A BBC for - October 2020 - Royal Television Society

 
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A BBC for - October 2020 - Royal Television Society
October 2020

                         A BBC for
                         everyone
Television www.rts.org.uk September 2013        1
A BBC for - October 2020 - Royal Television Society
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A BBC for - October 2020 - Royal Television Society
Journal of The Royal Television Society
                                                                                                                   October 2020 l Volume 57/9

    From the CEO
                     Autumn is well and                      was in conversation with the inimi-                            flagship series Adult Material reached
                     truly here, though it                   table Tim Hincks.                                              our screens. And Nick Frost tells
                     is one unlike any we                       A huge thanks to both Tims and to                           Shilpa Ganatra how he was inspired to
                     have experienced                        Alex. Watch out for further RTS one-                           co-write and star in Amazon Prime’s
                     before. Thankfully, it                  to-ones with industry leaders in the                           Truth Seekers.
                     remains the season for                  coming weeks.                                                     Our TV Diary is written by former
                     top-flight RTS events                      We carry full reports of three more                         RTS bursary scholar Florence Watson,
     across the UK and for enjoying some                     recent RTS events: “Defining diver-                            now working as a script editor at Sis-
     superb television.                                      sity? That’s easy”; “Winners, losers                           ter Pictures. Matthew Bell’s interview
       The opening session of the Society’s                  and own goals: Live sport in lock-                             with S4C’s CEO, Owen Evans (News,
     Digital Convention provides our cover                   down”; and “Making a drama out of                              page 38), reminds us that there is so
     story. We were delighted that Tim                       a crisis”, in which the great Richard                          much more to wonderful Wales than
     Davie could make the time for an                        Curtis reminded programme-makers                               choirs and rugby.
     exclusive interview so soon after                       that humour can be a potent weapon
     taking up his new role as Director-                     in television’s approach to environ-
     General of the BBC.                                     mental issues.
       In our second Digital Convention                         Moya Lothian-McLean provides an
     session, Channel 4 CEO Alex Mahon                       inside account of how Channel 4’s                              Theresa Wise

Contents
                                                                                                                                                       Cover: Tim Davie (BBC)

 5           Florence Watson’s TV Diary
             Florence Watson is relieved that the magic of the writers
             room is still intact, even in the age of coronavirus                       20                A writer who ‘dabbles’ in TV
                                                                                                          Mike Bartlett explains to Caroline Frost why the
                                                                                                          characters in the Doctor Foster spin-off, Life, are an
                                                                                                          antidote to social divisions

 6           Comfort Classic: Blackadder
             Costume comedy came of age in this milestone of
             mirth. Steve Clarke can’t stop laughing
                                                                                        22                Ghostbusters for the online era
                                                                                                          Nick Frost reveals how he helped create Amazon Prime’s
                                                                                                          new supernatural sitcom Truth Seekers. Shilpa Ganatra

 7           Ear Candy: From the Oasthouse
             Caitlin Danaher is invited to explore Alan Partridge’s
                                                                                                          gets goosebumps

             nooks and each of his crannies
                                                                                        25                Our Friend in Ireland
                                                                                                          Agnes Cogan reports sightings of Matt Damon as filming

 8           Working Lives: distributor
             Fremantle’s Jamie Lynn explains programme distribution
                                                                                                          resumes in the Republic of Ireland

             to Matthew Bell
                                                                                        26                More laughs, less dystopia
                                                                                                          Programme-makers who tackle environmental issues

10           A BBC for everyone
             RTS Digital Convention interview: Tim Davie insists that
                                                                                                          are urged to avoid sensationalism, hears the RTS

             the BBC must serve all licence-fee payers, regardless of
             who they are and where they live
                                                                                        28                More than a numbers game
                                                                                                          An RTS panel raises some big questions concerning
                                                                                                          the TV sector’s inability to foster a genuinely diverse

14           Channel 4 rises to the challenge
             RTS Digital Convention interview: Alex Mahon, the
                                                                                                          workforce

             broadcaster’s CEO, praises the UK’s indie sector for
             riding to the rescue during lockdown
                                                                                        30                Why Netflix has no rules
                                                                                                          Simon Shaps reviews Reed Hastings’ new book – and
                                                                                                          divulges what happened when he was headhunted by

17           Porn unwrapped
             Channel 4’s powerful drama Adult Material was created
                                                                                                          the streaming giant

             by an all-female team. Moya Lothian-McLean sheds
             light on how they did it
                                                                                        32                TV sport reboots
                                                                                                          The RTS learns how the health crisis is nurturing
                                                                                                          innovation in TV sport

Editor                     Production, design, advertising   Royal Television Society   Subscription rates                     Printing              Legal notice
Steve Clarke               Gordon Jamieson                   3 Dorset Rise              UK £115                                ISSN 0308-454X        © Royal Television Society 2020.
smclarke_333@hotmail.com   gordon.jamieson.01@gmail.com      London EC4Y 8EN            Overseas (surface) £146.11             Printer: FE Burman    The views expressed in Television
News editor and writer     Sub-editor                        T: 020 7822 2810           Overseas (airmail) £172.22             20 Crimscott Street   are not necessarily those of the RTS.
Matthew Bell               Sarah Bancroft                    E: info@rts.org.uk         Enquiries: publication@rts.org.uk      London SE1 5TP        Registered Charity 313 728
bell127@btinternet.com     smbancroft@me.com                 W: www.rts.org.uk

Television www.rts.org.uk October 2020                                                                                                                                                  3
A BBC for - October 2020 - Royal Television Society
For 65 years we’ve been
telling the world’s stories.
Now we’re telling our own.
This autumn marks ITN’s 65th anniversary on air
and we’re celebrating with a virtual festival of news
and content.

We’re looking back at our own story; the scoops, the
interviews, the exclusives and the “and finallys”, and
we’re kicking off an industry-wide debate about the
future of broadcast journalism and TV production.

We’ll also be hosting a special event in partnership
with the Royal Television Society on the key questions
and issues facing our industry. Details coming soon
from the RTS.

Be part of the story at broadcastnow.co.uk/itn-65

                        #ITN65
A BBC for - October 2020 - Royal Television Society
TV diary
                  Florence Watson is relieved that the magic of the writers
                      room is still intact, even in the age of coronavirus

   S
                omething I have             It’s fantastic and, despite only ever      to let those thoughts overwhelm
                noticed about the           meeting the team via Zoom, we have         you. I joined the industry in 2017. As
                Covid world is that         managed to create a dynamic that           a working-class black woman from
                everyone keeps using        feels just as strong as any pre-Covid      Liverpool, talent schemes have been
                the phrase, “Time is        project.                                   my lifeblood.
                meaningless”. January          If you have ever been in a writers        The RTS bursary helped me
                feels like a distant        room, you will know there comes a          through university. Since then, Chan­
   memory but, equally, I’m not sure        point when it’s hard to work out           nel 4’s Production Training Scheme
   how we reached October so fast. The      where your brain ends and everyone         and The Network scheme run by The
   amount of news we are having to          else’s begins. The characters live,        TV Foundation have kept me work­
   absorb and then adapt to is unprece­     breathe, love and die in this collective   ing. I owe a lot to the people who
   dented – and it shows no signs of        space.                                     held the door open for me at the start
   letting up.                                 It’s a type of witchcraft I wasn’t      of my career. This month, I got to do
                                            sure would operate between screens,        the same as a member of the RTS
   ■ Early last month, my landlord          but, having been through it, I am          Education committee.
   announced that they had decided to       pleased to report that good ideas,
   sell the home my housemates and I        talented writers and a brilliant show­     ■ Each year, the RTS awards 30 bur-
   have been living in for the past three   runner (Siân Robins-Grace) are all it      saries to students from low-income
   years. It’s sad because, during lock-    takes to replicate that magic, no mat­     families. As a former recipient, it’s a
   down, I finally built up the courage     ter the circumstances.                     privilege to be part of the selection
   to do all the DIY, deposit-nullifying                                               process. I am blown away by the
   projects that I never had time for       ■ I learnt last month that I have          talent and determination the appli-
   before.                                  won a place on ScreenSkills’ Recali-       cants display.
     I hate moving house and, in these      brate mentoring programme, run by            Now, more than ever, it is crucial
   stranger times, there is so much         ThinkBigger! for women and disa-           that our industry opens not only its
   more to consider. With homework-         bled people who are at a juncture in       doors but its pockets to support them.
   ing becoming the norm, it was            their careers.
   important to find somewhere that           My mentor is the awe-inspiring           ■ As the end of the year gets closer,
   would accommodate not only us            Anne Mensah, vice-president of orig-       and I settle into my new home with
   (and our lockdown kitty, Oscar) but      inal series at Netflix, who I will be      my work desk sat opposite my bed,
   also impromptu office set-ups, desks,    getting to know over the next six          I am hopeful that we will take the
   swivel chairs and walls thick enough     months. And who knows, by the end          resilience and adaptability we learnt
   to block out the sound of one anoth-     we might even be able to meet in           in 2020 with us into the new year –
   er’s meetings.                           person.                                    and time will start to have meaning
                                                                                       again.
   ■ During all this chaos, I started a     ■ Imposter syndrome has always
   new job, script editing on Sister Pic­   been my biggest hurdle, and, without       Florence Watson is a script editor at
   tures’ new show The Baby, a horror       the in-person feedback you get in an       Sister Pictures and former RTS bursary
   comedy focused on motherhood.            office, sometimes it can be very easy      scholar.

Television www.rts.org.uk October 2020                                                                                           5
A BBC for - October 2020 - Royal Television Society
COMFORT CLASSIC
    I
            t is hard to think of another
            great BBC sitcom blessed by
            such a strong pedigree as that of
            Blackadder. Running over four
            series, spanning 1983 to 1989
            – plus the occasional special –
    the creators and stars of this comic
    masterpiece read like a roll call of late-
    20th-century British screen talent.
       Richard Curtis, Stephen Fry, Hugh
    Laurie, John Lloyd, Miranda Richard-
    son, Robbie Coltrane, Tony Robinson,
    Rik Mayall and Ben Elton were all, at
    some point, involved in the different
    incarnations of Blackadder. Not, of
    course, forgetting Tim McInnerny, cast
    as the wonderfully camp Percy Percy
    and Captain – cue double entendre
    – Darling.
       At the heart of Blackadder was Rowan
    Atkinson, the preternaturally gifted
    actor who co-wrote the first series and
    starred as Edmund Blackadder.
       The historical setting changed for
    each series and respectively took place
    in the 15th, 16th, 18th and 20th centuries.
    But from series 2, when writers Curtis
    and Elton came on board, Edmund
    remained essentially the same character
    – shrewd, conniving and totally devoid
    of scruples. Of course, his schemes
    invariably come hilariously unstuck.
       Edmund’s intelligence contrasts
    sharply with that of his dim-witted
    comic foil, Baldrick, played to perfec-
    tion by Robinson, and Laurie’s aristo-
    cratic numbskull, George, Prince of
    Wales in series 3, and Lieutenant the
    Hon George Colthurst St Barleigh MC
    in Blackadder Goes Forth. The absurdities
    of the English class system gave Curtis
    and Elton much of their inspiration.
       What began as a medieval farce
    – well, sort of – set in the fictional age
    of Richard IV, and continued in the
    courts of Elizabeth I and the Regency,
                                                        Blackadder Goes Forth
                                                  BBC

    ended up in darker territory, when the
    First World War trenches gave some

                                                                  Blackadder
    bite to the comedy.
       At the culmination of the final series,
    Blackadder Goes Forth, Captain Blackad-
    der can no longer avoid the inevitable
    and leads his comrades in arms over
    the top to almost certain death. Has
    sitcom ever been so heartbreaking?
       Atkinson’s relish at playing such a
                                                          Costume comedy came of age in this milestone
    comic monster is a joy to watch. Most �                 of mirth. Steve Clarke can’t stop laughing

6
A BBC for - October 2020 - Royal Television Society
� of the best lines are his in scripts that
                                                Ear candy
fizz with verbal pyrotechnics and are
crammed with sexual jokes, some of
which might now be considered too
boorish for our more woke age.
   Throughout Blackadder’s different
reigns, the performers make
everything look effortless as they
deliver some brilliantly crafted lines
heightened by superb comic timing.
   What lay behind all this perfect tom-
foolery, with its echoes of the music
hall and pantomime, were years of
hard graft, much of it spent at the
Cambridge Footlights, the Edinburgh
fringe and numerous BBC rehearsal
studios, in TV and radio.
   The matchless Lloyd, who produced
all four series and collaborated on the
scripts, served his apprenticeship as
a radio producer in the 1970s before
helping to nurture the comedy gold of
BBC Two’s Not the Nine O’Clock News and
Central Television’s Spitting Image.

                                                From the Oasthouse:
   Blackadder gave him what he
famously described as an “epiphany”.
He was referring to the previously
mentioned closing sequence of Black-

                                                                                                                                          Audible Original
adder Goes Forth. “It started out as a
complete disaster because the plugs
were pulled by the crew but, somehow,
                                                The Alan Partridge Podcast

                                              N
we got lucky and it turned into this
amazingly moving piece of TV,” he
said. “It wasn’t deliberate, it’s just the                             orfolk’s most           Over the course of 18 episodes, he
way things turned out.”                                                notorious broad-      promises, listeners will learn about
   As for the banquet of quotable lines,                               caster, Alan Par-     “the real Alan… his every nook and
is it an exaggeration to say that, like                                tridge, returns       each of his crannies”.
Shakespeare or Dickens, some of them                                   with a six-hours-       Recording in his rural oasthouse
have entered everyday speech? Side-­                                   plus podcasting       abode, he regales us with expert advice
splitting similes come thick and fast:                                 odyssey into his      on everything from defaming people
“Baldrick, your head is emptier than a        inner mind. He has topped an illustri-         via their Wikipedia page to his pre-date
eunuch’s underpants”, “You’re a girl          ous career in news, chat and daytime           grooming routine. On first dates, always
with about as much talent for disguise        shows, not to mention his stint on             be specific with your questions, he
as a giraffe in dark glasses trying to get    North Norfolk Digital Radio, with the          advises. “What are you up to in life?” is
into a polar bears-only golf club.” Or        conquest of a new broadcasting bas-            far too vague. Instead, he suggests asking
he’s “as cunning as a fox who’s just          tion: the podcast.                             something like: “What were you doing
been appointed Professor of Cunning              What he once assumed was the                and where were you between the hours
at Oxford University”.                        domain of “pale, tech-obsessed social          of 3:00pm and 5:00pm this afternoon?”
   Quite simply, Blackadder is smart          lepers who couldn’t get a platform on            Whether it’s the ear-worm theme
British sitcom at its very best. No           any meaningful broadcaster” has                song or the fake adverts interrupting
­wonder the show was voted the                become his creative audio kingdom.             each episode, the series is brimming
 second-­best sitcom of all time, pipped         Stung by a Twitter troll who claimed        with one-liners.
 to the post by Only Fools and Horses.        they saw Partridge clip the wing mirror          From the Oasthouse shows Armando
 Cunning plan, anyone? n                      of another car, the erstwhile TV and           Iannucci and Steve Coogan’s marvel-
                                              radio host seeks to dispel such poison-        lous comic creation at his tactless,
Blackadder Goes Forth is on-demand at         ous fabrications: “It’s not just a lie. It’s   incompetent and unfiltered best.
UKTV Play.                                    not just bull. It’s libel.”                    Caitlin Danaher

Television www.rts.org.uk October 2020                                                                                                                       7
A BBC for - October 2020 - Royal Television Society
WORKING LIVES

     We Are Who We Are

                                                                                                                                          BBC
                                       Distributor
    D
                     istributor Jamie Lynn        premium shows, that the commission-       Brilliant Friend, Elena Ferrante’s incredi-
                     has been a fixture at        ing broadcaster pays the entire budget.   bly popular series of novels set around
                     the world’s TV content       Producers need to bring partners on       Naples, and there were producers in the
                     markets for the past         board early, including distributors, to   States who wanted to set it in the US.
                     two decades. Freman-         make a show internationally viable.       But our partnership with HBO and RAI
                     tle’s EVP head of EMEA         So, we get involved at the earliest     had it set in Naples – not only in Italian,
    distribution recently brokered deals for      stage and have creative conversations     but in the local dialect. Even in Italy,
    the upcoming BBC Three drama We Are           about what we think will work around      the show had subtitles. It is entirely
    Who We Are and BBC Two documentary            the world. This can lead to early sup-    authentic and Fremantle has sold it
    series Enslaved: The Lost History of the      port in the form of a pre-sale, or even   around the world.
    Transatlantic Slave Trade.                    co-productions, which can be effective
                                                  creative partnerships and allow the       Surely, distributors can’t concentrate
    What does the job involve?                    scale and ambition of high-profile        solely on high-end dramas?
    In its simplest form, distributors sell the   projects to be realised.                  We’ve just sold Oscar-nominated direc-
    international rights for programmes.            This has made my job that much          tor Luca Guadagnino’s series We Are Who
    Channels and platforms around the             more exciting over the past five to       We Are to the BBC – this is high art on
    world cannot produce all their own            10 years, as the industry has evolved.    television. But Fremantle is also one
    shows, so they need to acquire content.                                                 of the world’s premier gameshow and
                                                  Is creativity ever compromised to         entertainment producers and distribu-
    Has the job changed over time?                make a programme more sellable?           tors. We’re a company with breadth and
    Distribution used to be an ancillary part     No, I think the best work results from    depth, which makes the job fun.
    of the TV business, but it is now funda-      allowing the creator to make the
    mental to how shows are funded and            shows they want to make. Lots of peo-     How did you become a distributor?
    made. It’s rare now, especially for           ple were gunning for the rights to My     When I was a kid, records and movies

8
A BBC for - October 2020 - Royal Television Society
Has the lull in production boosted the
                                                                                              market for older shows?
                                                                                              The demand for classic programming
                                                                                              was already growing with new plat-
                                                                                              forms and services such as BritBox,
                                                                                              Acorn and UKTV Play. It’s been a good
                                                                                              year for selling classic stuff, but it’s not
                                                                                              entirely coronavirus-led. The gaps in
                                                                                              schedules due to production shut-
                                                                                              downs are only starting to appear now.

                                                                                              What makes a good distributor?
                                                                                              You need to be curious and interested
                                                                                              – and listen. You have to understand
                                                                                              the challenges local producers face
                                                                                              and their shows.

                                                                                              What are the best and worst parts of
                                                                                              the job?
                                                                                              The best is when you know you’ve
                                                                                              helped producers realise their creative
                                                                                              vision, found an audience and got a
                                                                                              success on your hands. A little bit of
                                                                                              international travel is also great. Last
                                                                                              week was “budget week”, when I had
                                                                                              to look at spreadsheets for hours on
                                                                                              end. I understand its importance, but
                                                                                              I’m happy when budget week is over.

                                                                                              Are there any tricks of the trade you
                                                                                              can share with us?
                                                       Enslaved: The Lost History of
                                                                                              Our former CEO taught me early on
                                                       the Transatlantic Slave Trade
                                                                                        BBC

                                                                                              that going for the best financial deal is
                                                                                              not always the right decision – finding
were my obsession. I was a budding          beautifully. We had a few high-profile            the right home for a show will serve it
journalist in Canada, before moving to      places interested in taking it, but chose         better in the long term. Fremantle is still
London in my mid-twenties, but I            the new Walter Presents service on                a company that believes in finding and
couldn’t find work in music journalism.     Channel 4 here in the UK. The ratings             connecting with audiences, which is
   I was hired by a PR company that         and reaction were great, despite it               why we work closely with public and
represented international production        being a German show in a prime-time               free broadcasters, as well as platforms.
companies, which sent me to Mipcom          slot usually reserved for the best of US             Recently, we’ve placed some great
in Cannes. My eyes were opened to the       drama – great kudos to Channel 4 for              programmes with the BBC, including
world of television and I knew what I       not underestimating its audience.                 Enslaved: The Lost History of the Transat-
wanted to do. Soon after, I landed my                                                         lantic Slave Trade, fronted by Hollywood
first job in distribution, covering Asia    Is it a glamorous life?                           star Samuel L Jackson. We could have
for an animation company. Without           There’s a lot of pressure and it can be           sold it to a US streamer but, although
planning it, I picked the right vocation.   exhausting with all the travelling and            this deal was harder to seal, it was
Lucky me.                                   juggling involved, but I’m not going to           better for the programme to not be
                                            tell you it’s not fun.                            hidden behind a paywall.
What was the first TV show you sold?
I think it was a British animation series   Are you missing the TV trade shows                What advice would you give to some-
about animated ghosts to Hong Kong. I       cancelled as a result of coronavirus?             one looking to work in distribution?
showed it to a broadcaster, pitched my      I’ve been to Mipcom and MipTV every               Curious people get the most done.
heart out, and the buyer said he’d take     year since 2000. There’s an immeasur-             Passion is an overused and corny word
it. I said: “Great, so you liked it.” He    able value in sitting with your clients           but that matters, too, as do tenacity and
replied: “Not really, but I liked your      and international partners, whether it’s          resourcefulness. When you have to, you
effort, so I’ll buy it.”                    in Cannes or visiting them in their               can learn how to write a programme
                                            home territories. Now, we’re using                contract and dissect a rights agreement,
What programme are you most proud           video conferences and it’s worked                 but the other traits are skills that have to
of distributing?                            better than I anticipated. But, trusted           be nurtured. n
So many, but probably Deutschland 83,       relationships are key to our business.
because it was such an unlikely main-       Existing relationships are as strong, but         Jamie Lynn, executive vice-president and
stream success – we loved it from the       I don’t know how easy it will be to               head of EMEA distribution at Fremantle,
outset and it came together so              build new ones on Zoom.                           was interviewed by Matthew Bell.

Television www.rts.org.uk October 2020                                                                                                       9
A BBC for - October 2020 - Royal Television Society
RTS DIGITAL CONVENTION 2020

     T
                   o say that Tim Davie has
                   hit the ground running is
                   an understatement. In his
                   first week as the BBC’s 17th
                   Director-General he deliv-
                   ered a remarkably candid
     speech setting out clearly his values and
     agenda. A fortnight later, he was the first
     speaker at the RTS’s Digital Convention
     2020, when he was interviewed by the
     Society’s CEO, Theresa Wise.
        Looking much younger than his
     53 years, a consequence of his new
     buzz-cut hairstyle, the noticeably
     plain-speaking Davie cut a refreshing
     figure. He covered a wide range of
     topics, such as diversity, impartiality,
     competing with the tech giants,
     increasing revenue from the BBC’s
     commercial activities, BBC pay and the
     corporation’s important role as a global
     ambassador for Britain.
        He also argued that the BBC’s policy
     on abolishing free licences for those
     over-75s who do not receive pension
     credit was correct.
        Throughout, he stressed that the BBC
     needed to be valued by all licence-fee                         Tim Davie insists that the BBC must
     payers, regardless of where they lived
     in the UK or their social class. “We’ve                       serve all licence-fee payers, regardless
     got to deliver for every household. Us
     offering value is not just a line,” he
                                                                    of who they are and where they live
                                                   RTS

     insisted, mindful, perhaps, of his own
     background in south London, where

                                                                  A BBC for
     he was the first member of his family
     to attend university. “It has surprised
     me that this has become part of me
     – focusing on making sure that every
     member of the public really gets value

                                                                  everyone
     from us. That’s what I’m about.”
        What does a modern public service
     broadcaster look like – and how does
     this differ from what the BBC has been
     doing to date, asked Wise.
        “What I’m about is evolution, not
     trying everything out. One of my mes-
     sages is that you have to evolve things
     to protect them.”                                      “We’re not trying to beat Netflix.…        the BBC for an average of 18 hours a
        He added: “I want people to think                It’s about whether we are truly valued        week. But there are certain bits of the
     deeply about what’s important in this               and essential, and whether the BBC            country – and it’s not as simple as age
     market, what’s important for us in the              feels indispensable – not for every           – that don’t necessarily feel the BBC is
     UK? What do people genuinely care                   hour of your media consumption but            for them. It’s not as straightforward as
     about in the BBC?                                   for part of it.”                              saying, ‘It’s the under-35s’. It’s often
        “There is good news for the BBC. In                 Were some audiences underserved            about your life circumstances, where
     this world, I don’t think there’s been a            by the BBC? “Absolutely. The BBC              you are, where you live....
     better time for proper impartial news               doesn’t deliver equally to everyone.             “The BBC is extraordinary in how it’s
     or proper local, regional storytelling.             You’re never going to quite get that right.   connected with an enormous number
        “With such incredible competition,               There are some people who are getting         of people across the UK. We’ve still got
     you can’t take an audience for granted              extraordinary value from the BBC.             a real bedrock of support to justify a
     any more. The BBC has to be truly                      “The overall numbers are pretty            universal fee, but I did say [recently
     different and differentiated.                       good: 91% of the population come to           that] we don’t have an inalienable right

10
to exist. That is under pressure. There        – and senior leadership is critical to      earning more than me, but that’s nor-
are audiences that, in a diverse Britain,      this – progress and the speed of            mal in the TV world. We could name a
feel a little bit further away from us.”       change has been slow.… Talking              number of other [industries] – finance,
   How did he square the fact that he          bluntly, a lot of people lower down the     football – with [high pay for some
wanted the BBC to appeal to the whole          organisation look at it and go, ‘Great      talent]. It can sometimes be a bit
of Britain while, at the same time,            intent, but I can’t do that’ or, ‘I don’t   uncomfortable, but we’re trying to get
cutting 450 newsroom jobs in the Eng-          really believe it’s going to happen.…’      value within a market. We don’t exist
lish regions? Did he worry that some             “This is mission critical. Everything     fully in a bubble....
regions, such as the North East, might         that goes on at the BBC – including           “We try and get a discount [but] we
get left behind?                               editorial decision-making – is utterly      want to pay fairly. And there is a mar-
   “You worry, of course, because you          dependent on having a truly diverse         ket. I recognise the dynamics of this,
want to make sure you have the provi-          team. I was very blunt in my first          but I don’t think the solution is to say,
sion. By the way, local and regional           words [to staff]: don’t hire in your own    ‘We’re going to equalise pay between
programming is utterly critical to us.         image and there can’t be a ‘BBC type’       different job types’. That doesn’t work
   “Let’s be clear, the metric here is not     or we’re in real trouble.”                  for me.”
how many people we employ, it is the
value to audiences. Every area of the
BBC has to find efficiencies, which
doesn’t mean I am diluting anything, it
just means I am doing it better.
   “There is a sense that the BBC could
be more efficient in many areas – and
it has done some good work, so this
isn’t the new guy coming in and saying
it’s all overstuffed with this, that and
the other. The fact is that we’ve got a
lot better over the years at being more
efficient, but there are areas – and the
regions is one of them.… A couple of
facts: we will still have well over 2,000
                                                                                                                 Tim Davie (right)
people in the regional news group,
                                                                                                                being interviewed
where we do around 3,800 hours of
                                                                                                                 by Theresa Wise

                                                                                                                                        RTS
coverage, which will remain the same.
   “It’s not as if we’re going to be a small
player. I would like to look at local news        Davie said he intends to create a           A less contentious area for the BBC is
provision as part of the 2022 discussions      “50-20-12 organisation”, a reference,       the so-called “soft power” that it wields
[concerning the next five-year licence-        respectively, to the proportion of staff    on the global stage, which the corpora-
fee settlement] to say, ‘Going forward,        who are female, from BAME back-             tion has argued is even more vital in
how could that evolve?’                        grounds or are disabled.                    the era of Brexit. Did Davie agree?
   “This is not just about the slow strip-        He added: “Truly, it’s about leader-        “It’s never been more important,” he
ping of areas, I think we can grow.…           ship and accountability. I have been        said. The unique strength of Britain’s
More than anything, it’s about audience        very direct with BBC leaders and told       creative industries was “not a random
value. I want people in the North East         them they will not get promoted with-       occurrence”: it depended on public
to feel the BBC is for them.”                  out us assessing how happy their staff      interventions, exemplified by the BBC,
   Turning to diversity, Wise said that        are and how they’ve delivered against       and successful commercial businesses,
CEOs everywhere were striving to               diversity targets.”                         such as Sky.
improve the diversity of their work-              On the problem of the gender pay            “Sky’s is an incredible model, and
forces in terms of minorities and              gap that has caused great controversy       part of that is [due to] our reputation
socio-economic groups. How would               at the BBC, he indicated that there was     across the world for trusted content
Davie effect real change in this regard        more work to do, but it was wrong for       and quality, and, specifically, the BBC,
at the BBC?                                    the BBC to beat itself up on this issue     with 468 million weekly users of our
   He emphasised that “talk is cheap”,         “when we’re often a lot better than the     content.... One of the things the BBC
and that action on greater representa-         [rest of the] industry”.                    stands for [globally] is trust and very-
tion of disadvantaged groups at all               Wise pointed out that Sarah Sands,       high-quality content. I think other
levels of the BBC was essential. “One          who left the BBC this summer after          companies benefit from that.… We are
of the things that everyone in this            editing Today, recently criticised what     thankful for some government invest-
industry should do is go back and read         she said were the huge differences          ment [Foreign Office funding for the
the speeches from 10 years ago. It’s a         between producers’ and presenters’          World Service]. We’d like more in this
sobering experience.”                          salaries. What did Davie think of this      area and that’s what we’re trying to do.
   He added: “There’s been incredible          discrepancy?                                We’re trying to build it.
progress on-screen but internally                 “As CEO, there will be presenters           “I would love to see 1 billion people �

Television www.rts.org.uk October 2020                                                                                                    11
RTS DIGITAL CONVENTION 2020

     Lessons from
     the crisis                                                                                                    Strike: Lethal White
                                          BBC

     Q     Theresa Wise: Will the
           changes to the BBC’s
     way of working due to the
                                                � coming to our services weekly. The
                                                data is very compelling. If people con-
                                                nect with the BBC and Britishness – all
                                                                                             [in North America]: we sold a third-
                                                                                             party investment to AMC. Now we’ve
                                                                                             got ourselves a nice business there.
     pandemic lead to lasting                   those terms are loaded, but [I mean]            “There are real opportunities across
     change?                                    Britishness around the world – they          many of our fronts to look properly at

     A     Tim Davie: The learnings
           we’re getting from Covid
     are such a strange combination.
                                                are more likely to trade with us....
                                                  “This is not without jeopardy. If you
                                                look at what governments around the
                                                                                             [direct-to-consumer] businesses and
                                                                                             there might be other areas – I’ve got
                                                                                             some thoughts in my head that I’ll keep
     Stating the obvious, we won’t              world are doing, investing in creative       to myself – where we could get growth.”
     be in a position where everyone            clusters, investing in our industry, they       As for securing and retaining talent in
     is coming in five days a week.             want to grow share.                          competition with Netflix et al, whether
     We’ll have more flexible                     “On my watch, the BBC has to be            that be for writers, actors or other per-
     working patterns and be                    part of a successful, growing creative       formers, Davie said the key word for
     thinking about how we use our              industry and not just winning for itself.    the corporation had to be “focus”.
     buildings differently.                     That’s really important to me. I think          He accepted that the BBC was not
        We are a production business            people who know me, [know that] I was        going to have all the most expensive
     and a news operation so, at the            interested in growing the radio market,      talent in the world but argued that it
     end of the day, we need people             growing the television market. I want        was uniquely placed to grow talent. “I
     in, but we’ll take some learnings.         the market to grow. It is really impor-      think we are a force for good. I person-
     I suspect a lot of leaders have            tant the BBC does that in the right way.”    ally like working in a place where there
     found that Zooming all day is                What were the priorities for the BBC       is purpose. I care about this place, I like
     exhausting, but the ability to do          increasing its commercial revenues?          working here.
     Zoom calls with 1,000 people…              “Now we’ve got the production base of           “We do something different. I am
        I hate doing video calls but I          BBC Studios, are we firing on all cylin-     not going to compete on exactly the
     can’t see myself not using                 ders across all genres? I think we’ve        same territory. There’s no point. We
     Zoom and other things like it in           made great progress. We’re writing lots      want to grow talent and be differenti-
     the future.… As the BBC, we’ll             of business in natural history.… Grow-       ated and be more BBC, rather than less
     try and capture some of that               ing our business as a creative force         BBC. There’s an obsession with copy-
     best practice quickly.…                    around the world is really powerful.         ing other people but you won’t beat
        There are all kinds of things             “I think the migration from linear to      them on their terms. You’ve got to win
     we’ve learned that we’d like to            on-demand says, ‘OK, how do we               on your terms.
     replicate and there are some               begin to get into direct-to-consumer            “People ask, ‘Is it a winnable battle?’
     costs to be saved there.                   services in the right way?’                  Of course, it’s a winnable battle if you
        I’m hoping we leap forward,               “That’s difficult, because, if you don’t   focus. We’ve done a bit of that with
     take the best of it and get rid of         generate a lot of profit short term, [you    BBC Studios. We certainly do that in
     the worst of it very quickly.              can] build that for the long-term future     the UK across a lot of the BBC’s output,
                                                of the BBC. We’ve seen [it] with BritBox     but we could do better.”

12
Once Upon a Time in Iraq

                                                                                                                                     BBC
   In his debut speech as DG, Davie told     asking a question someone might
the BBC to “champion and recommit to         suggest that this is not because they
impartiality”. Many people believe the
BBC is shaped by particular perspec-
                                             want to get to the truth but because
                                             they’ve got a partisan view.
                                                                                           Davie’s video
tives – so what was he planning to do
to change this? “It means that, together,
                                                “Part of what I was trying to do in
                                             that speech [on 3 September] – and
                                                                                           and audio fixes
we renew our vows on impartiality.           I think it is needed – was to say, ‘OK,
   “By the way, before we go completely      do we really believe it’s deliverable?’       ‘I am a very heavy consumer of
over the top here, I would defend the        And I do.                                     radio. My tastes are eclectic. I am
vast majority of BBC output. I think we         “I know that, short-term, you could        not saying that just to be diplo-
do a brilliant job of delivering impartial   get more Twitter followers by being           matic. I listen to a lot of sport, Test
output in terms of the left/right axis.…     outrageous, but there’s a bigger pur-         Match Special, that sort of thing.
   “I do think there is something about      pose than that. Longer-term, it will put          ‘Over the weekend, I listen to
metropolitan-based organisations, or         us in a stronger position.                    6 Music; Radio 4 during the week.
the way you hire, that can somewhat             “We really need to get excited about       I’ve always been a fan of radio
feel a bit distant from some of the          impartiality and finding truth, evi-          drama. I’m a little bit nostalgic about
population. And it’s not about left and      dence, testimony. I was very clear that,      some of the comedies on 4 Extra.
right. It’s more complicated than that.      if you’re not passionate about that,              ‘On TV, it’s a classic mix. Once
   “It’s about, ‘Do I feel it’s for me?’     you’re in the wrong place.” n                 Upon a Time in Iraq is a must
There, I think we’re in a challenging                                                      watch. I love good documentaries.
situation if we want to deliver impar-       Report by Steve Clarke. Tim Davie was         Like everyone, I’ll escape into the
tiality. More and more people, espe-         in conversation with Theresa Wise at the      dramas. I’ve been enjoying Strike:
cially young people, are struggling with     first session of the RTS Digital Convention   Lethal White.
the idea. They’re surrounded by every-       2020, sponsored by YouTube, on 17 Sep-            ‘Now, of course, I get quite a
one having an opinion.                       tember. The producers were Helen Scott        lot of recommendations from the
   “This changes the grammar editori-        and Sue Robertson. View the full video at:    shop floor, so I’ll be doing that.’
ally because, when [an interviewer] is       bit.ly/RTSdavie.

Television www.rts.org.uk October 2020                                                                                                 13
RTS DIGITAL CONVENTION 2020

              Channel 4
             rises to the
              challenge
 Channel 4

             T
                       hey say that times of crisis                                               the content budget and furloughing
                       often bring out the best in        Alex Mahon, the                         around 100 staff, Channel 4’s commis-
                       people and organisations.
                       For an example of this, look
                                                         broadcaster’s CEO,                       sioners and the UK’s indies rose to the
                                                                                                  occasion. Innovative, fast-turnaround
                       no further than how Chan-       praises the UK’s indie                     shows, such as Grayson’s Art Club and
                       nel 4 has adapted to post-                                                 Jamie: Keep Cooking and Carry On, soon
         poned productions and an alarming fall        sector for riding to the                   found an audience as people, unable to
         in advertising over the past six months.       rescue in lockdown                        leave their homes, needed diversions.
            “In a crisis, when you have to change                                                    “Indies did incredible things and
         really fast, Channel 4 is actually amaz-                                                 produced things cheaply,” said Mahon,
         ing,” the broadcaster’s CEO, Alex Mahon,        “It was clear to us that we should say   who claimed that Channel 4 was more
         told Tim Hincks, co-CEO of Expecta-          something back to Britain about what        in tune with the nation’s mood than its
         tion, at the RTS’s Digital Convention.       was happening. It was the exact oppo-       rivals were.
            As lockdown took hold in March,           site of what the SVoDs would be doing.         Viewers, particularly the under-35s,
         almost overnight around 1,000 mem-           If you were watching Netflix, it would      flocked to Channel 4, including to the
         bers of staff began working remotely.        be Tiger King, which was not saying         highly regarded Channel 4 News. The
         “We were prepared with the technol-          anything about Britain or the pandemic.     number of young people watching
         ogy. We had a debt facility in place for     Tiger King didn’t bring people together     Krishnan Guru-Murthy, Cathy Newman
         a market shock. That helped,” she            to face an unseen enemy.”                   and Jon Snow increased by 79%,
         recalled. “We had to make a plan to             With adverting revenue falling dra-      according to Mahon.
         cut costs fast.                              matically, Hincks asked if the begin-          It also helped that, back in the early
            “We had a clear, strategic conversa-      ning of lockdown was a scary                spring, Channel 4 had planned for the
         tion about what the editorial response       moment? “Yes, it was pretty bad.… In        worst possible financial scenario, which,
         should be, led by Ian [director of pro-      the worst months, advertising dropped       in the event, didn’t happen – “so we
         grammes Ian Katz] and the commis-            50%. To have 50% of your revenue            are up compared with where we
         sioning team. What did we want to say        ripped away and not know how long           thought we’d be”.
         to the nation and what did we think          that would last was bad.”                      Further lateral thinking was required
         our position was?                               Fortunately, despite a hefty cut to      to film its flagship show, The Great

14
‘YOU CAN’T COMPETE [WITH]
         NETFLIX OR DISNEY+ BY JUST
         MAKING EVERY­THING CHEAPER’

British Bake Off, a tent pole of the         it be better for Channel 4 to make fewer
autumn schedule. Love Productions            shows in order to push tariffs back up?
created “a self-contained biosphere”            Mahon stressed that, in such an
for the six-week shoot – in other            uber-competitive landscape, audi-
words, baking in a bubble. Last month,       ences demanded big shows such as
Bake Off gave Chan-                                                Bake Off and Goggle-
nel 4 its highest                                                  box. “We’ve been
audience since 1985,                                               seeing that trend for     Progress on
                                                                                             diversity
as an average of                                                   years but, equally,
10.8 million people                                                we’ve been seeing
tuned in.                                                          new stuff as well.”
  As for the next six                                                 For new shows,
months, Hincks
asked whether the
broadcaster could
                                                                   marketing – often
                                                                   on social media
                                                                   – was critical for
                                                                                             Q      Tim Hincks: The UK PSBs
                                                                                                    are run by white people.
                                                                                             Can you effect real change with
maintain its pro-                                                  Channel 4, with a         white people in charge? If not,
gramme budget. Did                                                 younger audience          what do we do?
Channel 4 have the
resources to allow
those programmes
                                                                   than the other Brit-
                                                                   ish public service
                                                                   broadcasters.
                                                                                             A     Alex Mahon: If you wanted
                                                                                                   my successor to be not
                                                                                             white – or the successors of
to continue or will                                                Mahon highlighted         those who run the other PSBs –
we see a chipping                                                  a recent deal with        is there a strong enough field?
away and producer’s                                                social network            And, if there isn’t, what are we
                             Tim Hincks
                                                              RTS

tariffs going down?                                                company Snap,             doing to develop that?
  “The programme                                                   which involves               You can campaign very, very
budget will go up                                                  cut-down versions         hard as a CEO to have an
massively next year because we’ve had        of 300 shows on Snapchat’s Discover             authentically representative
to cut it so much this year,” replied        platform. “They will have a reach of            group of people in the organi-
Mahon. “It’s not clear yet how much of       five, six, seven million [people],” pre-        sation. What’s great about
the £150m we took out [from a total of       dicted the CEO.                                 Channel 4 is that it’s the only
£650m] will go back in, because we              Hincks turned his attention to com-          place where it’s written into the
don’t know what the advertising mar-         petition from the SVoDs. Could Chan-            remit. It’s a core part of my job,
ket will do.”                                nel 4 compete on scripted content               which is why I am so focused
  She continued: “There’s also a bit of      with Netflix et al? “You can’t compete          on it. I really care about it. My
a concertina effect because of things        at the same budget point.… but you can          job is to ensure that there is a
that have been delayed.… We’ve got to        definitely compete on new writers,              strong field of people who can
get tariffs back to normal rates. We         new directors and on new and impor-             run the organisation after me.
can’t survive, and neither can indies,       tant work.” Mahon cited two upcoming               That’s quite hard to do,
with tariffs being low.                      dramas as examples of Channel 4’s               because you have to go all the
  “Lockdown has definitely taught us         commitment to new work: Adult Mate-             way down the pipeline and start
some things about how we can make            rial (see page 30), focused on a woman          from scratch. There is structural
cheaper programmes and it’s definitely       who works in the porn industry, and             racism, structural sexism in the
taught us some things about how we           Russell T Davies’s latest series, It’s a Sin,   industry, without a doubt. For
can make faster decisions.                   set during the 1980s Aids pandemic.             us, that’s why there’s a focus on
  “But you can’t compete in a Netflix           “I don’t think the streamers would           the numbers.
world or an Amazon Prime world or a          make them. They wouldn’t find the                  My aim is to get to 20%
Disney+ world by just making every­          people to do them. We’ve got to keep            BAME [representation] across
thing cheaper. It’s not realistic, because   doing that because this is what stimu-          the organisation – but, most
that’s not the quality that viewers          lates the new work in the industry and          importantly, to get to 20%
demand and it’s not an option that           early-stage writers.… The streamers are         BAME in our top 100 highest-­
producers have.”                             looking for stuff that’s much more              paid jobs. I’m obsessive about
  Noting that the BBC’s new Director-­       global or [written by] proven writers.          it. I’m at 14% in the top 100 and
General, Tim Davie, has said that the        There’s a space for us, but it’s not easy       17% across the organisation.
BBC may produce less in future, would        to compete with them.” �

Television www.rts.org.uk October 2020                                                                                            15
RTS DIGITAL CONVENTION 2020

                                                                                                                                            Channel 4
     The Great British Bake Off

                                               � But, probed Hincks, weren’t the            than [similar] governments in many
                                               streamers parking their tanks closer         other countries.”
       Lessons from                            and closer to British lawns? After all,        Hincks asked what Channel 4

       the crisis
                                               Netflix’s Sex Education could easily have    wanted from Ofcom’s delayed review
                                               been a Channel 4 show. “We jointly           of public service broadcasting and
                                               funded The End of the F***ing World. Sex     whether the UK PSBs, all facing com-
                                               Education is a brilliant show but pur-       petition from streamers, were becom-
       Alex Mahon: ‘I was amazed by            posefully omni-place. There’s room           ing closer.
       how Channel 4 and everyone              for both. Sometimes we will overlap,           On the PSB review, the Channel 4
       adapted so fast. Things you would       particularly if it’s a young-adult piece.”   CEO said she wanted three things:
       have thought would take five               Channel 4’s position as a state-          legislation to ensure PSB prominence
       years happened overnight.               owned PSB makes the broadcaster              on all platforms; regulation for the
          ‘We’ve become more location          vulnerable to certain ministers’ fasci-      tech companies, which would mean
       agnostic about where jobs are.          nation with privatising the station. At      they had to compete on the same
       We’ve got five locations. We’ll start   the end of last year, relations with the     terms as the PSBs; and a change in
       to think more about what jobs can       Government entered a tricky patch            how Ofcom measured Channel 4’s
       be done where – do we need to           when Channel 4 News replaced Boris           performance to account for its grow-
       be in a specific location? We were      Johnson’s vacant seat with a melting         ing digital presence. Mahon claimed
       already on that journey... it’s good    ice sculpture for a party leaders’           that All 4 had done better even than
       because it means we can repre-          debate on climate change during the          Netflix during lockdown.
       sent the UK better.                     general election campaign.                     As for the PSBs being more collab-
          ‘Regarding pitching, it’s become        Hincks asked how Channel 4 was            orative, Mahon said that this had
       more democratic when indies have        getting on with the Government today.        manifested in making joint submis-
       had access to us through Zoom, as       “What we’ve found during the crisis          sions to Ofcom and the DCMS, and
       opposed to having to get on a train     – and you’ll hear this from other            working together on BritBox.
       and come to a meeting and be            broadcasters – is that the DCMS has            She added: “The days of us all doing
       kept waiting in reception.              been incredible, the Government has          things separately, and feeling like we
          ‘On Zoom, you get your time          been very supportive and responsive.         were fighting each other, have gone.” n
       slot and, regardless of where you          “We’ve had this massive insurance
       are coming from, be it London,          scheme launched, the biggest glob-           Report by Steve Clarke. Alex Mahon, CEO
       Middlesbrough or Newcastle, you         ally, to help the industry get back to       of Channel 4, was in conversation with
       get exactly the same access.            work. We’ve been working super-              Tim Hincks, Co-CEO of Expectation, as
          ‘We’ve had great feedback from       closely with DCMS and it has thought         part of the RTS Digital Convention 2020,
       indies. They call it the geo-leveller   through how to help the industry as          sponsored by YouTube, on 28 September.
       effect. Also, people turn up on time    much as possible.                            The producers were Sue Robertson and
       for meetings and leave on time.’           “They’ve been much more consid-           Martin Stott. View the full video at: bit.ly/
                                               ered about what the industry needs           RTSmahon.

16
Channel 4
                                                                                                                  Hayley Squires as
                                                                                                            Jolene in Adult Material

           Porn unwrapped
    F
                   or a show that feels so                                                  originally lined up to take on the role
                   now, Adult Material has         Channel 4’s powerful                     but was forced to exit the series due
                   been a long time in the
                   making. It is nearly a
                                                   drama Adult Material                     to scheduling conflicts, so Squires
                                                                                            stepped up.
                   decade since writer              was created by an                         What drew her to the show, I ask?
                   Lucy Kirkwood first
   thought of penning a story that would
                                                     all-female team.                       Complexity, apparently. Kirkwood
                                                                                            sent her some scripts and a giant
   pull back the curtain on the mysteri-          Moya Lothian-McLean                       research treatment containing nine
   ous world of the British pornography                                                     years’ worth of investigations into the
   industry. Now, her vision has been             reveals how they did it                   porn industry and the storylines that
   fully realised as a four-part drama                                                      had been born out of it.
   series.                                        Hayley Squires as Jolene Dollar – an        “It was a huge document,” Squires
      Adult Material has a lot riding on it, in   adult actor at the “top of her game”      remembers. “It talked about all the
   every sense. Belief in Kirkwood’s work         – is an uncomfortable, probing and        complexities of the show and her
   is such that the show has become the           darkly funny examination of power         research and the character arc of
   flagship programme of Channel 4’s              dynamics and consent. Some people         everyone in it.
   highly anticipated 2020 autumn sea-            will not be ready for it. Many thou-        “It was the complexity of the char-
   son, a gaudy gem in its crown.                 sands more will.                          acter, the humour of her, the very
      But those tuning in to see a lascivi-          “Adult Material on Channel 4,” a       detailed and complex ways Lucy had
   ous romp will be wrong-footed; after           friend texted me, as the first episode    told this story without being in any
   the first episode aired earlier this           drew to a close. “AMAZING.”               way prescriptive or a mouthpiece for
   month, several viewers expressed                  “We don’t give people answers,”        her own opinion [that made me want
   surprise at the darkness immediately           Hayley Squires tells me, of her role in   the part].”
   on show, with intense scenes featur-           the series, which has already been          While Squires remains tight-lipped
   ing rape and even a murder. Carry On,          deemed “career-making”. “We give          about the exact ins and outs (forgive
   it ain’t.                                      them viewpoints. We allow them to         me) of Adult Material’s plot line, she is
      Instead, what Kirkwood has cre-             make their own mind up”.                  happy to share a broad-brush sketch
   ated, alongside director Dawn Shad-               Fate brought Squires and Jolene        of the bigger picture. “When you first
   forth and an ensemble cast led by              together: Sheridan Smith was              meet Jolene in episodes 1 and 2, she’s �

Television www.rts.org.uk October 2020                                                                                                         17
Channel 4
      Tamika Ramsay as
      Sabelle in Adult Material

     � at the top of her game,” Squires says.
     “Legendary status. She projects this air     ‘IT IS ABOUT THE                               “When we were working on the
                                                                                               scripts and the edits, I was really aware
     of being in control and having all these     PARTICULAR WAY                               how rare it is to see honest, unvarnished
     plates spinning, that she’s fully aware
     of the industry and the people she           THE BRITS MAKE                               stories about women and sex and to
                                                                                               see women making decisions that are
     shares her life with, both professionally    PORNOGRAPHY                                  uncomfortable and unconventional.”
     and personally.
        “Then she meets Amy, who comes            [AND] THE                                      Both Hollick and Squires say there
                                                                                               was an aim to remove Adult Material
     to set for the first time. Something         BRITISH CLASS                                from the “male gaze”. “This show was
     horrific happens to her on her first day
     of shooting. And Jolene takes it upon        SYSTEM’                                      fundamentally made by the female
                                                                                               gaze,” observes Hollick. There’s an
     herself to take this girl under her wing,                                                 incredible male contribution to the
     and go on this campaign for justice,                                                      show but the lead actor, the writer, the
     which means that they’re taking on           Lucy Prebble’s Billie Piper vehicle I Hate   director and the DoP were women.
     her closest colleague and the very large     Suzie, comparisons have already been         That feels like something that would
     corporations that she’s been working         drawn. All three handle difficult con-       have been harder to achieve 10 or
     with for a number of years.”                 versations about complicated women,          15 years ago.
        This is apparently when it all starts     agency in a patriarchal world and how          “What you get with the shows [such
     falling apart for Jolene. She is forced to   power fluctuates in different contexts.      as I May Destroy You and I Hate Suzie]
     confront trauma from her past and the        It’s no coincidence that they are pro-       coming to the fore now is that there’s a
     looming threat of the all-powerful,          grammes created by women.                    generation of female film-makers who
     international porn studios that blur the        “It couldn’t have been made any           are coming to their peak and that’s
     lines between what is empowering             other way,” says Shadforth, of the quar-     why you’re getting these shows hap-
     and what is exploitative.                    tet of women creating and leading            pening at the same time, because these
        She risks losing “everything”, includ-    Adult Material. Her colleagues agree.        women are not afraid to tell the truth
     ing her children, Squires explains. But         “What’s really standing out is that       about uncomfortable realities,” says
     Jolene does not yield. “She believes in      these stories have not [previously]          Hollick.
     something, even if she’s not coming to       been told by women,” says Channel 4’s          She admits that, at times, during the
     terms with why she’s doing it.”              head of drama, Caroline Hollick, who         development process of Adult Material,
        Although Adult Material was in devel-     worked with Kirkwood and Shadforth           she found those realities just too
     opment years before the likes of             throughout Adult Material’s develop-         uncomfortable. This resulted in stand-
     Michaela Coel’s I May Destroy You and        ment process.                                offs with Kirkwood about removing

18
was considered so filthy. I like to think
                                                                                                     we’re in that tradition but also that this
                                                                                                     is an incredibly modern show, reflect-
                                                                                                     ing who we are today.”
                                                                                                        Modern, indeed: an “intimacy direc-
                                                                                                     tor” – now ubiquitous in the industry
                                                                                                     – was on set to choreograph all sex
                                                                                                     scenes, something that “just makes
                                                                                                     sense”, says Squires, for whom Adult
                                                                                                     Material was her first time filming
                                                                                                     scenes of that nature. “Talk about in at
                                                                                                     the deep end!” she laughs. But she
                                                                                                     describes the experience as “comforta-
                                                                                                     ble”, thanks to scenes being so care-
                                                                                                     fully worked out between the actors
                                                                                                     and movement director Alex Reynolds,
                                                                                                     whom Shadforth worked with on His
                                                                                                     Dark Materials.
                                                                                                        Consultations with adult stars them-
                                                                                                     selves also heavily informed the work.
                                                                                                     On top of Kirkwood’s nine years of
                                                                                                     research, porn star Rebecca More, aka
                                                                                                     one half of the infamous Cock
                                                                                                     Destroyers, was on hand to provide
                                                                                                     advice and insight to both the actors
                                                                                                     and the development team. She
                                                                                                     stressed the large role that social media
                                                                                                     now plays in the careers of porn stars.
                                                                                                        It is reflected in the finished product
                                                                                                     – the very first scene opens with
                                                                                                     Jolene faking an orgasm for her Twitter
                                                                                                     followers (a platform her loving part-
                                                                                                     ner maintains for her). It is a key reve-
                                                                                                     nue stream for adult actors in 2020,
                                                                                                     who gain far more agency (and oppor-
                                                                                                     tunities to profit) from independently
                                                                                                     made digital content than from films
                                                                                                     produced for studios.
                                                                                         Channel 4

                                                                                                        Adult Material is not going to be for
                                                                                                     everyone. Some will shy away from
  Siena Kelly as Amy. in Adult Material
                                                                                                     the truths it uncovers about an indus-
                                                                                                     try that, despite being more normal-
some of the more controversial deci-         character through this. That’s not a                    ised than ever, still operates under a
sions that Jolene makes.                     feminist thing to see happen on screen.’                veil of protective secrecy. But the
  There would be late-night emails           And that was where I was completely                     series offers no easy answers and nor
about editing out certain scenes. But        wrong.”                                                 do its creators want it to.
Kirkwood and Shadforth pushed back,             Although Adult Material had already                     They are just hoping that people will
the scenes stayed, and Hollick says she      been commissioned by the time Hol-                      join them on the journey and be open
realised that they were right.               lick joined Channel 4, it became her                    to the difficult themes it confronts
  “I’d never seen a show like this           passion project. It was classic Chan-                   – and how that might cause audiences
before,” she explains. “Sometimes, you       nel 4 in its lineage.                                   to reflect on their own judgements,
do lose your bottle. But you have to            “I don’t think Netflix would make                    lives and workplace relations.
remember, as a commissioner, you’re          something like this,” she says. “This                      But the one thing Hollick most
not automatically right.”                    show is British to its core. It is about                wants to stress as our chat draws to a
  Making Adult Material changed her          the particular way the Brits make por-                  close is that, “it is incredibly funny.
profoundly, Hollick says. “I’d always        nography; it’s about the British class                  That will surprise people. There were
seen myself as a pretty modern, feminist     system as much as anything else.                        jokes that we just sat in the edit rooms
kind of person. But what I realised was         “Channel 4 has a remit to push                       and laughed out loud at. I miss those
that I am just as uptight and middle class   boundaries, to innovate, to reflect lives               script meetings so much.
and judgemental as the next person.          that don’t get seen on screen. And to                      “The show is just really funny, even
  “Some of the arguments I had at            be really bold. I’m old enough to                       if it’s difficult to watch at times, when
the start of the script came from my         remember Michael Grade being                            some shocking things happen. It’s
old-fashioned feminism, where I              referred to as the ‘pornographer in                     really entertaining. I want people to
thought, ‘Well, we can’t put this            chief’ because Channel 4’s material                     ride that wave all the way through.” n

Television www.rts.org.uk October 2020                                                                                                            19
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