Headlines March - April 2019 - 01474 361 200 WWW.MAISONMAURICE.CO.UK - Maison Maurice
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Headlines March - April 2019
ON TRADE
01474 361 200 WWW.MAISONMAURICE.CO.UK
SALES@MAISONMAURICE.CO.UK
Maison Maurice
Dear Customer…
Welcome to the spring Sport once again takes on 17th March - the ideal
edition of Headlines, packed centre stage as we move opportunity for pubs and
full of great seasonal deals to into Spring, with plenty of bars to promote their best
support you in driving sales opportunities to increase Irish food and drinks offers.
and profit during the months footfall and create a great On 23rd April we celebrate
of March and April. atmosphere. The Six Nations St George, the perfect
reaches its climax in March time to highlight English
Easter is the first bank
and for football fans there brands and traditions. Add
holiday weekend of 2019
are the Euro 2020 qualifier theatre and excitement to
and is a fantastic four day
matches in March and your outlet by decorating
opportunity for the On Trade
Champions League quarter for saints days and ask
to increase footfall and
and semi-finals in April. We your suppliers if they are
revenue.
also have all the thrills of the providing specific saints day
Mother’s Day falls on Sunday Grand National on 6th April, point of sale kits.
31st March giving you the a unique day in the British
To make the most of these
perfect springboard to sporting calendar.
key opportunities Headlines
launch attractive food and
Saints days are key dates brings you a whole variety of
soft drinks offers guaranteed
for the Spring diary with soft drinks, cask, cider, lager
to make your outlet the place
St David’s Day on 1st March and spirits offers, in addition
to be.
followed by St Patrick’s to expert category advice.
MAR mar mar
SEPT
01 17 31
St david’s day st patrick’s day mother’s day
apr apr apr
6 19 23
apr
22
grand national easter st george’s day
HEADLINES · MAR-APR 2019
Maison Maurice
MAR-APR 2019 · HEADLINES
Maison Maurice HEADLINES · MAR-APR 2019
Maison Maurice
MAR-APR 2019 · HEADLINES
Maison Maurice HEADLINES · MAR-APR 2019
Maison Maurice
MAR-APR 2019 · HEADLINES
Maison Maurice HEADLINES · MAR-APR 2019
Maison Maurice
MAR-APR 2019 · HEADLINES
Maison Maurice
£72 £74
£74 £74
£74
£76
HEADLINES · MAR-APR 2019Maison Maurice
BEST OF THE BREWS
Amber Amber
Toffee, Hoppy Fruit, Toffee, Hoppy
Dry, Bitter, Fruity Spicy, Hoppy, Bitter
3.7% £ 75.95 4.5% £ 75.95
Golden Ale Pale Gold
Tropical Fruits, Citrus, Pine Citrus, Fruit, Malt
Sweet Malt, Soft Bitter Finish Citrusy, Spicy, Fruity
4.1% £ 75.95 3.9% £ 75.95
Amber Deep Gold
Orange Zest, Tropical Fruit Pine Resin, Grapefruit
Fresh, Orange, Grapefruit Resinous Hops, Grassy
4.2% £ 84.79 4.5% £ 86.42
Burnished Copper Amber, Chestnut
Peach, Apricot, Toffee Apple Barley Sugar
Toasted Biscuit, Caramel, Jam Toffee Apples, Peppery Hops
3.8% £ 78.75 3.5% £ 68.95
MAR-APR 2019 · HEADLINESMaison Maurice
BEST OF THE BREWS
Amber Deep Red
Gentle Sulphur, Light Fruit Malt Smoky, Roasted
Toffee, Crisp, Bitter Roasted, Malty, Full-Bodied
3.4% £ 78.77 4.5% £ 95.70
Amber Amber
Fruit Citrus Fruit Hop
Dry, Bitter, Moreish Rounded Hop Malt
3.7% £ 76.40 4.5% £ 85.55
Copper Copper
Citrus, Spicy, Biscuit Hoppy, Fruity, Sweet
Smooth / Sweet - Bitter Bitter, Fruity Palate
Balance
4.1% £ 85.58 4.0% £ 74.84
Amber Copper
Citrus, Hoppy, Fruity Fruit, Spice
Full, Sweet, Lingering Hop Bitter Finish, Malt, Roasted
4.3% £ 103.95 4.0% £ 93.75
HEADLINES · MAR-APR 2019Maison Maurice
BEST OF THE BREWS
Amber Deep Gold
Malt, Hops Floral, Orange, Zesty
Balanced Malt Bitterness Biscuit, Citrus Fruit, Crisp
4.1% £ 96.95 3.8% £ 83.75
Copper Straw, Golden
Blackcurrant, Caramel,
Pineapple, Citrus, Summer Fruits
Dry Finish
Grapefruit, Orange, Raisins Citrus, Lemon, Refreshing, Zesty
4.0% £ 82.95 4.2% £ 82.95
Amber Copper
Fresh, Clean, Hoppy Malty, Tropical Fruits
Hoppy, Dry, Refreshing Caramel, Sweet, Full-Bodied
3.6% £ 71.95 4.0% £ 87.50
Deep Red Pale Copper
Malty, Fruity Gentle Malt, Hop
Full-Bodied, Nutty Crisp, Biscuity
4.1% £ 83.25 3.6% £ 69.95
MAR-APR 2019 · HEADLINESMaison Maurice HEADLINES · MAR-APR 2019
Maison Maurice
MAR-APR 2019 · HEADLINESMaison Maurice HEADLINES · MAR-APR 2019
Maison Maurice
RECEIVE A CASE OF
PERONI LIBERA WHEN
YOU BUY 6 CASES OF
PERONI NASTRO AZZURRO
DISCOVER PERONI LIBERA 0.0%
BUY ANY 6 RECEIVE
Peroni Nastro Azzurro, Peroni Nastro Azzurro Gluten Free, Peroni Libera 0.0% FOC
Peroni Libera 0.0% (all 24 x 330ml) (all 24 x 330ml)
No & Low alcohol beer is worth £36.5M in the UK Beer Marketplace*
*GCA 52 W/E 14th July 2018. Valid during the promotional period only. Available while stocks last. Stock delivered direct to outlet alongside order. Promoter: Asahi (UK) Limited. Woking GU21 6HS
MAR-APR 2019 · HEADLINES
jJ365 Peroni Brochure Feature_210x297mm.indd 1 17/01/2019 15:27Maison Maurice
E R S O R I G I N A L
Y 3 G E T 1 B U LM
BUY AN
OR PEAR FREE
HEADLINES · MAR-APR 2019Maison Maurice
MAR-APR 2019 · HEADLINESMaison Maurice HEADLINES · MAR-APR 2019
Maison Maurice
MAR-APR 2019 · HEADLINESMaison Maurice HEADLINES · MAR-APR 2019
Maison Maurice
£22.50
PER BOTTLE
AVAILABLE AT
MAISON MAURICE
MAR-APR 2019 · HEADLINESMaison Maurice HEADLINES · MAR-APR 2019
Maison Maurice
MAR-APR 2019 · HEADLINESMaison Maurice
Mix & Match 4 bottles
&
Receive a POS kit Free
HEADLINES · MAR-APR 2019Maison Maurice
£18.99
MAR-APR 2019 · HEADLINESMaison Maurice HEADLINES · MAR-APR 2019
Maison Maurice
MAR-APR 2019 · HEADLINESMaison Maurice
SPECIAL OFFER
BUY ANY 2 CASES & GET A 3RD CASE FREE!
Normal Case price £9.99 + VAT
Buy 2 get a third case free equates to £6.66 + VAT
12 x 275ml
HEADLINES · MAR-APR 2019Maison Maurice
MAR-APR 2019 · HEADLINESMaison Maurice HEADLINES · MAR-APR 2019
Maison Maurice
OFFER APPLIES TO ALL SALTY DOG CRISPS FLAVOURS:
SEA SALT • SEA SALT & MALT VINEGAR • STRONG CHEDDAR & ONION
SWEET CHILLI • ROASTED JALAPENO • HAM & WHOLEGRAIN MUSTARD
FLAME GRILLED STEAK • SPICY CHORIZO
SALTY DOG NUTS FLAVOURS:
SALTED PEANUTS • DRY ROAST PEANUTS • HONEY ROASTED PEANUTS
SALTED CASHEWS • CHILLI PEANUTS
MAR-APR 2019 · HEADLINESMaison Maurice
RUBIS
CHOCOLATE WINE
Perfect for
Easter Weekend
BUY 2 BOTTLES GET
6 BRANDED SERVING
GLASSES FREE*
OUR PRICE
£7.99 (+VAT)
RRP £4.50 double
(20 shots a bottle)
*WHILE STOCKS LAST
LE CONTESSE
PROSECCO & ROSÉ
- 75cl -
£6.99
BUY ANY 11
GET 1
FREE
£7.99
per bottle
HEADLINES · MAR-APR 2019Maison Maurice
MAR-APR 2019 · HEADLINESMaison Maurice
S pecial
EASTER
Cantina Trevigiana Prosecco
£5.99
per bottle
KRAEMER MONTAND
BRUT ICE
£6.49
per bottle
£5.49
per bottle
HEADLINES · MAR-APR 2019Maison Maurice
WHILST STOCKS LAST
MAR-APR 2019 · HEADLINESMaison Maurice
MARQUIS DE BEL AIRES Chevalier du Chais
CHAMPAGNE Dry White • Red
£3.25
per bottle
£12.95
per bottle
HAZAÑA REANNE VALLEY
RIOJA
CRIANZA
BLANCO BUY ANY
5 GET
BUY 5 1 FREE
GET 1
FREE
£ 4.60
PER BOTTLE
£7.25
per bottle
HEADLINES · MAR-APR 2019Maison Maurice
AWARD-WINNING ENGLISH WINES NOW AVAILABLE
BUY 11 AND GET AN ORTEGA WHITE OR PINK FREE!
£16.45 £7.99 £7.99 £9.95
per bottle per bottle per bottle per bottle
Pelegrim English Ortega Classic Ortega The Naughty Hare
Sparkling N.V Ferment White Classic Pink Chardonnay
Ancient name for Pilgrim, produced 100% Ortega grape fermented A dry rosé wine with raspberry and 100% Chardonnay which is wild
in Kent with a classic style between mainly in stainless steel, blended cranberry flavours, rounded and a yeast fermented and aged in old
Champagne and Prosecco using the with barrel fermented wine to create great summer wine. French barrels to produce a classic
Bocelli
classic grape varieties and methods this excellent white wine. fresh full-flavoured wine but with
used in Champagne. great finesse.
PINOT GRIGIO
WHITE & ROSÉ
Bocelli
BUY ANY 11 x 75cl BOTTLES
GET 1 x 75cl BOTTLE
FREE
MAR-APR 2019 · HEADLINESMaison Maurice
BUY ANY 11 x 75cl
GET 1 x 75cl FREE
L as C amarcas
Buy any 11 x 75cl
get ONE FREE
WHILST STOCKS LAST
HEADLINES · MAR-APR 2019Maison Maurice
MAR-APR 2019 · HEADLINESMaison Maurice
BANK HOLIDAY
19th-22nd DELIVER A
CRACKING EASTER!
APRIL
The Easter Bank Holiday is a key 4 day opportunity to
increase footfall and sales for the On Trade. The evenings
are becoming brighter and longer and for the first time since
the New Year, many people will be using their time off to
see friends and family. Make your venue the go to place this
01 02 03 04
Easter with our cracking Easter advice!
HOLD EASTER THEMED PARTIES AND EVENTS EGGSCITING EASTER DRINKS
Promote your venue with Easter egg hunts,
competitions & quizzes to encourage return Chocolate Martini
visits with food and drinks bounce back
vouchers as prizes. With Lent finally coming to vodka
an end, why not treat your
customers to a chocolatey
Easter provides the chance to target cocktail to celebrate the
different customer groups including chocolate
occasion?
families, couples, or friends all wanting ice
to share quality time during the Bank Ingredients** Baileys
Holiday. A clearly promoted offer at your - 75ml Baileys Irish cream
venue will encourage repeat visits, and - 25ml vodka
don’t forget to utilise relevant social - Chocolate syrup
media channels to attract new customers - Ice
too! Why not run a social media Easter Method
Egg hunt competition by sharing photos - Pour Baileys and vodka into
in and around your venue to help shaker
showcase what you have on offer whilst - Add chocolate syrup
engaging your audience? - Add ice cubes and shake
vigorously
- Strain and serve
SOFT DRINKS - Finish with flaked chocolate
Sales can Choc & Orange Stout
increase by OVER THE EASTER period*
Give your customers something
different this Easter with Black Sheep
Brewery’s Choc & Orange Stout, a
match made in heaven for lovers of
beer and chocolate!
FOOD & DRINK
Food sales naturally increase wet sales, meaning that an 6.1%abv • 500ml
enticing food offer, alongside a wide range of alcoholic Chocolate and orange combine
and soft drinks is key to driving sales in your venue. perfectly in this rich and deep stout.
Big chocolate notes arise from the
blend of dark chocolate malt. Dried
orange peel is introduced in the hop
back to add a subtle citrus note to
this flavour packed ale.
*Morning Advertiser 22.3.18 **www.baileys.com/en-gb/recipes/cocktails/baileys-chocolatini.html
HEADLINES · MAR-APR 2019Maison Maurice
PLAN FOR SUCCESS
mar st david’s day
1 ST DAVID’S DAY IS A GREAT OPPORTUNITY TO BOOST TRADE DURING AN OTHERWISE QUIET PERIOD. THIS YEAR 1ST MARCH FALLS
ON A FRIDAY SO YOUR CELEBRATIONS CAN CONTINUE INTO THE WEEKEND!
•W elsh décor is a must for St David’s Day – Welsh flag bunting and
balloons in green, red and white are a good starting point. Daffodils
• Celebrate St David with a Welsh Beer Festival promoting ales and
ciders from Welsh breweries, such as Glamorgan Brewing Co Welsh
as table centre pieces also add a more subtle Welsh touch. Pale, Welsh Cake Stout and Apples Welsh Cider.
• G et the party started with some live music. Play music from Welsh • Host a Welsh/St David themed pub quiz.
bands and singers such as Stereophonics, Duffy, Tom Jones, Shirley • Offer a Welsh themed set menu – Welsh rarebit or leek and potato
Bassey, Catatonia and Catfish and the Bottlemen. soup to start, followed by traditional Welsh Cawl or Glamorgan
•W ith rugby in the blood you could show coverage of famous Welsh sausages, rounded off with Welsh cakes or Bara Brith.
victories and advertise the fixtures for the Six Nations matches
following on in March.
mar St patrick’s day
17 MAKE SURE YOUR CUSTOMERS HAVE A CRAICING GOOD TIME AT YOUR VENUE THIS ST PATRICK’S DAY!
• R un a special offer on Guinness for the day – make sure you stock up! • Set an Irish scene in your venue with Irish Flag bunting and
• L ive music is a perfect way to create a fun atmosphere – book an shamrock decorations.
Irish band or advertise an open mic night! • As St Patrick’s Day is on a Sunday this year, why not arrange a
• C ocktails mean big profits! Create a range of Irish themed cocktails St Patrick’s themed family fun day?
using Irish whiskey and Baileys or themed in green and orange. • With the climax of the Six Nations on Saturday 16th March with
• A dd Irish and Baileys coffee as a special offering for the day. Ireland playing Wales you could fly the flag for Ireland for the whole
• G o Irish for your specials board – Irish Strew, Colcannon, Soda Bread weekend.
and Baileys cheesecake are just a few ideas to get you started!
You could even try a chocolate Guinness cake!
apr st george’s day
23 FLY THE FLAG FOR ST GEORGE ON 23RD APRIL! THIS YEAR ST GEORGE’S DAY FALLS THE DAY AFTER EASTER MONDAY SO OFFERS A FANTASTIC
OPPORTUNITY FOR A BUMPER WEEKEND BY COMBINING THE 2 EVENTS!
•W hat better way to celebrate St George’s Day than with some special
guest English cask ales and seasonal beers. Don’t forget to stock up
• Run a set menu with traditional national dishes or add some classic
English meals to your specials board – bangers and mash, steak and
on Bombardier, the gloriously English beer! kidney pie, sticky toffee pudding and trifle are popular choices!
• S erve St George’s themed cocktails. Red and white colours are a • If you are holding a family fun day for Easter make some of the events
good place to start - get inventive with your cocktail names to entice St George’s Day themed and include a traditional hog roast.
customers to order! • Play English bands on the day or hold a themed Karaoke night.
• H ost a fancy dress competition with a special prize for the best • Decorate your venue with St George’s flags, red and white bunting
costume combining Easter and St George’s Day. and balloons.
MAR-APR 2019 · HEADLINESmar MAKE THE MOST OF MOTHER’S DAY
31 Mother’s Day is now one of the key dining occasions for the On Trade calendar. Planning
early gives venues the best opportunity to make profit and will ensure the event generates a
feel-good factor amongst mums and families.
FREE FIZZ! MOTHER’S DAY MENU GET SET FOR SUCCESS!
Encourage early bookings with Increase footfall by catering Offering a set menu at a good
a free glass of wine, fizz or for multiple dining occasions. price is sure to boost business
chocolates for all mums. Start with breakfast or brunch, this Mother’s Day and can help
followed by a lunch sitting and to make the event feel more
then evening meals. special!
GET PLANNING! DON’T FORGET THE KIDS! GET YOUR WINE OFFER
You could also take pre-orders Ensure that you offer a RIGHT!
to help with planning for the children’s menu and use crayons Wine is popular with mums,
day! and activity sheets to keep them so make sure a variety can be
busy. ordered by the glass as well as
by the bottle.
CUSTOMER SERVICE
It is very important on key trading days so make sure you plan ahead to have extra staff on duty and make sure staff are fully briefed
on your specials and promotions in advance.
GET CRACKING FOR EASTER APR 19th-22nd
LET THEM KNOW MIX IT UP
Make sure you start advertising your Easter Make some special Easter cocktails. Creamy and
Weekend offers at least 2 weeks in advance. chocolatey liqueurs are perfect as a starting point.
Don’t forget mocktails to appeal to drivers and
CATCH THEIR EYE children.
Use banners and A boards to promote your
events and offers to passing trade. Don’t forget FAMILY FUN
posters and tent cards for inside too! Easter is a family occasion so make sure your
events are geared up for the family. You could
KIDS EAT FREE host an Easter egg hunt, why not get other
Family food offers and free kids meals are real businesses in the community involved as well?
winners when it comes to attracting families over
Easter. Make sure you set a minimum number of SOFT OPTION
adults eating per child to ensure your margins are We have a fantastic range of free case deals on
fully covered! soft drinks in this edition to help you stock up for
Easter! Add value to your soft drinks menu with
GET SOCIAL interesting garnishes to make your offering more
Reinforce your physical communications with enticing for both children and adults that are
a comprehensive social media campaign to actively seeking a non-alcoholic option.
promote your offers and events on Facebook,
Twitter and other platforms.
tour de yorkshire fa cup final europa leaguE final
COMING
MAy may MAy
2-5 18 29
SOON ! MAy MAy bank holidays jun champions league final JUN UEFA Nations league final
6 27 1 9
Maison Maurice Ltd. Terms and Conditions
K1-K5 North Fleet Ind. Estate, Lower Road, North Fleet, Kent, DA11 9BL 1. All offers are available from 1st March to 30th April 2019 unless otherwise stated. 2. All offers are subject to regional
Tel: 01474 361 200 availability and prices are exclusive of VAT. 3. We will not accept orders where they would breach a beer tie or other contracts
Email: sales@maisonmaurice.co.uk that the buyer holds with a third party. 4. E.&.O.E. 5. This brochure is not intended as an inducement to breach any contract,
which may exist between a tenant & their landlord to purchase beers or any other products. In such cases only those products,
Web: www.maisonmaurice.co.uk which are excluded from such agreements, should be considered. 6. We treat the buyer placing an order with us as the buyer’s
AWRS URN: XFA W000 0010 0638 confirmation that there is no such tie. 7. All prices featured may be subject to a duty increase.You can also read
