Entergy New Orleans, Inc .continuing the dialogue

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Entergy New Orleans, Inc.

                 ...continuing the dialogue
Entergy New Orleans, Inc.

                                                           Integrated Resource Plan Public Meeting focusing on Demand Side Management
                                                                                   and Energy Efficiency Initiatives

                                                                                          January 13, 2009

                                                                                          2:00PM – 5:00PM

                                                                          The Lindy C. Boggs International Conference Center
                                                                                    The University of New Orleans
                                                                                  1st Floor Amphitheater, Room 154
                                                                                         2045 Lakeshore Drive
                                                                                    New Orleans, Louisiana 70122

This document was produced using post-consumer products.
Meeting Agenda January 13, 2009                                                         Welcome

    2:00   Registration                                                We’re Listening

    2:15   Opening Remarks                             Tracie Boutte   In September 2008, Entergy New Orleans (ENO) publicly previewed its
                                                                       Integrated Resource Plan (IRP). In November, we held our first public
    2:25   What to Expect                              Brian Kagan     meeting to discuss the IRP and its primary components:

    2:30   New Orleans Energy Usage Baseline Results   Greg Rigamer            • Generation Planning
                                                                               • Transmission Planning
    2:45   Overview of DSM Study                       David Pickles           • Demand Side Management

    3:00   ENO Energy Efficiency Program Overview      Glenn Garland   These meetings afford us the opportunity to discuss our planning process
                                                                       and to listen to the desires of the community we serve.
    3:15   Panel Q&A
                                                                       The November meeting included an open dialog and valuable feedback
    3:30   What’s Next                                 Brian Kagan     from those in attendance. Due to the overwhelming interest in demand side
                                                                       management and energy efficiency initiatives, we have scheduled this second
    3:35   Break                                                       meeting focused specifically on these topics.

    3:45   Breakout Sessions                                           It is our hope that sharing this information and engaging in constructive
               Details of Residential DSM and                          dialog will strengthen our relationship with the community we serve and aid
               ENO Energy Efficiency Program                           us both in planning for the future.
               Bernie Steen & Vic Pisani

               Details of Non-Residential DSM and
               ENO Energy Efficiency Program
               David Pickles & Glenn Garland

    4:50   Closing Remarks / Next Steps                Brian Kagan         For additional information on ENO’s IRP, the publicly previewed
                                                                       documents, and the documents and presentations from the November 2008
                                                                                meeting, please visit www.entergyneworleans.com/IRP/

2                                                                                                                                                    3
People                                                                        People

    Tracie Boutte                                                                David Pickles
    Tracie Boutte is vice president of Regulatory and Governmental               Panelist - David serves as ICF’s Southern Region Vice President for
    Affairs for Entergy New Orleans, a position she has held since January       the Energy Efficiency Practice, where he is responsible for all activities
    2004. As vice president, she has executive oversight of the company’s        including project execution, business development and management.
    regulatory organization where she is responsible for interactions            David has twenty years experience as a utility executive and industry
    between Entergy New Orleans and the New Orleans City Council.                consultant focused on energy efficiency and regulation. He manages
                                                                                 ICF’s outreach to energy efficiency program sponsors in the southeast
    Tracie joined the company in 1986 as a marketing representative with         and southwest on behalf of the EPA’s Clean Energy Program, and is
    Louisiana Power & Light. She has also held positions as a national           on the Board of Directors for the North American Energy Standards
    accounts executive, commercial segment coordinator, major accounts           Board where he facilitates NAESB’s efforts to develop model business
    manager, sales and service director, director of retail operations, and      practices for DSM planning and evaluation. He was previously with:
    vice president, Retail Strategic Market Planning. Prior to her current       Navigant Consulting as Director of the Market Strategies Practice;
    position, she held the position of vice president, Gas Distribution          PHI Consulting where he served as Chief Technology Officer for
    Business for Entergy Corporation. She provided executive direction to        Honeywell’s Energy Information Services business, Central and
    both Entergy New Orleans and Entergy Gulf States gas businesses. In          Southwest Utilities as Vice President of Marketing, Development and
    addition to her operational responsibilities, she was also charged with      Operations for the energy services group; and held various positions
    evaluating Entergy’s natural gas distribution business development and       with the Iowa Consumer Advocates Office and Iowa Utilities Board.
    implementation of a growth strategy.                                         David holds a bachelors degree in Economics, and a master ’s degree in
                                                                                 Regulatory Economics, both from the University of Wyoming.
    Greg Rigamer
    Panelist - Greg Rigamer is the CEO and founder of GCR and                    Glenn Garland
    Associates, Inc., a consulting firm dedicated to the effective application   Panelist - Glenn Garland, the president and a founding partner of
    of technology to support strategic planning initiatives and critical         CLEAResult, has extensive expertise in energy efficiency strategy,
    decision making processes. Established since 1979, GCR employs               design and implementation; market transformation and performance
    a staff of 100 professionals and supports corporate, governmental,           contracting. Glenn has been in the energy efficiency industry for over
    and institutional clients throughout the United States. Greg has been        23 years and has provided energy-efficiency consulting services for the
    involved in numerous planning projects that have shaped the future           last 13 years. He has provided strategic expertise to businesses, utilities
    of many communities and most recently, has focused on rebuilding             and government agencies throughout the US at the federal, state and
    and recovery initiatives for areas devastated by hurricanes Katrina and      local levels as well as internationally.
    Rita. In addition to his qualifications as an urban planner, he is widely
    recognized as a leading demographer and political strategist and is often    Glenn’s past responsibilities include acting as the Implementation
    quoted in both local and national media. His ability to organize and         Manager for the Energy Star Buildings and Green Lights Partnership
    analyze critical data has contributed to the success of GCR and the firm’s   and the Energy Star HVAC Program. Mr. Garland has worked
    corporate, governmental and political clients.                               throughout the southwest; Louisiana, TX, AR, OK, CO, NV and
                                                                                 NM to create and implement new energy efficiency and renewable
                                                                                 energy programs.

4                                                                                                                                                              5
People                                                                    People

    Charles “Bernie” Steen                                                   Brian Kagan
    As the director of Energy Efficiency, Bernie is responsible for the      Facilitator - Brian brings three decades of experience in the areas of
    development of policy and strategy for demand side management            Integrated Brand Communications for diverse industries and business
    (DSM) as well as the integration of DSM into Entergy’s business plans    sectors. Brian repeatedly demonstrates his capabilities by helping
    and practices along with planning and analysis support for Entergy’s     organizations both small and large refresh, rediscover and often reinvent
    operating companies. Bernie has worked for Entergy Corporation for       their brand story, while helping enhance affinity and public image.
    30 years primarily in the areas of Customer Service, Marketing and the   Brian has built his successful career by focusing on what he refers to
    competitive Energy Solutions business. Bernie holds a B.S. degree in     as Brand Convergence: the bringing together of the core elements
    Civil Engineering from Mississippi State University.                     pivotal to sustained success for any integrated branding initiative. His
                                                                             facilitation of Strategic Ideation Sessions ignites energy, buy-in and
    Vic Pisani                                                               go-forward actions that provide the basis for total brand integration.
    Vic Pisani has fifteen years of professional experience in the energy
    and energy efficiency field with expertise in program development and    Tim Ellens
    electric utility operations management. Vic has worked across a wide     Facilitator - Tim is the founder of CHANGEffect and brings more
    array of customer classes and market sectors, both from the utility      than twenty years experience in the disciplines of Integrated Brand
    perspective and as a program consultant on utility energy efficiency     Communications. He is an accomplished storyteller and brand
    programs. In the 1990’s, he implemented EPA’s energy efficiency          strategist. He consistently comes alongside organizations to lead them
    programs, where he helped to transition the Green Lights Partnership     through defined processes that helps them understand how to discover
    into the ENERGY STAR Buildings program, the first of the series of       and release their unique story in a compelling ways. He is a student of
    programs to form under the ENERGY STAR umbrella. Vic also worked         branding methodology and is especially interested in how the people
    for Commonwealth Edison, Chicago’s electric utility, where he was an     relate to company and organizational brands. Constantly honing the
    analyst and in management for Marketing and Customer Services as         CHANGEffect Three-Strand process, Tim is motivated by helping
    well as for the External Affairs Department under the Office of          leaders of organizations gain clarity through interaction, stretching the
    the President.                                                           paradigm and pulling clarity out of complexity.
    Vic has his bachelors of science degree from the University of Notre
    Dame, and a master’s of business Administration from Northwestern’s
    Kellogg School of Management. Vic is currently a director of Energy
    Efficiency Programs with CLEAResult Consulting.

6                                                                                                                                                        7
Main Session Presentations                                                    Main Session Presentations

        New Orleans Energy Usage Baseline Results, Greg Rigamer                        Overview of DSM Study, David Pickles
           • I n the post-Katrina period, average household energy use has declined      • The primary objectives of a DSM potential study
              by about 9% when compared to pre-Katrina patterns.                          • The process used to assess the potential for DSM in the ENO
           • Th
              e greatest reductions in energy use are recorded in neighborhoods             service territory
             that were heavily flooded.                                                   • Key findings of the DSM potential study
           •N
             ew building codes and the replacement of older appliances with
            newer more efficient models have resulted in lower levels of energy
            consumption in the post-Katrina era.

                                                                                                                                                           NOTES
NOTES

    8                                                                                                                                                      9
Main Session Presentations                                         Residential Breakout Session Presentations

         ENO Energy Efficiency Program Overview, Glenn Garland                     ENO DSM Strategy, Bernie Steen
            • I mportance of Energy Efficiency and Market Transformation design       • There are many factors that can influence the achievable DSM
               in the Entergy New Orleans Programs                                        potential for a given geographic area
            •E
              ntergy Programs designed to stimulate business for Contractors in       • Building a platform of comprehensive DSM programs is multifaceted
             the Community and Increase disposable income – boosting New                  and is better done in phases through prioritization of programs by
             Orleans economy                                                              cost-effectiveness and by incorporating best practices and lessons
            • Solutions Program approach creates synergies with other programs            learned from previous programs
                                                                                       • Establishing a regulatory framework that equitably allocates cost
                                                                                          and benefits among stakeholders is a cornerstone of optimizing
                                                                                          DSM potential

                                                                                   Residential Benefits of the ENO Energy Efficiency Program, Vic Pisani
                                                                                       • Residential Programs create lasting infrastructure skills in the Energy
                                                                                          Efficiency Market
                                                                                       • Programs designed to assist all segments of the residential population
                                                                                       • Programs are targeted on main efficiency measures but flexible to
                                                                                          include other options

                                                                                                                                                                    NOTES
NOTES

    10                                                                                                                                                              11
Non-Residential Breakout Session Presentations                                                                        Glossary

         ENO DSM Strategy, David Pickles                                                     Integrated Resource Plan A detailed analytical planning process utilized by utilities to
                                                                                                                (IRP) determine what resources will be needed in the future to best
             • There are many factors that can influence the achievable DSM
                                                                                                                      meet customers’ needs for reliable, cost effective and clean
                potential for a given geographic area                                                                 power supplies.
             • Building a platform of comprehensive DSM programs is multifaceted
                and is better done in phases through prioritization of programs by cost-   Demand Side Management A set of actions, activities or measures that impacts energy use,
                effectiveness and by incorporating best practices and lessons learned                      (DSM) energy use patterns or customer behavior as it relates to energy
                from previous programs                                                                            consumption.

             • Establishing a regulatory framework that equitably allocates cost                        Conservation Activities/actions that reduce energy consumption through
                and benefits among stakeholders is a cornerstone of optimizing                                        changes in life style such as increasing thermostat settings on
                DSM potential                                                                                         air conditioning equipment in the summer, lower thermostat
                                                                                                                      settings on water heaters, turning off lights when not in use, etc.
         Commercial and Industrial Benefits of the ENO Energy Efficiency Program,                                     Conservation activities typically require little to no investment by
         Glenn Garland                                                                                                the customer to reduce energy usage.

             • Large Solutions and Small C&I Solutions Programs advance the                         Energy Efficiency Activities aimed at reducing energy use through technically more
                Commercial Energy Efficiency Market                                                                    advanced equipment, typically without affecting the services
                                                                                                                       provided. (I.E. high efficiency appliances, heating, ventilation or air
             • Programs increase the skills of local contractors and boost the business
                                                                                                                       conditioning (HVAC) systems and efficient building design)
                for the Contractor Industry
             • Programs are targeted on main efficiency measures but flexible to                     Weatherization Practice of protecting a building and its interior from the elements,
                include other options                                                                                particularly from sunlight, precipitation and wind, and of
NOTES

                                                                                                                     modifying a building to reduce energy consumption and optimize
                                                                                                                     energy efficiency.

                                                                                                  Advanced Metering Systems that measure, collect and analyze energy usage, from
                                                                                                      Infrastructure advanced devices such as electricity meters, gas meters, and/or
                                                                                                              (AMI) water meters, through various communication media on request or
                                                                                                                     on a pre-defined schedule. This infrastructure includes hardware,
                                                                                                                     software, communications, customer associated systems and meter
                                                                                                                     data management software. The network between the measurement
                                                                                                                     devices and business systems allows collection and distribution of
                                                                                                                     information to customers and utility companies which allows for
                                                                                                                     cost savings and changes in energy usage from normal consumption
                                                                                                                     patterns.

                                                                                                    Demand Response Utilized to lessen customer usage/demand during peak periods
                                                                                                                    or those times when the cost to supply energy is more expensive.
                                                                                                                    Programs in this area include Time of Use (TOU) rates and load
    12                                                                                                              control programs such as AC or pool pump switches, etc.          13
We Live Here Too...                                   Talk to Us

     REBUILDING NEW ORLEANS
           And Investing In a Brighter Future

     We appreciate the time that you have taken today to participate in our
     Integrated Resource Planning discussions. Like you, the employees of Entergy
     New Orleans care deeply about the New Orleans community and want to see
     our city flourish because we live here too.

     Entergy employs 1781 people in the City of New Orleans and contributes to the
     City’s economy with a payroll of over $150 million.

     Since September 2005 Entergy and the Entergy Charitable Foundation have
     funded more than 513 grant requests totaling approximately $8.7 million in
     cash contributions for non-profit agencies.

                                                                                                  NOTES
     Entergy New Orleans pays over $12 million in local taxes and fees back into
     the City.

     We work in seven buildings throughout the City of New Orleans, five owned
     and two leased.

     We’ve formed a new Economic Development department focused on business
     retention, expansion and attracting new investment to the City.

     We invest over 766 hours of volunteer time on community projects and are
     actively engaged in schools, churches, neighborhood associations and numerous
     non-profit, civic and professional organizations. Entergy New Orleans is more
     than a company, we are members of the community – your child’s coach, scout
     troop leader and Sunday School teacher; we’re your neighbor.

     We want to work with you to make New Orleans an enviable place to live...

     					                                    ...because we live here too.

14                                                                                                15
Entergy New Orleans, Inc.

                                                           Integrated Resource Plan Public Meeting focusing on Demand Side Management
                                                                                   and Energy Efficiency Initiatives

                                                                                          January 13, 2009

                                                                                          2:00PM – 5:00PM

                                                                          The Lindy C. Boggs International Conference Center
                                                                                    The University of New Orleans
                                                                                  1st Floor Amphitheater, Room 154
                                                                                         2045 Lakeshore Drive
                                                                                    New Orleans, Louisiana 70122

This document was produced using post-consumer products.
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