18 January, King's College, London - Join the conversation today

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18 January, King’s College, London

Join the               @e_nation            Enterprise Nation
conversation today     @e_nation         #StartUp2020
KEYNOTE STAGE
                                                                                              11.45am – 12.15pm                                      2.00pm – 2.30pm
                                                                                              Spotting a gap in the market:                          Show me the money!
                                                                                              Adam Carnell of instantprint shares                    Are you considering raising money but
                                                                                              the journey from idea in 2009 to 400                   don’t know where to start? Wondering
                                                                                              employees                                              about the difference between a crowdfund
                                                                                              2.00 –feeling
                                                                                              After   2.30pmfrustrated at the lack of print          and an angel? And how much equity should
A stage of inspirational stories and advice from some amazing entrepreneurs.                  From England
                                                                                              options          squashclub
                                                                                                       whilst running  player  to gym
                                                                                                                            nights at                you offer to get the funds you need? A
                                                                                              entrepreneur,    my secrets  to  sporting
                                                                                              university, Adam Carnell and James Kinsella            panel of experts share their top tips.
                                                                                              and  business
                                                                                              spotted         success:
                                                                                                       a gap in         Johnand
                                                                                                                the market    Treharne,
                                                                                                                                 went
9.45am                                         10.40am – 11.10am                              founder,rapid
                                                                                                        The Gym    Group                             –S harif Mohamed, head of affiliate
                                                                                              through         growth to become one of
Welcome to King’s College                      Succeeding in retail: Clicks and Mortar,       Pioneer  of low-cost  gym  membership,    The            partnerships, IWOCA
                                                                                              the Sunday   Times Fast Track  companies.
Julie Devonshire, director, Entrepreneurship   the brands testing out retail on Britain’s     Gym Group now turns over £73.5million in               – Kala Desai, head of funds, the FSE group
Institute, King’s College London               changing High Street                           2016 with–91   gyms across the UK.                     –A ndrew Henderson, managing partner,
                                                                                              12.15pm      12.45pm
                                               With empty spaces on Britain’s high-street                                                              Henderson Accounting Consultants
                                                                                              Why mental wellbeing is crucial to
9.55am                                         increasing, 2019 saw Enterprise Nation         2.30 – 3.00pm                                          –P hilippa Sturt, partner, Joelson Law
                                                                                              start-up        success
Welcome to StartUp 2020!                       start the Clicks and Mortar campaign which     What
                                                                                              A panel    investors
                                                                                                            of expertsare looking
                                                                                                                        and         for from share
                                                                                                                             entrepreneurs
Emma Jones, founder, Enterprise Nation         gave online retailers the opportunity to       start-ups        in  2018: Eileen  Burbridge   MBE,    2.30pm – 3.00pm
                                                                                              key tips and tricks for excelling as a founder
                                               test bricks and mortar retail in cities and    founder        of  passion  capital                    Growing a brand: Matt Lumb, former
                                                                                              and why your mental well-being could be
10.00am – 10.40am                              town centres up and down the UK. Hear          One      ofthe
                                                                                                           London’s    most  influential  venture    CEO of Tangle Teezer, CEO of Warpaint
                                                                                              key to           success   of your start-up.
Building a challenger Bank in 2020:            from a panel of successful business owners     capitalists shares her thoughts on                     for Men and Daniel Gray, founder,
Anne Boden, Starling Bank                      who will share their experience of online vs   investment
                                                                                              – Guy Tolhurst,   in 2018.
                                                                                                                      founder,                       Warpaint for Men
Anne Boden founded Starling with a clear       offline retail. Hosted by: Kate McCutchen,        Intelligent Partnership                             From a £100,000 Brixton flat start-up, Matt
goal: to build a bank that would help you      head of marketing, Square.                     3.00
                                                                                              –  Simon – 3.30pm
                                                                                                              Alexander Ong, business                Lumb took Tangle Teezer to a £28.6m a
manage your money, all from one app.                                                          How andI started
                                                                                                          life coachSilkFred aged 24: Emma           year turnover. He’ll be sharing his thoughts
                                               – Al Shariat, founder, Coconut Merchant       Watkinson,
                                                                                              –   Katrina Larkin,founder,  SilkFredFora
                                                                                                                       co-founder,                   on what it really takes to grow a brand and
Thirty years ago, Anne pioneered the
                                               – Tim Rundle Wood, founder, Twoodle Co        Founded
                                                                                              –    Evelina in   2011, today Emma
                                                                                                               Dzimanavičiūt,         Watkinson
                                                                                                                                director,            why company culture is key to success.
UK’s first same-day payment service that
                                               – Jenny Maxwell, founder, Nordic Muse         employs
                                                                                                    Elite Mind60 people at her platform which        Now CEO of start-up Warpaint for Men, he’ll
transformed electronic money. Anne’s
                                                                                              allows independent fashion brands to sell              be joined by the company’s founder to talk
ambition has brought together a team
                                               11.10am – 11.45am                              their products
                                                                                              12.45pm                online.
                                                                                                               – 1.15pm                              societal disruption, Dragons’ Den, and top
building a challenger bank that is set to
                                               How I got my vegan, gluten and dairy           Why community should be at the                         tips for start-up success.
reach one million accounts and £1 billion in
                                               free snacks stocked in over 4,000 UK           3.30 –of
                                                                                              heart   4.00pm
                                                                                                        any great business: Rafe Offer,
deposits by the end of 2019. The question
is: what does it take?
                                               stores: Olivia Wollenberg, founder,            founder, SofarChannel
                                                                                              How   winning    Sounds4 Shed of the                   3.30pm – 4.00pm
                                               Livia’s kitchen                                From the first gigme
                                                                                              Year  has made     in an entrepreneur:
                                                                                                                    2009, just eight people          Branding and choosing a name for
                                               The neuroscientist turned businesswoman        Ben
                                                                                              in   Swansborough
                                                                                                 a North London flat, a community was                your start-up
                                               tells the story of her healthy snack brand     From a magical mushroom-shaped tree
                                                                                              born. It continued to spread. From London              A panel of experts and entrepreneurs
                                               and how her turnover has more than             house to bespoke magical garden houses,
                                                                                              to Lisbon, Boston to Bangalore, Sydney to              discuss top tips to ensure your brand
POWERED BY:                                    doubled each year since launch. Now            what’s next for the Channel 4 Shed of the
                                                                                              Santiago. In 10 years and over 20,000 gigs,            gets off to a flying start.
                                               stocked in over 4,000 UK stores, Livia’s       year winner?
                                                                                              more than 25,000 artists have played a
                                               Kitchen plans to sell in excess of 5 million                                                          – J uliana Saldanha, personal brand expert
                                                                                              Sofar Sounds gig. In May 2019, Rafe and
                                               products in 2019.                                                                                     –E  mma Alexander, founder, Mother Bran
                                                                                              the team raised £25m to continue their
                                                                                              global expansion.

2 STARTUP 2020                                                                                                                                                                     STARTUP
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                                                                                                                                                                                           2016 3
START ME UP                                                                                 THE DIGITAL STAGE

Building a product based business? This is the place to be.                                   Hear from digital experts for the best digital tips in 2020.

10.00am – 11.00am                                1.00pm – 2.00pm                              10.00am – 11.00am                             2.00pm – 3.00pm
How to start a food business                     How to start a tech business                 To be announced                               How to choose the right e-commerce
Hosted by Jess Salamanca,                        Hosted by Kay Kukoyi, founder                                                              platform for your start-up
Enterprise Nation                                & CEO, Purposeful Products & Tech            11.00am – 12.00pm                             Kevin Gordon, founder,
                                                 Startup Academy™                             Checklist for building a website              Digital Technology Labs
–   Toria Smith, founder, Grape & Fig
                                                                                              Jamie Hewitt, founder, Rocketship WP
–    Nick Coleman, founder, Snaffling Pig       – Deirdre McGettrick, founder, Kuldea
                                                                                                                                            3.00pm – 4.00pm
–     Andy Howie, founder, Shaken Udder         – Paul Needler, founder, iParcelBox
                                                                                              12.00pm – 1.00pm                              How to start an online subscription
–      Victoria Omobuwajo, CEO, Sumno Snacks    – Paul Hulligan and Alex Wilding, co-
                                                                                              Understanding your customers’                 business
                                                    founders, vidiCREW
                                                                                              behaviour                                     Nikki Michelsen and Leah Remfry-Peploe,
11.00am – 12.00pm                                – Davies Roberts, CEO, Made by Flare Audio
                                                                                              Emma Haslam, founder,                         co-founders, Ohne
How to start a beauty business:
                                                                                              Perf4rmance Insight
Hosted by: Rachel Whittaker, founder,            2.00pm – 3.00pm
Indie Beauty Delivers                            How to start a fashion business              1.00pm – 2.00pm
                                                 Hosted by Jess Salamanca,                    Everything you need to know about
– Lorraine Dallmeier, founder, Formula
                                                 Enterprise Nation                            SEO in 2020
   Botanica
– Nancy Poller, founder, Aligned Design         – Rosie Davies, founder, PR Dispatch         Heather Horton, co-founder, Ecrubox Digital
– Samar Fazil and Rabia Khan,                   – Archie Hewitt, founder, Duke and Dexter
   co-founders, soapNskin
– Tania Gandamihardja, founder, Petit Jovial   3.00pm – 4.00pm
                                                 Trend forecasting for 2020 and what
12.00pm – 1.00pm                                 retailers are looking for
How to start a wellness business                 Joanne Griffin, founder, Arnold & Bird
Hosted by Jess Salamanca,
Enterprise Nation

– Kay Suppamas, founder, Leafage
– Jasmin Thomas, founder, Ohana CBD
– Marco Rovagnati, founder, Poapoa

4 STARTUP 2020                                                                                                                                                          STARTUP 2020 5
SHOW ME THE MONEY                                                                       HEADS UP

Get advice on raising and managing funds in a series of workshops, talks and             Being a start-up founder is no mean feat. This zone focuses on how you can
panel discussions                                                                        look after yourself, the planet and those around you.

10.00am – 10.45am                          2.00pm – 2.45pm                               9.40am – 10.00am                          1.00pm – 2.00pm
Turnover is vanity, profit is sanity:      Funds and grants, what support is             The Secret Sunrise experience brings      Find your tribe with Energiser, the brand
How to maximize results in a start-up      available to help you?                        your group into a peak state by           new Enterprise Nation accelerator
environment                                                                              unleashing each individual’s most         Joanna Michaels, Local Leader for London,
                                           –R  ichard Bearman, managing director,
Paula Tomlinson FCA CTA, founder and                                                     creative and inspired selves              Enterprise Nation
                                              Start Up Loans
director, On The Spot Accountants
                                           – Nigel Walker, head of innovation lending
                                                                                         10.00am – 11.00am                         2.00pm – 3.00pm
                                              and director of Innovate UK loans
11.00am – 11.45am                                                                        Productivity: How to harness it for       Founders who are looking after
How to make my business                                                                  business success                          themselves and the planet:
                                           3.00pm – 3.45pm
investment ready                                                                         Abigail Barnes, founder, Success by       Sustainable business heroes
                                           What angel investors want in 2019
                                                                                         Design training
– Richard Fifield, Enterprise Nation                                                                                              –A  bena Poku-Awuah,
                                           –C  hris Barrett, angel investor
– Guy Harrington, CEO, Glenhawk                                                                                                      managing director, Legacy
                                           – Richard Fifield, Enterprise Nation          11.00am – 12.00pm
                                                                                                                                   – Natalie Glaze, founder, StayWildSwim
                                           – Mark Brownridge, director general,         How to manage your energy to
12.00pm – 12.45pm                                                                                                                  – Rishi Gupta, co-founder, ZeroWasteClub
                                              EIS Association                            ensure peak performance and
How our subscription business got                                                                                                  – Skye Robertson, COO, Escape the City
                                                                                         entrepreneurial success
to $1m in annual recurring revenue                                                       Simon Alexander Ong, business
in less than two years                                                                                                             3.00pm – 4.00pm
                                                                                         and life coach
David Hart, founder, Screencloud                                                                                                   How to set and achieve your start-up
                                                                                         12.00pm – 1.00pm                          goals in 2020
1.00pm – 1.45pm                                                                          The rise of the couplepreneur:            Justina Marckeviciene
Debt, equity, crowdfunding: Which                                                        Starting a business as a couple
method of raising funds is right for me?                                                 Patricia Bacon, founder, Couplepreneurs
Alex Forster, business development
executive, Funding Options                                                               – L aura Clacey & Karol Ostaszewski,
                                                                                            co-founders, Sxollie
                                                                                         – Caoimhe Bamber, founder and
                                                                                            Geoff Bamber, CEO, Digme Fitness
                                                                                         – Sara Gaughan, COO & John Guaghan,
                                                                                            CEO, Finlay James

6 STARTUP 2020                                                                                                                                                 STARTUP 2020 7
NEXT GENERATION                                                                                BUSINESS ESSENTIALS

Hear from the entrepreneurs of tomorrow and find out how to enter                               Get a handle on your business essentials in these insightful workshops
the Next Generation Awards.                                                                     including how to register a company.

10.00am – 11.00am                                  1.00pm – 2.00pm                              10.00am – 11.00am                           1.00pm – 2.00pm
How to start a business while studying             The Next Generation:                         Registering a company and protecting        Finding the right space to grow
King’s College entrepreneurs discuss how to        taking our ideas forward                     your Intellectual Property                  your business
start a business AND keep your grades up.          Enterprise Nation helped these young         Emma Richards, business outreach
                                                                                                                                            – J ane Sartin, executive director,
                                                   founders get started. Here’s what they’ve    manager
Aysha Ingar The King’s medical student                                                                                                         Flexible Space Association
                                                   learned in the fight to grow and succeed
developing an app called Muslimah to                                                                                                        – Jon Hudson, founder & CEO,
                                                   in business.                                 11.00am – 12.00pm
serve the needs of modern Muslim women                                                                                                         Hudsons Property
                                                                                                Business plan 101: Creating a business
integrating religion into their every day lives.
                                                   2.00pm – 3.00pm                              plan that actually works
                                                                                                                                            2.00pm – 3.00pm
                                                   The six mistakes young founders              Kathy Ennis, founder, Little Piggy
11.00am – 12.00pm                                                                                                                           Session to be announced
                                                   can make
Defy the Oddz: Doddz
                                                   And how to avoid them. We’ve helped          12.00pm – 1.00pm
From illegal street art, to paying off his                                                                                                  3.00pm – 4.00pm
                                                   12,000 young people get started – and        Finding and keeping talent: Looking for a
parent’s mortgage on graduation day, to                                                                                                     Essential legal documents you
                                                   this is what we’ve learned.                  co-founder? A developer? A new head of
dressing Billie Eilish. Learn how you can                                                                                                   need to start a business
                                                                                                marketing? This is the panel for you
break the rules to win with award-winning                                                                                                   Markus Malik, CFO and corporate
                                                   3.00pm – 4.00pm
artist Doddz.                                                                                   –H  elen Booth, head of people,            solicitor and Ali Hutchins, senior partner,
                                                   What next?
                                                                                                   Enterprise Nation                        Stirling Ackroyd Legal
                                                   Learn how to enter the Next Generation
12.00pm – 1.00pm                                                                                – James Unffindel, CEO, Bright Networks
                                                   Awards, win cash and prizes for your idea,
The Prince’s Trust entrepreneurs                                                                – Ben Gateley, co-founder, CharlieHR
                                                   and meet last year’s successful winners!
Young people create the most world’s                                                            – Philippa Sturt, partner, Joelson Law
                                                   Plus all the other support Next Generation
most innovative ideas and companies.
                                                   has for you.
The Prince’s Trust helps them do it.
Hear their stories.
– Lamin Gibba, Jerry J Clothing
– Noor Kimit, Seaworthy Consulting
– Emma Quinn, Piffy and Egg.
   and EClarity Coaching
– Hannah Stobbs, Hannah Stobbs
   Holistic Health

8 STARTUP 2020                                                                                                                                                               STARTUP 2020 9
BUILD A BRAND                                                                               MAKE ME FAMOUS

Attend talks and workshops on branding, logo design and much more.                         Workshops to help you raise your PR game, find out what journalists are after
                                                                                           and how to approach influencers.

10.00am – 11.00am                           1.00pm – 2.00pm                                10.00am – 11.00am                            1.00pm – 2.00pm
How to design and brand your packaging      Curating photography for your                  How to raise your profile                    How to be newsworthy
Francesca Irving, founder, Lunax Digital   brand on a budget                              Matt Turner, CEO, the Creative Group         Liz Slee, head of media, Enterprise Nation
                                            Emma Alexander, founder, Mother Bran
11.00am – 12.00pm                                                                          11.00am – 12.00pm                            2.00pm – 3.00pm
Brand me: Why your personal                 2.00pm – 3.00pm                                What makes a good small business story       What makes a good small business story
branding can be key in the acceleration     How to build a great brand                     Liz Slee, head of media, Enterprise Nation   Amanda FitzGerald, founder, Amanda
of a start-up                               Nick Coleman, founder, Snaffling Pig                                                        FitzGerald PR
Juliana Saldana, personal branding expert                                                  12.00pm – 1.00pm
                                            3.00pm – 4.00pm                                Lifestyle and fashion PR:                    3.00pm – 4.00pm
12.00pm – 1.00pm                            Designing your logo: The do’s and don’ts       The do’s and don’ts                          How to PR a service-based business
Protecting your brand                       Aarti Parmar, brand strategist + brand coach   Rosie Davies, founder of lifestyle           Sally Brockway, founder, Wow PR
Jon Moorhouse, CEO, Venture Adventures      + brand designer                               and fashion agency, PR Dispatch

10 STARTUP 2020                                                                                                                                                      STARTUP 2020 11
SHE’S GOT THIS                                                                                CLICKS AND MORTAR

Female founders chat confidence, risk, and work life balance.

10.00am – 11.00am                                  1.00pm – 2.00pm                               10.00am – 11.00am                          1.00pm – 2.00pm
Are you selling or underselling yourself?          She Means Business: How to build              Selling into a retailer vs selling on a    How to avoid abandoned shopping
Sallee Poinsette-Nash, founder,                    an online community                           marketplace                                carts on your website
Brandable & Co                                                                                   Rebecca Saunders, founder, Seekology
                                                   –K  atherine George, She Means Business                                                 2.00pm – 3.00pm
                                                      trainer and founder, Oh So Social          11.00am – 12.00pm                          Clicks and Mortar: How to test
11.00am – 12.00pm
                                                   – Annabel Karmel MBE, expert and best        How to sell retail products on Instagram   physical retail
To be announced
                                                      selling author
12.00pm – 1.00pm                                                                                 12.00pm – 1.00pm                           3.00pm – 4.00pm
Integrating work and life: A panel of              2.00pm – 3.00pm                               Beat the Buyer: the 5 P’s of Pitching      How I built an online marketplace
women balancing work and family                    Starting a tech business as a                 Paul Durrant, PDT Sales Consultancy        Shneor Crombie, founder, Bobtrade
responsibilities tell how it is                    female founder
Hosted by Annabel Karmel MBE,                      Jillian Kowalchuk, founder, Safe & The City
expert and best selling author
                                                   3.00pm – 4.00pm
–   Rebecca Saunders, founder, Seekology          Take the leap, analyzing risk: a panel
–    Keira Walcot, founder, Kandor Cosmetics      of experts and entrepreneurs discuss
–     Francesca Irving, founder, Lunax Digital    taking risks
–      Francesca Tortora, founder, Doing It For
                                                   –S  allee Poinsette-Nash, founder,
        The Kids
                                                      Brandable & Co
                                                   – Irene Moore, founder, Savvy Startup club

12 STARTUP 2020                                                                                                                                                        STARTUP 2020 13
# LET’S GET SOCIAL                                                                        FREELANCE AND
                                                                                           SIDE HUSTLES
Learn top tips on how to nail great social media activity for your start-up.     Thinking of going freelance or growing a side hustle? This is the stage for you

10.00am – 11.00am                        1.00pm – 2.00pm                         10.00am – 11.00am                       1.00pm – 2.00pm
How to grow your audience using          How to use Pinterest to showcase your   Freelance essentials: the things you    How to promote your services as
Instagram stories                        products or services                    need to think about before you leave    a freelancer
Laurie Wang                              Georgina White, founder,                your job to go freelance
                                         Pineapple White Media                                                           2.00pm – 3.00pm
11.00am – 12.00pm                                                                11.00am – 12.00pm                       How much to charge as a freelancer
How to use LinkedIn to network           2.00pm – 3.00pm                         How to start a side hustle              and how to do your taxes
for small business                       How to work with influencers in 2020    Skye Robertson, COO, Escape the City
Kristian Downer, founder, Dow Social     Mike Craddock, founder, Kairos Group                                            3.00pm-4.00pm
                                                                                 12.00pm – 1.00pm                        How to find work/life balance when
12.00pm – 1.00pm                         3.00pm-4.00pm                           How to find clients as a freelancer     deciding to go freelance or starting
A guide to TikTok and what the           How to advertise on Facebook                                                    a side hustle
new social media platform means          and Instagram
for small business                       Rachel Cryan, social media manager,
Tom Sweeney, CEO, Kyma                   Together Agency

14 STARTUP 2016                                                                                                                                      STARTUP 2016 15
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