The world is a stage. We support the act - GVL
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The world is a stage. We support the act.
About GVL
The world is a stage. We support the act. vielfältigungsrechte; Society for musical range of singers, musicians, actors or pro-
We want more than 145,000 GVL mem- performing and mechanical reproduction ducers on the other hand. GVL is a point
bers to be able to focus on their passion rights) looks after the interests of authors of contact for both stakeholder groups.
– that is why GVL works in the background and composers, GVL represents the rights It is, therefore, straightforward for rights
to ensure that an adequate remuneration of performing artists and producers who users to use creative works, while rights
is collected when our members’ creative bring works to life on stage. holders receive an adequate remuneration
performances are being used. each year. As a consequence, we unite
We collect money from users, such as radio different groups under one roof. The fact
We believe that every performer or the and TV stations, and for the public perfor- that we represent both performing artists
party providing an economic basis for mance (e.g. in restaurants or cafés) on a and producers gives us greater bargaining Mathias Donderer
creative performances must be rewarded fiduciary basis and forward these funds power to realise the combined interests of Orchestra musician
for relevant usage. As a consequence, it directly to our members. We form a link our members – thus we yield more for each Trusting GVL since 1980
has been our aim since 1959 to provide between rights holders and rights users: It individual member.
Mathias Donderer has been
performing artists, producers of sound re- is hardly possible for these two stakeholder a member of the German
cordings, event organisers and music video groups to negotiate the use of productions Symphony Orchestra Berlin
since 1982. For more than
clip producers with their due remuneration. on an individual basis – there are just too
15 years he has taken an
While GEMA (Gesellschaft für musikalis- many radio stations, pubs, clubs, hotels or active role as an ensemble
che Aufführungs- und mechanische Ver- private users on the one hand, and a broad representative at GVL.
Klaus Pelizaeus
Our members
Producer and owner of the
label ‘à la tête records’
Trusting GVL since 1988
Dana Pelizaeus
Singer
Trusting GVL since 2010
Dana and her father, Klaus Pelizaeus,
represent the variety and diversity of
GVL members. Dana enthuses her
audience as a singer, while one of
Klaus’ many roles is that of an artistic
producer. He also registered his label
‘à la tête records’ with GVL in 2000
with label code 11062.
More than 135,000 performing artists, make sure our members will repeatedly actors and dubbing actors and dancers,
over 10,000 producers, plus a range of receive remuneration for such use. as well as literary and dubbing directors.
event organisers and music video clip Furthermore, producers of sound record-
producers have placed their trust in GVL. It does not matter what nationality our ings and labels, event organisers and music
That makes us one of the biggest global members are or where their registered of- video clip producers entrust us with the
collective management organisations for fice is located – art knows no boundaries. management or their neighbouring rights.
neighbouring rights. Therefore, we can – if desired – expand our
neighbouring rights administration service This level of variety requires democracy.
We are proud of that, but we are even beyond Germany and manage our mem- The GVL Board, therefore, consists of
more proud of our members’ performanc- bers’ rights globally. If productions by our representatives with seats for each mem-
es. Every day, they accomplish something members are performed abroad, we look bership group that is part of GVL. This
that’s new, artistic and creative – and we after the collection and forwarding of for- helps us to guarantee that all interests are
proudly support them. We accompany our eign remuneration. safeguarded in a fair and equitable manner
members as a partner and a trustee for the and that remuneration is distributed based
entire lifespan of the neighbouring rights We are especially enthusiastic about our on well-balanced rules.
of their productions. Our members benefit members’ variety, regardless whether film
from our usage-based distribution system or music, classical or pop. We represent Our members take centre stage. We sup-
time after time. If a production that our conductors, instrumentalists, artistic pro- port them with competence, commitment
members contributed to is used on radio ducers, narrators and raconteurs, music and accountability. Day in, day out – with
or TV stations for a number of years, we video directors, soloists and choir singers, a passion.
Our artists
Musician or singer, actor or narrator, lit- artists search the relevant productions in who supported the band in the background.
erary or dubbing director, dancer, artistic our database and register whether they Furthermore, the intensity of usage mainly
producer or conductor? We‘re here to contributed to a music production as a depends on how often a production or a
manage neighbouring rights for a range band member or studio musician, or to a song has been used on specific stations:
of very different artists. TV production in a main or supporting role. more plays equal more pay.
Raúl Richter
If performing artists have contributed to We then calculate the remuneration based Actor and dubbing actor
music productions, literary productions or on the registered contributions in produc- Trusting GVL since 2001
film and TV productions, they can become tions and their usage on radio or on TV.
Raúl Richter has been working in film
GVL members. Once they have joined The contribution differs depending on the and TV for more than 15 years. He came
us by signing our rights administration scope of an artist’s individual contribution well-known as an actor in the German
to a production: leading actors in a film or TV series ‘Gute Zeiten, schlechte Zeiten’.
agreement – free of charge – they can
Currently, he also works as a presenter
register their contributions to productions lead singers in a music production receive and regularly lends his voice to interna-
via our artists’ portal. In order to do so, more than a supporting actor or a musician tional actors as a dubbing actor.
Our producers
Nadine Hübler
Label ‘Embassy of Music’
Her label has been trusting GVL
since 2001
About 10,000 producers with more than GVL is here for producers – it‘s really pilations, and then broadcast. Via the so-
Nadine Hübler is the Senior Royalty
and Licensing Manager for the label 50,000 labels have entrusted us with the simple. When producers sign a rights called ‘claiming’ process, labels can claim
Embassy of Music. In this position, she management of their neighbouring rights administration agreement with us, they the accumulated broadcasts minutes of
has been monitoring the exploitation on a global scale. We are your partner – receive a labelcode. Our producers can such tracks with very little effort and re-
of the entire music catalogue by third
parties in the national and international whether you‘re a major or an indie label subsequently manage the rights for the ceive remuneration for them, too.
licensing arena for more than ten years. – and we deal with genres from classical tracks they released via our online portal
music via pop to jazz and many more. for producers. Once we have registered the We provide our producers with a detailed
broadcasts (broadcast minutes) for a label statement so that they do not lose track of
and/or several tracks via the labelcode, their played recordings. These statements
we pay out the remuneration during our contain information relating to the broad-
annual distribution. This means that every cast time per label or title, or an overview
time radio or TV stations use productions, of the stations that have used the relevant
we capture these usages and pay the pro- repertoire.
ducers based on them.
This also applies in cases where such
tracks are used by other labels on com-
Distribution
Alexander ‘Ali’ Zuckowski
Musician
Trusting GVL since 1996
Ali Zuckowski shows that it makes sense to be a member in the
two big German music collective management organisations.
Ali receives remuneration from GVL for his work as a studio
musician and artistic producer, while he is active as a songwriter
member of GEMA, e.g. author of the Eurovision Song Contest’s
winning song ‘Rise like a Phoenix’.
We distribute the revenue we collected bers’ productions by radio and TV stations, criteria such as market share, coverage or
at least once a year to our members, only the higher their remuneration entitlement. variety of repertoire are particularly pivotal.
deducting our administration costs; the In the case of performing artists, additional
rest goes directly to our artists and pro- parameters are significant, such as which Furthermore, our members do not just
ducers. Thus, we are able to pay more than role a performer held when contributing receive remuneration for usages of their
EUR 120m per year for the use of their to a production. productions in Germany. If they have as-
productions. signed their rights to us for other countries,
Once a year, the GVL Board determines and if their productions were used abroad,
Each year, we capture more than 30 million the exact parameters to calculate the in- we make sure that they also receive their
broadcast minutes in order to know exactly dividual distributable amounts in our dis- remuneration from abroad.
who has been played, and where and when tribution regulations. This kind of regular
they have been performed. Based on the update is intended to allow for possible
relevant usage, our members receive their developments within artistic professions.
remuneration. For labels, each broadcast Our distribution regulations also specify
minute attracts the same value. This means which radio and TV stations are analysed
that the higher the rate of use of our mem- for the relevant usage year. In this context,
Our rights
users
What would radio stations, discotheques or On behalf of our 145,000 members, we age areas; during this process, we ensure
smart phones be without music? Thanks license the usage of their performances to we also consider any potential cultural, so-
to GVL, our members don’t even have to achieve this. Based on tariff agreements, cial or religious interests of rights users.
think about such a scenario, as we make it we receive income for various usage cat- The rule of thumb: if usage is non-com-
possible for music and audio-visual produc- egories: broadcast remuneration, remu- mercial, users pay less. It is our intention
tions to be played. This is not limited to the neration for public performance, copying to make our performers’ and producers’
three examples mentioned above, but also and reproduction rights, rental and lending, performances accessible to as large an
for TV stations, internet radios, restaurants, and cable retransmission of artistic per- audience as possible.
Uwe Nehlsen
pubs, hotels, shopping centres, video shops formances.
Web radio operator and many more. They all benefit from the
Trusting GVL since 2015 recordings of our artists and producers. Us- The level of payments by each rights user
ers of smartphones, tablets, USB sticks or for their licence to GVL depends on the
Uwe Nehlsen, aka ‘DJ Magic’, has been
operating the non-commercial web radio other technical copying devices also pay a usage intensity and usage context of the
‘Magic Radiokobolde’ since 2015. As his licence fee. The use of music or videos leads music or audio-visual productions. Togeth-
web radio is registered with GVL, his team to benefits for our rights users, e.g. higher er with our managing directors, GVL’s tariff
may access the entire global repertoire and
play everything their heart desires – from turnover. Thus, it is only fair that our mem- committee is in charge of developing the
beat music to dance, from pop to rock. bers participate and receive their due share. relevant tariff agreements for individual us-Our grants
Accountability means much more than Federal German Jazz Orchestra. We have their children. As we know that life also has
just managing finances to us. Our actions also supported awards such as the German its undertones, we provide social grants as
extend well beyond our actual function as Actors’ Awards, the German Conductors’ well. Quite often we can help in cases where
mediator between rights users and rights Awards or the Albert-Mangelsdorff-Prize members suffer from a loss of income due
holders. Up to five per cent of our annual for jazz musicians. In this context, we make to temporary incapacity to work, or if par-
distribution volume is made available for sure that projects contribute to strength- ticular events lead to a state of emergency Johanna Iser
our grants, i.e. cultural promotion and social ening young talents and expand the gen- and need for members through no fault of Singer
Trusting GVL since 2014
benefits. eral conditions for artists and producers in their own. Our GVL grants for the elderly
Germany – entirely in the interest of our help support our members well beyond their The graduate jazz/pop singer
GVL’s Board decides on the promotion of members. active professional lives. Johanna ‘Hanna’ Iser is
involved in various jazz and
politico-cultural projects each year. Apart
hip soul projects. In 2013,
from big organisations such as the ‘Initiative This aspect also plays an important role with she participated in the ‘Voice
Musik’ or the ‘Deutscher Musikrat’ (German regards to cultural grants. Our members can of Germany’. In 2015, her
participation in the ‘Popkurs
Music Council), we also support individual apply for financial support for further pro-
Hamburg’ was supported by
projects such as classical music in clinics, fessional education, participation in artistic GVL within the scope of grants
the children’s musical theatre Berlin or the competitions or an artistic education for management.For more than 50 years, we have
been representing the interests of
performing artists and producers.
Every day – with a passion.
Gesellschaft zur Verwertung von
Leistungsschutzrechten mbH (GVL)
Podbielskiallee 64
14195 Berlin | Germany
P.O. Box 330361
14173 Berlin | Germany
Phone +49 30 48483-600
Fax +49 30 48483-700
E-Mail gvl@gvl.de
Producers: +49 30 48483-750 | trisys@gvl.de
Artists: +49 30 48483-760 | artsys@gvl.de
www.gvl.deYou can also read
