Are you leaving cash on the table? - Working capital management report 2018

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Are you leaving cash on the table? - Working capital management report 2018
Are you leaving
cash on the table?
Working capital
management report
2018
Are you leaving cash on the table? - Working capital management report 2018
Contents
Are you leaving cash on the table? - Working capital management report 2018
Foreword ....................................................04

Executive summary ...................................06

Need for a focus on working capital ..............08

Working capital overview for India.................10

Sector insights.............................................18

Impact of the Goods and Services Tax (GST)...22

Working capital financing..............................24

Delivering working capital excellence.........26

Industry views............................................28

How we can help?........................................30
Are you leaving cash on the table? - Working capital management report 2018
Foreword
Are you leaving cash on the table? - Working capital management report 2018
E
      fficient working capital management is one of the fundamental
      elements for the financial and operational success of any business.
      Transformational value can be created by effectively combining the
      strengths of people, process and technology to improve the balance
between profitability and liquidity.

In current times, managing cash and liquidity effectively is imperative given
the significant increase in non-performing assets and ballooning corporate
balance sheets. Further, the recent implementation of the Goods and Service
Tax (GST), technological advancements and alternative sources of debt-
funding are providing companies and opportunity to rethink their approach
towards resourcefully and most effectively managing their working capital.

In this context, the theme of our annual working capital management report
this year is “Are you leaving cash on the table?” In this edition, we have
analyzed the working capital performance of leading companies in India for
FY17 and Q18. Based on our research, we have discovered and analyzed
some of the key trends across industries and the potential opportunities for
corporate India to release trapped cash from their working capital.

As per our findings, the overall cash-to-cash (C2C) deteriorated by 4% in
FY17 vis-a-vis FY16 and payables are being stretched to fund working capital
requirements. Also, Indian companies continue to have a longer C2C cycle
compared to their global peers across a number of sectors. This presents
corporate India with significant opportunities for working capital optimization.
Our analysis shows that by adopting better working capital practices, India Inc.
can release INR1.8 trillion of cash trapped in the corporate balance sheets.

We believe this report can benefit both industries and practitioners in their
analysis and decision-making processes by providing the requisite insights
into managing capital better. It is our endeavor to help contribute to Indian
corporates release cash and support investments in growth.

                                 Naveen Tiwari
                                 Partner and Leader,
                                 Working Capital Advisory Services, EY India
Are you leaving cash on the table? - Working capital management report 2018
Executive S
         There is a considerable need for Indian
         companies to focus on working capital                                   Deteriorated
         optimization
                                                                                 Improved

      4 pp*                             1.1 pp*
      Increase in C2C days in           Increase in short-term debt as
      FY17 compared to FY16             a percentage of sales in FY17     Payables are being
                                        as compared to FY16               stretched in order
                                                                          to manage working
         Sufficient cash on the table improves return on capital          capital
         employed and credit profile, and increases cash
         availability for all stakeholders

         Large firms have significantly more
                                                                         5 days
         efficient working capital management as                         Increase in payables in FY16
                                                                         as compared to FY14
         compared to the smaller firms

                                                                          Timely payment to vendors
                                                                          can have a positive impact

                    54 days                                               on margins due to improved
                                                                          supplier relationship (from
                                                                          discounts, rebates etc.)
                    Difference between the C2C
                    of large and small firms

         In addition to better negotiating leverage, larger
         companies adopt better operating practices, which drive
         improved working capital

*percentage point
Are you leaving cash on the table? - Working capital management report 2018
Summary
         Top 3 sectors with the highest C2C in FY17

                                                                               The overall cash
        Engineering and
                                                                               opportunity for India
                           Pharmaceuticals                  Chemicals          Inc.
         Engineering,
 Procurement, and Construction
       (EPC) companies

                                                                              INR1.8
         Compared to other regions, there appears to be a
         significant scope of optimizing working capital for India
         Inc. by adopting efficient working capital practices

                                                                              trillion
         GST can prove to be both a challenge
         and an opportunity to effectively manage
         working capital

       Impact of GST on working capital performance:

            Supply chain          Timing of tax          Utilization of
             efficiencies           payments             input credits

       Difference in        Restriction on utilization          Refund of
         tax rates            of duty credit scrips           export claims        Cash on the
                                                                                     table!
         Managing the complexities and extracting maximum
         benefits from the working capital opportunities presented
         by the GST regime would be a key area of focus in the
         short-term
Are you leaving cash on the table? - Working capital management report 2018
Are you leaving cash on the table?

1   Need for a focus on
    working capital
    There is a considerable need for Indian companies to
    focus on working capital optimization.
Are you leaving cash on the table? - Working capital management report 2018
Working capital management report - 2017               9

While the overall free cash flow (FCF) has improved since         ••   Better return on capital employed
2014, it declined by about 20% (0.7ppts) between 2016
                                                                  ••   Reduce interest expense, thus increasing cash flow to
and 2017. This was combined with an increase in the C2C
                                                                       shareholders
cycle over the same period.
                                                                  ••   Better credit profile
In order to fund the increased cash needs, there has been a
significant increase in short-term borrowings.                    ••   Positive impact on margins due to improved supplier
                                                                       relationships (i.e. discounts from timely payments)
However, the ability of the firms to service the debt (interest
coverage) has been steadily declining over the years.             ••   Increased cash availability to fund growth initiatives
                                                                       (e.g. capex and acquisitions)
There is a great need for the top management teams to
focus on optimizing working capital. Having sufficient cash
on the table provides numerous advantages:

Need to focus on working capital optimization

                              FCF
                          (% of sales)                                                  Short-term debt
                                                                                               (% of sales)
                                                                                                                      12.4%

                                          3.4%
                                                                                                         11.3%
                                                        2.7%            11.0%

                            2.2%

                                                                                        9.6%

       2014           2015           2016           2017                2014            2015             2016         2017
          -0.5%

                          C2C (days)                                                 Interest coverage ratio
                                                                         3.6
                                                                                      (EBIT/Interest expense)
        45

                                                      44

                       44

                                         43                                             3.1               3.1          3.1

       2014           2015           2016            2017                2014           2015             2016        2017
Are you leaving cash on the table? - Working capital management report 2018
Are you leaving cash on the table?

2   Working capital
    overview for India
    Cash-to-cash (C2C) cycles for India inc. has deteriorated
    by 4% in FY17 cycle as compared to FY16.
Working capital management report - 2017           11

Payables are being stretched in order                             the top 25 sectors analyzed. Companies miss out not only on
                                                                  immediate opportunities such as early payment discounts but
to manage working capital                                         also on the opportunity to get further discounts from suppliers
While there have been year-on-year variations, the overall        by using credit terms effectively.
C2C cycle broadly remained stable between 2014 and                Inventory levels have also increased in FY17 as compared
2017. However, on closer inspection, there was a significant      to FY16. In addition to inefficiencies in the supply chain,
deterioration in receivables, which was countered by an           inventory levels appear to have been impacted by the recent
almost equivalent increase in payables.                           increase in underlying input prices (e.g. oil, steel, coal etc.).
It appears that companies in India find it easier to manage       Our analysis estimates that about INR1.8 trillion of cash is on
their cash needs by stretching payables rather than bringing in   the table for India Inc., to be released if companies were to
operational efficiencies across the board. In FY17, an increase   adopt efficient working capital practices.
in DPO (days payable outstanding) was observed in 14 out of

India Working capital metrics

         45
                                                    44                                                   53
                       44
                                                                                                                        51
                                       43
                                                                                      48

                                                                      46

       2014           2015             2016        2017                 2014           2015           2016            2017

                               C2C                                                                 DSO

         47                                           47                                               54
                                                                                                                       53

                        45

                                        44                                              49
                                                                         48

       2014            2015            2016          2017              2014           2015            2016           2017

                                 DIO                                                               DPO
Are you leaving cash on the table?

Large firms have significantly more                                Performance comparison between large, mid-sized
                                                                   and small Indian companies
efficient working capital management
as compared to smaller firms                                                                   Top         Mid        Low

Our analysis shows that the C2C for larger companies (top           EBITDA margin              16%         14%        14%
one-third by revenue) is significantly lower than for smaller
companies (bottom one-third by revenue). Larger companies
                                                                    PAT margin                 7%          3%         2%
have better negotiating leverage and operating efficiencies,
thus driving improved collections and relatively lower
inventory levels.                                                   Interest coverage          3.6         1.8        1.5

The larger firms appear to be relatively well managed which
means that in addition to having a better working capital           ROCE                       6%          3%         2%
performance, they also have better profitability and higher
return on capital.

WC comparison between large, mid-sized and small companies

     100
                               92
         90
                                                              80
         80             77                           75

         70                                                                         67

         60                                                                  57                       55         55
                                                                                                53
                                                                                                                       Top
  Days

         50                                  47
                                                                       44                                              Mid

         40     38                                                                                                     Low

         30

         20

         10

         0
                      C2C                          DSO                       DIO                     DPO

              Top: Top 166 companies          Mid: Top 167—332 companies          Low: Top 333—500 companies
   Note:
                    by revenue in FY17               by revenue in FY17                   by revenue in FY17
Working capital management report - 2017          13

There is a significant scope of                      Working capital performance across geographies for
                                                     top sectors
optimizing working capital for India
Inc. across certain sectors when                     Compared to developed economies, Indian companies appear
                                                     to have a longer C2C cycle, signifying opportunities to adapt
compared with other regions                          better working capital practices, thus releasing trapped cash.

                                                     Specifically, significant working capital improvement potential
WC performance across geographies                    exists across sectors including the engineering and EPC
          India   US     Europe     China   Brazil   services, technology, chemicals and auto parts as compared
                                                     to some of the other regions like the US, Europe etc.
C2C        44      31      41        98      42      Receivables for Indian engineering and EPC services
                                                     companies were more than two times those of companies
                                                     in the US, Europe and China. Delays in project execution
DSO        51      37      40        56      46      combined with inadequate documentation have led to
                                                     stretched receivables for Indian companies.

DIO        47      31      38       124      37      High DSO days for technology companies in India
                                                     predominantly drive a longer C2C cycle compared to other
                                                     developed regions.
DPO        53      37      37        82      41
                                                     Outstanding Government subsidies for fertilizer and agro-
                                                     chemical manufacturers in India contribute to high DSO days
                                                     for the chemicals sector.

                                                     Similarly, higher levels of inventory and faster vendor
                                                     payments by Indian auto parts companies have driven
                                                     higher working capital needs as compared to the US, Europe
                                                     and China.
WC comparison
 across sectors
                                  Metals and    Automobile
                    Oil and gas                                Technology
                                   mining      manufacturers

 and geographies

              C2C      19            49             -7            75
              DSO      12            38            25             89
India         DIO      49            69            38              2
              DPO      43            57            70             17

              C2C      23            64             -2            48
              DSO      37            33            24             61
  US
              DIO      23            60            28              5
              DPO      37            30            54             17

              C2C      38            68            15             67
              DSO      35            30            22             88
Europe        DIO      31            70            47             23
              DPO      28            31            54             44

              C2C      17            16             -1            25
              DSO      13            38            67             48

  China       DIO      31            51            27             27
              DPO      27            73            95             50

              C2C      29            62              -           249
              DSO      22            41              -           270
    Brazil
              DIO      32            57              -             1
              DPO      24            37              -            22
Accessories               Engineering
                                                                 Pharma-
and luxury    Utilities    and EPC      Chemicals   Auto parts
                                                                 ceuticals
  goods                     services

   20            48           137            89         48           102
   27            91           192            82         51           76
   27            23            50            65         50           80
   34            66           105            57         53           55

   69            33            54            62         41           81
   35            49            86            49         55           63
   58            26             3            53         42           43
   25            43            35            40         56           25

   81            23            57            56         32           119
   29            52            71            30         61           94
   88            13            40            50         36           64
   36            41            54            24         64           39

   76            31           109            22         27           189
   36            52            88            42         80           76
  100            29           157            47         42           162
   60            50           136            66         96           49

  165            20           413             9         75           170
  144            60           559            18         45           135
   57             2            34            43         59           50
   35            42           180            52         29           16
Are you leaving cash on the table?

YTD working capital
overview
    An analysis of the working capital metrics of the available data set in India (219 firms of the top 500 firms) as at 1H18 shows
    marginal improvement in working capital performance as compared to H1 FY17.

    The C2C movement of the top companies between H1 FY17 and H1 FY18:

    Most of the sectors showed an improvement in C2C in H1 FY18

                                                                                                                             63

                                                                                                                  58

                                                 49         49

                                                                                 41         41

                31

                           27

                     C2C                              DSO                             DIO                              DPO
                                                                 H1 FY17       H1 FY18
Working capital management report - 2017      17

WC performance, H1-FY18
                  Sectors                               C2C H1 FY18          C2C change (vs. H1 FY17)

                  Metals and mining                         27                        -36%

                  Oil and gas                              (19)                       75%

                  Automobile manufacturers                  2                        -588%

                  Technology                                68                         2%

                  Accessories and luxury goods              23                        80%

                  Pharmaceuticals                          109                         6%

                  Engineering and EPC services              31                        -19%

                  Telecommunications                       (78)                       40%

                  Chemicals                                 69                        -17%

                  Utilities                                (15)                       147%

                  Auto parts                                38                         4%

                  Cement and building products              43                         -9%

                  Distributors                              36                        -23%

                  Food producers                            45                        -14%

                  Textiles                                  92                         0%

                  Electrical components and equipment      111                         5%

                  Diversified industrial products           89                         -6%

                  Media and entertainment                   63                        49%

                  Logistics and transportation              47                         0%

                  Consumer products (non durable)           19                        -44%

                  Retail                                    24                        -24%

                  Consumer products (durable)               32                         -8%

                                                                  Improved         Deteriorated
Are you leaving cash on the table?

3   Sector
    insights
    C2C performance varies across sectors and is impacted
    by changes in government regulations, commodity price
    fluctuations and the changing business environment, in
    addition to the inherent inefficiencies in the system.
Working capital management report - 2017           19

Working capital performance varied significantly across              There is a significant correlation between a change in working
sectors in FY17. Many sectors recorded an improvement in             capital and a change in short-term debt used by companies.
working capital performance as compared to FY16 but many             For instance, sectors such as oil and gas and metals and
sectors operated at higher working capital levels as compared        mining display a significant increase in C2C days with a
to FY14.                                                             corresponding increase in the short-term debt, signifying
                                                                     increased funding needs.

Working capital performance across sectors, FY17

   Engineering and EPC services                                                                                            137
               Pharmaceuticals                                                                         102
                      Chemicals                                                                 89
                     Technology                                                        75
              Metals and mining                                          49
                        Utilities                                       48
                     Auto parts                                         48
   Accessories and luxury goods                          20
                     Oil and gas                        19
      Automobile manufacturers            -7
                                    -20        0       20       40            60        80           100       120         140
                                                                          C2C (days)
Are you leaving cash on the table?

Change in C2C and short-term debt (FY17 vs. FY16), and free cash flow (% of FY17 sales)

                                   20

                                                                                                             Oil and gas
                                   15

                                   10
   Change in C2C days (vs. FY16)

                                    5                                                 Automobile
                                                                                     manufacturers
                                                                                                                     Metals and mining

                                    0
                                                   Engineering and EPC
                                                        services
                                                                              Technology

                                    -5                                                                       Auto parts
                                                                                            Utilities
                                                Chemicals

                                                                                           Pharmaceuticals
                                   -10

                                               Accessories and luxury Goods

                                   -15
                                         -4%                -2%                0%                   2%                 4%                6%   8%

                                                                         Change in short-term debt as a % sales (vs. FY16)
Improved                 Deteriorated

 Oil and gas                                              49
                                                               46 43     There was significant deterioration
                                                     39                  in C2C days between FY16 and
Number of companies                                                      FY17. This was mainly driven by an
with improved/                      19                                   increase in DIO by 10 days, which
deteriorated WC w.r.t.                    10 12                          appears to be due to the increase in
FY16                           3                                         underlying oil prices, thus impacting
                                                                         both inventory value and volume.
           2    10             C2C         DSO        DIO       DPO

 Metals and mining                                   64
                                                          69
                                                               58 57     The metals and mining sector saw a
                              46 49                                      deterioration in C2C in FY17 mainly due to
                                          41 38
Number of companies                                                      an increase in the working capital of steel
with improved/deteriorated                                               companies. This appears to have been
WC w.r.t. FY16                                                           driven by disruption in coke/coal imports
                                                                         impacting inventory values and payables.
          17 23                C2C         DSO        DIO       DPO

                                                                         The overall C2C reduced in FY17 across the
 Engineering and                          194 192
                                                                         construction and engineering sector primarily
 EPC service                  145 137                                    due to improvement in inventory days. While
                                                               105105    the receivables days also decreased, receivables
Number of companies                                                      management continues to be a significant
with improved/deteriorated                           56 50               challenge for the sector. This sector continues
working capital w.r.t. FY16                                              to be troubled by project delays, liquidity crunch
                                                                         and inherent inefficiencies in the system,
                17             C2C         DSO        DIO       DPO
          19                                                             leading to a C2C cycle of over four months.

                                                                         The pharmaceuticals sector witnessed a large
 Pharmaceuticals              111
                                    102                                  improvement in C2C days in FY17 as compared
                                          84 76      80 80               to FY16. While this is an improvement over
                                                                         FY16, the overall working capital performance
Number of companies                                            53 55
                                                                         is broadly in line with the average performance
with improved/deteriorated
                                                                         across FY14 and FY15. Some of the
WC w.r.t. FY16
                                                                         improvements in FY17 over FY16 were driven
                12                                                       by companies engaging in factoring and bill
          17                   C2C         DSO        DIO       DPO
                                                                         discounting to reduce receivables.

 Auto components                          52
                                                                    53   The auto components sector experienced a
                                                51                       marginal improvement in C2C days in FY17
                              50                          50   50        mainly due to an increase in payable days,
Number of companies                                                      which was partially offset by an increase
                                    48               48
with improved/deteriorated                                               in inventory days. A significant increase in
WC w.r.t. FY16                                                           key input commodity prices (steel, rubber,
                                                                         copper etc.) along with an increase in
          15 19                C2C         DSO        DIO       DPO      imports impacted the payables.

 Chemicals                     95                                        The overall C2C days across the
                                    89     88
                                                82                       chemicals sector reduced in FY17
                                                     62 65               largely driven by a significant decrease
                                                                55 57
Number of companies                                                      in receivables. The fertilizers and
with improved/deteriorated                                               agrochemicals and diversified chemical
WC w.r.t. FY16                                                           sectors demonstrated a reduction in
                                                                         DSO, which was partly driven by a
          25 28                C2C         DSO        DIO       DPO      reduction in outstanding subsidies.
Are you leaving cash on the table?

 4  Impact of the
    Goods and Services Tax
    GST can prove to be both a challenge and an
    opportunity to effectively manage working capital.
Working capital management report - 2017           23

Managing the complexities and extracting the                 In India, transitional credit in some cases has been
maximum benefits from the working capital                    delayed due to system-related glitches and lack of
opportunities presented by the GST regime would be           data readiness. Firms with strong working capital
key areas of focus for businesses in the short-term.         management are expected to tackle the short-term
                                                             disruption better than firms with lesser focus on cash
The transition from the old tax structure to GST initially
                                                             management.
impacted the working capital cycle of companies.

GST impact

Impact on supply chain                                       Impact on the timeline of tax payment
The implementation of a nationwide tax structure is          Earlier, there were different dates of cash outflow for
expected to bring supply chain efficiencies such as          various taxes levied such as excise duty, service tax
network consolidation and manufacturing footprint            and VAT. Under GST, the consolidated tax will have to
rationalization, and enable free flow of goods across        be paid at once. On the one hand, firms will need to
states. GST will present firms with an opportunity to        manage the cash flow to support the increased outflow
not only optimize costs but to also have a lean supply       at one go, while on the other hand, firms would be
chain with lower required inventory levels.                  able to enjoy additional float for the amounts that they
                                                             would have paid at multiple points in time in the earlier
However, taxing stock transfers, though credit is
                                                             regime.
available, has added extra working capital requirement
considering the disposal cycle of the goods received via     Impact of difference in tax rates
the stock transfer mode.
                                                             Under the erstwhile tax regime, firms were required
Impact on receivables and payables                           to pay a service tax of 15% on the procurement of
                                                             services as against GST of 18% thereof under the
With the credit eligibility restricted to making payments
                                                             current regime. The additional tax component would
within 180 days, firms would be required to optimize
                                                             also contribute to an increased cash flow requirements
their procure-to-pay processes to optimally utilize
                                                             of firms where there is a substantive procurement of
the available input credit. On the other hand, firms’
                                                             services.
suppliers would have to bring in process efficiencies
to optimize invoicing processes and to take maximum          Similarly, where the effective rate on goods is higher
advantage of this favorable regulation.                      under the GST regime as compared to the erstwhile
                                                             regime, there could be a cash flow impact to the extent
Impact due to refund of export claims
Due to system-related issues, there has been a delay
in disbursement of export refund claims for exporters.
This has caused a strain on working capital in the initial          GST is a game-changing reform for
months of the GST implementation for firms with              the Indian economy. For businesses, GST has
substantial exports.
                                                             opened up avenues for efficiencies, reducing
Impact due to restriction on utilization                     the cascading of taxes across the supply chain.
of duty scrips                                               A study of the working capital scenario could
Duty credit scrips issued under the Foreign Trade            help the industry optimize the benefits of GST
Policy are not allowed to be used for payment of GST         by undertaking relevant changes to mitigate
in the current regime. This could also have an impact        negative impacts, if any.
on working capital where there has been a reliance on
duty scrips for the payment of the applicable taxes/
duties in the earlier regime.                                                                     —Suresh Nair
                                                                                          Partner, Indirect Tax, EY India
Are you leaving cash on the table?

5   Working capital
    financing
    In addition to operational efficiencies, CFOs are
    continuously exploring new ways of financing working
    capital needs.
Working capital management report - 2017          25

All businesses need funds to run their operations. Traditionally, working capital funding has been arranged through banks using
instruments such as overdrafts, cash credit and line of credit. Over the years, firms and banks have come up with new ways of
working capital financing that are attractive and accessible to a wider set of companies.

      Debt capital markets                                                  Supply chain financing

There has been a significant increase in stressed assets              Channel financing has been employed in India for quite some
(NPAs and restructured assets), which has led to a decline in         time as an alternate means of raising working capital finance
new lending. Lending from banks to Indian corporations                for dealers and suppliers of firms. This provides the dealers
declined by 5.2% in FY17 as compared to a growth of 2.8%              and suppliers with a line of credit through their relationships
in FY16, which has had an impact on both short and                    with corporates (based on the corporate credit rating),
long-term financing*.                                                 which, on a standalone basis, would be difficult to obtain. For
                                                                      corporates, this helps mitigate the risk of short supplies or
Alternative funding solutions such as corporate bonds and
                                                                      loss of sales due to a lack of funds in its supply chain.
commercial papers have emerged as short-term funding
instruments. Consequently, as per RBI's annual report,the             The traditional approach to channel financing is changing.
share of banks in credit decreased from 50% to 38% in                 Fintech firms are developing technology platforms that
FY17. Commercial papers are generally bought by mutual                are intended to help MSMEs sell their receivables at a
funds and as these are unsecured, funding through                     discount, thus freeing up cash for operational needs. Such
commercial papers is largely available to companies with a            platforms and technologies are already well established in
healthy credit rating. However, due to the impact of the recent       developed markets. Further, RBI has come up with Trade
monetary policy announcements, companies may have to pay              Receivables Discounting Systems (TReDS) which acts as an
a higher rate of interest for short-term borrowing through            exchange for MSMEs to discount their invoices.
commercial papers.
                                                                      A few businesses are also currently experimenting with
                                                                      disruptive technologies such as blockchain to streamline the
*Source: 'We need a bank just for long-term credit” - C Rangarajan
                                                                      vendor payment processes.
and S Sridhar, Published in the Business Line
Are you leaving cash on the table?

6   Delivering working
    capital excellence
    Increasing use of analytics and technological advances
    are assisting to drive working capital excellence.
Working capital management report - 2017                    27

               A working capital optimization drive requires                   better decision-making. Process improvements
               strategic and disciplined efforts from the leadership           aimed at the lead time reduction, better customer
               team and needs to be communicated to all work                   engagement and improved vendor relations have a
               streams and business units. Technology plays a key              direct impact on reducing working capital. Last, but
               role in driving working capital optimization in several         most importantly, when an organization decides to
               ways, such as by providing real-time and clearer                implement a working capital improvement program,
               insights on the working capital position, enabling              people across functions should be pulling in the
                                                                               same direction with a strong internal leadership.

                                                     Agile supply chain:
                                                     Conduct robust sales and operations            Supplier management:
                                                     planning combined with flexible                Leverage “timely payments” as a tool
                                                     supply chain to meet dynamic                   to develop better supplier relationship
                 Customer engagement:
                                                     demand requirements                            and reduce sourcing costs
                 Facilitate greater collaboration
                 with customers, resulting in
                 better payment terms and                                                                                    Enhanced role of finance:
                 collection efficiencies.                                                                                    Move from a
                                                                                                                             “transactional” approach
                                                                                                                             to business partnering to
                                                                                                                             help functions manage
                                                                                                                             trade-offs between cost
                                                                                                                             and cash
              Analytics:
              Use big data to
              enhance control
              through improved
              visibility, and
              decision support                                                                                                         Cash culture:
                                                                                                                                       Embed a “cash
                                                                          Process                                                      culture” in the
                                                                                                                                       organization
                                                                                                                                       across
                                                                                                                                       functions
Robotic process
automation(RPA):
Use emerging technologies
                                                                 System              People
such as RPA for automating
repetitive transactional
                                                                                                                                         Organization
processing
                                                                                                                                         structure:
                                                                                                                                         Establish
                                                                                                                                         adequate role
                                                                                                                                         definitions and
  Automation in supply chain:                                                                                                            clearly defined
  Leverage upcoming advances                                                                                                             RACI
  such as drone technology in
  warehousing and logistics

                                                                                                                            Management focus:
                                                                                                                            Strike a balance between
                                                                                                                            competing priorities and
                  Digitization:                                                                                             appropriate incentives for
                  Implement an end-to-end                                                                                   “cash” focus
                  integration application
                  to eliminate manual
                  processes
                                                                                           Governance:
                                                                                           Establish a robust governance
                                                                                           structure, metrics and regular
                                                                                           reporting
Selection of a funding mechanism for
           working capital may also have negative
           tax effects. In a multinational corporate
           environment, generally the infusion
           of working capital is done through a
           related party arrangement. This should
           be evaluated for the recent changes in
Industry
           the tax regime from the transfer pricing
insights   perspective regarding deduction of
           interest expense from the taxable income
           and consequently the higher effective tax
           rate.
           Recent regulatory changes have made
           working capital management highly
           vulnerable. Another important aspect
           for working capital management within
           organizations is the efficient management
           of some hidden elements in working
           capital, for example, timely utilization
           of available input tax credits (indirect
           taxes) and MAT credits (direct tax). If
           not managed efficiently, at times these
           elements are large enough to make a dent
           in the profitability via higher interest costs
           on borrowed funds/loss of opportunity
           cost on own funds.

                              Sanjeev Agarwal
                              Head of Finance of a major
                              auto company
Working capital management is critical        Working capital management has
to any organization, whether in the past,     become more critical than ever before
current or future, since it has a direct      for us. The telecom sector has seen
impact on fund management, policies,          more than its fair share of turmoil and
discipline, interest cost and the overall     consolidation resulting in cash becoming
profitability of the company.                 king more than ever before. Debtors and
                                              inventory of fixed assets are the critical
Working capital management is a
                                              components in our sector (telecom tower)
controllable factor and is the lifeline for
                                              that impact working capital within any
any organization. It requires complete
                                              telecom firm. The key strategies employed
focus by all in the organization. The key
                                              by management to optimize working
factors in our sector (electronics retail)
                                              capital are mainly around engaging with
are inventory and receivables. As we are
                                              customers to ensure prompt payments,
growing, we are trying to ensure that
                                              having a hard look at inventory norms,
our trade partners also focus on efficient
                                              aging of inventory and pulling back of the
working capital management to achieve
                                              same.
higher turnover and rotation of funds.
                                              In the future, working capital requirements
We try to arrange funds at competitive
                                              will influence many decisions, including
rates under the ‘channel finance’ program
                                              new projects. To get working capital
of banks and NBFCs for our trade partners
                                              financing, it is easy for well-rated firms
to match our growth. For efficient working
                                              as there is more money chasing fewer
capital management, many controls
                                              good assets. Things have become more
are centralized in spite of decentralized
                                              difficult for corporates/firms which
branch operations. We continue to focus
                                              may not have good ratings. Working
on our credit rating to ensure adequate
                                              capital management has become more
facilities at competitive rates.
                                              challenging than ever. Demonetization
Post GST implementation, there was some       did have an impact on working capital of
initial impact on cash flow due to IGST on    many firms and the jury is still out if all of
imports and stock transfer, but it should     the impact is behind us or not. However,
streamline in a few months.                   GST will have a permanent impact as
                                              corporates/firms will not be able to take
                                              credit of taxes if matching has failed. They
                                              will also then need to engage with their
                                              partners to ensure that the GSTN portal is
                                              corrected before the corporate/firm can
                Sanjay Bhargava               take credit.
                Director, CFO and Company
                Secretary, Sony India

                                                            Hemant Kumar Ruia
                                                            CFO, Indus Towers
How
         EY’s India team of dedicated working capital professionals
         can help you identify, evaluate and prioritize realizable
         improvements to liberate significant cash tied up in working

we can
         capital.
         We assist organizations in their transition to a cash-

help
         focused culture and help implement the relevant metrics to
         prioritize focus on working capital. We also identify areas
         for improvement in cash flow forecasting practices and
         assist in implementing processes to improve forecasting
         and frameworks to sustain those improvements. In addition
         to increased levels of cash, implementation of working
         capital improvement initiatives results in significant
         economic benefits from productivity improvements, reduced
         transactional and operational costs, lower levels of bad and
         doubtful debts, and reduced inventory obsolescence.
EY’s working capital optimization framework

  Process and practice
                                                                                                                      Cash flow
  Order to cash (OTC)                                                                                                management

                                Credit
   Sales      Contractual                  Order           Invoice      Collections    Dispute       Cash
                                risk
   mgmt.      terms                        processing      processing   strategies     resolution    application   •• 13-week rolling
                                mgmt.
                                                                                                                      cash forecast

  Forecast to fulfil (FTF)                                                                                         •• Cash flow
                                                                                                                      budgeting and
                                                                        Order                Customer                 planning
   Product                      Planning,
              Demand                                Supplier            processing           service and
   range                        purchasing and                                                                     •• M
                                                                                                                      ► anaging day-
              forecasting                           mgmt.               and                  inventory
   mgmt.                        replenishment                                                                          to-day cash
                                                                        distribution         levels
                                                                                                                       flow operations

  Procure to pay (PTP)                                                                                             •• F
                                                                                                                      ► inance
                                                                                                                       function
                                  Purchase       Goods                                                                 effectiveness
   Procure                                                                             Sourcing
              Supplier            request        and           Invoice      Supplier                  Payment
   -ment                                                                               and
              rationalization     and order      invoice       processing   terms                     processing
   planning                                                                            contracting
                                  fulfilment     receipt

  People and organization

  Systems and tools
Methodology
The report contains findings of an analysis of the working capital performance of the
leading 500 companies (by sales of FY17) headquartered in India. All the data points
have been sourced from S&P Capital IQ. This analysis excludes sectors such as financial
institutions, infrastructure and real estate corporations, and companies that were listed
after FY14 (as their data for historical comparison was not available).

Our overall analysis draws on companies’ latest fiscal 2017 reports and compares
performance in 2017 with that in 2016 and in some instances with that of a further three
previous years.

The analysis is segmented by country, sector and company. It uses metrics to provide a
clear picture of overall working capital management and to identify resultant levels of cash
opportunity. The analyzed numbers have been calculated on a sales-weighted basis. Each
of the companies analyzed in this research has been allocated to an industry.

The opportunity of cash release through working capital optimization has been computed
by comparing the C2C days of a company with the average C2C days for its sector. The
total cash release opportunity highlighted in this report is the sum of potential cash release
opportunities for companies were they to operate at their respective sector C2C averages.

Glossary
•    Days sales outstanding (DSO): year-end trade receivables divided by full-year sales
     and multiplied by 365 (expressed as the number of days of sales, unless stated
     otherwise)

•    Days inventory outstanding (DIO): year-end inventories divided by full-year sales and
     multiplied by 365 (expressed as the number of days of sales, unless stated otherwise)

•    Days payable outstanding (DPO): year-end trade payables divided by full-year sales
     and multiplied by 365 (expressed as the number of days of sales, unless stated
     otherwise)

•    Cash-to-cash (C2C): equals DSO plus DIO minus DPO (expressed as the number of
     days of sales, unless stated otherwise)

•    Percentage of EBITDA/sales: EBITDA (earnings before interest, tax, depreciation and
     amortization) divided by full-year sales (expressed in percentage)

•    Return on capital employed (ROCE): full year PAT (Profit after tax), divided by year-
     end capital employed (sum of total equity and debt), expressed in percentage

•    O&G: oil and gas

•    M&M: metal and mining

•    IT: information technology

•    WC: working capital

•    TWC: trade working capital
Working capital: Self-diagnostic center
                              C2C                  DSO                 DIO                DPO
    Sector              Q1    Median   Q3    Q1   Median   Q3    Q1   Median   Q3    Q1   Median   Q3

    Oil and gas         11     21      37    9     19      24    35    40      54    21    28      59

    Metals and
                        32     61      114   29    42      73    43    70      95    29    44      78
    mining

    Automobile
                        -12     -8     -4    16    20      27    13    26      37    42    51      65
    manufacturers

    Technology          57     72      87    72    88      106   0      0      5     7     16      32

    Accessories and
                        64     112     151   7     33      72    72    115     143   23    38      83
    luxury goods

    Utilities           18     71      111   52    88      136   5     15      26    21    26      88

    Engineering and
                        73     120     179   81    144     244   16    52      112   64    104     139
    EPC services

    Chemicals           52     74      105   47    61      86    41    61      75    35    45      66

    Auto parts          28     45      68    38    51      68    34    48      61    42    53      60

    Pharmaceuticals     72     101     113   59    77      91    63    77      91    37    51      62

    Tele-
                        -41    -24     -14   26    42      59    0      1      2     56    75      86
    communications

    Cement and
                        17     42      66    21    37      69    35    41      53    31    41      52
    building products

    Food producers      17     50      113   13    28      38    31    50      154   23    31      43

    Distributors        32     36      67    45    68      113   10    21      30    29    42      71

    Diversified
    industrial          33     62      137   56    66      107   35    54      77    44    59      80
    products
Working capital: Self-diagnostic center
                             C2C                   DSO                  DIO                DPO
    Sector             Q1    Median   Q3    Q1    Median   Q3    Q1    Median   Q3    Q1   Median   Q3

    Consumer
    products (non      -6     25      64    21     27      37    31     48      70    32    60      67
    durable)

    Electrical
    components and     64     93      174   40     104     135   51     69      98    37    62      90
    equipment

    Textiles           70     106     131   42     50      71    65     83      117   21    33      57

    Retail             22     34      52    4      26      49    30     44      72    28    36      52

    Logistics and
                       14     38      78    38     56      69    1       5      52    24    39      54
    transportation

    Airlines           -34    -23     -16   4       5      15    5       6      7     25    34      56

    Media and
                       -2     34      79    29     71      90    2       7      21    21    29      47
    entertainment

    Consumer
    products           48     76      109   26     47      89    50     61      80    28    38      59
    (durable)

    Ports and
                       -28    19      71    24     63      82    12     17      28    22    31      69
    shipping

    Ecommerce          -3      -3     -3    29     29      29    0       0       0    31    31      31

    Healthcare         1       6      21    35     38      38    8      10      17    31    37      42

    Paper and forest   27     36      55    15     26      66    53     59      71    32    69      103
    products

    Aerospace and      335    335     335   184    184     184   206    206     206   55    55      55
    defense

    Restaurants        -10    13      37    16     29      43    10     12      14    20    28      36
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