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Mediadaten 2021 REFRESH YOUR MARKETING CITplus www.chemanager.com/citplus https://onlinelibrary.wiley.com
2 | 2021 MEDIA GUIDE
CITplus
The process engineering magazine CITplus is the premiere Overview
magazine in the German-speaking region for comprehensive
application and practice-related articles, documentaries, Publication frequency
interviews and product presentations in the field of process 10 issues per year
engineering, measurement and control technology and pro-
cess control technology. Volume
24th year 2021
CITplus has the largest subscription circulation in its field
(more than 50%). CITplus is read by over 20,000 qualified Circulation
20,000
executives, process and chemical engineers, investment deci-
sion-makers as well as designers, developers and plant engi-
Publisher
neers, who are known by name. According to a study by the DECHEMA
Emnid Institute, CITplus has an average of 3.4 co-readers. VDI-GVC (ProcessNet)
As the official publication of ProcessNet, the combination Publishing Director
of the two associations and co-publishers VDI-GVC and Dr. Heiko Baumgartner
DECHEMA,CITplus provides its readers with decisive and often
exclusive (background) information for their day-to-day work. Commercial Manager
The editorial spectrum ranges from pumps, compressors and Sciences
compressed air technology to filter and separation technology, Vanessa Winde
mechanical process and bulk materials handling technology as
Product Manager
well as software for processes and methods up to MSR and
Dr. Michael Reubold
automation technology.
Editor-in-Chief
Wolfgang Sieß
Advertising
Stefan Schwartze
Marion Schulz
Thorsten Kritzer
Content Subscription
3 Dates & Contents 12 Portal € 225 (+ VAT)
4 Dates & Contents 13 Newsletter
5 Fachgebiete/ Einzelthemen? 14 Achema ISSN
6 Prices & Formats 15 Native Advertising PLUS 1436-2597
7 Formats 16 PRO-4-PRO
8 Technical Specifications 17 WebSeminars & EKBs Format of the magazine
9 Analysis 18 General Terms and Conditions DIN A4
10 Specialist Committee 19 Contact
11 Wiley Online Library 20 Publisher
iPad Title © fenskey - stock.adobe.com
3 | 2021 MEDIA GUIDE
Dates & Contents
Issues 1–2 3 4 5 6
Publishing Date 08.02.2021 08.03.2021 08.04.2021 07.05.2021 04.06.2021
Advertising Deadline 25.01.2021 22.02.2021 24.03.2021 23.04.2021 19.05.2021
Editorial Deadline 11.01.2021 08.02.2021 11.03.2021 09.04.2021 05.05.2021
Filtech Solids Dortmund Hannover Messe Sensor+Test MSR-Spezialmesse
Cologne Dortmund Hanover Nuremberg Hamburg
23.–25.02.2021 17.–18.03.2021 12.–16.04.2021 04.–06.05.2021 09.06.2021
Maintenance European Coatings Show MSR-Spezialmesse transport logistic 2021 Achema
Trade Fairs Dortmund Nuremberg Halle (Saale) Munich Frankfurt/M
24.–25.02.2021 23.–25.03.2021 14.04.2021 04.–07.05.2021 14.–18.06.2021
Interpack CERAMITEC 2021 LogiMAT
Düsseldorf Munich Stuttgart
25.02.–03.03.2021 18.–21.05.2021 22.–24.06.2021
ComVac
Maintenance Achema
Hannover Messe
Trade Fair Issues Achema Solids
Achema Fair Main Issue
Fair Pre Issue
Fair Pre Issue
Compressors | Systems | The whole
Filtration and Bulk Material
Specials Compressed Air Devices | world of process
separation Technology
Technology Components engineering
Subject areas*
• Systems
• Devices ◼ ◼ ◼
• Components
• Industrial Engineering
• Safety
◼ ◼ ◼
• Mechanical
Processes
• Bulk Material ◼ ◼ ◼ ◼
Technology
• Logistics
• Measurement,
Control, Regulating,
Automation ◼ ◼ ◼
Engineering
• Drive Technology
• Pumps
• Compressors
• Compressed Air
◼ ◼ ◼
Technology
• Thermal Processes
• Chemical Processes ◼ ◼
• Materials and Gases
Level Temperature | pH | Explosion Flow
Product Forum
Measurement Pressure | Analytics protection Measurement
*Please find the individual topics within the subject area on the following page ·············▶
4 | 2021 MEDIA GUIDE
Dates & Contents
Issues 7–8 9 10 11 12
Publishing Date 06.08.2021 10.09.2021 08.10.2021 09.11.2021 07.12.2021
Advertising Deadline 22.07.2021 26.08.2021 23.09.2021 26.10.2021 23.11.2021
Editorial Deadline 09.07.2021 13.08.2021 09.09.2021 12.10.2021 09.11.2021
MSR-Spezialmesse SCHWEISSEN & SCHNEIDEN A+A SPS Smart
Ludwigshafen Düsseldorf Düsseldorf Production Solutions
15.09.2021 13.–15.09.2021 26.–29.10.2021 Nuremberg, 23.–25.11.2021
Ilmac FachPack MSR_Spezialmesse
Trade Fairs CH-Basel Nürnberg Landshut
21.–23.09.2021 28.–30.09.2021 27.10.2021
ECCE13 + ECAB6 NAMUR Hauptsitzung
Berlin Bad Neuenahr
19.–23.09.2021 November 2021
Achema
Trade Fair Issues Fair After Issue SPS
Packaging | SIL | ATEX
Specials Maintenance Pumps Industry 4.0
Logistics Explosion protection
Subject areas*
• Systems
• Devices ◼ ◼ ◼
• Components
• Industrial Engineering
• Safety
◼ ◼
• Mechanical
Processes
• Bulk Material ◼ ◼
Technology
• Logistics
• Measurement,
Control, Regulating,
Automation ◼ ◼ ◼ ◼
Engineering
• Drive Technology
• Pumps
• Compressors
• Compressed Air
◼ ◼
Technology
• Thermal Processes
• Chemical Processes ◼ ◼
• Materials and Gases
Safety Hoses | Pipes | Level Engineering-Software Flow
Product Forum
Technology Fitting Technology Measurement Process IT Measurement
*Please find the individual topics within the subject area on the following page ·············▶
5 | 2021 MEDIA GUIDE
Subject areas | Topics
• Systems • Industrial Engineering • Mechanical Processes • Measurement, Control, • Pumps • Thermal Processes
• Devices • Safety • Bulk Material Tech- Regulating, Automa- • Compressors • Chemical Processes
nology tion Engineering • Compressed • Materials and Gases
• Components
• Logistics • Drive Technology Air Technology
Devices + Components Plant Safety Filling Technology Drive Technology Fittings for Pumps and Coatings
for metering, emptying, conveying, Emission protection, extractor overspill protection, Big Bags, Drive electronics, speed controllers, Compressors corrosion protection,
transporting, storage, packaging and systems, emission monitoring containers, metering equipment, rotary encoders, frequency invert- pressure reducers, taps, high pres- wear protection, linings
filling, calcining systems, coolers, reac- systems, dust removal systems, barrels, IBC, silos, closing systems, ers, gear units, couplings, motors, sure fittings, flaps, condensation
tors, recycling systems, sintering plant, dust measurement devices weighing systems, filling systems actuators, inverters, motion control, drains, actuating devices, inspection
vacuum systems, wear and abrasion control cabinet systems, housing glasses, gate valves, valves, sam-
protection, coating, heat recovery, heat systems, cables and optic fibres, pling devices
exchangers, weighing sensors
Treatment Systems Industrial Protection Conveying, Transportation, Storage Asset Management Sealing Solutions for Pumps and Catalysis
waste water / sewage technology, flue MAK measuring devices , metal removal equipment, conveyor FDT, EDDL, software, Compressors
gas cleaners, solvent recovery, neutral- separators, metal detectors, belts, emptying machines, diagnostic tools flat seals, mechanical seals, leakage
isation, sludge treatment, incineration, safety clothing, masks, hazardous powder pumps, locks, monitoring, O-rings, gland packings,
process water, ultra-pure water substance handling, emergency bucket conveyors, containers, profiled seals, sealing materials
showers, gas warning devices, nozzles, air injectors, barrels,
protective equipment fluidisation, ventilation,
pulsed air equipment,
handling systems, lifting gear,
tipping equipment, palletising
systems, pneumatic conveyor
systems, chain conveyors,
sacks, ICBs, Big Bags, helical
conveyors, vibrating hoppers,
silos, tanks, vacuum conveyor
systems, vibrators
Valves Electrical Explosion Prevention Compacting Technology HMI Compressed Air Technology Technical Gases
pressure reducers, vent valves, taps, lighting, EEx p systems, housings, agglomeration, pressing, pelletisers, writers, keyboards, monitors preparation, filters, condensation, systems, supply, processes
high pressure valves, flaps, conden- heaters, lift trucks, motors, MSR tablet technology drying, networks, heat recovery
sation drain valves, mixing valves, technology, switching devices,
non-return valves, actuators, inspection electrostatic charge protection
glasses, gate valves, safety valves and systems, vacuum cleaners, fans,
fittings, fittings, valve blocks, sampling warning devices
devices
Containers Engineering/Services Measurement, Control, Communication Compressors Thermal Separation
autoclavs, fermenters, columns, reac- plant planning, biological systems, Regulation of Bulk Materials bus systems, HART, oil-free compressors, contracting, Technology
tors, agitator vats, containers, mixers large-scale plant, pharmaceutical displays, data recording, measuring interface technology, wireless piston compressors, compressed distillation, crystallisation, extraction
plant, validation devices for pressure, flow, humid- air technology, screw-type compres-
ity, fill level, bulk material flows, sors, blowers
temperature, filter monitoring,
cameras, material testing devices,
process control, process control and
visualisation technology, control
devices, switching systems, remote
diagnosis, remote maintenance,
thermo-analysis, powder analysis,
particle analysis and characterisa-
tion, weighing
Seals Industrial Fire Protection Mixing Technology Measurement Technology Pumps Dryers
scrapers, sealing materials, throttle fire detection, central fire alarm dispersion units, kneaders, sensors, chromatography, high density material pumps, meter- drum dryers, vacuum dryers, fluidised
seals for liquids and gases, flat seals, systems and extinguishing systems, agitators, mixers measurement of density, flow rate, ing pumps, eccentric pumps, barrel bed dryers, freeze-dryers, convection
mechanical seals, flange seals, hydraulic smoke and heat extraction systems pressure, moisture, filling level, pH, pumps, centrifugal pumps, piston dryers, belt type dryers
seals, piston rings, leakage monitoring, dew point, temperature, viscosity, pumps, magnetic drive pumps,
diaphragm and bellows seals, O-rings, calibration technology, measure- diaphragm pumps, hose pumps,
pneumatic seals, profiled seals, static ment transducers, process analysis, vacuum pumps, gear pumps
seals, gland packings, shaft seals pH measurement, spectroscopy
Piping Technology Maintenance, Servicing, Safety and Environmental Software Pipes Heat Transfer
heaters, fittings, flanges, corrosion Turnaround Technology process visualisation, quality heating, fittings, flanges, corrosion plate-type heat exchangers, condens-
protection, compensators, leak location, industrial fire protection, assurance, recipe management, protection, compensators, leak loca- ers, heat transfer media, evaporators,
pigging technology, electrical explosion protection, simulation, validation plant simula- tion, pigging technology, pipelines, coolers, heating coils, spiral heat ex-
piping, branches, atomisers non-electrical explosion pro- tion, asset management, operation branches, atomisers changers, tube-bundle heat exchangers
tection, plant safety, industrial and process data recording, ERP,
protection information management, MES,
plant information management,
plant intelligence, production data
management, SCADA, supply chain
management
Hoses Non-electrical Explosion Protection Mechanical Separating Control Technology High Pressure Hoses, Couplings, Materials Technology
compressed air hoses, compressed bursting discs, detectors, pressure Technology control units/PLC, process control Leak Location, Hose Lines glass, ceramics, polymers, metal,
air coils, formed hoses, high pressure relief, decoupling systems, explo- separators, decanters, flotation, systems, switching cabinets, control special materials
hoses, couplings, leak location, profiled sion diverters, relief valves, explo- filters, classifiers, vibrators, sieves, rooms/control centres
hoses, hose lines, hose materials, sion flaps, explosion suppression, sedimentation, separators, washers,
protected and insulated hoses, shrink flame detectors, flame barriers, cyclones, centrifuges, diaphragm
tubes, special hoses, connection spark detectors, spark extinguishing filtration
elements systems, inertion systems
Software Cleaning Technology Packaging Technology Weighing Technology
CA-x tools, maintenance planning, sweeping / vacuuming machines, labelling, packaging materials, industrial weighing machines,
isometric drawings, planning, quality CIP-/Sip-cleaning, cleaning agents, palletising machines, tablet presses, metering weighing machines
management, validation, certification clean room technology, blast automatic closing machines
cleaners
Technical Gases, Materials Tech- Crushing Technology
nology, Micro-process Technology , crushers, atomisers, granulating
Engineering, Services, Technikum, machines, homogenisers, mills
Mini-plant
6 | 2021 MEDIA GUIDE
Prices & Formats
Advertisements width/height (mm) Price € Bound-in inserts* width/height (mm) Price €
1/1 Page 210 x 297 8,080 2-page A4* 210 x 297 6,650
1/2 Page portrait 90 x 260 4,820
3-page A4 + side flip* 207 + 105 x 297 8,455
1/2 Page landscape 185 x 128 4,820
4-page A4* 420 x 297 9,215
Juniorpage 137 x 190 5,340
* Head: 3 mm; Foredge: 3 mm; Foot + right: min. 3 mm
1/3 Page portrait 58 x 260 2,980
1/3 Page landscape 185 x 85 2,980
Loose inserts3 weight Price €
1/4 Page classic 90 x 128 2,490
up to 25 g 300
1/4 Page portrait 43 x 260 2,490
up to 50 g 385
1/4 Page landscape 185 x 63 2,490
1/8 Page classic 90 x 63 1,630
1/8 Page landscape 185 x 30 1,630
25 % discount on regular Reprints and ePrints
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Prices for printing and delivery of your reprint, as well
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Inside front/back and and display ad or bundling of articles) are availa-
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page, Back page11
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6 Advertisements 10 %
The new price list comes into effect on
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publisher in advance and Wiley-VCH GmbH has
exclusive rights of it for 6 months.
7 | 2021 MEDIA GUIDE
Formats
1/1 Pages
Type Area/Bleed Size 1/2 Pages
Type Area/Bleed Size Juniorpage
Type Area: Type Area: Type Area:
185 x 260 mm portrait: 90 x 260 mm 137 x 190 mm
landscape: 185 x 128 mm
Bleed Size: Bleed Size:
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portrait: 102 x 297 mm
landscape: 210 x 147 mm
1/3 Pages
Type Area/Bleed Size 1/4 Pages
Type Area/Bleed Size 1/4 | 1/8
Pages Type Area/Bleed Size
Type Area: Type Area:
portrait: 58 x 260 mm portrait: 43 x 260 mm Type Area:
landscape: 185 x 85 mm landscape: 185 x 63 mm classic: 90 x 128 mm
Bleed Size:
Bleed Size: Bleed Size: classic: 102 x 147 mm
portrait: 70 x 297 mm portrait: 54 x 297 mm
landscape: 210 x 104 mm landscape: 210 x 82 mm Type Area:
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landscape: 185 x 30 mm
Bleed Size:
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8 | 2021 MEDIA GUIDE
Technical Specifications
Magazine format Please observe the following points:
210 x 297 mm (width x height), A4 size 1. Embed all text or convert it into streams.
185 x 260 mm (width x height), print space 2. Use only CMYK colours.
Number of columns: 3; column width 58 mm or 3. With pixel-oriented data formats, we require a
Number of columns: 4, column width 43 mm resolution of at least 250 dpi.
4. Do not compress JPG files too strongly, or this
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Sheet offset, adhesive binding “maximum” or “high” quality gradings.
Colours To avoid errors, please observe the following:
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ther. Attach a hard copy/print-out to the layout
Screen ruling check. Ensure that no RGB colours are used in any
70 ruling files, including the associated files. For files from
Print profile: ISO Coated_v2_300 (39L) programmes not intended for the creation of
printed documents (e.g. Word, Excel, Powerpoint),
Loose inserts the files must always be converted. This means
Minimum insert size: 105 x 148 mm (w x h) inevitable changes in data and considerable addi-
Maximum insert size: 200 x 287 mm (w x h), tional work, which we have to add to your invoice.
the back fold must be on the long side (287 mm)
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9 | 2021 MEDIA GUIDE
Analysis Reader structure:
Regional circulation
Circulation Analysis* 7.6 %
Printed copies 20,000
Actually circulated copies 19,768
Subscribed copies 10,569 3.9 %
15.6 % 9.4 %
Free samples 9,199
* 1st quarter 2020
5.1 %
Size of business unit 12.5 %
1 – 49 employees 25 %
50 – 99 employees 9% 6.0 %
16.3 %
100 – 199 employees 10 %
200 – 499 employees 12 %
500 – 999 employees 9% 9.8 %
11.1 %
1000 and more employees 32 %
No details 3%
ROW 8.6 %
Decision-making competence for investments
CITplus is the official publication Make specific specialist recommendations 67 %
of ProcessNet
Make definitive decisions together with colleagues 66 %
The personal members of the VDI association
GVC (about 10,000) receive CITplus continuously Obtain information 61 %
in the context of their membership. Make preparations for decisions with analyses
60 %
and evaluations
Provide suggestions 60 %
Make definitive decisions alone 35 %
The decisions are made by employees
22 %
subordinate to me
Industries/Sectors/Specialisms/
No details 3%
Professional groups
Chemical industry 43 %
Machinery/plant/equipment construction 22 % Job charasteristic: field of activity
Pharmaceutical industry 10 % Construction, technical planning, 48 %
production division, R&D
Engineering offices for technical planning,
9% 10 %
maintenance and repair Sales, marketing
Colleges of further education, colleges and universities 7% Executive management 23 %
Food and fodder industry 5% Technical operations, maintenance 10 %
Electrical engineering, precision mechanics and optics 2% Trining, education 5%
Mining, exploitation of oil, gas, stone and minerals 1% Consulting, controlling 3%
Energy + Water supply 1% not specified and other 2%
10 | 2021 MEDIA GUIDE
Specialist Committee
Prof. Dr.-Ing. Norbert Kockmann, Prof. Dr. Thomas Hirth
TU Dortmund, Faculty of Biological and Vice President for Innovation and Inter-
Chemical Engineering, Working Group national Affairs of Karlsruhe Institute of
Apparatus Design, is the deputy head Technology (KIT). Hirth is a member of
of the ProcessNet professional group Germany`s BioÖkonomieRat and Chair-
PAAT — process, apparatus and systems man of the ProcessNet Executive Board.
engineering.
Prof. Dr.-Ing. Wolfgang Peukert Prof. Dr. Roland Ulber
Professor of Solid Material and Boundary Kaiserslautern Technical University
Layer Process Engineering at the Univer- Faculty of Mechanical and Process Engi-
sity of Erlangen-Nuremberg and is chair- neering, professor of Biological Process
man of the ProcessNet association for Engineering and representative of the
Particle Technology and Product Design. Dechema association for Biotechnology
in the specialist committee of CITplus.
Prof. Dr. Ferdi Schüth Dr. Hans-Erich Gasche
Max-Planck-Institute for Coal R
esearch, Director Process & Plant Safety,
Mülheim, chairman of the ProcessNet Bayer Technology Services, Leverkusen,
association for Reaction Technology and Chairman of the working group “Lessons
chairman of the coordination group for from Process Safety Incidents” within the
Chemical Energy Research. ProcessNet section “Plant and Process
Safety”.
Dipl.-Ing. Eva-Maria Maus Dr. Christian Poppe
is the deputy chairperson on the Process- is Director Technical Service, Covestro,
Net specialist community for chemical as well as chairman of the VDI depart-
reaction technology and deputy chairper- ment “Operation of Process Systems”
son of the specialist group for membrane (GVC0 3 Operations).
technology.11 | 2021 MEDIA GUIDE
Wiley Online Library
We offer customized advertising
campaigns according to: Leaderboard
• countries (geographical distribution)
• Magazines (more than 1,500 journals)
• topic channels (more than 120 topic
channels)
• Link to the homepage or deposit
of a PDF file
Facts
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• 25 million visits
• 65 million page views
Request your customized offer:
Marion Schulz (Account Manager)
Tel.: +49 6201 606-565
E-Mail: mschulz@wiley.com
Rectangle
Basic prices on a magazine Price € TKP Price € TKP
incl. geo-targeting
e. g. Chemie Ingenieur Technik –
available impressions approx. 50,900 / month
Leaderboard Banner (728 x 90) 69 79
Rectangle Banner (300 x 250) 89 99
TKP = price per thousand12 | 2021 MEDIA GUIDE
14
B2B-Website www.chemanager.com
B2B-Audience Portal: www.chemanager.com/CITplus
Desktop
chemanager.com is the portal for top executives and decision makers of the
chemical and pharmaceutical industry and the relevant supply and applica-
tion sectors. Everybody who wants to stay on the cutting edge of industry
news should not miss chemanager-online.com.
Online-Advertisement
Give your company an image, show your presence, communicate a
product launch – in short: benefit
benefit from our scope. Complement your
print campaign and increase your market penetration with an image
campaign on chemanager.com/CITplus.
chemanager.com.
Feature
Leaderboard 728 x 90 Pixel € 1,460 / month, run of site* Portal
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Skyscraper** 120 x 600 Pixel € 1,520 / month, run of site*
Medium Rectangle 300 x 250 Pixel € 2,030 / month, run of site*
* “run of site“ means that the ad placements may appear on any page of the target site. They will be shown
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**the mobile optimized version requires an additional Medium Rectangle format Leaderboard
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Whitepaper | Application Note
The ideal format to present your expertise in full detail and to
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perfect presentation form for companies, whose content differs
from their competitors‘.
Scope of Service: Teaser text, product photos,
company contacts, PDF for download
€ 950 / 6 months
Webcast | Video
This multimedia advertising format is the perfect complement
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Scope of Service:
Teaser text, product video, company address
€ 950 / 6 months.
User Data
Page Impressions 105,616
Visits 67,300 Medium
User 54,518 Rectangle
Average 1st half 2020
€ 2,030
See next page for technical specifications13 | 2021 MEDIA GUIDE
15
Newsletter: www.chemanager.com
www.chemanager.com/CITplus
With alternating German- and English-language
free-of-cost newsletters, CHEManager provides its
subscribers with important market and company
news on a weekly basis. In addition to latest news,
exclusive interviews and top stories the newsletters
inform about products, services and events.
Newsletter: Banner formats & prices
Publication: bi-weekly. With the booking
of a „Feature“, your content will be placed on Exclusive
one of the prominent feature positions access to your
customers
Full Banner 468 x 60 Pixel € 990
Single Sponsored
Medium Rectangle 300 x 250 Pixel € 1,980 Newsletter
€ 5,945
1 rectangle image,
Feature
2.000 characters, € 1,050
Newsletter
Image format: JPG, PNG
Combo offer:
€ 2,500
Feature on website + newsletter
Full Banner
€ 990
Newsletter Key Figures
German edition
Recipients 2,800
Average opening rate 52.7 %
Average Click Through Rate (CTR) 20.9 %
English edition
Recipients 3,880
Average opening rate 44.2 %
Average Click Through Rate (CTR) 9.9 %
Average 1st Half Year 2020
Medium
Rectangle
€ 1,980
Technical Data:
Please send your files by mail to your sales representative.
We will take care of all further steps. Feature
€ 1,050
Banner
Size of data: max. 100 KB
Data formats: GIF, JPG, PNG, HTML5, any kind of Redirect/Tag
Target-website: please tell us the exact URL, where your
banner should be linked to.
Webcast
Data format: any video format is possible
Size of data: max. 40 MB or Youtube linkACHEMA Highlights 2021 Optimally
combined
Get into the focus of Package dea
t
ls
on reque s
CITplus readers
8 February 8 April
Achema Fair Pre-Issue Achema Fair Pre-Issue
CITplus 1-2/2021 CITplus 4/2021
Publishing Date: 8 February 2021 Publishing Date: 8 April 2021
Advertising Dealine 25 January 2021 Advertising Deadline: 25 January 2021
4 June
Fair Issue incl. copy distribution Achema Daily Newsletter
at ACHEMA
14./15./16./17./18. June
CITplus 6/2021
Publishing Date: 4 June 2021 Focus point
Advertising Dealine: 19 May 2021 The Whole World of Process Technology
Special section “ACHEMA Market Place”
Present your product launch at the leading
trade fair of the process industry
Choose the appropriate advertising form for your company from
our wide range of offers and show your presence in the market!
Image Campaign ACHEMA-Marketplace ACHEMA-
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and stand number. Medium
Rectangle
€ 2.050 € 1.980
1/4 page 4c € 2,490 Product Information
ca. 1/4 page text ad with max 1,400 characters,
incl. spaces, company contact details & stand number.
€ 1.035 Full Banner
€ 990
*Author’s notes must be observed.15 | 2021 MEDIA GUIDE
Native Advertising PLUS
ADVERTORIAL
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se vitio etur secere, sit laborempore, que do-
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Native Advertising Plus
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cone doluptati dendi ne soloreribus eumqui-
With Native Advertising Plus you inform the
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musdae. Animaximus millab id magnient et aut
dolut esercius idus, sanders peliquam ipsa que
4.400– –4,600
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Zeichen
readers with content which you or your
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inkl. caption included
Bildlegenden
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PR agency have produced with the objective of sam, unt omni anto doluptur re preiur ad quia-
tur aceserferum rerae nobis quiasseque pores
increasing the level of awareness of your
dolorec toratur eperum, quides quia et volorro
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dis dellorum quia dolendem si dollest essequas
company. The article communicates your
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know-how in the sector, establishes the experts
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quae delictotat resseditiis ese laut et aligendae eum faccus experum simus quat inus, ulparciatque volupta
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in your company as thought leaders in the veles et qui consedi doluptu riaeperem eosti-
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hent errum il esseque ipis doloratem. Et et hit,
venienditis idellorum quam, coreperum eosti-
um quos doles exceatius vendeli quamus ul-
parum, comnis as rat.
market and in turn has a positive effect on the erateni maiostrum cum eum inimus aboritat el-
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Atust landipide excepratur? Intes erehen-
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perception of your brand. Integration of the
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modios et volorat quis auda sitibus, to dolupti verupisquia suntotae parum excerrum quidunt atem adisiminci sundae num fuga. Sit mossi-
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content in the established look & feel of the
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editorial content of the publication, both in eos et vendae. Dust, nos doluptatis ad molor
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maios si bla consequas id eos.
soluptaquia net facerunt et
exceaquia si assincto tet aligent iberovidebis
volorib usandae ptatquis quiam dolorrunt utem
quam excepel ipsus peritis aut voloria conse-
print and online, and with naming of the author am et fuga. Sandae. Loribeaquia erchit quibea
cullabo. Nonemol estionsecto et et eosam, se-
odiate si rem eatum unt et volore lam, qui bla-
cipsus est is dolest asperio. Ciur, sitas ero
quia cum int voloratetum volor sequatur, siti-
busam nobis everspe llutes mil expellorrore
together with contact information for feedback
quas et, quam re cus earchil ibust, qui re, que vendus rae di offictem aut quaspietur? Tions- non eatur apientus ium earum re vente eum es
que ab ipsum res ex ea que veligenit, quistiu equiam voluptates eos etur am, ommolor emo- conecti con consedis estota volorro rrorehen-
lectae consedi im qui tem facerae. Nequati an- dis sitatior siminit vit es molore con ra nihil iunt
and enquiries.*
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nditiusdae eum latur? Utempe quiae ilisquo
ommodit fuga. Ut faccus, quias aut ex et etur,
qui consequi ut lique suntem nonet unt hicture
ribus, ne velenimusdae ratum laboriae velisci-
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dolores suntium fugiaeces si vellitatia niende-
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rerum ipiduci tibusda ntempor enimus accae. Kontakt
1/1 Page
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4,075 €
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2| 10 · 2020
ADVERTORIAL ADVERTORIAL
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pore, que doloribus eriberataqui 1,200
1.200 –– 1,400
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characters
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loribus eriberataqui cor autenih icipsum dolo- vitatempore voloreium quiateturi oditis ipsan- cae plis eseque idit faceat quas- inkl. included
Bildlegenden
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1900––2,100
1,900 2.100characters
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inkl. Bildlegenden
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musdae. Animaximus millab id magnient et aut am et fuga. Sandae. Loribeaquia erchit quibea aut dolut esercius idus, sanders
dolut esercius idus, sanders peliquam ipsa que cullabo. Nonemol estionsecto et et eosam, se- peliquam ipsa que cusdaes ullut sersper ovitat estor apist incti res-
cusdaes ullut laboresti aborempores quisser quas et, quam re cus earchil ibust. laboresti aborempores quisser tibus non re pratur modi reic toriae
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sam, unt omni anto doluptur re preiur ad quia- modia arumquae delictotat resseditiis ese laut et sed et volorum recte officipsam,
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dolorec toratur eperum, quides quia et volorro ulparciatque volupta ur ad quiatur aceserferum rerae
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dis dellorum quia dolendem si dollest essequas que pores eume postiatias milicae posaper toratur eperum, quides quia et vo-
volenet archita tioriae expero elicias perernatur, iberios non net eatus, cust rem eriberf erate- Kontakt lorro quidebisto et erum alitatem-
te comni officate quaspe dia poria con nisse ni maiostrum cum eum inimus aboritat elen- Udit que id qui conse simus exped que vid molor repedis dellorum Kontakt
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Itatet mintem aditassit ratur?
te quaspe dia poria con nisse
1/2 Page 1/4 Page
2,050 € 10 · 2020 | 3 4|
1,035 €
10 · 2020
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From 15,400 EUR18 | 2021 MEDIA GUIDE General Terms and Conditions for Advertisements, Supplements, Digital Advertising 1. These General Terms and Conditions shall apply to all contracts (hereinafter referred to as client shall be entitled to a reduction in payment or cancellation of the contract. Complaints “orders”) relating to the publication of one or several adverts of one advertiser (hereinafter: – except if defects are not obvious – must be asserted within four weeks from receipt of “client”) in the magazines of Wiley-VCH GmbH (hereinafter: “publisher”) for the purpose of invoice and proof. dissemination and relating to the placement of online advertising on the publisher’s web- 14. (1) The client’s claims for damages shall be excluded unless provided for otherwise herein- sites. They shall also apply to orders for third-party supplements in the magazines published after. This exclusion of liability shall also apply in favour of the publisher’s legal representati- by the publisher. The client acknowledges these General Terms and Conditions upon placing ves and vicarious agents in the event that the client asserts claims against them. an order. (2) Claims for damages on account of death, injuries or adverse health effects as well as 2. Differing, conflicting or supplemental general terms and conditions of advertising clients claims for damages caused by a violation of essential contractual obligations shall be exempt will not be recognized as an integral part of the contract, unless the publisher expressly ag- from the liability exclusion in paragraph 1. Essential contractual obligations shall mean obli- rees to them. gations, the fulfilment of which is necessary in order to achieve the objectives of the contract, 3. The following shall apply to clients wishing to place more than one advert: The discounts Liability for damages caused by intentional or grossly negligent breaches of obligations on shown in the advert price list are only granted for advertisers’ adverts which appear in a prin- the part of the publisher, his legal representatives or vicarious agents shall also be exempt ted product within one year. The timescale begins on the date of appearance of the first ad- from the liability exclusion. vert, unless a different start date has been agreed in writing upon signing of the contract. The (3) The provisions of the German Product Liability Act (ProdHaftG) shall not be affected by size of discount is based on volume. If, within a year, fewer adverts are taken than originally the above. agreed, the publisher shall be entitled to re-calculate the discount based on the difference 15. Sample print-outs will only be provided where specifically requested. The client shall be between the actual and guaranteed number taken. responsible for the correctness of the returned samples. The publisher shall observe all error 4. Upon contractual signing, the client shall be entitled to release further adverts in addition corrections made known to it within the period specified upon sending the sample. Should to the volume stated in the order within the agreed timeframe or that stated in clause 3. the client fail to return within the specified period a sample sent on time by the publisher, 5. Order cancellations must be issued in writing. The cancellation charge imposed in the case approval for print shall be deemed to have been given. of cancellation on the deadline date for the placement of the advertisement (or thereafter) 16. Unless any specific sizing requirements have been given, the amount to be charged shall is the total order value. In each specific instance, however, the client is expressly granted the be calculated based on the print size that is normal for the type of advert. right to provide proof that the contractor suffered no loss, or at any rate only a lower loss. 17. The client avouches that his is the unconditional owner of all rights of use to the adver- 6. Orders for adverts and other marketing material to be published specifically and exclusive- tising material necessary for publication and distribution. In this respect he indemnifies the ly in specific issues, specific publications or in specific places in the publication must reach the publisher from all claims by third parties, and grants the publisher the rights of usage neces- publisher in sufficient time – i.e. not later than on the date specified in the order confirmation sary for publication of the advertising material. – for the client to be able to be informed before the advert deadline of whether the order can 18. The client avouches that he is entitled to set the hyperlinks connected to the online ad- be executed in the requested manner. vertising. The client furthermore affirms that he will abide by the applicable data privacy le- 7. Adverts and online advertising not directly recognizable as adverts because of their edito- gislation – in particular of the Federal and the Teleservices Data Protection Act– and also rial layout will be clearly marked with the word “Advert” by the publisher. impose such a responsibility on their employees. Should the client use special techniques 8. The publisher reserves the right to reject advert orders – including individual adverts under such as cookies or tracking pixels to obtain or collect data from the insertion of advertising a blanket contract – or orders for inserts, on grounds of content, origin or technical format, material in the online offering of the publisher, the client also affirms that they will abide by under its own standard and factually justified principles if the content of such orders contra- the precepts of the German Telemedia Act (TMG) and/or of the Interstate Broadcasting Treaty venes legal or regulatory stipulations or if their publication is unacceptable for the publisher. (RfStV) as well as the Federal Data Protection Act (BDSG) in the collection, processing and use This applies to orders submitted to branch offices, receiving agencies or representatives. of personal data. Orders for inserts are only binding for the publisher once the insert template has been sub- 19. Should the client fail to pay in advance, the invoice shall be sent immediately or within a mitted and approved. Inserts which, due to the format or appearance, may appear to the maximum of fourteen days after publication of the advert. The invoice must be paid within reader to be part of the newspaper or magazine, or which contain third-party adverts, shall the period given in the price list, starting from the date of receipt of invoice, unless a different not be accepted. Rejection of an order shall be communicated to the client without delay. In payment period has been agreed in individual cases. such cases, the publisher reserves the right to request repayment of any discounts granted. 20. In the event of a delay or deferral in payment, interest and recovery costs shall be added 9. The client is responsible for punctual delivery of proper ready-to-print material or sup- to the amount due. In the case of payment delay, the publisher may withhold further publi- plements or for punctual delivery of materials required for online advertising. In the case of cation under the order concerned until payment is made and demand advance payments for digital ready-to-print material the client undertakes to deliver proper artwork, complying in the remaining adverts. Where there is established doubt over the client’s ability to pay, the particular with the format or the technical specifications of the publisher, punctually for the publisher shall be entitled, even during the duration of an advertising contract, to make the print material deadline. The publisher shall request replacement for recognizably inaccurate publication of further adverts dependent on the prepayment of the sum due and the settle- or damaged printing material without delay. The publisher guarantees print quality customa- ment of outstanding invoices, regardless of the payment terms originally agreed. ry to that of the title concerned within the scope of the possibilities of the printing material. 21. The publisher shall provide, a copy of the advert along with the invoice. Depending on the Before a digital transmission of artwork, the client is responsible for ensuring by means of sui- type and scope of advertising contract, advert extracts, record pages or full record numbers table technical measures that the transmitted files are free of any computer viruses. Should will be provided. If a record can no longer be created, it will be replaced with a legally binding the publisher discover computer viruses in a file transmitted by e-mail, said file will be deleted certification from the publisher of the publication and distribution of the advert. immediately without the possibility of the client making any related claims. 22. In the event of a reduction in circulation, a price reduction may be claimed for contracts 10. Discernibly unsuitable or damaged ready-to-print material and/or advertising material is for a series of adverts if, in the overall average of the insertion year of the first advert, the to be replaced by the client immediately when requested to do so by the publisher. The cost average circulation stated in the price list or stated any other way or, if a circulation figure is of producing ordered ready-to-print material and/or of producing ordered advertising mate- not given, the average number of issues sold (for trade magazines, where appropriate, the rial as well as of substantial alterations to originally agreed versions that are requested by the average actual distribution) in the previous calendar year is not exceeded. A reduction in cir- client and for which the latter is responsible due to the technical quality of the ready-to-print culation is only deemed as a deficiency eligible for a price reduction if it amounts to material and/or advertising material supplied will be borne by the client. Should any deficien- – 20% for circulation of up to 50,000 copies cies in the ready-to-print material and/or advertising material not be immediately discernible – 15% for circulation of up to 100,000 copies during the review process, but only become discernible in the printing operation and/or upon – 10% for circulation of up to 500,000 copies insertion, the client is not entitled to raise any claims on account of an inadequate printout – 5% for circulation of up to 500,000 copies. and/or poor insertion. In addition, claims for price reductions are excluded for contracts if the publisher has given 11. Print documents will only be sent to the client if specifically requested. The obligation of the client sufficient notice of the reduction in circulation for the client to be able to cancel the safekeeping ends three months after expiry of contract. contract before publication of the adverts. 12. In the case of audio and/or video linked advertising (e.g. banners that cause a pop-up 23. The publisher shall not be responsible for any delays in performance caused by unfore- window to open when clicked on, in which audio and/or video content is reproduced) the cli- seeable events which the publisher cannot influence (such as strikes, lock-outs, disruption of ent is responsible for ensuring that the necessary approvals from GEMA [society for musical operations, etc.). After the cessation of such events, the publisher may either publish adverts performing and mechanical reproduction rights in Germany] or other copyright associations in the next possible issue of the printed work or online advertising medium, or withdraw and/or owners have been obtained. from the contract – entirely or in part. In this context, the client shall not be entitled to claim 13. The client shall be entitled to a reduction in payment or a corrected replacement advert damages. in cases of fully or partly illegible, incorrect or incomplete printing of adverts, but only to the 24. The place of performance and exclusive place of jurisdiction for all disputes shall – to the extent that the purpose of the advert is affected. This shall be excluded if the defect results extent permitted by law – be the publisher’s headquarters, at present Weinheim, Germany. from incorrect ready-to-print material (see clause 10 above). Should the publisher allow the 25. The legal code of the Federal Republic of Germany shall be applicable under exclusion of timeframe given to him to elapse or should the replacement advert still be incorrect, the the United Nations Convention on Contracts for the International Sale of Goods.
19 | 2021 MEDIA GUIDE
Contact
CITplus · Boschstrasse 12 · 69469 Weinheim · Germany · Fax: +49 (0) 6201 606 100
Media Consultants
Stefan Schwartze Marion Schulz Thorsten Kritzer
Tel.: +49 (0) 6201 606 491 Tel.: +49 (0) 6201 606 565 Tel.: +49 (0) 6201 606 730
sschwartze@wiley.com marion.schulz@wiley.com thorsten.kritzer@wiley.com
Editorial Sales Representative
Wolfgang Sieß Dr. Volker Oestreich Dr. Michael Leising
Chefredaktion Tel.: +49 (0) 721 7880038 Tel. +49 (0) 3603 89 42 800
Tel.: +49 (0) 6201 606 768 voe@voe-consulting.de leising@leising-marketing.de
wolfgang.siess@wiley.com
Product Manager Assistant Order Management
Dr. Michael Reubold Bettina Wagenhals Melanie Radtke
Tel.: +49 (0) 6201 606 745 Tel.: +49 (0) 6201 606 764 Tel.: +49 (0) 6201 606 557
michael.reubold@wiley.com bettina.wagenhals@wiley.com mradtke@wiley.com20 | 2021 MEDIA GUIDE
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