resource management and
          so that they both contribute to the organisation and satisfy their own        employment relations by top management in New Zealand organisations.
          personal and career needs.                                                    More organisations now have a human resource/employment relations
                                                                                        manager as a key member of the senior management team.
          WHAT WILL YOU STUDY?                                                          In a strategic sense, the people in the organisation are what gives that
          In this major, you can take courses in human resource management (eg          organisation a unique advantage. Consequently, there is growing demand
          strategic HRM), employment relations (eg comparative employment               for applicants who have the ability and skills to adapt to a fast-changing
          relations), employment law, equality and diversity in the workplace,          global economy. Human resource and employment relations specialists
          contemporary issues (eg decent work) and organisational behaviour.            keep up with these issues and trends.
11
                                                                                                                                                              STUDY A
                                                                                                                                                               DEGREE

                                              KEY FACTS
                                AVAILABLE AT AUCKLAND                         INTERNATIONAL
                       AVAILABLE VIA DISTANCE LEARNING
                 AVAILABLE FOR INTERNATIONAL STUDENTS
                                                                              BUSINESS
                                         STUDYING IN NZ                       A major of the BBus

                                                                              BECOME A GLOBAL PLAYER
                                                                              Gain the knowledge, skills, and abilities critical to contemporary
                                                                              businesses confronted by changes brought about by globalisation.

                                                                              WHAT IS IT LIKE?
                                                                              The global economy has a major impact on our daily lives. The products we
                                                                              use, the financial transactions we undertake and our jobs are all subject to
                                                                              international business decisions. Understanding these impacts allows us
                                                                              to work more effectively in society and in business.

                                                                              A COMPREHENSIVE QUALIFICATION
                                                                              Massey’s international business programme has a comprehensive range
                                                                              of courses. You’ll learn about cross-cultural management, international
                                                                              business strategy, the political economy of international business, regional
                                                                              economic integration and contemporary issues relevant to international
                                                                              business. The programme centres around the Asia-Pacific business
                                                                              environment and its impact on Australasian business organisations.
                                                                              You’ll also look at the bigger picture - focusing on the impact of the global
                                                                              environment on the functional areas of international business, no matter
                                                                              where you are situated.

                                                                              THE REAL WORLD
nnMATHEW HARDIE Currently studying the Bachelor of Business                   You’ll examine international business through a number of case
  (Management). Junior Manager, Carousel Confectionery                        studies and real-life examples to give you a realistic expectation and
  Palmerston North Boys’ High School                                          understanding of the business world.
  The 200-level international business course was most useful as it gave
  me an insight into expanding the family business. It allowed me to gain a   CAREERS
  greater understanding of exporting goods.                                   As an international business graduate you will provide valuable skills
  Massey has very informative lecturers who have had experience in their      to all firms and government agencies involved in international business
  field of choice before turning to teaching. This background allows for      operations.
  great examples to be used during lectures, bringing real-world context to   Today, almost every large organisation has international operations in
  the course.                                                                 some form, and it’s an area of increasing importance. An understanding of
                                                                              this will enhance career opportunities and allow you to interact effectively
                                                                              with other managers from different cultures, or those using different
                                                                              business practices.
                                                                              Small businesses are also increasingly engaging in international business:
                                                                              exporting, licensing, and negotiating strategic alliances with overseas
                                                                              partners. Studying international business equips you with the keys to best
                                                                              international practice.
12
STUDY A
DEGREE

                                                    KEY FACTS
                                      AVAILABLE AT AUCKLAND
                                     AVAILABLE AT MANAWATŪ
                            AVAILABLE VIA DISTANCE LEARNING
            AVAILABLE FOR INTERNATIONAL STUDENTS STUDYING
                                                                                 MANAGEMENT
                              IN NZ OR VIA DISTANCE LEARNING                     A major of the BBus

          A GOOD FIT IF YOU                                                      CAREERS
          >> Are a strong leader                                                 Your management major will prepare you for a career growing
          >> Think clearly and analytically                                      businesses, implementing new ideas and developing your skills and
          >> Enjoy working with diverse people                                   those of others to effect positive change in the world around you.
          >> Know how to bring out the best in those around you                  Some examples of companies that have employed recent graduates
          >> Take initiative to achieve the things that are important            of the programme:
                                                                                 >> Air New Zealand
          LEAD THE CHANGE YOU WANT TO SEE                                        >> ASB Bank Ltd
          Become a manager that empowers others and makes a real                 >> BP Oil (NZ) Ltd
          difference to the future of our nation.                                >> Child Youth and Family
                                                                                 >> EziBuy Ltd
          WHAT IS IT LIKE?                                                       >> Fuji Xerox (NZ) Ltd
          Part of being a manager is being able to be a nimble, quick thinker,   >> Glaxo Wellcome (NZ) Ltd
          able to analyse situations effectively, consider priorities and make   >> Housing NZ Ltd
          great decisions, often under pressure.                                 >> Kmart New Zealand
          These are the sort of skills you will learn in Massey University’s     >> Massey University
          Bachelor of Business (Management).                                     >> Mid-Central Health
                                                                                 >> New Zealand Defence Forces
          LEARN FROM LEADING BUSINESS EXPERTS                                    >> Tourism New Zealand
          The Massey Business School is one of the country’s leading and         >> Spark New Zealand
          largest business schools - it is ranked among the top two per cent     >> Toyota (NZ) Ltd
          of business schools globally and is AACSB accredited.                  >> Tui Foods Ltd
          Massey University’s business and management studies ranks in the
          top 200 by QS (Quacquarelli Symonds) rankings. We are also ranked      nnCULLUM PENI
          in the top 150 universities worldwide for business administration        BBus(Management)
          programmes by the ShanghaiRanking's Global Ranking of Academic           Graduated 2018. Airport
          Subjects.                                                                Operations Coordinator,
          Our lecturers are actively researching, bringing the most relevant       Wellington International Airport.
          developments in business theory and practice to your study.              Ngāti Raukawa, Rangitāne ō
                                                                                   Wairau, Manawatū College,
          RELEVANT TO POTENTIAL EMPLOYERS                                          Foxton.
          You will emerge from your studies with management skills that are        My study taught me about
          relevant to potential employers. Employers want people who can           relationship management. It’s
          think critically, communicate well and deal well with other people       important to consider how you
          through both written and face-to-face communication.                     communicate decisions that will
          The Bachelor of Business will give you the leadership,                   affect the company, its customers
          communication and critical thinking skills that will make you a          and stakeholder agencies.
          sought-after employee.                                                   Skills I learnt at Massey that
          The Bachelor of Business will give you many skills you can use in        I apply in my job include
          many different types of businesses, in New Zealand and around the        networking, report writing,
          world. You will be someone that has a sound base in the business         working with large datasets,
          fundamentals of accounting, economics, finance, management,              financial management and
          marketing, law and communication.                                        general communication skills.
13
                                                                                                                                                   STUDY A
                                                                                                                                                    DEGREE

                                             KEY FACTS
                               AVAILABLE AT AUCKLAND
                              AVAILABLE AT MANAWATŪ
                      AVAILABLE VIA DISTANCE LEARNING
                AVAILABLE FOR INTERNATIONAL STUDENTS
                                                                         MARKETING
                                        STUDYING IN NZ                   A major of the BBus

A GOOD FIT IF YOU                                                        great reputation and are keenly sought after by employers. Almost
>> Like to be busy and have lots of energy                               every sector needs people who have marketing skills.
>> Can keep your cool in a pressured situation                           You could find work in business or non-profit organisations in a
>> Are self-motivated - a confident, determined and                      huge range of industries.
   enthusiastic person
>> Enjoy being creative and thinking outside the square                  Careers include
>> Enjoy communicating with people and working in a team                 >> Marketing executive/assistant or consultant and brand or
                                                                            product management. These roles tend to be extremely varied
WHAT IS IT LIKE?                                                            and could involve planning/directing and controlling research
Marketing is a key function for all businesses. It is the difference        and development, perhaps working in the packaging and
between having great products and services, and selling those               manufacturing industries. You could also get involved in sales,
products and services to the people that need them. By giving you           distribution, promotion and even market research and forecasting
sound knowledge of marketing principles, how to apply them and           >> Market analyst - in this role you will research the market,
how to evaluate them, Massey’s Bachelor of Business (Marketing)             providing important strategic information to others
will teach the ins and outs of consumer demand to lead the way in        >> Market research - in a market research role you will use your
marketing the world’s future innovations.                                   knowledge of consumer behaviour, statistics and psychology
                                                                            to design research projects, prepare questionnaires, sample,
JOIN THE LEADERS IN MARKETING EDUCATION                                     analyse data and prepare reports and presentations
Our marketing major is taught by world-class lecturers.                  >> Sales/sales management
You will be joining the longest standing marketing school in the         >> Retail industry
country and be taught by internationally-ranked professors.              >> New product planning
Because Massey University’s teachers are actively researching,           >> Non-profit services
you will be taught the most relevant perspectives, from the most         >> Or you could specialise in areas like direct marketing, web or
influential academics, in the most experienced environment.                 social media marketing

TURN GREAT IDEAS INTO PROFITS                                            nnCHEYENNE WELHAM Currently studying the
By giving you sound knowledge of marketing principles, how                 Bachelor of Business Studies (Marketing).
to apply them and how to evaluate them, Massey’s Bachelor of               Digital Marketer, Glengarry Wines.
Business (Marketing) will teach you how to take great ideas and            Macleans College, Auckland.
turn them into great profits for your employers.                           Every aspect of marketing is fascinating as it is
Your marketing major will cover all the essential components of            highly relevant to today’s society. Marketing is
marketing including consumer behaviour, marketing management,              the perfect blend of left and right brain thinking,
strategy, research and analysis.                                           as it is equal parts creative and analytical.
                                                                           All my marketing courses have been extremely
CAREERS                                                                    relevant to my digital marketing job.
Whatever you do with your future, marketing is certain to enhance          I have enjoyed my time at Massey immensely
your career prospects. What’s more, if you want to set up your own         as all the lecturers are extremely helpful and
business one day, it will be your marketing training that will make it     caring. The support available is unparalleled and the University goes
happen - it’s a key element in all business activity.                      above and beyond to recognise student success.
This marketing major prepares you for not just marketing jobs, but
also for senior positions in most areas of business, academia, and
the public sector. You could also take your skills and use them to
start up your own business. Massey marketing graduates have a
14
STUDY A
DEGREE

                                                      KEY FACTS                  ORGANISATIONAL
                                        AVAILABLE AT AUCKLAND
                                       AVAILABLE AT MANAWATŪ                     TECHNOLOGY
                               AVAILABLE VIA DISTANCE LEARNING
                         AVAILABLE FOR INTERNATIONAL STUDENTS
                                                                                 MANAGEMENT
                                                 STUDYING IN NZ                  A major of the BBus

          BECOME A SOUGHT-AFTER TECHNOLOGY-IN-BUSINESS EXPERT                    CAREERS
          The Bachelor of Business (Organisational Technology                    Today fast, appropriate, and reliable systems for storing and
          Management) will give you an in-depth understanding of the impact      accessing information have become essential for businesses
          of technology and the skills needed to manage technology in a          around the world.
          rapidly-changing and technology-oriented workplace.
                                                                                 HIGHLY-EMPLOYABLE
          A GOOD FIT IF YOU                                                      There is a global shortage of people skilled in organisational
          >> Are passionate about new and innovative technology                  technology and its development and salaries are amongst the
          >> Can think outside of the box                                        highest of all graduates. The skills you learn at Massey and the
          >> Would like to combine business management skills                    qualification you’ll receive will be in demand both in New Zealand
             with your interest in technology                                    and around the world. You will work with programmers, systems
          >> Want to have a career in a technology management field              analysts and vendors to create and operate information systems
             or technology oriented industry                                     for businesses, government agencies and non-profit organisations.
                                                                                 Roles include positions such as:
          WHAT IS IT LIKE?                                                       >> IS specialist
          When you study a Bachelor of Business (Organisational Technology       >> Application consultant
          Management) at Massey University, you will learn how technology        >> Business analyst
          is changing business practices and how you can manage this             >> Computer marketing manager
          change.                                                                >> Market research analyst
                                                                                 >> Network administrator
          BECOME A NEW TECHNOLOGY MANAGEMENT EXPERT                              >> Knowledge manager
          New tools and technology are constantly changing the environment       >> IT project manager
          in which businesses operate. For instance, the cloud’s rapid           >> IT consultant
          adoption as a business tool. Or the importance placed on the huge      >> Social media manager
          quantity of data that is collected and how to analyse this (big data   >> Technical sales representative
          and analytics).                                                        >> Quality assurance analysts
          The way organisations use technology and data is integral to their     >> Systems analyst
          success. This is increasingly recognised by businesses – with chief
          technology officers increasingly taking a seat on senior leadership    nnKIM TILYARD Graduated in 2016
          teams.                                                                   Information Services Graduate, Watercare Services, Auckland
          The BBus (OTM) will make you a sought-after technology                   I chose Massey as it is close to my hometown of Waipukurau plus it has
          management expert. You will have the knowledge and skills for            a really good science department. In retrospect, I’m so glad I went to
          problem-solving, persuasion and presentation to help organisations       Palmerston North as the rent is much cheaper than in larger cities.
          understand and use new technology.                                       Information systems appeals as I like processes and completing tasks
                                                                                   step by step then moving onto the next one.
          WIDE RANGE OF KNOWLEDGE                                                  I worked at Massey Kids’ Club on campus, providing after-school and
          As well as your learning around technology management, you               holiday care to five to 12-year-olds. I was second-in-charge and the role
          will be able to take advantage of Massey’s expertise in all areas        developed my communication and management skills. Plus, it was great I
          of business, like small business and innovation, human resource          didn’t have to travel to get there.
          management, communications and marketing. That means you will            I’m on a two-year information services graduate programme at
          graduate with a broad knowledge of general business practice and         Watercare Services, which provides water and wastewater services to
          will be prepared for management roles across business.                   the Auckland region. This year I rotate among the six sections of the IT/IS
                                                                                   department and next year I’ll be trained for a specific role.
15
                                                                                                                                                                STUDY A
                                                                                                                                                                 DEGREE

                                              KEY FACTS
                                AVAILABLE AT AUCKLAND
                               AVAILABLE AT MANAWATŪ
                       AVAILABLE VIA DISTANCE LEARNING
               EQUIVALENT TO 3 YEARS OF FULL-TIME STUDY
                 AVAILABLE FOR INTERNATIONAL STUDENTS                           PROPERTY
                                         STUDYING IN NZ                         A major of the BBus

A GOOD FIT IF YOU                                                               Property market principles and economics
>> Are interested in real estate and property                                   Property market principles and economics knowledge is required to
>> Enjoy meeting new people, and are a good communicator                        discuss how uses of property resources are economically determined and
>> Would like to specialise in property, but want to keep your                  developed within shared urban space – especially at different global,
   career options open                                                          international, national, regional, urban, local and site scales. Property
                                                                                market analysts and property economists are able to critically discuss and
WHAT IS IT LIKE?                                                                reflect on economic theory and practice in property, whilst using the lens
Massey University's Bachelor of Business (Property) will give you an            of economics to analyse property given the current (and potential future)
introduction to a wide range of professional skills relevant to the industry,   trends.
including property development, management, valuation, finance,
investment and economics.                                                       You should seek advice early in your degree programme to understand its
You will learn the communication skills you’ll need to operate within the       requirements and to ensure appropriate course selection.
industry and to work effectively with clients.
                                                                                ACCREDITATIONS
WHAT ARE THE SPECIALISATIONS?                                                   The Bachelor of Business (Property) is accredited by the Royal Institution of
Property valuation                                                              Chartered Surveyors, the Property Institute of New Zealand (PINZ), and the
Property valuations are required as the basis for a wide variety of real        New Zealand Valuers Registration Board.
estate decisions, including those concerned with the buying and selling
of property, advancing money on the security of a property, rental              CAREERS
assessments, subdivision of property interests, compensation for public         There is a huge range of careers in the property business in which you can
acquisitions, the assessment of local authority rates, and other forms of       choose to specialise. Or become a generalist. Examples include:
taxation. You can meet the requirements for accreditation by the Valuers        >> Private practice firms involved in property and development consultancy,
Registration Board by including specific courses as electives.                     project management and co-ordination, and property management
                                                                                >> Valuation firms
Property development and management                                             >> Commercial and industrial enterprises which use, occupy, or own all
Property development involves planning the purchase, development,                  types of property
and sale of new or existing properties. This can include residential            >> Development and construction companies
subdivisions, construction of office buildings, establishment of industrial     >> Real Estate firms - domestic and international
parks, and refurbishment of existing buildings. Property management             You can also apply for jobs in related areas for example insurance or
involves the day-to-day management of commercial property, including            finance companies, banks, government organisations, local and regional
office buildings, retail outlets, industrial properties, and apartments. It     authorities or shopping centres.
includes management of the building and the facilities within the building.     Depending on ultimate choice of careers, Property Institute of
                                                                                New Zealand and the Real Estate Institute of New Zealand are the
Property finance and investment                                                 professional organisations that you are most likely to join as a graduate
Property investment and finance in both analysis and evaluation can help        of this programme. Each body is closely involved with the development
guide property financing decisions. Key areas in property finance and           of Massey's courses. Both institutes actively encourage students to get
investment engage with interest rates and the nature of lending risks.          involved in the affairs of the local branch and, upon graduation, to become
More technical calculations relating to property investment are integral        members of one or more of these organisations.
to discounted cash flow analyses of property investments. As well as
performing and evaluating the effective cost of mortgage financing and          REGISTRATION AS A VALUER
refinancing, including leverage implications, as well as the wider financing    The Valuers Registration Board accepts Massey's Bachelor of Business
available to all property stakeholders.                                         (Property) as a qualification.
16
STUDY A
DEGREE

                                                     KEY FACTS
                                       AVAILABLE AT AUCKLAND
                                      AVAILABLE IN MANAWATŪ                            STRATEGIC
                             AVAILABLE VIA DISTANCE LEARNING
             AVAILABLE FOR INTERNATIONAL STUDENTS STUDYING
                                                                                       COMMUNICATION
                               IN NZ OR VIA DISTANCE LEARNING                          A major of the BBus

          A GOOD FIT IF YOU                                                            Some of the varied fields communication graduates work in include:
          >> Have a creative streak                                                    >> Public relations
          >> Are interested in analysing why things happen                             >> Communications advisory
          >> Are well-organised and a people person                                    >> Media buying, planning, and advising
          >> Want to use your communication skills in a business, not for profit, or   >> News media
             government department                                                     >> Speech writing
                                                                                       >> Publishing and editing
          WHAT IS IT LIKE?                                                             >> Liaison and advisory work
          The Bachelor of Business with a major in strategic communication builds
          your skills in areas including writing in the workplace, professional        nnGEORGINA CLEAVE BBus (Marketing Communications*)
          presentations, communication technology, interpersonal communication,          Market Manager - Business Development at Fairfax Media NZ
          organisational communication, cross-cultural communication, and public         I was living in Wanaka when I was deciding on which university to enrol
          relations.                                                                     in and what course to take. Massey offered a great extramural service
          You will develop your skills especially through learning by doing, such        that others did not come close to matching and they also offered the type
          as role-playing, writing portfolios, interviewing, presentations, video        of courses that would help me reach my goals.
          conferencing and creating web pages, writing communication plans for           While the numeric-based business courses (such as accounting,
          businesses and short videos.                                                   statistics, macroeconomics, and finance) were not my favourites, I
                                                                                         believe they gave me a valuable grounding in this area. The marketing
          LEARN FROM THE BEST                                                            and communications courses on offer were generally interesting and
          Many Massey teaching staff have substantial private-sector or consulting       contained relevant theory combined with useful real-world learning. The
          experience, as well as close and continuing links with the business            courses run by the School of CJM were the ones I enjoyed the most.
          world. Our lecturers are actively researching, bringing the most relevant      I have experienced both extramural and internal offerings at the
          developments in business theory and practice to your study. You’ll learn       Auckland campus and believe that the majority of courses are well
          about cutting-edge practice in the industry, from those in the know.           structured with the right ratio of theory to practical content. Being on
                                                                                         campus at Albany has been a fantastic experience that enabled me to
          CAREERS                                                                        learn more by bouncing ideas off fellow students and having the lecturers
          The breadth of learning at Massey means that you will have many                available to answer questions and offer feedback. The facilities and
          different options for career paths in business, government or in community     services on campus are excellent.
          organisations.                                                                 Gaining a BBS, majoring in Marketing Communications has opened up
          Social changes in recent years mean a growing number of organisations          doors that would have remained shut had I not embarked on degree
          recognise the importance of employing professional communicators. No           level education in this field and this has ultimately led me to securing the
          matter what career you enter, employers are looking for people like you,       marketing job that I had my eyes on all along.
          who can communicate well. Communication skills make a vital difference         Marketing is a crucial component for every business and the specialist
          in your application and job interview, and they also facilitate career         areas you can branch out into are growing by the day. Massey's School
          advancement and opportunities.                                                 of Communication, Journalism and Marketing offers a variety of courses
          Your career options are wide open - from trainee positions in large            that will enable you to gain a worthwhile knowledge base and also
          government and business organisations to positions of responsibility in        extend your skills in your chosen specialist field. Make sure you take
          small businesses.                                                              advantages of the resources available to you, ask questions and make
                                                                                         the most of your university experience, so that you can be on the right
                                                                                         path to achieve your career goals.
                                                                                         *Note: the first graduates of the new Strategic Communication major have
                                                                                         graduated in 2019.
17
                                                                                                                                                               STUDY A
                                                                                                                                                                DEGREE

                       KEY FACTS
          AVAILABLE IN AUCKLAND
        AVAILABLE IN MANAWATŪ
AVAILABLE VIA DISTANCE LEARNING
    NOTE: NOT ALL COMBINATIONS

                                                     CONJOINT DEGREES
    OF THE BA/BBUS OR BBUS/BSC
   MAJORS ARE AVAILABLE AT ALL
 CAMPUSES, AND NOT ALL COURSES

                                                     BA/BBus
        ARE AVAILABLE EACH YEAR
               NOT AVAILABLE FOR
        INTERNATIONAL STUDENTS
        EQUIVALENT TO 4 YEARS OF
                 FULL-TIME STUDY                     BBus/BSc
More and more New Zealand employers are              >> For the BSc component of the BBus/BSc,            CAREER OPPORTUNITIES
seeking graduates with an understanding of              you will need to complete the majoring            Employment opportunities continue to grow
business alongside the knowledge and skills of          requirements of at least one subject, and         for graduates who have developed capacities
either an arts or science discipline.                   at least one course from each of at least         in enquiry, analysis and communication, as
Massey Business School recognises this and              three disciplines corresponding to BSc            well as an understanding of human behaviour,
offers two conjoint degrees: the Bachelor of            specialisations.                                  society and the environment. By combining a
Arts/Bachelor of Business and the Bachelor of                                                             BSc or BA with a BBus, you’ll enhance your
Business/Bachelor of Science.                        PLANNING YOUR DEGREE                                 competitive edge in the job market. You’ll have
These conjoint degrees meet the needs                You should seek advice early in your degree          the knowledge and astuteness necessary for
of employers and students looking for a              programme to understand its requirements and         success in business, management, marketing,
combination of knowledge and skills to pursue a      to ensure appropriate course selection.              finance and economics. This will be coupled
career and make a contribution to the business                                                            with a deep understanding of science, society or
world with either an arts or science twist, within   In your first year, you should include:              people, and the wider national and international
New Zealand and beyond.                              BA/BBus: Four core BBus courses; four BA             communities in which we live.
                                                     courses including two core courses and two
QUALIFICATION OVERVIEW                               major courses.                                       MAJORING SUBJECTS
The BA/BBus and the BBus/BSc conjoint degrees        BBus/BSc: Four core BBus courses; three BSc          BACHELOR OF ARTS
let you graduate with both degrees at the end        courses; Communications course.                      Business psychology, Chinese, classical
of four years of full-time study. You must study                                                          studies, creative writing, defence studies,
for both degrees concurrently. To remain in the      In your second year, you will need to include nine   economics, education, educational psychology,
qualification, you must maintain a Grade Point       courses and aim to have passed 255 credits by        English, environmental studies, geography,
Average of at least 5.0 (a B grade) each year.       the end of the year.                                 history, Japanese, linguistics, Māori studies,
                                                     For the BA component of the BA/BBus, you will        mathematics, media studies, philosophy, politics,
DEGREE STRUCTURE                                     need to have passed 60 credits at 100 level          psychology, security studies, social anthropology,
>> You will need to pass at least 510 credits,       including the three 100 level core courses, any      social policy, sociology, Spanish, statistics.
   made up of at least 255 credits from the BBus     major prerequisites, and completed about half        BACHELOR OF BUSINESS
   schedule (the BBus component) AND at least        your major.                                          Accountancy, economics, finance, financial
   255 credits from the BA or BSc schedule           For the BSc component of the BBus/BSc, you           planning and advice, human resource
   (the BA or BSc component).                        will need to have passed 60 credits at 100 level     management and employment relations,
>> For the BBus component of either programme,       including any major prerequisites, and some          international business, management, marketing,
   you will need to complete the eight core          200-level courses, and completed about half your     organisational technology management,
   courses and the majoring requirements of at       major.                                               property, strategic communication.
   least one subject. You must include no more       For the BBus component of either programme,          BACHELOR OF SCIENCE
   than 135 credits at 100-level and at least 60     you will need to have passed all eight core BBus     Chemistry, computer science, data science, earth
   credits at 300-level in your BBus component.      courses, plus any additional required 100-level      science, ecology, ecology and sustainability,
>> For the BA component of the BA/BBus, you          majoring courses.                                    environmental science, exercise and sport
   will need to complete the five core courses                                                            science, human nutrition, integrative biology,
   and the majoring requirements of at least one     In your third year, you will normally take a         international agriculture, marine biology,
   subject (Business Psychology is not available     combination of 200-level and 300-level courses,      mathematics, microbiology, molecular and
   as a major in the conjoint programme), and        which will allow you to complete your 300-level      cellular biology, molecular genetics and
   45 credits from the BA schedule under the BA      requirements in your fourth year.                    biochemistry, physics, physiology, plant science,
   component.                                        You should normally choose about half your           psychology, statistics, zoology.
                                                     credits for each year from each component.
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