On Market Issue 16/01 - Leisure Property Specialists - Fleurets

 
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On Market Issue 16/01 - Leisure Property Specialists - Fleurets
Hotels

                                                           Restaurants

                                                           Pubs

                                                           Leisure

                        Leisure Property Specialists       Investments

    On Market
     Issue 16/01

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On Market Issue 16/01                                        fleurets.com
On Market Issue 16/01 - Leisure Property Specialists - Fleurets
Positive Predictions
                                                for Pub Sector
                                                Graeme Bunn
                                                Managing Director

                                                I am going to make three, perhaps bold,            from the position of the one size fits all full
                                                predictions for the rest of 2016:                  repairing lease of years gone by.

                                                1.   Jennifer Aniston will eventually accept       The continued growth of the managed

     “  I would challenge
     anyone to look back in 8
    months time and say that
                                                2.

                                                3.
                                                     my dinner date
                                                     Donald Trump will not become U.S.
                                                     President
                                                     2016 will be viewed as a year of
                                                                                                   house divisions of the tenanted pub
                                                                                                   companies should also be welcomed as it
                                                                                                   will provide such companies with a better
                                                                                                   understanding of the challenges and
    2016 was neither a year of                       positive change and innovation in the         opportunities arising from running a public
                                                     pub sector.                                   house. Whilst many tenants of good quality
       change nor a year of                                                                        pubs, where the unexpired lease term is
    progress and opportunity
                                     “          Now perhaps I am going out on a limb for
                                                the first two, but I am entirely confident that
                                                                                                   dwindling in length, will become increasingly
                                                                                                   nervous as to whether their lease will be
        for the pub sector
                                                my third prediction will hold true. With the       renewed; this may lead, particularly in
                                                final stages of the MRO legislation under          London, to a sharp correction of leasehold
                                                discussion and introduction imminent, the          values.
                                                impact of this legislation is undoubtedly
                                                driving strategy of all the large tenanted pub     At the outset, those campaigning for this
                                                companies. Even the most ardent supporter          legislation were perhaps targeting a more
                                                of the tied pub companies will have                fundamental outcome in relation to the
                                                admitted that the structure had become one         tie. Many commentators warned against
                                                dimensional.                                       the unintended consequences of the
                                                                                                   legislation - I am entirely optimistic that
                                                The forthcoming legislation has perhaps            such consequences will be positive for the
                                                forced pub companies to consider much              pub sector. Although it is perhaps not what
                                                needed alternative operational and                 Greg Mulholland was hoping to achieve
                                                ownership structures. The introduction of          by advocating this legislation, I believe the
                                                genuine franchise agreements, free of tie          change it will drive will benefit all, and not
                                                leases, shorter term “taster” agreements           just the few. Whilst much hard work still
                                                with significant flexibility, turnover rent only   needs to be done, I would challenge anyone
                                                agreements and longer term agreements              to look back in 8 months time and say that
                                                without any rent review provisions, provide        2016 was neither a year of change nor a
                                                obvious choice to novice and experienced           year of progress and opportunity for the
                                                potential tenants. This is a long way away         pub sector.

Cover image courtesy of South Kensington Club

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On Market Issue 16/01                                                                                                                  fleurets.com
On Market Issue 16/01 - Leisure Property Specialists - Fleurets
In this issue
Market commentary                                          INVESTMENTS

A look at corporate activity                     04 - 05   Investment Commentary                                         16
                                                           Properties                                                    17
Examining the corporate activity across the
pub, restaurant and hotel sectors.
                                                           HOTELS
London single asset transactions                 06 - 07   Hotel Commentary                                              18
Looking at some key single transactions across                                                                     19-23
                                                           Properties
the capital and where they have taken place.
                                                           RESTAURANTS                                                             Market Commentary
Meet the Operators                               08 - 09                                                                      04   A look at corporate activity
                                                           Restaurant Commentary                                   24-25
We interviewed two of the industries ‘leading
lights’ regarding acquisitions.                            Properties                                              25-30

Gin - Fashion or Fad?                                      PUBS
                                                     10
Dissecting gin’s popularity and exploring its              Pub Commentary                                                31
history.
                                                           Properties                                              32-45
Life after EIS
                                                     11
                                                           LEISURE
Steve Kenee, partner of Downing and
head of the Licensed Sector team explains                  Leisure Commentary                                           46
crowdfunding.
                                                           Properties                                                   47
Tough times for the industry: Best                   12                                                                            Market Commentary
Western GB offers solutions                                                                                                   06   London single asset transactions

Rob Payne, CEO of Best Western Great
Britain looks at the challenges within the
hospitality industry.

What Lies Ahead?                                     13
Neil Gerrard from The Caterer takes a look at
the next few months.

Making Room                                          14
Mark Wingett from MCA comments on the
UK’s coaching inn sector.

The Leasehold Pub - The route to                     15
success                                                                                                                            Market Commentary

The benefits of the leasehold option laid out
                                                                                                                              08   Meet the Operators

and explained.

                                                           Important notice: Unless otherwise stated, all properties
                                                           are being dealt with on a Sole Selling Rights basis. The prices
                                                           and other particulars regarding properties are correct at
                                                           the time of going to press, April 2016. But, as prices can
                                                           be altered by the vendor at any time, interested potential
                                                           buyers would be wise to check the latest position with
Fleurets On Market                                         Fleurets before viewing. The information contained in this
                                                           publication is not to be reproduced in whole or in part
Published by Fleurets Ltd                                  without the expression permission in writing of Fleurets Ltd.
4 Roger Street, London WC1N 2JX
                                                           © Copyright - Fleurets Ltd 2016 London,
Enquiries: Lizzie Hawes                                    ‘All rights reserved’.
T: 020 7280 4700
E: lizzie.hawes@fleurets.com                                                                                                       Market Commentary
W: fleurets.com/onmarket                                                                                                      10   Gin - Fashion or Fad?

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On Market Issue 16/01                                                                                                                                                 fleurets.com
On Market Issue 16/01 - Leisure Property Specialists - Fleurets
A look at Corporate Activity
                     Paul Hardwick                     sectors, each with differing characteristics           However, most noticeable has been the
                     Director
                                                       reflective of the ownership and buyer                  sustained corporate activity in the managed
                     & Head of Hotels
                                                       structures. In the pubs sector, we saw                 sectors, for example with Stonegate Pub
                                                       continued decline in the sale of individual            Company’s acquisition of the 53 Tattershall
                                                       assets by the major tenanted pub                       Castle sites alongside the 15 Maclay
                                                       companies, albeit counteracted to a degree             Group sites and, of course, Greene King’s
                                                       by a couple of portfolio transactions. In              acquisition of Spirit.
                                                       the managed sector, the trend of strong
It has been an incredibly interesting and              trading results, increased operator and
active year or so, with changing market                consumer confidence has fuelled further
dynamics across the leisure property                   organic acquisition by expanding multiples.

Pubs

                               Approx.
                   No. of                      Approx. Avg.
        Deal                  Reported                                     Buyer
                   Units                      Sale Price/Unit
                                Price
                                                                       Stonegate Pub
 Maclay Group       15          £12m                £780k
                                                                         Company
   Spirit Pub
                   1,227       £774m                £631k               Greene King
   Company

       El Vino       5       Undisclosed        Undisclosed                Davy's

 Punch Taverns      158         £54m                £338k             NewRiver Retail
  Greene King        13      Undisclosed        Undisclosed              Heineken
    GRS Inns        146         £36m                £246k             Red Oak Taverns
   Tattershall                                                         Stonegate Pub
                     53      Undisclosed        Undisclosed
  Castle Group                                                           Company
      JD
                     11       £7m - £8m       £636k - £727k           Hawthorn Leisure
  Wetherspoon

The restaurant sector has also seen a fair share of action and evolution, with a flow of corporate deals involving many of the high street
brands; Côte, Las Iguanas, La Tasca and CAU to name a few. This area of the market continues to be under the watchful eye of private
equity funds, supported by strong trading results, increasing brand confidence, brand awareness and brand loyalty. The sector also
demonstrates a seemingly endless ability to develop new brands and secure expansion opportunities.

                                    Restaurants

                                                                           Approx.       Approx. Avg.
                                                             No. of
                                             Deal                         Reported        Sale Price/          Buyer
                                                             Sites
                                                                            Price            Site
                                            Prezzo            245          £304m           £1.24m           TPG Capital
                                                                            £7m
                                        Honest Burgers         9                           £778k        Active Private Equity
                                                                         (50% Stake)
                                        Franco Manca          19            £28m           £2.75m          Fulham Shore
                                             Côte             65           £250m           £3.85m           BC Partners
                                                                                           £1.95/
                                         Las Iguanas          41         £80/ £90m                      Casual Dining Group
                                                                                           £2.2m
                                        Coco di Mama           6         Undisclosed     Undisclosed           Azzuri
                                                                                           £500k/
                                            La Tasca          40         £20/ £25m                      Casual Dining Group
                                                                                           £625k
                                         Gaucho and                                                     Equistone Partners
                                                              33           £100m           £3.03m
                                            CAU                                                               Europe

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On Market Issue 16/01                                                                                                                         fleurets.com
On Market Issue 16/01 - Leisure Property Specialists - Fleurets
However, it is arguably the hotel sector which has dominated the headlines in terms of deal volumes. Due to a heavy excess of
demand over supply and eye watering London pricing, transactional activity has concentrated on the regions. Whilst a reflection of
the rejuvenating private market and individual asset sales, along with the continued expansion of the established and emerging brands
through new development, it is predominantly a result of a handful of very significant group deals. Again, private equity and overseas
buyers have been major players, albeit supported by trade buyers during recent times.

                                 Hotels
                                                                            Approx.      Approx.
                                         Deal            Hotels   Keys     Reported      Price Per           Buyer
                                                                             Price          Key

                                  Jurys Inn portfolio
                                                          31      861       £680m          £79k         Lone Star Funds
                                     of 31 Hotels

                                  Feathers Group,
                                                           8      726       £70m           £96k             Topland
                                 portfolio of 8 hotels
                                                                                                       Cerberus Capital
                                 18 UK Holiday Inns       18      2,443     £225m          £92k
                                                                                                        Management
                                   Accor Sale and
                                                           7      469       £23m           £49k        Starboard Hotels
                                     Leaseback
                                  Malmaison Hotel                                                     Frasers Hospitality
                                                          29      2,082     £363m         £175k
                                      Du Vin                                                             UK Holdings
                                                                                                      HK CTS Metropark
                                  Kew Green Hotels        54                £400m
                                                                                                         Hotels Co.
                                   Big Sleep Hotels        3      190     Undisclosed   Undisclosed   Compass Hospitality
                                                                                                       50:50 JV between
                                                                                                         Thai Industrial
                                   Jupiter Mercure
                                                          26      2,883     £155m          £53k         and Engineering
                                        Hotels
                                                                                                      Service (TIES) 7 Fico
                                                                                                          Corporation

                                                                                                      Frasers Hospitality/
                                    Swire Hotels           4      265       £36m          £136k           Malmaison
                                                                                                         Hotel Du Vin

There has also been a reasonable degree of traditional investment               supported by a trend of improving trading performance, we expect
activity at portfolio level, reflecting the growing understanding               that purchaser appetite will continue, with asset supply met through
and acceptance of leisure property as mainstream investment                     trade sales, group consolidation and partly through increased
assets. Starboard Hotels acquired 7 hotels in a sale and leaseback              liquidity in the private market, as sellers cash in on improving
transaction with Accor; Mansford Group acquired a package of                    pricing.
23 pubs let to Stonegate; and OLIM Property Limited bought 5
bowling centres for BAE Systems Pension Fund as well as a package               The market is not, however, without concern. National Living Wage
of 8 restaurants in a sale and leaseback transaction with Prezzo.               is a significant challenge, the Market Rent Only option continues
                                                                                to be discussed, fuelling uncertainty to both owners and occupiers
With interest rates continuing at historically low levels, increasing           in the pub sector and, of course, there is continued uncertainty
availability of funding from traditional and alternative sources,               around the domestic, European and global economies.

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On Market Issue 16/01                                                                                                                   fleurets.com
On Market Issue 16/01 - Leisure Property Specialists - Fleurets
London single asset transactions
                      Andy Frisby
                      Divisional Director

The trading performance of leisure and
hospitality venues operating within Central
London is well documented, with strong
like-for-like sales growth reported across all
sub-sectors of the wider leisure market.
Given this backdrop, it is of little surprise
that strong demand from operators for
new and existing sites has seen the level of     One of many quotes attributed to Warren      of single asset transactions highlighting key
asset prices grow steadily and strongly over     Buffett sums up the thoughts on many.        landmark and notable transactions which
recent years. The level of rental values is      “Only when the tide goes out do you          have recently occurred across all sectors of
regularly questioned, but are capital values     discover who’s been swimming naked.” We      the Leisure market.
under the same pressure in the capital?          therefore provide an overview of a number

         Bocconcino, 19 Berkeley Street, Mayfair                              Fox & Anchor, 115 Charterhouse Street, Clerkenwell
 1                                                                       7
         New 25 year lease from 2014 at an initial rent                       Purchased by Young & Co in July 2014 for £4.3 million.
         of £380,000 per annum subject to a premium of
         £380,000.                                                            The Garrison, 99 Bermondsey Street, Bermondsey
                                                                         8    Purchase of the freehold interest by City Pub Company
         Sexy Fish, Berkeley Square, Mayfair                                  in May 2015 for £3.5 million.
 2
         Acquisition by Richard Caring of a former NatWest
         banking hall on a new lease at an initial rent of                    Admiralty, 66 Trafalgar Square, Trafalgar Square
         £800,000 per annum subject to a premium of
                                                                         9    Acquisition by Fuller Smith & Turner of a new 25 year
         £500,000.                                                            lease from March 2014 at an initial rent of £300,000
                                                                              per annum.
         Five Guys, 5-6 Argyll Street, Oxford Circus
  3      Leasehold acquisition by Five Guys of the former Cape                Five Guys, 9-11 Villiers Street, Charing Cross
                                                                      10
         Town Fish Market in 2014 with an unexpired term of 13                Another acquisition by Five Guys of the former Café
         years for £2.6 million.                                              Rouge in December 2014 for £1.5 million, subject to a
                                                                              lease with 15 years unexpired.
         Harp, 47 Chandos Place, Covent Garden
  4      Purchase of the freehold interest by Fuller Smith &                  TGI Friday’s, 30 Leicester Square, Leicester Square
         Turner of the iconic Harp for £7.2 million in August
                                                                      11      Letting of the former Yates’ unit on a new lease of 20
         2014.                                                                years from June 2015 at a rent of £1.8 million per
                                                                              annum.
         Kingsway Hall Hotel, 66 Great Queen Street,
  5
         Covent Garden                                                        Kings Head, 17 Hogarth Place, Earls Court
         170 bedroom freehold hotel sold by Cola Holdings Ltd
                                                                      12      Acquisition of the freehold interest by Fuller Smith &
         in October 2014 for £96m to Shiva Hotels.                            Turner from Faucet Inns in 2014 for £3.5 million.

         Ace Hotel, 100 Shoreditch High Street, Shoreditch
  6      258 bedroom Ace Hotel acquired by Limulus from
         Starwood Capital for £150m.

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On Market Issue 16/01                                                                                                           fleurets.com
On Market Issue 16/01 - Leisure Property Specialists - Fleurets
Sexy Fish -                Five Guys -                    Harp -                    Kingsway Hall Hotel
   2      Berkeley Square
          Mayfair               3    5-6 Argyll St.
                                     Oxford Circus              4   47 Chandos Place
                                                                    Covent Garden         5   - 66 Great Queen St.
                                                                                              Covent Garden

          Bocconcino -                                                                        Ace Hotel - 100

   1      19 Berkeley St.
          Mayfair
                                                                                          6   Shoreditch High St.
                                                                                              Shoreditch

          Kings Head -                                                                        Fox & Anchor -

  12      17 Hograth Place
          Earls Court                                                                     7   115 Charterhouse St
                                                                                              Clerkenwell

          TGI Friday’s -             Five Guys -                    Admiralty -               The Garrison -

  11      30 Leicester Square
          Leicester Square      10   9-11 Villiers Street
                                     Charing Cross
                                                                9   66 Trafalgar Square
                                                                    Trafalgar Square      8   99 Bermondsey St.
                                                                                              Bermondsey

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On Market Issue 16/01                                                                                 fleurets.com
On Market Issue 16/01 - Leisure Property Specialists - Fleurets
Meet the Operators
                          James Davies                       popularist national media would have you                 any one of these coffee shops or restaurant
                          Director
                                                             believe, it is not all the fault of the ‘big bad’        chains and the experience should be
                                                             pub companies.                                           replicated.

                                                             We all are only too aware of the huge                    To compete, the private pub operator has
                                                             pressures the average publican has had                   had to up the ante again and there are
                                                             to endure in this time: an unprecedented                 now independent chains of pubs and bars
                                                             number of threats to their business include              throughout the country offering exceptional
In the last 10 years we have watched the                     the smoking ban, declining beer volumes                  experiences, which once upon a time could
pub and bar sector polarise, as we have                      and escalating costs associated with running             only be found in the very best restaurants
witnessed fantastic success stories                          their businesses.                                        and West End bars.
from some of our country’s best leisure
entrepreneurs; smashing trading records                      But, what is often not considered is that we             The rapid growth of such companies has
whilst making sure the ‘bar’ continues to                    have also seen a huge growth in the number               meant increased competition for a finite
reach new heights.                                           of coffee shops on every high street in the              number of acquisition opportunities and
                                                             country as well as a much higher number of               here we speak to two of the leading lights in
It is no coincidence that in this time we                    fast casual dining restaurants, all offering a           our sector who share with us some of their
have seen record numbers of public houses                    slightly different service and product with              views for current acquisition requirements
closing down, however despite what the                       brand consistency, meaning you can go to                 and future planning.

    Sarah Weir
    Managing Director, Ruth and Robinson                                                            How far ahead do you plan your
                                                                                                    acquisitions?
           Do you have a set list of criteria for each
                                                                                          Probably planning about 2 years out now. In London there is a mix
           potential acquisition?
                                                                                          of acquisitions and new builds, and for the latter you need to be
                                                                                          around a year ahead of completion.
   The criteria very much comes first, but then sometimes you see a
   site and/or a location and it just works. There is always a balance of
   ‘head and heart’ in the judgement. If we didn’t do that there would
                                                                                                    What tips do you have for the next
   be no new frontiers in locations; Soho House would never have
   gone into the Meatpacking district of NY.
                                                                                                    generation of entrepreneurs?

                                                                                          Get as much experience as possible first. Then, when you are
           Would you rather take a shell unit or                                          ready, do not compromise on anything. Fulfil every one of your
                                                                                          dreams, every scrap book and every crazy idea. Be relentless and
           would you be happy to alter something
                                                                                          uncompromising, yet always gracious.
           already in place?

   This really comes down to budget. It’s always better to signal
                                                                                                    What are the biggest changes you expect
   strongly your new concept from the start. That however doesn’t
                                                                                                    to see in the sector in the next 10 years?
   necessarily need lots of money. People, service, standards, music,
   entertainment, food and drink are all as important as design and
                                                                                          Same as the last 10 years. Property prices and availability, the
   capex. Arguably more in some cases.
                                                                                          impact of legislation and most importantly finding and keeping great
                                                                                          people.

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On Market Issue 16/01                                                                                                                                            fleurets.com
On Market Issue 16/01 - Leisure Property Specialists - Fleurets
Richard Brown
  Director, Pearmain Pubs Ltd                                                        How far ahead do you plan your acquisitions?
                                                                             We aim to open one pub per year, so it is essential we have them in the pipeline,
                                                                             because these projects can take months of design, drawings and feasibility. Also
             What are the key criteria in assessing a                        planning consent may be needed, and that takes time, as does the work itself. It
                                                                             is now very difficult to find good sites at the right price.
             potential acquisition
    It’s very much about the feel of a site and its location. We
    do have a basic criteria, i.e. footprint size, character building,               What impact do you think the Market Rent Only
    location/demographics, car park, garden etc... Usually we                        option will have on your business?
    know within minutes of arriving at a site, but one or two have
    challenged us, but we have learnt from experience over many
    years.                                                                   It’s a bit too soon to be sure of the impact generally, but we do not think it will
                                                                             have any significant effect on our existing group other than maybe less new lease
                                                                             properties on the market. We’ve been able to grow our business with traditional
                                                                             tied leases, it will be interesting to see how Enterprise and Punch react.
             What should the Government be doing
             to help the industry?
                                                                                     What are the biggest changes you expect to see in
    To pay full taxes on profits from day one despite huge investment
    seems inappropriate, but it’s always been that way. Obviously                    the sector in the next 10 years?
    capital allowances help, but in my view do not go far enough,
    plus the Government changes them quite often.                            More innovation in both food and drink to keep pace with what is going on in
                                                                             the home retail sector, great opportunities for creative operators. For brewers,
                                                                             maintaining sales volume whilst keeping with the pace of change will be tough.

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On Market Issue 16/01                                                                                                                                   fleurets.com
On Market Issue 16/01 - Leisure Property Specialists - Fleurets
Gin – Fashion or Fad?
                             Lizzie Hawes
                             PR Manager

As with most industries, the hospitality
sector is not immune to particular products
‘trending’. Drinks, themes and locations all
come in and out of fashion; and it is always
the challenge and concern of operators to
predict the future; forecasting whether the
current trend is fashion or fad.
                                                 flavourings. However, the gin scene has also    Newcastle leisure company Vaulkhard
Whilst vodka has had its turn and the craft      seen some more eccentric interpretations        Group (formerly called Fluid Group)
beer scene continues to thrive; the current      of the old classic. Up until July this          opened the doors of Bealim House, having
trend is gin. Earlier this year in March,        year, Londoner’s can swap sipping for           bought the former print works in 2000
the Wine and Spirit Trade Association            inhalation at Bompass and Parr’s Alcoholic      and previously operated the premises as a
announced that they expected to see gin          Architecture bar in Borough Market – they       sports bar with food offering. Having paired
sales exceeding £1bn in 2017. And since          describe the installation as ‘meteorology       with award-winning gin specialists, Durham
2010, pubs have seen a 35% increase in           and mixology’. Various cocktails bars have      Distillery, the new partnership (named The
the sale of gin, which is now the bestselling    also begun offering hot beverages to keep       Newcastle Gin Company) distills their own
spirit. Its success is often attributed to its   a chilly day at bay. A hot gin toddy has been   gin on-site in a 400 litre custom-built still.
popularity with the younger generations,         no exception, and has been met with a           This evolution is the first of a £4million
however here at Fleurets we have (closely!)      warm reception.                                 development supported by NatWest and
monitored gin’s upward surge and thus                                                            Sintons, which will be implemented over the
believe gin’s popularity to be founded in the    As well as occupying permanent residencies,     next three years, spanning several of the
spirit’s versatility.                            gin has also generated a strong following       group’s city centre premises.
                                                 within the pop-up scene and gin festivals
Whilst gin is still being appreciated in its     operate across the length and breadth           Amber Taverns’ gin palace brand Hogarths
most conventional form: a classic G&T;           of the country. UK food and drink trends        is particularly aptly named, as William
gin lovers have also begun experimenting         generally materialise in London, but once       Hogarth’s famous 1751 painting ‘Gin Lane’
with other concoctions, for which tea and        regional spread has begun, it is difficult to   depicts gin’s less salubrious past. Gin’s
cucumber have both become popular                pacify the contagion. In September 2015         origins lie in medicine, as it was thought
                                                                                                 to be a cure for both gout and indigestion.
                                                                                                 However, gin was also the drink of choice
                                                                                                 for the working classes, as it was cheap.
                                                                                                 Such vast quantities were consumed,
                                                                                                 particularly by women, that children were
                                                                                                 consequently neglected and consumers
                                                                                                 imprisoned having indebted themselves
                                                                                                 through consumption. Hogarth’s print
                                                                                                 depicts the inebriated streets of London.

                                                                                                 With that, the advice to drink responsibly
                                                                                                 has perhaps never been so pertinent as the
                                                                                                 popularity of gin once again soars.

                                                                                                 And as for Fleurets’ conclusion as to fashion
                                                                                                 or fad - we believe gin is here to stay,
                                                                                                 although in what form, who can tell...
Bompas Parr. Image credit Marcus Peel

                                                                     10
On Market Issue 16/01                                                                                                              fleurets.com
Life after EIS

Steven Kenee                                                                       Crowdsurfer (which collects data from over                                         oversight and the rights and protections
Partner of Downing and head of the                                                 700 platforms) and the key words of                                                professional investors are likely to insist
Licensed Sector team.                                                              ‘Pub’, ‘Bar’, ‘Brewery’, ‘Restaurant’, ‘Casual’                                    upon.
                                                                                   & ‘Licensed Sector’ has highlighted the
Raising equity under the Government’s                                              following:                                                                         However, whilst easier, cheaper funding
Enterprise Investment Scheme (“EIS”) has                                                                                                                              may sound like a good thing, the truth is not
historically been a key source of finance                                          •       This is a growth area: Whilst £39m was                                     as simple. Professional investors carry out
for early stage PubCo’s. However, changes                                                  raised in the past three years, £29m                                       due diligence and insist upon protections/
to the EIS rules mean that companies that                                                  was raised in the past 12 months;                                          oversight for a reason. As well as ensuring
raise equity under the EIS scheme after 18                                                                                                                            investors get the return they are entitled
November 2015 will be prohibited from                                              •       Amounts being raised are small: The                                        to, they are designed to protect companies
purchasing businesses. Unfortunately for                                                   average amount raised was just £32k                                        from taking on unsustainable amounts
the sector, the definition of a business                                                   and less than 2% of the total successful                                   of debt and from promising returns they
includes trade and assets and therefore                                                    funds raised were for more than                                            cannot deliver. If one of the advantages
any pub which was trading when it was                                                      £250k; and                                                                 of Crowdfunding is gaining customers/
purchased i.e. the majority of PubCo                                                                                                                                  brand advocates, then one of the dangers
acquisitions.                                                                      •       The success rate is low: just 39%                                          is leaving them feeling short changed or
                                                                                           raising the amount they requested.                                         oversold.
Whilst this is clearly a blow to early stage                                               This falls dramatically as the amount
companies, one thing is for sure, young                                                    being raised increases. Only 17% of                                        This lack of oversight and/or proper
ambitious companies will remain young                                                      businesses raising more than £250k                                         disclosure has led many commentators
and ambitious and will find new ways to                                                    being successful.                                                          to conclude that it is only a matter of
fund their early stage businesses. So what                                                                                                                            time before the bad news stories start to
will fill the void? One obvious candidate is                                       Despite the relatively small amounts being                                         appear. Indeed, former City regulator Adair
Crowdfunding.                                                                      raised and the poor success rate, both                                             Turner has recently been quoted as saying
                                                                                   Crowdfunding and Peer to Peer Lending                                              ‘losses which will emerge from peer-to-
So what is Crowdfunding? Technically                                               make a good fit for the sector. It works                                           peer lending over the next 5 to 10 years
speaking Crowdfunding refers to raising                                            for companies as they gain customers/                                              will make the bankers look like lending
finance from a number of individual                                                brand advocates as well as investors and it                                        geniuses’!
investors in exchange for shares in your                                           works for investors as people like to invest
business and/or benefits. Whilst this doesn’t                                      into businesses they know and (think they)                                         Finally a lot of time, effort and cost is
have to be carried out on-line, the general                                        understand.                                                                        involved in putting a Crowdfunding pitch

                                                                                        “
assumption is that it is. However, the term                                                                                                                           together and answering potential investors
is often also used to describe raising debt                                                  Crowdfunding refers                                                      queries. This is, by definition, a very public
via a web based platform which is otherwise                                                                                                                           process and one with no guarantee of
                                                                                            to raising finance from                                                   success.
known as Peer to Peer Lending.
                                                                                            a number of individual
Whilst most of the press coverage appears                                                  investors in exchange for                                                  Despite the issues above, we believe that
to be focused on companies raising equity,
according to Liberum Alti Volume Index UK
                                                                                            shares in your business
                                                                                                                                              “                       Crowdfunding/Peer to Peer Lending is here
                                                                                                                                                                      to stay. Generation X and Y are growing
(as at 16 February 2016), 97% (£5.6bn)                                                          and/or benefits                                                       up using the internet for everything from
of the estimated £5.8bn raised to date in                                                                                                                             shopping to their social lives and we expect
the UK fell under the Peer to Peer Lending                                         It may be a cheaper source of finance                                              this to transpose to how they manage their
category.                                                                          as companies can set higher business                                               investments. However, we also believe that
                                                                                   valuations or lower interest rates than a                                          in order for it to thrive, it needs to grow
Digging behind the headline figures is                                             professional investor would accept. It also                                        up and become more professionalised,
tricky, however, research by Downing using                                         avoids the time consuming pre-investment                                           otherwise the benefits could be
                                                                                   due diligence, the ongoing post investment                                         overshadowed by the failures...

‘Important notice: This article is for information only. Opinions expressed in this document represent the views of the author at the time of publication, are subject to change, and should not be interpreted as investment advice. Downing LLP
shall have no liability arising for any error, inaccuracy or incompleteness of fact or opinion in this article. ‘

                                                                                                                      11
On Market Issue 16/01                                                                                                                                                                                                          fleurets.com
Hard times for the
industry: Best Western
GB offers solutions
Rob Payne                                       We are one of only three countries in                 apprentice schemes. Apprenticeships can
CEO of Best Western Great Britain and           Europe who don’t have a lower VAT for                 have a positive impact on our industry;
Beacon, Britain’s leading purchasing            tourism; a reduction in Tourism VAT would             indeed, as a result of the NLW and other
organisation.                                   bring us in line with our competition.                financial pressures, more than 80% of our
                                                                                                      member hotels said they would reconsider
Tourism is one of the largest contributors      The Cut Tourism VAT campaign group have               their recruitment strategies, including
to the UK economy, a multibillion pound         said this would create 120,000 new jobs               employing more apprentices.
performer year after year. Yet I think the      and add £3.9bn into the treasury.
tourism and hospitality industries are faced                                                                                         We know that
with some key issues that will continue                                                                                              every one of these
to affect them significantly in the future,                                                                                          pressures
with little intervention or support from the                                                                                         has a personal
Government.                                                                                                                          impact on our
                                                                                                                                     hotels, and without
One of the biggest issues for our industry,                                                                                          more support, the
and most topical is the National Living                                                                                              landscape of Great
Wage (NLW), which has the potential                                                                                                  British hotels could
to damage the image of British tourism                                                                                               change dramatically
worldwide. From a recent survey of the                                                                                               over the next 12
hotels we represent, 90% said they might                                                                                             months.
have to increase their prices to mitigate                                                                                            To find out more
against costs incurred by the NLW.                                                                                                   about how you can
                                                                                                                                     support industry-
                                                                           Best Western Plus The Connaught Hotel, Bournemouth
The Office of Budget Responsibility                                                                                                  backed campaigns
predicted that 60,000 jobs would be lost                                                                                             visit www.bha.org.uk
as a result of the introduction of the NLW.     Another key issue for our industry is the                                            or contact media@
While we are all in favour of a fair wage for   disruption in the online distribution space                                          bestwestern.co.uk.
everyone, I think that it will be small and     and a huge worry to Best Western’s
medium-sized enterprises (SMEs) that will       members is that amongst this online
pay the highest price for the introduction      disruption and dominance is Rate Parity.
of the NLW, with those job losses               Rate Parity has been banned in France,
disproportionately distributed amongst our      Italy and Germany and it is about time it
industry.                                       was addressed here too. Best Western
                                                GB is working with the British Hospitality
Our sister company, Beacon, helps our           Association (BHA) to ensure that this issue
members with professional procurement to        is at the forefront of the Government’s
relieve the pressure on margins and secure      mind.
global economies of scale. We have seen
businesses that are heavily dependent upon      The third issue I am particularly passionate
people for production and distribution pass     about is making the hospitality industry
on the cost of the NLW in their goods to        a first choice career for school leavers
our customer base. My worry is for those        and graduates. With more governmental
smaller independent businesses that do          support and industry buy in, we believe
not have the security of being part of a        that we can address the skills deficit
collective like ours.                           within the hospitality industry, as well as
                                                attract and support quality employees.
With that in mind we are calling on the         One way of attracting more young people
Government to look again at ways in which       into hospitality will be through the
it can help ease pressure on our industry.      wider promotion and implementation of                                 Best Western Braid Hills Hotel in Edinburgh

                                                                    12
On Market Issue 16/01                                                                                                                              fleurets.com
What Lies Ahead?

Neil Gerrard                                     they did more often, but spending slightly        Paris terror attacks which pushed down
Associate Editor, The Caterer                    less on each occasion than they did a year        London hotel occupancy in its aftermath,
                                                 before.                                           or the flooding in Cumbria, Lancashire, and
Trying to predict the future is supposedly                                                         Scotland, and the continued fall in oil prices
a mug’s game, but in the increasingly            But all that glistens is not gold and there are   which is wreaking havoc in the Aberdeen
competitive world of hospitality nor is          now some notes of caution.                        hotel market.
ignorance likely to be bliss.
                                                 Restaurant trends analysts Horizons               In spite of all of the above, the picture still
And while we at The Caterer like to try          predicted that overcapacity in the market         looks positive for UK hospitality, particularly
and avoid being branded mugs, we also try        due to several years of rapid growth,             in the regions where much of the growth
to remain alive to both the opportunities        particularly among the bigger groups, means       is taking place, and a continuation of food
and some of the obstacles that may face          that growth in eating out will be constrained     price deflation in 2016 should at least
restaurant, hotel and foodservice business       over the longer term.                             provide some respite for hoteliers and
operators.                                                                                         restaurateurs alike.
                                                 The industry has also recently seen the
So, after a couple of years during which we      introduction of the National Living Wage,         We mustn’t take continued food price
have enjoyed some more positive economic         and there is of course still concern among        deflation for granted, of course. One
news, what lies ahead for the hospitality        many about the effect it will have on some        interesting side effect of a decision to leave
sector?                                          operators, particularly independents.             the EU (and a worrying one, especially if
                                                                                                   you are a restaurateur or caterer) could be
We started the year with news that eating        Meanwhile, there was a flurry of deals in         a marked weakening of Sterling. Obviously,
out in restaurants still appears to be in good   the hotel sector at the end of 2015 with          the effects of a decision to leave would
health, and openings continued apace in the      Accor Hotels paying £2bn for the luxury           only be felt over the longer term, but it
run-up to Christmas, both in and outside of      Fairmont, Raffles and Swissotel brands.           could eventually lead to a ramping up of
London and the south east.                       The tug of war to gain control of Starwood        food inflation again, which, combined with
                                                 Hotels & Resorts has resolved as the merger       increasing labour costs could spell trouble
There was a raft of information from             of Marriott International and Starwood            for operators.
operators like Fuller’s, Marston’s, Loungers,    Hotels & Resorts has been approved by
and Oakman Inns and Restaurants, among           shareholders of both companies.                   So there are reasons to be cheerful, but
others, that suggested that it was a positive                                                      also some potential pitfalls that the market
Christmas and New Year period in the             Consolidation is expected to continue             will need to remain vigilant of. As ever, of
hospitality sector (although of course, those    throughout 2016 as several international          course, the operators who demonstrate the
who had a less fruitful festive period are       hotel groups jockey for position, with IHG        highest levels of quality - whether that is
probably less inclined to shout about it).       expected to try and reassert its dominance        quality of service or food - coupled with an
                                                 with an acquisition.                              offer that represents value for money, will
Even the wet weather, which hurt some                                                              be the ones who endure.
retail businesses, didn’t seem to dampen the     On a national level, there have been some
public’s enthusiasm for eating out, which        local shocks to the market such as the

                                                                      13
On Market Issue 16/01                                                                                                                 fleurets.com
Making Room

Mark Wingett                                    Coaching Inn Group, the Kevin Charity-led,       said this would be combined with existing
Editor, MCA                                     Andrew Guy-chaired business, secured a           growth funds, as the group seeks to grow
                                                £20m investment from the Commer Group.           to 10 sites. Greacen said he was keen to
The UK’s coaching inn sector is on the          That was followed by a further £4.5m             focus on pubs with rooms because “the
rise again, helped by new investment and        secured from the Business Growth Fund as         accommodation feeds other areas of the
improving market conditions, with a number      it seeks to double in size by 2020.              business”.
of fledgling groups set to take advantage.
                                                When the then seven-strong group                 Cirrus Inns, the investment vehicle launched
According to the latest sector research         received backing from the Commer Group           to back a premium estate of freehold
regional hotel occupancies have climbed         last January it set out its target of doubling   pubs with rooms, has recently secured a
back into the 70s since 2011 and have           in size by 2020. Having added three sites        further two sites, as its looks to ramp up its
been creeping up since then, hitting            during 2015, the group is now planning six       expansion plans over the next two years.
75% in 2014. It’s forecast for 2016 that        more acquisitions this year. Finance director    The 15-strong company raised a further
77% would be the highest on record. At          Ed Walsh said: “We believe the ability to        £15m toward its continued expansion
the same time, research late last year by       consolidate the coaching inn market could        in 2014. The group, which is led by Alex
Barclays showed that 77% of British adults      create a very big business. It could be          Langlands Pearse (Langy), raised the funding
have been on or are planning a staycation,      very much a national play. It depends on         via its existing shareholders. The group,
with the combined spend estimated at            how viable group acquisitions are versus         which operates sites including the iconic
£22.5bn every year. It found that the           individual sites. Our geography at the           The Punchbowl in London’s Mayfair and
number of UK small businesses catering for      moment is quite broad and there are plenty       the Yew Tree Inn in Berkshire, had spent
accommodation and food services has risen       of infill opportunities but we are certainly     the previous 12 months strengthening its
17% since 2009 as appetite for staycations      interested in pushing south.”                    operations team and enhancing the offer
rises.                                                                                           across its estate as it gears up for further
                                                Competition for that growth will come from       expansion. It is thought that the group
The Barclays data reveals an average spend      operators such as the Inn Collection, Cirrus     is aiming to eventually invest in up to 35
of £575 per party with men spending over        Inns and Draco Pub Company. The Inn              pubs and has already built up a database of
5% more than women, while those over            Collection, the north-east based coaching        “talented” entrepreneurs to work with.
55+ budget £619 on average and are              inn operator backed by Kings Park Capital,
most likely to go away in September than        has recently been given permission to            Not that these fledgling operators will have
any other month. The seaside is the most        build its sixth site. Rob Greacen, managing      it all their own way, with established group’s
popular type of staycation with 20 million or   director of Draco Pub Co, says that the          such as Fuller’s, Young’s, Star Pubs & Bars
52% heading to be beside the sea, followed      group’s recent £4m refinancing deal will         and Thwaites all expressing their desire
by country breaks (45%).                        allow it to ramp up its expansion plans –        to ramp up the accommodations sides of
                                                with a deal close on its fourth site. The        their businesses. Will there be room for
It is no surprise then that new investment      Somerset-based coaching inn operator has         everyone?
has entered the sector. Last January, the       struck a deal with Barclays and Greacen

                                                                     14
On Market Issue 16/01                                                                                                              fleurets.com
The Leasehold Pub – The route to success
                      Nick Earee
                      Divisional Director

Whilst the tied lease model of pub
ownership has its critics, there are
thousands of people who have been able
to enter the trade using this format and to
grow hugely successful businesses, moving
on to much bigger things. With very little
capital needed, tied and free of tie leasehold
pubs offer the opportunity for passionate
people to build spectacular businesses, that
would be virtually impossible to do in many
other business sectors.
                                                 leasehold is whether the lease is tied or free   cost of entry and wide choice of units that
With the feel good factor returning in most      of tie.                                          tied leases can offer.
parts of the UK, the Chancellor easing the
burden on the industry with the duty freeze      A tied lease binds the tenant to buying          The life of a Publican is not for everybody.
and trading performance reported by most         some or all of its wet products from the         It requires hard work, long hours and
of the Pub Cos on the up, there has never        landlord company at rates higher than could      dedication. It is not a 9-5 job. You are
been a better time to consider getting into      be achieved from the freetrade. In return        however your own boss, you don't answer
the Pub trade. Whilst freehold prices maybe      for the tie the landlord will charge a lower     to anyone (your partner and the tax man
prohibitive in some areas, many people with      rent and offer additional business support       excepted) and you are directly responsible
limited capital are seeing the huge benefits     services. Each agreement will vary in terms      for your own rewards.
that a leasehold pub can offer. For as little    of discount levels and the extent of the tie.
as £30,000 and a good degree of hard             Many are limited to beers and ciders only.       What offers better value for £30,000 - a car
work, an individual can transform their life.    For tenancies the landlord often retains         and a holiday or a home, a job and a way of

    “
                                                 responsibility for external repairs.             life?
        Leasehold pubs
                                                 Free of tie agreements allow you to              Don't pre judge leasehold pubs. Judge each
    offer the opportunity for
    passionate people to build
                                        “        purchase your products from anywhere you
                                                 choose to at market rates. As a result rents
                                                                                                  opportunity on its merits, take professional
                                                                                                  advice, get all the facts and you will make
    spectacular businesses.                      are invariably higher and almost always          the right decision. It could be your first step
                                                 put the responsbility for all repairs on the     towards a new life.
There are many benefits the lease/tenancy        tenant. You will also be on your own having
model provides, other than purely economic       no fall back business support available from
return, which shouldn't be overlooked            your landlord.
To start with how about...
                                                 Essentially, the choice comes down to
•    A Home (There is no place like it)          personal preference, experience and often
•    A Job (For you, your partner and            operational choice. New entrants might
     probably your kids/parents)                 prefer the support offered by the Pub Co
•    A Way of Life (In the heart of the          landlord, where as operators intent on
     community)                                  building a chain might choose the ability to
                                                 build buying power offered by the free of
The key to success for most is going in to       tie lease. In many cases it will come down
it with your eyes wide open and doing the        to the choice of units that are available
right deal at the outset. One of the main        and many Pub and Restaurant multiple
considerations when searching for a pub          operators are taking advantage of the low

                                                                      15
On Market Issue 16/01                                                                                                                fleurets.com
Investments
Long lease terms lure investors
                     Graeme Bunn
                     Managing Director

The Public House investment market has
historically been the Cinderella of the
wider commercial property investment
market with fewer transactions. However,
the growth of leasehold estates on long,
institutionally acceptable terms and
the increasing appetite of operators to
undertake sale and leaseback transactions
has seen the pub investment sector become

                                                                                                 “
a key and active component of the market.       Also in January 2016 TDR Capital                     Strong appetite from a
Critically, investors are attracted to the      completed a swift sale & leaseback from
sector by the often long unexpired lease        the newly acquired Tattershall Castle Estate.
                                                                                                  range of investors including
terms available, many of which provide          The three pubs located in prime central             major pension funds and
for index linked rental growth. This has
been evidenced by much of the recent
                                                London locations was offered subject to
                                                new 25 year leases with five yearly capped
                                                                                                   property companies is set
                                                                                                                               “
transactional activity.                         and collared RPI reviews of 1% & 3% to the                to continue
                                                Stonegate Pub Company Ltd. The pubs, St

   “
                                                                                                The trend of strong appetite from a range
      The pub investment                        James Tavern - Piccadilly Circus, Admiral
                                                                                                of investors including major pension funds
                                                Duncan - Old Compton Street, and the
  sector has become a key and                                                                   and property companies is set to continue
      active component of
                               “                Duke of Wellington - Wardour Street were
                                                sold to CBRE Investors at a reported net
                                                                                                throughout 2016, regardless of the
                                                                                                uncertainty created by the wider political
           the market                           initial yield of 3.5%.
                                                                                                events in the UK, EU and beyond.

In January 2016 Marstons completed              In March 2015 OLIM Property Ltd acquired
the latest of a series of “income strip”        seven freehold pubs let to Stonegate
transactions on a seven-strong package          Pub Company or its subsidiaries for £9.7
of new build pubs for £25.32m with Legal        million equating to a net initial yield of
& General, representing a net initial yield     7.53%. In May 2015 Blackstone sold three
of 4.15%. The pubs are located across the       separate portfolios of central London pubs,
north of England and the Midlands, and          comprising 23 pubs, for £51.8m. All pubs
include new build sites in Chepstow, Telford,   were let to Enterprise Inns until 2046.
Chesterfield and Middlesbrough. Perhaps         7 pubs were sold to LaSalle Investment
most interesting is the movement in yield       Management for £17.3m, reflecting 4.1%
across the various transactions which has       net yield. 8 pubs were sold to Harmsworth
seen the yield harden from 5.6% in 2012         Pension Fund Trustees for £17.4m,
when the first transaction was completed,       reflecting 4.4% net yield, and a further
to 4.6% in 2014 when the third deal was         8 pubs were sold to a private individual
completed to 4.15% in the most recent sale.     client for £17.6m. All of these transactions
                                                contained RPI linked rent reviews.

                                                                    16
On Market Issue 16/01                                                                                                           fleurets.com
Investments

Agent Details
London
              Graeme Bunn
              Managing Director
              T 020 7280 4700
              M 07776 208085
              E graeme.bunn@fleurets.com
                                               Blackpool, Lancashire
                                               £1,200,000 - Freehold
              James Davies                     Seafront hotel. 62 en-suite rooms. £70k rental
              Director                         including dining (148). 4 bed accom. Car park.
              T 020 7280 4711                  North West: NW-214660                        EPC-C
              M 07990 573176
              E james.davies@fleurets.com
                                                         LD
                                                    SO
              Ed Sandall
              Divisional Director
              T 020 7280 4700
              M 07786 193 772
              E ed.sandall@fleurets.com

                                               Chepstow, Monmouthshire                               Southport, Merseyside
North West                                     £1,000,000 - Freehold                                 £650,000 – Freehold
                                               Extensive character public house with 11 letting      Prominent, substantial high street building, located in the heart of Southport. Ground floor unit rental
              Lesley Watmough                  rooms. Long unexpired lease term without break.       income is £60,000 p.a. First & second floors currently to let. Total GIA approximately 17,215 sq ft.
              Divisional Director              London Ref: LH-52742                      EPC-TBC     North West Ref: NW-415977                                                                            EPC-E
              T 0161 683 5445
              M 07887 504694                           LD
              E lesley.watmough@fleurets.com        SO

              Ian Taylor
              Associate
              T 0161 683 5445
              M 07795 842492
              E ian.taylor@fleurets.com        Reading, Berkshire
                                               £575,000 - Freehold
                                               Town centre freehold investment with 3/4
North                                          bedroom accommodation.
                                               London Ref: LS-520352                        EPC-E
              Simon Hall
              Director & Head of Agency
              T 0113 234 0304
              M 07867 528102
              E simon.hall@fleurets.com

Midlands
              Andy Tudor
              Divisional Director              Brighton, East Sussex                                 Sandbach, Cheshire
              T 0121 236 5252                  Property Swap Invited – Freehold                      £350,000 - Freehold
              M 07880 702166                   Villa on the south coast of Spain. Master suite & 4   Investment in town centre location. Refurbished restaurant/wine bar with approximately 78 covers.
              E andy.tudor@fleurets.com        en-suite rooms with jacuzzi, pool & waterfalls.       Rental income £30k. Patio area to the front & rear.
                                               South Ref: S-514573                       EPC-TBC     North West Ref: NW-618502                                                                         EPC-TBC

West & South Wales
                                                       LD
                                                    SO
                                                                                                                   LD
              Chris Irving
                                                                                                              SO
              Divisional Director
              T 0117 923 8090
              M 07818 412762
              E chris.irving@fleurets.com

South                                          Mortlake, Surrey
                                               Offers Invited - Freehold
              Nick Earee                       Well presented open plan bar/restaurant with a
              Divisional Director              passing rent £39,000 p.a. Beer and cider tie.
              T 01273 429500                   London Ref: LS-520189                     EPC-TBC
              M 07836 541790
              E nick.earee@fleurets.com

East Anglia
              Simon Jackaman
              Divisional Director
              T 01223 402600
              M 07775 516674
              E simon.jackaman@fleurets.com    Rugby, Warwickshire                                   Finsbury Park, London
                                               £1,350,000 - Freehold                                 £2,175,000 - Freehold
                                               Restaurant with residential investment, prime         Well located property situated equidistant between Finsbury Park and Crouch Hill Railway Stations. Five
                                               location on Rugby’s leisure circuit.                  self-contained 1 bedroom flats with separate access.
                                               Midlands Ref: M-112252A                      EPC-C    London Ref: ES GB                                                                              EPC-TBC

                                                                                                  17
On Market Issue 16/01                                                                                                                                                                          fleurets.com
Hotels
High Expectations
                             Will Thomas                     Growing demand for regional stock is in turn     further yield compression, alternatively
                             Senior Associate
                                                             applying downward pressure on property           seeking to dispose of hotels with inflated
                                                             yields and increasing hotel pricing, alongside   price expectations. It is certainly the
                                                             which is the ongoing strengthening of            case that the market has improved,
                                                             regional hotels performance, benefitting         performance is growing and values have
                                                             sellers at the expense of buyers.                generally increased, however, the key to
                                                                                                              achieving a sale at the right price in the
                                                             Key performance statistics (supplied by          optimum timeframe is proper pricing at
A late flurry of activity in 2015 has meant                  STR Global Limited) for Greater London           the outset. Whilst it is human nature to
transaction volumes within the hotel sector                  suggested that hotel occupancy has               seek to make the most of an opportunity,
exceeded both 2014’s post recession                          declined and although room rate has shown        excessive pricing typically leads to a
peak and also the levels achieved in 2006.                   improvement, RevPar growth has slowed.           prolonged marketing period, potentially a
Activity in the regions has dominated                        Conversely, the statistics reflect a strong      stagnated marketing process and alienating
the market, with portfolio activity leading                  regional hotel performance, occupancy            prospective purchasers.
the way. Overseas buyers have been                           having improved substantially over the last
key participants, particularly US private                    few years, room rates and RevPar showing         Unfortunately, the current market
equity and Asia Pacific and Middle Eastern                   above inflationary growth.                       conditions can readily be used by agents to
investors. A shortage of Central London                                                                       secure sales instructions by providing sellers
stock, combined with high pricing means                      This renewed strength and confidence in          with price guidance they want to hear rather
that buyer activity is likely to be displaced,               the regional market has led to some hotel        than what they should hear.
increasing the focus on the regions further.                 owners hoarding assets in anticipation of

                                                Rolling 12 Months
           Regional UK
                                       Jan-14        Jan-15      Dec-15
 Occupancy                             72.7%         75.3%        75.9%
 ADR                                   £60.27        £64.22      £67.19
 RevPAR                                £43.83        £48.38      £51.00
 % Change on Previous Year
 Occupancy                              4.2%          3.6%        1.1%
 ADR                                    1.9%          6.6%        5.0%
 RevPAR                                 6.1%         10.4%        6.1%

                                                Rolling 12 Months
         Greater London
                                       Jan-14        Jan-15      Dec-15
 Occupancy                             82.7%         83.0%       82.2%
 ADR                                  £137.02       £140.61     £143.95
 RevPAR                               £113.31       £116.74     £118.27
 % Change on Previous Year
 Occupancy                              2.9%          0.4%       (-1.0%)
 ADR                                   (-1.7%)        2.6%        2.5%
 RevPAR                                 1.2%          3.0%        1.5%

Source: STR Global Limited

                                                                                  18
On Market Issue 16/01                                                                                                                           fleurets.com
Hotels

London & South
                                                                       C
Agent Details                                                        ST
                                                                LD
                                                           SO
                      Paul Hardwick
                      Director & Head of Hotels

                      T 020 7280 4749

                      M 07748 988568

                      E paul.hardwick@fleurets.com                                                                                                              Forest Row, East Sussex
                                                                                                                                                                £1,850,000 - Freehold
                                                                                                                                                                19 letting rooms, bar & restaurant. Popular
                      Will Thomas                                                                                                                               roadside inn in central village location.
                      Senior Associate                                                                                                                          South Ref: S-515127                           EPC-D
                      T 01273 429500

                      M 07879 497363

                      E will.thomas@fleurets.com

                                                     Soho, London                                                                                               Alderney, Channel Islands
                                                     £3,800,000 - Leasehold                                                                                     £1,465,000 - Freehold
                                                     Stunning central London boutique hotel opportunity. 17 beds/suites. 50 cover restaurant and outside        14 en-suite rooms. Café/restaurant & additional
                                                     seating. Prominent corner position. 50 metres from Leicester Square.                                       bar area. 5 tier sun terrace.
                                                     London Ref: LH-52814                                                                             EPC-D     South Ref: S-514576                       EPC-N/A

Lyndhurst, Hampshire                                                                                       Lewes, East Sussex
Offers Invited - Freehold                                                                                  £2,000,000 - Freehold
Unique opportunity in the New Forest National Park. 8 en-suite rooms and 5 flats. Planning for 3           High profile county town centre hotel. 19 en-suite rooms. Extensive food and beverage trade areas.
additional letting rooms. Leisure facilities including pool. Circa 12 acres.                               Additional function room on first floor.
South Ref: S-514586                                                                            EPC-TBC     South Ref: S-414403                                                                            EPC-N/A

                 C
               ST
          LD
      SO

Eastbourne, East Sussex                                                                                    Lyndhurst, Hampshire
£2,000,000 - Freehold                                                                                      £1,300,000 - Freehold
Well established 62 bed hotel. Presented to a high standard. Dining room with circa 120 covers. Genuine    Well established business with strong EBITDA. 19 en-suite rooms with separate bar & restaurant.
retirement sale.                                                                                           Car parking & gardens to the front.
South Ref: S-313736                                                                                EPC-C   South Ref: S-514707                                                                                EPC-B

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Hotels

                                                                                                          Brighton, East Sussex                                 Brighton, East Sussex
                                                                                                          £1,250,000 - Freehold                                 £1,200,000 - Freehold
                                                                                                          13 en-suite rooms. Near seafront. Owner’s studio      Stylish boutique guest house. 14 en-suite rooms.
                                                                                                          flat. T/O y/e June 2015 £272,854.                     Ideal for investor buyer.
                                                                                                          South Ref: S-514976                       EPC-N/A     South Ref: S-615310                           EPC-C

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Eastbourne, East Sussex                                                                                   Ventnor, Isle of Wight                                Polegate, East Sussex
£300,000 - Leasehold                                                                                      £1,000,000 - Freehold                                 £1,000,000 - Freehold
10 bed guest house, 2 separate cottages (1x2 bed & 1x4 bed), tea gardens. Centrally located on seafront   28 en-suite rooms. Restaurant (50) and bar.           7 en-suite rooms. 2 Rosette restaurant.
in popular resort. Attractive lifestyle business.                                                         Terrace with seating for 60.                          Owner’s accommodation and car park.
South Ref: S-515140                                                                           EPC-N/A     South Ref: S-514923                           EPC-C   South Ref: S-515158                           EPC-D

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Shanklin, Isle of Wight                               Eastbourne, East Sussex                             Brighton, East Sussex                                 Shanklin, Isle of Wight
£650,000 - Freehold                                   OIEO £795,000 - Freehold                            £795,000 - Freehold                                   £170,000 - Leasehold
32 en-suite rooms. Restaurant (62), bar & car park.   Well presented with 10 en-suite rooms. Two bed      11 bed guest house near to seafront. Strong well      30 en-suite rooms. Restaurant, bar, indoor pool &
Retirement sale.                                      owner’s accommodation & car parking.                established business.                                 leisure facilities.
South Ref: S-414297                          EPC-D    South Ref: S-79077                          EPC-C   South Ref: S-515233                      EPC-N/A      South Ref: S-514613                           EPC-C

East Anglia
Agent Details
                      Bob Whittle
                      Director

                      T 01223 402600

                      M 07836 680490
                                                      Norfolk
                      E bob.whittle@fleurets.com      £925,000 - Virtual Freehold
                                                      3 star guest accom. 45 en-suite bedrooms,
                                                      lounge bar, 2 dining rooms & swimming pool.
                                                      East Anglia Ref: E-414204                   EPC-C

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                                                      Norfolk                                             Stowmarket, Suffolk
                                                      £685,000 - Freehold                                 £975,000 - Freehold
                                                      On behalf of mortgagee in possession. 40            Established AA 3 star commercial hotel. 26 bedrooms, lounge bar, restaurant, function room, self-
                                                      bedrooms, 2 bars, functions & restaurant.           contained management flat, garden & car park. 1.43 acres.
                                                      East Anglia Ref: E-514649               EPC-N/A     East Anglia Ref: E-514402                                                                           EPC-D

                                                      Downham Market, Norfolk                             Chatteris, Cambridgeshire                             Skegness, Lincolnshire
                                                      £545,000 - Freehold                                 £525,000 - Freehold                                   £350,000 - Freehold
                                                      12 bedrooms, bar & restaurant/function room.        12 bedrooms, bar, restaurant, residents’ lounge,      Close to town centre and seafront. 7 en-suite
                                                      Established business. Retirement sale.              function room, buffet room & 4 bed house.             letting bedrooms.
                                                      East Anglia Ref: E-514889               EPC-N/A     East Anglia Ref: E-413909                 EPC-N/A     East Anglia Ref: E-514870                     EPC-E

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Hotels

                                                       Chapel Hill, Lincolnshire                             Norfolk                                                Harringworth, Northamptonshire
                                                       £329,950 - Freehold                                   £295,000 - Freehold                                    Nil Premium - Leasehold
                                                                                                                                                                                       UNDER OFFER
                                                       Charming B&B, restaurant & bar. 8 B&B letting         4 star guest house. 8 en-suite letting bedrooms.       8 letting rooms situated in stunning Welland
                                                       rooms.                                                Resident’s lounge & 20 cover breakfast room.           Valley. Good local and visiting trade.
                                                       East Anglia Ref: E-514952                   EPC-D     East Anglia Ref: E-515043                    EPC-C     East Anglia Ref. E-615135                  EPC-N/A

North West
Agent Details
                     Lesley Watmough
                     Divisional Director

                     T 0161 683 5445

                     M 07887 504694

                     E lesley.watmough@fleurets.com
                                                       Bolton, Lancashire
                                                       £1,800,000 - Freehold
                                                       Bar, bistro & function room. T/O circa £900k.
                                                       Approximately 40 rooms, not in use.
                                                       North West Ref: NW-416514                EPC-TBC

                                                       South Lakes, Cumbria                                  Llangollen, Denbighshire
                                                       £1,390,000 - Freehold                                 £1,100,000 - Freehold
                                                       Established 27 bed hotel & restaurant. Excellent      32 en-suite hotel in town centre & riverside location. 55 cover restaurant, bar (40), 2 bed private
                                                       trade. Retirement sale. 3 bed accommodation.          accommodation & car park. Proven accounts.
                                                                                                             North West Ref: NW-618523                                                                             EPC-D
                                                       North West Ref: NW-517995                   EPC-C

                                                                                                             Warrington, Cheshire                                   Blackpool, Lancashire
                                                                                                             £1,000,000 - Freehold                                  £975,000 - Freehold
                                                                                                             25 bed hotel & restaurant, circa 110 covers. 3         North Shore Promenade, 42 bed hotel, heated
                                                                                                             function suites. Established trade.                    pool & proven profits.
                                                                                                             North West Ref: NW-315718                    EPC-C     North West Ref: NW-518377                      EPC-C

Appleby-in-Westmorland, Cumbria                                                                              Portmadog, Gwynedd                                     Blackpool, Lancashire
£995,000 - Freehold                                                                                          £875,000 - Freehold                                    £799,000 - Freehold
Grade II listed 21 bed hotel. 3 star Visit England assessed. Mews café & wine shop. 2 private flats at       Profitable bed & breakfast. Lifestyle business. 13     Dining room circa 80 covers. 40 beds, lounge bar,
£150,000 each. Lounge, reception, bar, restaurant & car park.                                                en-suite rooms. Approximately £120k net profit.        TV lounge/games area & 2 bed flat.
North West Ref: NW-416184                                                                            EPC-C   North West Ref: NW-517921                    EPC-E     North West Ref: NW-3167                        EPC-C

Faugh, Cumbria                                         Carnforth, Lancashire                                 Llandudno, Conwy                                       Llandudno, Conwy
£765,000 - Freehold                                    £750,000 - Freehold                                   £750,000 - Virtual Freehold                            £670,000 - Virtual Freehold
Historic country inn/restaurant, 11 letting rooms, 3   Award-winning refurbed country inn &                  Fully refurbished 20-bed en-suite hotel, 3 bed flat.   24-bed en-suite prom hotel, t/a B&B. Proven
bed accommodation, lifestyle business.                 smokehouse. 7 luxury rooms & 2 bed accom.             Established turnover.                                  profits. 1 bed accommodation. Grade II listed.
North West Ref: NW-416826                    EPC-C     North West Ref: NW-517307                   EPC-F     North West Ref: NW-518317                    EPC-C     North West Ref: NW-518229                  EPC-N/A

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