BESPOKE CYCLING EXPERIENCES - ENGAGE CLIENTS LIKE NEVER BEFORE - Mummu Cycling
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COMPANY MUMMU CYCLING MUMMU Cycling’s reputation for consistently delivering outstanding The MUMMU team is second to none. Under the watchful eye of OVERVIEW BESPOKE tour experiences to the world’s international cycling legend, Stuart biggest and best cycling events, O’Grady, every bespoke tour is has led to the establishment of an designed and planned by a pro — — exclusive new opportunity. MUMMU Cycling Bespoke offers team. And every tour is led by one of MUMMU’s Pro-Hosts who share MUMMU Cycling is the MUMMU Cycling’s Official Tour Official partnerships with peak MUMMU Cycling Bespoke caters to a dynamic, corporate hosts the opportunity to their insights into team tactics and Operator status has ensured cycling bodies, our global strategies, and who know every road, premier operation of the global business community of executives work with MUMMU’s international climb, bend, cobbled street and pit the consistent delivery of networks, and deep expertise Mummu Group, a global exclusive travel services to in cycling, travel, hospitality through a shared passion for cycling. pro-team to tailor an experience that stop of a particular riding tour. is perfectly matched to the needs and organisation, based in professional riders and cycling and logistics deliver unrivalled expectations of the host company and All operations and logistics are Melbourne Australia, enthusiasts since 2010. cycling experiences for every its VIP guests. managed seamlessly by MUMMU, with operations in the guest. Our knowledge and from pre-tour fitness training to Are you ready to create an experience US, Europe and Asia relationships within the cycling MUMMU Cycling provides “I kept expecting someone to pinch me and say, your prospects, clients and partners ground travel, accommodation and industry sets us apart from our unique access and fan world-class bikes, VIP functions and competitors. experiences to over 600 global “wake up” and find out it was all a dream. Massive will remember? Have a private privileged access to otherwise off conversation over lunch with Eddy guests each year, on a range of thanks to everyone involved in the organisation Merckx, ride the Arenberg Forrest limit areas and events, interpreters, tours across four continents. and on-ground support services. and execution of such a brilliant event and to all with Stuart O’Grady or learn how Our sole purpose is to to climb the Tourmalet with Frank No executive entertainment for such good fun and incredible memories.” deliver exceptional cycling Schleck. At MUMMU Cycling compares to the comradery of a experiences. We take pride in Director Advocacy Relations, Amgen (Europe) GmBH we understand how to deliver bespoke cycling tour designed delivering on our promise to breathtaking experiences and we to challenge, inspire and connect experience cycling like never empathise with your need to create an business leaders from around the before. environment where deep relationships globe, while riding the legendary and memories can be formed. cycling routes of France, Belgium, Italy, Spain, Australia, North America and more. MUMMU Cycling Bespoke, guarantees Marcel Berger to deliver that once-in-a-lifetime experience hosted by your organisation. Managing Director
EVENT MUMMU CALENDAR DIFFERENCES — — MUMMU Bespoke can design Who We Know exclusive experiences for your group at these key events or any other global cycling destination year round. 1 Our network is unmatched in cycling travel, guaranteeing access to the best riders, races and experiences. Exclusive Privileges 2 Access to unique VIP race experiences including hospitality, village access and riding! Expert Team Our team consists of experts of 3 cycling, logistics, hospitality, travel and service, combining to give you an exceptional experience. Global Associates January March March April May July September September November 4 MUMMU Cycling is the only tour operator boasting a global support network created for you. Santos Tour Strade Milan – Spring Giro Tour de La Vuelta UCI Road Rouleur Customized for You Down Under Bianche San Reno Classics d’Italia France Worlds Classic 5 Our team will work with you to create a bespoke experience customized for your needs.
MUMMU PRO HOSTS — Ivan Basso Tom Boonen 2 x Giro d’Italia Tour de France Green Pink Jersey, Jersey, 3 x Tour of Each tour is matched to one of Stuart O’Grady Tour de France Flanders Champion, Olympic Gold Medalsist, Paris-Roubaix White Jersey 4 x Paris-Roubaix MUMMU’s 12 Pro Hosts who leads the Champion, 17 x Tour de France rider, Champion, Road ride. Each Pro Host is a successful Track World Champion World Champion professional rider with years of international competition experience. Riding alongside any one of MUMMU’s Giada Borgato Emily Collins Baden Cooke Pro Hosts is a unique privilege. Italian National New Zealand Tour de France Their knowledge, experience, Road Champion National Criterium Green Jersey | insights and uncanny ability to Champion Olympian secure spontaneous encounters with professional teams and officials ensures that every day is an unchartered adventure. Nick Gates Matt Goss Johan-Museeuw Australian National Milan San Remo Road World Champion, Champion, Olympian Champion, “With hosts including Stuart 11-year Pro, 3 x Paris-Roubaix Director Sportif Champion, 3 x O’Grady, Frӓnk Schleck, Baden Tour of Flanders Cooke, Matt Goss, Nick Gates Champion and Scott Sunderland, Mummu Cycling has been refining its Andy Schleck Frank Schleck Sir Bradley special cycling experiences in Tour de France 5 x National Road Wiggins Yellow Jersey, Champion, Amstel Tour de France time for the 2019 season”. Liege-Bastogne- Gold Champion Yellow Jersey, 5 x Ride Media Liege Champion Olympic Champion, TT World Champion
CASE OFFICIAL STUDIES PARTNERS — AND CLIENTS Piper Alderman, National Mid-Tier Law Firm (70 Partners) Vodafone Business UK — Brief: Brief: Build in an experience to engage 15 key clients Create a unique single-day experience hosting and prospects at Paris-Roubaix. 40 key national clients and partners at the 2019 Deliverable: Santos Tour Down Under. Created an exclusive 3-day experience at Deliverable: Paris-Roubaix hosted by former pro and sports Starting with an exclusive briefing by Adelaide’s director, Nick Gates. cycling hero, Stuart O’Grady, guests enjoyed a Key Highlights: fully supported 74km ride around on the Stage 3 circuit led by Australian sprint star, Matt • Reconnaissance ride over Carrefour de l’Arbe Goss (Previous sprint jersey winner at the TDU • Exclusive private access to famous and Milan-San Remo champion. Following the Roubaix Showers. ride, guests enjoyed prime viewing over a fully • Meet 4 time winner Tom Boonen catered grazing lunch with wines meters from the finish line. • Private drinks with 3 time winner Johan Museeuw • Fully supported ride over Paris-Roubaix course • Private luxury coach transfer across multiple cobbled sectors of the race • VIP Hospitality at the finish line “On behalf of Piper Alderman I wanted to • Met 2019 winner Phillippe Gilbert thank you and the team for making our event a successful. We received such glowing reviews from our clients (well perhaps not about those “A big thank you to our partners at Mummu last 10kms!) but overall a wonderful day was Cycling for bringing the iconic Paris-Roubaix had by all.” experience to life in such a unique way.” Business Development Manager, Regional Director, Northern Europe Piper Alderman at Vodafone Global Enterprise
EVENT LUXURY OUR KEY STAFF HOSPITALITY ACCOMMODATIONS — — SERVICES Access to exclusive hospitality areas at MUMMU’s global network and local — — major cycling events knowledge deliver around the globe. unique luxury accommodation options for your guests . Jean Sebastien Liam Kelly Abbal Atchison Cooke — — — Senior Tour Logistics Marketing RIDE VIP ACCESS EXPERIENCES — Leader Manager Manager — Combine Pro Hosts Fully supported with exclusive group rides with a access to teams and MUMMU pro Host behind the scenes Marcel Berger combined with opportunities. Paul Michael Emily Managing Director, engaging hospitality. firstname.lastname@example.org Dirienzo Oakes Collins +61 421 506 125 — — — Marcel is the founder and Managing Director of Mummu Cycling. Over the Financial and Sales Content past decade, Marcel has designed Administration Manager Producer and led groups to some of the largest Controller cycling events in the world. Marcel’s BESPOKE TOURS expertise in cycling event management — has led him to senior operational roles at Let MUMMU the UCI, A.S.O. and other major cycling Guillaume Cedric Stuart design a multi- organisation. Marcel’s expertise centre day experience to around operations and logistics, and his Souris Stempel O’Grady meet your unique skills have propelled Mummu Cycling — — — requirements. into one of the leading tour operators around the globe. Mechanic and Logistics Partner & Tour Tour Guide Coordinator Director
Corporate Head Office AUSTRALIA Melbourne Level 1, 171-173 Moray Street, South Melbourne, VIC 3205 PH: +61 3 9020 8664 mummucycling.com The content, business models, format, structure and communication technique utilized in this document are the intellectual property of Mummu Sport. This document is classified strictly ‘Commercial in Confidence’ and intended only for recipients expressly authorized by Travel Industry Accreditation Mummu Sport. Any modification or distribution, by any means, in it’s Australian Federation of Travel Agents – Member number 13019 entirety or in part to any person without prior written approval from Licensed Travel Agent and Tour Operator – Licence Number A12918 Mummu Sport. is expressly prohibited. Natural persons or bodies corporate may not copy, retransmit, distribute, publish or otherwise transfer any copyrighted material to third parties or contractors Mummu was listed in the BRW Fast Starters and the Smart50 Awards in 2015, awarding Australia’s fastest growing private companies. without the express written permission of Mummu Sport.
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