Grupo Imperio the conquest of new horizons
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Líderes en acción Certificación
Grupo Imperio
the conquest of new horizons
2 Julio 2014
WELCOME
Dear Colleague:
You are now part of Grupo Autofin México’s International Division,
watershed of our way into the North American market. We are a leading
figure in the Latin American car industry, which has shored up thanks to
our focus on customer care and our ability to provide transport solutions
in México.
Number 123 in the prestigious Expansión magazine’s list of the most
important companies in México, Grupo Autofin has its origin in the self-
financing system, which has allowed families to reach their dreams for
thirty-seven years. This experience is reflected in the strength of a 100%
Mexican company that keeps at the cutting-edge in the car industry while
it diversifies and innovates in new sectors.
Nowadays we have 74 companies grouped in 8 divisions, driven by the
professionalism and high level of specialization of more than six thousand
employees who reflect in their everyday work the quality and warmth that
have allowed us to get 17 thousand 897 million pesos in sales during 2013.
DISCIPLINE
INTEGRITY
PASSION AND
HARMONY
THIS IS GRUPO AUTOFIN MÉXICO!
3
FROM OUR CEO
DEAR COLLEAGUES:
During this month the Mexican car industry shows a slight recovery and
the domestic market trends indicate that, as we have anticipated, the big
opportunity to even out the achievement gap in the first semester is present,
the competition escalation creates winners and losers among brands
and distributors.
Those of us who have undoubtedly made a good work are now reaping the
harvest, while the lack of consolidation in the consumer’s preferences in the
past causes the coming perspective for brand operation and sub-operated
authorized dealers to show no improvement potential.
The international field is also uncertain. The markets show such nervousness
that they provoke instability to a global level. In my opinion, we face a
speculative scenario.
Today, more than ever, keeping acceptable a cashflow and not over leveraging
becomes critical. I beg all of those responsible of such decisions to apply a
war economy to this respect, since the consequences of not doing so could
severely affect the growth pace we, thank God, have kept in our Car Division:
more than 800 new jobs will be created from these new investments, as
well as the opportunity for all of us to get positions of a higher responsibility
and income.
Let’s not allow a lack of an opportune action or an incorrectly weighted
decision make us miss such a wonderful possibility.
I trust we will have an excellent year’s closure.
THANKFULLY YOURS
Lic. Juan Antonio Hernández Páramo
CEO
4 August 2014
FROM OUR PRESIDENT
DEAR FRIENDS:
I cordially greet you, with my gratitude for your good results last
month. As a result, our set up budget for the present year is making
a recovery, and which, I feel confident about, will be accomplished,
for the best is yet to come, as I have assured you.
Finally, next September the 12th the fully finished Mundo Imperial
Resort will start operations, with President Enrique Peña Nieto as a
guest for the opening ceremony, who, God willing, will be confirming
day and time for this enormous distinction.
I beg you multiply your effort and results for your own benefit, your
family´s and our GRUPO AUTOFIN.
I SEND YOU MY REGARDS AND THANK YOU
THOROUGHLY.
C.P. Juan Antonio Hernández Venegas
Board President
5
On cover NISSAN
Grupo Imperio
opens brand new dealership in California
By: Claudia Flores Rojano.
A
s a result of a series of negotiations between Grupo Autofin México and Nissan
Mexicana, San Juan Capistrano, the first dealership of División Automotriz in crossing
the border, began operations last June 23rd, facing the challenge and opportunity to
San Juan Capistrano,
compete in one of the most important markets worldwide.
Regarding the car market, more cars are sold only in California than in the whole Mexican
venue of our first
Republic, a fact that clearly states the volume of opportunity and competition we now
take part of.
dealership in the
This internationalization will open new success and expansion horizons. It will also
allow us an interchange of knowledge that, as a result, will lead to a modern and aggressive
operation, just like the one the US market demands, with the friendly, warm-hearted manners
United States. of the Mexican one. All of this, making clear that what is made in Mexico is well made, with the
quality and leadership seal of Grupo Autofin México.
Imperio Nissan San Juan Capistrano, embarked in the conquest of new horizons!
6 August 2014
On cover NISSAN
This is only the beginning.
California is located in the southwest coast of
the USA. It is the country’s most populated
state and the third with the largest extension.
Its capital is Sacramento.
California’s economy is among the world’s 10
most important.
Some of the world’s model cities are in
Thomas Morgan,
California: Los Angeles (entertainment and
Executive Manager of Imperio San Juan Capistrano,
leisure), Central Valley (agriculture), Silicon talks about the importance of this international
Valley (informatics and technology) and Napa expansion.
Valley (wine).
The start of operations here in the US is essential to the
More cars are sold in California than in the success of the Group. This formative time is key to lay
whole Mexican Republic. down the foundation of the two layers of business we
have both proven works. The 1st layer of customer service
Grupo AutoFin has mastered, and 2nd the aggressive sales
USA’s second most important autoshow –
process so commonly used in the US. To intermingle these
the Los Angeles Autoshow- takes place in 2 styles effectively, it is important to start at the base and
California. build it up. The strategies to achieve our goals started with
the leadership you already acquired. We will build our team,
California is pioneer and a reference regarding drive them to work the plan according to the core values of
enviromental laws, which promote the use of Grupo AutoFin. I can promise you with this plan, we will be
hybrid and electric cars, with the intention of successful. Based on the challenges we face starting up the
first store, the performance has been slow but increasing.
reducing noise and polluting emisions.
Having learned from the snags on the Nissan store, the
Kia store will be a much quicker startup. My expectations
The Car Pool, a left side lane exclusive for for this store are a modest increase in sales for the first
cars with at least 2 persons inside, was 60 days, and then see rapid growth once everything has
implemented in California’s highways. settled down, and everyone has learned their roles. My
message is I am excited to take everything you have you
have created and expand it in the US market and I know we
have a very BRIGHT future here in the U.S. Thank you for all
the support and everyone's hard work.
7
Leaders in action MI BANCO 8 August 2014
Leaders in action MI BANCO
In the last twelve months, MI BANCO has renewed
itself, with a great strength and dynamism in the
inside as well as in the outside, reaching great results,
such as becoming the best bank in transparency of
Car Credit and Classic Credit Card evaluations carried
out in November 2013 and March 2014 respectively
by Mexico’s Transparency Office, the CONDUSEF.
The evaluation of transparency in Car Credit took in
consideration 70 financial institutions that offer this
product. Their contract, title page, account status
and web page were reviewed. In the Credit Card part,
the qualification takes into account aspects related
to the bank’s behavior towards the users, according
to the Financial Entities Bureau. In both evaluations
MI BANCO got a grade of 10. This is the first time
MI BANCO gets these results, competing with
financial institutions with years of experience. This
achievement is a boosting and value-generating pride
to all of us who take part of this Institution.
L ast June 10th, MI BANCO served another year in
the market. To everyone in this institution, it is a
great joy to celebrate its eighth anniversary and to
work, day after day, committed to make MI BANCO a
solid, profitable and trustworthy institution.
Building bases
Banco Autofin began operations on June 10th 2006
with its first branch office, located in Grupo Autofin
México’s corporate offices. Nowadays we have
19 branch offices, which have generated 40,870
customers.
40,870 19 6,882
Customers Branch Car Credits
offices
2,786 10,413 3,704
Electronic Accounts of Investments
Bank payroll (Nómina in promissory
users Ascendente) notes (Pagaré)
9
Leaders in action MI BANCO
New Communication Strategy
Part of the change is the implementation of a new image for
all of MI BANCO’s branch offices based on a communication
strategy, transmitting formality, seriousness and innovation,
with the purpose of having a wider impact and increasing
brand knowledge.
As part of these changes, on April 2014 MI BANCO’s new
web portal (www.bam.com.mx) was launched, displaying a
fresh, updated image, designed to enable our customers with
a precise and clear visualization of our products, their use of
online bank and consult of the price quote of Car Credit for
their dream car, available everywhere.
The Intranet renewal allows a personalized access to all
the different microsites which form it, from downloading of
payroll receipts in the brand new CFDI and XML formats, to
checking out the Regulation that contains manuals, policies,
formats, memos and operation guides that regulate the
business processes.
Innovative Company
On June 3rd 2014, MI BANCO was acknowledged among
“The 50 most innovative Companies” by Information Week
Mexico, for its Server Virtualization project, which consists
Place Enterprise Winner Proyect IT Manager
of updating the servers through a process generated by MI
TOP 5
BANCO and validated by Microsoft. This places MI BANCO in 1 PingStamp PingStamp Santiago Saviñon y Pablo Casaubon
a competitive field. MENCIONES ESPECIALES
(Most relevant Functions: SPEI, CRIF, SAP, Money Market, Promoción y Operación (Prosa) Sistema de Aclaraciones Internacionales Álvaro Ontiveros Hernández
Tiendas Comercial Mexicana Catalogación de artículos en piso de venta Flor Argumedo Moreno
Host to Host, INDEVAL, SICC, CECOBAN and Payroll Spread).
RANKING EN ORDEN ALFABÉTICO
Agrana Fruit México SAP GAP Closing Gerardo García González
“Super Sucursal MI BANCO” concept Banamex Tesorería Trading Aggregated Risk Monitoring System (TRAMS) Mario Arturo Farren
This year a new business strategy will be implemented. The Banco Autofin México Virtualización de servidores Gerardo Lugo Montfort
main objective will be to create synergy between Grupo Bansi OFI-PEB Gabriel Ortíz Godínez
BMW Group México, Latinoamérica y el Caribe Dealer Management System José Barreto Durán
Autofin México’s companies, through a Multibrand salesman,
Centro Escolar Cedros Start Alliance David Berriolope Galván
who will offer all the goods and services of the Group, Chubb de México Compañía Afianzadora Mejoras al Back Office y Alineación Tecnológica Rafael Caballero
relating them to MI BANCO: new and used cars, taxis, buses Consorcio ARA Sales Engineering en ARA Martín Guevara Hernández
and trucks, motorcycles, buildings, insurance, pure leasing, COPPEL Replicación circular José Antonio Saracho Angulo
Corporación Moctezuma Renovación tecnológica de comunicaciones Eduardo Sunyer Martínez
pawn and travel.
Crédito familiar Transformación tecnológica y operativa JMasoud Ghajarzadeh
DHL Express México Data Center Virtualization Enna Zárate
Domino´s Pizza Domino´s OLO Mobile Web Salvador Aponte Escalante
This project will be started Escuela Bancaria y Comercial Modelo de educación en línea Juan Manuel Zenil Salgado
in 4 branch offices: General de Seguros GSMóvil para clientes Salud César Betanzos Sánchez
Grupo Aeroportuario del Pacífico Implementación estructural de ERP Juan Francisco Martínez Mira
Grupo Alcione Creando eMarketing en TI Miguel Ávila Núñez
1 Ciudad Jardín
2 Félix Cuevas
3 Mundo Imperial
4 Insurgentes
A significant challenge
Throughout these 8 years, MI BANCO has gotten important
advances; nevertheless, the log-term goals are the most
significant challenge a young institution must have. Keeping
in such a competitive market like the financial one is not an
easy task, but with all and everyone involved in MI BANCO’s
commitment, we will overcome the obstacles we may face,
based on a strategic plan. This will be reflected in positive
results and, as a result, we will become Mexico’s number one
bank in our strategically chosen segment.
10 August 2014
Value histories
Apassionate of his profession
and a pride to his dealership
By: Guillermo Herrera Trejo. Comunicación Interna. DVA.
Imperio Poniente technician gets regional
first place in Nissan contest.
What car owner would not feel confident by being assisted by one of the comes to fixing electric failures, because that is my passion. These diagnoses take
fifteen best technicians of his brand nationwide? a lot of analysis and dismissing things to get to a solution.
Vicente Rodríguez, 24 years old, Imperio Poniente Service Technician, is now
part of this category after getting the Regional first place at Nistec 2014, the What does the competition consist of?
competition Nissan puts on every two years among the best technicians of his Nistec is carried out nationally, and every dealership sends its best technician. The
network. We met and this is what he told us. tests take place at Nissan’s training center and have two phases: two practical
tests on two cars with real failures and then a series of general questions. They
What led you to this profession? calculate the percentage and check your performance regarding the way you
An uncle of mine is a service consultant; I would look at him, and it started to develop the failures and how you stick to the procedures. I was qualified as the
catch my attention. Actually I have always liked cars and had the chance to enter first place regional in the northwest part of the Mexico City, but Nissan keeps
school, but the passion to practice this profession attracted my attention, I love it. running tests in other regions, so the technician with the highest score will be the
first place nationwilde.
What is your background?
I studied the Car Technician carreer How do you feel after achieving this
at the Instituto de Capacitación position?
de la Industria de la Construcción. I didn’t imagine I’d achieve it. My coworkers
Immediately after getting out, I started told me I would, but I was nervous and
as assistant at a Nissan dealership, knew I would be against very competitive
then I kept training and now I have an colleagues. I feel happy and I still don’t
Integral N-Step 2 level. believe it. I’m among fifteen guests to
visit the Aguascalientes Nissan Factory to
You worked for another Brand but the award ceremony. To me, that’s a very
came back to Nissan and looked for pleasant experience, because it’s the largest
a position at Imperio Poniente. Why assembly plant in Latin America, and one of
was that? the best in the world. I feel this experience is
I worked for about four years at Imperio going to be unforgettable.
Santa Fe and Pasión Interlomas. When
in Santa Fe, this dealership attracted my What’s in your future?
attention for being bigger in, its structure I feel satisfied, but I am hungry for learning
and the fact that there is more work at it. more, I want to finish all the courses to
I like Nissan a lot: its cars, its technology, become a Master Technician and 1st place
its training; it is a brand that doesn’t nationwide. I want to keep climbing and I
settle down but on the contrary, keeps think that the company can give me these
innovating, besides being the number possibilities. Little by little, step by step,
one in sales in Mexico; that means a lot. the path is long and you’ve got to prepare
For me, it takes passion to get involved in yourself constantly.
what you do and learn more.
What is your philosophy towards
What was the selection process for the customer?
Nistec like? Customers are the most important, they must feel completely satisfied
There was a meeting at the dealership to propose candidates, my coworkers and see their needs fulfilled. Sometimes, because of a tiny detail from us,
supported me and told me their expectation was that I would do a good job and the consultant or the car washers, everything falls apart. It is a great
place Imperio Poniente right out there, In a great position. They would go: responsibility I have, because they are putting their safety and their
“C’mon, put your heart into it!” families’ in my hands, so if I have to check a car three or four times so I feel
sure, I will do it.
How did you get prepared? What is your strength?
It took me three months of study, and one day before the contest I took a day off What message would you share with other colleagues from DVA?
to read the manuals in depth. I wanted to remember things I had forgotten and Never stop feeling hungry for knowledge. You can learn something from
refresh some knowledge, although no extraordinary stuff is asked in the exam, but everyone; sometimes from the person you expect the least. That has been the
what you do on a daily basis. My strength is electricity. It is easier to me when it philosophy that drives me and it has worked.
11Talent in Action
in action!
www.yammer.com/grupoautofin.com By: Jefaturas de Talento Humano. DVA.
f Movimiento 2015.
Cresta, Clase and Furia Acapulco
recognize efficiency
To celebrate the Day of the Assistant, which took
Imperio Poniente, Elegantes Del Valle, place last July the 16th, female colleagues who
17 years of accomplishment motivation and recognition do this job in Acapulco’s dealerships were feasted
We got this image from Interlomas, place As a good practice, we share with you Elegantes with a breakfast at a local restaurant. This, as a
where Imperio Poniente is located. This is a Del Valle’s General Management’s initiative that, recognition to the good job they have developed in
Nissan dealership that, for 17 years, has given taking football as an example to motivate and order to reach the goals in each and every of their
kilometers and kilometers of satisfaction recognize the sales force, projected a video with departments.
to the demanding customers that visit it. legendary coach Vince Lombardi’s precepts as
Congratulations to the whole team! the preamble to the presentation of an economic
incentive to the best sales contributor and a
regulation ball. We at the DVA have great players!
Imperio Poniente, details of thankfulness
In the case of Imperio Poniente, our coworkers
also had the opportunity to enjoy a delicious cake
and get presents from the General Management
and the department management offices, as a
sign of gratitude for the important role they play.
Grupo Pasión,
Cresta Del Valle, leadership and
qualified technicians
continuous improvement
Colleagues at Grupo Pasión took part of
It takes more than being the best in the
the MTC Contest tests, organized by Mazda
VW network. Cresta Del Valle’s feedback
México, where the technical staff has the
meeting is working as a frame to get all the
opportunity to show off their skills. In the
employees in sync to walk together towards
image, from left to right: Jorge Limón, PMI
the ISO 9001:2008 certification. For that
General Manager; Mario Caballero, Grupo
reason, the quality staff –lead by Gisela
Pasión’s Guarantee Period Coordinator;
Hernández as well as Lic. Gabriela Moreno–
César Beltrán, PMI Technician; Manuel
was also present to reinforce the process Imperio Sur: to our assistants with love
Amaya, Chief-of-Shop at PMI; and
achievement and image subjects. We wish The same case was for Imperio Sur, where
Héctor Sánchez, Chief–of-Shop at PMV.
you success, we know you’ll get it! the assistants of every area also enjoyed
Congratulations!
of a breakfast in the company of Lic. Oliver
Ramírez, their General Manager, who seized
the opportunity to thank our colleagues for
the important contribution to this dealership’s
mission.
12 Agosto 2014Talent in Action
Autoexplora, 8 years of Drivestyle Autopartes Universales,
Last June 19th the corporate auditorium became a huge radio booth, winners of the Trofeo Viajero
because, as part of the Corporate Feedback Meeting, Oscar Sanabria and During the same event, accountant Blas Portilla, from the corporate fiscal area
colleagues took over to celebrate the 8 years of Autoexplora Drivestyle, presented Oscar Lorenzo and the whole Autopartes Universales team with the
our Group’s media platform. Undoubtedly, it was a special day, full of Trofeo Viajero, a recognition to their great ability to change-adaptation, tenacity
surprises for all the participants. and good performance. Congratulations!
CUSA, learning team work
The objective of the Feedback Meetings is
communication and integration; for that reason
Pasión Del Valle promotes feedback everything that contributes to the knowledge
This image corresponds to an inner school session and recognition among contributors, fits
led by Fernando Mora, General Accountant of in. CUSA’s General Management promoted
Pasión Del Valle and pilot of the PITS Talent Cresta Cuautla, ready to serve fun-filled team work dynamics between
Program, with colleagues from that dealership’s During the transmissions of the Soccer World contributors. Good!
administration areas, where fiscal and accounting Cup through ESPN, our colleagues at Cresta
updates were discussed. It was a rewarding Cuautla took advantage and promoted their
experience thanks to the timely participation dealership via the local cable channel. Here
of the participants who gave way to feedback, we can see them in the front of the building,
active hearing and mutual learning. closing the spot, to the cry of “We are waiting
for you!”.
Integral Coaching, new learning
In order to develop and reinforce their
leadership qualities as new or experienced
Managers, several colleagues from corporate
and DVA dealerships joined the first generation Cresta Iztapalapa, with an Ace up its sleeve
of the “Integral Coaching” program, where Cresta Iztapalapa’s colleagues already have
subjects like conflict management and an ace up their sleeve. Indeed, during the
negotiation, clear instructions, 360° action month of July, this dealership was one of the
coordination, and relationship quality are first ones to recieve the course-workshop “The
presented. Go ahead! Ace of Assertiveness”, which will help them
improve their interpersonal communication.
Wait for it soon!
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