On-site - Virtual - COSME Week

On-site

                                                    Post Show Report
Virtual

 1st edition of COSME Week [OSAKA] was great success at
                 the “NEW STYLE” Exhibition!

 further accelerating industry growth
The new style show held as a hybrid event [On-site + Virtual], 1st COSME Week
[OSAKA] 2020, consisting of 1st COSME Tech [OSAKA] - Int’l Cosmetics
Development Expo, and 1st COSME OSAKA 2020 - Int’l Cosmetics Trade Fair,
attracted significant attention from industry professionals and the exhibition came
to a successful close. Under a situation where most exhibitions in 2020 have been
postponed due to COVID-19, Show Management succeeded in organising the show
safely by taking strict measures against COVID-19, requiring all exhibitors & visitors
to wear a mask, taking body temperature with thermography devices at all the
exhibition entrances, offering hand sanitizer at all the exhibition entrances, etc. For
this long-awaited professional exhibition, both exhibitors and visitors seemed to be
so excited, and as each show venue (on-site + virtual) was bustling with active
business discussions, this new style of COSME Week [OSAKA] is considered as an
important exhibition to accelerate industry growth further.

Outline of the show
Exhibition Title   COSME Week [OSAKA] 2020
                   COSME Tech [OSAKA] 2020 - 1st Int'l Cosmetics Development Expo
Consisting Show
                   COSME OSAKA 2020 - 1st Int'l Cosmetics Trade Fair
Dates              September 9 - 11, 2020
                   On-site: INTEX Osaka, Japan
Venue
                   Virtual
Organised by       Reed Exhibitions Japan, Ltd.
Co-held Event      Conference
Visitor Number     8,316
                   COSME Tech [OSAKA] 2020
                   All kinds of cosmetics development solutions like;
                   - OEM, Private Label
                   - Packaging
                   - Containers
                   - Ingredients
                   - Lab Devices, Testing
                   - Sales & Marketing Tools etc.
Exhibits
                   COSME OSAKA 2020
                   Finished products like;
                   - Skin Care
                   - Makeup Products
                   - Hair Care Products
                   - Body Care Products
                   - Natural/Organic Products
                   - Spa Beauty
                   - Beauty Equipment etc.
                   COSME Tech [OSAKA] 2020
                   R&D, Products Planning, Promotion div. from
                    - Cosmetics/ Toiletries Manufacturer
                    - Newcomer from Other Industries (Food, Drink, etc.)
                   Retailers with Private Label Cosmetics
                   Ingredients Importer etc.
Visitors

                   COSME OSAKA 2020
                   Distributors, importers, agent
                   Buyers from various retailers (Department store, cosmetics shop, select shop, pharmacy, etc.)
                   Online Shop
                   Salon, Hotel, Spa, Clinic etc.

The highlights of COSME Week [OSAKA] 2020
At COSME Week [OSAKA] 2020, everything about beauty, such as cosmetics
brands, beauty food, OEM, ingredients, etc. gathered under one-roof.

"Made in Japan" "stem cell containing" "for a new life in times of COVID-19"
products drew significant attention
At COSME OSAKA for finished products, Made in Japan products with local
ingredients like "hair care series enriched with ONSEN (hot spring) essence",
"100% pure Made in Japan CBD oils" received attention, especially from visitors
around the world. The other exhibitors, expanding their market globally, with
products containing human stem cells, also tremendous attention. This market
growth triggered a wide range of stem call products like "all-in-one beauty gel",
"eyelash serum""UV protector""skin-care features with whitening, anti-aging"…
and many other products attractive to buyers. Besides that, to address the
current situation under COVID-19, "organic soap based on the concept of
Stress-Care X Skin Care""Nonwoven fabric masks manufactured and tested at
the medical level" caught visitor’s eyes for their new and emerging demands.

[OEM][Packaging][Ingredients] with sustainable, eco-friendly, Japan quality…
presented to industry professionals
At COSME Tech [OSAKA] for cosmetics development, many
kinds of sustainable & eco-friendly exhibits were presented
in each category to meet industry demands. The "Eco
airless bottle with lower ecological impact by reducing 70%
plastic""100% natural COSMOS certified paper used
packaging""biomass adhesive & FSC (Forest Stewardship
Council) certificated paper used packaging", etc., attracted
industry professionals looking for new solutions to improve
their cosmetics.

Special collaborative event with @cosme -Japan’s largest digital cosmetics & beauty platform
presenting the LEGEND of Japan-Beauty
What caught visitors’ eyes was a special collaborative event with @cosme (the
largest cosmetics & beauty comprehensive digital platform + leading cosmetics
retailers in Japan). This event was held inside the exhibition hall to present the
award-winning products of "@cosme THE BEST COSMETICS AWARDS in the first half
of 2020" and brand concepts, the stories on how to make the winning products, etc.
since consumers are willing to buy award-winning, it gathered a great deal of
industry attention as a must-check award, which significantly affects sales for this
                          year. The award-winning products were selected according
                          to categories like skin care, base makeup, point makeup,
                          bod & hair care, beauty goods, etc. from Japan’s leading
                          cosmetics manufacturers like SHISEIDO, KOSE, POLA, KAO.
                          The event was very busy during the entire duration, with
                          the professionals attending from the R&D/marketing dept.
                          of cosmetics manufactures to buyers of retailers looking to
                          learn about tips for developing hit cosmetics products, and
                          the latest cosmetics trends. By popular demand, this
                          collaborative event will return on COSME Week [TOKYO] in
                          January 2021 at Tokyo Big Sight, Japan.

"Remote Exhibiting Plan" allows international exhibitors to
network with Japanese visitors by staying in their countries

Amid ongoing COVID-19, Show Management first
offered a "Remote Exhibiting Plan" especially for
international companies looking for new business
opportunities in Japan and Asia that are unable to
physically attend shows due to imposed travel
restrictions. Through this plan, international
exhibitors had business meetings with on-                        Online meeting with
                                                                Remote Exhibiting Plan
site/online visitors by setting up their own booths
via on-site and virtual shows. Since it has been a
while since Japanese visitors were are to touch and
try new international products, they were eager to
talk to exhibitors. It was an excellent chance for
exhibitors to showcase their products to excited
visitors and kick start their sales and recover from
COVID-19.                                                         On-site meeting with
                                                                 Remote Exhibiting Plan

Expectation for the TOKYO edition in January are growing!
Based on the Osaka edition’s outstanding reputation, first held as a hybrid event,
Show Management has decided to hold the Tokyo edition (11th COSME Week
[TOKYO] 2021) both on-site: Tokyo Big Sight, Japan + VIRTUAL in January 2021. As
Japan's largest cosmetics comprehensive show, the Tokyo edition will be much
larger and attract a wider range of industry professionals than Osaka, with four
beauty specific shows as noted below.

COSME Week [TOKYO] 2021 consists of…
- 11th COSME Tech [TOKYO] – INT’L COSMETICS DEVELOPEMNT EXPO
(OEM, Packaging, Containers, Ingredients, Test/Research Device, Sales & Marketing Tools, etc.)
- 9th COSME TOKYO – INT’L COSMETICS TRADE FAIR
(Skin Care, Hair & Body Care, Makeup Products, Fragrances, Spa Beauty, etc.)
- 4th INNER BEAUTY TOKYO - BEAUTY & HEALTH FOODS EXPO
(Beauty Drinks, Functional Food, Supplement, Super Food, OEM, etc.)
- 1st ESTHEC JAPAN - INT'L AESTHETIC MEDICINE & BEAUTY EXPO
(Equipment for Beauty/Aesthetic medical/Home Care, Store Equipment & Services, Store
Supplies, etc.)

These four shows are held under one roof, and each will have synergetic effects as
the show will attract attention from across the entire beauty industry. To discover
all beauty trends, this is the greatest and most convenient show for industry
professionals.

Be a part of New-Style COSME Week [TOKYO]!

COSME Week [TOKYO] 2021
Dates: January 13 (Wed) – 15 (Fri), 2021
Venue: On-site [Tokyo Big Sight, Japan] + Virtual
Organised by: Reed Exhibitions Japan, Ltd.

For Exhibiting
Exhibiting Info Request: https://www.cosmetokyo.jp/ex_en/
Inquiry: cosme-tokyo@reedexpo.co.jp

For Visiting
Onsite Visitor Registration: https://www.cosmetokyo.jp/inv_en/
Virtual Visitor Registration: https://www.cosmetokyo.jp/online_vis_en/
Inquiry: visitor-eng.ct@reedexpo.co.jp

COSME Week [OSAKA][TOKYO] Show Management, Reed Exhibitions Japan Ltd.
TEL: +81-3-3349-8587