A REVIEW AT GLANCE: MOTIVE &CHALLENGES OF "DIGITAL INDIA PROGRAMME (DIP)" IN INDIA - IJSTM
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A REVIEW AT GLANCE: MOTIVE &CHALLENGES
OF “DIGITAL INDIA PROGRAMME (DIP)” IN INDIA
Dr. Surender kumar1, Deepika2, Rahul3
1
Assistant Professor, JCD Memorial PG College, Sirsa Haryana
2
Assistant Professor, Ch. Devi Lal University, Sirsa Haryana
3
Assistant Professor, JCD Memorial PG College, Sirsa Haryana
ABSTRACT
Digital India is a campaign launched by the Government of India to ensure that Government services are made
available to citizens electronically by improving online infrastructure and by increasing Internet connectivity or
by making the country digitally empowered in the field of technology. It was launched on 2 July 2015 by Prime
Minister Narendra Modi. The initiative includes plans to connect rural areas with high-speed internetnetworks.
Digital India consists of two core components. These include: The creation of digital infrastructure, delivering
services digitally.Digital India is a Programme to prepare India for a knowledge future. The focus is on being
transformative – to realize IT(Indian Talent)) + IT(Information Technology) = IT(indiaTomorrow). The focus
is on making technology central to enabling change. It is an Umbrella Programme – covering many
departments. My gov.in , E signframework, digital locker, swatch bharat mission app, national scholarship
portal, e hospital, digitize india platform, bharat net, WIFI hotspot, next generation network, electronic
devlevepment fund, center on excellence on internet of thing It weaves together a large number of ideas and
thoughts into a single, comprehensive vision so that. Each of them is seen as part of a larger goal. Each
individual element stands on its own. But is also part of the larger picture. It is coordinated by DeitY,
implemented by the entire government. The weaving together makes the Mission transformative in totality The
Programme: Pulls together many existing schemes. These schemes will be restructured and re-focused. They
will be implemented in a synchronized manner. Many elements are only process improvements with minimal
cost. The common branding of programmes as Digital India highlights their transformative impact.
Keyword: Digital, Information, Knowledge, Programme, Technology, Speed
I. INTRODUCTION
Today, the world has transformed from a knowledge savvy to techno knowledge savvy. Think of something and
it is available in one click. So, Digital India is a step by the government to inspire and connect Indian Economy
to such a knowledge savvy world. The program targets to make Government services available to people
digitally and enjoy the benefit of the newest information and technological innovations. It brings out various
schemes like E-Health Digital Locker, E-Sign,E-Education etc. and nationwide scholarship portal. Digital India
is a great plan but its improper implementation due to inaccessibility & inflexibility to requisite can lead to its
failure. The program strives to provide equal benefit to the user and service provider [1]. The consumers will be
benefited by way of saving time, money, physical & cognitive energy spent in lengthy government processes.
850 | P a g eFor e.g. digital ticketing will lead to reduction in queue at ticket counter with online resources for booking,
online tax-return filing etc. The aim of Digital India to give a Unique ID and e-Pramaan based on authentic and
standard based interoperable and integrated government applications and data basis. This program will also lead
to paperless work and reduction electronically.in cost to the government expenses. Government services will be
available to every citizen
II. MOTIVE OF DIGITAL INDIA MISSION
2.1 Education for All
This initiative brings together to deliver high speed communication technologies and digital services that will
reach to the remotest villages, round the clock. Public services like land records, certificates and many more will
be made available online or public cloud.
2.2 Information for All
Digital India is a campaign launched by the Government of India to ensure that Government services are made
available to citizens electronically by improving online infrastructure and by increasing Internet connectivity or
by making the country digitally empowered in the field of technology
High speed internet as a core utility
Cradle to grave digital identity -unique, lifelong, online, authenticable
Mobile phone & Bank account enabling participation in digital & financial space
Easy access to a Common Service Centre
Shareable private space on a public cloud
Safe and secure Cyber-space Infrastructure as Utility to Every Citizen High speed internet, as a core utility,
shall be made available with Public cloud sharable on private space.
Bank account and Mobile phone would enable participation in digital and financial space at individual
level.
Smooth access to a Common Service Centre within their surroundings.
Websites and mobile apps will convey data and realistic participation and through social media. Everything
is connected through virtual networks. Swift work flow and no delays due to wait in queues.
2.3 Broadband for All
Broadband Highways: The first step is to provide high speed broadband highways through fiber optics that
connect all the remote areas, government departments, universities, R&D etc. Web based portals and Mobile
apps will be develop
2.4 Leadership Structure
Globally industry participation and many more [2] online communication one country to another country
Exchange the information global level
FDI Schemes starts global level
All digital resources available universally
851 | P a g e2.5 Digital marketing
Digital marketing is an umbrella term for the marketing of products or services using digital
technologies, mainly on the Internet, but also including mobile phones, display advertising, and any
other digital medium.[
2.6 E Commerce
Digital India programme is electronic commerce, commonly written as e-commerce or ecommerce, is
the trading or facilitation of trading in products or services using computer networks, such as
the Internet or networks Electronic commerce draws on technologies such as mobile commerce, electronic funds
transfer, supply chain management, Internet marketing, processing, electronic (EDI), inventory management
systems, and automated data collection systems. Modern electronic commerce typically uses the World Wide
Web for at least one part of the transaction's life cycle although it may also use other technologies such as e-
mail.[3]
E-commerce businesses may employ some or all of the following:
Online shopping web sites for retail sales direct to consumers
Providing or participating in online marketplaces, which process third-party business-to-consumer or
consumer-to-consumer sales
Business-to-business buying and selling
Gathering and using demographic data through web contacts and social media
Business-to-business electronic data interchange
Marketing to prospective and established customers by e-mail or fax (for example, with newsletters)
Engaging in pretail for launching new products and services
Online financial exchanges for currency exchanges or trading purposes
III. NATIONAL DIGITAL LITERACY MISSION (NDLM)
The key to Digital India program is Digital Literacy. It ensures digital literacy to disadvantaged community by
―reaching out the unreached‖. The digital literacy program is in progress through NDLM DIGITAL INDIA:
which makes rural citizens digitally literate by various training and building programs
3.1 National scholarships portal
National scholarships portal (All Government scholarships under a single website): This is a one-stop solution
for implementing the entire scholarship process. Here, in a single website, you can apply and register for
different scholarships provided by different central and state ministries, governments and other agencies. You
can receive application forms and process online. This helps in effective and faster processing of scholarships
and delivery of funds to the beneficiaries‘ accounts.
3.2 Few Challenges Of The „Digital India‟ Programme
We would like to highlight few challenges of the ‗Digital India‘ programme
852 | P a g e A Digital India Year would make sure that each and every aspect of the programme is pushed to show
results on the ground and not go into hibernation after one week of enthusiasm. Considering that most of
the nine pillars of the Digital India programme face serious challenges in implementation since the question
of continuity is always at stake, thus it is crucial that focused and persistent attention would be given to
each of its pillars so that it does not make uncomfortable at the end of the day.[4]
Implementation: The entire programme is designed as a top level model on the technological front. There is
hardly any guidance on how to implement the same on the ground level to make it successful. To be
precise, most of the nine pillars of the programme are directly related to high-end consumers and not for
70% (almost, according to 2013 – 2014 survey) of the rural population in India.Deploy W-Fi Centers &
Hotspot: BSNL‘s (Bharat Sanchar Nigam Ltd) mass deployment of Wi-Fi hotspots across the country. If the
government pushes BSNL to ensure at least one hotspot per village, it can do wonders and experience the
positive outcome. However, if the selection of the hotspot locations were those populated by mostly tribals,
backward castes, minorities and geographically difficult areas, then the impact can bring a new era in our
country.
Improve IT Literacy: Improving IT literacy is very important because the entire mass who is using internet
should know how to secure his/her online data. Providing proper usability guidance of Anti-Virus software
and its role in securing the records should happen simultaneously.
Data Vulnerability: Each and every citizen of India would have all the personal details online including
bank details, Income tax details, PAN details which might be vulnerable if not secured properly. In case this
is breached, then any individual would lose the privacy of the data and would be compromised
Excessive server Hits: If majority of the population start using online, then definitely the Government portal
sever will start getting more number of hits day by day. This is limitless and the IT team needs to be
prepared enough to tackle the situation where the possibility of crash would minimize.
Man-In-The-Middle Attack: It is a type of cyber-attack where a malicious actor intrudes him/ herself into a
conversation between two parties, imitates both parties and gains access to information that the two parties
were trying to send to each other. A man-in-the-middle attack allows such intercepts of the data meant for
someone else, without knowledge of either of the party until it is too late.[5]
Security: It is necessary to overcome all the challenges mentioned above with the help of a proper IT
security solution like eScan. With so many people connected to such numerous networks, data security will
definitely become one of the priorities of the Government. Since all the departments like Income Tax, LIC,
Election Commission, Passport Dept – will have ample sensitive data of citizens, thus there is a high
possibility of data breaches once majority of the population become digitally literate. The herculean task of
securing all the W-Fi hotspots and data centers should be taken into consideration seriously. eScan Anti-
Virus products for home users, small and medium business and even corporate can offer complete
protection to the networks and successfully materialize the dream of an ideal ―Digital India‖[6]
The budget led by FM Arun Jaitley mentioned it and PM Modi‘s Independence Day speech articulated it
loud and clear—Digital India is an agenda that differentiates this government from its predecessor, which
853 | P a g efailed to deliver the National Optical Fiber Network to every part of India and left many of India‘s 600,000
villages and 250,000 panchayats wanting in terms of broadband connectivity.
This project was first approved in 2006, but moved slowly in its initial years. One of the big boosts from
Digital India could be the dramatic ramp-up the mega-project is setting as a target. Citizen services will be
one driver of adoption.[7]
Coordination Issues- Program covers many other departments, Need commitment and effort, Leadership
and support critical for success
Financial Resource Issues - Mostly structured around ongoing programs : Better focus, need some
restructuring, Some others are process improvements or better utilization of resources, A few new programs
may be needed – particularly in Electronics manufacturing and Skill Development
The Digital India program (DIP) emphasizes on our digital inclusion and empowerment by improving
online infrastructure, delivering services electronically with a special attention on our digital literacy.
However, it is mar, with certain challenges, such as1) Infrastructure deficit such as lack of towers,
especially in the country side.
Beneficiaries may not have adequate knowledge of DIP
Solution - Run campaigns for them, on regular intervals at village, block, and district levels.
Auxiliary Services such as health, education, banking, governance etc may not be well developed.
Solution - The aforesaid should be improvised in concomitance with implementing the provisions of DIP
and make services like Digital locker, e-kranti, e-sewa grand success.
Digital financial services such as online banking, aadhar linked benefit transfers, cloud services would be
prone to more
Cyber threats, thereby encroaching into our Rights to be Secured as well as Privacy.
Solution - Have robust cyber financial security task forces at the state level with the help of entities like
CERT and much akin to the cyberdrome like in Kerela.
Require more spectrums per population to cater to the requirements of DIP Solution - Scaling up our
spectrum capacities.
Reluctance of the startups to be a part of DIP due to legal and IPR issues. Solution - Connect initiatives like
Start up India with DIP more extensively and form a more investment, IPR friendly ecosystem.
No separate entity for Consumer readdress under the program. Solution - Have a National entity to take care
of the grievances pertaining to DIP
IV. CONCLUSION
Digital India progarmme is that can be delivered to citizens using Information and Communication Technology
(ICT) by joining all the areas of India including the Gram Panchayats at high speed internet through broadband
connectivity, in order to focus on the e-governance till 2019 The outcome of Digital India is to produce Wi-Fi
locations for people, creating job, universal phone connection, High speed internet , Digital Inclusion, e-
Services, e-Governance, Digitallymotivated people, National Scholarships Portal , Digital Lockers System, e-
education and e-health making India to be pioneer in IT use solution. Some of the aforementioned projects are
854 | P a g eunder various stages of implementation which may require some transformational process reengineering,
refinements and improvement of scoping and implementation strategy to achieve the desired service level
objectives by the concerned line Ministries/Departments at the Central, State and Local Government levels.
REFERENCES
[1] https://en.wikipedia.org/wiki/Digital_India
[2] http://www.ibnlive.com/news/tech/digital-india-and-the-pdf-patchwork-1017055.html
http://www.csiindia.org/e commerce/CSIC_April_2015.pdf
[3] http://digitalindiainsight.com/what-is-digital-india-campaign/
[4] http://vikaspedia.in/e-governance/digital-india/digital-india
[5] http://www.mapsofindia.com/my-india/government/modis-digital-india-plan-faces-real-world-challenges
[6] http://iksa.in/india-ink/digital-india/2782/
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