How To Take Part / Upload Guide - Squarespace

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How To Take Part / Upload Guide - Squarespace
How To Take Part
  / Upload Guide
How To Take Part / Upload Guide - Squarespace
Welcome!

ARCHITECTURE FRINGE 2021                     WHAT IS THE ARCHITECTURE FRINGE?

Hello! and welcome to the Architecture       The Architecture Fringe was founded in
Fringe 2021 open call. This brochure takes   2015 and launched in 2016 by a group
you through everything you need to           of architects, designers, photographers,
know to take part in this year’s open        engineers, visual artists and curators to
programme.                                   encourage public debate about
                                             architecture and design in Scotland
The open call launches on Wednesday 27       within its broader social, political and
January 2021 and closes for confirmed        cultural contexts.
submissions at 12 noon on Monday 05
April 2021.                                  The Architecture Fringe 2021 will be our
                                             fIfth edition of the festival and is the first
Confirmation that your submission has        on our new two-yearly model.
been accepted onto the open programme
will be given by Monday 26 April 2021.       In 2019 the fringe hosted 100 projects in
                                             68 venues by 279 contributors to an
Submission to and inclusion upon the         overall audience of 45,000 people across
open programme is free.                      Scotland.

The Architecture Fringe 2021 will run        The Architecture Fringe is a registered
04–20 June 2021 inclusive.                   non-profit Community Interest Company
                                             and is run by a dedicated group of
Our provocation theme for this year is       volunteers.
(Un)Learning.
How To Take Part / Upload Guide - Squarespace
A Provocation;

(UN)LEARNING

The journey towards the Architecture            In a complex and interconnected world,
Frnge 2021 starts here. Our provocation         with systems large and small, fast and
theme for the festival is (Un)Learning.         slow, how can architecture as a process, a
                                                way of thinking, help us (un)learn in order
‘It is imperative that we maintain hope even    to firstly navigate this complexity, then to
when the harshness of reality may suggest       reimagine and create a much better way
the opposite.’ Paulo Freire                     of doing things?

The majority of systems and structures          How can we radically rethink, through
that we have built to bring order to our        (un)learning, architecture’s environmental
lives are destroying us and life on Earth.      impact on the Earth? How can we
                                                refocus architectural education away from
Architecture is uncritically complicit in its   a whitewashed Western lens? How can
reliance on these systems and structures        we redefine our relationship to the land,
for its very creation, with little resistance   from ownership to stewardship? How can
or defiance in its making or deployment.        our dwellings, neighbourhoods and cities
We have arrived at the intersection of          achieve greater equality for those who
a climate emergency, global pandemic            live there?
and racialised capitalist economy and
the ground on which we stand is shifting        We have much to unpack, reflect upon
at speed. We are in transition, from one        and make anew with architecture
world to another. Things are changing,          realigned as a progressive force for a
and in order to make that change positive       wider common good.
and transformative we need to engage
in a process of unlearning and learning         For the Architecture Fringe 2021 we invite
anew. To (un)learn. There is hope.              you to (un)learn with us, to interrogate
                                                your own behaviours, beliefs and biases
‘Another world is not only possible, she is     in order to acknowledge how the world
on her way. On a quiet day, I can hear her      really is to then reimagine how it
breathing.’ Arundhati Roy                       could be.
How To Take Part / Upload Guide - Squarespace
Participate

HOW TO PARTICIPATE                            REGISTRATION

The Architecture Fringe seeks to pluralise    This year we are running a 2-stage process
the mosaic of architectural culture in        designed to make it easier for you to up-
Scotland.                                     load and edit events for the Architecture
                                              Fringe 2021 and to also provide a
Since inception the open programme has        better user experience for the public
offered a platform for diverse and            when events go live later in the year.
emgerging work, ideas and voices to
question, explore and challenge the           To begin to take part in the Architecture
contemporary status-quo of our civil          Fringe 2021 you must first register and
society and shared built environment.         create a project or event account. Please
                                              go to:
The Architecture Fringe has encouraged
and hosted work from architects, artists,     https://2021.architecturefringe.com/register
landscape architects, activists, academics,
designers, musicians, ethnologists,           Once your registration and account has
photographers and students. Anyone can        been approved you’ll be sent log-in
submit to participate in the open             details and a simple upload guide. This
programme, from individuals to                will happen from mid-February onwards.
collectives and organisations.
                                              The Architecture Fringe does reserve the
The Architecture Fringe open programme        right to decline submissions. Reasons for
is precisely that - open. There is no         declining projects include: overt
curation, selection or gatekeeping            commercial exploitation of the platform;
committee. You should assume that your        a lack of required information; a lack of
submission will be accepted and work          commitment that the project will take
towards the required timeline and             place.
deadlines set for the Architecture Fringe
2021. Submission to and inclusion upon        Any decision by the Architecture Fringe to
the Architecture Fringe open programme        decline work will be final.
is free.
How To Take Part / Upload Guide - Squarespace
Requirements

WHAT INFORMATION DO YOU NEED?                IMAGERY

On the following page is a point-by-point    The online and printed programme is
checklist of all the information that you    image-lead. High quality eye-catching
will need to upload to your account by the   project/event images or artwork are
close of the open call at 12 noon on         crucial in attracting an audience. Images
Monday 05 April 2021.                        or artwork submitted for the open
                                             programme can include graphic work,
This information will be uploaded by you     photography, art, collage or illustration -
to your own project/event account.           it’s up to you.

The information you are providing will
be used within the online and printed
programmes - public-facing and your
audience - please make sure it is
correct!

Submissions must be real and
scheduled to take place on or between
04–20 June 2021. What does ‘real’ mean?
Real means that at the closure of the open
call in April, whilst obviously not yet
complete for June, your project/event the
must be uploaded with a commitment
to actually happening.

As noted earlier, the Architecture Fringe
does not curate, select or gatekeep
submissions. Likewise we cannot under
any circumstances promote a submission
that is not real.
How To Take Part / Upload Guide - Squarespace
Upload Check List

UPLOADING..                                    UPLOAD CHECK LIST

Through your registered project/event          Fields with an * are mandatory
account, the following information can
be uploaded from mid-February until the        - Event title [single line text]*
closure of the open call at 12 noon on         - Contributor/organiser*
Monday 05 April 2021.                          - Event description in one sentence*
                                               - Event blurb [350 characters]*
You can add / edit your information at         - Event type (multiple choice)*
your own leisure. We will however share        - Region*
deadlines and reminders along the way!         - Location postcode*
                                               - Dates and times*
So, a timeline for the information             - Accessibility - what is access like to your
adjacent:                                        venue?
                                               - Video [Youtube/Vimeo embed]
27.01.2021 - Open call registration opens      - Images [main*/secondary, optional
https://2021.architecturefringe.com/register     captions] - the main image will be
                                                 landscape format … images ideally
Mid February 2021 - Your project/event           between 2 and 3mb
account will now be open for uploading         - Ticket/Booking Link
and editing your project/event                 - Social Media Links*
information                                    - Any other links [links + text description]

12 noon 05.04.2021 - Open call closes,
all project/event information required
for the online and printed programmes
must be uploaded to your project/event
account.
How To Take Part / Upload Guide - Squarespace
Image Inspiration

VISUAL PROMOTION

As noted, high quality eye-catching
project images or artwork are crucial in
attracting an audience.

For inspiration on the following pages
we’ve included some of our favourite
submission images from the Architecture
Fringe 2016, 2017, 2018 and 2019.

Planning artwork or bespoke
photography takes time. Start now!

(Thanks to all those with artwork
featured in this showcase!)
How To Take Part / Upload Guide - Squarespace
Image Inspiration

1.

     1. Edinburgh Slavery Map
               2. Jennifer Argo
              3. Hans Klammer
        4. Tamsin Cunningham

                                  2.

                                       3.

                                            4.
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Image Inspiration

                                 2.

                                                3.

1.

               1. Open Close
               2. NAARO
               3. Cat Liggat
               4. Voices of Experience
               5. Chris Dobson, Olivia Turner
               6. Civic Soup

                                                     6.
      4

          5.
How To Take Part / Upload Guide - Squarespace
Image Inspiration

 1.

                 2.

                      5.
            3.

 4.

                           1. Hans Klammer
                           2. Dr Mairi McFadyen
                           3. Baillie Baillie
                           4. Missing in Architecture
                           5. Voices of Experience
Image Inspiration

1.

      3.                                                            2.

                    1. Sarah Betts, Cécile Ngọc Sương Perdu
                    2. Dana Cherepkova
                    3. Irvine Development Corp / Joss Durnan
                    4. Creative Electric / Cunningham Heavin
                    5. Test Unit
                    6. Caitlin MacLeod

                                                               4.

 5.                            6.
FAQs

FREQUENTLY ASKED QUESTIONS

—When will the Architecture Fringe take place?           —Will the Architecture Fringe help me deliver
The Architecture Fringe 2021 will open on the            my project?
evening of Friday 04 June 2021 and run until             All organisers contributing to the open platform
Sunday 20 June 2021 inclusive. Your projects can         programme are responsible for presenting and
take place at any point during this period – some will   delivering their own projects. Contributors remain in
run over the whole period and others will be one-off     control of their own work and are solely
events on only selected dates.                           responsible for all aspects and liability relating to
                                                         that work including funding, management,
—What if I want to do my project outwith June?           insurance, health & safety, press and advertising.
If this is the case due to constraints beyond your       Whilst the Architecture Fringe cannot accept
control please get in touch with the team at             responsibility for work undertaken by others, the
hello@architecturefringe.com to discuss the              monthly meetups are a great way to get peer
suitability of including your project on the open        feedback on emergent ideas as well as find
programme.                                               collaborators, venues, get funding tips etc. The
                                                         Architecture Fringe reserves the right to decline
—Where can projects take place?                          the inclusion of work on the open platform which is
Anywhere in Scotland! Or if online anywhere in the       deemed unsuitable.
world! Subject to local COVID guidelines, projects can
take place indoors or outdoors, in traditional venues    —Is my project guaranteed to be accepted onto
or unusual spaces depending on the nature of your        the platform?
project. So long as you have the necessary               Generally very much ‘Yes’ :-) All projects
permissions to use any space and you manage the          registered to the Architecture Fringe by 12 noon
health & safety for your project location it can take    on Monday 05 April 2021, whilst obviously not
place anywhere.                                          yet complete for June must be real and with a
                                                         commitment to actually happening. Projects
—Does the Architecture Fringe offer funding?             submitted after this date will miss the printed
No – the platform is run by a voluntary                  programme deadline. The Architecture Fringe
production team and does not fund open                   reserves the right to decline projects proposed
programme projects. We do however offer                  for the platform. Reasons for declining projects
project support and promotion via the monthly            will include overtly commercial work or a lack of
meet-ups and by connecting your work with                required project information.
other projects and sharing details across our
media and professional networks.                         —How much does it cost to take part in the
                                                         Architecture Fringe?
                                                         Registration, submission and inclusion within the
                                                         Architecture Fringe 2021 open programme is free.

                                                         Have you registered for a project/event account?

                                                         https://2021.architecturefringe.com/register
Thank You!

THAT’S IT!

If you have any queries or questions
please head to our website, catch us on
social media @archifringe, or drop us a
line at hello@architecturefringe.com

Remember the open call closes at
12 noon on Monday 05 April 2021.

Good luck! and thank you for joining us!

ArchiFringe x
© Architecture Fringe CIC
Office 373, 4th Floor
93 Hope Street
Glasgow G2 6LD
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