Appalachian Sustainable - Last Call For Fall Meeting, Plant Tour - Appalachian Hardwood ...
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
November 2010
November 2010 - Appalachian Sustainable newsletter - 1
Appalachian
Sustainable
Last Call For Fall Meeting, Plant Tour
Pre-registration is very good for the 2010 Ap-
palachian Hardwood Manufacturers, Inc. Fall Meet-
ing and Tour on Nov. 9-10 at the Inn at Virginia
Tech in Blacksburg, VA. The meeting will be held
in conjunction with the Appalachian Lumbermen's
Club. 2010 AHMI Fall Meeting & Tour
There is still time to register until Friday, Nov.
5 with AHMI or ALC and while the room block has
Nov. 9-10 Blacksburg, VA
filled, if rooms are available at The Inn, they will in conjunction with Appalachian
honor the Appalachian rate. Lumberman's Club
The formal program begins on Nov. 9 with a
reception for lumber salespeople and buyers from Wedmesday, Nov. 10 at 9 a.m. Vaughan-Bassett
the Appalachian region at 6 p.m., dinner at 7 p.m. Furniture employs more than 700 people and is
and program following a Bourbon Street buffet the largest U.S. producer of cased goods. Tour
dinner. The keynote speaker is Curt Hassler of participants will view the state-of-the-art rough mill
BalkenTier in Morgantown, WV, a contractor for and Vaughan-Bassett's new line of Appalachian
the Appalachian Hardwood Center at West Vir- Hardwood furniture produced in Oak and Cherry.
ginia University. He will report the results of the The fall gathering will include a golf tournament
2010 Appalachian Production Cost Survey con- at 11 a.m. on Nov. 9 at the Pete Dye River Course
ducted by AHMI earlier this year. in Radford, Va., with prizes for top finishers.
"More than half of AHMI sawmill members com- The Inn at Virginia Tech is an excellent facility
pleted the survey and the data is being analyzed with nicely appointed rooms and suites just off the
now to determine production costs in the region," campus. The AHMI rate is $109 and rooms may
said Tom Inman, AHMI president. "Curt will pro- still be available by calling (540) 231-8000 and
vide an overview for the meeting and then mem- ask for the Appalachian block.
bers who participated will receive an individual Please complete the registration form on page
report for their company comparing it to the over- 6 of this newsletter or online at
all average and other companies of the same size." www.appalachianwood.org/meetings.htm. For
The presentation should be of interest to dis- more information, call AHMI at (336) 885-8315.
tributors and secondary manufacturers by learn- Appalachian Lumbermen's Club members
ing more about the costs of their raw materials. have already paid registration fees in their 2010-
A tour of the rough mill and manufacturing plant 11 dues. The golf fee should be paid with regis-
of Vaughan-Bassett Furniture in Galax, Va., is tration.
Meetings
Monthly newsletter of Appalachian 2010 Inter-Industry Meeting - Nov. 9-10
Hardwood Manufacturers, Inc. The Inn at Virginia Tech, Blacksburg, VA
P.O. Box 427, High Point, NC 27261 2011 Annual Meeting - March 3-6, 2011
phone: 336-885-8315 fax: 336-886-8865 Ponte Vedra Inn & Club, Ponte Vedra, FL
e mail: info@appalachianwood.org 2011 Summer Conference - July 23-26
web: www.appalachianwood.org The Nemacolin, Farmington, PA2 - November 2010 - Appalachian Sustainable newsletter
The way I see it... AHMI Offers Green
By Tom Inman, AHMI President
...the 2011 Appalachian Hardwood Manufac- Resource Solutions
turers, Inc. Annual Meeting is set for March 3-6 at
the Ponte Vedra Inn and Club in Ponte Vedra, Fl. Appalachian Hardwood Manufacturers, Inc.
AHMI in March? has six offerings for members who are seeking
That's correct. We are moving ahead one "green" documentation for their Appalachian hard-
week to take advantage of the best possible wood products.
weather in north Florida. And returning to a mem- AHMI has partnerships with the WoodNet
ber favorite - the Ponte Vedra Inn and Club. Market Council and Columbia Forest Products to
We were last there in 2008 and had a great provide access to Forest Stewardship Council
meeting with timely information on the economy, Group Certification to AHMI members. The two
finances and more. The agenda for 2011 is com- companies currently hold group certificates with
plete with TIMELY sessions on: participants across the eastern U.S.
- Tax implications for 2011 and beyond with AHMI began offering pre-audit services from
certified accountants from Turlington & Associates a contractor in 2008 for members seeking Sus-
detailing what to prepare for in the coming tax tainable Forestry Initiative, Forest Stewardship
season; Council or Program for Endorsement of Forest
- The Pallet Industry in 2011 with a presenta- Certification approval. SFI discounted its fees for
tion from Bill MacCauley, president of John Rock AHMI members.
Inc., a leading pallet manufacturer in Pennsylva- The association also developed a relationship
nia; with NSF to provide auditing for all of the schemes
- Hardwood Industry Checkoff & Vision with a at a discounted rate for AHMI members.
presentation from the Blue Ribbon Committee that The Appalachian Hardwood Verified Sustain-
is preparing the funding mechanism for an indus- able program offers certificates and letters verify-
try-wide promotion. ing the resource is from the sustainable Appala-
Add to this: chian Hardwood forest. To learn more about all of
- break out sessions for Producers and Dis- these offerings, please visit the AHMI website at
tributors to discuss specific industry issues; www.appalachianhardwood.org. For specifics on
- networking with industry leaders for three Group Certification, visit the website and click on
days; the link from the home page. There are forms to
- receptions to catch up with old friends and print, complete and return to the AHMI office.
make new acquaintences; Approval for the group program could be com-
- golf, sporting clays, and fine dining. pleted in less than 30 days. If you have questions,
It all comes together for another Appalachian please contact Inman at 336-885-8315.
Annual Meeting that you cannot miss. Appalachian Hardwood Verified Sustainable
Ponte Vedra is just minutes away from Jack- certificates
sonville, FL. Roundtrip flights from Ohio, Pennsyl- US Green Building Council LEED 5.1 & 5.2
vania and New York start at $200 while driving from requirement certificates
the mid-Appalachian area is less than eight hours. Pre-Audit Services for FSC, PEFC & SFI
Registration materials will be mailed in the certification
next week to AHMI members to make reservations FSC Group Certification for forestland and
and travel plans. Please mark your calendar to- chain of custody
day for the meeting and make plans early for the SFI forestland and chain of custody
best flights and dining reservations. certification cost-savings plan
Remember - AHMI in March for 2011 and Audit Services for FSC, PEFC, SFI &
save the dates! American Tree Farm SystemNovember 2010 - Appalachian Sustainable newsletter - 3
Entertainment Units, Darker Tones Top Market
HIGH POINT, NC – Television and entertain-
ment cabinet furniture of every size and style was
on display at the High Point Market and retailers
were buying.
Dozens of furniture manufacturers expanded
offerings for entertainment furniture to house both
audio and video. Other manufacturers introduced
lines that included the range from small cabinets
to complete wall systems for the October market
from Oct. 17-22.
New for the fall were introductions of furniture
ready for television mounts, some with fireplace
units combined with media pieces, and mixed
media units. The majority were made from Ameri-
can hardwoods like maple, cherry, oak and ash. AHMI's Tom Inman with Dennis Teague of
The finishes are medium to dark tones with more Kincaid Furniture in front of a walnut cabinet
focus on design and construction.
A popular design in many pieces is a drop cess of the market," said Market Authority Presi-
down front section or drawer for gaming consoles. dent Brian Casey. Attendance was reported as
Other units incorporated a realistic flame box, slightly ahead of the October 2009 event.
which has a heating element and remote control. He said many U.S. retail companies sent
Manufacturers reported that retailers were very fewer buyers to market than in past years, but that
interested in new product to attract consumers. decline was partially offset by an increase in the
Buyers spent time in showrooms to learn about number of buyers from other countries.
the product and place specific orders for goods.
Increased attendance was reported at Kincaid
Furniture, Vaughan Bassett Furniture, Bernhardt
ASFD Honors Designers
Furniture, Stanley Furniture and others.
“We are extremely happy with the response to
With Pinnacle Awards
our expanded Appalachian Hardwood Furniture Sixteen individuals and companies were hon-
Collection,” reported Doug Bassett, vice president ored with Pinnacle Design Achievement Awards
of Vaughan Bassett Furniture. “We introduced the by the American Society of Furniture Designers
Arts and Crafts group and people loved it.” at the Fall 2010 High Point Market. This was the
The line expands the new group from April 2010 15th year ASFD has presented the awards.
made of solid Appalachian Oak and Appalachian AHMI member companies who won were:
Cherry. - Occasional tables: Modern Craftsman by
Kincaid Furniture introduced its American Richard Schroeder, Denis Kissane and Gary
Homecoming collection with more than 50 pieces Hokanson for Stanley Furniture.
in walnut, maple, birch and pine solids. The tradi- - Casual dining: Mango Bay by Tim L. Annas
tional design includes bedroom, dining room, en- for Kincaid Furniture.
tertainment and occasional pieces. - Formal dining: Wellington Court by Christo-
The response was excellent, reported Dennis pher Bergelin and Thad Bergelin for Century Fur-
Teague of Kincaid, and it should translate into niture.
good business in the winter and spring. - Home office: Greenwich Street Secretary by
"Generally speaking, I think people will be leav- Paul Galli, Jason Culler and Rosma Gutierrez for
ing High Point with a good feeling about the suc- Bernhardt Furniture.4 - November 2010 - Appalachian Sustainable newsletter
Unified Hardwood Promotion Seeks Brand
By Grace Terpstra, Terpstra & Associates nesses, hardwoods even enhance their own im-
Over three September days (and evenings) age and brand.
focus groups comprised of professional buyers/ • As to drawbacks, cost and durability were
specifiers or “pro-sumers” - architects/designers/ most often cited but did not outweigh the benefits.
builders - and consumers (homeowners in the Interesting findings…but what does all of this
market for building products) fed their views and mean?
responded to questions designed to understand Back to the UHP goal – value messages and
what goes into choosing hardwood products ver- branding of American hardwoods for use through-
sus products made with other materials. out the industry. The focus group findings are ana-
Unlike the focus groups of previous eras, this lyzed by experts on a laddering scale to get a
time the participants could participate at their own closer reading of not only how buyers of hard-
pace, answer questions and react to the answers woods view the product, but how they feel about
of others in a facilitated “Chat Room” format the product.
online. Example: A consumer might say: “Hardwoods
The selection process for participants was far are easy to clean. Therefore they are quick and
from random. They were carefully selected by a modern. They save time and money. This pro-
professional market research firm to assure that vides the buyer with pride and self-esteem.”
the answers and the sampling process would be A pro-sumer might say: “Hardwoods are du-
representative of potential hardwood buyers. rable and a good investment. Therefore they will
Questions posed to the participants were satisfy my clients and bring me more referrals. I
drafted to gain insights into purchasing decisions will then have a positive reputation and trust within
without presenting a bias towards any product or my profession. This will make me successful and
material. accomplished.” From an attribute to a personal
Unified Hardwood Promotion (UHP) has con- value – these qualities drive behaviors.
tracted with the firms of Gibbs & Soell Public Re- This research then moves toward the essence
lations and Harris Interactive Research to conduct of what will eventually be a message and brand.
this market research and analyze the findings - Fortunately the hardwood industry is not the
leading up to a branding for hardwood products first to tackle this exercise and has hired firms who
to be used throughout all segments of the indus- bring experience from many other product catego-
try. For even the seasoned hardwood leaders who ries. Imagine thinking of Maytag without their un-
have embarked on the new promotion project, the derlying message of “dependability” or Southwest
research is compelling. Airlines without “fun”. Through this process a
What did the consumers and so-called “pro- unique key message will be understood for Ameri-
sumers” have to say? can hardwoods.
• All had positive impressions of the hard- Hardwood leaders who initiated the UHP
wood industry. Many view the industry as largely project are participating fully in the process – from
American, hard-working, and defined by integrity observing the online focus groups to learning first-
and honesty. hand the mythologies of the brand development.
• Some express concerns over environmen- It’s a continued show of unity and commitment from
tal factors particularly forest harvesting and inter- a broad group of industry leaders who are ready
national impacts. Others perceive the industry as to promote American hardwoods and see the re-
environmentally–conscious and undeserving of sults throughout the world.
criticism. For more information on the Unified Hardwood
• Most said hardwood products convey a Promotion project, or to add your company name
sense of style and make homeowners proud. For in support, please contact Grace Terpstra at
professionals in the design and building busi- gt@terpstraassociates.com.November 2010 - Appalachian Sustainable newsletter - 5
Federation Leads Fight Against BoilerMACT
The Hardwood Federation has joined other allowing some
wood products organizations in submitting com- flexibility for
ments to the Environmental Protection Agency pollutants that
objecting to its proposed "Boiler MACT" ruling. are demon-
The new rules regulate wood residue under the strated to pose
same category as fossil fuels, and which would no public
require all boilers to achieve "Maximum Achiev- health threat.
able Control Technology" (MACT), minimum lev- HF and an industry coalition continue to keep
els of pollutants that are beyond what boilers on pressure on the Agency as the final ruling is due
the market today can achieve. HF, along with other in January. Any new parts of the ruling would have
organizations, has worked to educate Members to go through a public comment period, so very
of Congress on this issue. little time is available for major changes to the rul-
HF's grassroots effort generated 43 letters to ing.
35 Congressmen. In turn, both the House and the If it goes through as it currently stands, most
Senate sent letters to EPA Administrator Lisa boilers used by the hardwood industry would have
Jackson objecting to the new ruling, and 114 to be upgraded or replaced, and it would provide
House Members and 41 Senators signed on to a significant disincentive to use wood residue in-
the letter. stead of fossil fuel.
As a result of this push, EPA is receptive to HF also drafted a letter that can be sent di-
amending the ruling. They have arranged meet- rectly to EPA Administrator Lisa Jackson. If you
ings with some wood product industry represen- wish to send this letter please contact the AHMI
tatives, including AF&PA, and are considering office for a copy.
NC Utilities Biomass
Wording Includes Trees
The North Carolina Public Utilities Commission The Department of Wood Science and Forest
recently included "trees" in the state's renewable Products at Virginia Tech will be presenting two
energy biomass definition after a Duke Energy workshops during the Fall of 2010.
study found there was not enough "wood waste" Innovation-Based Manufacturing Nov. 11
from logging residuals to achieve mandated re- to give an understanding of why innovation based
newable energy portfolio standards (REPS). manufacturing is critical to achieve economic de-
North Carolina's REPS requires 12.5% of all velopment and how it can be pursued. Registra-
energy be renewable by 2021. Duke has two reg- tion: $125 includes materials, practical session,
istered renewable energy facilities in Rowan coffee break, and lunch. Please go to http://
County, NC and Anderson County, SC. These www.cibm.ise.vt.edu/workshop/index.html
have been testing co-fired wood and coal since Supply Chain Management on Nov. 12 will
July 2009. focus on the most relevant aspects of supply chain
The Duke study found there was not enough management.
sawdust and secondary manufacturing wood Registration: $35 includes materials, coffee
byproducts to fuel the operations and requested break, and lunch. Please go to http://www.ialr.org/
the Commission to include trees. news/event-registration to register.
Timberland owners should be able to enjoy For more information on any of the workshops
"new wood markets," while sawmills could find new visit www.woodinnovation.org or contact Dr. Henry
markets for sawdust and chip byproducts. Quesada at quesada@vt.edu or (540) 231-0978.6 - November 2010 - Appalachian Sustainable newsletter
Appalachian Hardwood Manufacturers, Inc.
Inter-Industry Meeting - Nov. 9-10, 2010
The Inn at Virginia Tech, Blacksburg, VA
Since 1928 (joint meeting with the Appalachian Lumbermen's Club)
To accurately plan the functions and ensure all members and guests are included on the Registration
List, complete this form and return it with your check to: AHMI, P.O. Box 427, High Point, NC 27261.
AHMI has a block of rooms at the Inn at Virginia Tech, Blacksburg, VA for $109 per night. Call
(540) 231-8000 and ask for the Appalachian Hardwood room block.
MEETING REGISTRATION FEE: $85 for members / $185 for non-members
ALC members registration fee is paid with annual dues to the Club.
The meeting registration fee will be refunded on cancellations before Oct. 10. After that, subject to 50% forfeiture.
Register Online at www.appalachianwood.org/meetings.htm
REGISTER FOR AHMI’S 2010 INTER-INDUSTRY MEETING
NAME:____________________________________________ FEE: $85 / Guest $185
NAME:____________________________________________ FEE: $85 / Guest $185
Company:________________________________________________________
Address:_________________________________________________________
City_______________________________________ St.______ Zip___________
REGISTER FOR FALL GOLF TOURNAMENT on Tuesday, Nov. 9 at 11 a.m.
Pete Dye River Course, Radford, VA. Medal play.
GOLF:______________________________________________________ FEE: $50
GOLF:______________________________________________________ FEE: $50
REGISTER FOR TOUR OF VAUGHAN-BASSETT FURNITURE PLANT,
GALAX, VA on Wednesday, Nov. 10 at 9 a.m.
45 min. southwest of Blacksburg. Reservation required
TOUR:________________________________________________________ FEE: FREE
TOUR:________________________________________________________ FEE: FREE
TOTAL:_________
CREDIT CARD PAYMENT (Visa or Mastercard only)
CARD NUMBER _____________________________________ EXPIRE __________
CARD BILLING ZIP CODE ______________________
Check for $_______ encl. Date: _________ By:__________________You can also read
