MITSUBISHI ELECTRIC EDGE - BEATING SUMMER HEAT IN AIR CONDITIONERS. WITH THE COOLEST INNOVATIONS - MITSUBISHI ELECTRIC INDIA PVT. LTD.
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BEATING SUMMER HEAT
WITH THE COOLEST INNOVATIONS
IN AIR CONDITIONERS.
APRIL 2020 ISSUE
MITSUBISHI ELECTRIC EDGE
Director’s note Dear all, Hello everyone! My name is Naohiko Hosokawa, and I am the newly appointed Director & Business Head of Living Environment Division, Mitsubishi Electric India Private Limited. I am pleased to be associated with ME. It is indeed an honour and a great opportunity to be a part of the ME family and to work for the ever-evolving and promising Air Conditioning market in India. I would like to introduce myself to you. I joined Mitsubishi Electric Corporation in April 1987. Except for the initial few years, I have been involved in the air conditioning business for overseas markets from the marketing side. In Japan, I worked in Tokyo-HQ and Shizuoka Works. And overseas, I was stationed in three countries--UAE for 2 years, Shanghai China for 4 years, and Singapore for 5 years until March this year. I really appreciate MEI-LE members’ constant effort, dedication and commitment in growing the air conditioner sales to INR 10B since its establishment in 2010. And also in making Mitsubishi Electric air conditioners the most premium brand in India. I would like to take this success to new heights with the support of the management, my coworkers and the employees. Considering the potential of the Indian air conditioning market and MEI’s excellent working abilities, I believe that MEI can eventually achieve the target of having the largest air conditioner sales volume amongst all the Mitsubishi Electric sales companies in the world. To achieve this target, I would like to communicate with all the MEI-LE members and customers about their market status and would like them to discuss the future strategy freely. It is quite important to grasp what is going on in the market and we need to share this information not only internally in MEI but also with HQ and the factory members. This will serve as a basis to put in place an appropriate strategy for the future and will help us to take further actions. We are all facing a very tough situation caused by the novel coronavirus pandemic. However, I believe MEI will overcome the situation and will upturn the sales soon once the pandemic is over. I am sure that all the MEI members’ hardwork and effort will result in recovery from the situation. In addition to the business, I am also looking forward to a new life in India. India has a great history and culture. I would like to learn and absorb as much as I can. I appreciate MEI members suggestions about the places I should visit in India. Finally and the most important thing is that please take care of yourself and the health of your family. Nothing is above that. Have a nice day. Thank you very much. Naohiko Hosokawa Director & Business Head of Living Environment Division
Every step,
a milestone in itself.
CALENDARS OF
INNOVATION
Milestone in Mitsubishi Electric product History
MSY-GRT Series
OUR PILLARS OF DURABILTY
Testing for Harsh Manufacturing Quality Control Japanese
Conditions our own Key Parts for the Real World Technology
Showroom Inauguration
MEQ Cooling Planets
MEQ Cooling Planets is one-of-its-kind concept-based showroom
that showcases the complete range of Mitsubishi Electric Air
Conditioners. It offers cooling solutions for both residential and
commercial ACs.
Mitsubishi Electric Air Conditioners are known for superior cooling, high energy
efficiency and unmatched performance. The ACs have Zero to minimal impact on
the environment. MEQ Cooling Planet gives its customers a first hand experience
of its products.
Aman Aircon, Greater Faridabad Climate Care, Khammam
Delight Radios, Patiala TRT Technologies LLP,
Mumbai
Showroom Inauguration
MEQ Hiroba
MEQ Hiroba is yet another world-class concept-based showroom from MEI that
showcases its range of residential and commercial air conditioners. MEI ACs are
known for world-class energy efficiency and eco-friendly performance.
This exclusive showroom offers customers a touch-and-feel experience of MEI
products and its advanced technology.
Delight Radios,
Sangrur
MEQ SENMONKA
Our relationship with the customer continues even after the sale is made.
This strengthens our bond with the customer. The Japanese word ‘Senmonka’ means
expert. And ME goes an extra mile to deliver expert service to its valued customers
and to answer all queries related to air conditioner units.
MEQ Senmonka,
M/s Aakash
Air Systems,
Gurugram
Events
Authorized Service Providers Meet
MEI organized a two-day Regional Service Meet for Authorized Service
Providers (ASPs) in the North, East, South and West in November 2019,
December 2019 and January 2020 respectively.
Objectives of the meet
• Company unveiled initiatives and campaigns for the coming season
• Emphasis on a greener tomorrow
• Bridging gap between the service providers, company and customers
The Lalit, Chandigarh The MGM Beach Resort,
(North Region) Chennai (South Region)
The Ekante College, Rajarhat, Resorte de Coracao,
Kolkata, (East Region) Goa (West Region)
Exhibitions Exchange of knowledge is Exciting Mitsubishi Electric Living Environment Division participated in Constro Exhibition at Pune from 16th to 20th January’ 2020. The Designs of Tomorrow Mitsubishi Electric Living Environment Division participated in Architect and Interior Design Exhibition in Pune from 5th to 9th January 2020. Design on display Split ACs, Packaged ACs, VRF product range and Jet Towel.
Case Study
The Lakewood School
Ludhiana
The Lakewood school provides an
exhilarating and inspiring learning
environment which provides an
opportunity for all students to fulfill
his/her potential and become highly
qualified, equipped fully for the
demands and exciting challenges
of life.
A school as big and reputed as The
Lakewood School can’t compromise
with the comfort of their students.
This is why they gave Mitsubishi
Electric the responsibility of setting
up their AC system.
Outdoor Unit Indoor Unit
Wall Mounted
PKFY
Ceiling Concealed
PUHY-P YKA PEFY-P VMH Ceiling Cassette
PLFY-P VBM
Installed System
Case Study
Common Wealth Developers Pvt. Ltd.
GOA
The Flagship Company,
Commonwealth Developers Pvt. Ltd.
is one of the leading Real Estate
Developers in Goa, better known for
their projects under the banner of
CD Homes.
Commonwealth Developers Pvt. Ltd is
a member of CREDAI (Confederation
of Real Estate Developers Association
of India), GOA and member of Indian
green building council. Their projects
are regarded as among the best in the
industry, owing to their architecture
and the world-class comfort they
ensure. Mitsubishi Electric is a proud
comfort partner in their project.
Outdoor Unit Indoor Unit
Ceiling Concealed
PEFY-P VMH Ceiling Cassette
PLFY-P VBM
PUHY-P YHA
Installed System
Foreign Trips
As a thank you and a token of appreciation, Mitsubishi Electric organises foreign trips
to reward its valued channel partners for their contribution to the company’s growth
and development. This year also the destinations were specially selected to ensure the
dealer partners will have a rich experience and will make unforgettable memories.
Our dealers immensly enjoyed their time in the new lands.
Paris-Brussels-Amsterdam
21st to 27th November, 2019
Rio - Iguazu - Sau Paulo, Brazil
4th to 12th February, 2020
Shanghai, China
12th to 16th December, 2019Lockdown brought a lot of creativity out.
Work, play and creativity of our ME family.
Neeraj Gupta, Sr. General Manager
AC cleaning at home Helping hand to loved ones Close to nature
Moving close to left
out hobbies
Bhasker Pandey,
Praying for world peace Spending quality time with loved ones General
Manager - Service
Kenji Itashiki, AGM
Dipu Manuel,
Product Group Head | CM-VRF- Air conditioners
Cooking is fun with new look
Discovered new
Utilising time to move within cooking talent
Neil Vachaspati, Manager Marketing
Taking out time for favorite games Delicious snacks making Story Telling
Kunal Nijhawan,
Product Group Head – Unitary Products
Nature care at home Vegetable cutting at home Enjoying indoor games
Manish Jha, Sr. Manager - ServiceHead Office: 2nd Floor, Tower A & B, Dlf Cyber City, Dlf Phase 3, Gurgaon 122002 (Haryana) Tel. No.: 0124-6739300, Fax No.: 0124-4630399, Website: in.mitsubishielectric.com, Email: customersupport@asia.meap.com, Customer Care Toll Free No.: 1800 102 2626
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