RAMS SPONSORSHIP OPPORTUNITIES - Canterbury Rams

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RAMS SPONSORSHIP OPPORTUNITIES - Canterbury Rams
2017

RAMS
SPONSORSHIP OPPORTUNITIES
RAMS SPONSORSHIP OPPORTUNITIES - Canterbury Rams
RAMS SPONSORSHIP OPPORTUNITIES - Canterbury Rams
2016 Rams Season – One to be Remembered
   2016 REGULAR NBL SEASON WINNERS
     •   First regular season championship for Rams since 1992
     •   First Cantabrian Tall Black Representation since 2008 (Ethan Rusbatch & Mike Karena)

   OUTSTANDING FAN RESPONSE
     •  All games except one at Cowles Stadium were sold out
     •  Tickets always in high demand through online Patronbase pre-sales platform

   OUR CORPORATE SPONSORS WERE DELIGHTED
     •  Extremely positive feedback received from sponsors, all indicating a return for 2017
     •  Unique fan experience due to the close proximity and access to the players
     •  Significant interest from new sponsors

   OVER 1000 CHILDREN COACHED WEEKLY – RAMS COMMUNITY PROGRAM
     •  Rams are seeing 480 school children a week in our High School Mentoring Program (these
        children are not just learning basketball but learning about other values like sportsmanship and
        respect) and 675 school children a week in our In-schools program (this program also aids the
        development of teachers so that they can run their own basketball programs). That is over a 1000
        children a week!
RAMS SPONSORSHIP OPPORTUNITIES - Canterbury Rams
Why support Basketball?
 IT IS A FUN NIGHT OUT
  The most exciting sporting event in Canterbury with unparalleled atmosphere
  and excitement that your partners, customers and suppliers will rave about
 POPULARITY
  Basketball has never been so popular in Canterbury. Basketball is already
  the most popular Secondary School sport in Canterbury and by 2020
  basketball is projected to be the most played Secondary School Sport in New
  Zealand.
 HIGH PROFILE
  Extremely positive media and social media profile.
 COMMUNITY
  Rams supporters will also play a role in the revival of the East from our
  Cowles Stadium base and associate your brand with the Rams development
  programs – Mainland Eagles Academy, Canterbury Basketball Academy, High
  School Mentoring Program and in Primary Schools Program
RAMS SPONSORSHIP OPPORTUNITIES - Canterbury Rams
Basketball on the bounce
   Basketball growth is exploding
     • The ‘Steve Adams’ factor (potential to be one of NBA’s best players)
     • TAB’s best supported sport ($46.8 million in FY 2012).
     • 209,000 play annually across NZ (Sport New Zealand)
     • Highest played school sport in Christchurch - “Basketball more popular than rugby
       among Christchurch youth”(The Press, 3 July 2013)

   NZ National Basketball League
     •  Rams one of 7 NBL teams, from Auckland to Invercargill
     •  Will play 18 games including 9 home games
     •  Season runs from March – June 2017

   Proud Canterbury Rams legacy
     •   Foundation NBL member from 1982, 4 titles
     •   Household names Clyde Huntley, Dutchie Rademakers, Angelo Hill, Kenny Perkins
     •   A Tall Blacks ‘factory’
RAMS SPONSORSHIP OPPORTUNITIES - Canterbury Rams
Basketball on the bounce
                           •   Basketball fastest
                               growing sport in
                               NZ from 2012-
                               2015
                           •   Basketball is
                               projected to be #1
                               participated
                               secondary school
                               sport in NZ by
                               2020 (29,690).
                               Already #1 sport
                               in Canterbury
                           •   Canterbury junior
                               teams increased
                               from 270 to 336
                               teams from 2015
                               to 2016
RAMS SPONSORSHIP OPPORTUNITIES - Canterbury Rams
“   There is no better night out than
    watching the iconic Rams
                                                                “
    courtside at Cowles Stadium.

    (Israel and Jessica Cooper, Owners of Buildtech Holdings)
RAMS SPONSORSHIP OPPORTUNITIES - Canterbury Rams
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{    WHY BASKETBALL
    AND WHY THE RAMS?
RAMS SPONSORSHIP OPPORTUNITIES - Canterbury Rams
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RAMS SPONSORSHIP OPPORTUNITIES - Canterbury Rams
Community Focus – 1000 Children a Week
   High School Mentoring Program
      • Over 480 children visited by a Rams player every week at their school
      • Marques Whippy leads high school mentoring programmes at Hillmorton, Hornby,
         Hagley, Mairehau & Hagley High Schools – weekly morning trainings are run by
         Marques and the results have already been seen with Hillmorton qualifying for
         Nationals for the first time
      • Players learn life values from their Rams mentor
         as well as basketball
      • Children receive game tickets to attend Rams
         home games & support their Rams mentor
      • Every school holidays the High School
         Mentoring camps attract over 50 kids
   In-Schools Program

     •   Rams see 675 school children a week in our In-schools program (this program also
         aids the development of teachers so that they can run their own
         basketball programs)
High School Mentoring Program

 “Hillmorton High School are endeavouring to rebuild their basketball program and have Inga
Solofuti (Canterbury Rams) and the current Senior A Boys team to thank for the boost they have
 given the sport. The team placed 3rd at the recent SSSI A's Premiership, an event Hillmorton
   have not entered for at least 20 years, and they have qualified to compete at the National
                               Tournament for the first time ever!
   Thanks must also go to Marques Whippy (Canterbury Rams) for the work and basketball
                mentoring sessions he has run at the school over the past year.”
                 -   Andrea Kendrew, Staff Member In Charge of Basketball,
                               -   Hillmorton High School
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 ELITE DEVELOPMENT PROGRAM
  Mainland Eagles Academy delivered to over 50 of most talented high school
  players in Canterbury and the Southland with the objective of obtaining
  scholarships to player basketball at U.S universities – 16 players have
  achieved scholarships since programme began 2 years ago

 SCHOLARSHIP PROGRAM
  Delivered 4 scholarships of up to $2,500 to promising young basketballer’s
  who cannot afford the cost commitments of participation

 REPRESENTATIVE PROGRAM (Canterbury Basketball Academy)
  Operated the Canterbury representative program for U13, U15, U17, U19
  & U23 age groups with great success – over 250 players involved
   Mainland Eagles Academy
     • The top 50 high school aged players from throughout the South Island are trained to
        support their goal of receiving a US College academic & basketball scholarship
     • Have provided training, guidance, support & US college placement for 16 players
        since beginning Academy began 2 years ago
     • 3 camps, skill training, strength training,
        academic guidance and college placement
        support is provided to all Academy members by
        Mark Dickel (studied & played at Division 1 US
        College – UNLV), Lori McDaniel (studied & played        Mainland Eagles Academy member Quinn
                                                                Clinton is provided training & guidance to
        at Butler University – Division 1 US College) &        help prepare him for his dream of playing for
        Caleb Harrison (10 years of US college coaching         New Zealand & receiving a US D1 College
                                                                                scholarship
        experience)
     • Annual US tour for boys & girls to help players develop and to receive
        US College recruiting
“The Mainland Eagles Academy has provided invaluable structure to Quinn’s basketball
development program. It covers the many dimensions of what it means to be a great athlete
      on and off the court … from nutrition to organisational skills, through agility, injury
management and recovery and of course the technical dimensions, strength and conditioning
    needed to be a successful basketball player and team mate. Importantly, the Academy
 recognises the importance of juggling all of this with academic requirements by helping with
scheduling and time management. It’s an excellent program and is run very professionally by
           the Academy team.” – Peter & Tracy Clinton (Quinn Clinton’s Parents)
   REPRESENTATIVE & DEVELOPMENT PROGRAM
    •   Operated the Canterbury representative program for U13, U15, U17, U19
        & U23 age groups with great success – over 250 players involved
    •   Specialist coaches provided by the Rams (Mark Dickel, Caleb Harrison, Marques Whippy, Ethan
        Rusbatch & other Rams players) so players are getting best practice coaching
    •   Rams resources are leveraged to provide subsidised strength & conditioning, nutrition,
        performance analysis services to the coaches & athletes in the program
    •   All representative teams and coaches are provided with mentor coaches and support team to
        develop pool of elite coaches & players
    •   Fundraising opportunities are provided to the teams through the support from our Rams sponsors

                                                        Esra McGoldrick who plays for the New
                                                    Zealand U19 team receives specialist coaching
                                                    through the Canterbury Basketball Academy to
                                                          help prepare her for the U19 World
                                                       Championships Qualifying Tournament in
                                                                      December
2017 – Returning the Core

   Base structure and resources are now in place to achieve the Rams vision

   Now require sustainable funding to underpin excellence of delivery

   Retain 2 full-time elite coaches to deliver Academy and Representative program

   Building a squad that will be a serious finals contender every year with a core of experienced players
    and outstanding young talent coming through – already signed the “core 4” with Marques Whippy, Ethan
    Rusbatch, Marcus Alipate & Mike Karena

   Continuing to expand the mentoring and in-schools annual programme including the employment of
    Marques Whippy & Marcus Alipate to oversee it – significantly increasing basketball participation
    numbers

   Continuing to target best practice for the Academy and Representative programm and develop the best
    young players in the country
Rams vision: it’s not just about the team on court
Largest participation sport at primary and secondary school level within the greater Canterbury region
•   The visibility and attraction of basketball has been dramatically lifted through having an elite local team playing, media
    coverage and active community and school programmes

Canterbury has the best player talent development programme (U13 through to the Rams) in the country
•    Coaching, training resources and networks are leveraged by the Rams for the benefit of junior talent
•    Rams provide the pathway, exposure and access for a significantly greater number of Canterbury players to play successfully
     in the NZ NBL, Australian NBL or US College system

Canterbury has the best coach talent development programme in the country
•    Rams coaching resources have directly worked to build a high performance coaching pool of 15-20 who are each mentoring
     2-5 coaches
•    Facilitate regular group coaching clinics through the year to increase coaching networks and sharing of knowledge across
     Canterbury

Canterbury has a participation and development pathway for young players from lower socio-economic communities
•    Rams mentoring at risk youth through the medium of basketball
•    A Rams ‘scholarship’ system for promising players, who cannot afford the current costs of participation, that puts a support
     and financial structure around them as required

Basketball seen as an exemplar sport within the Canterbury Region
•   Rams are seen as a long-term sporting mainstay of the Canterbury landscape
•   Rams are the model for the operation of NBL teams and talent development programmes in NZ
•   Rams has made a major contribution to Christchurch re-build
“   We loved the idea of supporting a
    team based in the eastern suburbs
    that was focused on the
    development of the community and
    promising younger players.
                                                   “
    (Rob Jamieson, CEO of Orion New Zealand Ltd)
{
{   SPONSORSHIP
    OPPORTUNITIES
Gold Package – Principle Sponsor
                      •   Recognised as one of the principle sponsors of the Rams team (starting 5
 Core Benefits            including naming rights sponsor)
                      •   8 seats at your own branded corporate table for all nine home games
                      •   Dedicated player sponsorship (uniform branding) including after match meet and
                          greet
                      •   Access to players for promotional activities
                      •   Exposure in community/schools development programs
                      •   Recognition on team website, team poster, team advertising and at home games
                          via courtside signage and PA
                      •   Sponsors day with the team
                      •   15% discount on group bookings for game tickets
 Additional Options   •   Sponsor a Rams Scholarship for a talented under-age player whose development is
                          being restricted due to participation costs
                      •   Opportunity to discuss potential for naming rights sponsor for one of the Rams
                          Development Programs
                      •   $25,000 plus GST, paid in equal instalments January 2017 – June 2017. Refreshments
 Investment               included
                      •   $2,500 plus GST option to fund a Rams Scholarship
                      •   $500 plus GST option to purchase game day video highlights which includes your
                          companies branding
Silver Package – Affiliate Sponsor
                     •   8 seats at your own branded corporate table for all nine home games
Core Benefits        •   Recognition as an affiliate sponsor for the Canterbury Rams
                     •   Dedicated player sponsorship (uniform branding) including after match meet and
                         greet
                     •   Recognition on team website, team poster, team advertising and at home games
                         via courtside signage and PA

                     •   15% discount on group bookings for game tickets
Additional Options   •   Sponsor a Rams Scholarship for a talented under-age player whose development is
                         being restricted due to participation costs

                     •   $9,000 plus GST, paid in equal instalments January 2017 – June 2017. Refreshments
Investment               included.
                     •   $2,500 plus GST option to fund a Rams Scholarship
                     •   $500 plus GST option to purchase game day video highlights which includes your
                         companies branding
Bronze package – Player Sponsor
                     •   Recognised as a sponsor for a Rams coach or player who serves the community
Core Benefits            through the Rams development community programs
                     •   $500 of your support will go towards the CBA Sporting Chance Grant to support
                         the participation of a Canterbury representative player at Nationals
                     •   $500 of your support will go towards a Canterbury representative player to
                         attend the Canterbury Basketball Academy Summer Development Leagues &
                         Development Programs
                     •   $4000 of your support will go towards a specific Rams coach or player to deliver
                         one of the Rams development community program
                     •   4 Gold seats to all 9 home Rams games
                     •   Recognition on team website, team poster, social media and team advertising as
                         a proud sponsor & supporter of the Rams
                     •   Additional seats for Rams home games available at discounted price
Additional Options   •   Single Game Corporate Tables, $1,200 plus GST

                     •   $5,000 plus GST, paid in equal instalments January 2017 – June 2017.
Investment
“   Easily the best sporting
                                                           “
    entertainment in town.

    (Owners Wheeler Motor Company, Nick and Anna-Marie Wheeler )
{
{      SPONSOR
    BRAND EXPOSURE
Brand exposure
   Direct Staff, Customer and Supplier
    •    Basketball corporate event more memorable than other sports as scarce and electric atmosphere –
         invitees feel valued

    •    Provision of tickets is a popular staff benefit given all games likely to sell out

    •    Opportunity to provide a ‘money can’t buy event’ to the families of key people

   Direct brand exposure
    •    Venue signage

    •    Oncourt and off court uniform branding

    •    Community development programme branding

    •    Direct engagement with other corporate funders

    •    After match functions
Local and national media coverage
Channels

                    Live Coverage - Every Sunday @ 3pm
                    & replay every Saturday afternoon

                                       Rams.org.nz - Average
           Live Streamed               weekly traffic - 2000 users
           (2 per week)

           5500 followers                700 followers

                                         Email database
           1000 followers
                                         2000+
“   One of our core values is fun and
    the Rams brand is a perfect fit
                                            “
    and the games are outstanding
    family fun for our staff and clients.

    (Owner DJCA, Dave Jessep)
{
{      THE TEAM
    BEHIND THE TEAM
Key personnel
ANDREW HARRISON
Managing Director
Senior executive with international business experience and deep basketball involvement
Managing director of Koau Capital Partners Ltd, a specialist investment management firm in the Māori economy.

Formerly Chief Executive role of Ngai Tahu Holdings Group. Began his career with PwC and then senior international roles with oil
and gas giant Halliburton in Asia, South America and the UK. Has strong basketball knowledge and experience coming from a
family that is very active in administration, coaching, playing and refereeing capacities within basketball in the Canterbury
community.

MARK DICKEL
Head Coach
An outstanding Tall Black with the potential to become one of the greatest NZ Coaches of all time
New Zealand’s finest point guard of all-time, having been on the Tall Blacks historic 2002 World Championship side and playing for
a decade in the side. He led NCAA Division 1 in assists and was named All American (top 20 players in the country) during his time
at University of Nevada, Las Vegas and played in high-level European leagues and the Australian NBL

In 1995 named Tall Blacks player of the year, in 1997, he averaged 16 points and 6 assists in the World Under 23 championships
and was recognised as a top 5 player at the tournament and he finished the tournament ranked third in assists per game at the
2002 world championships.

A coaching resume from international appointments overseas as well as coaching the Otago Nuggets in NZ NBL. Brings the very
unique experience to Canterbury of what is required to train, play and coach at the very highest level.
Key personnel
Nicky Harrison
Sponsorship Relations Manager
Driver of the Rams vision to enhance young peoples lives through basketball opportunities
Became involved with the startup of the Rams after her 4 children passionately began playing basketball. Wanting to help provide a sustainable
pathway not only for her own children but also for young people throughout the entire region the vision of the Rams was born. She works tireless on
delivering a Rams home game experience like no other, co-ordinating corporate hosting, ticketing & game day entertainment. Through the game day
experience of the Rams and the sponsorship relationships, this allows for the vision of Rams players visiting Schools and teaching kids basketball,
Rams providing specialist coaching to the Rams Development Academies and support provided for our young people to achieve their basketball
drams. The development of the various partnerships with the Rams allow for a sustainable model of basketball excellence for the future of basketball
throughout the region.

Caleb Harrison
Development Manager
Specialist coach with expertise on development pathways & 10 years of US College coaching experience
Co-ordinates Rams development programs including Mainland Eagles Academy, Canterbury Basketball Academy, High School Mentoring & In-
Schools Coaching programs. With 10 years of international coaching experience, he leads the overall program design and development pathway
being established throughout the region. He provides specialist guidance and mentoring to the families on US college & international basketball
pathways. Through his US college connections & experiences he is able to find the right US College fit for each Eagles Academy member. The
knowledge from coaching national teams & developing professional players is passed through the design of the High School Mentoring and In-Schools
Coaching programs meeting the development needs of the participants.

ISRAEL COOPER.
Director
Entrepreneur with international business experience, heavily involved in Canterbury’s rebuild
Founder and Director of Buildtech Holdings, a rapidly growing construction company involved with the Christchurch re-build, currently employing 110
full time staff. A driving force behind award winning start-up technology company Trigger Happy and board member of Parachute Music, organisers
of one of the largest music festivals in the Southern Hemisphere. Previously held roles as CFO of robotic technology company Rex Bionics and
Director of Finance for Massive Software. Began career as a finance and corporate strategy specialist at PwC, where he led the firm’s NZ Media &
Entertainment practice.
Related New Articles
Rams Overview Video-
https://vimeo.com/190529109

Rams Game Highlight Videos-
https://www.facebook.com/CanterburyRams/videos/1002115726540890/

Rams Sign Core 4-
http://www.stuff.co.nz/the-press/sport/85422164/canterbury-rams-lock-in-core-of-squad-for-next-years-national-basketball-league

The Family Behind the Rams-
http://www.stuff.co.nz/sport/basketball/80643359/Andrew-Harrison-the-unassuming-man-behind-the-Canterbury-Rams-NBL-success

Rams Doing it Right-
http://nzhoops.co.nz/canterbury-rams-nbl-right/

Canterbury Basketball Academy & Mainland Eagles Academy-
https://vimeo.com/163646390

http://www.stuff.co.nz/the-press/sport/youth-sport/86510721/former-canterbury-basketball-players-hit-the-court-as-us-college-seasons-
heats-up

http://nzhoops.co.nz/south-island-basketball-celebrated-huskies-visit/

http://www.stuff.co.nz/the-press/sport/youth-sport/81980579/Canterbury-basketball-players-bound-for-US-colleges

Newsletters-
http://rams.org.nz/canterbury-basketball-academy-the-mainland-eagles-academy-update/
Contact:
                  Nicky Harrison
                  nicky@canterburyrams.nz
                  0212772100

www.rams.org.nz
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