Get ready for some spooky fun! Halloween-themed Scratch-Off and Fast Play games are coming your way! Launching on September 15 are: $5 Graveyard ...

 
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Get ready for some spooky fun! Halloween-themed Scratch-Off and Fast Play games are coming your way! Launching on September 15 are:  Graveyard ...
Get ready for some spooky fun! Halloween-themed Scratch-Off and Fast Play games are coming your way!
     Launching on September 15 are: [$5] Graveyard Green, [$2] Eeek-A-Boo, and [$1] Make Me Witch.
          Then coming October 6, the following Fast Play Halloween-themed games are launching:
                     [$10] Franklin-Stein, [$5] Whole Lotta Mummy, and [$1] Boo-Yah.
                These tickets are eligible for the Count de Money Second-Chance Drawing!

 Coming in September, we’re launching our Count de Money Second-Chance Drawing! Players will be able to enter their
non-winning Halloween-themed Scratch-Off tickets into the drawing starting Monday, September 14 and begin entering
 their non-winning Halloween-themed Fast Play tickets on Tuesday, October 6. Prizes total $360,000, including money to
                       play the PA Lottery online! The deadline to enter is Thursday, November 5.

   Players can enter into PA Lottery Second-Chance drawings through our VIP Players Club at palottery.com
                                     or scan-to-enter using our Official App.
     Visit palottery.com for entry, prizes, rules and drawing information. Mailed entries are not accepted.
Get ready for some spooky fun! Halloween-themed Scratch-Off and Fast Play games are coming your way! Launching on September 15 are:  Graveyard ...
I hope this newsletter finds you well. On behalf of our entire Lottery team, and myself,
    we want to take this opportunity to thank you for your continued support throughout
    these unprecedented times. With your help, the Pennsylvania Lottery sold more than
    $4.47 billion in games in the 2019-20 fiscal year, from which it generated, for the ninth
    consecutive year, profit of more than $1 billion, to benefit older Pennsylvanians.
    All of this could not have been possible without the cooperation and support of you,
    our valued partners.
    We’re proud to have you as part of our group of more than 10,000 licensed PA Lottery
    retailers statewide who, this past fiscal year, have earned more than $257 million in
    sales commissions (retailer commission and the retail incentive program).
    We hope you continue to stand by us in this great endeavor of generating funds that
    help so many of our Pennsylvania seniors. Thank you so much, for the role that you play.

From the Deputy Executive Director

    In echoing the sentiments from the PA Lottery Executive Director, thank you for your
    strength and determination to help us grow our businesses, while helping grow your
    own. Throughout these trying times, all of you have faced unimaginable challenges
    and have come through with a new sense of purpose. We thank you for all that you
    have done to continue your Lottery sales throughout this unprecedented time.
    During the past fiscal year 7,275 retailers who opted into our Retailer Incentive
    Program and exceeded their sales goals received bonus commissions.
    As you may know, our District Sales Representatives are back in the field, making
    in-store visits while wearing masks, and following other guidelines set forth by the
    PA Department of Health, to keep you safe. Your representative’s number one
    priority is you and your Lottery business; helping complete urgent tasks and checking
    off Lottery daily to-do list items, which we hope include some Best Practices. Your
    Sales Representative can also provide you with information about the Retailer
    Incentive Program, which highlights our Best Practices.
    We appreciate each and every one of you. Thank you for helping us grow the
    Pennsylvania Lottery in to one of the most successful lotteries in the U.S.
Get ready for some spooky fun! Halloween-themed Scratch-Off and Fast Play games are coming your way! Launching on September 15 are:  Graveyard ...
Retailer sales incentive baselines are based off prior year sales for the quarter. A retailer who exceeds their sales baseline by 4-7.99
     percent, will be awarded an additional 0.75 percent incentive above the Standard Retailer Commission. Retailers who exceed their
     sales baseline by 8 percent or more will be awarded an additional 0.75 percent for a total of 1.5 percent incentive above the
     Standard Retailer Commission. Additional commission amounts are issued as an adjustment credit on one of the
     Weekly Settlements that follows the end of each quarter.
     To view baseline sales information, retailer sales goal numbers and much more, log on to the Retailer Portal website, click on the
     Retailer tab, and select Retailer Incentives. Information for both the current quarter and past quarters is available for review.

     During Q4 of the 2019-20 Fiscal Year, qualifying retailers earned $271,000 in additional monies by implementing select
     Lottery Best Practices at their stores.
     These Best Practices include:
                             Designate a                              Conduct                        Increase Indoor &
                            Lottery Space                          Second-Chance                     Outdoor Signage
                                                                      Drawings

            Add Winner
           Awareness Area                          Increase Counter Facings

     This year’s program will provide an opportunity for even more retailers to earn bonus money by implementing Best Practices!
     New this year, if you had a quarterly average of $100,000 or more in sales of traditional Lottery products in Fiscal Year 2019-20*,
     you will qualify to participate in the Best Practice Initiative!
     * A retailer must have sales for the entirety of the last fiscal year in order to be eligible

     If you’re still working your way up to $100,000 per quarter in Lottery sales, we would be happy to help
     you add Best Practice elements to your store to help that average grow, however, you will not qualify
     for the Best Practice bonus payouts. We also welcome you to conduct either an Ask for the Sale or
     Second-Chance Drawing. Lottery will match your prize with up to a $100 value of Lottery coupons or
     promotional tickets.

     The Lottery will conduct quarterly promotions that provide you with an opportunity to receive bonus
     earnings on the sale of select products! For this first quarter (July 1 - September 30, 2020), you can earn
     a 5 percent bonus on the sale of the Wild Ball add-on (available for the PICK family of games).
Speak to your District Sales Representative for more information on how you can participate in this year’s
Retailer Incentive Program. We look forward to rewarding your successes again this new fiscal year!
Get ready for some spooky fun! Halloween-themed Scratch-Off and Fast Play games are coming your way! Launching on September 15 are:  Graveyard ...
$5 Games:       $10 Games:             This
Hamilton ($10)                                 1471       the $100,000     the $300,000    money-themed
                                                            top prize        top prize       family will
Lincoln ($5)                                   1472                                           feature a
                                                            amount is        amount is       shimmery
Jefferson ($2)                                 1473       increasing to    increasing to    copper print
Washington ($1)                                1474       $250,000         $500,000            feature.

                                                      PA Millionaire’s Club ($20)                     1475
                                                      Winner Winner Chicken Dinner ($5)               1476
                                                      Lucky Horseshoe ($3)                            1478
                                                      Electric 8s ($2)                                1479

Cloud 9 ($10)                                  1480
Super Crossword ($5)                           1477
Boom ($5) Scratch the back for another game!   1481
Graveyard Green ($5)*                          1482
Eeek-A-Boo ($2)*                               1483
Make Me Witch ($1)*                            1484

Eagles ($5)*              5091      Blank Check ($20)          5094            Franklin-Stein ($10)*       5096
Steelers ($5)*            5092      Mattress Money ($2)        5095            Whole Lotta Mummy ($5)*     5097
Gone Fishin’ ($1)         5093                                                 Boo-Yah ($1)*               5098
Get ready for some spooky fun! Halloween-themed Scratch-Off and Fast Play games are coming your way! Launching on September 15 are:  Graveyard ...
This one is for Steelers’ fans! Starting August 4, PA Lottery fans who play
  our Steelers Fast Play game for just $5 will be able to enter non-winning tickets
     into the Steelers Second-Chance Drawing for a chance to win tickets to a
    game for the 2021 season, money to play the PA Lottery online and more!
                 The deadline to enter is Thursday, October 8, 2020.
       Players can enter into PA Lottery Second-Chance drawings through our
       VIP Players Club at palottery.com or scan-to-enter using our Official App.

1436    $1 Million Cash Blowout     $20     07/07/20   07/07/21       1397   Money Money Money      $5   09/15/20   09/15/21
1399    Spicy Hot 7s                $3      07/09/20   07/09/21       1428   Holiday Cash Blowout   $5   09/15/20   09/15/21
1418    Win Big                     $5      07/14/20   07/14/21       1429   Jingle All The Way     $3   09/15/20   09/15/21
1414    Multiplier Crossword        $5      07/17/20   07/17/21       1443   Lucky Bucks            $2   09/15/20   09/15/21
1426    $1 Million Merry & Bright   $20     07/27/20   07/27/21       1415   Grumpy Cat®            $2   09/15/20   09/15/21
1402    Diamond Dazzler             $30     08/10/20   08/10/21       1440   Hearts                 $2   09/15/20   09/15/21
1445    $1,000,000 Riches           $20     08/12/20   08/12/21       1410   9s In A Line           $2   09/15/20   09/15/21
1407    $1 Million Spectacular      $20     09/15/20   09/15/21       1430   Snowball Buck$         $2   09/15/20   09/15/21
1412    Massive Money Match         $10     09/15/20   09/15/21       1405   Fast $50               $2   09/15/20   09/15/21
1427    Secret Santa                $10     09/15/20   09/15/21       1435   Super 7s               $1   09/15/20   09/15/21
1422    Fireball                    $5      09/15/20   09/15/21       1431   Oh, What Fun           $1   09/15/20   09/15/21
1392    Wild Numbers 20x            $5      09/15/20   09/15/21       1411   7-11-21                $1   09/15/20   09/15/21
1398    Bingo Extra                 $5      09/15/20   09/15/21       1406   Fast $25               $1   09/15/20   09/15/21
1452    Mom                         $5      09/15/20   09/15/21       1416   Double It              $1   09/15/20   09/15/21
1438    Love                        $5      09/15/20   09/15/21
Get ready for some spooky fun! Halloween-themed Scratch-Off and Fast Play games are coming your way! Launching on September 15 are:  Graveyard ...
What You Should Know
As restrictions have lifted throughout Pennsylvania, our District Sales Representatives have
returned to the field for in-person visits to your retail locations.
The safety and health of our players, retailers, and staff are our top priority. All PA Lottery
employees working in the field and in offices are adhering to guidelines provided by the
PA Department of Health. These guidelines include wearing a mask, ensuring social
distancing, frequent hand-washing/sanitizing and
staying home if sick. Please let your District Sales
Representative know if you have any specific
vendor/visitor requirements prior to their next visit.
We kindly ask that retailers with limited space, such as
newsstands and gas kiosks, be mindful of social
distancing guidelines to ensure District Sales
Representatives can service their location safely.
We encourage all retailers to follow the
Department of Health guidelines and review the
Cleaning & Disinfecting Your Lottery Terminal Guide.
As District Sales Representatives begin their visits, they
will first concentrate on helping you maximize your
Lottery sales at this critical time. To ensure your Lottery
sales are as robust as possible, representatives will
prioritize their visit schedule to maximize sales impact
and handle any urgent sales-related needs as soon as
possible.
Upon their first visit, tasks will include replacing old
signage with updated versions, delivering playslips,
helping retailers activate and display new and
best-selling games, and conducting other general
sales-oriented tasks. Representatives will also review
opportunities available to you through participation
in the Customer Referral Program and the Retailer
Incentive Program (such as first quarter sales goal, bonus earnings, and best practice implementation).
General administrative tasks such as pack pick-up will resume once urgent matters are resolved.
                                                        Your District Sales Representative looks forward to helping you grow
                                                        your Lottery sales. Should you need assistance between visits, please
                                                        contact your representative or your local Lottery Office.

                                                                                       Top 10 Lottery Best Practices:
                                                                                       Ask for the sale
                                                                                       Keep Lottery fresh and clean
                                                                                       Know the Lottery products
                                                                                       Pay winning tickets
                                                                                       Post winning tickets
                                                                                       Manage your Scratch-Off tickets
                                                                                       Post jackpot amounts
                                                                                       Make Lottery visible
                                                                                       Display indoor signage
                                                                                       Display outdoor signage
Get ready for some spooky fun! Halloween-themed Scratch-Off and Fast Play games are coming your way! Launching on September 15 are:  Graveyard ...
Launching August 4, PA Lottery fans will be able to play our
            Eagles Fast Play game for just $5! Non-winning tickets
   may be entered into the Eagles Second-Chance Drawing for a chance to
   win tickets to a game in 2021, an autographed jersey and money to play
PA Lottery online and more! The deadline to enter is Thursday, October 8, 2020.
          Enter into PA Lottery Second-Chance drawings through our
   VIP Players Club at palottery.com or scan-to-enter using our Official App.

                                                                                                                                                                                                                            #KeepOnScratchin
                                       #KeepOnScratchin                                                                                                                                                                     On Sale 6/23/20            I palottery.com
                               On Sale 6/23/20           I palottery.com                                                                                                                                                    Players must be 18 or older. Please play responsibly.
                                                                                                                                                                                                                            Problem Gambling Helpline: 1-800-GAMBLER

                               Players must be 18 or older. Please play responsibly.
                                      Problem Gambling Helpline: 1-800-GAMBLER
                                                                                                                                                                              #KeepOnScratchin
                                                                                       On Sale 6/23/20   I palottery.com   Players must be 18 or older. Please play responsibly. Problem Gambling Helpline: 1-800-GAMBLER

                                                                                                                                                                                                                                                                                    #KeepOnScratchin
                                                                                                                                                                                                                                                                                    On Sale 6/23/20             I palottery.com
                                                                                                                                                                                                                                                                                    Players must be 18 or older. Please play responsibly.
                                                                                                                                                                                                                                                                                    Problem Gambling Helpline: 1-800-GAMBLER
Get ready for some spooky fun! Halloween-themed Scratch-Off and Fast Play games are coming your way! Launching on September 15 are:  Graveyard ...
Has your store sold a big winner?
               Let your District Sales Representative know you want to receive an
                              oversized check to hang in your store.
            Share your winner stories with us by emailing: RA-palotterynews@pa.gov.
                 Grow the excitement and grow your sales by telling customers

                                                                                                                                                                                                                                                                                                            Benefits Older Pennsy
                                about BIG WINNERS at your store!

                                                                                                                                               www.palo ttery.com
                          Use the Print-Your-Own posters available in the Retailer Tools section of palottery.com and

                                                                                                                                                                                                                                                                                                                                  lvanians. Every Day.
                                             ask your District Sales Representative for more ideas!

                                                                                                                                                            Term: 101877

                                                                                                                                       www.palo ttery.com

                                                                                                                                                                                                                                                                                Benefits Older Pennsy
                                                                                                                                                                                                     20 Jan 2020 07:10

                                                                                                                                                                                                                                                                                                      lvanians. Every Day.
                                                                                                                                                                                       $20.00
                                                                                                                                                                              iLottery WebCash Number
                                                                                                                                                                       XXX X XXX X XXX X XXX
                                                                                                                                                                                             X XXX X
                                                                                                                              www.palo ttery.com

                                                                                                                                                                           Redeem WebCash online
                                                                                                                                                                                                     at
                                                                                                                                                                    PAiLottery.com for PA Lotte
                                                                                                                                                                                                ry gam    e play.

                                                                                                                                                                                                                                                    Benefits Older Pennsy
                                                                                                                                                                    WebCash is a bearer docu
                                                                                                                                                                                               ment and does
                                                                                                                                                                    not expire. WebCash cann
                                                                                                                                                                                              ot be cancelled.
                                                                                                                                                                     The Lottery is not responsib
                                                                                                                                                                                                  le for lost or
                                                                                                                                                                      stolen WebCash. PA iLott
                                                                                                                                                                                               ery customer

                                                                                                                                                                                                                                                                          lvanians. Every Day.
                                                                                                                                                                         service: 1-833-530-PL AY
                                                                                                                                                                                                    (7529)
                                                                                                                      www.palo ttery.com

                                                                                                                                                                       (Sample ticket only. Actua
                                                                                                                                                                                                  l ticket may vary.)

                                                                                                                                                                                                                        Benefits Older Pennsy
                                                                                                                                                                                                                                              lvanians. Every Day.

Pennsylvania Lottery Sales Maker is published quarterly. Ewa Dworakowski, Editor. Staci Coombs, Contributing Editor. While all efforts are made to ensure the accuracy
of the content, official rules, policies or regulations shall prevail in the event of a discrepancy. Content may not be republished without prior approval of the
Pennsylvania Lottery, 1200 Fulling Mill Road, Suite 1, Middletown, PA 17057. 1-800-692-7481. Date of publication: August 2020, Volume 26
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