JAPAN LANGUAGE/CULTURE LEARNING & INTERNSHIP PROGRAM 2022 - JHKS KYUSHU,KWSPREADING MAR 2022

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JAPAN LANGUAGE/CULTURE LEARNING & INTERNSHIP PROGRAM 2022 - JHKS KYUSHU,KWSPREADING MAR 2022
JAPAN LANGUAGE/CULTURE LEARNING
   & INTERNSHIP PROGRAM 2022
                        JHKS KYUSHU,KWSPREADING MAR 2022
JAPAN LANGUAGE/CULTURE LEARNING & INTERNSHIP PROGRAM 2022 - JHKS KYUSHU,KWSPREADING MAR 2022
 Hosts/Supporting organizations
            Team Members
            Interns` Benefits
            Internship program examples
            2021 reviews by Lingnan interns
            Tentative schedule
CONTENTS    Process
JAPAN LANGUAGE/CULTURE LEARNING & INTERNSHIP PROGRAM 2022 - JHKS KYUSHU,KWSPREADING MAR 2022
LUHK JAPAN VIRTUAL INTERNSHIP 2022

  Co-organizers

  Supporting organization
JAPAN LANGUAGE/CULTURE LEARNING & INTERNSHIP PROGRAM 2022 - JHKS KYUSHU,KWSPREADING MAR 2022
ORGANIZER: KWSPREADING
    ◼ Mission ‐To promote a diverse and inclusive society by promoting exchanges and
      marketing into Japan from Hong Kong, Korea, and worldwide.
     ‐To enhance business and investment opportunities in Japan
    ◼ Past performance
          Internship & Students exchange Program                                  Marketing Consulting
・Organized Lingnan University Hong Kong 「Jonathan Choi Student      ・Established Japan branch of Korean tech startup of
Internship Scheme - Japan Culture Learning & Virtual Internship     KLleon(August 2021~)
Program 2020-21」                                                    ・Completed Korean Startup「WATA」PoC with Seiko
・Organized Open University of Hong Kong 「Japan Virtual              Denki(Oct 2021)
Internship 2021」                                                    ・Japan mentoring for Global accelerator SPRAK LAB
・Managed the online internship hosted by Fukuoka prefecture (350    of Korea(Dec 2020~)
students, 80 companies, Oct 2020 - Mar 2022)                        ・Japan marketing research for EduTech Startup
・Hold the Introductory seminar on the Japanese job market for         (April 2021)
Korean students (by Int`l students organization of Fukuoka          ・ K-Startup Week@Fukuoka hosted by KOTRA
prefecture )                                                        Fukuoka, matched with major companies and
・ Lecturer of Career development basics and Internship classes at   investors in Japan
Universities and colleges ( 2020~): Chikushi University, Kyushu     ・Merchandising trade between Nidec-sankyo and Peti
tourism college                                                     France
・Kyushu Branch of Hyperithm (Tokyo-based HR company                 ・Research works by the big trading/Entertainment
specialized in tech int`l talents)                                  companies
JAPAN LANGUAGE/CULTURE LEARNING & INTERNSHIP PROGRAM 2022 - JHKS KYUSHU,KWSPREADING MAR 2022
CO-ORGANIZER
 Japan Hong Kong Society- Kyushu Chapter

・A member of the Federation of Hong Kong
Business Associations Worldwide
・Mission
‐To promote co-operation, communication
exchange, and synergy among Kyushu,
Japan, Hong Kong, and worldwide.
‐To enhance business and investment
opportunities in and through Hong Kong
with the help of HKTDC.

・Founded in 1991, Chairman: Mr. Ishihara Susumu
                           (of Special Executive advisor of Japan Railways Kyushu)
・Members: 93 members including top tier industries in Kyushu related to Hong Kong
            (Banks, newspapers, TV broadcasting companies, hotels, travel agencies(ex) JTB), logistics,
            traders, law firms, food, Japanese sake breweries, and economic organizations, etc. )
JAPAN LANGUAGE/CULTURE LEARNING & INTERNSHIP PROGRAM 2022 - JHKS KYUSHU,KWSPREADING MAR 2022
MEMBERS

     Kyungmi Choi                               Akiko Fish                      Eriko Mizobe                           Yui Haraguchi                             Masahiro Koga                           Betty Chan
       Chief Director                         Project manager           Business Japanese teacher                       Partner consultant                                Advisor                Honorary Special Advisor
・CEO of KWSpreading                     ・Facilitators who promote the ・Teaching Japanese to                           ・Entrepreneurs,                                                             ・Director of
                                                                                                                                                               ・Planning and
・Executive director of                  verbalization and sharing of      international students for                  consulting designing the                                                    International Relations
                                        individual and corporate purposes more than 25 years                                                                   managing Industry-                 of Sunwah Group
Japan Hong Kong Society-                                                                                              new business and
Kyushu                                  ・Career consultant                ・A member of the                            policies of municipal
                                                                                                                                                               academia-government                ・Executive Director of
・Japan country manager                  ・Coordinator of Matsumae executive committee for                              governments,
                                                                                                                                                               collaboration                      Sunwah Foundation,
of KLleon (US/Korea-                    Lab, Faculty of Design, Kyushu designing the academic                         Progressing SDGs                         ・ Executive Director of Fukuoka   ・Corporate communications and

based AI startup)                       University                        programs for 「Association                   ・CEO of Youi Co., Ltd                    Association of Business           international relations.
                                                                                                                                                                                                 ・Strongly involved in a series of
                                        ・Directed joint venture                                                       ・Associate professor of Nagasaki         Executives(FABE)
・Lecturer in Chikushi                   program with Bangladesh's
                                                                          for the promotion of                        University, FFG Entrepreneurship         ・ Executive Director of Kyushu    international platforms with
                                                                                                                                                                                                 India and Israel in technology, with
                                                                                                                                                               Internship Promotion Council
Women`s U                               Grameen Group that targets
                                                                          Japanese language                           Center
                                                                                                                                                               ・CEO of Role Design               Vietnam and Korea in trade, and
                                                                                                                      ・Evaluating director for social impact
 ・ex- Executive director of Kyushu      Japanese SMEs.                    Education」by Agency for                     at Education A³, Visiting professor of   ・ex-HR manager of Panasonic       with the United States in education
                                                                                                                                                               ・Kyushu University MBA            ・Overseas various charity projects
Internship Promotion Council                                              cultural affairs                            Dr. Robert Hwang Entrepreneurs
                                                                                                                                                                                                 and multi-country exchange
・Kyushu University MBA (Shanghai Jiao                                                                                 Center of Kyushu University
                                                                                                                                                                                                 projects of the Sunwah
Tong University MBA exchange)                                                                                                                                                                    Foundation in education, art, and
                                                                       ・Currently teaching at universities/colleges
                                                                       ・ a Proctor for ACTFUL OPI, JSST                                                                                          culture.
JAPAN LANGUAGE/CULTURE LEARNING & INTERNSHIP PROGRAM 2022 - JHKS KYUSHU,KWSPREADING MAR 2022
BENEFITS
 Japanese Language & Culture Learning
 ➊ Learn practical Japanese in a business environment
 ➋ Business manner and career environment in Japan
 ❸ Project management basics
 ➍ Experience the Japanese traditional cultural events
 ➎ Exchange with Japanese University students

 Internship
 ➊ Career exploration within a Hong Kong・Japan-related career group
 ➋ Study overseas business strategies at a Japanese company based on the clear project topic
 ❸ Direct experience with a Dedicated Host company
 ➍ Support of a Career facilitator
 ➎ Make a team with LUHK students and Japanese local students (4 or 5 members)
JAPAN LANGUAGE/CULTURE LEARNING & INTERNSHIP PROGRAM 2022 - JHKS KYUSHU,KWSPREADING MAR 2022
Japanese language & Cultural Learning

   ➊LEARN PRACTICAL JAPANESE IN A BUSINESS ENVIRONMENT
    45 Hours in June (3hours/class, 2 or 3 classes a week)
    Experienced Japanese teacher
    Curriculum examples (Focused on Japanese which can be used in your internship.)
JAPAN LANGUAGE/CULTURE LEARNING & INTERNSHIP PROGRAM 2022 - JHKS KYUSHU,KWSPREADING MAR 2022
Japanese language & Cultural Learning
  ➋BUSINESS MANNER AND CAREER ENVIRONMENT IN JAPAN
JAPAN LANGUAGE/CULTURE LEARNING & INTERNSHIP PROGRAM 2022 - JHKS KYUSHU,KWSPREADING MAR 2022
Japanese language & Cultural Learning

   ❸PROJECT MANAGEMENT BASICS
Japanese language & Cultural Learning

   ➍EXPERIENCE THE JAPANESE TRADITIONAL CULTURAL EVENTS
Japanese language & Cultural Learning

   ➎EXCHANGE WITH JAPANESE STUDENTS
Internship
➊CAREER EXPLORATION WITHIN A HONG KONG・JAPAN-RELATED CAREER GROUP TENTATIVE HOST COMPANIES

                 Company                                                               Business                                                                           HP/Logo
                                              Founded in 1977, Retail, Designer Clothing, Furs, Leathers, Accessories eCommerce, Cold
    1            Reina Limited    レイナ                                                                                                         https://chieimai.com/, https://www.reinaltd.com
                                              storage for fur and leather goods
                                          Founded in 2015, Promote exports of agricultural, fishery and livestock products, which is one
         Kyushu Agriculutural and Marine
    2                                     of Kyushu's strengths, to overseas markets. ・By decreasing the SCM steps between farmers            http://www.kyushu-amp.com/outline.php
           products Co.,Ltd 九州農水産物直販
                                          and consumers, both parties will get satisfied with the competitive and reasonable price.
                                          Founded in 1830, Japanese sake brewery, ・"Bakkai kiwami brand" was awarded gold medal in
                                          the Asia International Japanese-sake competition 2020, ・”Kogen”awarded Superior gold
    3      Takamasamune Co.,Ltd 鷹正宗                                                                                                           https://www.takamasamune.com/
                                          medal, "Sogen" awarded gold medal, "Mecha umamugi" awarded bronze medal in Tokyo
                                          whisky&Sprits competition
               Kubara Honke Group         Founded in 1893, Seasonings and food products developed in-house, OEM sales and
    4                                                                                                                                         https://www.kubarahonke.com
                       久原本家               marketing of soups, tare (sauces), and liquid seasonings
                                          State Street Corporation: An American financial services and bank holding company
         State street Corporation Fukuoka headquartered at One Lincoln Street in Boston with operations worldwide. It is the second-
    5                                                                                                                                         https://www.statestreet.com/home.html
                       Branch             oldest continually operating United States bank; its predecessor, Union Bank, was founded in
                                          1792. State Street is ranked 15th on the list of largest banks in the United States by assets.
                                          A Japanese global logistics services company, Japan`s largest company, was founded in
         Nippon Express Fukuoka Branch 1937. In 2017, Nippon Express's annual revenues exceeded US$16 billion, making it one of
    6                                                                                                                                         https://www.nittsu.co.jp/
                      日本通運                the top five global logistics services providers. Nippon Express has a strong global network that
                                          spans over 40 countries, with company direct operations in 33 nations.
                                          The largest travel agency in Japan and one of the largest travel agencies in the world. It
                                          specializes in tourism. There are branches all over the world to help Japanese and non-
    7             JTB Corporation                                                                                                             https://www.jtb.co.jp/
                                          Japanese guests in both private leisure and corporate / business fields. It was formerly owned
                                          by the Japanese government.
                                          Founded in 1989, Green tea company, 120 hectares of farms are under direct management,
    8            Wakohen Inc.和香園          and 100 hectares are contracted farms.The largest green tea factory in Japan was                    https://www.wakohen.co.jp/en/
                                          constructed. Wakohen main store was built in front of the factory.
               Fukuok Jisho Co.,Ltd           Founded in1961, Representative a real estate developer and agent in Kyushu (Canal City
    9                                                                                                                                         https://fukuokajisho.com/
                       福岡地所                   Hakata, one of the most famous tourist place is also made by Fukuoka)
                                              A flower tech startup founded in 2018, Mission: Update the world-wide flower industry ・Web
    10               Cavin Inc.               service to link Flower farms and flower retailers directly with small amounts・Started           https://cavin.ooo/
                                              developing into HK/Singapore market in 2021
                                              Founded in 2018, Connecting businesses and opportunities between Japan and Estonia by
    11            Next Innovation             bringing together goods, culture,people and technology. *Partners:Kyuden Global, Mobile         https://next-innov.ee/ja/about/
                                              internet capital
Internship
➋ STUDY OVERSEAS BUSINESS STRATEGIES AT A JAPANESE COMPANY BASED ON THE CLEAR PROJECT TOPIC
                                 『A. OVERSEAS BUSINESS』

             Activities requested       Utilizing interns
                                                                              Examples
                by companies                 as skills

          Overseas marketing,
                                     New business plan test
         Market development &                               ・Research Work
                                            marketing
         product development                                (Market research, marketing, target settings,
                                                            target hearing and interview)
                                                            ・Sales strategy planning
             Infrastructure survey          Expertise       ・Considerations on business development
                                                            after the end of the novel coronavirus
                                      Legal knowledge and ・Labor
                                                                     management research, career
             Trade procedures and
                                                            awareness and research management methods
                  legislation           labor knowledge
                                                            for retention
                                                            ・Post-corona business proposal
               Cross-border EC             Sales agent
Internship

    EX) PROCESS FOR MARKETING ASSIGNMENT
Internship
➋ STUDY OVERSEAS BUSINESS STRATEGIES AT A JAPANESE COMPANY BASED ON THE CLEAR PROJECT TOPIC
                                『A. BRANDING & TOURISM』

             Activities requested      Utilizing interns
                                                                            Examples
                by companies                as skills

              Attract foreigners    Advertisement and PR
                   to Japan               activities     ・Travel to Japan, consumption experience
                                                         needs, research
                                                         ・Translation work(Company website, creation
                                    Connect with tourism of recruiting tools such as videos, creation of
      Collaborative activities with
                                        industry and     local manuals)
           local universities
                                         universities    ・Web marketing(social media)
                                                         ・Virtual travel and online tour
                                                         ・Branding and producing appeal of products
      Online tourism plan creation Skilled in Japanese and land
Internship
➋ STUDY OVERSEAS BUSINESS STRATEGIES AT A JAPANESE COMPANY BASED ON THE CLEAR PROJECT TOPIC
                                   『COMPANY ORIGINAL』

                                                Examples

                  ・Free company proposal
                  (Activities where deliverables can be confirmed)

                  ・Activities on the extended line of tasks at past participating
                  companies

                  ・Issue presentation for employees
                  (Company-specific questions, example: Living information for
                  understanding and issues when hiring locally)

                  ・Online business meeting tool creation
Internship

    ❸ DIRECT EXPERIENCE WITH A DEDICATED HOST COMPANY_ WRAP-UP PRESENTATION
 On the end day of your internship, every team from Lingnan U will make
 presentations about their assignment before all the host companies, interns and
 related parties
Internship

     WRAP-UP PRESENTATION
Internship

    ❸ DIRECT EXPERIENCE WITH A DEDICATED HOST COMPANY_ WRAP-UP PRESENTATION

     Make the detailed program based on the clear assignment
     Interviews with prestigious members of each industry or Hong Kong & Japan relationships
     Opportunities to exchange with other Japanese employees
Internship

     ➍ SUPPORT OF CAREER FACILITATORS
             Program Manager (PM)             Internship Coach (IC)                  Supported Host Companies
    PM will walk the student through the    ・Outside of weekly check-      Supervisors and host companies will receive
   admissions, placement, and               ins with PM, internship       guides and training on how to manage remote
   internship process. Every week, all      coach schedule a midpoint     international interns.
   students and host companies will         check-in and final             Throughout their time hosting an intern, we will
   receive an email or SNS check-in to      coaching as well. The final   actively check-in on all host companies and provide
   see about project completion, general    call will allow the student   additional support should any issues arise. Upon the
   feedback, and request for support.       to reflect on the entire      internship concluding, all supervisors will be given
    This will keep both students and host   internship, unpack the        the opportunity to provide a supervisor evaluation
   companies actively engaged               supervisor evaluation as      for the intern.
   throughout the process and able to       well as create a (Global)      All supervisors are required to check-in with their
   work with their PM directly should       Career Management Plan.       intern daily through email or chat and schedule
   there be any concerns.                                                 one call or virtual meeting a week.
   ・ Career facilitators will make appointments for interns with many experienced mentors outside the host companies from
   Japan and Hong Kong, in an effort to make the internship assignment successfully solved.
    (ex>HKTDC Japan representative, Sunwah foundation international director, JETRO HK, Japan Agricultural bank HK,
   Mizuho Bank HK, State Street Japan Chairman, HKSTP etc)
Internship

     ➎ MAKE A TEAM WITH LINGNAN STUDENTS AND JAPANESE LOCAL
       STUDENTS (4 OR 5 MEMBERS)

         Cooperated Universities in Japan
Internship

     INTERNSHIP PROGRAM EXAMPLES

Fruits/Livestock products Market  Making Tenjin Big bang project   Expanding into the global market
development & Product development successful by attracting top     with an organic green tee, grown
New business plan test marketing  creative overseas companies      by Smart IPM method
Internship

     INTERNSHIP PROGRAM EXAMPLES

Make the business plan for sTARTUP Branding and producing appeal of Hong Kong marketing as
Day 2021, Digital marketing/Attracting Green fur to the millennials professional agents/
VC                                     among the fierce fur debate   Including Research of trade
                                                                    procedures and legislation
Internship

     INTERNSHIP PROGRAM EXAMPLES
  “Fishery products ” Market    ・Planning new business plan test   Entry-level of overseas
  development & Product         marketing:                         development/Marketing research
  development,                  Home Delivery/Takeaway             @Startup after Series A funding
  The distribution& promotion   Japanese semi-cooked food in       round: Started developing into
  strategy                      Hong Kong                          Hong Kong/Singapore market

                                ・Research how current users are
                                making recipes with Kayanoya dashi
                                and suggest&promote delicious
                                recipes for Hong Kong customers
Internship
         2021 REVIEWS
         BY LINGNAN INTERNS                                                      “To develop marketing strategies for Kayanoya’s
                                                                                 products, ”Dashi" culture in Hong Kong, we had 5 research
                                                                                 assignments: on-site observation research, interviews with the
                                                                                 shop staff, research on competitors' products, sampling survey
       "I conducted market research on Japan's fresh produce and                 research, and promotion channel research. I learned some
       beef/wagyu, suggested Japanese sake marketing strategies and              business Japanese and learned about the business culture in a
       designed agricultural plans.Through this internship, my                   Japanese company. We had meetings every morning and submitted
       awareness of marketing increased. Not long ago, I thought                 reports after research. I am very grateful that I was on the Kubara
       marketing was just advertising on social networking sites, but            Honke Team. Our supervisors took good care of us. When I
       now I realize there is a lot of steady work behind it. I also             didn't understand something, they explained it to me patiently.”
       learned the importance of communication with the team and
       the company."                                                                         "Working remotely with a Japanese company
                                                                                             through this internship, I was able to experience
                                                                                             Japanese work culture. Not only did I improve my
                                                                                             Japanese, but I also learned more than I expected. I
         "Our team studied the take-out market in Hong Kong and then                         was able to learn more about agriculture and forestry
         proposed strategies for take-out shops covering location, pricing, menu,            through conversations with many different
         etc. I didn't have much knowledge of marketing before, but through this             people.The Japanese language, cultural experience,
         internship I have learnt a lot. Also, I used my Japanese language skill and         and exchanges with Japanese students were the best.
         feel more confident now talking in Japanese."                                       I was able to learn a lot and meet a lot of people. I
                                                                                             feel like I have entered a new world."
Internship

       2021 REVIEWS
       BY LINGNAN INTERNS                                                   "We focused on the Tenchi BC project and
                                                                            proposed a strategy to attract Hong Kong
                                                                            companies to Fukuoka.I learned a lot about
                                                                            Japanese culture and was able to enhance my
                                                                            global perspective."
         We focused on promoting dashi culture in Hong Kong and
         investigating marketing strategies for our company, which
         aims to increase sales in its Hong Kong retail shop. We did a   I loved the tea ceremony. It was a good chance to meet
         sampling survey, competitor research, on-site observation,      everyone, especially in the pandemic situation. Before the
         promotion channel research and interviewed the Hong             internship, the Japanese classes and cultural exchange
         Kong shop staff. We had meetings every morning with the         activities were also amazing. The organisers tried very
         supervisors and worked very well together.                      hard to make us feel like we were in Japan. Kubara Honke
         As I am not a business student, and not familiar with           also provided an orientation that taught us about business
         research and data analysis. My previous work required less      manners and the company.
         problem solving and teamwork, so I learnt a lot from this       I think the internship is perfect. If we can travel to
         internship. I experienced teamwork and sharpened my mind,       Kyushu in the future and meet together, that will be
         as I had to consider many perspectives to make the best         amazing.
         decision.
Internship

     2021 REVIEWS BY LINGNAN INTERNS: 100% SATISFIED
TENTATIVE SCHEDULE
       March                       April                    May                         June                              July                     August

        Inform        Application                                                                              2nd           Meeting
                                                                                                                             with the
         ation           period                                                                              Inform            host
        session       ( ~15 Apr )                                               Business Japanese             ation          company
         (11 Mar)                                                                                            session
                                                                                 Classes (45hours)                          (18-21 July)
                                                                                                              (18 July)
                                   Screening&
                                    Interview                                                                         Japan business
                                                                                                                                           Internship
                                   (18-30 Apr)                                                                        manner/Project           (1-31 Aug)
                                                                                                                       management
                                                                                                                      basics/Cultural
      Recruiting the host companies                        Matching with the host company                               experience
                                                                                                                           (25-28 July)
       Recruiting Japanese students

                                         Supporting students (Online-counselling/Communication on ZOOM/LINE or other SNSs, Assignments for
                                         the internship projects(Watching movies or researching), Required documents submission)

 Supporting companies(To design the project-based program, to give a lecture about how to communicate and engage with interns at a virtual work,
              To check the internship performance/result after finishing the program、Including contracts documentation and translations)
PROCESS
           Preparation➊ Apr/May               Japan Language/Culture Learning June/July
➊ Application ~ 15 April                     ❻ Business Japanese~ (45 hours)    June

➋ Screening/Interviews 18-30 April           ❼ Meeting with the host company: July
                                             ❽ Career environment
❸ Confirmation 1st week of May
                                                 /Business manner in Japan
➍ Apply for the Virtual internship Subsidy   ❾ Project management basics
➎ Transfer the internship fee by Paypal      ❿ Cultural event

                   Internship                           Reflection & Leverage
⓫ 1st Day Internship                         ⓯ End of Internship
⓬ Daily mentoring                            ⓰ Evaluation
⓭ Interim report                             ⓱ Certificate
⓮ Wrap-up presentation                       ⓲ Letter of Recommendation
CONTACT US
             【Contact Point】
             jhksinterns@gmail.com
             http://jhks.gr.jp/fukuoka/

             【Office】
             #208, Fabbit Global Gateway 1-1,
             Hakataekimae 2chome, Hakata-ku,
             Fukuoka-si, Fukuoka-ken, 8120011,
             Japan
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