ART & DESIGN 2021 www.eca.ed.ac.uk
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www.eca.ed.ac.uk
How to Apply
ART
& DESIGN
2021
| Architecture & Landscape Architecture | School of Art | School of Design | SCHOOL OF History of Art | Reid School of Music |
ECA: ART & DeSIGN HOW TO APPLY 2021
Degree Programmes
BA (Hons) Art
(1st year entry only) W100
BA (Hons) Intermedia Art W900
BA (Hons) Painting W120
BA (Hons) Photography W640
BA (Hons) Sculpture W130
MA (Hons) Fine Art
(5-year degree, 1st year entry only) W150
BA (Hons) Animation W615
BA (Hons) Fashion W230
BA (Hons) Film and Television P390
BA (Hons) Graphic Design W210
BA (Hons) Illustration W220
BA (Hons) Interior Design W250
BA (Hons) Jewellery and Silversmithing W721
BA (Hons) Performance Costume W451
BA (Hons) Product Design W240
BA (Hons) Textiles J420
ECA: ART & DeSIGN HOW TO APPLY 2021
PORTFOLIO GUIDAnce Requirements
For applications to Film & Television
Introduction you should upload one digital video file
As part of your application, you are (or a URL link to it), up to five minutes
in length and accompanied by a short
required to submit a portfolio as evidence
passage of text. In addition you will
of your artistic ability and potential. You
be asked to give written answers to
should begin to plan your portfolio as
three questions (see page 14).
soon as you decide to apply.
For applications to other Art and Design
Assessors are not necessarily expecting
programmes we require:
a showcase of final work, but rather an
indication of work in progress showing – up to 10 images of your development/
how you approach an idea or subject and sketchbook work (minimum of
develop the work from initial thought, 5 images)
through experimentation and enquiry,
to resolved work. – up to 10 images of your resolved work
(minimum of 5 images)
In this guide, you will find details of what
we are looking for and how your work – up to 5 images which demonstrate your
will be assessed. You will also find some influences (minimum of 2 images)
general tips on how to plan and present You are encouraged to include some brief
your work and what makes a strong supporting/explanatory text (maximum
portfolio in different subject areas. 100 characters) in the space provided
alongside each image. The images
Please ensure you allow time for the
demonstrating your influences may be
technical aspects of portfolio submission.
images of work or objects which have
Take time to familiarise yourself with the
inspired or influenced your work e.g.
submission portal once it opens in
people working in the same medium or
December (you’ll get a link to it after you
for the same audience, now or in the past;
apply via UCAS), and work out what you
people interested in the same subject or
will need to do to prepare your images for
theme, now or in the past; natural or
upload.
man-made phenomena, objects, places or
Guidance on submitting your portfolio events which have inspired or provoked
digitally, including answers to common a response.
questions, can be found here:
https://www.ed.ac.uk/student-systems/
support-guidance/applicants/
submitting-mini-portfolio
ECA: ART & DeSIGN HOW TO APPLY 2021
Assessment – Selection and Resolution shows how
well you judge which ideas have the
Portfolios are assessed by a team of
most appropriate potential and your
academic staff who are particularly
ability to bring them to a level of
interested in how you research and
completion appropriate to your
develop ideas in a visual way and how
intended outcome.
you engage with your chosen discipline.
This is broken down into four main – Contextual Awareness shows the extent
areas of assessment, briefly summarised of your knowledge of the subject you
as follows: have applied for and how your work
relates to it.
– Visual Research and Enquiry shows
the level of your engagement in How the content of a portfolio provides
intelligent, structured visual enquiry evidence for the above categories will
and how well you communicate this. vary enormously depending on the
person and the subject being applied to,
– Idea Development shows your ability
and no two portfolios will be the same.
to appropriately explore and develop
ideas, and your level of skills in the
use of materials or techniques.
Saskia Cameron, BA (Hons) Illustration, 2016
ECA: ART & DeSIGN HOW TO APPLY 2021
Planning and Presentation Each image can be accompanied by a
small amount of text, and applicants are
Assessors are interested in how you have
strongly encouraged to make use of this
decided to put your portfolio together.
opportunity. You should avoid including
This means that your portfolio should
titles or descriptions of the work and
be carefully planned and well presented.
instead explain the ideas behind the work,
Assessors will be judging your ability the challenge undertaken or any other
to edit your work, so be selective and significant factors. It may also be useful to
strategic in your choice of material. explain why you have included the image
Aim to show a clear narrative or sense in its particular category (development
of the themes in your work, as well as work, resolved work or influences).
the connections between the pieces. Consideration should also be given to the
graphical layout of the portfolio.
If you have lots of high quality work,
Remember that assessors will be looking
include it. It can show that you have
at your work on a screen so the digital
talent in breadth and are hardworking
image you present to them is what they
and committed. If you haven’t, select your
assess. Poor quality photographs and bad
best: these key gems can show us that
scans of your work will not create a good
you know what you are good at, and how
impression. Take the time and care to
to show it. Resist the temptation to pad
make your work look as good as possible.
out your portfolio with mediocre work.
Imogen Richards, Painting BA (Hons), 2019
ECA: ART & DeSIGN HOW TO APPLY 2021
Art (including Art, Fine Art, Ideas are more important than technical
Intermedia Art, Painting, ability and assessors want to see work
Photography and Sculpture) with conceptual underpinning, not
just a random selection of images – be
A strong portfolio submission will show
selective and strategic in your choice
evidence of independent work beyond
of work. Above all, assessors are looking
school/college projects. Assessors are
to see a reflection of your true interests
looking for work which shows original
and a real commitment to the ambition
thinking as well as depth, personality
to study Art.
and visual understanding. Look out into
the world, slow down and examine your
surroundings honestly and inquiringly.
Brandon Logan, Fine Art MA, 2019
ECA: ART & DeSIGN HOW TO APPLY 2021
Animation – Practical animation experiments – we
want to see your attempts at animation,
A strong portfolio is likely to display
regardless of quality, as evidence of
the following:
your experience of the level of effort
– Confident use of a variety of drawing required to create animation.
media and techniques.
– An awareness of animators, as well
– Originality in content, style and as animated films.
execution.
In addition, applicants to 2nd year
– Observational drawing – evidence of should display:
ability to draw the things that you can
– Evidence of practical animation
see, not just the things that you imagine.
beyond character design, layout and
Life drawing can be one of the best
storyboarding – a completed film is
indicators of this ability.
the best indicator.
– Evidence of sequencing or pattern in
– Familiarity with at least some of the
folio (e.g. drawings/prints of objects
following software: 3D modelling
changing state, drawings/prints of
& animation packages e.g. Maya,
repeating pattern etc.)
3D Studio Max; 2D painting or photo
– Evidence of narrative or storytelling manipulation packages e.g. Photoshop,
such as written evidence, storyboarding, Painter; compositing software
comic strips, scripts etc. e.g. Premiere, After Effects.
– Self-initiated projects beyond school/
college work.
Isabella Avery, Animation BA (Hons), 2019
ECA: ART & DeSIGN HOW TO APPLY 2021
Fashion Film & TV
A strong portfolio is likely to display The portfolio is made up of written
the following: answers to three questions (below) and
a short film. The film should consist of a
– Excellent drawing skills (e.g. creative
dramatic, documentary or experimental
fashion illustrations, life drawing,
work. The film should be no more
drawing clothes on people, still life)
than five minutes long and ideally be a
in a range of media with evidence of
complete work, or else a strong excerpt
a personal illustration style.
that shows your ability to express a story
– An awareness of contemporary art, or concept through audio-visual material.
design and fashion. If your film is not in English it should
include English subtitles. All submitted
– Strong research skills from primary
portfolio clips must be readily accessible
and secondary sources.
(e.g. are not password protected) and
– A good understanding of the must not contain copyrighted material.
development process through
We are looking for a clear understanding
to final piece.
of what it means to employ film/video as
– Consideration of professional a mean of artistic expression and as such
presentation and styling of finished portfolios consisting of showreels, music
work. videos, travel reports or storyboards are
unlikely to meet our criteria.
In addition, applicants to 2nd year
should be displaying: – What kind or research and preparation
did you carry out to produce this film?
– Evidence of experimental 3D creative
(Maximum 250 words)
pattern-cutting.
– Give a short description of the two
– Sewing skills and ability at garment
main roles that interest you in a film
manufacture.
production. What do you consider to be
the main responsibilities and activities
of these departments? Why are you
interested in performing these roles?
(Maximum 250 words)
– If you were given the assignment to
make a short 3-minute film with the
theme ‘Cultural Diversity’, how would
you carry out the research, plan the
budget and realise the production of
this short film? Present a concise and
clear plan. (Maximum 500 words)
ECA: ART & DeSIGN HOW TO APPLY 2021
Julian Vogel, Film & Television BA (Hons), 2019
Alex Sixuan Fan, Fashion BA (Hons), 2019
ECA: ART & DeSIGN HOW TO APPLY 2021
Graphic Design In addition, applicants to 2nd year
should display:
A strong portfolio is likely to display
the following: – Evidence of more lateral thinking.
– Evidence of concepts and problem- – Experimentation and risk taking.
solving.
– Graphic application, i.e. use skills with
– Experimentation with materials and typography and a larger volume of text,
how ideas develop into resolved pieces. leading to compositions.
– Typographic skills. – Ideally some work on a client or more
commercial brief.
– 2D and 3D skills.
Illustration
– A broad range of projects undertaken
with a variety of outputs not just one A strong portfolio is likely to display
idea, technique or theme. the following:
– Above all, while drawing and digital – Evidence of a confident and expressive
skills are desirable, assessors are visual language.
looking to see ideas. Ideas should
– A clear narrative or evidence of themes.
be evident at the centre of any
work presented. – Imagination, inventiveness, vitality, flair.
– Visual perception.
– Intelligent, original communication
of ideas and stories.
Victoria Underwood, Graphic Design BA (Hons), 2019ECA: ART & DeSIGN HOW TO APPLY 2021
Interior Design Jewellery and Silversmithing
A strong portfolio is likely to display A strong portfolio is likely to display
the following: the following:
– An aptitude for hand sketching – Drawing in its widest sense, including
(in situ as opposed to from a – but not restricted to: collage, test
photograph), in any medium, of pieces and experiments with materials,
a variety of interior environments visual source material, photography,
showing an understanding of 3D painting and digital design.
spaces and perspective.
– A selection of observational drawings
– Evidence of ability to engage with the of personally selected subject matter
unfamiliar, such as projects that show (architecture, objects, people, nature etc.)
an understanding of materials and
– Three-dimensional models in a range
evidence of experimentation.
of materials clearly presented in an
– Interior-based projects beyond those accessible way.
focused on a domestic interior.
– Resolved work that shows a
– Projects that show evidence of an combination of creativity, hand skills,
understanding/engagement with care and attention and an interest
people, either in who the projects are for in materials and their properties.
or what they hope to achieve in relation
– An awareness of contemporary
to atmosphere and environment created.
makers and designers in jewellery
– The development of your work showing and silversmithing as well as a wider
how initial inspiration/research has interest in art and design and inter-
resulted in your final solution, and related disciplines.
the journey taken in-between.
– Evidence of individuality, curiosity,
– A thoughtful approach to the content patience and professional practice.
and graphical layout of the portfolio
Ruth Page, Jewellery & Silversmithing
itself.
BA (Hons) 2019, Stations
– Basic understanding of computer
programmes such as SketchUp,
Photoshop and AutoCAD is desirable
but not essential.
– An awareness of key players in modern
architecture, and engagement in the
wider design world in general.ECA: ART & DeSIGN HOW TO APPLY 2021
Performance Costume – Unexpected and creative conjunctions
of materials and ideas or references,
A strong portfolio is likely to display
and their synthesis.
the following:
– Practical implementation of costume
– Strong drawing ability and image-
design, e.g. involvement with costuming
making ability.
performance, perhaps a school play or
– Engagement with textiles. amateur theatre group.
– Experience of costume design for – Engagement with contemporary design,
character, often evidenced through awareness of contemporary trends,
school project or personal project. designers, film, drama, exhibitions.
– Manual skill in making, e.g. millinery,
costume, models, puppets etc.
– Evidence of creative thinking through
design development, experimentation
with materials, interesting and varied
research.
Rowan Leckie-Howell, Performance Costume BA (Hons), 2019 Matt Copeland, Product Design BA (Hons), 2019, CuPRIECA: ART & DeSIGN HOW TO APPLY 2021
Product Design Textiles
A strong portfolio is likely to display A strong portfolio is likely to display
the following: the following:
– Evidence of explorations through – Well-developed, relevant and
media that demonstrate strong original work.
drawing and image-making skills.
– Evidence of personal enquiry
– Evidence of making. Some level of and direction.
prototyping, modelling through
– Some consistency of thought or theme.
diverse media, with evidence
of experimentation. – Commitment to the study of textiles.
– Design process. Demonstration of – Some personal and/or independent
iterative thinking and designing work.
including sketchbooks. Individual
– Strong drawing skills.
creativity in response to mundane
briefs. Demonstration of personal
interests.
– Research sensibility. Indication that
applicants look beyond their own
Claudine Stiles, Textiles BA (Hons), 2019
imagination for inspiration – images
of people in their work, of things in the
world, photographic studies, sketches,
stories, cinema and wider culture.You can also read
