DELEGATE HANDBOOK - Institute of Medical Illustrators
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DELEGATE
HANDBOOK
IMI 2 21
Service and skills update
IMI 2
Service and
IMI 2 21
Service and skills update
IMI
Service a
17 Septem
IMI 2 21
Service and skills update
01 Oct
WORKSHOPS
AND TRADE,
WYBOSTON
17 Sept LAKES
VIRTUAL
DAY
1 CONTENTS
IMI 2 21
Service and skills update
IMI 2 21
Service and skills update
The Conference Team would like to express their thanks to the
corporate members and trade exhibition partners. The conference is
enormously enhanced by their presence and we place great value on
IMI 2 21 IMI 2 21
their enthusiastic involvement and support.
Service and skills update Service and skills update
17 September 01 October
Contents
3 4 5
IMI 2 21
Welcome to
Service and skills update
The Institute of Conference Team
Conference Medical Illustrators
01 Oct
WORKSHOPS
AND TRADE,
WYBOSTON
17 Sept LAKES
6
VIRTUAL
DAY
16 29
Virtual Scientific Workshop and Trade Show
Programme – Trade Programme –
Friday 17 01 October 2021
September 2021
37 39 40
Floor Plan & Acknowledgments Mindfulness
Site Map colouring
2 CONTENTS
Welcome
to conference
Welcome to the 2021 IMI Service and Skills update
here, online and in Bedfordshire.
The conference planning teams have worked hard through a changing and challenging
couple of years, where plans have needed to be very flexible as the global pandemic
continuously altered the environment, we could work in. Consequently, we are offering
our annual meeting over two dates – one part of it is virtual and the other face-to-face,
combined with a trade exhibition and awards banquet.
For the 17th September, Kathy McFall and her team have brought together an exciting and
stimulating variety of virtual presentations including our popular ‘New Voices’ session, in
a packed and interesting programme. We are very pleased to be able to offer this to our
members as a free benefit of membership.
On the 1st October, the team, jointly led by Emily Appleby and Jill Fell, have produced a
programme of socially distanced, practical, face-to-face workshops which offer variety in
all three streams - Photography, Video and Graphics; as well as time to break out to allow
delegates to engage with our Trade exhibitors.
If you are lucky enough to attend the workshop event then please spend as much time as
you can visiting our Trade Stands and enjoy some valuable ‘face-to-face’ time. After so
many online meetings and discussions, there is nothing nicer than a real (as opposed to
a virtual) conversation/discussion to help you solve your technical problems or plan what
equipment you need going forward for the future.
For those of you for whom this is your first conference, I look forward to meeting you all in
person at sometime during the event to hear how the last year has been for you. For those
for whom this is a return visit I hope you value meeting up with old friends and colleagues,
and benefit from the networking that this event always provides.
Jane Tovey
IMI Chairman
3 CONTENTS
The Institute of
Medical Illustrators
The Institute of Medical Illustrators was founded in 1968 to bring together
the various disciplines of medical illustration, and since that time IMI has
set and maintained standards for the profession. We represent Clinical
Photographers, Healthcare Designers, Medical Artists and Clinical Video
Producers both in the UK and internationally.
For its members, IMI provides a rich network of fellow competitions each year, including the IMI Awards, an
professionals, working together to improve and develop important showcase of members’ work that is displayed at
medical illustration by means of conferences, courses, the Annual Conference.
resources and regional meetings.
For employers who care about standards, the
IMI has worked closely with UK Universities to develop appointment of an IMI member offers a guarantee of truly
and validate academic courses in Medical Illustration. professional performance. In addition, IMI offers advice
These include the Staffordshire University Graduate and on grading and can recommend experienced members
Postgraduate Certificates in Clinical Photography and to act as external assessors on interview panels.
Graphic Design for Healthcare and Cardiff University’s
Postgraduate Certificate in Clinical Photography. An The academic qualifications that were pioneered by
apprenticeship route is currently in development. IMI are recommended as the entry qualifications of
choice by the Department of Health. Indeed, most
IMI provides its members with the umbrella of a Code major appointments in the field are now won by IMI’s
of Professional Conduct and a Continuing Professional qualified members. At national level, IMI is the lead body
Development scheme, which guarantee employers well for Medical Illustration in liaising with Government on
qualified and up-to-date staff and a mentorship scheme Healthcare Science strategy and is represented on the
supports practitioners through career progression. Academy of Healthcare Science (AHCS) Professional
Bodies Council and its Registration Council.
The Fellowship of IMI is the advanced practitioner grade
and is a prized distinction, demonstrating outstanding In 2017 Medical Illustrators joined The Academy for
professional achievement. Healthcare Science Accredited Register Programme
to show commitment to maintaining standards of
IMI’s major peer-reviewed publication, the Journal of education, competence and conduct and provides
Visual Communication in Medicine, is widely recognised assurance for employers, patients and the public.
as the leading European publication in the field, while Although this register is voluntary, registration is fully
IMI News, its sister publication, carries up-to-the-minute endorsed by the AHCS and the Professional Standards
reports of current activity within both the profession and Authority, which in addition to its scrutiny of the nine
the Institute. statutory healthcare regulators, is responsible for the
Accredited Registers Programme.
All IMI members are entitled to apply for grants from the Pat
Turnbull Travel Fund, which was established in memory of IMI will continue to robustly promote its standards to
one of the profession’s former eminent members to provide Government, to employers and to potential members.
travel expenses for members to attend conferences, Without doubt, IMI membership and qualifications
courses and other personal professional development provide a solid foundation on which to build a successful
activity. Members are also eligible to enter several significant career in Medical Illustration and from which to provide a
service to healthcare of the highest quality.
4 CONTENTS
Conference Team
We are delighted to welcome you to the Institute’s 52nd Annual
Conference both online and in Wyboston, Bedfordshire.
If you need any help during the conference, please ask one of the team.
17 September 2021 01 October 2021
Kathy McFall Jill Fell Emily Appleby Amy Lake
Virtual Lead Conference Co-Chairman Conference Co-Chairman Conference Secretary
Anthony Edwards Geoff Gilbert Paul Quinlan Jo Culley
Virtual Stream Honorary Treasurer Trade Liaison Graphics Stream
Cat Lamoon Richelle Lewton Ross Milligan Alice Milligan
Virtual Stream Photography Stream Conference Treasurer Reception Manager
and Social Media
5 CONTENTS
Virtual Scientific
Programme
Friday 17 September 2021
6 CONTENTS
Friday 17 September 2021
10:00 Conference Opening Jane Tovey, IMI Chairman
Opening Keynote
10:05 Understanding your healthcare environment: the impact of art on health and wellbeing
Jo Breckon, Amy Lake, Ceri Llewellyn and Joe Moody
11:00 New Voices Chair: Simon Brown
11:00 Nephroptosis – the misunderstood kidney disease Caitlin La
11:10 Hirsutism – the process of developing and implementing a new protocol Caitlin O’Connell
11:20 Sensory Challenges and Dementia – the overlooked daily impact Laura-Jane Logue
11:30 Communication in Bereavement Photography Beathan Halbert
11:40 IMI Online Awards Presentation
12:00 IMI Annual General Meeting
12:45 Break
Photography / Ophthalmology Graphics / Video
Chair: Andrea Jones Chair: Mark Roughley
13:30 Teledermatology – the Bristol Experience A Stream Come True
Christina Knights Simon Pase and Rob Grant
13:50 More than just a photograph Teaching During the Pandemic
Marie Jones Caroline Erolin
14:10 Diagnostic imaging on treatment and care Game Changers for the Medical Illustrator
Stephen Comiskey Paul Kelly
An Image-based Lid Lesion Service Creating a gold standard video
14:30
Kirsty Lattka service from scratch (….or trying to)
James Farley
Closing Keynote
15:00 Sliding Doors – An Intersection Between Medicine and Art
Mark Maio FOPS, InVision Inc.
16:00 Close
Nick White, IMI Chairman Elect
7 CONTENTS
10:05 Keynote Address
UNDERSTANDING YOUR HEALTH ENVIRONMENT
THE IMPACT OF ART ON HEALTH AND WELLBEING
Art in healthcare environments can improve wellbeing and health
outcomes. It has the power to create stimulating, engaging,
reassuring, welcoming spaces that can help reduce the worries of
patients, their families and carers. Whilst for healthcare staff, artwork
can help establish engaging work environments.
As curators of the Arts Programme for Aneurin Bevan University Health Board’s
(ABUHB) new Grange University Hospital, Studio Response developed partnership
projects with clinical photographers which challenged them to use their skills to
improve wellbeing at the hospital beyond their medical remit.
Jo Breckon
Studio Response worked with students from Cardiff University’s Postgraduate
Certificate in Clinical Photography course, mentoring them to produce site-specific
photography for the hospital. Facilitated sessions raised awareness of arts, health and
wellbeing and encouraged students to consider the impact that the environment has on
the wellbeing of staff, patients, their families and carers.
Studio Response also worked with ABUHB’s own Clinical Photography and Medical
Illustration department, setting them a live brief to move beyond their daily professional
practice by creating artworks for the hospital, and in so doing highlighting the important
work of this often-hidden department.
Amy Lake These partnerships have resulted in a range of high quality, site specific photographs
being installed at the Grange University Hospital; all successfully delivered against the
backdrop of a global pandemic and a decision to open the hospital four months ahead
of schedule.
Importantly, the project’s outcomes go beyond the artwork itself and it has contributed
to professional development, enhanced soft skills, a better understanding of healthcare
environments and raised awareness of the importance of wellbeing. It has also allowed for
reflection in terms of reconnecting with the photographer’s own arts practice and revisiting
what they value and respond to as a creative consumer.
In this session we will...
Ceri Llewellyn
• Set the scene with an introduction to arts, health and wellbeing and an introduction
to the Arts Programme at the Grange University Hospital
• Consider the process that supported the creation of the photographs and why this
was important
• Present the outcomes of the project
• Look at the benefits of taking part
Joe Moody
8 CONTENTS
11:00 New Voices
NEPHROPTOSIS - THE MISUNDERSTOOD KIDNEY DISEASE
Nephroptosis is a condition where the kidney descends more than
five centimetres or two vertebral bodies during a position change
from supine to upright. It can be a common finding primarily in
women (20%) but is rarely a cause of nephrotic symptoms.
In the rare cases of patients who experience symptoms from Nephroptosis, diagnosis
and treatment for this condition can be extremely difficult. Nephrotic pain is the main
symptom associated with this condition which can be temporarily relieved by laying in the
supine position. Other symptoms can include, severe flank pain, tachycardia, nausea and
vomiting, haematuria and reduced urine output, these are usually associated with Dietl’s
Caitlin La crisis. Depending on the position of the kidney, patients can often feel a heavy dragging
sensation along with a moveable mass in the abdomen.
Patients with Nephroptosis can be treated with a laparoscopic surgical procedure called a
Nephropexy, which attaches the kidney with sutures to either the psoas major or quadratus
lumborum muscle. Due to the rarity of this condition sufferers often have to wait several
years and see a vast number of specialists before diagnosis and subsequent treatment.
Published articles written on Nephroptosis, have described it as being one of the most
controversial conditions in the field of urology. Dating back as far as the 9th century when
the condition was first described, many associations have been tied to the actual belief of
the condition and the ineffectiveness of Nephropexy for surgical treatment. Unfortunately,
today there are still sufferers who are being denied surgery and some urologists dismissing
Nephroptosis as a cause of their symptoms. Although, with careful patient selection and
rigorous diagnostic scans in the supine and upright position, Nephropexy for Nephroptosis
can be entirely successful and a large proportion of patients report complete symptom relief.
HIRSUITISM - PROCESS OF DEVELOPING AND
IMPLEMENTING A NEW PROTOCOL
This talk discusses the process and reasoning behind developing a
new protocol for the condition hirsutism - the excessive growth of
facial and body hair in female patients, within a studio environment.
During this talk, I will discuss the research, planning and the ultimate implementation of
generating an up-to-date protocol, alongside collaborative input from colleagues and
specialist consultants.
I will also discuss any equipment purchased, any infection control considerations and
ethical considerations taken when documenting patients with excessive hair growth. I
Caitlin O’Connell believe the feedback and ultimately the results of implementing this new protocol has
been positive for patients, clinicians and clinical photographers involved.
9 CONTENTS
SENSORY CHALLENGES AND DEMENTIA -
THE OVERLOOKED DAILY IMPACT
The prevalence of dementia in the UK is increasing. It is predicted
that by 2025, one million people in the UK will have dementia1.
Despite this growing number, the characteristics and symptoms of dementia are
often underrepresented or misunderstood. Sensory challenges are some of the
most overlooked aspects of dementia. We use our senses to perceive, navigate
and understand the world around us. Therefore, sensory impairment or difficulty with
sensory perception can have a large impact on daily life.
The Living with Sensory Challenges and Dementia, project aims to raise awareness
Laura-Jane Logue of these issues amongst a wide audience. The work consists of a thesis and online
resource which hosts an animation series and educational materials. The
animations tell the stories of four people living with the effects of dementia and sensory
challenges. Making use of 2D/3D animation, a 3D interactive brain model, illustrations
and interactive elements, the resource aims to educate, inspire, and promote
consideration of the sensory impact of dementia.
The more we understand the lived experience of dementia, the more we can do to
support, respect, and connect with those effected. Together we can help to create a
brighter future for people living with sensory challenges and dementia.
1
Alzheimer’s Society (2014). Dementia UK: Update. Second Edition. ISBN: 978-1-906647-31-5
COMMUNICATION IN BEREAVEMENT PHOTOGRAPHY
Photographing infantile bereavements can be one of the hardest,
and most emotionally intense situations clinical photographers can
find themselves in. It can bring thoughts of incredible sorrow and
may require training to be able to communicate effectively.
Communication skills are the basis of all good healthcare practice, including clinical
photography. Some clinical photographers, especially those just starting their careers,
may find it difficult to communicate with no prior knowledge or experience when
undertaking bereavement photography.
Beathan Halbert This presentation is based on the research conducted for my work-based project for the
Postgraduate Certificate in Clinical Photography at Cardiff University. The project’s aim was
to determine whether clinical photographers felt there was a need to develop guidance
for communication, whilst undertaking bereavement photography. An online survey
was distributed to clinical photographers around the United Kingdom and Republic of
Ireland. Results supported the development of communication guidance for bereavement
photography. This presentation will discuss the results and findings of this survey.
10 CONTENTS13:30 Photography/Ophthalmology
TELE DERMATOLOGY THE BRISTOL EXPERIENCE -
COVERING TWO WEEK WAIT SKIN CANCER REFERRALS
THROUGH THE PANDEMIC
During this presentation, I will explore our journey and share our
experiences, the challenges we have faced and how these have
been overcome. Focusing on a few case studies will help us
unpack the benefits this new way of working has for both patients
and dermatology.
Prior to 2020, the team in Bristol had explored the teledermatology pathway for 2WW
skin cancer referrals. We had undertaken trials in 2018/19 and had a basic process
outlined, and conversations with the team at BDC on turning all dermatology’s two week
wait referrals to teledermatology appointments took place at the end of March 2020;
Christina Knights
however, it was decided not to start this pathway, due to COVID 19 safety concerns.
Once infection rates started to drop in early summer 2020, work started again on the
teledermatology pathway. The first clinics were held in Bristol, during July and August,
and we have now rolled out these teledermatology clinics to cover as far south as
Taunton. We are undertaking teledermatology 5 days a week, in 5 different locations,
with the whole team involved.
MEDICAL PHOTOGRAPHY -
MORE THAN JUST A PHOTOGRAPH
An increasing number of patients requiring treatment or surgical
procedures are unable to obtain this routinely on the NHS in the U.K.
As a medical photographer, the author developed a service that provides medical
photographs to support a patient’s application for treatment or surgery. This presentation
describes the process for applying for NHS funding, methods of photography and details
cases where medical photographs were considered essential evidence by the panel
making the decision to agree or deny funding.
Marie Jones
11 CONTENTSOPHTHALMIC PHOTOGRAPHY - THE CHANGING ROLE OF
THE CLINICAL PHOTOGRAPHER AND HOW GOOD QUALITY
IMAGING IMPACTS PATIENT TREATMENT
Ophthalmic photography and ophthalmic diagnostic scanning has
developed at such rapid pace since I began my career back in
2009.
In this time my job as medical photographer has evolved from standard retinal and
corneal photography with some studio work thrown into the mix, into a diverse array of
different imaging systems to enable clinicians to image almost every part of the eye in vivo.
Ophthalmology is an area of medicine that is directly driven by advancements in technology
and ophthalmic photography is no different.
Stephen Comiskey In this presentation I am going to give you some insight into the field of Ophthalmic imaging and
my role as Medical Photographer for the Photographic Department in The Royal Victoria Eye &
Ear Hospital Dublin. Our main area of work is in Ophthalmology but we also provide services for
Otolaryngology including pre & post op photography.
As technology has evolved and advanced so too has the role of the clinical photographer.
Our skillset has become widened as we are presented with many different types of
machinery to image our patients, each photo and scan are part of jigsaw to image the
patients pathology in its entirety. We will look at some of these machines, the images they
produce and the quality of the images.
Our profession is no longer a passive role, gone are the days of only recording images for
clinicians to review. Now we are involved in scan interpretation to enable us to assist in virtual
clinics with our nursing colleagues and other healthcare professionals.
Finally as image makers we need to be aware that quality is key for best patient
diagnostic outcome. We must be self critical about the images we produce and choose
the appropriate camera or scanner to suit the patients condition or physical needs and
image the pathology correctly. The quality of our images affect the clinicians ability to
make a diagnosis and provide treatment. We are no longer “just” photographers, we are
diagnostic technicians, screeners and an intricate part of a patients care.
AN IMAGE-BASED LID LESION SERVICE
This presentation describes the photographer’s role in a newly
established Image-based Lid Lesion Management Service within
NHS Greater Glasgow and Clyde.
We’ll discuss the initial pilot study and its outcomes, the learning curves for our service,
and the successful implementation of the photo-led clinics across three hospital sites.
Almost a year, we’ll describe the benefits to patients, oculoplastic services and to our
own service.
Kirsty Lattka
12 CONTENTS13:30 Graphics/Video
A STREAM COME TRUE
Visitor and travel restrictions, and a
dislocated workforce during COVID-19, has
forced teaching and research hospitals,
such as The Royal Children’s Hospital in
Melbourne, to move into the virtual space for
education and engagement.
With our own in-house multicam television studio, the RCH
Creative Services team was able to deploy its facilities
Simon Pase Rob Grant and expertise to support virtual events. It is, however, a
resource-intensive approach. In our presentation we share
both the benefits and drawbacks of taking a conventional
television studio production workflow to the virtual space,
share learnings and improvements from the past 12
months, and offer practical suggestions on how aspects
of this approach can be scaled to match the resources of
smaller production environments.
TEACHING DURING THE PANDEMIC
This talk will give a behind the scenes look at how teaching on the
MSc in Medical Art at the University of Dundee has changed due to
the impact of COVID-19.
Planning for blended learning began in May of 2020 and over the summer a massive
effort was made was made by all staff to be ready for the incoming students in October.
All lectures and passive learning were moved online, while on campus teaching was
prioritised for practical workshops. Lecturing staff had to learn a large number of new
skills, and fast!
Dr Caroline Erolin The talk will outline both the pedagogical approach and practical steps taken to ensure
that despite the pandemic students still received full training in the field of medical art.
Topics covered will include; planning the move to blended learning, creating educational
videos, creating software tutorials, 3D anatomy scanning at home, using Blackboard Ultra
to deliver online content, and the importance of maintaining face to face and live teaching.
Finally, we will take a look at what the future of education might look like in a post
pandemic world. What elements will we want to keep and what will we want to change?
13 CONTENTSGAME CHANGERS FOR THE MEDICAL ILLUSTRATOR
Paul Kelly is a Certified Medical Illustrator with 10 years of
industry experience.
After graduating from the Biomedical Communications masters program at the
University of Toronto-Mississauga, Paul began working in textbook illustration and
established his freelance business. Since 2012, Paul has worked at the Toronto
Video Atlas of Surgery as a Senior Biomedical Communications Specialist, creating
3D animation-enhanced surgical teaching videos for hepato-pancreatico-biliary
(HPB), multi-organ transplant (MOT), ObGyn, and ENT surgical procedures.
Recently, Paul launched the “Medical Illustration Podcast”, which can be found
Paul Kelly on most major podcasting platforms. You can learn more about Paul’s work, side
projects, and podcast on his personal website at PKVisualization.com.
CREATING A GOLD STANDARD VIDEO SERVICE
FROM SCRATCH (….OR TRYING TO)
This presentation will talk about starting an ambitious video service
for Buckinghamshire Healthcare Trust.
Going from a department with no video equipment but a huge demand from plastic
surgery and the National Spinal Centre to starting a new service and innovating with the
specialist requirements of the Trust. Winning funding from Health Education England
allowed the purchase of a Polecam system and has subsequently permitted the creation
of a unique service where we are able to build patient treatment pathways and use the
equipment to its fullest for patient records and medical education resources. Examples
will be shown of the progression in the videos we produce and discuss how I have
James Farley innovated with surgical filming; creating high-definition video, live streaming in theatre and
streaming to the education centre and international teaching conferences.
14 CONTENTS15:00 Keynote Presentation
SLIDING DOORS -
AN INTERSECTION BETWEEN MEDICINE AND ART
Mark Maio has built a successful career in imaging in
ophthalmology and in his personal photography, spanning both
medicine and art.
After high school he considered becoming an apprentice in print media, until he
discovered his passion for photography. Inspired by the American photographer Ansel
Adams and the current events/documentary publication, Life Magazine, Mark quickly
shifted his career goal to becoming a B&W documentary photographer.
Then as fate would have it, happenstance led him to the medical specialty of ophthalmic
Mark Maio, photography, which presented an opportunity to use his love of photography to help save
President, InVision, Inc. the sight of others.
Mark is widely known for his expertise/skill in photography of the eye. He is also recognized
within the art community for his memorable B&W photographs. Throughout his career,
rather than abandon one in pursuit of the other, Mark has found a way to attain both of his
photographic goals – playing a role in saving sight and pursuing his personal art.
Mark Maio is President of InVision, Inc., an imaging consulting and education service.
Former positions include Director of Diagnostic Sales and Marketing at Haag-Streit, USA,
Director of Strategic Technology for ORBIS International’s Flying Eye Hospital, imaging
consultant for Haag-Streit, USA, Director of Science and Technology at OIS (Ophthalmic
Imaging Systems) and President of Escalon Digital Solutions. He has a Bachelor of Science
degree in Biomedical Photography, a Master of Arts in Humanities and a Master of Fine
Arts in Photography and Communication Design. In over 35 years working in the field of
ophthalmic imaging he has held positions as Director of Ophthalmic Photography at Emory
University, Clinical Assistant Professor of Ophthalmology at the State University of New York
at Buffalo where he instituted the only Bachelor of Science degree program in ophthalmic
photography and Adjunct Professor of Photography in the Biomedical Photography
program at Rochester Institute of Technology. In 2012 he was awarded the Outstanding
Contribution to Ophthalmic Photography by the Ophthalmic Photographers’ Society.
In 1999 he developed the first high-resolution digital imaging system in ophthalmology
and started Escalon Digital Solutions and has continued working in the commercial sector
since then. His photographic work is divided between ophthalmology and fine art and has
been exhibited in museums and galleries across the United States in addition to being
included in many public collections. In October of 2007 a (12) print portfolio of his work
was purchased by the George Eastman House International Museum of Photography for
their permanent collection.
Mark divides his time between Atlanta, Georgia and the Isle of Skye, Scotland.
15 CONTENTSWorkshop and Trade
Programme
Friday 01 October 2021
16 CONTENTS01 October 2021
SAGE ROSEMARY SILVER WILLOWS SUITE
Photography Graphics Video Trade Show
08:00 Delegate Registration Opens
09:00 09:00 – 10:00 09:00 – 10:00 09:00 – 10:00
Retinal Imaging Considerations Mandala Drawing IMI CPD Review
and contraindications when Joanna Culley Lucy Tinniswood
going from idea to a CE
marked device
Dr Craig Robertson
10:00 10:00
Official Trade Opening by
IMI Chairman
10:30 – 12:00
Video for Photographers
10:45 – 11:45 10:45 – 11:15
Matt Cass
3D Adobe Photoshop Pop-up Cross Polarisation
11:00 11:00 – 12:30
Catherine Sulzmann Sam Evans
Dermoscopy Masterclass
David Bishop, Ceri Llewellyn,
Andrea Jones & Tommy Walsh 11:30 – 12:00
Looking through the
Mirror(less) Bobby Gavin, Wex
12:00
12:30
Lunch and dedicated
Trade time
13:00
13:15 – 14:45
Audio for Video
13:30 – 15:00
Matt Cass
Adobe Illustrator Masterclass
13:45 – 14:45 Dr Andrew Mason
LED Creative Lighting 14:00 – 14:30
14:00
Bobby Gavin, Wex Skin Analytics DERM Software to
provide Dermatology Triage Services
Skin Analytics with Jane Tovey
15:00
15:30 – 17:00 15:30 – 17:00
Cross polarised imaging Video Triage
for the photography of NAI Matt Cass
16:00 bruises in children 16:00 – 17:00
Sam Evans Introduction to Oil Painting
Cordell Garfield
17:00
17:10 Close of Conference
18:30 Conference Photograph: Delegates to assemble in the Willows bar
19:00
19:30
Pre-Dinner Drinks
Awards Banquet } Lakeview & Fountains – Waterfront Hotel
17 CONTENTSSage: Photography
RETINAL IMAGING – CONSIDERATIONS AND
09:00-10:00
CONTRAINDICATIONS WHEN GOING FROM IDEA
TO A CE MARKED DEVICE
Because it provides a window on both vasculature and the nerve
tissue, the retina is arguably the most information dense area of the
body when viewed diagnostically.
However, taking useful images of retinal tissue is technically complex as it can only be done
through the body’s own optical system which is very high power and likely to be aberrated.
It has thus been a relatively expensive and onerous task only undertaken on by experts.
Devices capable of providing a recorded image have traditionally been expensive and
unwieldy, often occupying their own table in a clinic. Recent strides made in optics,
Dr Craig Robertson sensors, microprocessors and computing power have the capability to change that
landscape. Epipole have been at the forefront of developing products in this space using
sophisticated optics and electronics to deliver devices that can not only produce very
high resolution diagnostic images, for finding retinal pathologies, but also full-speed video.
Video has allowed clinicians and scientists to view the retina as living, moving tissue for
the first time and has led to exploratory research in the areas of retinal blood-flow, intra-
cranial pressure and early stage neurodegenerative diseases.
This session will describe the journey towards building a new kind of retinal imaging
device from idea to manufacture and then provide hands-on experience with the device.
It will talk about the process of design and how design decisions need to be informed by
consideration of patient safety, clinical utility, appropriateness and cost. By detailing how
Epipole have arrived at their ground-breaking devices, we hope to give an insight into the
whole medical device development process.
18 CONTENTSDERMOSCOPY MASTERCLASS - WHAT IS
11:00-12:30
DERMSOCOPY, THE PHYSIOLOGY OF SKIN LESIONS
AND SETTING UP AND USING YOUR DERMATOSCOPE
A workshop with a difference, the Dermoscopy Guidelines team
have got together for this years’ conference to present a two in
one workshop.
Tommy will present some of the key highlights from his and Carmel Blakes ’Introduction
to recognition of skin lesions using a dermoscope’ from the 2019 Belfast conference and
Andrea and David will discuss ‘how you can get the best out of your dermatoscope with
the Dermoscopy Guidelines team on hand to help everyone in the practical workshop.
Key highlights will include:
David Bishop
• What is Dermoscopy
• Key uses for Dermoscopy
• A guide to common lesions
• What are pigmented and non-pigmented lesions
• Vascular patterns and pigmented networks
• What equipment is available
• How the dermatoscope is attached to the camera
• How to get the best field of view
Ceri Llewellyn
• Focusing, exposure, white balance and colour
• Equipment maintenance and infection control
This will be followed by a short open forum discussion to enable everyone who has
previously used a Dermatoscope to share their Dermsocopy experience and then
working in small groups, the guidelines team will assist the groups in a variety of
exercises with a view to exploring the different techniques employed in order to capture
excellent Dermoscopy photographs. Including how to take multiple images of large
lesions and how to take photographs in difficult to reach areas.
The workshop will conclude with a discussion of the new Dermoscopy guidelines and
Andrea Jones Q&A session.
The IMI Dermoscopy Guidelines team presenters are:
Andrea Jones, Medical Photographer, Royal Preston Hospital
Ceri Llewellyn, Senior Medical Photographer, Royal Gwent Hospital
David Bishop, Medical Photography Supervisor, The Royal Free Hospital
Simon Wells, Senior Medical Photographer, Royal Alexandra Hospital
Tommy Walsh, Senior Medical Photographer, Tallaght University Hospital
Tommy Walsh
19 CONTENTS13:45-14:45 LED CREATIVE LIGHTING
In hands-on, practical demonstrations, the presenters will strip
away some of the misconceptions regarding LED and show how
lighting from various manufacturers can be used creatively in stills
and video.
LED technology has allowed photographers & videographers to move away from the
old incandescent light sources, and the market now offers a massive choice of LED
lighting. Often though these lights tend to be used as a flat light source, and setting the
light colour isn’t always as simple as it seems. The workshop will help delegates move
away from that point and shoot approach, and show how continuous light can be used
Bobby Gavin, Wex creatively by using different combinations of shapers & modifiers in tandem with the
power and colour outputs.
Delegates will be shown a brief overview of the different types of LED’s available in the
market, and the presenters will give a background to why cheap lights will always give
bad results, and explain why expensive lights might not guarantee good results unless
they’re set up properly!
The workshop will be interactive, with Canon providing a range of cameras and the
presenters will be delighted to help delegates set up real-life shooting scenarios to
compare LED options with traditional flash shooting.
THE USE OF CROSS POLARISED IMAGING
15:30-17:00
FOR THE PHOTOGRAPHY OF NON-
ACCIDENTAL BRUISES IN CHILDREN
Bruising is a common abusive injury in
children, and it is standard practice to image
and measure them for analysis, yet there is
no current standard for measuring bruise
size consistently.
A series of studies were carried out to identify the optimal
method to resolve two issues.
1. What is the best imaging method for consistently
creating high quality images of bruises.
2. What is the most precise method of measuring
photographic images of bruises, including
computerised measurement techniques. This
workshop will present the findings of the work and
demonstrate to delegates the techniques discovered in
the research conducted.
Sam Evans
20 CONTENTS21 CONTENTS
Rosemary: Graphics
MANDALA DRAWING
09:00-10:00
Come and spend a reflective hour drawing and colouring in
Mandala geometric designs and patterns to represent the cosmos
or deities in various heavenly worlds.
Find peace in the symmetry of the universe by creating your own Mandala design.
Materials will be provided.
Joanna Culley
10:45-11:45 3D ADOBE PHOTOSHOP
Photoshop is well known for digital painting and image
manipulation, but it also has powerful, useful, and easy to use
3D tools.
We will start with an exploration of the 3D interface in Photoshop along with a review of some
of the terms and concepts unique to working in 3D. Next we will see how it can be integrated
in to your everyday medical artworks by importing 3D data files and using the fun 3D extruded
text elements. After completing this workshop, it should give you the confidence to tackle 3D
projects in Adobe Photoshop.
Catherine Sulzmann
22 CONTENTS13:30-15:00 ADOBE ILLUSTRATOR MASTERCLASS
This workshop will explore the capabilities and utility of Adobe
Illustrator from the creator and end-user perspective.
As a vector-based drawing tool, Adobe Illustrator has a wide range of uses in Medical Art
ranging from simple iconography, technical drawings of medical instruments and devices
and on to detailed anatomical based drawings – these will be demonstrated with a range
of examples. By developing a drawing from the start to near completion, this workshop
will review and demonstrate many of the key Adobe Illustrator tools.
The workshop will start with the basics of art-board set-up and the initial drawing
Dr Andrew Mason process to create vector lines and shapes using the pen and pencil tools. Building
on this, the session will progress to refine shapes and explore the range options for
managing the stroke characteristics (including variable widths and in stroke gradients).
The use of different fill techniques including the creation and use of custom fill patterns
will be explored alongside the application of gradient and mesh tools. The modification
and build of complex shapes will be discussed – in particular the use of the pathfinder
tool set. Finally, the session will examine the use and application of text tools, blend
tools, customised brushes and the demonstrate the scope and use of the 3D tools
that are available within Adobe Illustrator. Alongside the full version of Adobe Illustrator,
the workshop will conclude by exploring the use of Adobe Illustrator for the iPad, its
advantages, limitations and integration with the desktop version. This session is aimed
at those who have no or little experience with Adobe Illustrator and those who wish to
update on the use of this software.
16:00-17:00 INTRODUCTION TO OIL PAINTING
Traditional art skills are as
important now as they have ever
been, even in this digital age.
This oil painting workshop run by
professional artist Cordell Garfield will
involve working on your own oil painting
as well as being taught insights on mixing
cool and warm colours, creating light
and dark and form in your work, learning
insights applicable to all forms of illustration.
Materials will be provided.
Cordell Garfield
23 CONTENTS24 CONTENTS
Silver: Video
VIDEO FOR PHOTOGRAPHERS
10:30-12:00
Introduction to video for photographers; this workshop will look at the
differences between shooting video and stills, for those that have to
shoot video on occasion but are mainly a stills photographer.
Topics will include those such as camera movements i.e. pan, tilt, dolly and crane. As well
as topics covering pulling focus and aperture, the types of shots to shoot and how to put
Matt Cass
these together into a sequence, to tell a story. Finally we will look at ‘crossing the line’, b
roll and cutaways.
Attendees are invited to bring any kit they would like assistance with or to practice using.
AUDIO FOR VIDEO
13:15-14:45
In this session we will look at the different ways audio can be
captured, and the advantages and disadvantages of each.
This will be done by setting up a talking-head shot and then recording with different
microphones and different methods of capture, and examining the advantages and
disadvantages of each. We will finally look at syncing audio and video and the use of
buzz tracks.
Attendees are invited to bring any kit they would like assistance with or to practice using.
VIDEO TRIAGE
15:30-17:00
A critique of video work; In this session participants are to bring a
short (no more than 2 minute clip) that they have shot in the past
with the story behind it.
As a group we can then we look at what worked, what could have been done better and
answer questions that arise; this is very much a group exercise.
25 CONTENTS26 CONTENTS
Willows Suite: Trade Show
09:00-10:00 IMI CPD REVIEW
During this dedicated workshop I will be giving a brief overview
about what should be included in your CPD, the different types of
activities that can be done and the changes that are happening to
the audit process for those of you registered with the AHCS.
Feel free to bring your portfolio with you so I can answer any queries you may have.
Below are a few questions to get you thinking about the available content over
both days and to help with your reflective writing:
Lucy Tinniswood • What should you be doing to keep up-to-date with CPD?
• Is there anything new to be aware of?
• How does this benefit your practice as a Medical Illustrator?
• Notes:
POP-UP CROSS POLARISATION
10:45-11:15
If you miss out on the opportunity to attend the afternoon’s
Cross Polarisation workshop, join Sam Evans at the pop-up
stand where he will be available to answer any questions and
demonstrate his set-up.
Sam Evans
LOOKING THROUGH THE MIRROR(LESS)
11:30-12:00
With support from Canon – The introduction of the mirrorless camera
has arguably been the biggest change in photography since the move
from film to digital. And it’s a technology that continues to move at a
pace, with the latest models allowing end-users to take advantage of
features such as eye recognition and built-in wireless file transfer.
Despite that new technology (or perhaps because of it?) there is still a degree of
uncertainty over mirrorless cameras. This workshop, supported by Canon UK, will help
delegates understand the differences and similarities between mirrorless and DLSR. The
presenter will also show some of the innovative features available on mirrorless systems,
Bobby Gavin, Wex
and how they can be utilised to enhance both stills and video outputs.
27 CONTENTSSKIN ANALYTICS DERM SOFTWARE TO
14:00-14:30
PROVIDE DERMATOLOGY TRIAGE SERVICES
Artificial Intelligence specialists, Skin Analytics, have been developing
an innovative approach to the detection of cancerous skin lesions.
Join Skin Analytics at their trade stand for the opportunity to view
the software and discuss the role of the clinical photographer in this
Rachael Dovey, Skin
important new service. Having been implemented at UHB, Jane
Analytics, with Jane Tovey
Tovey will be on hand to answer any questions.
28 CONTENTSTrade Show
The IMI 2021 Service and Skills update Trade Show is a fantastic
opportunity to talk to some of our trade partners and find out about
the latest technologies that relate to your work. Our exhibitors will have
equipment, software and systems that you can try out along with a
wealth of knowledge and experience they are willing to share.
Going around the Trade show is a really great learning opportunity, and for that reason the IMI Continued Professional
Development (CPD) team has included pertinent questions, that you might consider asking as you visit each stand. By
asking questions and taking notes as you go, not only makes your reflective writing easier, it also means you are more
likely to retain the information you gather, to pass on to your colleagues.
Make sure you visit Lucy Tinniswood, IMI’s CPD lead, for further advice and guidance on keeping your CPD folio up
to date. You can attend Lucy’s timetabled session at 09:00 in the Willows Suite at IMI’s CPD stand, alongside all the
other Trade Companies. Alternatively, drop in after 10:00 whilst visiting the other companies on offer this year.
We will be running a series of short workshops in the trade area. For example, if you miss out on the opportunity to
attend Sam Evans’ Cross Polarisation workshop, head to the pop-up stand at 10:45 where he will be available to
answer any questions and demonstrate his set-up.
Wex will be running a mirrorless cameras session at 11:30 where they will be demonstrating some of the latest models
and features. Come along to get hands-on and learn some of the new possibilities of this new technology.
In conjunction with Skin Analytics, Jane Tovey will be on hand at 14:00 to run a Q&A session and demonstrate the AI
software used in University Hospitals Birmingham teledermatology service.
We hope you have an enjoyable day and take away lots of useful information from this exciting and vibrant Trade Show!
29 CONTENTSAlbert Waeschle was founded in 1959 as the UK agent for several
German manufacturers to distribute their medical equipment. From
nothing this has grown in to offering multiple brands across multiple
functions establishing the unique position and experience to be able to
engage with medical professionals in order to understand their day to
day challenges. Through this collaboration we have been able to develop
our own brands. At the forefront of these brands is to provide best in
class quality. We strive to improve patient care and diagnosis accuracy.
With everyday pressures on time, resource and budgets
Albert Waeschle has a solution for your needs. Our UK based technical
sales, after sales, servicing and repairs enables fast response to any
requirement or challenge faced by medical professionals.
www.aw-online.com
For over 30 years staff at Anova Technology (www.anova.technology)
have been independent & trusted providers of computer related
products & services to Illustrators / Photographers throughout the UK
Currently we are working with over 60 hospitals throughout the UK
helping with :-
The Secure Clinical Image Transfer (SCIT) Solution - Developed by
University Hospitals Birmingham - allows clinicians to capture images
on personal mobile devices and securely/compliantly transmit them
directly into Trust systems
Image Management, trust wide with PAS integration & Web browser
access
Media Job Manager (MJM) - Job management which has been
specifically developed for Illustration Departments. With PAS integration
& web browser access, It can be deployed as single user, staff only or
trust wide allowing clients to place electronic orders for your services
As an Adobe Authorised Software Specialist we work with IMI members
to supply their departments with the most appropriate licensing to
minimise costs
Thermal Imaging cameras complete with training and support
Excellent pricing on Apple & Windows Computers plus associated
peripherals, software, networking, servers & RAID storage
Whether you need advice on a solution to meet your needs or you know
what you require but want assistance in sourcing it please call Anova
on 0121 353 9170 or 020 8855 6120
www.anovatechnology.com
30 CONTENTSAshgrove are a friendly, family-run, UK-based specialist provider of
innovative material and equipment solutions for digital production
printing and finishing. Our mission is to help anyone who is a producer
of digital print to generate more profit and save time by increasing
creativity and maximising revenue without additional effort.
Ashgrove supply many medical illustration departments throughout the
UK with unique materials such as digitally printable tear-proof, wipeable
films, poster textiles, sheet labels and other added-value time saving
materials for both small and large format digital print.
We have also installed several pieces of equipment for digital printing
and finishing into print rooms throughout the UK.
We look forward to meeting everyone in Wyboston and showcasing our
products which we are confident will be of great interest to you all.
www.ashgrovetrading.com
Colourcom is the specialist provider of large format print solutions to the
UK educational public sector. We have provided large format printers,
inks and photographic media as well as related print display products and
services exclusively to UK hospitals and universities for over 20 years.
As an official Canon Large Format Partner we supply, install and support
Canon large format printers, RIPS, software, OEM inks, papers and films
as well as an extensive range of acid free fine art papers, double sided
papers, bookworks, canvas, fabrics and repositionable media.
Colourcom also stock a wide range of roll-up banner stands and pop-up
display equipment, display ranges for indoor and outdoor environments
and a diverse range of banner media, speciality films, printable textiles
and floor graphics coverings to cater for all your print display needs. We
have added the latest high-end 3D Printers and 3D scanner solutions to
our product range and have extended our FSC range of papers following
requests from many of our environmentally conscious customers.
Our team aim to provide you with the best advice, service and support
tailored to your professional needs. We offer a diverse range of premium
products which are consistent and reliable and we supply them on a
next day basis. For more information or to book a demonstration please
contact our team via imi@colourcom.com.
We would like to thank you all for your essential service, especially
during the last eighteen months.
www.colourcom.com
31 CONTENTSDB Orthodontics provide the highest quality products, services and
educational events for the global orthodontic and dental technology
industry. DB Customer Timothy Zoltie, Head of Medical and Dental
Illustration at The School of Dentistry, Leeds University, says, “The DB
Orthodontics custom long length large palatal mirror provides easier
handling to avoid unintentional fingers in the shot and achieve adequate
angle alignment. It also offers the ability to switch mirror ends, allowing
two options for varied mouth sizes”
Our success lies in our collaborative approach with clinicians. Ailbhe
McMullin, Consultant Orthodontist at the Royal Manchester Children’s
Hospital, commented following a trial, “I’ve tried out the stainless steel
(DB04-0154A) retractor a few times now and can give nothing but really
positive feedback ... It is easy to use, brilliant for the autoclave, and
the slim-line feel allows for maximum patient comfort when positioning
it... the handle design reduces any risk of your hand slipping when
retracting. I give this product an all-round thumbs up!”
www.dbortho.com
Epipole was founded in 2011 to directly assist in the prevention of
avoidable blindness globally. Its range of CE marked ophthalmic
retinal cameras deliver high quality images from hand-held devices
that, perhaps uniquely, do not sacrifice image quality to achieve both
portability and affordability.
EpiCam M (Monochrome) was designed for the detection and
management Diabetic Retinopathy. Like all epiCam devices, it captures
live lossless retinal video as well as conventional still images with
software that allows healthcare professionals extract the best still
images from the video stream. The exclusive design of the video
functionality is now enabling its use in non-invasive ICP measurement.
EpiCam C is a full colour a general purpose video ophthalmoscope.
Initially developed to screen for Retinopathy of Prematurity, following
evaluation in both tertiary referral centres and developing world
settings, its unique features are increasingly being applied across a
wide spectrum of ophthalmic assessments, including for triage in
Emergency Departments.
www.epipole.com
32 CONTENTSMedialogix have been supplying image management solutions for
healthcare for over 18 years and are the UK’s only FotoWare Partner.
We offer fully configured solutions to manage clinical photographs,
video and media files creating a secure and effective workflow. We have
our own in-house developers who have created a range of products to
enhance and extend the scope and functionality of your central system
to provide a robust and comprehensive solution.
Come and visit us on our trade stand for an informal chat and a product
demonstration of FotoWare, the Clinical Uploader App, and our new
patient triage system – Medialogix Image Transfer, as well as our other
exciting Medialogix products!
www.medialogix.co.uk
Nikon is a world-leading provider of imaging products and services.
Its innovative optics technology—from consumer to professional
cameras, lenses to system accessories—is powered by over 100
years of experience. The brand is globally recognised for setting new
standards in design and performance, with Nikon’s revolutionary Z
series mirrorless cameras and NIKKOR Z lenses representing a new
dimension of optical performance.
Nikon is committed to leading imaging culture and enables some of the
world’s best visual artists to reach their creative potential through visual
storytelling. Its award-winning equipment empowers photographers and
videographers to realise their creative vision at the highest level.
As a trusted visionary partner, it unites all levels of content creators
through its engaged community, unrivalled technical expertise and access
to educational resources, via initiatives such as The Nikon School.
www.nikon.co.uk
Optos introduced optomap ® ultra-widefield (UWFTM) retinal imaging
to enable eye care professionals to discover, diagnose, document and
treat ocular pathology that may first present in the periphery-pathology
which may go undetected using traditional examination techniques
and equipment. Our UWF, high resolution retinal imaging devices each
image more than 80% or 2000 of the retina in a single capture in less
than ½ second.
More than 1000 published and ongoing clinical trials, as well as thousands
of case studies and testimonials, show the long-term value of optopmap
UWF image in diagnosis, treatment planning, and patient engagement.
Optos is committed to continue to deliver new products and software
that support optomap as a standard of care, helping eye care
professionals around the world save sight and save lives.
www.optos.com
33 CONTENTSAs forward thinkers for more than 20 years in the professional broadcast, film,
tv, music and medical (including veterinary) markets, Polecam proudly present
their latest Medical system; perfectly matched for all the leading camera
manufacturers of 4K, UHD, Hi-Motion and HD cameras.
Designed to perform and engineered to perfection, Polecam has proven
itself globally and been adopted as the “go-to -product “ by Medical device
companies for product promotion and training, whilst being used extensively by
leading surgeons globally for live television transmissions and to aid the training
of pioneering medical procedures in theatre for both human and animal subjects.
Various medical companies around the world (Arthrex have
7 Polecam systems now!) have recognised Polecam’s potential for
looking over the shoulders of surgeons in the operating theatre to give an
unrestricted ultra-high, high-definition or even 3D view of the procedure
without compromising the medical team.
www.polecam.com
Founded in 2012 Skin Analytics is a research-led company committed to
helping more people to survive skin cancer.
Skin Analytics have provided teledermatology services for over 5 years and our AI-
supported teledermatology service since April 2020. We have spent considerable
time working with General Practitioners in Primary Care, Dermatologists, Hospital
Providers and leading researchers to ensure that our services and DERM have real
clinical utility.
www.skin-analytics.com
Sony is an innovative leader in Digital Imaging. Constantly pushing the
boundaries of technology that helps shape the future of the industry, while
keeping the creator at the heart of what we do.
Sony’s light-weight mirrorless cameras in the Alpha range boasts award
winning and industry tested Eye-AF and tracking technology, as well as
stacked sensors that achieve speed and performance well beyond the
capabilities of other models. Couple this with the One Mount system, Sony’s
most advanced imaging technology of 59 different e-mount native lenses
(full-frame and APS-C) means a versatile range of camera bodies and lenses
with unlimited possibilities for all creators.
Sony’s more compact range of cameras for vloggers and those on the go
provide pocket-size cameras with no-compromise. Boasting high-zoom
performance and super-fast AF, creators can capture every opportunity that
comes their way, to fully unleash creative self-expression.
Be the Director of your story and share how you see the world!
From high-end cinematics to handheld vlogging, Editorial shoots to family photos.
Imagination and creativity are endless with Sony.
www.sony.co.uk
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