EXHIBIT AT BRITAIN & IRELAND'S LEADING TRAVEL TRADE EVENT - WWW.TOURISMSHOW.CO.UK
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EXHIBIT AT
BRITAIN & IRELAND'S
LEADING TRAVEL
TRADE EVENT
THE VERY BEST OF BRITAIN & IRELAND
WWW.TOURISMSHOW.CO.UK
CHAMPIONING TRAVEL
WITHIN THE BRITISH ISLES
FOR OVER 20 YEARS
Put your brand directly in front of domestic and inbound group tourism markets
at the UK’s leading travel trade event. The British Tourism & Travel Show will give
your business access to quality buyers that are seeking ideas to create trips, tours
and itineraries in 2022 and beyond.
Who Exhibits?
The British Tourism & Travel Show attracts 250
exhibitors showcasing the very best of Britain and
Ireland, many of whom have been with the show
since it started over 20 years ago. Visitors attend to
meet and do business with:
Attractions
Destinations
Hotels
Regional Tourist Boards
Transport Providers
Associations
Destination Management
Organisations and Sporting Venues
Previous exhibitors include:
Albatross Travel
Chatsworth
Continuum Leading Attractions
Devon’s Top Attractions
Harewood House
Hilton Worldwide
ITO Tours
Lake District Estates
Norman Allen Group Travel
The Royal Horticultural Society
The Ticket Factory
West Midland Safari and Leisure Park
A great show to meet the many past, present
and future group travel organisers coming to
Dunster in Exmoor and staying with us at the
Yarn Market Hotel.”
ANTONY BRUNT, PROPRIETOR, YARN MARKET HOTEL
Who Visits?
The British Tourism & Travel Show is dedicated to key decision makers who
organise itineraries for group tours and excursions. The show will attract
thousands of visitors across two days and will offer your brand unrivalled
access to this market, which is expected to boom in 2022 and beyond.
2837 92% of exhibitors 90% of exhibitors 12 hours of
attendees say that BTTS is made a great ROI networking time
important for business across two days
31% 27% 23% 10% 9%
Tour Coach & Coach Group Travel Travel Other Travel Trade
Operators Tour Operators Organisers Agents Professionals
Previous attendees included buyers from:
Aklams Coaches JAC Travel Richmond’s Coaches
All about TOURS Johnsons Coaches Saga Travel
Easton’s Holidays Kuoni Group Travel Leger Holidays
Edwards Coaches Luckett’s Travel Titan Travel
Glenton Holidays Over 50’s YHA Group U3A
Harry Shaw Ramblers Holidays Women’s Institute
IOW Tours Reays Coaches Woods Travel
Attracting an
audience with real
buying power
An integrated marketing campaign reaches
thousands of tourism professionals before
the show and will incorporate:
Advertising and editorial in all relevant media including
Coach Touring, Discover Britain for Groups, Blueprint
Travel Media, Coach Tours UK, Destination UK, Group
Travel Today, Group Travel World, Group Travel
Destination Europe
Organiser and routeone magazine. Dedicated to buyers that are
preparing to meet pent up demand
Partnerships with leading associations including the for overseas visits, this zone
Coach Tourism Association (CTA), the Association of includes attractions, destinations
Group Travel Organisers (AGTO) and the Confederation and hotels in mainland Europe.
of Passenger Transport (CPT). Teamed with a keynote session
An e-marketing campaign to a comprehensive and from CPT about changes to
continually updated database. European coach travel, the Show
gives visitors great insight into
Direct Mail to active travel trade buyers. how to restart overseas tours in
A sophisticated digital marketing campaign, including 2022 and beyond.
SEO, social media, adwords, and retargeting.
ACCLAIMED
22 SEPTEMBER | BIRMINGHAM
AWARDS
Timed to coincide with the British Tourism & Travel Show, the British Coach
Tourism Awards is the ultimate celebration of excellence and achievements
across the coach tourism industry. Now in its 16th year, the 2021 event
will take place on the 22 September at the National Motorcycle Museum,
directly opposite the NEC. The BCTAs is the only national awards scheme
dedicated to coach tourism. If you want to do more business with this
lucrative market, join the industry at a spectacular evening for unrivalled
networking opportunities with the crème de la crème of the industry!
For more information, visit www.britishcoachawards.co.uk.
BE A PART OF THE SUCCESS.
BOOK YOUR STAND TODAY!
All stands include: Exhibitor Manual
• FREE daily stand cleaning Once you’ve booked your
• FREE basic entry in show guide stand you’ll receive our
• FREE marketing & PR support comprehensive exhibitor
• FREE access to meeting planner manual. It contains all the
information you need to know
Shell scheme stands include: about exhibiting, including:
• FREE services as above stand construction, rules and
• FREE stand carpeting, lights, regulations, services, utilities,
walling and name board forms and deadlines – in fact
* Please note that shell scheme stands have white everything you require to have
walls with blue carpet a smooth and successful show!
2021 Stand costs and options
Stand type 2021 Rates
Shell scheme £380+VAT per sqm
Space only £340+VAT per sqm
Sponsorship Opportunities
All exhibitors have access to a wealth of additional ways to maximise exposure pre,
during and post-show. Whether you’re looking for lead generation, to increase brand
awareness or to develop partnerships that will get your business moving, we can
create the perfect package for you from just £50+VAT.
Meeting Planner
Those who engage with pre-arranged meetings
are proven to have a more successful event.
Our easy to use Meeting Planner is available
exclusively to exhibitors and verified
buyers and allows you to build a bespoke
programme of appointments across the
two days. Access is FREE of charge
and will become an essential part
of your exhibiting experience.
For a bespoke package aligned
to your business development
objectives, contact: Lloyd Jones
on 01733 889684 or email
ljones@divcom.co.uk
The industry supports the
British Tourism & Travel Show...
MEDIA PARTNERS SUPPORTING PARTNERS
Ground Floor, The Brinell Building,
30 Station Street, Brighton BN1 4RB
Email: info@divcom.co.uk www.divcom.co.uk
We connect, educate and strengthen business communities
through market-leading events, publications and eMedia.
CELEBRATING THE VERY BEST
OF BRITAIN & IRELAND
WWW.TOURISMSHOW.CO.UK
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