BROWSCULPT Brow lamination; the HD Brows way - Flickread
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July 2021 The Digital Magazine Of The Guild Of Professional Beauty Therapists
beautyguild.com
BROWSCULPT
Brow lamination; the HD Brows way
OO�@�SCU LPT
Brow lamination; the HD Brows way
*****
"Anybody thinking about doing the Brow Sculpt course, I would 100000%
recommend! It always gives the most amazing results. I love the texture it gives
to the brows compared to other laminating products I have used ....
- Kiera, HD BrowSculpt Stylist
,,,
Winner
Guild
of Excellence
0113 2247907 Best Eyebrow Treatment
Supp!ler
@)hdbrowsofficial
Click here to book. HD Brows
@fW-11m 2021
www.beautyguild.com
Contents
6
R E D H OT B E AUT Y
GUILD OFFER
Summer is here and
temperatures are rising,
but that does not mean
prices should rise too!
Beauty Guild are
offering you a cool £10
off membership and
insurance along with
a red hot package of
training and
membership services.
10
N ATU R A L LAS H E S
& B ROWS
Train in natural lash &
brow treatments with GTI.
12
L E A R N TO TE AC H
W ITH GTI
Study online for the GTI
Teaching Certificate and
start a career in education.
16
B E AUT Y G U I L D
MEMBER
H A N D BO O K
Joining Beauty Guild
gives you access to an
exclusive range of
benefits and services.
The Beauty Guild
Member Handbook
2021 is designed to
showcase everything we
offer.
3 | guildg@
@zette
Editor’s
Letter
Natural lash and brow treatments are big business.
A recent Guild Survey estimated that 6.7 million lash
treatments are carried out in the UK per year and over
half of salons (52.4%) offer eyebrow treatments. GTI
offer a number of courses to allow you to perform
treatments perfect for clients who are looking to
enhance their natural brows and lashes. Turn to page
10 for more information.
Retail is a great way to increase the income of your
salon business. A study by the NPD group found that
brow retail sales were up 78% since March 2020.
With this increased demand for retail, on page 18 HD
Brows share their top tips to help you get into the selling
game.
Don’t forget that until the end of August 2021,
Beauty Guild are offering £10 off membership and
insurance along with a sizzling package of training
and membership services. Turn to page 6 for more
information.
Considering a move into the education side of our
industry? Start a career in teaching with the online GTI
Teaching Certificate course. Skip to page 12 for details
on how to enrol.
REBECCA ARCHER
Guild Gazette Editor
4 | guildg@
@zette
Beauty Guild’s BEST EVER BEFORE
Insurance & Membership
Offer
AFTER
This summer, Beauty Guild are offering our best ever package of
membership and training services, so there has never been a better
time to join.
New Dual Formula
Your choice of one free online GTi Course worth £46.80 (Choose from Starting Your Own
Business, Social Media For Salon Businesses, General Data Protection Regulations or Guild
LASH & BROW
Green Salon Scheme)
LIFT SYSTEM
Enhance and emphasise the eyes with Salon System’s
*Offer
dual formula Lash & Brow vallid until the end
Lift system. of August 2021
New improved formula. Shapes and sculpts brows.
Available at your nearest wholesaler.
#SalonSystemBrowLift www.salonsystem.com @salonsystem
RED HOT Beauty Guild Insurance & Membership Offer
Summer is here and temperatures are rising, but that does not mean prices should rise too! Beauty Guild are offering you a cool £10 off membership and insurance along with a red hot package of training and membership services.
Your Beauty Guild membership includes a subscription to Guild Gazette. Published monthly on our website and app, Guild Gazette brings you all the top industry news and information every month.
RED HOT OFFER
• Social Media for Salon Businesses
• General Data Protection Regulations
• Guild Green Salon Scheme
• Starting Your Own Business (Updated for 2021)
*Offer vallid until the end of August 2021
Natural Lash & Brow Treatments GTI offer a number of courses to enhance natural lashes and brows.
Lash & Brow Treatments Threading
This course covers the technique The GTI Threading course covers
for eyebrow shaping, eyelash how to give a full Threading
tinting, the application of strip treatment and includes the
lashes and the application of flare history and technique of this
lashes. treatment.
Practical training for the GTI Lash The course also shows you how
& Brow Treatments course costs to adapt your treatments to suit
from £90 and is available at over varying client needs.
900 locations.
Click here to enrol on the GTI
To enrol please click here. Threading Course.
Eyebrow & Facial Waxing, Lash Lift & Tint
Eyebrow Tinting
This course will teach you
This course covers the techniques about the techniques, products
to enable you to provide and tools used to provide a
professional eyebrow and facial professional Lash Lift & Tint
waxing, along with an eyebrow treatment. Practical training
tinting treatment. costs from £60 and is available
nationwide.
To enrol please click here.
Please click here to enrol
now.Learn to teach with the GTI Teaching Certificate
GTI Teaching Certificate
Written specifically for beauty therapists, holistic practitioners and
hairdressers who are new to teaching, the GTI Teaching Certificate is
recognised and accredited by the Beauty Guild and it is the first step
towards providing accredited training courses to your staff and/ or
students.
The course is delivered entirely online, so the training can be
completed from home at a time and place that suits you. You will be
tested on each module with a set of multiple choice questions. Once
the theory has been completed you will then need to submit your
lesson plan for the micro teach session, which should be no longer
than 15 minutes.
This course can usually be completed within one week, however
there is no real time pressure, as you have a full year to complete
the training. GTI recommend aproximately 40 hours of studying and
delivery of your micro teach session.
On completion of the course you will receive 40 CPD points and a GTI
Teaching Certificate.
CLICK HERE TO ENROL NOWDo you want to be your own Enrol on the GTI Starting
boss? Your Own Business Course
Would you like a more flexible career which
for FREE when your join
allows you to structue your own day? Are Beauty Guild this summer
you looking for a better work/ life balance?
Do you simply want to reduce down your If you join Beauty Guild for
commuting time? If you answered “Yes” to Membership & Insurance before the end of
any of the prior questions, you may wish summer 2021, you will be able to choose
to consider taking control of your financial from one of four free online GTI courses to
future by becoming your own boss. complete worth £46.80, including the GTI
Starting Your Own Business Course! This
recently updated business course will cover
Demand for Close Contact everything you need to consider when going
Services up 432% it alone.
Beauty Salons, Hairdressers, Nail Bars and
Holistic Therapy Centres in the UK reopened
a few months ago and demand for close
contact services is high. Within 24 hours of
the UK Prime Minister anouncing beauty’s
reopening date beauty booking service
Treatwell saw a 432% spike in bookings,
including a demand for haircuts, hair colour
appointments, facials and manicures. So, if
you are thinking of starting your own beauty,
hair or wellbeing company, now is the
perfect time to work on your business plan.Breaking News
.......Check out The Beauty Guild Member Handbook 2021!.......
Joining Beauty Guild gives you access to an exclusive range of benefits and
services. The Beauty Guild Member Handbook 2021 has been designed to
showcase everything we offer.
Our expert insurance cover protects you and your business when things don’t
quite go to plan. Turn to page 16 in the Handbook for more information.
Gain the skills you
have always dreamt
of with Guild Training
International (GTI), the
training arm of the
Beauty Guild. GTI offer a
wide range of practical
and online training
courses covering beauty,
hair, holistic therapy, nail
treatments and business
skills. Flick to page 20 in
the Handbook to find the
perfect course for you.
Looking for new beauty,
hair or wellbeing
suppliers? Turn to page
78 in the Handbook and
search the A-Z Beauty
Guild Directory to find
the perfect brands for
your business.
Click here to read The
Beauty Guild Member
Handbook 2021 now.Breaking News
HD Brows share their top tips
for boosting your revenue
through retailing
Retail is a great way to increase the
income of your salon business. A study
by the NPD group found that brow
retail sales were up 78% since March
2020. With this increased demand for
retail, HD Brows are on hand to share
their top tips to help you get into the
retailing game.Start at the consultation If the thought of selling fills you with dread, start to think of retailing as more of a ‘treatment add on’. During your initial consultation, you’ll be asking lots of questions to determine the right treatment plan for your clients, so be sure to include any product recommendations to help target their specific brow concerns or style. Demo products during the treatment If you are using cosmetics or styling products to finish off your treatments, take this opportunity to talk your clients through the products you are using, how you are using them and how it would benefit their routine. HD Brows offer all their stylists access to their entire retail range at a pro price, so that there’s something for every client. Take it online Whether you don’t have the space to carry lots of retail stock, or just don’t feel confident selling in person, take your retailing online. Create lots of social media content to promote your retail offering to all of your followers, not just your clients. HD Brows offer a Virtual Stockist scheme, where their stylists can earn commission on online sales and they’ll handle all the order processing and shipping. Plus, they have created free marketing assets, so retailing can become super easy. Retailing can seem a bit daunting, but it’s a really simple and effective way to boost your earnings with every client. Give these tips a go to get you started on your journey to becoming a sales superstar. For more information on setting up a HD Brows pro account and becoming a #BrowBoss, visit hdbrows.com/training. Become a Selling Superstar with GTI The GTI Sucessful Retailing Course will teach you how to confidently and competently retail products to your clients. To enrol visit beautyguild.com/SuccessfulRetailing
Breaking News
.......Salon System & RefectoCil Launch New Eye Care Pads .......
The RefectoCil Eye Care
Pads are an innovative
gel pad using Hydro
Gel technology, which
effectively holds and
permeates moisture
and active ingredients.
The Eye Care Pads
function as an
intensive mask to
protect the eye area
during a treatment
with an injection of
Hyaluron, Vitamin
E, Aloe Vera and
Allantoin ingredients
to moisturise and
smooth, whilst
anti-inflammatory
properties soothe the
eye area.
The Eye Care Pads will
adhere gently and
securely to the skin
without slipping and
work especially well on
the curved eye area.“Give your clients eyes a real treat with the exciting new RefectoCil Eye Care Pads. The underside of these specially shaped cooling, soothing, and super moisturising gel pads, treat the delicate eye area with the latest state of the art ingredients and a unique gel formula. Versatile and dual purpose, the dry top side of the pad is white for highlighting even the tiniest of hairs, whilst also being protective against staining from tinting and are also great for securing lower lashes in lash lifting - all the while giving this difficult to treat area, some intense and refreshing TLC. Your clients will notice huge improvements with fine lines and wrinkles, reduced puffiness, and a well- rested, brightened and hydrated skin texture. I’d recommend using the eye care pads as an add-on service to your lash treatments, whilst also being a great aftercare retail product at home!” says Salon System Educator, Lash & Brow Expert, Ruth Atkins. RefectoCil Eye Care Pads cost £19.95 + VAT for a pack of 10 and are available from professional beauty wholesalers nationwide.
Breaking News
.....New organic facial experience from PHYTOMER...
Following the success of CYFOLIA ORGANIC for professional retail, spa
expert PHYTOMER has created the CYFOLIA ORGANIC Radiance Plumping
Treatment - a 60 minute Face and Eye Contour wellness ritual in which
clients experience CYFOLIA’s unique combination of organic products in a
treatment setting.
As beauty professionals and clients seek more natural skincare solutions,
CYFOLIA Organic ECOCERT-certified products provide a 100% organic
facial experience with naturally derived Vegan formulas. Rich in hand-
harvested organic algae, from an exceptionally pure harvest site in Brittany,
France, CYFOLIA is formulated with at least 98% natural ingredients* with a
signature fragrance that’s 100% natural.
As well as delivering incredible potential for skin radiance, CYFOLIA’s ECO
credentials extend to its packaging, with plant-based recyclable tubes and
bottles, a recyclable glass dropper bottle and FSC® certified paper and
vegetable-based inks.
Discover the new CYFOLIA ORGANIC FACIAL from PHYTOMER by
clicking here.
Call 01892 750850 or email info@australianbodycare.com for
details.
* 2% difference is for preservativesBeauty Guild’s BEST EVER
Insurance & Membership
Offer
This summer, Beauty Guild are offering our best ever package of
membership and training services, so there has never been a better
time to join.
Your choice of one free online GTi Course worth £46.80 (Choose from Starting Your Own
Business, Social Media For Salon Businesses, General Data Protection Regulations or Guild
Green Salon Scheme)
*Offer vallid until the end of August 2021Breaking News
................Footcare that is as easy as ABC................
With feet enduring the worst wear and tear of all body areas, they require
specially tailored care in the salon and at home. Australian Bodycare have
lauched a new professional footcare range.
With a professional manicure and pedicure treatment protocol called ‘Keep
It Clean’, the new foot care line ensures the highest therapeutic standards
and treatment results that leave clients with beautifully soft, moisturised
and immaculately conditioned feet and nails. These advanced formulations
are used in conjunction with other Australian Bodycare products, such as
body scrub and hand cream, to exfoliate, cleanse, restore and protect even
the most challenging of skincare conditions to render feet, nails and hands
in optimum health and condition.
As with all Australian Bodycare,the professional range is complemented
with a comprehensive retail offering to maintain the effect of treatments in
between visits.
Interested in opening a trade account? Call 01892 750 850 or e-mail
info@australianbodycare.comEmbrace the power of the Healing Grounds Discover the all new Australian Bodycare Professional range and bring the therapeutic healing power of pure Australian Tea Tree Oil to your salon treatments and retail offering. As pioneers of Tea Tree Oil infused beauty products since 1992, we’re trusted by beauty salons and spas all over the UK for natural results and complete hygiene. Discover Australian Bodycare Professional for you and your clients today. w: australianbodycare.com t: 01892 750850 e: info@australianbodycare.com
GTi Mindfulness
Coaching Course
Learn Basic Colouring with GTI
The“Hy-Wax
GTI Basicis Colouring
designed to eliminate
course covers sectioning and application techniques
the risk of cross-contamination
with guidance on effective colour and
choices. You will also learn the art of
doubledipping, ” says Australian
bleaching and toning the hair and the use of foils. Theory is delievered online,
Bodycare’s
which meansDirector,
you canFiona
work Peerless.
at your own pace in the comfort of your own
home.“We’ve been leaders in this field
for over 20 years because Hy-
OnceWaxyoudelivers
have completed
that extraall the course theory online you will be able to
hygiene
book
guarantee that protects both salons with a Guild Accredited School in your
your practical training session
area.and their customers. This is now
more important than ever!”
When you have successfully completed your practical training, your tutor
will pass you and a GTI Certificate will be available for you to download or
purchase on your portal.•Introduction, Reception,
Consultation
•Contraindications & Contra-actions
•Anatomy & Physiology of the Hair Basic Hair
•Face Shapes
•Colouring The Hair
Colouring
•Bleaching, Toning And Using Foils
•Practical Tuition & Assessment Learn hair sectioning and
application techniques with
guidance on effective colour
choices.
You will also be taught the art
of bleaching and toning the
hair and the use of foils.
For more information or
to enrol please visit the Course Enrolment: £25
GTI Basic Hair Colouring
page.
Practical training costs from
£105
27 CPD PointsAn understanding of Anatomy and Physiology (A&P) is essential as the basis of all practical training courses in beauty and holistic therapy. The following article about the sensory organs is an extract from the GTI A&P course which can be completed entirely online at a time and place that suits you. The course is worth 30 CPD points.
THE MOUTH THE NOSE
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