2018 SPRING FASHION SOIRÉE SPONSORSHIP INFORMATION AND EVENT DETAILS - Runway to Hope

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2018 SPRING FASHION SOIRÉE SPONSORSHIP INFORMATION AND EVENT DETAILS - Runway to Hope
2018 SPRING FASHION SOIRÉE
SPONSORSHIP INFORMATION
AND EVENT DETAILS
2018 SPRING FASHION SOIRÉE SPONSORSHIP INFORMATION AND EVENT DETAILS - Runway to Hope
THE VISION & MISSION

Runway to Hope’s mission is to provide direct support and aid to children and their
families impacted by pediatric cancer in the Greater Central Florida area. Mark and
Josie NeJame founded Runway to Hope in 2010. They envisioned a charity that
would keep funding focused to local families as well as devoting resources to
innovative programs and initiatives to the Central Florida pediatric cancer community
through partnerships with Arnold Palmer Hospital for Children, Florida Hospital for
Children, and Nemours Children’s Hospital.

Through the Runway to Hope Family Assistance Program, direct aid is provided to
families who are in desperate need of financial support. Runway to Hope covers
expenses such as gas and groceries, water, electricity, mortgage and rent, car
payments, and sadly, at times, funeral and end-of-life expenses.

Our beloved event has been named “Best Charity Event” a combined total of thir-
teen times in its seven year existence by the Orlando Business Journal, Orlando Mag-
azine, and Orlando Style. Runway to Hope has received recognition from the Central
Florida’s Association Fundraising Professionals on National Philanthropy Day in the
categories of Excellence in Fundraising by a Non-Profit Organization (2014),
“Outstanding Philanthropists” honoring Mark and Josie NeJame (2014), and the
Orlando Magic Youth Foundation Creating Change Honoree (2017).
2018 SPRING FASHION SOIRÉE SPONSORSHIP INFORMATION AND EVENT DETAILS - Runway to Hope
RUNWAY TO HOPE’S SPRING FASHION SOIRÉE
The Runway to Hope Spring Fashion Soiree is the organization’s signature fundraising event of
the year! The highlight of the evening is an inspiring and heartwarming fashion show featuring
more than 150 incredible and brave children, all of whom are currently battling or have
                                     overcome their pediatric cancer. Modeling much more
                                     than clothing, these inspiring children walk the runway
                                     hand-in-hand with one of our national and local celebrity
                                     escorts. The models who take the stage are all between
                                     the ages of 2 to 18. It is an incredible experience to watch
                                     all of these kids show off their strength and unwavering
                                     spirits as they strut and smile down the runway! The
                                     Runway to Hope Spring Fashion Soiree is a celebration of
                                     these children and their incomparable courage.

                                      The annual Spring Fashion Soiree is also a true testament
                                      to the support and passion the Central Florida community
has shown towards this inspiring cause. Since Runway to Hope’s inception in 2010, the Soiree
has soared in attendance as well as the amount of dollars raised. In May 2017, the event hosted
approximately 2,300 guests and an outstanding amount of $1.2 million was pledged during this
single, spectacular evening! Approximately $6.5 million has been raised by Runway to Hope
over the course of its eight year existence. As one of the most highly anticipated evenings of
the year, the Runway to Hope Spring Fashion Soiree takes place at the luxurious Rosen Shingle
Creek Resort, one of our most valued corporate sponsors.

                  WHEN & WHERE:
                    May 19, 2018

                  Rosen Shingle Creek

               9939 Universal Boulevard

                    Orlando, FL 32819
2018 SPRING FASHION SOIRÉE SPONSORSHIP INFORMATION AND EVENT DETAILS - Runway to Hope
OUR HOSPITAL PROMISE

The funds raised by Runway to Hope’s Spring Fashion Soiree benefit the pediatric oncology programs at our
three local children’s hospitals as well as the Runway to Hope’s Family Assistance Program.

ARNOLD PALMER HOSPITAL FOR CHILDREN:
Runway to Hope’s contribution supported Central Florida’s first ever comprehensive Pediatric Neuro-
Oncology Program, which is comprised of a team that provides the full range of medical and emotional
support specific to pediatric brain tumor patients during and af ter their treatment. Runway to Hope has
completed their $1 million pledge to Arnold Palmer Hospital for Children and will be continuing their
support by pledging an additional $500,000. Runway to Hope’s most recent pledge began in 2017 and funds
the hospital’s Pediatric Palliative Care Program, which provides physical, emotional, and spiritual support to
children and their families who are suffering from Pediatric Cancer.

FLORIDA HOSPITAL FOR CHILDREN:
Runway to Hope’s initial $1 million pledge has funded the Pediatric Palliative Care Program at Florida
Hospital for Children. This program provides physical, emotional, and spiritual support to children and their
families who are suffering from a Pediatric Cancer diagnosis. In 2017, Runway to Hope completed their
$1 million pledge and has started a new promise to the hospital of $500,000. This new pledge will fund a
portion of the oncology floor renovation. The new floor will grow to include 12 large patient rooms, a family
lounge, and a play room for patients. This renovation of the hospital wing will provide much needed comfort
and top of line equipment to serve the families living and battling pediatric cancer in this unit.

NEMOURS CHILDREN’S HOSPITAL:
Runway to Hope funds two areas at Nemours Children’s Hospital. The first is its Community Children’s
Oncology Program, which is a database that improves access to leading-edge therapies, research, and
resources for pediatric cancer patients throughout Northern and Central Florida. Additionally, Runway
to Hope funds the Pediatric Interventional Radiology Program, which serves cancer patients directly by
utilizing rare and advanced imaging technologies for localized treatment. In 2019, Runway to Hope will
continue our pledge with Nemours by purchasing new equipment and training for Microwave Ablation.
This new technology is for treatments against soft tissue tumors. This will reduce the side effects on the
children and will offer the opportunity to have potentially life-saving care. Runway to Hope will also fund a
Survivorship Program, which will provide access to information on how certain patients are treated and how
cancers react to physicians between all three Central Florida children’s hospitals. By sharing this information
and collaborating, doctors can better treat all of the children impacted by pediatric cancer.
2018 SPRING FASHION SOIRÉE SPONSORSHIP INFORMATION AND EVENT DETAILS - Runway to Hope
FAMILY ASSISTANCE PROGRAM
In addition to the combined $4.3 million pledge to our children’s hospitals, Runway to Hope provides
desperately needed direct financial assistance to children and their families affected by childhood cancer.
When a child is diagnosed with cancer, the entire family is put to the test and faces incomprehensible, life-
altering situations. Families of childhood cancer patients often experience a dramatic decrease in income
when caring for their children. Often times one parent has to quit work to become a full time caregiver for
their child. Their entire schedule is often quickly devoted to being bedside in a hospital setting or dedicating
all of their time and resources to their child’s care. Added to this, is the additional stress and inability to afford
the bills and expenses related to medical treatment which can be very overwhelming.

The contributions made to Runway to Hope assist with many necessities including: transportation to and from
the child’s life-saving treatments, mortgage and rent payments, car payments and repairs, as well as frequent
requests to maintain the essentials in a home such as electricity and water. Tragically, as aforementioned,
end of life and funeral costs are sometimes a reality for these families who have been both emotionally and
financially devastated. The needs are endless and solely funded by philanthropy. Childhood cancer is not a
battle these families can or should fight alone.
2018 SPRING FASHION SOIRÉE SPONSORSHIP INFORMATION AND EVENT DETAILS - Runway to Hope
RUNWAY TO HOPE’S CELEBRITY ENDORSERS

 KYM JOHNSON              ROBERT             JOEY FATONE             BILL RANCIC            GIULIANA RANCIC            ROSS MATTHEWS
  2x “Dancing with      HERJAVEC             Singer, *NSYNC           Winner of “The        TV Personality, Clothing     TV Personality
  Stars” Champion       “Shark Tank”        Former RTH Gala Host      Apprentice,” TV         Designer, Producer,      Former RTH Gala Host
 Former RTH Host        Entrepreneur                                Personality, Producer    Emmy Award Winner
                      Former RTH Host                              Former RTH Gala Host     Former RTH Gala Host

RACHEL PLATTEN        PAULA ABDUL            IGGY AZALEA           ANDY GRAMMER                NIKKI BELLA               BOYS II MEN
 Singer Songwriter    Singer, Songwriter      Rapper, Singer,       Singer-Songwriter          WWE Superstar            R&B Vocal Group
                                                Songwriter                                      ‘Total Divas’
                                                                                            Former RTH Gala Host

 DABO SWINNEY             TREVOR                 AKON                A.J. MCLEEN                  CHRIS                   ELIZABETH
 Clemson University     IMMELMAN               Songwriter,               Singer,              KIRKPATRICK                    BANKS
Football Head Coach   Pro Golfer, Masters    Record Producer         Backstreet Boys          Singer, *NSYNC           Actress and Director
                      Tournament Winner

 PIERS MORGAN           MARCIA GAY             LARRY THE                 DR. OZ              NANCY GRACE                DAN RATHER
       Host,              HARDEN               CABLE GUY               Surgeon, TV            Television Host             Journalist,
“Piers Morgan Live”    Actress, Academy         Comedian,          Personality, 4X Emmy                                 Former Anchor,
                        Award Winner              Actor               Award Winner                                     CBS Evening News
2018 SPRING FASHION SOIRÉE SPONSORSHIP INFORMATION AND EVENT DETAILS - Runway to Hope
RUNWAY TO HOPE’S CELEBRITY ENDORSERS

BROOKE BURKE           GABBY DOUGLAS             ASHLEY GREENE            DON LEMON             SHAQUILLE O’NEAL              MARIA
  CHARVET               2016 Gold Medal               Actress,          “CNN Tonight with Don    Retired 4X NBA            MENOUNOS
   Actress,             U.S.A., Women’s          Teen Choice Award          Lemon” Anchor       Champion, Analyst          E! News Host
   Dancer               Gymnastics Team              Recipient           Former RTH Gala Host    Inside the NBA              Journalist
Former RTH Gala Host   Former RTH Gala Host      Former RTH Gala Host                                                   Former RTH Gala Host

  DJ KHALED             KATIE COURIC               HODA KOTB             GEORGE LOPEZ              LAWRENCE              LAURA BROWN
 Record Producer,          Journalist,             News Anchor,          Comedian, Actor,            ZARIAN             Senior Fashion Editor
 Radio Personality       Television Host           Co-Host NBC’s        2016 Partnership, TV      TV Personality,        of Instyle magazine
     and DJ                                           “Today”              Host, Producer         Lifestyle Expert

    JAY SEAN           JAMEER NELSON                THE JONAS            GREG KINNEAR           ZANNA ROBERTS              LARRY KING
 Singer-Songwriter     Professional Basketball      BROTHERS                 Actor,                 RASSI               Television & Radio Host,
                       NBA Denver Nuggets          Pop/Rock Band,         SAG Recipient         Senior Fashion Editor    10X Cable ACE Award
                                                    AMA Award               Winner                for Marie Claire        & Peabody Recipient

BILLY GARDELL          DAVID COPPERFIELD            KENNY G.             MARIO LOPEZ              DR. DREW              JOHNNY WRIGHT
 Comedian, Actor        Illusionist, 21X Emmy       Saxophonist,         Actor, Television           PINSKY               Music Manager,
                           Award Winner, 11        AMA Recipient          Host, 4X Young        Host, “Dr. Drew on        CEO of Wright
                       Guiness World Records                            Artist Award Winner            Call”            Entertainment Group
2018 SPRING FASHION SOIRÉE SPONSORSHIP INFORMATION AND EVENT DETAILS - Runway to Hope
CENTRAL FLORIDA TESTIMONIALS
“This event showcases youngsters who so bravely
fight this dreaded disease, who can at least for
a moment put their struggle aside and enjoy a
celebratory atmosphere.”
— Harris Rosen, President and COO, Rosen
Hotels & Resorts

“When our son was hospitalized for several weeks,
some parents at Florida Hospital told us about
                         Runway to Hope and all
                         of the fabulous work they do for pediatric cancer patients
                         and their families. They provide financial assistance, which
                         is a tremendous help, as well as, highlight the children in
                         their amazing gala. As Grayson walked the runway with
                         Don Lemon, the smiles on their faces were priceless.
                         Runway to Hope highlights how special these children are
                         and brings a much needed awareness to childhood cancer.
                         Our family will forever be grateful. ” —Michelle Zrelak,
                         Mother of Grayson Zrelak

“Runway To Hope is truly inspirational in
their dedication and compassion for ending
childhood cancer. Having the opportunity to
meet these extraordinary young people and
their families has been incredibly rewarding
and a blessing to me. I hope to be involved in
their fight for a cure for many years to come.”
— Howie Dorough, Backstreet Boy Member
2018 SPRING FASHION SOIRÉE SPONSORSHIP INFORMATION AND EVENT DETAILS - Runway to Hope
I met Rudy at Runway to Hope one
                                                 night – but she made an impact
                                                 that still moves me today. As much
                                                 as anything, Rudy taught me about
                                                 grace. She knew she didn’t have
                                                 long, but she was determined to let
                                                 her light shine as long as possible.
Special kids like that deserve all the help - and love - we can give them.
— Scott Maxwell, Orlando Seintinel Columnist

“Runway to Hope is an anchor in the fight against childhood cancer. Your gift has enabled
our pediatric brain tumor patient volume to quadruple
since 2011. Over five thousand doctor visits have been
made to our clinic, a second neuro-oncologist has
been recruited to our hospital, and more than 300
children have received comprehensive and loving care.
We are so grateful for your support and advocacy.
Because of Runway to Hope, lives are being changed
and hope has found a home in Central Florida.” —
Dr. Amy Smith, Pediatric Neuro-Oncologist, Arnold
Palmer Hospital Center for Children’s Cancer and
Blood Disorders

                                                    “These kids have been through so
                                                    much, they deserve to feel like a
                                                    star! Bryan and I look forward to this
                                                    event every year. Runway to Hope
                                                    has brought us so much. We have
                                                    formed lasting relationships with these
                                                    children and watching them enjoy the
                                                    whole experience of runway is like no
other. It is truly an honor to be a part of their lives and their families!”— Bryan and
Angela Nadeau, SeaWorld Parks and Resorts Orlando
2018 SPRING FASHION SOIRÉE SPONSORSHIP INFORMATION AND EVENT DETAILS - Runway to Hope
SPONSORSHIP
In addition to the outlined partnership levels listed, Runway to Hope can create customized packages and benefits
that meet all specific needs or requirements for participation. Every partner is unique, and Runway to Hope is
committed to fulfilling the desired value of your contribution to the Annual Spring Fashion Soirée.

OUR PARTNERS
Runway to Hope partners and donors have the unique opportunity to not only save children’s lives, but also to provide
these amazing kids with some of the most joyous and happy memories of their childhoods. Unfortunately, pediatric
cancer only receives a relatively small percentage of money provided for cancer research, treatment, and cures. This is
why private donations are incredibly essential and necessary to curing and treating childhood cancer.

Please visit www.runwaytohope.org in order to fill out and submit your Runway to Hope Sponsorship Form. Please
feel free to email Amanda Roman at amanda@runwaytohope.org with any questions or concerns. Once your form is
submitted, Runway to Hope will be in touch to coordinate the details regarding your partnership.

                                                      “I can’t describe the feeling to be a part of making
                                                      these amazing children feel special. It is truly
                                                      incredible. I am honored and so proud to work with
                                                      you all. The Runway team is inspirational.” —
                                                      Tracey Currey, 2017 Sponsor, Pony Tail Bows

 “I was so moved to learn the story of Runway to
 Hope and their fight against pediatric cancer.
 This incredible organization has offered not only
 support, but also much needed hope for the many
 families fighting the disease.” — Frank Santos,
 CFO Rosen Hotels & Resorts
PATRON TABLE    SILVER       GOLD        EMER ALD     DIAMOND        PLATINUM       PRESENTING
     SPONSORSHIP BENEFITS                   $3,500      $5,000       $10,000      $15,000      $25,000        $50,000         $100,000

                                            1 TABLE      1 TABLE      1 TABLE      1 TABLE     2 TABLES       2 TABLES        2 TABLES
                                          (10 SEATS)   (10 SEATS)   (10 SEATS)   (10 SEATS)   (20 SEATS)     (20 SEATS)      (20 SEATS)
               TICKETS
                                          BEST SEATS   PREFERRED     PREMIUM      PREMIUM     FRONT ROW      FRONT ROW       FRONT ROW
                                          AVAILABLE     SEATING      SEATING      SEATING      SEATING        SEATING         SEATING

                                                                                                             FULL PAGE,     RECOGNITION
                                                                                                            BACK COVER        ON FRONT
                                        RECOGNITION    1/4 PAGE      1/2 PAGE    FULL PAGE
  ADVERTISING IN EVENT PROGRAM             LISTING
                                                                                              FULL PAGE    OR INSIDE BACK    COVER AND
                                                                                                                             LAYOUT ON
                                                                                                               COVER
                                                                                                                            INSIDE FRONT
                                                                                                                               COVER

   SOCIAL MEDIA SHOUT-OUT POST
    RECOGNIZING CONTRIBUTION

LOGO/NAME ON RECOGNITION BANNER
      IN PREFUNCTION AREA

 LOGO/NAME PROJECTED ON STAGE

LOGO/NAME ON EVENT WEBSITE WITH

     LINK TO COMPANY WEBSITE

ACCESS TO VIP SPONSOR MEET & GREET
       WITH CELEBRITY HOSTS

 LOGO/NAME FEATURED ON STEP &
REPEAT BACKDROP BANNER AT EVENT

     LOGO/NAME FEATURED ON
   ELECTRONIC BIDDING SERVICES

LOGO/NAME FEATURED ON INVITATION

  OPPORTUNITY TO ESCORT A CHILD
       DOWN THE RUNWAY

     ‘BUNDLE OF HOPE BASKET’

OPPORTUNITY TO JOIN RUNWAY TO HOPE AT
    A HOSPITAL PATIENT ACTIVITY DAY

   NAMING RIGHTS TO MAIN EVENT
LETS HOLD HANDS.
                            LETS WALK TOGETHER.
                        LETS END CHILDHOOD CANCER.

                                   Runway to Hope
                         189 South Orange Avenue, Suite 1800
                                  Orlando, FL 32801
                         407.802.1544 | www.runwaytohope.org

               follow us:
 “RUNWAY TO HOPE IS A 501 (C)(3) ORGANIZATION. A COPY OF THE OFFICIAL REGISTRATION AND FINANCIAL INF
 ORMATION MAY BE OBTAINED FROM THE DIVISION OF CONSUMER SERVICES BY CALLING TOLL-FREE WITHIN THE
STATE: 1-800-435-7352. REGISTRATION DOES NOT IMPLY ENDORSEMENT, APPROVAL, OR RECOMMENDATION BY THE
                                        STATE. REG: 85-8015640003C-4.”
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