2017factbook - Kohl's Corporation
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factbook 2 0 17
welcome
At Kohl’s, we put customers first in everything We know that driving traffic to our physical
we do and we consistently evolve our business stores will always be core to our business. We
to deliver a great experience for changing also know that working differently, operating
customer behaviors and preferences. What efficiently and prioritizing our investments in
remains constant is our company purpose – to our people, our stores, and new technologies
inspire and empower families to lead fulfilled will help position us for success today and well
lives. This purpose defines the role we want into the future. These two priorities will continue
to play in our customers’ lives, while our five to drive our focus in the year ahead.
strategic pillars – amazing product, incredible
savings, easy experience, personalized Kohl’s has a responsibility to our investment
connections and winning teams – create focus community to provide accurate, timely and
areas for what we offer as a best-in-class helpful information about our company.
omnichannel retailer. Whether you are a prospective investor or
long-time shareholder, we hope that you will
Today’s retail environment is changing find this Fact Book a valuable resource. We
more rapidly than ever before, creating new also routinely post information in the Investors
challenges and opportunities. We see this as an section of our website at: Corporate.Kohls.com.
exciting time for Kohl’s. To manage our business We encourage you to consult that section of
in this environment, we are focused on two our website regularly.
top company priorities – driving traffic and
operational excellence.
Kevin Mansell
Former Chairman, Chief Executive Officer and President
Legal Disclosure - Forward-Looking Information
This Factbook is intended to provide background information on Kohl’s Corporation. It should be read in conjunction with the company’s news releases and filings with the
U.S. Securities and Exchange Commission (SEC). These are available on the SEC website at www.sec.gov, from commercial document retrieval services, and on our corporate
website at Corporate.Kohls.com. This Factbook contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Kohl’s intends
forward-looking terminology such as “believes,” “expects,” “may,” “will,” “should,” “anticipates,” “plans,” or similar expressions to identify forward-looking statements. Such
statements are subject to certain risks and uncertainties, which could cause Kohl’s actual results to differ materially from those anticipated by the forward-looking statements.
These risks and uncertainties include, but are not limited to, those described in Item 1A in Kohl’s Annual Report on Form 10-K, which is expressly incorporated herein by
reference, and other factors as may periodically be described in Kohl’s filings with the SEC. Forward-looking statements in this Factbook will not be updated so it is possible
that such material is no longer current.
2017Corporate
2016 FactbookSocial Responsibility Report 1
contents About Kohl’s.............................................................. 3
National Footprint.................................................. 5
Amazing Product.................................................... 7
Proprietary Brands...........................................8
National Brands.................................................11
Easy Experience.................................................... 14
Incredible Savings ................................................15
Social Impact........................................................... 16
Financials...................................................................17
Capital Management............................................19
Leadership.................................................................21
Board of Directors............................................... 25
Company Information........................................ 26
2017 Factbook 2
about Kohl’s
1,100+ 650M+
1962 First Kohl’s opens
$ in Brookfield, Wis.
Kohl’s Charge launches
STORES TO COMMUNITIES
1992 Initial Public Offering
of 11.1 million shares
$
19B
TOTAL SALES
140K
ASSOCIATES
2000 Kohl’s Cares charitable
program launches
Kohl’s is a leading omnichannel retailer with more We are a leader in value and help our customers
than 1,1,00 stores in 49 states. get more for every dollar. Savings opportunities 2001 Kohls.com launches
include our Yes2You Rewards loyalty program,
Our purpose is to inspire and empower families Kohl’s Charge private label credit card and
to lead fulfilled lives. Our purpose is supported Kohl’s Cash.
by five strategic pillars: amazing product, 2004 Kohl’s Cash launches
incredible savings, easy experience, personalized At Kohl’s, we are committed to giving back to the
connections and winning teams. We offer communities we serve. Throughout our history,
quality, national and proprietary brands for our we have given more than $650 million to support
customers, their families and their homes. In communities nationwide.
addition to our strong portfolio of proprietary 2011 First dividend
brands, we offer a deep assortment of top Our success is driven by a winning team
national brands including Nike, Levis, Under of approximately 140,000 associates who
Armour, Carter’s, Dockers, KitchenAid, FitBit, consistently put customers first, act with
NutriBullet and more. integrity, build great teams and drive results. 2014 Yes2You Rewards loyalty
program launches
In store, online or with the tap of a finger
on our mobile app, Kohl’s is committed to
delivering an easy, connected omnichannel 2015 Buy Online Pick Up In Store
shopping experience for our customers. Our and Ship From Store available
inspiring in-store experiences and seamless in all Kohl’s stores
navigation on Kohls.com allow customers to
get the amazing product they know and love
from Kohl’s whenever and wherever they
choose to shop.
2017 Factbook 3
about Kohl’s
COMPANY PRIORITIES
Kohl’s Greatness Agenda Driving traffic to our physical stores is core to our
We are focused on working differently
is our strategic framework DRIVING business and we know the proximity of stores OPERATIONAL and prioritizing our investment in our
TRAFFIC to our customers, the flexibility of their physical EXCELLENCE
made up of our purpose, people, our stores, and new technologies.
design and our ability to leverage stores as
fulfillment centers is key to our long-term success.
pillars and values.
Our purpose is to inspire
and empower families to
PILLARS
lead fulfilled lives.
Amazing Easy Personalized Incredible Winning
Our strategy is centered
around five pillars: amazing
Product Experience Connections Savings Teams
product, easy experience, Creating merchandise Designing simple, Understanding our Helping every Building teams of
personalized connections, assortments that excite easy experiences customers deeply customer get more engaged, talented
incredible savings and our customers that inspire customers to build genuine, from every dollar and results-oriented
winning teams. and allow them enduring relationships people who are
to shop the way with each of them empowered to
Our values are applied to they want deliver yes
every aspect of our business:
put customers first, act with
integrity, build great teams
and drive results.
VALUES
PUT CUSTOMERS FIRST BUILD GREAT TEAMS
ACT WITH INTEGRITY DRIVE RESULTS
2017 Factbook 4
national footprint
Physical stores are the core of our business. As we continue to evolve as a best-in-class omnichannel retailer,
it is important for us to maintain and continue to invest in our national footprint of stores.
STORES BY LOCATION
Stores Distribution and Fulfillment Centers
Menomonee Falls, Wis.
93%
Kohl’s Corporate Headquarters, Freestanding
Kohl’s Innovation Center and strip centers
and Kohl’s Photo Studio
7% Malls
STORES BY OWNERSHIP
New York, N.Y.
Kohl's New York 35% Owned
Design Office
Milpitas, Calif. 65% Leased
Kohl’s Digital Center
STORES BY TYPE
84% Prototype**
16% Small*
*includes most 30,000 – 70,000 square-foot stores
**includes 71,000+ square-foot stores
2017 Factbook 5
store count by state
Kohl’s Distribution Kohl’s Distribution
State Associates State Associates
Stores Centers Stores Centers
Alabama 14 1,100
Alaska 1 100 Nebraska 7 700
Arizona 26 2,700 Nevada 12 1,100
Arkansas 8 700 New Hampshire 11 1,000
California 117 3 14,500 New Jersey 38 4,800 A
Colorado 24 2,500 New Mexico 5 500
Connecticut 22 2,500 New York 51 1 7,400 B
Delaware 5 700 North Carolina 30 2,900
Florida 51 4,900 North Dakota 4 300
Georgia 32 1 3,300 Ohio 59 2 9,100
Idaho 5 400 Oklahoma 11 1,000
Illinois 66 1 8,100 Oregon 11 900
Indiana 40 1 4,500 Pennsylvania 50 5,800
Iowa 18 1,700 Rhode Island 4 400
Kansas 12 1,100 South Carolina 16 1,400
Kentucky 17 1,700 South Dakota 4 300
C
Louisiana 8 600 Tennessee 20 1,800
Maine 5 400 Texas 84 2 10,900
Maryland 23 1 4,200 Utah 12 1,000
Massachusetts 25 2,900 Vermont 2 100
Michigan 46 5,400 Virginia 31 1 3,400
Minnesota 27 2,700 Washington 19 1,600
Mississippi 5 400 West Virginia 7 600
Missouri 27 1 2,800 Wisconsin 41 9,700
Montana 3 200 Wyoming 2 100
A) St Marys, Ohio Store
TOTAL 1158 14 137,000
B) San Bernardino, California EFC
C) Ottawa, Illinois DC
2017 Factbook 6
amazing product
Kohl’s offers amazing product with a strong brand portfolio and wide merchandise assortment.
CLASSIC MODERN CLASSIC CONTEMPORARY
BEST
BETTER
GOOD
™
2017 Factbook 7
proprietary brands
Croft & Barrow provides timeless, classic wardrobe For the busy and always-on-the-go family, SONOMA Apt. 9 is for the customer on the go who appreciates
essentials, including men’s and women’s apparel, Goods for Life, which spans across men’s, women’s modern, wear-to-work essentials that can take them
footwear and accessories, for the All-American and kids apparel, footwear and home, offers easy from the office to out on the town. With affordable
customer. Croft & Barrow offers sophisticated solutions and casual, everyday essentials. SONOMA pieces that are right on trend, Apt. 9 works for men
sensibility rooted in polished, casual essentials, offering Goods For Life customers want quality, useful and and women every day, no matter where the day
simplicity and exceptional quality at a great value. well-designed products that can improve their ways takes them.
of living because they’d rather spend time enjoying
what matters most in their lives.
™
2017 Factbook
2016 Corporate Social Responsibility Report
8
proprietary brands
Simply Vera Vera Wang is made for the woman who The epitome of southern California style, the LC The Tek Gear customer is always on the move.
appreciates the art of good design. She understands Lauren Conrad woman is casual and carefree. She From a great-fitting performance pant to a
that it is the small signature details that make a looks to Lauren’s personal style for inspiration and go-anywhere hoodie, they wear pieces that are
lifestyle statement and bring beautiful design to loves lace details, vintage inspired silhouettes and the perfect mix of performance, style and value.
everyday living. sweet, playful accents. For the LC woman, life is a
celebration; whether she’s hosting a wedding shower
or having brunch with friends, her look is always
effortlessly feminine, fresh and fun.
2017 Factbook
2016 Corporate Social Responsibility Report
9proprietary brands
The Mudd girl is free-spirited, outgoing and real. Her SO provides trend-influenced and priced right Jumping Beans is for kids with big imaginations.
laid-back style is always feminine. Rooted in denim, looks for the youthful girl. Her style is casual, And when it comes to cute, comfy outfits at an
she likes her outfits to be a cool mix of style and comfortable, and laidback with a feminine flair. incredible value, the sky’s the limit.
comfort. She looks for staples that are effortless, on-trend,
and at a value price for her everyday style.
2017 Factbook
2016 Corporate Social Responsibility Report
10National brands
national Brands
2017 Factbook 11National brands
national Brands
2017 Factbook 12National brands
national Brands
2017 Factbook 13easy experience
Kohl’s offers simple, easy experiences that inspire
customers and allows them to shop when and how they want.
Kohl’s Stores Kohl’s Mobile App Your Price
Kohl’s more than 1,100 stores nationwide offer an easy, The Kohl’s App features the option to scan and store When shopping Kohls.com, “Your Price” helps customers
convenient shopping experience with the amazing Kohl’s Cash and savings offers and easily manage and immediately see how much they’ll save based on the
products our customers know and love. As an redeem Yes2You Rewards points and Kohl’s gift cards offers available in their wallet. The site will display the
omnichannel retailer, Kohl’s leverages digital to in the digital wallet for easy access at checkout. In price of the item after dollar- and percent-off offers
enhance the in-store shopping environment and addition to online searching and shopping by category, are stacked, showing the incredible value of shopping
offer our customers a seamless experience. customers can experience Store Tools, a store mode at Kohl’s.
for the Kohl’s App providing a more customized in
Buy Online Pick Up In Store store shopping experience, and Snap and Shop, which Kohl’s Smart Cart
Kohl’s offers customers shopping Kohls.com the allows customers to take photos of products anywhere Kohl’s Smart Cart functionality on Kohls.com gives our
opportunity to choose to buy online and pick up their and find similar items at Kohl’s. customers even greater value and convenience by
purchases for free at their favorite local store – allowing recognizing when items in their online shopping bag
them to get the products they need even faster. Digital Wallet are eligible for pick up at a local store. As customers
Customers choosing buy online pick up in store will The digital wallet within the Kohl’s App offers navigate their online order, if they meet the specific
also find convenient designated parking spots and customers a single point of access to all Kohl’s savings criteria, a special $5 Kohl’s Cash coupon is offered for
priority pick up lanes at customer service. opportunities including Yes2You Rewards, Kohl’s Cash switching to buy online pick up in store.
and offers. The digital wallet eliminates the need for
Ship from Store Capability our customers to carry physical coupons and cards,
Each of Kohl’s more than 1,100 stores also serves as allowing for a seamless checkout process.
a distribution hub, leveraging store inventory and
dedicated in-store associates to get our customers’ Kohl’s Pay
orders to their door as quickly as possible. For a faster, more convenient checkout experience,
customers can use Kohl’s Pay, a mobile payment
Your Store Initiative option which integrates the Kohl’s Charge private label
Kohl’s Your Store initiative allows us to test and iterate credit card into the Kohl’s App. Customers also have
our future store experience through in-store learning the added convenience of seamlessly applying their
labs. The goal is to quickly identify opportunities to Kohl’s offers, Kohl’s Cash and Yes2You Rewards with
increase associate productivity, improve the customer a single transaction at checkout.
experience and accurately validate concepts that can
be applied to a broader set of stores. The positive
impact of implementing concepts that test well in the
learning lab should be highly relevant and personalized
to the store and community it serves so each customer
can truly feel that Kohl’s is her store.
2017 Factbook 14incredible savings
Kohl’s makes the process of saving money fun and exciting and most important - easy!
Kohl’s Charge Kohl’s Cash Yes2You Rewards
Kohl’s Charge, our private label credit card, is the A customer favorite, Kohl’s Cash offers even deeper Yes2You Rewards program offers deeper savings
core of our value heritage. Kohl’s Charge is perfect savings opportunities on top brands at Kohl’s. During on must have products every time customers shop
for customers looking to maximize their savings designated Kohl’s Cash earn periods customers will at Kohl’s. Yes2You members earn one point for every
with exclusive discounts all year long that can be earn $10 Kohl’s Cash coupon for every $50 spent dollar they spend and receive a $5 reward for every
combined with Kohl’s great sale prices and special in store and on Kohls.com. There’s no earn limit and 100 points, no matter how they pay, with no limit on
offers. Even better - customers will save 25% on customers earn Kohl’s Cash regardless of how they points earned and no cost to join. Customers can
their first purchase when they open an account pay for their purchases. Earned Kohl’s Cash coupons use Rewards on all of their favorite brands, no
at any Kohl’s store nationwide. can be used during redeem periods on all Kohl’s brand exclusions.
items, no exclusions, making shopping at Kohl’s the
best value around.
25M customers $2B issued in 2017 3 0 M a c t i v e m e m b e r s
2017 Factbook 15social impact
At Kohl’s, corporate social responsibility means fulfilling our purpose and living our values, all while
keeping our social impact top of mind. This means that as we work to serve our customers, we are
conscious of our impact on the associates working to grow our business, the communities they are
a part of, the partners that make our work a reality, and the environment that sustains us all.
Customers Environment
We put customers first. If it’s important to you, it’s We are committed to providing healthy and engaging
important to us. That’s why in everything we do, we environments for our customers and associates. In 2017,
strive to show how much Kohl’s cares. we concentrated our sustainability efforts in three key
strategic pillars: environmental stewardship; customer,
Kohl’s Associates associate, and stakeholder engagement; and operational
Our associates are our greatest asset, as they drive the efficiency. By seeking solutions that encourage long-term
positive impact our company is able to make for our sustainability, we are able to leave a smaller footprint. The
customers, community, partners and environment. We are steps we have taken and continue to take – both big and
committed to fostering a best-in-class workplace for small – help us drive results as we strive to create a more
current and prospective associates through strategies of sustainable tomorrow.
engagement, development and recognition. We build great
teams by communicating openly and embracing diverse Partners
perspectives. We hold ourselves to high ethical standards to create
a positive social impact, and expect the same from our
Community business partners. We have a clear code of conduct that
Your community is our community. That’s why you’ll see us we honor ourselves and Terms of Engagement that we
out there in the neighborhood with our sleeves rolled up, require of our merchandising vendor partners. We maintain
working to ensure families are safer, happier and healthier. fair business practices, and put ethics and safety at
Kohl’s is dedicated to giving back to organizations both in the forefront of our business decisions.
our hometown, as well as the communities where our
customers and associates live and work.
For more information on Kohl’s social impact and to view our
Corporate Social Responsibility Report, visit Corporate.Kohls.com.
2017 Factbook
2016 Corporate Social Responsibility Report
16financials
COMPARABLE SALES TOTAL SALES (in Billions) GROSS MARGIN RATE
36.5%
1.5%
36.4%
$19.2
0.7 %
$19.1
36.2%
$19.0
$19.0
36.1%
36.1%
$18.7
(0.3)%
(1.2)%
(2.4)%
2013 2014 2015 2016 2017 2013 2014 2015 2016 2017 2013 2014 2015 2016 2017
SG&A AS % OF SALES DILUTED EPS DIVIDENDS PER SHARE
23.7%
$4.24
23.6%
$2.20
$4.19
23.2%
$2.00
$1.80
$4.05
22.9%
$1.56
$4.01
22.7%
$1.40
$3.76
2013 2014 2015 2016 2017 2013 2014 2015 2016* 2017* 2013 2014 2015 2016 2017
* Excludes tax reform benefits of $0.92 in
2017 and store closure costs of $0.65 in 2016
2017 Factbook 17financials
(Dollars in Millions, Except Earnings per Share) 2017(c) 2016 2015 2014 2013
Net sales
Dollars $19,095 $18,686 $19,204 $19,023 $19,031
Growth 2.1% (2.7%) 1.0% 0.0% (1.3%)
Comparable sales (a) 1.5% (2.4%) 0.7% (0.3%) (1.2%)
Gross margin $6,919 $6,742 $6,939 $6,925 $6,944
Selling, general and administrative expenses $4,512 $4,435 $4,452 $4,350 $4,313
Operating income (b) $1,416 $1,369 $1,553 $1,689 $1,742
Net income (b) $703 $673 $781 $867 $889
Diluted earnings per share (b) $4.19 $3.76 $4.01 $4.24 $4.05
Dividends per share $2.20 $2.00 $1.80 $1.56 $1.40
Total assets $13,340 $13,574 $13,606 $14,333 $14,228
Working capital $2,680 $2,273 $2,362 $2,721 $2,412
Long-term debt $2,797 $2,795 $2,792 $2,780 $2,777
Capital lease and financing obligations $1,717 $1,816 $1,916 $1,968 $2,069
Shareholders' equity $5,426 $5,177 $5,491 $5,991 $5,978
Capital expenditures $672 $768 $690 $682 $643
(a) Comparable sales include sales for stores (including relocated or remodeled stores) which were open for 12 full months. On-line sales and sales at
remodeled and relocated Kohl’s stores are included in comparable sales, unless square footage has changed by more than 10%.
(b) Net income and diluted earnings per share exclude $156 million of state tax settlement and tax reform benefits in 2017, $186 million of impairments,
store closing, and other costs in 2016, and $169 million of debt extinguishment losses in 2015. The impairments, store closing, and other costs in 2016
are also excluded from operating income. For additional details regarding how we calculate these non-GAAP financial measures, see our Annual
Report on Form 10-K.
(c) Fiscal 2017 was a 53-week year. During the 53rd week, total sales were approximately $170 million; selling and general administrative expenses
were approximately $30 million; interest was approximately $3 million. The 53rd week increased our net income by approximately $15 million and
our diluted earnings per share by approximately $0.10 for the year.
2017 Factbook 18capital management
Kohl’s disciplined approach to capital management has
resulted in a strong balance sheet and our ability to generate
free cash flow – which in turn allows us to return value to our
shareholders through both dividends and share repurchases.
Dividend
25%
CAPITAL RETURNED TO SHAREHOLDERS (in Millions)
Invest in Business
(CapEx)
Dividends
50%
Share Repurchases
Share Repurchase /
Acquistion
$1,350
25%
$1,101 $349
$994
$915
$302
$317
$358 $674
$1,001
$799 $677
$368
$557 DIVIDENDS
Since announcing our first dividend in 2011, we have
$306
increased at a CAGR of 14%.
2013 2014 2015 2016 2017
SHARE REPURCHASES
We have an active share repurchase plan. Since 2006,
we have repurchased more than 50% of our
outstanding stock – more than 200 million shares
at a cost of over $10 billion.
2017 Factbook
2016 Corporate Social Responsibility Report
19capital management
RETURN ON INVESTMENT (ROI) DEBT TO EBITDAR
2.65
15.5%
2.54
15.2%
14.5% 14.0% 2.52
13.6%
2.45
2.42
2013 2014 2015 2016 2017 2013 2014 2015 2016 2017
Return on Gross Investment (ROI)* Adjusted Debt to EBITDAR*
Is calculated as earnings before interest, taxes, depreciation, Is calculated as our adjusted outstanding debt balance divided by
amortization, and non-recurring items and rent divided by average earnings before interest, taxes, depreciation and amortization and
gross investment. We believe that ROI measures how effectively rent. Our current goal is to maintain an adjusted debt to EBITDAR
we utilize our assets, excluding cash equivalents and long-term ratio that demonstrates our commitment to an investment grade
investments, to generate earnings. rating and allows us to operate with an efficient capital structure
for our size, growth plans and industry.
*For additional details regarding how we calculate these non-GAAP financial
measures, see our Annual Report on Form 10-K.
2017 Factbook 20
2016 Corporate Social Responsibility Reportleadership
Effective May 29, 2018
MICHELLE GASS
Chief Executive Officer
Michelle Gass, chief executive officer, is responsible for Kohl’s long-term growth and profitability, along
with strategic direction.
Gass joined Kohl’s in 2013 as chief customer officer and was named chief merchandising and customer
officer in 2015. Gass was promoted to CEO-elect in October 2017 and assumed the CEO role in May
2018. Gass was an integral leader of the creation of Kohl’s long-term strategic framework, the Greatness
Agenda, in 2014. Gass also led the company’s focus on becoming an active and wellness destination,
launched Kohl’s new loyalty program and is responsible for bringing in new categories, partners and
brands, including Under Armour and Amazon.
Prior to Kohl’s, Gass spent more than 16 years with Starbucks Corporation holding a variety of leadership
roles across marketing, global strategy and merchandising, including president, Starbucks Europe, Middle
East and Africa, overseeing and growing the company’s 1,900 owned and licensed store operations
across the region. Gass has more than 25 years of experience in the retail and consumer goods industries.
SONA CHAWLA
President
Sona Chawla, president, is responsible for Kohl’s full omnichannel operations. Chawla oversees all
store operations, logistics and supply chain network, technology, and e-commerce strategy, planning
and operations.
Chawla joined Kohl’s in 2015 as chief operating officer. Chawla was promoted to President-elect in
October 2017 and assumed the President role in May 2018.
Prior to Kohl’s, Chawla spent seven years with Walgreens in a variety of senior leadership roles
including president of e-commerce. Most recently, Chawla was president of digital and chief
marketing officer. Chawla has also held executive positions with Dell, Inc. and Wells Fargo’s Internet
Services Group. Chawla has also worked at Andersen Consulting and Mitchell Madison Group.
Chawla has more than 15 years of retail and digital experience.
2017 Factbook 21leadership
Effective May 29, 2018
DOUG HOWE
Chief Merchandising Officer
Doug Howe, chief merchandising officer, is responsible for Kohl’s overall merchandise strategy and all
merchandising functions, including buying, planning, product design and development, sourcing and
merchandising transformation efforts.
Howe joined Kohl’s in 2018. Prior to Kohl’s, Howe served as global chief merchandising officer at the
Qurate Retail Group where he led QVC’s and HSN’s product leadership agenda. Howe has also held
leadership positions in merchandising and product development with QVC, Gap Inc., Walmart and
May Department Stores. Howe has more than 25 years of retail experience.
RICHARD SCHEPP
Chief Administrative Officer
Richard Schepp, chief administrative officer, oversees Kohl’s human resources, legal, risk management
and compliance, real estate, business development and store construction and design.
Schepp joined Kohl’s in 2000 as senior vice president, general counsel and secretary. Schepp was
promoted to executive vice president in 2001 and senior executive vice president in 2011. In 2013,
Schepp became senior executive vice president, human resources, general counsel and secretary.
Schepp was promoted to the principal officer position of chief administrative officer in 2015.
Prior to joining Kohl’s, Schepp served as senior vice president, general counsel/secretary for Shopko.
Schepp began his career as an attorney for Quarles & Brady, LLP. Schepp has more than 25 years of
retail experience.
2017 Factbook 22leadership
Effective May 29, 2018
BRUCE BESANKO
Chief Financial Officer
Bruce Besanko, chief financial officer, oversees Kohl’s financial planning and analysis, investor relations,
financial reporting, accounting operations, tax, treasury, non-merchandise purchasing, credit and
capital investment strategies.
Besanko joined Kohl’s in 2017. Prior to Kohl’s, Besanko served in a number of financial leadership roles
at SUPERVALU, including chief operating officer and chief financial officer, as well as chief financial
officer and chief administrative officer with OfficeMax. In addition to his business experience, Besanko
served 26 years in the U.S. Air Force where he rose to the rank of Lieutenant Colonel. Besanko has
more than 20 years of financial experience in retail.
RATNAKAR LAVU
Senior Executive Vice President, Chief Technology Officer
Ratnakar Lavu, senior executive vice president, chief technology officer, is responsible for overseeing
Kohl’s technology team. Lavu has led the transformation of Kohl’s omnichannel customer experience,
creating a best-in-class experience in retail across mobile, social, kiosk, web and in-store point of sale.
Lavu helped expand Kohl’s presence in Silicon Valley, with the opening of Kohl’s Digital Center in Milpitas.
Lavu joined Kohl’s in 2011 as senior vice president, digital innovation. Lavu was promoted to executive
vice president, technology in 2014 and chief technology officer in 2016. Lavu was promoted to senior
executive vice president, chief technology officer in April 2018.
Prior to Kohl’s, Lavu served as chief technology officer at Redbox Automated Retail, LLC and group
vice president of e-commerce and information technology with Macys.com. Lavu has more than 15
years of retail experience.
2017 Factbook 23leadership
Effective May 29, 2018
GREG REVELLE
Senior Executive Vice President, Chief Marketing Officer
Greg Revelle, senior executive vice president, chief marketing officer, is responsible for Kohl’s
marketing organization, including the overall marketing strategy, brand and creative, media and
personalization, loyalty efforts, customer insights and analytics, corporate communications and
philanthropic efforts. Revelle leads the company’s focus on driving customer engagement through
data-driven personalization, leadership in loyalty, accelerating customer traffic and continuing to build
the Kohl’s brand.
evelle joined Kohl’s in 2017 as executive vice president, chief marketing officer and was promoted to
R
senior executive vice president, chief marketing officer in April 2018.
Prior to Kohl’s, Revelle served in a number of executive leadership roles, including chief marketing
officer at Best Buy, chief marketing officer and general manager of e-commerce at AutoNation, vice
president of world online marketing at Expedia, and an investment banker at Credit Suisse. Revelle has
more than 10 years of marketing and retail industry experience.
2017 Factbook 24board of directors
Frank V. Sica (b)(c) Jonas Prising (b*)(c)
Independent Board Chair Chairman and Chief Executive Officer
Partner ManpowerGroup
Tailwind Capital
John E. Schlifske (a)(c)
Michelle Gass Chairman and Chief Executive Officer
Chief Executive Officer The Northwestern Mutual Life Insurance Company
Kohl’s Corporation
Adrianne Shapira (a)(c)
Peter Boneparth (b)(c*) Managing Director
Former Senior Advisor Eurazeo Brands
Irving Capital Partners
Former President and Chief Executive Officer
Stephanie A. Streeter (a*)(c)
Jones Apparel Group
Former Chief Executive Officer
Libbey, Inc
Steven A. Burd (b)(c)
Founder and Chief Executive Officer
Nina G. Vaca (a)(c)
Burd Health LLC
Founder, Chairman and Chief Executive Officer
Former Chairman, Chief Executive Officer and President
Pinnacle Technical Resources, Inc.
Safeway Inc.
Stephen E. Watson (a)(c)
H. Charles Floyd (a)(c)
Former President and Chief Executive Officer
Global President of Operations
Gander Mountain, L.L.C.
Hyatt Hotels Corporation
Former Chairman, Chief Executive Officer, and President
Department Store Division of Dayton-Hudson Corporation
(a) Audit Committee member
(b) Compensation Committee member
(c) Governance & Nominating Committee member
* Denotes Chair
2017 Factbook 25company information
Exchange/Symbol Corporate Headquarters
Kohl’s Corporation common stock is traded on the New Kohl’s Department Stores
York Stock Exchange under the symbol KSS. N56 W17000 Ridgewood Drive
Menomonee Falls, WI 53051
Standard & Poors Phone: (262) 703-7000
Kohl’s Corporation is an S&P Fortune 500 company.
Other Information
SIC Code For quarterly earnings reports, our periodic filings
5310 with the SEC, upcoming events and other investor
information, please visit our Web site at
Independent Auditors Corporate.Kohls.com
Ernst & Young LLP
Milwaukee, Wisconsin Investor Relations
Phone: (262) 703-1440
Transfer Agent and Registrar Email: investor.relations@kohls.com
EQ Shareowner Services
P.O. Box 64854
St. Paul, MN 55164-0854
Phone: (800) 468-9716
2017 Factbook 262017 Factbook 26 2016 Q4 Factbook
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