IChoose The Patient's Choice - Elise Kohl-Grant, MBA - HIMSS

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IChoose The Patient's Choice - Elise Kohl-Grant, MBA - HIMSS
La s Ve ga s

                iChoose The Patient’s Choice
                Elis e Kohl-Gra nt , MBA
                Se s s ion# 155
                Ve ne t ia n Sa n Polo 340 4,
                We dne s da y Augus t 11, 20 21

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DISCLAIMER: The views and opinions expressed in this presentation are solely those of the author/presenter and do not necessarily represent any policy or position of HIMSS.
IChoose The Patient's Choice - Elise Kohl-Grant, MBA - HIMSS
Welcome

       Elis e Kohl-Gra nt , MBA
      Chie f Informa t ion Office r
    Innova t ive Ma na ge me nt Solut ions [CBC a nd CBHS]

                                                             #HIMSS21   2
IChoose The Patient's Choice - Elise Kohl-Grant, MBA - HIMSS
Conflict of Interest
Elise Kohl-Grant, MBA

Has no real or apparent conflicts of interest to report.

                                                           #HIMSS21   3
IChoose The Patient's Choice - Elise Kohl-Grant, MBA - HIMSS
Age nda
• iChoose

• Mission and Vision

• Learning Objectives

• Market Research

• Survey Outcomes

• Covid-19 – Quick Shift

• Technologies Reaching Communities at Need

• Patient's voice
                                              #HIMSS21   4
IChoose The Patient's Choice - Elise Kohl-Grant, MBA - HIMSS
Analyze the impact of incorporating
             1    market res earch s urrounding
                  cons umerization

Learning          Evaluate the accessibility and feasibility of
Objectives   2    utilizing applications across the serious
                  mental illness (SMI) populations in Medicaid

                 Illus trate how to develop a methodical
             3   approach to the s election and adoption of
                 technology applications

                                                        #HIMSS21   5
IChoose The Patient's Choice - Elise Kohl-Grant, MBA - HIMSS
iChoose event
     Your vote matters

                         #HIMSS21   6
IChoose The Patient's Choice - Elise Kohl-Grant, MBA - HIMSS
80+ Community
Based Behavioral Health
    Organizations

160 K Ne w York Me dica id
        Pa t ie nt s

                             Homepage - IMSNY (imsnyhealth.com)
                             Coordinated Behavioral Health Services Independent Practice Association (cbhsinc.org)
                                                                                                                     #HIMSS21   7
                             CBC– Coordinated Behavioral Care (cbcare.org)
IChoose The Patient's Choice - Elise Kohl-Grant, MBA - HIMSS
Big Data

                                                  Predictive Analytics

                                    Prescriptive Analytics

              End Us e r

Cus t ome r                   Business Intelligence

                               Artificial Intelligence

                                 Natural Language Processing
                 Cons ume r

                                                                         #HIMSS21   8
IChoose The Patient's Choice - Elise Kohl-Grant, MBA - HIMSS
Market
                                                        Potential                   Market
                                Inefficiencies
               Increased
                                                                                    Entrance
               Spending

Medicaid Enrollment
2005 - 2020                                                                               COVID-19

                                                                    ACA Expansion

                              Recession and Aftermath
              Pre-Recession

                                                                                                 #HIMSS21   9
IChoose The Patient's Choice - Elise Kohl-Grant, MBA - HIMSS
2021 Q1
                                                                                                                          Reaches $7.2B
                         Digital VC Health Funding Trends
          16

          14

          12                                                                                                   $2B
                                                                                                                 Telehealth
          10
Billion

          8
                                                                                                                         $912M
          6                                                                                                                  Mobile Health
                                                                                                                                Apps

          4                                                                                                $906M
                                                                                                            Analytics
          2

                                                                                                                         $661M
          0                                                                                                             Clinical Decision
               2010   2011      2012     2013     2014    2015     2016     2017      2018   2019   2020                    Support

                                                                                                           $559M
                                                                                                             Wellness

                                                                                                                                             #HIMSS21   10

                             Digital Health Reports and News - Mercom Capital Group
Customer
Ea rly Ma rke t             CHASM                                    Ma ins t re a m Ma rke t   Purchasing transaction

                                                                                                    End User
                                                                                                  Use of product

                                                                                                    Consumer
                                                                                                Consumption of product

        Difference Between Cus tomer a nd Cons umer (veda ntu.com)                                       #HIMSS21        11
        QuupaChasm.jpg (2000×1125) (quuppa.com)
iChoose Event Outcomes
                          People's choice makes a difference in their care and their
                          engagement of technology applications

      25%                           25%                          36%                            42%

Increased motivation to       Increased likelihood to   Incre a s e d like lihood t o       Incre a s e d like lihood
   manage their own               text their peers      us e he a lt h-re la t e d a pps   t o t e xt t he ir provide r
       healthcare

   Learning Objective                                                                                      #HIMSS21       12
Survey
         Access to Mobile Technologies across
                NYC Medicaid Patients
Purpose: Colle ct informa t ion a b out pa rt icip a nt s ’ us e of
t e chnology, a nd how t e chnology ma y he lp e nga ge t he m in
b e ha viora l he a lt h t re a t me nt

                                                                           429 Me dica id Pa t ie nt s

                                                                           76 Provide rs

        Home - Samaritan Village
                                                                           7 Focus groups #HIMSS21   13
        Bronx Partners for Healthy Communities (bronxphc.org)
        The Jewish Board | Health and Human Services for all New Yorkers
Access Internet
                                                             72%    multiple times a day

                                71%                                 68%
                                                                              Look up
                              Acce s s int e rne t                            health information
                             t hrough a s ma rt
                                   phone

                                                        58%        Use health Apps

Learning Objective   Survey: Access to Mobile Technologies                                   #HIMSS21   14
                     across NYC Medicaid Patients
BH Ne t work
Innova t ion HUB
Strength in Numbers

                                                        Advoca t e
                                                        Lowe r Cos t s
                                                        Pilot Te chnologie s
                                                        Le ve ra ge Re s ource s
                                                        Ce nt ra lize a nd St a nda rdize
                                                        Pilot Progra m Int e rve nt ions

           IMSNY Wins Na tCon's firs t a nnua l Sha rk Ta nk!! - IMSNY (ims nyhea lth.com)          Bringing Together Da ta to Improve Hea lth Outcomes - Beha viora l Hea lth News              #HIMSS21   15
           Behavioral-Health-Emerging-Technologies -White-Paper-September-2019-1.pdf (cbcare.org)   A Network Approa ch for Socia l Determina nts of Hea lth (BHN) - IMSNY (ims nyhea lth.com)
Patient

    Provider
                                                                  86%                         73%                             73%

                                                        97%                        88%

Survey                                      Appoint me nt Re minde rs   Me dica t ion Informa t ion    Te xt Me s s a ge s
Question
Which do you
think will be
helpful to                                                                                    67%                            57%

use?                                                    87%
                                                                                                              89%

                                            Appoint me nt Sche duling   Educa t iona l Informa t ion   Mindfulne s s Apps
  Survey: Acces s to Mobile Technologie s
                                                                                                            #HIMSS21         16
  a cros s NYC Medica id Pa tients
Ba ck t o t he Ba s ics                Appointment
                                        Reminders

                     Updated                                     Live
                   Information                                Scheduling

                              Text                    Medication
                            Messages                 Information

                                                                      #HIMSS21   17
Ba rrie rs t o Ca re
           46%                          31%                              27%                 18%

                   La ck of                       La ck of                     Dis t a nce    Difficult y ge t t ing off
               Tra ns port a t ion      Mot iva t ion or re a dine s s                        from work or s chool

Survey: Access to Mobile Technologies                                                                            #HIMSS21   18
across NYC Medicaid Patients
The Epicenter
                  New York City
COVID-19

                           #HIMSS21   19
Re a ching Pe ople Whe re The y a re
 Support ing Communit ie s t ha t Ne e d us t he Mos t
% Tested Positive           % Confirmed deaths             % over 65   % of nonwhite     % of Publicly insured
  for COVID 19                 due to COVID                                            [Medicaid, Medicare, VA]

            NYC 5 boroughs broken out in zip codes
                                                                                           #HIMSS21       20
            The darker the shade = higher the percentage
Eva lua t e d Te le he a lt h Solut ions

                                                                                                 Ne got ia t e d Te le he a lt h Dis count s for 80 + Orga niza t ions

                                                                                                     Dis t ribut e d ove r 70 0 Te le he a lt h Licens e s

Current Telehealth Expansion in the Behavioral Health Sector (BHN) - IMSNY (imsnyhealth.com)
                                                                                                                                                             #HIMSS21    21
“The Future of Telemental Health Is Now” —CBC’s Position Paper (September 2020) – CBC (cbcare.org)
Quick Response
   PASSMethod                                                                   Quick Evaluation

         Price               A cce s s ibilit y                Sys t e m                  Se curit y
                                                           Funct iona lit y
•Fe e                     •Us e r int e rfa ce          •Product fe a t ure s       •Complia nce
•Imple me nt a t ion      •Provide r us a bilit y       •Cus t omiza ble            •Us e r a cce s s
•Time commit me nt        •Clie nt a cce s s ibilit y   •Re port ing                •Admin a cce s s
•Re s ource cos t         •Workflow int e gra t ion     •Ba s ic vs upgra de
•Addit iona l cos t s     •Acce s s                     •Ava ila ble
                                                        e nha nce me nt s

Can we afford it?         Is it easy to use?            Available features?         Secure for providers?
Associated fees?          Fits into workflows?          Is it customizable?         Protect patients' safety?
How long is the set up?   Impact data plans?            Realtime reports?           Hierarchy build?
Ongoing costs?            How do patients access it?    Out of box solution?        Password retrieval?

   Learning Objective                                                                                   #HIMSS21   22
Analyze the impact of
1   incorporating market research
    surrounding consumerization

    Evaluate the acces s ibility and
2   feas ibility of utilizing applications
    acros s the s erious mental illnes s
    (SMI) populations in Medicaid

    Illus trate how to develop a
3   methodical approach to the
    s election and adoption of
    technology applications

                               #HIMSS21   23
Quotes                                       “It’s a
                                             lifeline
                                                                             “[Telehea lth] ha s
                                                                             provided a grea t
                                             to me”
                                             ~ Lorrie
                                                                             experience. I don’t
                                             Rothstein                       ha ve to go directly to
                                                                             my a ppointments a nd

“Technology ha s helped me
                                  “                                          ca n s ta y home where
                                                                             I’m comforta ble.”
s ta y in conta ct with fa mily
                                  "It’s Very comfortable... it               ~Fra ncois H
& friends through video
                                  makes me feel…like home.
cha t a nd zoom. I love the
                                  I’m alone but I feel
[virtua l] huddles beca us e it
puts me in a good mood for        everybody else's energy
the da y. I'm a ttending a n      mentally"
online cla s s to obta in my      ~ Wayne Smith
degree by Ma y 20 21”                                    “Gives me
                                                         something to look
~Da nie lle W
                                                         forward to every
                                                         day.”

                                                         ~ Be nja min Ros e nb e rg           #HIMSS21   24
Questions

            #HIMSS21   25
Elis e Kohl-Gra nt
                        Chie f Informa t ion Office r
                        IMSNY (CBC a nd CBHS)
Thank You
iChoose The Patient’s   e gra nt @ims nyhe a lt h.com
Choice

                        Linke dIn: www.linke din.com/ in/ e lis e -
                        kohl-gra nt /
                        Twit t e r: Ekg10 29
                        (917) 342-1310

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