Industrial BUYER Rate Card 2022 - About Industrial Buyer - B2B Central
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
Industrial
BUYER
Rate Card 2022
About Industrial Buyer
Industrial Buyer is a digital business to business
publication targeted to professionals in the
Southern African manufacturing, mining and
engineering industries. We provide the latest
industry-specific news, details on product
innovations and company updates on easy-to-
read, mobile-friendly platforms so that you can
access everything you need to run your operation
on-the-go, from anywhere in the world.
2022
Digital magazines
Each month Industrial Buyer releases a
comprehensive, industry-specific digital magazine
that can be read via desktop or mobile comprising
interesting, trend articles, news, product news and
listings that link buyers with distributors.
Distribution:
Industrial Buyer uses a multi-platform approach
when distributing the monthly digital magazine.
We use a combination of social media marketing,
SEO, content marketing and newsletter marketing
to target decision makers in the industry, so you can
be assured that you are reaching only the correct
audience.
Each magazine has a potential reach of 6000 to
8000 industry professionals.
2022 DIGITAL MAGAZINE FEATURES Industrial
BUYER
Ad sales Deadline
Month Feature Description close for
material
The smart fac-
tory – automation,
January Automation, digitalisation, predictive maintenance and Industry 4.0. 10/12/2021 15/12/2021
digitalisation and
Industry 4.0
Sustainability, energy efficiency, alternative energy solutions, environmental management, green
February Going green 04/02/2022 10/02/2022
building…
The new and COVID-19 and the subsequent travel bans and lockdowns that followed changed the supply chain
March improved supply for good. In this feature we’ll look at materials handling, warehousing and logistics and how these 04/03/2022 09/03/2022
chain sectors have had to adapt to COVID-19.
Despite digital transformation in the industry, people remain at the core of manufacturing. In this
Staffing and
April feature we look at all things staffing from staffing providers, employee management solutions, 06/04/2022 13/04/2022
labour relations
regulations and legislation, staff finance and healthcare providers, ERP and more.
The health and safety of workers is key to a successful manufacturing, mining or construction opera-
Occupational tion. Workers need adequate PPE, safety harnesses, noise cancelling devices and more. In addition
May 06/06/2022 13/06/2022
health and safety COVID-19 has taught us to be even more mindful of hygiene in the workplace with regard to sanitisa-
tion, industrial cleaning, adequate ventilation etc.
Various trends in the manufacturing industry are shaping the printing, coding and marking sector.
Printing, coding
June Traceability is top of mind and new developments such as 3D printing and sustainable packaging 06/06/2022 13/06/2022
and marking
have led to innovations in this sector.
South Africa’s mining industry is performing well despite numerous economic strains, confirming the
July Focus on mining resilient nature of the sector. In this feature we look at all things mining with mining equipment, new 06/07/2022 13/07/2022
automation solutions, mining trends and sustainability in mines.
In honour of Women’s Month this feature will look at women who are flourishing in the manufactur-
Women of
August ing, mining and construction industries. We’ll look at female-owned businesses as well as unique 05/08/2022 12/08/2022
industry
products to accommodate women on your workforce.
In this feature we’ll focus on South African solutions for South African businesses. We want to high-
Proudly South
September light local production and innovative developments in the SA manufacturing, mining and construc- 07/09/2022 14/09/2022
African
tion industry.
Pumps, valves and Valves regulate and control flow and pressure in pumping systems and also play a big role in site
October control instrumen- safety. Pumps and valves are used for mine dewatering, wastewater management and clean water 06/10/2022 13/10/2022
tation applications. New pump and valve innovations are being impacted by digitalisation and automation.
Capital funding, business insurance, equipment insurance and software and apps for running your
November Financial solutions 01/11/2022 08/11/2022
business finances effectively.
Rate: R6000 for a
TECHNICAL DATA SEPTEMBER/OCTOBER 2021
Industrial
www.industrialbuyer.co.za
full page + FP editorial
• Enhance your editorial
page with embedded
Conventional bleed material must be supplied allowing 3mm all round BUYER The latest products, equipment
and services for the general
manufacturing and
engineering sectors
video links, image galleries
or more. Or your editorial HOW COVID-19 IS MAKING AN IMPACT ON
OCCUPATIONAL HEALTH AND SAFETY
page can take the form of
CLOUD-BASED LIFTING EQUIPMENT
a traditional article of 500 TRACKING SYSTEM REDUCES HUMAN ERROR
to 600 words with one or
two high res images
• Note: Images to be
supplied in high res JPEG
DPS Page Trimmed Size Full Page Trimmed Size
or PNG format. 336mm (w) x 238mm (h) 168mm (w) x 238mm (h)
DPS Page Type Area Full Page Type Area
MAKING A DIFFERENCE
316mm (w) x 218mm (h) 148mm (w) x 218mm (h) SUSTAINABLE SOLUTIONS FOR ALL PROJECTS
SPOTLIGHT ON Industrial
BUYER
Why not personalise your own sector-specific or product-specific
eBook to a highly targeted market with Industrial Buyer’s Spotlight
On?
With one sponsor your name and logo will appear on the front
cover as well as a DPS ad, 2 additional full page ads and 4 pages of
editorial that can be enhanced with video, galleries and more.
You will also receive the benefit of social media and newsletter
exposure and a banner on the Industrial Buyer and B2B Central
websites.
Rate: R17 500 for a sponsor
BANNERS
Leaderboard banner on www.industrialBuyer.co.za and www.B2BCentral.co.za
Specs: 1920 pixels (width) by 350 pixels (height).
Rate: R10 000 per month
LEAD GENERATION CAMPAIGNS
With Industrial Buyer’s digital expertise we will optimise your company portal with our multi-platform approach to digital marketing to ensure you reach the right audience
and consistently receive the most highly qualified and detailed leads each month. You can specify sectors you want to target or geographic areas to get exactly the type of
leads you want.
A COMPANY PORTAL INCLUDES
Prominence on the Industrial Buyer website as well as the ability to add image galleries, videos, brochures, extra contact details, your logo, cover image and other enriching
content to your listing.
Each portal includes:
• 10 product pages
• Up to 150 pages of brochures
• Direct enquiries from the website
Rate: R9 000 per month ex VAT for 6 months.
LIVE VIRTUAL EVENTS/WEBINARS
According to InsideSales.com 73% of marketers and sales leaders find webinars to be one of the most reliable ways of generating quality sales leads.
Industrial Buyer, Specifile and DIY and Industrial Trade News are collaborating to host live events online for you. From training to product launches virtual events are the future
and are proving to be much more cost-effective, convenient and well-supported than traditional events.
Cost of hosting your webinar through Industrial Buyer, Specifile and DIY’s content platforms = R42 000
VALUE
Marketing of event + post-event publicity = 3 newsletter banners + 3 website banners +3 promo newsletters + social media marketing across all 3
R89 000
platforms + content placement on B2B Central
One print ad in a publication of your choice R10 000
Hosting of 1 hour webinar R25 000
Article in a print publication of your choice after the event R30 000
Total value = R154 000
Industrial
BUYER
View a recent webinar here.
NEWSLETTERS
Take advantage of Industrial Buyer’s highly specific newsletter database by sponsoring a newsletter.
Package includes a top banner, lead story and a Facebook, Twitter and LinkedIn post.
Rate: R5 000
View a recent newsletter here.
BESPOKE DIGITAL CAMPAIGNS
Let us know how we can help you! Industrial Buyer can create a custom digital campaign to suit your budget and reach the correct audience.
Choose your package:
Website banner
Newsletter banner
Online Editorial
Article in the newsletter
Social media posts
Starting from: R4 000
CONTACTS
Editor: Varushka Padayachi Sales Executive: Debra Butler
Tel +27 11 713 9010 | varushka.padayachi@newmedia.co.za Tel: +27 83 708 0702 | debra.butler@newmedia.co.za
Sales Executive: Aneta Silva Production Controller: Mandy Ackerman
Tel +27 82 445 6086 | aneta.silva@newmedia.co.za Tel +27 11 715 8007 | mandy.ackerman@newmedia.co.za
Cape Town Head Office: New Media, a division of Media24 (Pty) Ltd, 8th floor, Media24 Centre, 40 Heerengracht, Cape Town, 8001 • Tel: 021 406 2002
Johannesburg Office: New Media, a division of Media24 (Pty) Ltd, Ground Floor, 272 Pretoria Avenue, Randburg, 2194
You can also read
