From commitments to action - Deforestation-free supply chains: Written on behalf of 240 investors with US$15 trillion in assets

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From commitments to action - Deforestation-free supply chains: Written on behalf of 240 investors with US trillion in assets
Deforestation-free supply chains:

From commitments to action
Written on behalf of 240 investors with US$15 trillion in assets

CDP Global Forests Report 2014
November 2014
From commitments to action - Deforestation-free supply chains: Written on behalf of 240 investors with US trillion in assets
01

    Contents

 2 CEO foreword

 3 UK Government perspective

 4 Investor demand for corporate action

 6 Executive summary

 7 Key findings

 8 Roadmap to deforestation-free supply chains

    10 Commitments

    12 Risk asssessment

    16 Targets

    20 Implementation

    26 Leadership

28 Unlocking opportunities

30 Join our participating companies

32 Should you be participating? Non-responding companies

35 Investor signatories

36 Acknowledgements

    To read company responses in full please go to
    www.cdp.net/en-US/Results/Pages/responses.aspx

    Important Notice
    The contents of this report may be used by anyone providing acknowledgement is given to CDP. This does not represent a license to repackage or resell any of the data reported to CDP or
    the contributing authors and presented in this report. If you intend to repackage or resell any of the contents of this report, you need to obtain express permission from CDP before doing so.

    CDP has prepared the data and analysis in this report based on responses to the 2014 climate change information request. No representation or warranty (express or implied) is given by CDP
    or any of its contributors as to the accuracy or completeness of the information and opinions contained in this report. You should not act upon the information contained in this publication
    without obtaining specific professional advice. To the extent permitted by law, CDP and its contributors do not accept or assume any liability, responsibility or duty of care for any conse-
    quences of you or anyone else acting, or refraining to act, in reliance on the information contained in this report or for any decision based on it. All information and views expressed herein by
    CDP and its contributors are based on their judgment at the time of this report and are subject to change without notice due to economic, political, industry and firm-specific factors. Guest
    commentaries where included in this report reflect the views of their respective authors; their inclusion is not an endorsement of them.

    CDP and its contributors, their affiliated member firms or companies, or their respective shareholders, members, partners, principals, directors, officers and/or employees, may have a position
    in the securities of the companies discussed herein. The securities of the companies mentioned in this document may not be eligible for sale in some states or countries, nor suitable for all
    types of investors; their value and the income they produce may fluctuate and/or be adversely affected by exchange rates.

    ‘CDP’ refers to CDP Worldwide, a United Kingdom company limited by guarantee, registered as a United Kingdom charity number 1122330.
    © 2014 CDP Worldwide. All rights reserved.
From commitments to action - Deforestation-free supply chains: Written on behalf of 240 investors with US trillion in assets
02                                                                                                                                                                                                                                                                                                      03

                                     CEO foreword                                                                                                                   UK Government perspective
                                     The imperative to act on deforestation

                                                                                                        As the key milestone of                                                                                                           Our challenge now - besides
                                                                                                        2020 approaches, how can                                                                                                          encouraging ever more companies
                                                                                                        commitment translate into                                                                                                         to join this reporting initiative - is
                                                                                                        corporate action? There is no                                                                                                     to turn words into action.
                                                                                                        one single solution, as this report
                                                                                                        clearly shows, but a vital step for
                                                                                                        companies is to tackle the global
                                                                                                        drivers of deforestation.

                                     Forests are critical for keeping the global average temperature rise                                                           Next year—2015—will be an important one for all who share an interest
                                     below 2°C, providing one of the cheapest and most effective ways of                                                            in a sustainable future. International agreements on the post-2015
                                     removing carbon from the atmosphere and therefore mitigating climate                                                           development agenda and on climate change offer a unique opportunity to
                                     change. In the past few decades the world’s forests, two-thirds of                                                             set the global economy on a more sustainable and equitable trajectory.
                                     which are managed by humans, have absorbed nearly a third of the
                                     annual CO2e released into the atmosphere from fossil fuels1.                                                                   Tackling poverty and climate change are two sides of the            recognizing that they need to act now to stop
                                                                                                                                                                    same coin. Climate change could swiftly reverse progress            deforestation. More need to follow this lead.
                                     If deforestation rates in the Brazilian Amazon had remained      Some in the finance world are recognizing the potential       that has been made in reducing global poverty in recent
                                     at 2005 levels, an extra 3.2 billion metric tons of carbon       risk this poses to the value of their portfolios. A number    years; while measures to combat climate change will only            Over time, commitments to take deforestation out of
                                     dioxide would have entered the atmosphere. While Brazil          of activist investors, notably in the US, have filed          be effective if they help people in developing countries to         supply chains for ‘forest-risk commodities’, such as timber,
                                     has made progress in curbing these levels of deforestation,      shareholder resolutions and earlier this year Storebrand,     improve their livelihoods in a sustainable way. Forests bring       palm oil, cattle products, soya and paper, could have a
                                     the rates are once more increasing2. Worryingly, we are          one of Norway’s largest insurance and pension savings         these interconnections into stark relief. Over 1 billion people     transformative impact, supporting sustainable jobs and
                                     now also seeing increasing deforestation in South East           companies, divested from 11 palm oil companies due to         depend on forests for their livelihoods. Forests provide            growth in developing countries, while meeting global
                                     Asia: in fact in 2014 the rate in Indonesia is thought to        perceived sustainability risks6.                              habitat for over half of the world’s terrestrial plant and animal   demand for these commodities without destroying forests.
                                     have surpassed that of Brazil3 - historically the country with                                                                 species. 10% of global greenhouse gas emissions come
                                     the highest rates.                                               An unprecedented number of companies have also set            from deforestation.                                                 Transparency and disclosure are the first tentative steps on
                                                                                                      strong deforestation targets over the last year. Notably                                                                          the road to realizing this ambitious agenda. That’s why I’m
                                     The message that deforestation must be addressed is              Wilmar International, a discloser to CDP’s forests            If we can get it right on forests, then we can also crack           so proud of what has been achieved by CDP’s forests
                                     filtering through to government and policy makers: some          program, committed to zero deforestation. This is             many of the other big sustainability challenges which we            program, which DFID has supported since its launch as
     1 http://www.sciencemag.
                                     ambitious new commitments were made at the 2014                  expected to save emissions of more than 1.5 Gigatonnes        need to address in the post-2015 world.                             ‘The Forest Footprint Disclosure Project’ in 2009. The initiative
     org/content/333/6045/988
                                     UN Climate Summit in New York, including a strong                of CO2 by 2020 – roughly equivalent to the combined                                                                               has grown rapidly from humble beginnings. This year’s report
     2 http://www.vox.
                                     pledge by governments and multinational companies to             annual carbon emissions of Central and South America          Conversion of forests to agricultural commodity plantations         has been compiled on behalf of 240 investor signatories with
     com/2014/10/21/7023415/
     deforestation-brazil-surging-   eliminate deforestation from the production of agricultural      from energy consumption7.                                     has been the largest single cause of deforestation in recent        US$15 trillion in assets, and draws together data collected
     again-after-years-decline
                                     commodities altogether by 20204.                                                                                               years. Some of this conversion has been legal, but large            from over 160 of the world’s largest companies.
     3 http://www.nature.com/                                                                         Companies that regularly respond to CDP’s forests             tracts have also been illegally cleared.
     nclimate/journal/v4/n8/full/
                                     But as the key milestone of 2020 approaches, how can             program are now identifying many more of the                                                                                      Our challenge now—besides encouraging ever more
     nclimate2277.html
                                     commitment translate into corporate action? There is             opportunities available to them, including securing           Private sector entities on all scales, including multinational      companies to join this reporting initiative—is to turn words
     4 http://www.un.org/            no one single solution, as this report clearly shows, but        their supply chain against the risks associated with          corporations, national companies, small and medium                  into action.
     climatechange/summit/
     wp-content/uploads/             a vital step for companies is to tackle the global drivers       deforestation and commodity sourcing. This in turn is         enterprises, cooperatives and smallholder farmers, play a
     sites/2/2014/09/FORESTS-        of deforestation.                                                helping to secure shareholder value.                          role in this process of change, connected together through          This is a shared challenge. If companies are willing to step
     New-York-Declaration-on-
     Forests.pdf
                                                                                                                                                                    supply-chain links and national and international trade.            forward and build the ground-breaking partnerships required
                                     The major driver of global deforestation comes from the          Different parts of the supply chain are moving at different   Encouraging companies to identify and manage the risks              to take deforestation out of supply chains and work with us
     5 http://www.nature.com/
                                     demand for four critical agricultural commodities – beef,        rates to tackle this issue. What is clear is that leading     to their businesses stemming from deforestation, and to             to build a more sustainable future, then the British
     nclimate/journal/v4/n10/
     full/nclimate2353.html          palm oil, paper/pulp and soy. These commodities feature          companies, as identified by CDP, are those that are           recognize the positive role which they can play in a shift          government will use its influence and its climate finance to
                                     in the supply chains of countless companies, ending              bringing their supply chains with them on this journey.       away from this business-as-usual pattern, are key parts of          help you to go that extra mile.
     6 http://www.bloomberg.
     com/news/2014-01-22/            up in food, fuel and many other everyday products. As                                                                          the sustainability challenge which we face.
     storebrand-puts-palm-oil-on-
                                     demand for these commodities grows, we can expect                Paul Simpson                                                                                                                      Rt Hon Lynne Featherstone MP
     blacklist-with-tobacco.html
                                     global agricultural cropland to expand by 42% by 20505.          CEO, CDP                                                      Recent trends are encouraging, with an increasing                   Parliamentary Under-Secretary of State
     7 http://greencentury.com/
                                     This demand cannot be met without incurring significant                                                                        number of companies showing leadership and                          for International Development
     palm-oil-starbucks-wilmar-
     kellogg/                        business and environmental risk.
From commitments to action - Deforestation-free supply chains: Written on behalf of 240 investors with US trillion in assets
04                                                                                                                                                                                                                                                                                     05

     Investor demand for corporate action

                                                                       We press companies to make                                                                                                                               Most notable over the last year
                                                                       strong commitments to tackle                                                                                                                             has been the collaboration
                                                                       deforestation, eliminating                                                                                                                               between investors on the issue
                                                                       unsustainable forestry practices                                                                                                                         of deforestation.
                                                                       from their supply chains, and
                                                                       report on progress through
                                                                       CDP’s forests program.

     As long-term investors, climate-related effects will structurally and                                                                                      Investor focus on the issues around deforestation in supply
     systematically affect the markets in which we invest and therefore                                                                                         chains has seen unprecedented increase in 2014, as evidenced
     the underlying value of our portfolios over time. Climate change and                                                                                       by the 30% increase in the number of investor signatories
     its drivers, such as deforestation, must therefore take centre stage                                                                                       demanding corporate disclosure through CDP’s forests program.
     for companies to ensure that investment decisions taken today will
     be relevant and value creative in the future.                                                                                                              Palm oil in particular has received much of the              made an offer in October to buy New Britain Palm Oil,
                                                                                                                                                                investors’ attention, with many facing their own             one of the leaders in sustainable production, at an 85%
     Forests are an important method of carbon capture              There is also reputational risk companies should                                            pressure from NGOs to act on the deforestation               premium12. Companies ignore this investor focus on
     and storage and key in perpetuating the water cycle.           address. Consumers and companies alike are                                                  hidden within their portfolios. Following the lead set       deforestation to their disadvantage.
     For a heavily diversified universal asset owner such as        becoming more and more aware of the damage                                                  by the Government Pension Fund of Norway in 2013,
     a pension fund which is focused on long-term wealth            caused by unsustainable practices and are choosing                                          Storebrand, one of Norway’s largest life insurance and       James Hulse
                                                                                                                                                                pensions companies, reported it had divested holdings        Head of Investor Initiatives, CDP

                                                                                                                                                                                                                                240
     creation, destruction of such a valuable ecosystem with        products which are sourced or produced in a
     no comparable alternative makes no sense.                      sustainable way to reflect this. This is fuelled by activist                                in 11 palm oil companies earlier this year for failing to
                                                                    NGOs and negative press coverage which further                                              meet its sustainability criteria8.
     One company externalizing its costs (for example by not        create risk to the top line.
     paying for the value it is destroying through deforestation)                                                                  8 http://www.bloomberg.      Investor activism has also manifested itself through
     simply means that the costs will manifest themselves           For all of these reasons, we press companies to                com/news/2014-01-22/         the filing of shareholder resolutions in the US. Ceres
                                                                                                                                   storebrand-puts-palm-
     elsewhere and those short-term benefits to one are felt        make strong commitments to tackle deforestation,               oil-on-blacklist-with-
                                                                                                                                                                reported that 150 climate-related resolutions were filed
     as costs elsewhere. These costs are likely to be borne by      eliminating unsustainable forestry practices from their        tobacco.html                 by institutional investors during the 2014 proxy season,
     wider society so they affect adversely the context in which    supply chains, and report on progress through CDP’s            9 http://www.ceres.org/
                                                                                                                                                                resulting in 20 major corporations committing to reduce
     all companies do business. This is not conducive to overall    forests program.                                               press/press-releases/        emissions or to source sustainable palm oil9.

                                                                                                                                                                                                                                 investors
                                                                                                                                   investors-secure-
     wealth creation and presents a significant portfolio risk.                                                                    groundbreaking-
                                                                    Freddie Woolfe                                                 corporate-commitments-       However, most notable over the last year has been
     We need companies to be aware of and prepared for              Associate Director - Corporate Engagement,
                                                                                                                                   to-protect-forests-          the collaboration between investors on the issue
     regulatory changes to tackle unsustainable practices.          Hermes Investment Management
                                                                                                                                   reduce-carbon-emissions
                                                                                                                                                                of deforestation. Starting at the end of 2013 with               representing US$15 trillion in assets
     For instance, a clamp-down on illegal deforestation or a
                                                                                                                                   10 http://www.unpri.org/
                                                                                                                                   press/investors-urge-
                                                                                                                                                                a coalition of investors that contributed to Wilmar              are signatories to CDP’s forests
     sudden policy change on permits or licences means that                                                                        greater-sustainability-      International’s significant commitment to zero                   program to understand corporate
     companies will face significant risks to security of supply
                                                                                                                                   commitments-from-palm-       deforestation, the momentum has continued into                   management of the risks associated
                                                                                                                                   oil-producers/
                                                                                                                                                                2014. The UN-backed Principles for Responsible
     and input costs if they are not appropriately prepared. In                                                                                                                                                                  with deforestation.
     addition, regulation that forces companies to internalize
                                                                                                                                   11 http://greencentury.      Investment’s Sustainable Palm Oil Working Group
                                                                                                                                   com/major-palm-
     costs that they have previously been externalizing,                                                                           oil-growers-agree-           has called for producers to make commitments10
     for example through trading schemes, means that                                                                               to-moratorium-on-            and a coalition representing over half a trillion dollars
                                                                                                                                   deforestation-following-
     unprepared companies will be exposed to increased                                                                             letter-from-investors/
                                                                                                                                                                successfully urged five major palm oil producers to
     margin and competition pressure. Both of these present                                                                                                     adopt an immediate moratorium on clearing high
                                                                                                                                   12 http://www.
     potential material impacts on business operations and                                                                         bloomberg.com/
                                                                                                                                                                carbon stock forest11.
     corporate strategy.                                                                                                           news/2014-10-09/
                                                                                                                                   sime-offers-to-buy-new-
                                                                                                                                   britain-palm-oil-for-7-15-
                                                                                                                                                                This investor interest is not surprising. In a sign of the
                                                                                                                                   pounds-a-share.html          increasing value of sustainable palm oil, Sime Darby
From commitments to action - Deforestation-free supply chains: Written on behalf of 240 investors with US trillion in assets
06                                                                                                                                                                                                                                                                                         07

                             Executive summary

                                                                                                                                                                  162
                                                                                                We now need business to
                                                                                                move from commitments to
                                                                                                action with a sense of urgency,
                                                                                                something leading companies
                                                                                                are already recognizing.
                                                                                                                                                                       162 companies with market capitalization
                                                                                                                                                                       of US$3.24 trillion* demonstrate an
                                                                                                                                                                       understanding of the imperative to tackle
                                                                                                                                                                       deforestation by responding to CDP’s
                                                                                                                                                                       forests program.

                             You would be forgiven for thinking that 2014 has been the year of
                             ‘deforestation-free supply chain’ commitments. This year has seen                                                                          Key findings:
                             many large global companies make a commitment to rid their supply
                             chains of deforestation. These commitments are in part a response                                                                          Making a corporate commitment is the first step
                             to demand from investors for companies to recognize and act on the                                                                         on the journey to deforestation-free supply chains
                             risks facing their business.                                                                                                               and critical for addressing climate change.
                             On palm oil alone, 19 major consumer goods companies,           This brings into question whether companies are
                             including L’Oréal, Kellogg’s and Danone, adopted zero-
                             deforestation policies between January and September
                             in 2014. Some companies, such as Cargill, extended
                                                                                             really proactively addressing the risks associated with
                                                                                             deforestation across all their commodities, or whether
                                                                                             they are reacting to pressure from more recent
                                                                                                                                                                       1
                             these pledges to cover commodities beyond palm oil.             NGO campaigns.                                                             There is an urgent business imperative for these
                             According to the Action Statements and Action Plans                                                                                        commitments to be translated into action;
                             document accompanying the UN’s New York Declaration                Action on commodity-linked deforestation has to be
                             on Forests, these commitments taken together mean               taken by companies at every stage of the supply chain.
                             that the share of palm oil-related zero deforestation
                             commitments has grown from 0 to about 60 percent in
                             the last year.13
                                                                                             However, retailers and manufacturers need to catch up
                                                                                             with producers, processors and traders in progressing
                                                                                             along the journey to achieving their commitments.
                                                                                                                                                                        2
                                                                                                                                                                        Despite the considerable momentum corporate
                             From commitments to action                                      Despite these inconsistencies, opportunities associated                    commitments on deforestation have seen over
                             However, commitments are only meaningful if they                with sustainable sourcing, such as increased brand value                   the last year, our data shows a number of
                             are acted upon and this report seeks to push the                and securing the best suppliers, are recognized by the                     inconsistencies concerning corporate action
                             conversation forward to enable companies to act on              majority of respondents and more so by companies that
                             these policies. The report outlines the current state of play   are long-term respondents to CDP’s forests program.
                                                                                                                                                                        on this journey, both across commodities and
                             and identifies steps on the journey to implementing such                                                                                   supply chains; and
                             commitments.                                                    If your company has not made a commitment, now is the
                                                                                             time to take that first step on the journey and to disclose
                             Despite the encouraging momentum on corporate
                             commitments, we see varying levels of performance
                                                                                             this to demonstrate to your investors and other important
                                                                                             stakeholders that you are truly tackling and managing the                  3
                             by companies on the journey and some concerning                 issue. We now need business to move from commitment                        Businesses can realize opportunities
                             inconsistencies:                                                to action with a sense of urgency, something leading
                                                                                             companies are already recognizing.
                                                                                                                                                                        from partaking in the journey.
                                Although we know that the commodities covered by
     13 http://www.un.org/
     climatechange/summit/   CDP’s forests program are major drivers of deforestation        Katie McCoy
     wp-content/uploads/     globally, recognition of the risks, target setting and          Head of CDP’s forests program
     sites/2/2014/07/
     FORESTS-Action-
                             implementation in many instances is more advanced on
     Statement_revised.pdf   palm oil and timber than it is for the other commodities.
                                                                                                                                                           *market capitalization includes an estimation for the value of responding private companies based on the best available data.
From commitments to action - Deforestation-free supply chains: Written on behalf of 240 investors with US trillion in assets
08                                                                                                                                                                                                   09

     Roadmap to deforestation-free supply chains
     From commitments to action

     Making a corporate commitment is the first step on                                                                                            Despite the considerable momentum corporate
     the journey to deforestation-free supply chains and                                                                                           commitments on deforestation have seen over
     critical for addressing climate change. There is an                                                                                           the last year, our data shows a number of
     urgent business imperative for these commitments to                                                                                           inconsistencies concerning corporate action
     be translated into action. Moving from commitment                                                                                             on this journey, both across commodities and
     to action can be challenging and requires risk                                                                                                supply chains.
     assessment, target setting, implementation and driving
     continuous improvement towards leadership.

     1                                               2                                                       3                          4                                 5
     Commitments                                     Risk assessment                                         Targets                    Implementation                     Leadership
     The first step for                              Understanding how                                       Effective implementation   Acting to achieve corporate        Companies should be
     companies is to make                            your company may                                        of a deforestation         deforestation targets is           striving for leadership
     a public commitment to                          be exposed to the                                       commitment requires        an iterative process and           in their work towards
     remove the commodity-                           risks associated with                                   a roadmap of specific,     can differ depending on            removing commodity-
     linked deforestation                            deforestation is a critical                             interim targets.           the company concerned.             driven deforestation,
     embedded within their                           scoping exercise and one                                                           Typically companies use a          which will help unlock
     global supply chains.                           that should be reviewed                                                            combination of                     the many opportunities
                                                     on a regular basis.                                                                certification, supply chain        available to those
                                                                                                                                        engagement and traceability.       working on sustainable
                                                                                                                                                                           commodities.

     *Please note that analysis for the roadmap was conducted on company responses received before 18th August 2014
From commitments to action - Deforestation-free supply chains: Written on behalf of 240 investors with US trillion in assets
10                                                                                                                                                                                                                                                                     11

     1
          Commitments
          Making a deforestation commitment

     The first step for companies is to make a public commitment to remove
     the commodity-linked deforestation embedded within their global
     supply chains. An unprecedented number of such commitments have                                                                                                   Checklist: common elements of corporate commitments
     been made in 2014. CDP believes this commitment and the progress
     towards it should be transparently disclosed in a standardized format                                                                                             Any commitment must be worth the paper it is written on. The importance
     to investors and broader stakeholders through CDP’s forests program.                                                                                              of making a strong, actionable and time-bound commitment on
                                                                                                                                                                       deforestation is made clear in Greenpeace’s ratings of corporate ‘zero
                                                                                                                                                                       deforestation’ commitments as part of their Tiger Challenge14. The
                                                                                                                                                                       strongest company commitments reported to CDP include:

        Company examples: commitments                                                                                                                                  3 Legal compliance                                          3 No peatland clearance

                                                                                                                                                                       3 High Carbon Stock protection                              3 Social criteria
        As part of its “zero deforestation” commitment                     Peat lands shall not be used for the cultivation
        by 2020, the Group plans to take this                              of palm oil [and] Existing plantations on peat                                              3 High Conservation Value protection
        commitment further by closely involving                            land shall observe best management practices
        its suppliers in this objective. [...] L’Oréal                     with regard to protecting the environment and
        commits to ultimately work with suppliers                          workers’ health and safety.
        whose responsible practices can guarantee
        [...] the conservation and restoration of High                     Orkla                                                                                       Inconsistency across commodities:
        Conservation Value and High Carbon stocks                          (Regarding the                                                                              % of reporting companies with commodity specific policies
        Areas when expanding palm plantations.                             protection of peatland)

        L’Oréal
        (Regarding palm oil
        plantation expansion)                                              Compliance with applicable legal
                                                                           requirements of each country in which
                                                                                                                                                                                                                                                              85%
                                                                           we operate and from which we source.                                                        53%                  82%                       61%                 65%
                                                                           PepsiCo
                                                                           (Regarding legal compliance)
                                                                                                                                                                         Soy                Palm oil           Cattle products            Biofuels            Timber

        Impact of deforestation commitments*                                                                                                                           Inconsistency across supply chains:
                                                                                                                                                                       % of reporting companies with commodity specific policies
                                         Wilmar International’s “No Deforestation, No Peat,
         1.5 Gigatonnes                  No Exploitation” policy alone is estimated to prevent                                                                                               0            20           40            60         80      100
         of CO2 emissions                the emission of more than 1.5 Gigatonnes of CO2
         saved by 2020                   by 2020, equivalent to the annual carbon emissions
                                                                                                                                                                                                                                                              80%
                                         from the consumption of energy in Central and                                                                                           Biofuels
                                                                                                                                                                                                                                                              68%
                                         South America combined.
                                                                                                                                                                                   Cattle                                                                     83%
                                                                                                                                                                                products                                                                      61%

                                                                                                                                                                                                                                                              100%
                                                                                                                                                                                 Palm oil
                                                                                                                                                                                                                                                               81%
                                         The New York Declaration on Forests, launched at the
         4.5-8.8 billion                 UN Climate Summit and endorsed by over 150 organizations, including                                                                                                                                                  100%
         tons of carbon                  40 companies, commits to halve global forest loss by 2020 and strive                                                                        Soy
                                                                                                                                                                                                                                                               51%
         emissions                       to end natural forest loss by 2030, remove forest loss from commercial
         saved per year                  supply chains by 2020 and restore at least 350 million hectares of
                                                                                                                                                                                                                                                               89%
                                         degraded forest lands by 2030. By 2030 action on this declaration is                                                                     Timber
                                                                                                                                                                                                                                                               86%
                                         expected to cut carbon emissions by 4.5-8.8 billion tons per year.

                                                                                                                                                                                                 Producers, Processors & Traders

                                         *Analysis conducted by Climate Advisors with publically available methodologies online: http://                                                         Manufacturers & Retailers
                                         www.climateadvisers.com/the-climate-impact-of-wilmars-no-deforestation-no-peat-no-
                                         exploitation-policy/; http://www.climateadvisers.com/wp-content/uploads/2014/09/Climate-
                                         Advisers-Quantifying-Benefits-of-the-New-York-Declaration-on-Forests.pdf.
                                                                                                                                           14 http://www.greenpeace.
                                                                                                                                           org/usa/tiger-challenge/
12                                                                                                                                                                                                                                                                  13

     2         Risk assessment
               Identifying exposure to deforestation risk

     Understanding how your company may be exposed to the risks
     associated with deforestation is a critical scoping exercise and
     one that should be reviewed on a regular basis. After establishing                                                               Types of risks recognized
     baseline data on your company’s contact with each of the forest-
     risk commodities (timber products, palm oil, soy, cattle products &
     biofuels), you can begin to establish exposure to risks, the nature
                                                                                                                                                                                    55% of companies recognize at least one
                                                                                                                                                                                      reputational risk across commodities    55%
     of those risks and their magnitude and likelihood.                                                                                                                             51% of companies recognize at least one
                                                                                                                                                                                      operational risk across commodities     51%
                                                         Shifting to sustainable palm oil is
                                                                                                                                                                                    45% of companies recognize at least one
                                                                                                                                                                                      regulatory risk across commodities      45%
     Ultimately, I want to understand whether            cheaper than facing reputational risk
     management understands its impact. Do
     they understand their supply chain and              A study from Euromonitor15 earlier this year looked
     its contribution to deforestation? Do they          at the potential impact of consumer boycotts
     understand the risks they face, and the             on the sales of a packaged foods company.
     risks they are creating? I think any investor,      If Kellogg’s was to lose 1% of its customers,                                Inconsistency across commodities:
     regardless of their ultimate concern, is going to   Euromonitor estimated it could face a fall in sales                          % of companies identifying material reputational risks
     want to know the answer to that question.           of US$200 million. The cost of sustainable palm
                                                         oil for this type of company pales in significance
     Adam Kanzer                                         against this potential risk.
     Managing Director and
                                                                                                                                                             62% of companies reporting                                       46% of companies reporting
     General Counsel,
                                                                                                                                                             on palm oil identify material                                    on cattle products identify
     Domini Social Investments                                                                                                             62%               reputational risk.
                                                                                                                                                                                                          46%                 material reputational risk.

                                                         15 http://www.foodnavigator.com/Market-Trends/Sustainable-
                                                         palm-oil-shift-is-cheaper-than-bad-publicity-impact
                                                                                                                                            Palm oil                                                 Cattle products

        74%
                                                                                                                                      The inconsistency with which reputational risk is recognized across commodities suggests that companies
                                                                                                                                      do not recognize any potential for past NGO campaigns, such as on cattle products and soy, to resurface.
                                                         Operational risk: Extreme weather
                                                         linked to deforestation is threatening
                                                         agriculture in Brazil                                                        Inconsistency across supply chains:
                                                                                                                                      % of companies identifying material operational risks associated with soy
                                                         A record drought in central and southeast Brazil,
                                                         followed by an unusually heavy deluge of rainfall
                                                                                                                                         Producers, Processors & Traders                                                                                  83%
                                                         across some states, has taken its toll on agricultural
                                                                                                                                                Manufacturers & Retailers                                                                                 35%
                                                         production this year. Brazil was expected to produce
        74% of companies recognize                       more soy than the United States for the first time
        at least one material business                   in 2014 but the year’s harvest is expected to have                           83% of producers, processors and traders reporting on soy identify operational risks.
                                                         been seriously affected, resulting in large losses for                       35% of manufacturers and retailers reporting on soy identify operational risks.
        risk associated with the key                     agricultural producers and driving high commodity
        commodities driving deforestation.               prices on the market16.                                                      Overall, recognition of operational risks does not seem to translate along the supply chain. However, when a
                                                                                                                                      company reports to have full visibility along its supply chain, it is then more likely to identify material operational and
                                                         Scientists have long connected the precipitation                             regulatory risks. This implies that understanding your supply chain is important for revealing hidden risk.
                                                         in this region with the movement of water vapour
                                                         evaporated from the Amazon, termed ‘flying rivers’.
                                                         Leading Brazilian climatologist, Antonio Nobre,
                                                         was quoted as saying: “Destroying the Amazon                                 Future demand
                                                         to advance the agricultural frontier is like shooting                                                   35% of all respondents
                                                         yourself in the foot. The Amazon is a gigantic                                                          on palm oil are unable to
                                                         hydrological pump that brings the humidity of the                                                       identify sufficient sources of
                                                         Atlantic Ocean into the continent and guarantees the                                                    sustainable palm oil to meet
                                                         irrigation of the region.”17                                                                            their future demand.

                                                         16 http://www.forbes.com/sites/kenrapoza/2014/03/03/brazil-loses-billions-                    35%
                                                         as-crop-losses-mount-from-wacky-weather/;
                                                         17 http://www.theguardian.com/environment/2014/sep/15/drought-bites-as-
                                                         amazons-flying-rivers-dry-up
14                                                                                                                                                                                                          15

     2     Risk assessment
           Identifying exposure to deforestation risk

     Company examples: risks

       A good reputation is a fundamental resource that can                                    The Group now needs over 7 million m3 roundwood equivalent
                                                                                               (RWE) of wood to supply its customers with the product it
       significantly help Sofidel to create added value for its
                                                                                               does today. We rely on an estimated forest area the size of
       products and to develop long term, loyal relationships                                  Switzerland. The sustainable wood market will see marked
       with its customers. [...] A bad reputation could also                                   shortages to 2020: Brazil, Russia, India and China will absorb
       decrease the possibility to get access to financial                                     55%of global wood demand by 2020. European ‘clean energy’
                                                                                               targets drive demand for biomass to 10-20% greater than the
       markets (reducing dramatically the negotiation power                                    current demand for wood. Increased demand for sustainable
       with banks and financial institutions preventing                                        wood from retail, building, pulp/paper. We can expect 10-30%
       Sofidel from doing future investments) and to get                                       wood shortages over the next 5-10 years. These factors are
                                                                                               already impacting cost prices and species availability today. We
       access to the labour market since, for an equal pay,
                                                                                               expect scarcity and price increases in sustainable wood. […]
       talented people will prefer a sustainable company                                       As deforestation and illegal logging distort global markets and
       than a company with a bad reputation.                                                   timber prices, security of supply is fast becoming a myth.
       Sofidel                                                                                 Kingfisher

        Large changes in the FSC/PEFC criteria or in new       As we directly import some      A drought or excessive              Whilst we are not major             A possible problem with buying
        timber regulations could affect the availability and   timber based products in        rainfall influences on pasture      users of palm oil […] due to        soy from deforestation areas
        access to certified timber, which would drastically    the EU we are subject to        productivity and result in animal   its unique qualities, we are        may cause a trade embargo,
                                                               the EU Timber Regulations.      feed, since it is the main source   reliant on palm oil for a wide      which can affect exportation
        reduce SCA’s supply. This […] could also prevent
                                                               There is then a risk of         of cattle food, affecting its       range of food and non-food          to Europe and other markets.
        SCA from delivering FSC/PEFC Chain of Custody          both product seizure            entire production cycle. During     products. We have identified        With the expiration of the
        certified products to its customers. This is seen      and prosecution if our          the year 2013 there was an          that palm oil is difficult to       Soy Moratorium, JBS cannot
        as a material risk since this would negatively         due diligence against the       increase of the value               substitute, and possible            guarantee to have suppliers
        influence SCA’s sales and thereby profit.              importation of illegal timber   paid for the animals due to         alternatives come with their        involved or signatories of a
                                                               is not adequate. We have        the scarcity and because of the     own sustainability challenges       substitute soy commitment.
        SCA                                                    chosen to only import           drought that affected the offer     (e.g. GM). Therefore an inability   The uncertainty about the Soy
                                                               timber and timber fibre         of pasture, which affected the      to source sufficient quantities     Moratorium future can generate
                                                               products covered by the         fattening of animals, affecting     of palm oil would undermine         insecurity on JBS as a grain
                                                               regulation that are credibly    the capacity to slaughter           our product development             buyer, and on its clients in
        In addition to paper being a major raw material        certified to either FSC         of the Brazilian industry.          and offering, and                   relation to the sustainable origin
                                                               or PEFC.                                                            competitiveness.                    of soy fed poultry and pork.
        for printing companies, it is also a raw material
        that is familiar to consumers, and as a result,        Travis                          Marfrig                             Woolworths                          JBS
        social concern runs high. […] It is believed that      Perkins                         Alimentos                           Holdings
        loss of order opportunities, “outing” by NGOs and
        the media, and purchase boycotts are examples
        of reputational risk.

        Dai Nippon Printing Co.
16                                                                                                                                                                                                                                                                                   17

     3          Targets

     Effective implementation of a deforestation commitment requires a
     roadmap of specific, interim targets. The level of ambition of these
     targets clearly needs to reflect the urgency of global environmental                                                         Average target date for 3rd party certified material
     challenges, but using baseline and risk assessment data to prioritize                                                        The average company with certification targets for the next decade, regardless of commodity, is
     action in different parts of the business helps to ensure that targets                                                       striving to meet them before 2020. This is in the context of deforestation commitments from the
     are effective and achievable. How these targets are subsequently                                                             Consumer Goods Forum, the Tropical Forest Alliance and contained in the New York Declaration,
                                                                                                                                  all of which have a target date of 2020, just over 5 years away.
     embedded and incentivized within the company is key.

                                                                                                                                                                                                             Biofuels
     Case study: KAO Corporation
                                                                                                                                                                              Palm oil                    Soy       Timber                 Cattle products
                                 Motohiro Morimura                   Q: What is KAO Corporation doing to monitor and
                                 Executive Officer,                  communicate progress against those targets?
                                 Vice President Environment          Coordinate with various stakeholders, including the          2014                       2016                            2017                           2018                      2019                    2020
                                 and Safety Management,              RSPO, plantations, suppliers, non-governmental
                                                                                                                                  *For targets set in the next ten years: average date by which targets for 3 party certification will be completed
                                                                     organizations, specialists and third-party organizations
                                                                                                                                                                                                            rd
                                 KAO Corporation                                                                                  (taking 1 Jan 2014 as the baseline & averaging ranges provided as target dates).
                                                                     to carry out items above. We will notify all our suppliers
                                                                     that they should comply with Kao Sustainable Palm
                                                                     Oil Procurement Guidelines. If our suppliers are
                                                                     found in contravention of Kao guidelines, we will take
                                                                     appropriate action including auditing of our suppliers.
     Q: What is KAO Corporation’s overarching                                                                                     Inconsistency across commodities:
     commitment to tackling deforestation?                           By studying and reporting to CDP’s forests program,          % of companies with a quantified procurement target for third party certified material
     Recognizing the dependence of its businesses on natural         Kao recognizes the latest trends in forest issues. CDP’s
     capital, Kao commits to zero deforestation at the source        forests program is one of the important drivers to urge
     in its procurement of raw materials including palm oil and      our own activity.
     paper. Over the medium-to-long term, Kao strives to
     reduce its use of natural capital by reducing the amount
     of raw materials used in its business and shifting to                                                                                                      78% have a quantified                         36%                         36% have a quantified
     alternative raw materials such as algae or other non-                                                                                                      procurement target or
     edible biomass sources, in addition to working toward
                                                                                                                                       78%                      have already achieved
                                                                                                                                                                                                                                          procurement target or have
                                                                                                                                                                                                                                          already achieved their target for
     sustainable procurement that also takes into account                                                                                                       their target for third party                                              third party certified soy.
     ethical issues that have emerged due to globalization.          As investors we look for a company                                                         certified palm oil.
                                                                     to clearly define its expectations for
     Q: What targets have been established for                       sustainable production and to report                              Palm oil                                                                       Soy
     reaching that goal?                                             regularly on progress in upholding
     By 2020, Kao commits to zero deforestation at the source        those standards throughout the
     of palm oil through cooperation with plantations, suppliers
     (mills and refineries) and third-party organizations. We will
                                                                     supply chain.
     not purchase palm oil that contributes to development of
     any high conservation value (HCV) forests, high carbon          Lucia von Reusner                                            Inconsistency across supply chains:
     stock (HCS) forests or peat lands, regardless of the depth.     Shareholder Advocate,                                        % of companies with a quantified procurement target for cattle products
                                                                     Green Century
       By the end of 2015, Kao commits to purchase only
                                                                     Capital Management
     sustainable palm oil traceable to the mill for use in Kao                                                                          Producers, Processors & Traders                                                                                                       83%
     Group consumer products.                                                                                                                   Manufacturers & Retailers                                                                                                     55%
       By 2020, Kao will purchase only sustainably sourced
     palm oil that is traceable to the plantation for use in Kao
     Group consumer products.                                                                                                     83% of producers, processors & traders report to have a quantified target
                                                                                                                                  for meeting their defined standards for cattle products.

                                                                                                                                  55% of manufacturers and retailers report to have a quantified target
                                                                                                                                  for meeting their defined standards for cattle products.
18                                                                                                                                                                      19

     3          Targets

                                                                        To embed this strategic
                                                                        shift we have established
                                                                        eight targets specific to                                  Our Net Positive timber aspiration
                                                                        timber to be achieved
                                                                        by 2020.                                                   for 2050 is to create more
                                                                                                                                   forest than we use. Recognizing
                                                                                                                                   that timber is an essential raw
                                                                                                                                   material for our business, used
                                                                                                                                   in up to 40% of the products
     Case study: Kingfisher                                         day-to-day management and assurance processes which
                                                                    are in place and formally on an annual basis using our
                                                                                                                                   we sell, we must aim beyond just
     Q: What is Kingfisher’s overarching commitment
     to tackling deforestation?
                                                                    Foundations Questionnaire. The results (e.g. timber KPIs)
                                                                    are reviewed by our Operating Company CEO’s and senior         avoiding deforestation.
     Our Net Positive timber aspiration for 2050 is to create       directors at Group level and are presented to the
     more forest than we use. Recognizing that timber is            Board annually. […]
     an essential raw material for our business, used in up
     to 40% of the products we sell, we must aim beyond             We use a combination of performance targets,
     just avoiding deforestation; we aim to protect forests         training and communication to engage and involve our
     and our timber supplies by ensuring that the forests           employees in achieving our Net Positive goals. Much
     are sustainably managed (using certification standards         of our focus for 2013/14 has been on our most senior
     such as FSC as our proxy) and additionally by taking a         managers (including the Board) who must take the lead
     restorative approach to forests.                               on integrating Net Positive into our commercial strategy
                                                                    and day-to-day operations. Net Positive related targets
     Q: What targets have been established                          have been integrated into the performance objectives for
     for reaching that goal?                                        key members of our One Team Board (linked to bonus
     To embed this strategic shift we have established eight        payments) and further work with our HR team is underway
     targets specific to timber to be achieved by 2020.             to roll this out at Group and Operating Company level.
     These include targets and KPI’s for timber product,
     store construction, packaging, palm oil, leather as well       We have also now established a Group Sustainability
     as strategic sourcing initiatives with the value chain and     Committee made up of Director level members from
     the roll out and exploration of forest projects that are       around the Group which will provide collective assurance
     able to secure sustainable supply. The business’ main          to the executive teams over the delivery of the Group Net
     area of focus is to achieve ‘100% responsibly sourced          Positive plan.
     timber and paper in ALL our operations by 2020’. B&Q
     UK achieved this (FSC, PEFC, TFT & recycled) for all of        Q: What is Kingfisher doing with the
     its products last year and recently opened a new store         wider industry?
     where not only the product but the timbers in the store        Our sustainability aspirations are very ambitious and
     build itself were certified. We are quickly building on that   to achieve our goals (including with regards timber)
     success in operations in Spain, France and Poland.             we need to look beyond our own boundaries to find
     Each of our companies has a plan for how they will             new ideas and sources of innovation. […] One such
     contribute to these Net Positive targets, with targets for     initiative is the VIA (Value and Impact Analysis) Initiative
     their business. The CEO of each of these businesses is         whereby Kingfisher, IKEA, and Tetra Pak are co-building a
     responsible for the delivery of their plan. Each operating     methodology for collating impact data related to the
     company also has a representative who coordinates the          FSC certification scheme.
     management of Net Positive on a day-to-day basis.
                                                                    Jamie Lawrence
     Q: What is Kingfisher doing to monitor and                     Senior Sustainability Advisor.
     communicate progress against those targets?                    Forests and Timber - Net Positive,
     We track progress at Operating Companies as a result of        Kingfisher
20                                                                                                                                                                                                                                                                              21

     4              Implementation
                    and continuous improvement

     Acting to achieve corporate deforestation targets is an iterative
     process and can differ depending on the company concerned.
     Companies reporting to CDP’s forests program demonstrate a wide                                                                              Certification
     range of approaches towards managing their impact but typically
     use a combination of:                                                                                                                        % of companies reporting to have already                                 23%                                     Palm oil
                                                                                                                                                  met their procurement target for third

          Certification                                                                                                                           party certified material:                                               20%                                       Timber
                                                                                                                                                                                                                          19%                                      Biofuels
          Supply chain engagement                                                                                                                    At least half of the companies claiming
                                                                                                                                                  to have already achieved 100% certified                           15%                                   Cattle products

          Traceability                                                                                                                            palm oil are relying on GreenPalm
                                                                                                                                                  certificates rather than physical material
                                                                                                                                                                                                                  11%                                                     Soy

                                                                                                                                                  to meet that commitment.                                    0                          50%                             100%

     Most improved companies 2013-2014
                                                                                                                                                  Supply chain engagement
        Sector grouping                                              Company
                                                                                                                                                  Inconsistency across commodities:
        Agricultural Products                                        Wilmar International Limited                                                 % of companies reporting engagement in capacity building activities in their supply chain

        Food & Staples Retailing                                     Delhaize Group                                                                                    51% of companies                                                   79% of companies
                                                                                                                                                   51%                 reporting on soy claim to                                          reporting on timber claim
        Hotels, Restaurants & Leisure                                Sodexo                                                                                            be engaging in capacity                                            to be engaging in capacity
                                                                                                                                                                       building activities in their                   79%                 building activities in their
        Household & Personal Products                                The Hain Celestial Group, Inc.                                                                    supply chain to provide or                                         supply chain to provide or
                                                                                                                                                                       use sustainable materials.                                         use sustainable materials.
                                                                                                                                                         Soy
        Industrials & Autos                                          Travis Perkins
                                                                                                                                                                                                                      Timber
        Materials                                                    Klabin S/A
                                                                                                                                                  Inconsistency across supply chains:
        Media                                                        British Sky Broadcasting
                                                                                                                                                  % of companies reporting engagement in capacity building activities for palm oil in their supply chain
        Packaged Foods & Meats /                                     JBS S/A                                                                                                                0           20           40            60           80        100
        Brewers and Soft Drinks
                                                                                                                                                     Producers, Processors & Traders                                                                            100%
        Retailing                                                    Williams-Sonoma Inc.                                                                  Manufacturers & Retailers                                                                              68%

        Textiles, Apparel & Luxury Goods                             LVMH
                                                                                                                                                  100% of producers, processors & traders reporting on palm oil claim to be engaging
                                                                                                                                                  in capacity-building activities in their supply chain to provide or use sustainable materials.
        Transportation                                               SAS
                                                                                                                                                  68% of manufacturers & retailers reporting on palm oil claim to be engaging in
     Note: Companies are identified as most improved for their sector based on their scores across the two responding years. Scores are awarded
     based on our scoring methodology, publically available on https://www.cdp.net/en-US/Pages/guidance-forests.aspx and updated every year.      capacity-building activities in their supply chain to provide or use sustainable materials.

                                                                                                                                                  Traceablility
     Top 10 most commonly cited multi-stakeholder intiatives

     Roundtable    on Sustainable Palm Oil
       Over ½ of companies                                                                                                                                                                      Traceability down to the level of the plantation is critical - we
          reporting on timber                                                                                                                                                                   become very concerned when companies are not able to identify
     Forest     Stewardship Council                                                                                                                                                             where their palm oil is coming from or verify the conditions under
          and palm oil claim to
     Roundtable
          have alreadyon Responsible
                                 met their   Soy                                                                                                                                                which it was produced…Certification can be a tool that companies
     The Leather   Working    Group
          procurement target for                                                                                                                                                                use, but in some cases companies will need to go beyond
     WWF -third    party
           The Global  Forestcertified
                               & Trade Network                                                                                                                      35%                         certification to meaningfully address risks related to deforestation.
          material
     The Sustainable Aviation Fuel Users Group
                                                                                                                                                  In only 35% of commodity responses do         Lucia von Reusner,
     WBCSD - Forests Solutions Group
                                                                                                                                                  companies report being able to identify       Shareholder Advocate,
     The Consumer Goods Forum                                                                                                                     the actual location of production.            Green Century Capital Management
     Roundtable on Sustainable Biomaterials
     Retailers’ Soy Group
22                                                                                                                                                                                                                                              23

     4         Implementation                                                                                              Company examples: implementation
               and continuous improvement

                                                                                                                             Klabin is providing technical        Cargill is working with the RSPO       Since the horse meat crisis in
                                                                    Through Marfrig Club we are able to                      knowledge and training               and Control Union Certification to     2012/13, Unilever has had to
                                                                    promote a closer relationship with                       to improve the ability               provide training to the company’s      demonstrate due diligence in
                                                                    ranchers, explaining our commitments                     of producers to obtain               crude palm oil suppliers to raise      understanding the origin of all of
                                                                    and the importance of promoting good                     certification. One of the actions    awareness of RSPO. Cargill             our meat products back to the
                                                                                                                             was a joint effort developed         launched a sustainability program      farm. Supplier questionnaires
                                                                    practices for their everyday work,                                                            in Malaysia in 2013 with NGOs          have helped us accomplish this.
                                                                                                                             with FSC Brasil, other forest
                                                                    aiming to meet social and environmental                  companies and WWF to adapt           Wild Asia and Solidaridad to help      We have included the traceability
                                                                    regulation and promoting continuous                      principles and criteria for          more than 2,400 independent            requirement in the publication of
                                                                    improvement in their management.                         small landowner producers            smallholder farmers meet               an updated Quality Manual and
                                                                                                                             (SLIMF)... Using this new            RSPO standards for palm                are directing the sourcing of our
                                                                                                                             standard, Klabin started a pilot     production. This three-year            materials as much as possible to
                                                                                                                             project to certify a group           program will provide technical         vertically integrated operators. In
                                                                                                                             of producers. Almost three           assistance, training and               Brazil our suppliers have provided
                                                                                                                             thousand hectares of more            capacity building. In July 2012        us with maps of all the origins of
                                                                                                                             than 40 different producers are      Cargill announced its collaboration    our beef prior to slaughter.
                                                                                                                             being certified in this group.       with one of Indonesia’s leading
                                                                                                                                                                                                         Unilever
                                                                                                                                                                  agriculture institutes, Institut
                                                                                                                             Klabin
                                                                                                                                                                  Pertanian Bogor (IPB), to build
     Case study: Marfrig                                         Q: What work have you done to improve                                                            Indonesia’s first oil palm
                                                                 visibility along your supply chain?                                                              teaching farm which will provide       Our sustainability team works
     Q: What actions are you undertaking to decouple             Marfrig have a team of technicians working closely                                               training to students on the            with over 50 suppliers to provide
     your supply chain from deforestation?                       with ranchers, through our Marfrig Club Program. We                                              latest plantation production and
                                                                                                                             During 2013, SCA developed                                                  support in preparing their
     Marfrig have implemented a deforestation monitoring         visit farms, collect relevant information and provide                                            management techniques.
                                                                                                                             and launched a shared business                                              systems for sustainability audits
     system for our cattle suppliers in the Amazon biome.        knowledge on market demands and government
                                                                                                                             system – the Global Fiber            Cargill                                by providing training packs,
     Through that, we are able to know if any deforestation      compliance documents, such as environmental licensing
                                                                                                                             Database – for the assessment                                               conference calls and site visits.
     took place within our suppliers’ farm boundaries,           (CAR), which is a farm management tool based on the
                                                                                                                             and purchase of fiber in                                                    We also help in the registration
     removing from our sourcing those who have deforested        New Forest Code.
                                                                                                                             compliance with SCA’s forest                                                process and even conducting gap
     from 2009 onwards. We have more than 7000 suppliers
                                                                                                                             management policies. The                                                    audits and expert consultation
     monitored in the region, making up around 15 million        The Marfrig Club Program promotes best practice tools                                            The major European energy
                                                                                                                             database is an internal system                                              for suppliers…Our work with
     hectares of monitored area. Our monitoring systems          for livestock production and has been contributing                                               utilities have been collaborating
                                                                                                                             containing all the Group’s pulp,                                            downstream supply chains is
     have blocked more than 2000 suppliers due to new            on information sharing and technical assistance over                                             on the development of
                                                                                                                             recovered fiber and alternative                                             rarely on an exclusive basis
     deforestation and encroachment into indigenous land         different production regions, as the main contact                                                the Sustainable Biomass
                                                                                                                             fiber suppliers. It provides                                                meaning all buyers in the industry
     and conservation units.                                     channel between industry and producer.                                                           Partnership (SBP) with the
                                                                                                                             […] fast and easy access                                                    have access to certified product.
                                                                                                                                                                  aim of developing a Common
     Marfrig uses INPE (Brazil’s National Institute of Spatial   Q: How are you engaging and working with your               to important information                                                    Greenergy
                                                                                                                                                                  Assurance Framework – a tool
     Research) deforestation data to monitor each farm: if       supply chain to achieve your desired outcome?               about suppliers, volumes,
                                                                                                                                                                  to credibly demonstrate legal
     any deforestation polygon is found on a supplier´s farm,    Through Marfrig Club we are able to promote a closer        forestry, pulp specifications,
                                                                                                                                                                  and sustainable sourcing of
     animals are not purchased. Apart from this geospatial       relationship with ranchers, explaining our commitments      life cycle assessment data
                                                                                                                                                                  woody biomass, specifically
     monitoring system, we also check Brazil’s Environmental     and the importance of promoting good practices              and bleaching methods,                                                      We are founder members of
                                                                                                                                                                  being focused on those areas
     Agency blacklist, using each farmer´s social security       for their everyday work, aiming to meet social and          supplier audit reports on                                                   PREPS, a joint initiative from
                                                                                                                                                                  where there is little FSC/
     number, which is blocked, if their name is on the list.     environmental regulation and promoting continuous           fibre traceability, species of                                              twenty-six leading publishers
                                                                                                                                                                  PEFC forest management
                                                                 improvement in their management.                            wood, regions of supply and                                                 to develop understanding of
                                                                                                                                                                  certification. Moving forward as
     Q: How important is establishing traceability for                                                                       so forth. […] This means that                                               responsible paper supply chains.
                                                                                                                                                                  an industry initiative will expedite
     acting on your targets?                                     Marfrig Club seeks alignment between social,                the Global Fiber Sourcing unit                                              The group is supported by a
                                                                                                                                                                  development of a common and
     Traceability is key for our business. As we are the link    environmental and animal welfare issues, promoting          can locate the actual location of                                           database which holds technical
                                                                                                                                                                  credible level of assurance which
     between field and consumer markets, traceability is very    knowledge and awareness to suppliers and its                production, ensure traceability,                                            specifications and details of the
                                                                                                                                                                  is in line with the forest products
     important for our process, considering both sanitary        employees, over environmental legislation and               the development department                                                  pulps and forest sources of the
                                                                                                                                                                  sector and in a way that is not
     aspects (diseases, vaccines) and socio environmental        production alternatives which promote environmental         can check the availability of a                                             papers used. This covers country
                                                                                                                                                                  considered anti-competitive.
     aspects (deforestation, forced labor).                      conservation on farms, social responsibility and animal     certain raw material and the mills                                          of origin of pulps and tree species.
                                                                 welfare. It gives a premium to farms that achieve the       can show customers exactly           Drax                                   We ask our suppliers to certify
     Marfrig understands traceability as a vital effort and a    highest levels of compliance, reaching Platinum level.      what has been purchased.                                                    origin and carry out random
     way for the company to differentiate its work, showing      The program’s intention is to promote development           The database covers Europe,                                                 fibre testing to verify the fibre
     consumers the product story, relating food security to      of the whole supply chain, from the beginner level,         Americas and Asia.                                                          mix reported to us.
     social and environmental management throughout its          going through bronze, silver and gold, giving a special     SCA                                                                         Pearson
     value chain, promoting sustainable development and          premium for the top level.
     providing a stimulus to local communities.
                                                                 Mathias Azeredo De Almeida
                                                                 Sustainability Manager, Marfrig Global Foods
24                                                                                                                                                                                                                                      25

     4         Implementation
               and continuous improvement

     Barriers and challenges

     Implementing actions to tackle deforestation is
     undoubtedly challenging and relies on a number of
     different actors to drive progress and collaborate.
     The key barriers our reporting companies identify
     as limiting their progress are identified below.

                                                              Government regulation                                  Standards and certification                                 Internal organization
     When companies disclose                                  Governance and regulatory compliance is still          There are particular challenges reported with regard        CEO and board level buy-in and ongoing support is
     problems they are encountering,                          seen as weak in many of the countries in which         to the compatibility of multiple existing standards;        needed within companies to ensure that all parts of
                                                              the commodities are produced. Economic                 and the time, effort and bureaucracy required for
     this gives investors greater                             incentives are also considered generally lacking       certification. The same is true for national regulations,
                                                                                                                                                                                 the business, including procurement and finance,
                                                                                                                                                                                 are actively aligned. Companies report that there
     confidence that management is                            for supporting sustainable supply and uptake of        where respondents appeal for governments to do              needs to be a lot more training, support and
                                                              sustainable products. There is an onus on bodies       more to consolidate, coordinate and streamline the          investment in the supply chain and its organization.
     facing reality, rather than seeking                      such as the United Nations, and regional and           requirements placed on companies.                           This investment is expected to pay off in the long
     to paint us a pretty picture.                            economic groupings, to disseminate best practice                                                                   run as customer demand picks up and supply risks
                                                              and put pressure on countries where illegal and        There are also serious challenges for smallholders,         are reduced.
     Adam Kanzer,                                             unsustainable activities are taking place. There is    medium-sized farms and plantation holders, for
     Managing Director and                                    also an onus on governments and companies in           whom certification is proportionately more costly and
     General Counsel, Domini                                  consuming countries to ensure that they do not         time consuming. More work is particularly requested
     Social Investments                                       engage in purchasing products from unsustainable       on the quality, development and roll-out of the
                                                              or illegal sources.                                    certification standards for palm oil, soy and
                                                                                                                     cattle products.

        Market demand                                         Collaboration                                          Supply chain organization                                   Corporate drivers

        High cost, lack of availability and low consumer      The need for better cross-sector and industry          Long, fragmented and complex supply chains are              More examples of corporate action on
        and customer demand for certified sustainable         collaboration is a strong theme throughout             inherently more challenging when managing and               deforestation being linked to strong financial
        products is the most frequently mentioned             company responses. This is particularly important      tracing products. For commodities and particularly          returns need to be publically communicated to
        challenge across all sectors. Collaborative efforts   because most companies, particularly small and         for derivatives, segregated supply chains are               reinforce the business case for action.
        from supply chain players, government and             medium-sized businesses, are unable to effect          physically challenging and costly to monitor and
        NGOs, are crucial to expand product supply, and       significant change on their own. Monitoring,           audit. Securing engagement from traders and the
        to set clear market direction in terms of demand.     managing and improving product traceability            ability to shift the supply chain to more responsible
        Respondents across all sectors stressed the need      and transparency can be time consuming and             practices is limited when organizations act in
        to inform and educate consumers, customers,           costly, so it is important for organizations to pool   isolation. This is where industry collaboration,
        investors, suppliers, and their own staff, on the     knowledge and resources, and share the load.           ethical codes, and the dissemination of best
        importance of sourcing sustainable products.          There is also a lot of work to be done to improve      practice systems and risk approaches is crucial.
                                                              the cross-sector systems and tools which support
                                                              traceability and policy compliance and this is
                                                              difficult for companies to do in isolation.
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