Page created by Bryan Blake
                       BACHELOR OF COMMUNICATION (HONS)
                       DIPLOMA IN COMMUNICATION
                                                                                                                                                                                      THE DEAN

                                                             COME AND JOIN THE MOST INNOVATIVE,
                                                             CREATIVE AND EXCITING COMMUNICATION
                                                             PROGRAMMES IN ASIA
    OUR MISSION                                              It is my pleasure to welcome you to the HELP University                  Studying Communication at HELP University provides a solid

    To help people succeed in life and to live a life of
                                                             Communication programmes. We will prepare you for the                    grounding for all jobs or further education that you may wish to
                                                             demands of an ever expanding media industry. Not only will we            undertake. Excellent communication skills are what all potential
    significance through education                           help you develop your voice to performance standards, we will
                                                             also engage with you holistically to help you develop and broaden
                                                                                                                                      employers are looking for. We make you industry ready.

                                                             your communication skills above the competition, in                      A Diploma or Bachelor's degree in Communication from HELP
                                                             all areas.                                                               University puts you way ahead of the competition. We will help

                                                                                                                                      you achieve your dreams and show you how to make them a
                                                             Classes are fully integrated, designed to address the individual and     reality. In our communication faculty, you will embark on amazing
                                                             group needs of students. The emphasis on the courses is practical,       physical and imaginative journeys that will take you to places and
                                                             interactive, fun and immersive. HELP University Communication            teach you things you never thought possible. We will open up your
    • To be a university with a strong culture of quality   students set the industry standard and are the number one choice         creative minds so that you are able to reach your maximum

       and leadership that focuses on sound academic
                                                             for many employers across Malaysia and in other parts of the world.      potential. You will be amazed by your own capability and astound
                                                                                                                                      others with your transformations. I call it transformative
       standards, continuous improvements, and the           The HELP Faculty of Arts and Communication employs industry
                                                             experts, academics and professionals from all over the planet.
                                                                                                                                      communication. Empower yourself at HELP University. Join our
                                                                                                                                      Communication Faculty now. I dare you.
       talent development of students and staff              Our students are achievers in the truest sense of the word and
                                                             have helped us develop a vibrant culture of excellence and               We welcome students from all over Malaysia and also offer a

    • To be a university that offers a learning             success. A Faculty of Achievers.                                         special welcome to our international students. 特别欢迎来自中国
                                                                                                                                      的学生加入. 우리는 한국 학생들에게 특별한 환영을 전합니다.
       experience that enhances career development,          FUN FACTS ABOUT THE HELP COMMUNICATION
                                                                                                                                      Kami mengucapkan selamat datang khusus kepada pelajar dari
                                                                                                                                      Indonesia untuk bergabung dengan kami. 日本から参加してくれる学
       lifetime values and personal fulfilment               • Students from over 30 countries including USA, Malaysia,              生さんたちに対して、特別に歓迎する気持ちを表したいと思います.
                                                                Australia, China, India, Japan, Nigeria, Sri Lanka, Uganda and
    • To be a university with a strong research focus in       South Korea have studied Communication at HELP University
                                                             • 3 beauty queens, 2 royals, 2 international sportspeople, and
                                                                                                                                      Prof Dr Andy Hickson
                                                                                                                                      Dean, Faculty of Arts and
       our key areas of excellence                              4 social media influencers are studying Communication at HELP         Communication, HELP University
                                                                                                                                      Former CEO Actionwork
                                                             • Recent film locations have included the jungle, a desert island,
    • To be a university that shares our success with the      the city, a haunted house and our very own radio station.             Worldwide Ltd
                                                                                                                                      Member of EQUITY and IOVS
       stakeholders and communities we serve                 Whatever we do in our lives we all need to communicate.
                                                             Communication studies are more than just degree programmes,
                                                                                                                                      Winner of the Flame Award

                                                             they hone the essential skills for life.

    • Pride of Achievement
    • Sharing Success
    • The Courage to Be
    • To be Compassionate
    • To be Significant
                                                             Ben and Aamir, two of our high performing international   Andy and his friend Louie at Boleh Host?! 2019 -
                                                             students, rehearsing their new video action sequence.     one of our signature events.

B                                                                                                                                                                                                        1

  Communication can be described as the          that we have not expressed ourselves the
  act of transferring information from one       best way we wanted too. Communication
  place, person or group to another. This        takes practice in whatever form it takes.
  may sound simple, but communication is         It’s a whole body experience both
  actually a very complex subject. The           physically and mentally. The art of
  transmission of the message from sender        communication includes mass
  to recipient can be affected by a huge         communication which can now cross
  range of things. These include our             borders instantly all over the world.
  emotions, cultural situation, medium used
  to communicate, and even our location.         HELP’s innovative and creative
                                                 communication programmes prepare
  The complexity is why good communication       students for working across the media
  skills are considered desirable by employers   industry and beyond. The skills attained on
  around the world: accurate, effective and      these courses will enhance students’
  unambiguous communication is actually          personal and professional growth in an
  extremely hard.                                ever expanding industry. In addition, the
                                                 knowledge and practice gained will provide
  When we communicate we do not use              students with a solid foundation for future
  words alone. In fact, words make up only       studies or for work across all other sectors.
  7% of what people actually hear from our
  communications. The rest is all about body     Mass communication allows one to
  language, pitch, intonation, confidence,       develop persuasive skills and strengthens
  people's perspective when they hear us         the capacity for critical and analytical
  communicating and the list goes on.            thinking in diverse cultural, social, ethical
                                                 and legal contexts. Given the wide
  Communication happens on so many levels        spectrum of mass communication, some
  and through so many other ways too; ways       degree of specialism is expected of
  we don’t even think about. Through touch,      practitioners once you get to degree level.
  eye contact, facial expression, space          HELP University enhances your

                                                                                                                                                  PREPARING YOU FOR IR 4.0
  proximity, gestures, how we dress, our use     marketability through three majors: Public
  of digital media, mobile phones, a wink, a     Relations, Marketing Communication and
  nod an ‘alright mate how’s it going?’.         Media Studies.
                                                                                                                                                  A communicator is a creator of worlds. At HELP             and flicking through visual presentations or teaching
  Some people are brilliant at what they do,     At the diploma level you also have the          Students have hands on experience with all the   University we are starting a revolution. A revolution in   via video link, will be about immersing students
  knowledgeable in many areas, but if they       chance to follow three pathways: 1)             equipment available in the faculty.              education; innovation in communication. Staying            through the use of holograms and technology.
  are unable to communicate their ideas with     Communication Analytics, 2) Filmmaking,                                                          ahead of the game, we continually innovate and
  those who matter, they may be ignored or       Broadcast and Media, 3) Social and Digital                                                       pioneer. In our Arts and Communication Faculty we          The technology will soon be with us where new types
  shunned in their careers. How many             Media Marketing.                                                                                 will take you on amazing physical and imaginative          of 3D capturing technology will allow high-quality 3D
  inventions, ideas or theories have we lost                                                                                                      journeys that will take you to places and teach you        representations of people, or holograms, to be
  to the world because they were not             The path to success is as unique as you are.                                                     things you never thought possible. We will open up         reconstructed, compressed and transmitted anywhere
  communicated? We will never know.              At HELP University, we offer you a learning                                                      your creative minds so that you are able to reach your     in the world in real time. When combined with mixed
  Communication is not just about amazing        experience that enhances your career                                                             maximum potential. You will be amazed by your own          reality displays, this technology will allow users to see,
  inventions. Many of us experience the pain     development, lifetime values and personal                                                        capability. You will astound others with your              hear and interact with remote participants in 3D as if
  and humiliation of being ignored in            fulfilment in a fun, dynamic, innovative and                                                     transformations.                                           they were actually present in the same physical space.
  meetings or gatherings. Or when we feel        creative way.                                                                                                                                               Communicating and interacting with remote users
                                                                                                                                                  The way we see the world is changing. Augmented            becomes as natural as face-to-face communication.
                                                                                                                                                  Reality and Virtual Reality devices are altering the
      STATEMENT FROM THE INDUSTRY                                                                                                                 way we see and experience the world. Analytics and         Our objective is interaction and immersion.
                                                                                                                                                  Big Data exploration are part of the revolution. Data is   Developing, creating a feeling of being there with
  “BASED ON MY OBSERVATIONS AND CONVERSATIONS, I CAN                                                                                             all around us. Wearables will become more and more
                                                                                                                                                  important as the technology progresses. The Faculty
                                                                                                                                                                                                             people in a virtual space, in a real space, in a fun and
                                                                                                                                                                                                             educational space. Mass media communication can
    CONFIDENTLY SAY THAT HELP UNIVERSITY COMMUNICATION                                                                                            of Arts and Communication is currently researching         now cross borders instantly all over the world. We at

    STUDENTS ARE WELL TRAINED FOR THE WORKING WORLD”                                                                                              holographic capabilities. The aim, instead of swiping      HELP aim to innovate with this technology.

      Lee Poh Sim, Oglivy & Mather Kuala Lumpur, Malaysia


  DIPLOMA IN                             BACHELOR OF
  COMMUNICATION                          COMMUNICATION (HONS)
  • Assistant Producer                   (MARKETING
  • Media Buyer                          COMMUNICATION)
  • Assistant Copywriter                 • Marketing planning
  • Scriptwriter                         • Advertising
  • Reporter                             • Public relations
  • Junior Video Editor                  • Event marketing
  • Accounts Executive in advertising   • Business
     agency                              • Broadcasting and publishing
  • Communications Officer               • Investor relations
  • Marketing Officer                    • Sales and promotion
  • Sales Executive                      • Database marketing
  • Research analyst
  • Disc jockey
                                         • Market research
                                         • Non-profit organisations                                                 HELPING COMMUNICATION GRADUATES
  * TV/radio/event programmer and host
  • Entrepreneur
                                         • Branding and product planning
                                         • Client servicing
                                                                                                                    MOVE INTO THE CAREERS OF THEIR CHOICE
  • Performer                            • Media planning and buying                                                Our goal is to assist students academically, holistically, emotionally and practically find a career that
  • Stage Manager
  • Business
                                         • Copywriting                                                              fits their passions, talents, interests, knowledge and life goals. This complements HELP University's
                                         • Documentary filmmaker
                                         • Social Media Influencer
                                                                                                                    mission statement: to help people succeed in life and live a life of significance through education.
                                         • Performer
                                         • Entrepreneur

  BACHELOR OF                            BACHELOR OF
  COMMUNICATION (HONS)                   COMMUNICATION (HONS)                    CAREERsense
  • Journalism
                                         (PUBLIC RELATIONS)
                                         • Press agencies
                                                                                 The mission of this one-stop
  • Media management                     • Media relations                                                           STEP 1:                        STEP 2:                         STEP 3:                          STEP 4:
                                                                                 career guidance, testing and
  • Press attaché                        • Investor relations                                                        SELF DISCOVERY                 CAREER EXPLORATION              CAREER DECISIONS                 CAREER PREPARATION
                                                                                 career development centre is to
  • Filmmaking                           • Crisis management
                                                                                 equip students and organisations
  • Publishing                           • Public affairs/government relations                                      GOALS                          GOALS                           GOALS                            GOALS
                                                                                 with the relevant knowledge,       Discovering who I am           Discovering career pathways     Identifying career pathways      Securing targeted jobs
  • Broadcasting                         • Staff/employee relations              competencies and skills needed
  • Cinematography                       • Consumer relations                                                       and how I relate to others     • Exposure to career options   that match my skills and         • Identifying skills and
                                                                                 for personal and career success.   • My skills                       for communication            who I am                            competencies required
  • Public affairs                       • Industrial relations
                                                                                                                    • My personality                  graduates                    • Shortlisting suitable work    • Developing strategies to
  • Corporate writing                    • International relations               Services include:                                                 • Developing an accurate          clusters                         secure employment
  • Speech writing                       • Community relations                                                      • My interests
                                                                                 •E  mployment and internship      • My values                       understanding of each        • Shortlisting target
  • Script writing                       • Development/fundraising                  support                                                           career pathway                  organisations and positions   ACTIVITIES
                                                                                                                    • My ambitions
  • Photojournalism                      • Product launching                     • Career Guidance Testing and                                                                                                     •F urther developing
                                                                                                                    • My needs                     ACTIVITIES                      ACTIVITIES                         competencies
  • Public relations                     • Event management                         Assessment                      • My life goals               • Guest lectures with          • Groupwork discussion,         • Interview techniques
  • Corporate communications             • Public Relations Manager
                                                                                 •C  areer Exploration Resource                                      industry specialists            reflection and sharing        • Workshops on resume
  • Media Consultant                     • Publicist                                                                ACTIVITIES                                                        sessions on shortlists and
                                                                                    Centre                                                         • Working internships                                              and CV
  • News Correspondent                   • Copywriter                                                               • Creative groupwork                                              organisations
                                                                                 • Personal Development and                                      • Industry visits                                                • Job dating events
  • Editor                               • Social Media Manager                                                     • Meeting career consultants
  • Art Director                         • Spokesperson                             Employability Training
                                                                                                                    • Discussions with industry
  • You Tuber                                                                                                          experts

  4                                                                                                                                                                                                                                               5

                                                                                                                                                     The courses at HELP
                                                                                                                                                     University opened my
                                                                                                                                              eyes to new perspectives that I
                                                                                                                                              had never pursued before. I                                                                         Studying at HELP has
                                                                                                                                              feel very fortunate through my                                                                      given me lots of
                The greatest realisation                                                                                                      experience at HELP University                                                                opportunities to try
                that I gained while                                                                                                           to have met the most amazing                                                                 different things. I’ve had the
        studying at HELP was I could                                                                                                          people who have positively                                                                   most fun organising and
        achieve anything if I managed                                                                                                         impacted my personal and                                                                     participating in events like
        my time well and committed                                                                                                            professional development. It                                                                 the HELP Film Festival and
        to it. “Make mistakes and                                                                                                             has truly been an exciting and                                                               Halloween Massacre Night.
        learn from them.” During my                                                                                                           intellectually enriching                                                                     I prefer practical work so I’m
        time, I enjoyed great                                                                                                                 experience throughout my                                                                     glad that we have a well-
        moments in student activities                                                                                                         study at HELP"                                                                               equipped film and radio
        organised by the University."                                                                                                                                                                                                      studio. Someday I’ll probably
                                                                                                                                              Lim Jun Hong
        Hiew Kar Yee                                                                                                                          BComm (Marketing Communication)                                                              look back and think
        BComm (Public Relations)                                                                                                              First Class Honours, President's
        First Class Honours, President’s                                                                                                                                                                                                   to myself, “This is where it
                                                                                                                                              Award recipient
        Award recipient                                                                                                                                                                                                                    all began.”
                                                                                                                                                                                                                                           Tiara Jane Anchant
                                                                                                                                                                                                                                           BComm (Media Studies)
                                                                                                                                                                                                                                           First Class Honours

                          The sky’s the limit, but the ground is my                              It was a great experience to study in                                 HELP’s Marketing Communication                                      My main task is finding new local and
                      anchor. Writing has always been a passion of                           HELP University. The lecturers really go out                         programme equipped me with the right                                 international brands to be part of the
                      mine, to create art with letters and words, oh                         of their way to help students achieve their                          foundation for my work as a brand catalyst at                        e-commerce retailer, WEDABO. With a small
                      what bliss! Thankfully, my time at HELP                                dreams. They gave me countless                                       my advertising agency, because most of the                           team at hand, I also have to perfom a creative
                      University helped propel me towards                                    opportunities to grow and to find my                                 coursework was based on advertising                                  role. I’m currently overseeing the operations
                      achieving that dream but also kept me rooted                           potential not only as a student but also as a                        communication. So I knew what to do, and I                           and commercial aspects of the business. I
                      and humble at the same time. I was fortunate                           person. The amount of guidance and effort                            knew I could fulfil my employer’s                                    deal with internal and external stakeholders
   to have spent a month in South Korea for an exchange                  they put in really shows their dedication and passion for              expectations. Whatever the major, HELP’s Communication            as well as building relationships with potential customers.”
   programme. I was also given much faith and belief to lead the         teaching. It was an honour to be able to learn from such amazing       programme is really geared towards preparing students for the     Liyana Sobri
   sponsorship team for a charity event. In short, skills and humility   people. Not to forget the friends I made in HELP; it was a great 3     workforce. Most of my friends who have graduated have already     BComm (Marketing Communication)
   are the two great traits I’ve gained here. Traits that would          years of fun."                                                         started working. That is a living example of how beneficial the   First Class Honours
   forever shape who I am."                                              Lee May Yan                                                            programme is.”                                                    Merchandiser cum Social Media Strategist at WEDABO
   Stanleigh Jenkins Pingguan                                            BComm (Marketing Communication)                                        Nur Hidayah binti Zaili Razib
   BComm (Media Studies)                                                 First Class Honours                                                    BComm (Marketing Communication)
   First Class Honours                                                                                                                          First Class Honours                                                                      Constantly updating myself in all areas of
                                                                                                                                                HELP University President’s Award recipient                                          social media and radio broadcasting! I am
                                                                                                                                                                                                                                     willing to challenge myself in a fast-paced
                                                                                                                                                                                                                                     working environment as well as actual career
                                                                                                                                                                       Upon graduation, I took on an exciting                        development”.
              University life is probably the most life changing                                                                                                   role as a Microsoft Social Media Specialist                       Ming Sheng was Radio Broadcaster &
               experience I ever had, especially with all the experiences                                                                                          and later went on to take up other                                President of the HELP Radio Club.
         and memories at HELP. I learned to be independent and found                                                                                               professional positions in distinguished        Eng Ming Sheng
         my true passion in filmmaking; fighting for what I believed in for                                                                                        companies such as Sunway Theme Parks,          BComm (Media Studies)
         the benefit of the students and the Faculty of Arts and                                                                                                   Bursa Malaysia and See Hoy Chan. Since the     Digital Marketing Executive, Institut Maklumat Teknologi
         Communication. From founding the Creative Productions                                                                                                     beginning of my long and rewarding career      Nusantara, Kuching, Sarawak
         Society to organising the biggest HELP Film Festival in 2014,                                                                          path, I have gained many valuable experiences and insights from
         nothing ever came short during my time at HELP. It gave me                                                                             the corporate world. I’m currently pursuing my lifelong passion
                                                                                                                                                for teaching and am attached to a prestigious early childhood                             As a Content Specialist at, I
         opportunities to meet different people and seek knowledge -                                                                                                                                                                 constantly remind myself that my everyday
                                                                                                                                                education Montessori."
         experiences that can only be gained outside the classroom."                                                                                                                                                                 goal is to not only write good stories, but
                                                                                                                                                Shereen Raj Boniface
         Choong Chee Meng                                                                                                                                                                                                            stories that people read.”
                                                                                                                                                BComm (Marketing Communication)
         BComm (Media Studies)                                                                                                                                                                                                       Ruxyn Tang
                                                                                                                                                Final Year progressed to Northumbria University, UK;
         Second Class Upper                                                                                                                                                                                                          BComm (Media Studies)
                                                                                                                                                awarded First Class Honours
                                                                                                                                                Montessori Educator                                                                  First Class Honours
                                                                                                                                                                                                                                       Senior Content Specialist at, KL

   6                                                                                                                                                                                                                                                                                7
INTERNATIONAL                                                                                                                                                                                                                              MEDIA
STUDENTS                                                                                                                                                                                                                             INFLUENCERS

                                                                                                                                                                                     Studying at HELP didn’t mean I had to neglect
                                                                                                                                                                                     my job as a host in the entertainment industry;
                                                                                                                                                                               instead it taught me skills that further educated me
                                                                                                                                                                               and enhanced my abilities. All the subjects offered are
                                                                                                                                                                               carefully crafted to best guide students to perform and
                                                                                                                                                                               achieve the highest success in their work.
                                                                                                                                                                               Alexis Sue-Ann Seow Su-Yin
                                                                                                                                                                               Bachelor of Communication (Public Relations) (Hons)
                                                                                                                                                                               Miss World Malaysia 2019
                                                                                                                                                                               Miss Universe Malaysia 2018- First Runner-Up

                                                                                                                               The journey of a 1,000 miles begins with a
                                                                                                                               single step at the university of achievers. As
                                                                                                                         the saying goes: “The future belongs to those who
                                                                                                                         believe in the beauty of their dreams”, so my
                                                                                                                         dreams were made possible through the Sports
                                                                                                                         scholarship offered by HELP. I will always hold
  OUR STUDENTS COME                                                                                                      dear the great support of the staff and faculty
                                                                                                                         members in making this journey possible. Thank
  FROM ALL OVER THE WORLD                                                                                                you for your understanding and for providing
                                                                                                                         nothing but the best of lecturers, the environment
                                                                                                                         and the facilities."
                                                                                                                         Tanalaksiumy A/P Mahenthiran Rayer
                                                                                                                         Bachelor of Communication (Public Relations) (Hons)

   INDONESIA                          VIETNAM                     INDIA                       SRI LANKA
  Vicky Febrinata Ramadhan           Tran Thanh Tra              Aamir Javed Khan Dalwai     Dona Yasonil Piyatissa
  Bachelor of Communication          Bachelor of Communication   Bachelor of Communication   Bachelor of Communication
  (Media Studies) (Hons)             (Media Studies) (Hons)      (Media Studies) (Hons)      (Media Studies) (Hons)                                                                           I’m very grateful that I made the right
                                                                                                                                                                                              choice pursuing my studies at HELP
                                                                                                                                                                                        University. I immediately felt welcome, thanks
                                                                                                                                                                                        to the friendly staff and of course, my fellow
                                                                                                                                                                                        students. Apart from making friends, I have
                                                                                                                                                                                        also got a lot of opportunities, especially first
                                                                                                                                                                                        hand experience, working in the film studio
                                                                                                                                                                                        and organising events. I also love my
                                                                                                                                                                                        experience being part of HELP Radio where I
                                                                                                                                                                                        co-host our own weekly radio show."
                                                                                                                                                                                        Yazmin Binti Aldwin Abdul Aziz
                                                                                                                                                                                        Diploma in Communication
   KENYA                              JAPAN                       TANZANIA                    PHILIPPINES
  Afshin Azim Fazal                  Yumeka Tsukui               Aziz Ally Laay              Elle Ulysse Galindo
  Bachelor of Communication          Bachelor of Communication   Bachelor of Communication   Diploma in Communication
  (Marketing Communication) (Hons)   (Public Relations) (Hons)   (Media Studies) (Hons)

  8                                                                                                                                                                                                                                         9

                                                                                   BOLEH HOST?! Our signature
                                                                                   event that took the nation by storm. This
                                                                                   event, supported and guided by HELP
                                                                                   staff, was organised and produced by HELP
                                                                                   students. Boleh Host?! is a competition
                                                                                   where young people get the chance to
                                                                               5   show how they would host their own TV or                                      7
                                                                                   radio show in front of celebrity judges. A
                                                                                   day full of surprises, workshops, stalls, VIP
                                                                                   guests and thousands of ringgit in prize
                                                                                   money. “Boleh Host?! is a platform where
                                                                                   young people can express themselves
                                                                                   passionately and get the chance to win
   Joining one of our Communication Programmes is going to be
                                                                                   some cash. Great fun and radical” (Nur
   one of the highlights of your life. Not only will you be getting the
                                                                                   Farah - HELP student). All Communication
   highest education experience possible, you will also be putting
                                                                                   students get the chance to be involved.
   into practice what you have learned through a series of exciting
   events and trips including road trips and industry visits which are
   regularly offered to all Communication students.
   Recent off-campus projects include collaborations with
   MaxmanTV, a film location shoot on the beautiful Pulau Kapas and
   HELP Communication student representation at the Malaysian
   Press Institute (MPI) Awards, HELP Strategy Seminar,
   Conferences and Film Festivals.                                         1   6                                                                                 8


                                                                                                                                   5. 	Passionate audience at
                                                                                                                                        Boleh Host?!.
                                                                                                                                   6. 	Boleh Host?! winner
                                                                                                                                        'Heer Raj Mahal'.
                                             1. 	Exploring screen tests                                                           7. 	Instagram photo booth.
                                                  at Maxman TV.                                                                    8. 	Boleh Host ?!'Runner-Up'
                                             2. 	Filming on location in                                                                Shahrul Nizam Bin Mohd
                                                  Kuala Terrengganu.                                                                    Sharil.
                                             3. 	Our students                                                                     9. 	Boleh Host?! judges and
                                                  attending the                                                                         winners (from left: Alexis
                                                  Malaysian Press Award                                                                 Sue-Ann, Dr Andy
                                                  dinner.                                                                               Hickson, Heer Raj
                                             4. 	Regular 'Hard-Talk'                                                                   Mahal', Shahrul Nizam,
                                                  interviews.                                                                           Pasha Rahim, Joey G).
    2                                                                      4   9

   10                                                                                                                                                                11

   We created our Broadcast Centre after
   acknowledging the industry's need for
   skills-based students with hands-on
   expperience of the professional world of audio
   and video production.

   HELP Media Studio provides students
   experience of the production and post-
   production work-flow. Access to broadcast-
   quality cameras, DSLRs, lighting, audio
   recording devices, and editing software
   enhances their skills and expertise.

   The HELP Radio Station is run by students
   under the guidance of professional staff
   throughout each semester and operates on a
   MAC platform.

   In order for students to meet industry
   standards in editing and visual effects apps
   which are required in some of the
   Communication degree and diploma
   programmes, the workstations now include
   Hitfilm Express (video editing and visual
   effects), Davinci Resolve 16 (video editing and
   colour correction), Motion 5 (visual effects)
   and Compressor (media export tools).

   The Film Studio has been transformed to
   become an indoor production studio. The
   students are exposed to the process of
   multiple camera production recording, green
   screen production, broadcast standard
   workflow and photography shoots.

   12                                                13
PROGRAMMES                                                                                                                                          DIPLOMA IN COMMUNICATION
                                                                                                                                                    KPT/JPS (R/321/4/0121) (MQA/FA4419) 03/24

                                                                                                                                                    The Diploma in Communication was created in consultation with            PROGRAMME DETAILS
                                                                                                                                                    industry experts and educationists to both prepare graduates for the     • 2-year programme
                                                                                                                                                    industry and for admission into our three degree BCom pathways.          • 24 subjects to be completed in a minimum period
                                                                                                                                                                                                                                of 2 years
                                                                                                                                                    With this diploma, students will gain an in-depth understanding of
                                                                                                                                                    how the elements of marketing and communication mix, how to              ENTRY REQUIREMENTS
                                                                                                                                                    implement various communication strategies into marketing                • A pass in SPM or its equivalent, with a minimum of
                                                                                                                                                    objectives, and what companies must do to effectively communicate           3 credits in any subject, including English; or
                                                                                                                                                    with potential and existing clients. Graduates could become the next     • 3 O-Level credits or 3 Bs (including English) in
                                                                                                                                                    viral You Tuber or internet superstar.                                      Senior Middle Three (UEC) or equivalent
                                                                                                                                                                                                                             • A pass in STPM or its equivalent, with a min Grade
                                                                                                                                                    HELP diploma graduates will be industry ready, business savvy,              C in any subject
                                                                                                                                                    creative entrepreneurs and public relations experts or ready to tackle   • A Certificate in Media or Communication or its
                                                                                                                                                    the next educational challenge. This diploma is a good foundation for       equivalent
                                                                                                                                                    students who want to pursue a bachelor’s or master’s degree in
                                                                                                                                                    communication, media studies, public relations, business and             International students only
                                                                                                                                                    marketing.                                                               International students who do not have the minimum
                                                                                                                                                                                                                             English language entry requirement can be accepted
                                                                                                                                                    Students will receive training in our state-of-the-art production        into the programme. However, they have first to enrol
                                                                                                                                                    studio, editing suite and graphic design laboratory.                     in the HELP Intensive English Programme (IEP) and sit
                                                                                                                                                                                                                             for the IELTS or other similar tests. Upon passing the
                                                                                                                                                    One of the stand-out modules of our communication programmes is          test with 5.0 score or equivalent, students can
                                                                                                                                                    the performing arts element. You will learn acting and vocal             formally enrol in the faculty programme.
                                                                                                                                                    techniques that will help you in your communication and media
                                                                                                                                                    studies. The foundations for success.                                    ASSESSMENT
                                                                                                                                                                                                                             • Coursework and assignments 60%
                                                                                                                                                    The Dip Com also permits credit transfer directly into Year 2 of the     • Written examination 40%
                                                                                                                                                    BCom programmes (Marketing Com, Media Studies, Public
                                                                                                                                                    Relations), thereby shortening the duration of the student’s degree      INTAKES
                                                                                                                                                    studies by about a year.                                                 January / May / July* / August
                                                                                                                                                                                                                             *Special intake for New Students

                                                                                                                                                    YEAR 1                                                                   OPTION 1
                                                                                                                                                    • DMCH1214            Mass Communication                                 COMMUNICATION ANALYTICS
                                                                                                                                                    • DMCH1224            Human Communication                                • DMCH2154 Communication in Global Workplace

  HOW WILL A COURSE IN COMMUNICATION                                                                                                                • DMCH1234
                                                                                                                                                    • DMCH1244
                                                                                                                                                                          English for Academic Purposes
                                                                                                                                                                          Public Speaking and Presentation Skills
                                                                                                                                                                                                                             • DMCH2164 Search Engine Optimization
                                                                                                                                                                                                                             • DMCH2173 Visualizing & Communicating Data

  STUDIES HELP ME?                                                                                                                                  • DMCH1254
                                                                                                                                                    • DMCH1264
                                                                                                                                                                          Public Relations
                                                                                                                                                                          Multimedia Design
                                                                                                                                                                                                                             • DMCH2234 Digital Photography Techniques
                                                                                                                                                                                                                             • DMCH2253 Introduction to Data Analytics
  We all need to communicate. Whatever field we enter,                      tasks are to be completed and targets achieved. As you develop          • DMCH1274            Marketing Communication
  communication is the key to our success. We communicate our               your career you will find various reasons why successful                • DMCH1284            Writing for Mass Media
  ideas, inventions, thoughts, programmes and markets. In fact, of          communication skills are important to you; for example to secure        • DMCH1294            Principles of Journalism                           OPTION 2
                                                                                                                                                    • DMCH1314            Entrepreneurship                                   FILMMAKING, BROADCAST & MEDIA
  all the social skills, communication skills are crucial in every sphere   an interview you will need good communication skills to make sure
  of life. Good communication skills will always put us ahead of the        your application letter is read and acted upon. To get the job, you     • DMCH1324            Acting for Film and Theatre                        • DMCH2184 Broadcast & New Media
  competition. Strong communication skills are what employers are           will need to communicate well during your interview if you are to       • MPU 1: MPU2163 Malaysian Studies 2 (Local Student)                     • DMCH2173 Visualizing & Communicating Data
  looking for above all other skills.                                       offer yourself and get the job you want. To do your job well, you       • MPU 1: MPU2133 Bahasa Melayu Komunikasi 1 (International Student)      • DMCH2194 Creative Media Production
                                                                            will need to request information, discuss problems, give                • MPU 2: MPU2263 Communication 1; or                                     • DMCH2214 Films for YouTube and Social Media
  Communication skills help us not only in the workplace or in              instructions, work in teams, interact with colleagues and clients. If   • MPU 2: MPU2213 	Bahasa Kebangsaan A (Compulsory for local             • DMCH2253 Introduction to Data Analytics
  further education, they also help us in our personal lives, our           you are to achieve co-operation and effective teamwork, good                                  student without credit in BM SPM)
  sociability, our family life and our friendships. Having solid            human relations skills are essential. Also, as the workplace is         YEAR 2
                                                                                                                                                    • DMCH2123            Graphics and Publication Design                    OPTION 3
  communication skills makes us more confident and allows us to be          becoming global, there are many factors to consider if you are to
                                                                                                                                                    • DMCH2133            Introduction to Research                           SOCIAL & DIGITAL MEDIA MARKETING
  heard in a life full of distractions. Superior communication skills       communicate well in such a diverse environment.
                                                                                                                                                    • DMCH2143            Introduction to Digital Marketing                  • DMCH2214 Films for YouTube and Social Media
  also enable us to develop our listening skills, thus helping us
                                                                                                                                                    • DMCH2268            Industrial Training                                • DMCH2223 Advertising
  engage in dialogues rather than monologues and fosters all round          The most successful organisations understand that if they are to
                                                                                                                                                    • Option 1; or Option 2; or Option 3                                     • DMCH2164 Search Engine Optimization
  interactive creativity.                                                   be successful in today’s business world, good communication at all
                                                                                                                                                    • MPU2323             Malaysian Film Industry                            • DMCH2244 Media, Technology & Society
                                                                            levels is essential.
                                                                                                                                                    • MPU2432             Co-Curriculum - Event Management 1                 • DMCH2253 Introduction to Data Analytics
  Communication is at the heart of every organisation. Everything
  you do in the workplace results from communication. Therefore,            Our courses in Faculty of Arts and Communication will help you
  good reading, writing, speaking and listening skills are crucial if       be the best that you can be.

  14                                                                                                                                                                                                                                                                                  15

  KPT/JPS (R2/321/6/0145) (A6242) 03/25

  Do you have an innate desire to pursue a career in film, television,    Taught by industry specialists and expert researchers, you can
  print and digital communication? Do you want to be the next You         choose to focus on digital media, film studies, news journalism,
  Tuber? Are political campaigns, celebrity scandals and the ways         communication skills, promotional communication, and other
  we communicate with each other of interest to you? If the answer        topics. You will even undertake a twelve-week work placement to
  is yes to any of those questions, then this course is the right one     gain hands-on experience in the communication and media
  for you. It will help equip you with the skills to analyse the media    industries.
  and think critically about its social and political impacts. You will
  get to make films, to produce, perform, edit and put your skills to     To support your academic study, you’ll have access to breakout
  practice in industry settings.                                          rooms within the university. We also have a student common
                                                                          room, especially for students studying in the Faculty of Arts and
  The media studies programme at HELP University takes an                 Communication.
  integrated approach and a broader look at media in all its forms,
  so that our graduates are prepared for both traditional and             In addition to our extensive loans service for equipment such as
  non-traditional media careers. Our curriculum allows students to        digital recorders, video cameras, stills cameras, you’ll benefit from
  creatively express themselves via journalistic writing and editing      access to our top of the range editing suites equipped with the
  for various media platforms, communicating ideas through short          latest video editing software, Photoshop and more. We are also
  films, documentaries, photography and design, as well as media          expanding our dedicated digital media lab with specialist software,
  management and marketing.                                               a fully equipped radio station and broadcast studio and green
                                                                          screen room.

                                                                                                                                                  YEAR ONE                                            MCH2074        Social Research Methods
                                                                                                                                                  MCH1014       Mass Communication                    MCH2084        Acting for Media and Film
                                                                                                                                                  MCH1024       Public Speaking                       2 Year Two free elective subjects
                                                                                                                                                  MCH1034       Business Communication
                                                                                                                                                  MCH1044       Multimedia Design                     MPU 2 - choose 1
                                                                                                                                                  MCH1054       Writing for Mass Media                MPU3213         Bahasa Kebangsaan A*
                                                                                                                                                  MCH1064       Journalism                            MPU3263         Communication and Leadership Skills
                                                                                                                                                  MCH1074       Human Communication                   * For local student who do not have credit in BM SPM
                                                                                                                                                  MCH1084       Entrepreneurship
                                                                                                                                                  MCH1094       English for Academic Purposes         YEAR THREE
                                                                                                                                                  MCH1004       Marketing Communication               MCH3016        Dissertation
                                                                                                                                                                                                      MCH3024        Audio Visual Editing
                                                                                                                                                  MPU 1                                               MCH3034        Media Planning
                                                                                                                                                  Local Students                                      MCH3044        TV Production Management
                                                                                                                                                  MPU3123        Tamadun Islam dan Tamadun            MCH3054        Social Media and Mobile Marketing
                                                                                            Students utilising our equipment in our media                        Asia (TITAS)                         MCH3064        Documentary Production
                                                                                            broadcast centre.                                     MPU3113        Hubungan Etnik                       MCH3078        Industrial Training
                                                                                                                                                  International Students                              2 Year Three free elective subjects
                                                                                                                                                  MPU3173        Malaysian Studies 3 /
                                                                                                                                                                 Pengajian Malaysia 3                 MPU 3
                                                                                                                                                  MPU3143        Bahasa Melayu Komunikasi 2           MPU3373        A*Gen Careers in Malaysia and Beyond

                                                                                                                                                  YEAR TWO                                            MPU 4 - choose 1
                                                                                                                                                  MCH2014   Communication Theories                    MPU3412      Co-curriculum - Sports 2
                                                                                                                                                  MCH2024   Communication Law & Ethics                MPU3422      Co-curriculum - Community
                                                                                                                                                  MCH2034   Intercultural Communication                            Service 2
                                                                                                                                                  MCH2044   Broadcast & New Media                     MPU3432      Co-curriculum - Event Management 2
                                                                                                                                                  MCH2054 	Communication Issues in the Digital Age
                                                                                                                                                  MCH2064   Media Audience Analysis

                                                                                                                                                   ENTRY REQUIREMENTS SEE PAGE 21

  16                                                                                                                                                                                                                                                         17
                                                                                                                                                                                          Studying in HELP has
                                                                                                                                                                                          allowed me to tap into
                                                                                                                                                                                   my inner creativity and helped
  BACHELOR OF COMMUNICATION                                                                                                                                                        me discover my passion for
  (MARKETING COMMUNICATION) (HONS)                                                                                                                                                 film making. With the strong
  KPT/JPS (R2/321/6/0146) (A6244) 03/25                                                                                                                                            support from lecturers, I have
                                                                                                                                                                                   been able to explore and seek
  This course has been developed with industry professionals and       merchandising, among others. Marketing communication
  top academics to make sure you gain the practical experience         specialists today are an integral part of any marketing team.                                               new insights and experiences
  and skills you need to succeed in a career in digital marketing or   They communicate information to current and prospective                                                     that moulded me into the
  marketing communications or of course business.                      customers about products or services that are currently available
                                                                       in the market, as well as launching of new brands or rebranding
                                                                                                                                                                                   person I am today. The culture
  It combines marketing communications, digital marketing and          through the various media.                                                                                  at HELP has expanded my
  management subjects. It’s designed to equip you with the skills                                                                                                                  horizons and enabled me to
  that marketing and marketing communications employers are
  looking for in the increasingly digital workplace of the future.
                                                                       You’ll address real-world issues from the start, using your new
                                                                       skills to explore case studies and support local start-ups and
                                                                                                                                                                                   unbderstand the true meaning
                                                                       charities with their marketing challenges. You’ll graduate with                                             of life."
  From advertising and creative design packages, through to direct     professional experience and useful contacts to help kick-start                                              Yarhvin Kumar
  marketing, social media marketing, public relations, search engine   your career.                                                                                                BComm (Media Studies) (Hons)
  optimisation, websites and Google Analytics, you’ll graduate with                                                                                                                Freelance Production Manager
  a portfolio of skills as well as a strong personal brand.            This course could lead you into many different careers in digital
                                                                       marketing, marketing communications and in agencies.
  This course takes you beyond the traditional advertising major,      Your skills will be in demand in a wide range of roles, including
  as the curriculum incorporates business, marketing and               graduate management trainee, digital marketing manager,
  management perspectives into advertising. It includes                marketing communications executive, account executive, social
  promotions, brand management, product launches and                   media executive or direct marketing manager.


  YEAR ONE                                                             MCH2074       Social Research Methods
  MCH1014         Mass Communication                                   MCH2304 Communication in the Workplace
  MCH1024         Public Speaking                                      2 Year Two free elective subjects
  MCH1034         Business Communication
  MCH1044         Multimedia Design                                    MPU 2 - choose 1
  MCH1054         Writing for Mass Media                               MPU3213         Bahasa Kebangsaan A*
  MCH1064         Journalism                                           MPU3263         Communication and Leadership Skills
  MCH1074         Human Communication                                  * For local student who did not have credit in BM SPM
  MCH1084         Entrepreneurship
  MCH1094         English for Academic Purposes                        YEAR THREE                                                          Future proof yourself for the digital
  MCH1004         Marketing Communication                              MCH3016        Dissertation                                         and online world with our amazing
                                                                                                                                           programme, staff and innovative
                                                                       MCH3034 Media Planning                                              curriculum. Be the next viral
  MPU 1                                                                MCH3104        Advertising Copywriting                              Instagrammer or YouTuber.
  Local Students                                                       MCH3114        Creative Advertising Strategies
                                                                                                                                           Learn how to market yourself, your
  MPU3123      Tamadun Islam dan Tamadun Asia (TITAS)                  MCH3054 Social Media and Mobile Marketing                           company, your brand in ways that
  MPU3113      Hubungan Etnik                                          MCH3124        Advertising Campaign                                 take your customers to a new world.
                                                                       MCH3078 Industrial Training                                         Make yourself the one that they
                                                                                                                                           want, the one that stays ahead of
  International Students                                               2 Year Three free elective subjects                                 the competition.
  MPU3173        Malaysian Studies 3 / Pengajian Malaysia 3
  MPU3143        Bahasa Melayu Komunikasi 2                            MPU 3                                                               The internet star of the future.
                                                                                                                                           The next marketing sensation!
                                                                       MPU3373       A*Gen Careers in Malaysia and Beyond

  YEAR TWO                                                             MPU 4 - choose 1
  MCH2014   Communication Theories                                     MPU3412     Co-curriculum - Sports 2
  MCH2024 Communication Law & Ethics                                   MPU3422     Co-curriculum - Community Service 2
  MCH2034 Intercultural Communication                                  MPU3432     Co-curriculum - Event Management 2
  MCH2114   Advertising
  MCH2124   Consumer Behaviour
  MCH2204 	Information Technology, Mass Media & Society

  18                                                                                                                                                                                                                19

                                                                                                                                                                                                                              Studying at HELP University brought
  BACHELOR OF COMMUNICATION                                                                                                                                                                                                   an added value to my personal life.
                                                                                                                                                                                                                        I have great memories of my years there
  (PUBLIC RELATIONS) (HONS)                                                                                                                                                                                             thanks to the quality of the courses and the
  KPT/JPS (R2/342/6/0117) (A6243 ) 03/25                                                                                                                                                                                lecturers. I was able to secure a job even
  Through carefully organised protocols, Public Relations (PR)          You’ll work individually and as part of a team to deliver projects to                                                                           before the end of my studies. I would
  specialists use their media expertise to help create and preserve a   live briefs and deadlines, and apply your entrepreneurial skills to                                                                             recommend HELP University to those who
  positive image of the company or organisation they work for. It’s a   meet the needs of diverse audiences. You will gain cross-platform                                                                               are looking for a good private university.”
  diverse, challenging career, with opportunities to mix with a wide    skills in writing, marketing communications and media strategy,
                                                                                                                                                                                                                        Josephine Sin Wyn Fong
  variety of people. This course can be described as a combination      explore hands-on skills of traditional reporting and PR, and
                                                                                                                                                                                                                        BComm (Public Relations) (Hons)
  of journalism and PR. It is ideal if you’re fascinated by current     produce compelling, well-researched stories using blogs, content                                                                                Associate Executive at Edelman Malaysia
  trends and issues, and excel at building relationships. Public        marketing, digital and social media to engage diverse audiences.
  relations practitioners work on developing beneficial relationships
  with clients, media, government, consumers and other                  As a PR practitioner you may want to work in-house or in a
  stakeholders.                                                         consultancy, with sectors including business-to-business, local
                                                                        government, charity, NGO and finance. In addition, you could also
  This programme provides students with professional skills and         see yourself working in copywriting, editing or publishing, among
  knowledge, including skills in professional writing techniques,       many other options. Whichever path you choose, your advanced
  crisis and issues management, media and stakeholder relations,        communication and research skills will ensure you stand out in a
  campaign planning, strategy and research, with an emphasis on         rapidly expanding industry.
  problem-solving, creativity, as well as project and relationship

  MCH1014        Mass Communication                                     MPU 2 - choose 1
  MCH1024        Public Speaking                                        MPU3213      Bahasa Kebangsaan A*
  MCH1034        Business Communication                                 MPU3263      Communication and Leadership Skills
  MCH1044        Multimedia Design                                      * For local student who did not have credit in BM SPM.
  MCH1054        Writing for Mass Media
  MCH1064        Journalism                                             YEAR THREE
  MCH1074        Human Communication                                    MCH3016       Dissertation
  MCH1084        Entrepreneurship                                       MCH3034       Media Planning
  MCH1094 E      nglish for Academic Purposes                           MCH3074       Public Relations Campaign
  MCH1004        Marketing Communication                                MCH3084       Propaganda and Persuasion
                                                                        MCH3054       Social Media and Mobile Marketing
  MPU 1                                                                 MCH3094       Crisis Communication
  Local Students                                                        MCH3078       Industrial Training
  MPU3123        Tamadun Islam dan
                 Tamadun Asia (TITAS)
                                                                        2 Year Three Free Elective subjects
                                                                                                                                                PROGRAMME DETAILS                              (FOR ALL THREE HELP BACHELOR OF COMMUNICATION HONS DEGREES)
  MPU3113        Hubungan Etnik                                         MPU 3                                                                   36 subjects to be completed in a minimum period of 3 years               International students only
                                                                        MPU3373         A*Gen Careers in Malaysia and Beyond                                                                                             International students who do not have the minimum English
  International Students
                                                                                                                                                ENTRY REQUIREMENTS                                                       language entry requirement can be accepted into the
  MPU3173        Malaysian Studies 3 /                                  MPU 4 - choose 1                                                        • HELP Foundation in Arts/ Foundation in Science; or                     programme. However, they are first to enroll in the university
                 Pengajian Malaysia 3                                   MPU3412      Co-curriculum - Sports 2                                   • 2 STPM Grade C/2 A-Level passes; or                                    Intensive English Programme (IEP) and sit for the IELTS or other
  MPU3143        Bahasa Melayu Komunikasi 2                             MPU3422      Co-curriculum - Community                                  • 5 Bs (including English) in Senior Middle 3 (UEC); or                  similar tests. Upon passing the test with 5.0 score or equivalent,
                                                                                     Service 2                                                  • 5 CPU passes with a minimum average of 50%; or                         students can formally enroll in the faculty programme.
  YEAR TWO                                                              MPU3432      Co-curriculum - Event                                      • 5 SAM/TEE exam passes with a university aggregate of 50%; or
  MCH2014       Communication Theories                                               Management 2                                               • Minimum 24 points in International Baccalaureate; or                   ASSESSMENT
  MCH2024       Communication Law & Ethics
                                                                                                                                                • Matriculation/Foundation with minimum CGPA of 2.00; or                 • Coursework and assignments 60%
  MCH2034       Intercultural Communication
                                                                                                                                                • A Diploma or its equivalent with minimum CGPA 2.00; or                • Written examination 40%
  MCH2094       Public Relations
                                                                                                                                                   Equivalent qualification and
  MCH2104       Writing for Public Relations
                                                                                                                                                •3 SPM/O-Level credits (including credit in English) and a pass in •    INTAKES
  MCH2064       Media Audience Analysis
                                                                                                                                                 SPM Bahasa Malaysia and Sejarah (for Malaysians only)                   January / May / August / October*
  MCH2074       Social Research Methods
                                                                                                                                                                                                                         *Special intake for international students only
  MCH2084       Acting for Media and Film
  2 Year Two Free Elective subjects

  20                                                                                                                                                                                                                                                                                          21
SHORT                                                                                                                                              CERTIFICATE IN STAGE MANAGEMENT                                      CERTIFICATE IN DATA DRIVEN
COURSES                                                                                                                                            6 WEEKS (24 HOURS)                                                   JOURNALISM
                                                                                                                                                   This course is designed for those who wish learn or enhance their    6 DAYS (36 HOURS)
                                                                                                                                                   skills as a stage manager. If you are thinking of going to           A brand new exciting course for today’s digital world. Delivered in
                                                                                                                                                   university, career swapping, want to manage your amateur drama       partnership with Malaysiakini and HELP University. Data is all
                                                                                                                                                   society, small scale or educational theatre productions, then this   around us. We now live in a data driven world. The most effective
                                                                                                                                                   is the course for you.                                               stories are usually interactive, visually compelling and provide
                                                                                                                                                                                                                        deep insight through data. Data is now mainstream and journalists
                                                                                                                                                   Fun and practical, it will cover all the basic information           need to know how to obtain, clean and analyse the growing
                                                                                                                                                   progressing through to professional level skills to giving you the   archive of digitised information out there. This course will focus
                                                                                                                                                   knowledge to confidently undertake the role of Stage Manager,        on helping you put news into context by simply using data to
                                                                                                                                                   ASM, Production Assistant to use in your current job or as a basis   inform and assist your journalistic work.
                                                                                                                                                   for further training or progression into the industry.
                                                                                                                                                                                                                        This course is for journalists, students and those who want to learn
                                                                                                                                                   The course will cover many of the techniques of stage                new tools and methods to use in data driven journalism and how
                                                                                                                                                   management, from the classic skills of prop management,              to incorporate it into you work. At the end of the course, you will
                                                                                                                                                   costume and set making to an overview of the production              receive a joint Certificate of Completion from Kiniacademy and
                                                                                                                                                   process. Also included is marking out to team dynamics. A            HELP University. This course is held over 3 weekends. 10am to
                                                                                                                                                   theatre visit is included.                                           4pm each day. Limited to 20 participants.

                                                                                                                                                   YOU WANT A FIGHT? CERTIFICATE IN
                                                                                                                                                   UNARMED STAGE COMBAT                                                    CERTIFICATE IN ACTING FOR CAMERA
                                                                                                                                                   2 DAYS (10 HOURS)                                                       6 WEEKS (36 HOURS)
                                                                                                                                                   For students with little or no experience in stage combat. The          Acting for film and television is a skill separate from
                                                                                                                                                   Basic course provides a thorough foundation in stage combat             theatre, although many techniques are similar. Theatre is
                                                                                                                                                   skills with equal emphasis on safety, technique, style and              often described as performing the large whereas film
                                                                                                                                                   performance. No prior experience is necessary.                          maybe viewed as performing the small. The camera
                                                                                                                                                                                                                           captures every moment; what you’re thinking, what you’re
                                                                                                                                                   Students will be taught a range of basic techniques and how to          feeling, your internal conflicts, and your physical impulses.
                                                                                                                                                   portray stage violence effectively with correct actions and             What’s more, it can get all of this through your eyes.
                                                                                                                                                   reactions. Students will also gain an understanding of the basic
                                                                                                                                                   principles of stage combat including angles, staging and                They pull the viewer into the soul of the person you’re

  EXCITING SHORT PROGRAMMES!                                                                                                                       misdirection. Using these skills, students are then encouraged to       portraying. Film and television editing requires reaction
                                                                                                                                                   stage their own fights around a selection of scenes looking at          shots; they are integral to the flow of the narrative and
                                                                                                                                                   how, where and, most importantly, why a fight happens and what          character development. The editor will be looking for
  Faculty of Arts and Communication is putting together a whole range of innovative and                                                            effects it has on a play as a whole.                                    those reactions in post production.
  exciting short programmes covering all areas of the creative arts.                                                                                                                                                       Over the duration of this course\ you will develop your
                                                                                                                                                                                                                           screen acting skills which will take you forward to enable
                                                                                                                                                                                                                           you to produce a confident screen performance
                                                                                                                                                                                                                           technique including: Use of voice and body, imagination
  Learn about the art and craft of filmmaking through dynamic           motion graphics. The course culminates in each student making                                                                                      and creativity, control and confidence, working
  studio instruction, hands-on film workshop sessions, live editing,    their own film. At the end of the course there will be a special                                                                                   collaboratively with actors and directors, screen rehearsal
  writing, producing, directing, acting for camera, sound and audio     screening of all the students' films at which time all certificates will                                                                           technique, improvisation for screen, approaching scripts
  production and culminating in the making of your own video.           be presented.                                                                                                                                      and screenplays, creating a character, understanding
                                                                                                                                                                                                                           terminology and different shots and rehearsing on camera
                                                                        ADVANCED COURSE 5 DAYS (15 HOURS)                                                                                                                  with viewing and analysis.
                                                                        To enrol, students must have completed the intermediate
  This course provides students with a strong foundation in             filmmaking course or have some experience of making films
  filmmaking which culminates in the making of their own film.          and editing.
  It is practical-based with hands-on sessions that include building
  a story, breakdown the scenes, planning the shoot, selecting the      The objective of this course is to help students make their own
  right gear and crew, calling the shot, data collection and rough      short feature film. From idea to screen. Explore and understand
  editing. At the end of the course there will be a special screening   the art and technique of visual storytelling including directing,
  of all the students' films at which time all certificates will be     cinematography, art of editing, and post-production sound
  presented.                                                            design.

  INTERMEDIATE COURSE 3-DAYS (10 HOURS)                                 Students will direct and edit their film of up to ten minutes in
  To enrol, students must have completed the Introduction to            length, and will incorporate multiple tracks of sound including
  filmmaking course or have some experience of making films and         music, sound effects, ambient sound, and/or voiceover. The course
  basic editing. This course expands students' knowledge of film-       culminates in each student making their own film. At the end of the
  making that will include documentary-making, making a shot-list,      course there will be a special screening of all the students' films at
  scouting locations and filming on location, audio, lighting and       which time all certificates will be presented.

  22                                                                                                                                                                                                                                                                                       23
                                                                                                                                                   Students attending
                                                                                                                                                   Prom Night.
                                                                                                                                                                                                                                                                 CLUBS, UNIONS
                                                                                                                                                                                                                                                                 AND SOCIETIES

   The Faculty of Arts and Communication at HELP University
   understands the importance of opening young minds to a variety
   of ideas, concepts and cultures.This is why when you join our
   degree programme after completing the Diploma of
   Communication, you, along with some of your other fellow peers
   with us will be entitled to a one-week subsidised trip to Bangkok,
   Thailand. Trip includes: return travel to Thailand, accommodation,                                                                                              COMM VOICE
   meals, trips, venue tickets, studio visits and staff support*.                                                                                                  The Comm.Union is a student representative body
                                                                                                                                                                   working in partnership with the Faculty through various
                                                                                                                                                                                                                                A CITY CAMPUS
                                                                                                                                                                   avenues. Their key roles are facilitating communication      The HELP Faculty of Arts and Communication is
   Bangkok is a magnificent hub for the media and communications
                                                                                                                                                                   between the Faculty and the students, actively working       located in suburban Kuala Lumpur. Three
   industry. Award-winning films & studios, viral advertisements,
                                                                                                                                                 with communication clubs IPRMSA, CPS and the HELP Radio Club in                minutes walk from Semantan MRT station to
   leading communication agencies and media industry leaders all
                                                                                                                                                 organising events etc. Comm Union serves as a platform for students to         Wisma HELP. Here you have all the benefits of a
   have a presence in this ever-evolving city.
                                                                                                                                                 demonstrate their leadership qualities as well as their ability to promote     city campus including a great night life, superb
                                                                                                                                                 team spirit as a whole.                                                        varieties of food and culture, sights, tourist
   Students who join us on this trip will be provided exclusive insider
                                                                                                                                                                                                                                attractions and easy access to the whole of
   access to film & TV studios, graphic design companies, advertising
                                                                                                                                                                  RADIO CLUB                                                    Kuala Lumpur while just a few minutes' walk
   & public relations agencies, photography studios, performing arts
                                                                                                                                                                  The HELP Radio Club is our campus online streaming radio      takes you to the peace and tranquillity of
   or theatre houses and even broadcasting stations. Students will
                                                                                                                                                                  station broadcasting from the studio at Wisma HELP.           woods, jungle and nature.
   also get the rare opportunity to meet with some of Thailand's
   most prominent media industry leaders, like film directors, PR                                                                                                 Members are equipped with the practical skills to manage
                                                                                                                                                                  a radio station along with its programmes. Additionally,      ENJOY A WIDE RANGE OF ACTIVITIES
   professionals and even photographers (subject to availability).
                                                                                                                                                 members are also presented with the rare opportunity to conceptualise          HELP University City Campus is just one part of
                                                                                                                                                 and implement radio broadcast programmes as well as going live on-air!         a bustling cultural centre that brings energy to
   It's not all about learning. This unique trip will provide students
                                                                                                                                                 Currently, its programmes cover a wide spectrum ranging from news,             Kuala Lumpur. In addition to all the activities
   with the opportunity to bond in one of Asia's most exciting cities.
                                                                                                                                                 commentaries, sports, young adult, music etc, catering to the interests of     offered by the university, you have the
   Home to over 10 million residents and over 20 million tourists per
                                                                                                                                                 students, departments, faculty and administration of the university.           opportunity to explore the vast array of
   year, Bangkok offers everything from ancient temples to bustling
                                                                                                                                                                                                                                festivals, arts and cultural events, hip streets,
   night markets and some of the world's best street food. You and
                                                                                                                                                                    IPRMSA                                                      musical venues and shops that are normally only
   our students will be at the centre of it all.
                                                                                                                                                                    The Institute of Public Relations Malaysia Student          found in a bigger city. Public libraries, museums,
                                                                                                                                                                    Association (IPRMSA) was established in collaboration       meetup groups, industry experts - all of these
   You will not only stay in the heart of the city; you will experience
                                                                                                                                                                    with the Institute of Public Relations Malaysia (IPRM),     are at your fingertips when you go to an in-city
   the lives of an authentic Thai national within this week of a trip
                                                                                                                                                                    with the common goal of bringing together students who      university. You are limited in your access to
   through the various eateries and travelling in Bangkok. Students
                                                                                                                                                 have a collective interest in participating public relations programs.         professional and academic resources only by
   will also go to one of Thailand's famous cinemas to experience
                                                                                                                                                 Working together with the communication clubs, IPRMSA offers a                 your imagination.
   movie-going in a whole different light.
                                                                                                                                                 platform for students to gain various public relations skills and knowledge
                                                                                                                                                 that is put into practice, simultaneously allowing students to foster good     TAKE ADVANTAGE OF PUBLIC TRANSIT

                                                     LET YOUR SKILLS SHINE
                                                                                                                                                 relationships with industry professionals.

                                                     More importantly, the many adventures         What else are you waiting for? Join us on                                   CPS
                                                     planned out for this thrilling journey will   this exhilarating adventure, where your                                     Creative Production Content comes in many
                                                     afford students with the opportunity to       hearts and minds can be opened to new                                       forms - photography, graphic design,
                                                     utilise the knowledge they have gained        ideas and perspectives. This free trip is     directing, editing, creating, writing etc. With the numerous avenues
                                                     throughout their diploma and degree           only available for students who begin their   existing today, the Creative Production Society (CPS) aims to provide
                                                     studies. They will be asked to work on a      journey in HELP University’s Faculty of       students the touch and feel of the different aspects of media applications.
                                                     collaborative project among each other,       Arts and Communication Diploma of             Bridging the gap between practical and theoretical aspects, CPS seeks to
                                                     documenting their exploits in Bangkok.        Communication programme by 2021 and           apply its knowledge, skills and ideas through digitally designed art, taking
                                                     This collaborative project could be in the    transfer to one of our degree                 their first step into the creative community. With CPS, it is a constant
                                                     form of a documentary, event, magazine        programmes later on.                          creative and artistic process that will offer students the opportunity to
                                                     or anything else that helps students shine                                                  communicate their ideas that meet industry requirements.                       The Semantan MRT station in Damansara Height is just
                                                     and express their knowledge, skills and       *You will need to pay for your visa (if                                                                                      a stone's throw away from Wisma HELP
                                                     experience.                                   needed), travel and medical insurance and
                                                                                                   any extras you want to buy.
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                                                  • ASTRO                             • FOODPANDA                           • MEDIA PRIMA BERHAD             • SLEDGEHAMMER
                                                  • AIRTIME MANAGEMENT                • FMT                                 • MYC!                              COMMUNICATIONS
                                                  • ABSOLUTE PR                       • FP AVANTE                           • MAXMAN TV                      • SINCHEW
  Joining one of our communication                • AIDCOM                            • GSC                                 • NEW STRAITS TIMES              • SONY (MALAYSIA)
  programmes is as easy as ABC. Jump straight     • BLOOMBERG                         • GO COMMUNCATION                     • NTV7                           • STAR RFM SDN (RED.FM)
                                                  • BLOOMINGDALE                     • HIKAYAT MEDIA                       • NETFLIX                        • SLPR WORLDWIDE
  into Diploma after SPM/O-Levels, easy              ADVERTISING                      • KPMG                                • OGILVY & MATHER KL             • SILVER MOUSE
  transfer into our degrees or to international   • BLUINC MEDIA                      • KYANITE.TV                          • ORION DIGITAL                  • SKY BLUE MEDIA
                                                  • BRANDTHINK PR                     •L  EO BURNETT                       • PETRONAS                       • STARCOM MEDIAVEST
  universities. Flexible and powerful pathways.   • BR PROPERTY HOLDINGS                 ADVERTISING                        • PENUMBRA                         GROUP
                                                  • CARAT MEDIA SERVICES              • MALAYSIAKINI.COM                       COMMUNICATIONS                • TGV
                                                  • COCONUTS                          • MALAY MAIL                          • PHENOMENON                    • TEXT100 MALAYSIA
                                                  • DIMSUM                            • BERNAMA                                ENTERTAINMENT                 • THE STAR MEDIA GROUP
                                                  • EXXON MOBIL                       • MEDIA ACCESS                       • SHELL                          • THE VOCKET
                                                  • EVO PICTURES                         ADVERTISING                        • TV3                            • WILD AGE

                                                  CREDIT TRANSFER PROGRAMME
                                                                                                                                                             MORE UNIVERSITY

                                                                                                                                                               • University of
                                                                                                                                                                  Queensland, Brisbane
                                                                                                                                                               • University of South
                                                   UNIVERSITY OF HERTFORDSHIRE,                                                                                   Australia, Adelaide
                                                   ENGLAND, UK                                                                                                 • Deakin University,
                                                  In the Faculty of Arts and Communication we            Recently UOH was awarded the accolade of the          • Queensland University of
                                                  have a range of exciting transfer possibilities to     Gold in Teaching Excellence Framework (TEF)              Technology, Brisbane
                                                  universities all over the world. One such option       and ranked as one of the world’s top 150              • University New South
                                                  for our Diploma in Communication students is a         universities under 50 years old.                         Wales, Kensington
                                                  transfer to the University of Hertfordshire                                                                  • Edith Cowan University,
                                                  (UOH) in the UK.                                       25-minutes from and easy access to London.               Joondalup
                                                                                                                                                               • Murdoch University,
                                                  Our students have jumped straight from                 " We have enjoyed having all of your students in         Perth
                                                  completing their HELP Diploma into the final           our classes and their presence and participation
                                                  year of a degree at UOH. That is the equivalent        has enriched the learning experience for all of
                                                                                                                                                               UNITED KINGDOM
                                                  of a 3-year degree straight from SPM or                our final year students. They have been a credit
                                                  O-levels.                                              to your University and please pass on our thanks      • University of
                                                                                                         to their tutors who have prepared them so well           Hertfordshire, England
                                                  UOH is the UK's leading business-facing                for this experience."                                 • Middlesex University,
                                                  university and an exemplar in the sector. It is                                                                 London
                                                                                                         Peter Thomas
                                                  innovative and enterprising and challenges             BSc (Hons), MA by Research, FHEA                      • Robert Gordon
                                                  individuals and organisations to excel.                Mass Communications Programme Leader,                    University, Scotland
                                                                                                         Collaborative Partnerships Leader                     • University College
                                                  A university with cutting edge facilities with a       Principal Lecturer in Media, University of               Birmingham, Birmingham
                                                  campus spread across 125 acres. Benefit from           Hertfordshire                                         • Swansea University,
                                                  latest technology, round the clock resources on                                                                 Wales
                                                  the doorstop of the nation’s capital.

                                                                    “ The sports clubs and programmes offer a great balance                      	“At the University of Hertfordshire
                                                                     between study and play. Lecturers are supportive and helped                    I met a lot of crazy and wonderful
                                                                     me achieve. I would definitely recommend studying here for                     new friends from all over the world,
                                                                     the opportunities it allows, the people you meet and the skills                and this has changed my life for the
                                                                     you learn that will take you far in your life and career.”                     better. I highly reccommend it. ”
                                                                     Vanessa Yong Ke Xin                                                            Wee Zhen Ian
                                                                     BA Mass Communications (Hons)                                                  BA Mass Communications (Hons)

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