A SPECIAL THANK YOU A SPECIAL THANK YOU - North Port Events
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POST SHOW REPORT 2019
A SPECIAL THANK YOU
A SPECIAL THANK
SUPPORT PARTNERSYOU
A SPECIAL THANK YOU
SUPPORT PARTNERS
SUPPORT FEATURE
PARTNERSPARTNERS
FEATURE PARTNERS
MEDIA PARTNERS
FEATURE PARTNERS
MEDIA PARTNERS
MEDIA PARTNERS
KEY FACTS
Total attendance 2,685
Number of exhibitors 143
Average amount delegates expect to spend
over the next 12 months with exhibitors
$160,413 (+14% on 2018)
Exhibitors’ average estimated potential
value of leads generated at Facilities
Integrate $205,119 (+15% on 2018)
VISITOR RESULTS
WHY DID THEY COME?
To see new products / innovations 74.82%
To network amongst the industry 52.30%
To keep up to date with market trends 46.49%
To source new suppliers 37.29%
To attend a seminar session(s) 31.23%
To identify new opportunities / markets 29.54%
To source a specific product / service 26.88%
To meet with a current supplier(s) 24.94%
To seek potential business partners 21.31%
To assess the event with a view
to exhibiting in future 8.96%
To see a particular product launch 4.60%
To attend an energy
management workshop 4.12%
To look for career opportunities 3.63%
Other... 1.45%
VISITOR STATISTICS
3 hours 25 min 37% attended to find 60.5% of delegates 78.5% discovered
average dwell time new suppliers were key decision new products at
makers or had high- the show
level purchasing
VISITOR TESTIMONIALS
“Facilities Integrate provides a relevant platform for “I really enjoyed my time at Facilities Integrate this
industry professionals involved in the supply and year, we met some fantastic suppliers and are looking
maintenance of facilities systems to network and forward to forming new partnerships with them in the
source new products and opportunities.” future.”
– Alan Beattie, Chubb New Zealand – Sam Kenny, Interspace
“Highly recommend Facilities Integrate to any “I had a very rewarding and informative day. I highly
company/business looking for innovation and the recommend others to take the time to visit in 2020.”
ability to work smarter with up to date technology – Suzanne Glasson, Kaipara College
and products.”
– Ross, Endicott-Davies, Selwyn Foundation “I really enjoyed being able to explore the
showgrounds with everything that was on display.
“I had made about 30 minutes available to spend at The technology and the products that were available
the event, but I ended up staying nearly three hours. were quite remarkable. Not things you see every day
Spoke with many people and found new suppliers of in your workplace and exploring the possibilities of
products I was looking for.” those products/services in your own workspace was
fascinating!”
– Darren Moore, SecureTech
– Ima Finau, Concentrix
WHAT DID THEY THINK?
93.7% of visitors said they were likely to return next year
91.8% indicated they were satisfied with the event
81.6% indicated attending Facilities Integrate was important for their organisation.
WHAT INDUSTRIES ARE THE DELEGATES FROM?
Delegates
Engineering 8%
ICT 13%
Engineering
Facilities
Non-exhibiting
supplier 14% Architecture
Facilities 34%ICT
Technology
Non-exhbiting supplier
Other
Technology 9%
Other 14% Architecture 8%
Example Profiles:
Facilities Manager, Colliers International Engineering Asset Manager, Spark NZ
Company size: 500+ Company size: 500+
Industry: Building construction Industry: Commercial
High influence on decision making High influence on decision making
Interested in seeing security, cleaning, building Attended the event to see drones, ICT infrastructure,
maintenance, health & safety, workspace interiors, and energy management, health & safety, and technology
waste management. software.
Emerging Technology Director, Auckland Transport Procurement Manager, Skycity Entertainment Group
Company size: 500+ Company size: 500+
Industry: Transport Industry: Government
High influence on decision making High influence on decision making
Interested in seeing technology software, security, Interested in seeing energy management, sustainability,
ICT infrastructure, energy management, building security, cleaning & hygiene, facility management, health
maintenance, and health & safety. & safety, waste management.
CEO, iView Interactive Managing Director, Torque IP
Company size: 50 to 249 Company size: 10 to 49
Industry: Operational technology Industry: Healthcare
Decision maker Decision maker
Attended the event to see products in security, health & Interested in seeing drones, security, ICT Infrastructure
safety, and technology software. and technology software.
EXHIBITOR RESULTS
WHY DID THEY EXHIBIT?
Generating new sales leads 90.38%
Increasing awareness of brand(s) / products / services 75.00%
Maintaining company’s profile / brand position 53.85%
Meeting/selling to current customers 44.23%
Capture target customer data 34.62%
Launching a new brand / product / service 13.46%
Supporting current distributors / partners / retailers 13.46%
Finding new distributors / partners / resellers 9.62%
Conducting market research 7.69%
Test marketing a new product 7.69%
Selling to other exhibitors 7.69%
Introducing new staff to the market 7.69%
Taking orders on the stand 5.77%
To enter a new market 5.77%
Repositioning of brand(s) 3.85%
Generating PR coverage 3.85%
WHAT DID THEY THINK?
Likelihood of return Overall satisfaction
3.6/5 3.62/5
Met objectives
3.63/5
EXHIBITOR TESTIMONIALS
“We have been impressed by the quality of people “This was Total Height Safety’s first time at Facilities
visiting and exhibiting this year. The opportunity to Integrate, and we were impressed with how well it
share our advanced technology is crucial for our was organised and how smoothly the whole show
business, and we’d like to thank Facilities Integrate ran. The quality of leads made this show worthwhile
for giving us the chance to meet such highly qualified for our organisation. Arthur and his team at North Port
profile buyers.” Events communicated perfectly, just enough that we
– Heiko Kaiser, Managing Director, Alpeco knew what was happening, and the online system
made the whole experience painless. There was no
“It was definitely worth the drive up. The show was pressure to buy or commit to anything, which made
fantastic, we have lots of potential leads. We will be us feel like we were in control of how we ran the day
there next year!” and displayed our products. We look forward to next
year’s event.”
– Tess Gregory-Hunt, Sales & Marketing, ABEP
– Craig Hendrie, North Island Manager, Total Height Safety
“A great event that attracts an excellent calibre of
attendees. We always walk away feeling very excited “Facilities Integrate put us in touch with buyers that
by the leads we generate.” were ready and keen for our new solutions. It is likely
we would have found each other much more slowly
– Sharlene Griffiths, Merquip
outside of the Facilities Integrate event.”
“We got to speak to facility managers of specific – Karen Matthews, SenSys
universities which was one of our main goals.
Facilities Integrate delivered these delegates to us
which was good.”
– Gary Winter, Aqua Synergy Group
SHOW FEATURES
Spotless Seminar Series
Our keynote seminar involved a panel discussion
with experts in cybersecurity from companies
including IBM, Optic Security and KPMG.
FacilityPro Networking Lounge
Our most visited area in the show with 30% of
delegates spending time here to engage and
network with the industry.
New features
ICT NZ Presented by BICSI, Climate Change
Response Zone, Drone Zone and Workspace
Interiors were all-new show features in 2019,
attracting new companies that hadn’t attended
before.
New Sponsors
This year saw the Energy Management & Exhibitor
Workshop sponsored by Ambius, the Tech Hub
sponsored by WhosOnLocation, the Mobile
Companion sponsored by ParkMate, and the official
car partner - Andrew Simms.
MARKETING
Advertising Radio
Facilities Integrate was supported by a A radio advertising campaign on Newstalk ZB
comprehensive marketing campaign, utilising targeted key decision makers, CEOs and C-level
multiple channels including telemarketing, radio, directors across a variety of industries.
direct mail, online, social media and eDMs to reach
the target audience.
Direct Mail
TOTAL RATE CARD VALUE: $205,017.00
We sent our entire combined database of 20,000+
individuals a printed DLE postcard with information
PR
about the show and how to register.
Facilities Integrate worked with The Mail Room for
the show’s media relations. Our account director ParkMate Mobile Companion
secured coverage in key titles in advance of the
show, to drive registrations and awareness of the Facilities Integrate worked with Satellite Tag to
event. create a ParkMate Mobile Companion that was
sent to delegates via text message. This provided
Facilities Integrate generated a PR value of
their ticket to enter as well as information about the
$261,102 including coverage in the National
event, the seminar schedules, an interactive floor
Business Review, NZ Construction News, NZ
plan, exhibitor listings and event competitions.
Business, Property & Build as well as other
publications and media outlets.
81% of users found the Mobile Companion
to be useful.
SOCIAL MEDIA
For the period 29 August to 26 September
Facebook
Followers: 542 | 10% increase on 2018
1,120,936 impressions
97,405 reach
LinkedIn
142,133 impressions
E-NEWSLETTERS
Throughout the year 21 emails were sent to our
database of delegates.
Total emails sent: 207,984 (13% increase on 2018)
Average open rate: 30% on delivered emails
Number of subscribers after 2019 show: 18,092
BOOSTED MARKETING
Marketing packages proved to be very successful
in the lead up to this year’s show. A range of
companies took advantage of the marketing
packages on offer by utilising promotions across
the Facilities Integrate website, enewsletters, eDM
solus and Facebook.
22-23 JULY 2019
A SPECIAL THANK YOU
SPONSORS & ASSOCIATIONS
A SPECIAL THANK
SUPPORT PARTNERSYOU Contact Arthur Gillies
Facilities Integrate enjoys widespread support from
E/ Arthur@facilitiesintegrate.co.nz
A SPECIAL THANK YOU
key industry associations and major partners.
SUPPORT PARTNERS M/ +64 9 555 1142
SUPPORTFEATURE
PARTNERSPARTNERS
FEATURE PARTNERS
FEATURE MEDIA PARTNERS
PARTNERS
MEDIA PARTNERS
MEDIA PARTNERS
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