JAPAN LANGUAGE/CULTURE LEARNING & INTERNSHIP PROGRAM 2022 - JHKS KYUSHU,KWSPREADING MAR 2022
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Hosts/Supporting organizations Team Members Interns` Benefits Internship program examples 2021 reviews by Lingnan interns Tentative schedule CONTENTS Process
ORGANIZER: KWSPREADING ◼ Mission ‐To promote a diverse and inclusive society by promoting exchanges and marketing into Japan from Hong Kong, Korea, and worldwide. ‐To enhance business and investment opportunities in Japan ◼ Past performance Internship & Students exchange Program Marketing Consulting ・Organized Lingnan University Hong Kong 「Jonathan Choi Student ・Established Japan branch of Korean tech startup of Internship Scheme - Japan Culture Learning & Virtual Internship KLleon(August 2021~) Program 2020-21」 ・Completed Korean Startup「WATA」PoC with Seiko ・Organized Open University of Hong Kong 「Japan Virtual Denki(Oct 2021) Internship 2021」 ・Japan mentoring for Global accelerator SPRAK LAB ・Managed the online internship hosted by Fukuoka prefecture (350 of Korea(Dec 2020~) students, 80 companies, Oct 2020 - Mar 2022) ・Japan marketing research for EduTech Startup ・Hold the Introductory seminar on the Japanese job market for (April 2021) Korean students (by Int`l students organization of Fukuoka ・ K-Startup Week@Fukuoka hosted by KOTRA prefecture ) Fukuoka, matched with major companies and ・ Lecturer of Career development basics and Internship classes at investors in Japan Universities and colleges ( 2020~): Chikushi University, Kyushu ・Merchandising trade between Nidec-sankyo and Peti tourism college France ・Kyushu Branch of Hyperithm (Tokyo-based HR company ・Research works by the big trading/Entertainment specialized in tech int`l talents) companies
CO-ORGANIZER Japan Hong Kong Society- Kyushu Chapter ・A member of the Federation of Hong Kong Business Associations Worldwide ・Mission ‐To promote co-operation, communication exchange, and synergy among Kyushu, Japan, Hong Kong, and worldwide. ‐To enhance business and investment opportunities in and through Hong Kong with the help of HKTDC. ・Founded in 1991, Chairman: Mr. Ishihara Susumu (of Special Executive advisor of Japan Railways Kyushu) ・Members: 93 members including top tier industries in Kyushu related to Hong Kong (Banks, newspapers, TV broadcasting companies, hotels, travel agencies(ex) JTB), logistics, traders, law firms, food, Japanese sake breweries, and economic organizations, etc. )
MEMBERS Kyungmi Choi Akiko Fish Eriko Mizobe Yui Haraguchi Masahiro Koga Betty Chan Chief Director Project manager Business Japanese teacher Partner consultant Advisor Honorary Special Advisor ・CEO of KWSpreading ・Facilitators who promote the ・Teaching Japanese to ・Entrepreneurs, ・Director of ・Planning and ・Executive director of verbalization and sharing of international students for consulting designing the International Relations individual and corporate purposes more than 25 years managing Industry- of Sunwah Group Japan Hong Kong Society- new business and Kyushu ・Career consultant ・A member of the policies of municipal academia-government ・Executive Director of ・Japan country manager ・Coordinator of Matsumae executive committee for governments, collaboration Sunwah Foundation, of KLleon (US/Korea- Lab, Faculty of Design, Kyushu designing the academic Progressing SDGs ・ Executive Director of Fukuoka ・Corporate communications and based AI startup) University programs for 「Association ・CEO of Youi Co., Ltd Association of Business international relations. ・Strongly involved in a series of ・Directed joint venture ・Associate professor of Nagasaki Executives(FABE) ・Lecturer in Chikushi program with Bangladesh's for the promotion of University, FFG Entrepreneurship ・ Executive Director of Kyushu international platforms with India and Israel in technology, with Internship Promotion Council Women`s U Grameen Group that targets Japanese language Center ・CEO of Role Design Vietnam and Korea in trade, and ・Evaluating director for social impact ・ex- Executive director of Kyushu Japanese SMEs. Education」by Agency for at Education A³, Visiting professor of ・ex-HR manager of Panasonic with the United States in education ・Kyushu University MBA ・Overseas various charity projects Internship Promotion Council cultural affairs Dr. Robert Hwang Entrepreneurs and multi-country exchange ・Kyushu University MBA (Shanghai Jiao Center of Kyushu University projects of the Sunwah Tong University MBA exchange) Foundation in education, art, and ・Currently teaching at universities/colleges ・ a Proctor for ACTFUL OPI, JSST culture.
BENEFITS Japanese Language & Culture Learning ➊ Learn practical Japanese in a business environment ➋ Business manner and career environment in Japan ❸ Project management basics ➍ Experience the Japanese traditional cultural events ➎ Exchange with Japanese University students Internship ➊ Career exploration within a Hong Kong・Japan-related career group ➋ Study overseas business strategies at a Japanese company based on the clear project topic ❸ Direct experience with a Dedicated Host company ➍ Support of a Career facilitator ➎ Make a team with LUHK students and Japanese local students (4 or 5 members)
Japanese language & Cultural Learning ➊LEARN PRACTICAL JAPANESE IN A BUSINESS ENVIRONMENT 45 Hours in June (3hours/class, 2 or 3 classes a week) Experienced Japanese teacher Curriculum examples (Focused on Japanese which can be used in your internship.)
Japanese language & Cultural Learning ➍EXPERIENCE THE JAPANESE TRADITIONAL CULTURAL EVENTS
Japanese language & Cultural Learning ➎EXCHANGE WITH JAPANESE STUDENTS
Internship ➊CAREER EXPLORATION WITHIN A HONG KONG・JAPAN-RELATED CAREER GROUP TENTATIVE HOST COMPANIES Company Business HP/Logo Founded in 1977, Retail, Designer Clothing, Furs, Leathers, Accessories eCommerce, Cold 1 Reina Limited レイナ https://chieimai.com/, https://www.reinaltd.com storage for fur and leather goods Founded in 2015, Promote exports of agricultural, fishery and livestock products, which is one Kyushu Agriculutural and Marine 2 of Kyushu's strengths, to overseas markets. ・By decreasing the SCM steps between farmers http://www.kyushu-amp.com/outline.php products Co.,Ltd 九州農水産物直販 and consumers, both parties will get satisfied with the competitive and reasonable price. Founded in 1830, Japanese sake brewery, ・"Bakkai kiwami brand" was awarded gold medal in the Asia International Japanese-sake competition 2020, ・”Kogen”awarded Superior gold 3 Takamasamune Co.,Ltd 鷹正宗 https://www.takamasamune.com/ medal, "Sogen" awarded gold medal, "Mecha umamugi" awarded bronze medal in Tokyo whisky&Sprits competition Kubara Honke Group Founded in 1893, Seasonings and food products developed in-house, OEM sales and 4 https://www.kubarahonke.com 久原本家 marketing of soups, tare (sauces), and liquid seasonings State Street Corporation: An American financial services and bank holding company State street Corporation Fukuoka headquartered at One Lincoln Street in Boston with operations worldwide. It is the second- 5 https://www.statestreet.com/home.html Branch oldest continually operating United States bank; its predecessor, Union Bank, was founded in 1792. State Street is ranked 15th on the list of largest banks in the United States by assets. A Japanese global logistics services company, Japan`s largest company, was founded in Nippon Express Fukuoka Branch 1937. In 2017, Nippon Express's annual revenues exceeded US$16 billion, making it one of 6 https://www.nittsu.co.jp/ 日本通運 the top five global logistics services providers. Nippon Express has a strong global network that spans over 40 countries, with company direct operations in 33 nations. The largest travel agency in Japan and one of the largest travel agencies in the world. It specializes in tourism. There are branches all over the world to help Japanese and non- 7 JTB Corporation https://www.jtb.co.jp/ Japanese guests in both private leisure and corporate / business fields. It was formerly owned by the Japanese government. Founded in 1989, Green tea company, 120 hectares of farms are under direct management, 8 Wakohen Inc.和香園 and 100 hectares are contracted farms.The largest green tea factory in Japan was https://www.wakohen.co.jp/en/ constructed. Wakohen main store was built in front of the factory. Fukuok Jisho Co.,Ltd Founded in1961, Representative a real estate developer and agent in Kyushu (Canal City 9 https://fukuokajisho.com/ 福岡地所 Hakata, one of the most famous tourist place is also made by Fukuoka) A flower tech startup founded in 2018, Mission: Update the world-wide flower industry ・Web 10 Cavin Inc. service to link Flower farms and flower retailers directly with small amounts・Started https://cavin.ooo/ developing into HK/Singapore market in 2021 Founded in 2018, Connecting businesses and opportunities between Japan and Estonia by 11 Next Innovation bringing together goods, culture,people and technology. *Partners:Kyuden Global, Mobile https://next-innov.ee/ja/about/ internet capital
Internship ➋ STUDY OVERSEAS BUSINESS STRATEGIES AT A JAPANESE COMPANY BASED ON THE CLEAR PROJECT TOPIC 『A. OVERSEAS BUSINESS』 Activities requested Utilizing interns Examples by companies as skills Overseas marketing, New business plan test Market development & ・Research Work marketing product development (Market research, marketing, target settings, target hearing and interview) ・Sales strategy planning Infrastructure survey Expertise ・Considerations on business development after the end of the novel coronavirus Legal knowledge and ・Labor management research, career Trade procedures and awareness and research management methods legislation labor knowledge for retention ・Post-corona business proposal Cross-border EC Sales agent
Internship EX) PROCESS FOR MARKETING ASSIGNMENT
Internship ➋ STUDY OVERSEAS BUSINESS STRATEGIES AT A JAPANESE COMPANY BASED ON THE CLEAR PROJECT TOPIC 『A. BRANDING & TOURISM』 Activities requested Utilizing interns Examples by companies as skills Attract foreigners Advertisement and PR to Japan activities ・Travel to Japan, consumption experience needs, research ・Translation work(Company website, creation Connect with tourism of recruiting tools such as videos, creation of Collaborative activities with industry and local manuals) local universities universities ・Web marketing(social media) ・Virtual travel and online tour ・Branding and producing appeal of products Online tourism plan creation Skilled in Japanese and land
Internship ➋ STUDY OVERSEAS BUSINESS STRATEGIES AT A JAPANESE COMPANY BASED ON THE CLEAR PROJECT TOPIC 『COMPANY ORIGINAL』 Examples ・Free company proposal (Activities where deliverables can be confirmed) ・Activities on the extended line of tasks at past participating companies ・Issue presentation for employees (Company-specific questions, example: Living information for understanding and issues when hiring locally) ・Online business meeting tool creation
Internship ❸ DIRECT EXPERIENCE WITH A DEDICATED HOST COMPANY_ WRAP-UP PRESENTATION On the end day of your internship, every team from Lingnan U will make presentations about their assignment before all the host companies, interns and related parties
Internship WRAP-UP PRESENTATION
Internship ❸ DIRECT EXPERIENCE WITH A DEDICATED HOST COMPANY_ WRAP-UP PRESENTATION Make the detailed program based on the clear assignment Interviews with prestigious members of each industry or Hong Kong & Japan relationships Opportunities to exchange with other Japanese employees
Internship ➍ SUPPORT OF CAREER FACILITATORS Program Manager (PM) Internship Coach (IC) Supported Host Companies PM will walk the student through the ・Outside of weekly check- Supervisors and host companies will receive admissions, placement, and ins with PM, internship guides and training on how to manage remote internship process. Every week, all coach schedule a midpoint international interns. students and host companies will check-in and final Throughout their time hosting an intern, we will receive an email or SNS check-in to coaching as well. The final actively check-in on all host companies and provide see about project completion, general call will allow the student additional support should any issues arise. Upon the feedback, and request for support. to reflect on the entire internship concluding, all supervisors will be given This will keep both students and host internship, unpack the the opportunity to provide a supervisor evaluation companies actively engaged supervisor evaluation as for the intern. throughout the process and able to well as create a (Global) All supervisors are required to check-in with their work with their PM directly should Career Management Plan. intern daily through email or chat and schedule there be any concerns. one call or virtual meeting a week. ・ Career facilitators will make appointments for interns with many experienced mentors outside the host companies from Japan and Hong Kong, in an effort to make the internship assignment successfully solved. (ex>HKTDC Japan representative, Sunwah foundation international director, JETRO HK, Japan Agricultural bank HK, Mizuho Bank HK, State Street Japan Chairman, HKSTP etc)
Internship ➎ MAKE A TEAM WITH LINGNAN STUDENTS AND JAPANESE LOCAL STUDENTS (4 OR 5 MEMBERS) Cooperated Universities in Japan
Internship INTERNSHIP PROGRAM EXAMPLES Fruits/Livestock products Market Making Tenjin Big bang project Expanding into the global market development & Product development successful by attracting top with an organic green tee, grown New business plan test marketing creative overseas companies by Smart IPM method
Internship INTERNSHIP PROGRAM EXAMPLES Make the business plan for sTARTUP Branding and producing appeal of Hong Kong marketing as Day 2021, Digital marketing/Attracting Green fur to the millennials professional agents/ VC among the fierce fur debate Including Research of trade procedures and legislation
Internship INTERNSHIP PROGRAM EXAMPLES “Fishery products ” Market ・Planning new business plan test Entry-level of overseas development & Product marketing: development/Marketing research development, Home Delivery/Takeaway @Startup after Series A funding The distribution& promotion Japanese semi-cooked food in round: Started developing into strategy Hong Kong Hong Kong/Singapore market ・Research how current users are making recipes with Kayanoya dashi and suggest&promote delicious recipes for Hong Kong customers
Internship 2021 REVIEWS BY LINGNAN INTERNS “To develop marketing strategies for Kayanoya’s products, ”Dashi" culture in Hong Kong, we had 5 research assignments: on-site observation research, interviews with the shop staff, research on competitors' products, sampling survey "I conducted market research on Japan's fresh produce and research, and promotion channel research. I learned some beef/wagyu, suggested Japanese sake marketing strategies and business Japanese and learned about the business culture in a designed agricultural plans.Through this internship, my Japanese company. We had meetings every morning and submitted awareness of marketing increased. Not long ago, I thought reports after research. I am very grateful that I was on the Kubara marketing was just advertising on social networking sites, but Honke Team. Our supervisors took good care of us. When I now I realize there is a lot of steady work behind it. I also didn't understand something, they explained it to me patiently.” learned the importance of communication with the team and the company." "Working remotely with a Japanese company through this internship, I was able to experience Japanese work culture. Not only did I improve my Japanese, but I also learned more than I expected. I "Our team studied the take-out market in Hong Kong and then was able to learn more about agriculture and forestry proposed strategies for take-out shops covering location, pricing, menu, through conversations with many different etc. I didn't have much knowledge of marketing before, but through this people.The Japanese language, cultural experience, internship I have learnt a lot. Also, I used my Japanese language skill and and exchanges with Japanese students were the best. feel more confident now talking in Japanese." I was able to learn a lot and meet a lot of people. I feel like I have entered a new world."
Internship 2021 REVIEWS BY LINGNAN INTERNS "We focused on the Tenchi BC project and proposed a strategy to attract Hong Kong companies to Fukuoka.I learned a lot about Japanese culture and was able to enhance my global perspective." We focused on promoting dashi culture in Hong Kong and investigating marketing strategies for our company, which aims to increase sales in its Hong Kong retail shop. We did a I loved the tea ceremony. It was a good chance to meet sampling survey, competitor research, on-site observation, everyone, especially in the pandemic situation. Before the promotion channel research and interviewed the Hong internship, the Japanese classes and cultural exchange Kong shop staff. We had meetings every morning with the activities were also amazing. The organisers tried very supervisors and worked very well together. hard to make us feel like we were in Japan. Kubara Honke As I am not a business student, and not familiar with also provided an orientation that taught us about business research and data analysis. My previous work required less manners and the company. problem solving and teamwork, so I learnt a lot from this I think the internship is perfect. If we can travel to internship. I experienced teamwork and sharpened my mind, Kyushu in the future and meet together, that will be as I had to consider many perspectives to make the best amazing. decision.
Internship 2021 REVIEWS BY LINGNAN INTERNS: 100% SATISFIED
TENTATIVE SCHEDULE March April May June July August Inform Application 2nd Meeting with the ation period Inform host session ( ~15 Apr ) Business Japanese ation company (11 Mar) session Classes (45hours) (18-21 July) (18 July) Screening& Interview Japan business Internship (18-30 Apr) manner/Project (1-31 Aug) management basics/Cultural Recruiting the host companies Matching with the host company experience (25-28 July) Recruiting Japanese students Supporting students (Online-counselling/Communication on ZOOM/LINE or other SNSs, Assignments for the internship projects(Watching movies or researching), Required documents submission) Supporting companies(To design the project-based program, to give a lecture about how to communicate and engage with interns at a virtual work, To check the internship performance/result after finishing the program、Including contracts documentation and translations)
PROCESS Preparation➊ Apr/May Japan Language/Culture Learning June/July ➊ Application ~ 15 April ❻ Business Japanese~ (45 hours) June ➋ Screening/Interviews 18-30 April ❼ Meeting with the host company: July ❽ Career environment ❸ Confirmation 1st week of May /Business manner in Japan ➍ Apply for the Virtual internship Subsidy ❾ Project management basics ➎ Transfer the internship fee by Paypal ❿ Cultural event Internship Reflection & Leverage ⓫ 1st Day Internship ⓯ End of Internship ⓬ Daily mentoring ⓰ Evaluation ⓭ Interim report ⓱ Certificate ⓮ Wrap-up presentation ⓲ Letter of Recommendation
CONTACT US 【Contact Point】 jhksinterns@gmail.com http://jhks.gr.jp/fukuoka/ 【Office】 #208, Fabbit Global Gateway 1-1, Hakataekimae 2chome, Hakata-ku, Fukuoka-si, Fukuoka-ken, 8120011, Japan
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