Master in Football Management, Methodology and Analysis - Laliga

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Master in Football Management, Methodology and Analysis - Laliga
Master in
Football
Management,
Methodology
and Analysis

2020-2021
Master in Football Management, Methodology and Analysis - Laliga
Index

p04 / Greetings from our President
p05 / Greetings from the Master’s Directors
p06 / Target Group and Student Profile
p06 / Job Opportunities
p07 / LaLiga 360º
p07 / Careers Service
p08 / Data Sheet
p10 / Syllabus
p12 / Visits to LaLiga Football Clubs
p13 / Academic Staff
p14 / Admission and Registration Process
p16 / Contact

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Master in Football Management, Methodology and Analysis - Laliga
Máster en Dirección, Metodología y Análisis en el Fútbol

                                                    3
“   LaLiga is firmly committed to education. By means of a qualified
    academic education, their sports professionals may achieve a better
    management of football clubs and institutions.

    The “LaLiga Business School” is the reflection of the educational
    project that our Institution has created and promoted in order to
    detect, recruit and train both present and future talent within football
    management, methodology and analysis areas.

    The Spanish Football League is the best in the world, therefore it is,
    extremely important that sports entities that take part in our official
    competitions, as well as in other sports, are able to provide their
    respective football clubs and institutions with management excellence
    by means of qualified and trained professionals.

    Thus, LaLiga will use all its experience and knowledge so that the
    “LaLiga Business School” guarantees quality courses and nationally
    and internationally recognized qualifications to train the best
    professionals and get the best managers.

                                                                               ”
                                                                       Javier Tebas
                                                                      President of LaLiga

4
Master in Football
                                     Máster          Management,
                                             en Dirección,        Methodology
                                                           Metodología y Análisisand Analysis
                                                                                  en el Fútbol

  Greetings from the Master’s Director

  Hugo Blanco
  Head of LaLiga Sports Projects Area

“ The Master in Football Management,
  Methodology and Analysis is the
                                                 The main objective of each and every
                                                 one of the specialisation courses, as well
  first postgraduate course that deals           as of the Master’s degree as a whole, is
  with the complexity of football from           to train future football professionals with
  a multidisciplinary and transversal            the highest quality and rigour so that
  perspective. This higher education             they can carry out their work in a highly
  programme reflects the knowledge,              competitive, changing and complex
  experience and know-how of LaLiga’s best       environment.
  professionals.
                                                 The training process will be markedly
  This Master’s degree consists of four          practical in nature. Bearing this objective
  modules, each one being also a university      in mind, students will have the opportunity
  specialization course with its own entity:     to experience the daily performance
  University Specialist in Game Analysis         carried out by the professionals of the
  in Football, University Specialist in          LaLiga’s Football Clubs. The students of
  Management of Youth Academies and              this masters will have four visits to LaLiga’s
  Grassroots Football Training, University       Football Clubs located outside Madrid —
  Specialist in Talent and Team Management       one per specialist module/course; and four
  in Football and University Specialist in       visits to LaLiga’s Football Clubs located in
  Sports Management in Football.                 the capital.

  Each of the specialization modules/            The staff recruited for this postgraduate
  courses will allow students to acquire         course is the result of a thoughtful and
  the knowledge, competences, skills and         balanced selection of academic profiles
  abilities necessary to achieve excellence in   and LaLiga professionals. Teachers will put
  each specific area of action. The contents     their talent at the service of the students
  of this Master’s degree complement             selected to enjoy a unique learning
  and enriches each other, providing an
  integrated and comprehensive view of the
                                                 experience.
                                                             ”
  current scenario of professional football.

                                                                                               5
Target Group and Student Profile

> Sports managers.                           > Graduates in areas related to Sports.

> Heads of youth academies and
  grassroots football schools.               > Other experienced professionals from
                                               the world of football who wish to
> Qualified football coaches and/or sports     complete, promote and redirect their
  technicians.                                 professional sports career.

> Technical coordinators and analysts.       > People who wish to begin their
                                               professional career in the field of
> Professional or semi-professional            football.
  players.

Job Opportunities

After completing this Master’s degree,       Students who achieve this Master’s degree
students will achieve professional           will have a high level of competence for:
excellence in the performance of the
functions inherent to the following
positions within the sports structures of    > Managing, planning, designing and
Football Clubs:                                coordinating training projects in the
                                               grassroots football of clubs, schools
> Sports managers                              and other sports entities.

> Technical coordinators                     > Managing and coaching football
                                               teams to achieve the individual and
> Managers of Youth Academies                  group objectives proposed.

> Managers/coordinators of the Youth         > Managing, planning, designing and
  Academies Methodology area                   coordinating the sport project of
                                               any Football Club.
> Coaches
                                             > Analysing and preparing reports on
> Analysts                                     games, teams and players.

> Talent scouts

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Master in Football
                                 Máster           Management,
                                          en Dirección,        Methodology
                                                        Metodología y Análisisand  Analysis
                                                                               en el Fútbol

LaLiga 360º

Campus
The LaLiga’s new Headquarters.

Activities
> Our students will enjoy a unique            > In the course of the Master’s
  experience by gaining first-hand              programme, our students will try to
  knowledge from LaLiga and its Clubs/          solve real cases related to the activities
  Public Limited Sports Companies.              developed by LaLiga and/or its Clubs/
                                                Public Limited Sports Companies’
> Visits to the Football Clubs of LaLiga        activities.
  where Clubs/Public Limited Sports
  Companies’ professionals (technical         > Our students will be able to attend
  coordinators, analysts, technical staff       any meeting, seminar and internal
  and managers of Youth Academies) will         committees held by LaLiga.
  share their know-how with our students.

Training                                      Internships
> The staff will be made up of the best       > Internships at the LaLiga’s associated
  professionals from LaLiga and its             Clubs/Public Limited Sports Companies.
  associated Clubs/Public Limited Sports
  Companies.                                  > Our students will have a preferential
                                                position in any recruitment process that
> Our students will have access to              may be arranged to meet the needs of
  exclusive contents of LaLiga.                 future national and international sports
                                                projects of the LaLiga.
> The Master’s programme is designed,
  coordinated and directed by the LaLiga
  professionals.

Careers Service

> LaLiga undertakes to offer careers          > With over 150 professionals (technical
  service for those students who:               directors, coaches, trainers, scouts,
  successfully complete the whole               etc.) spread all over the world in
  Master’s programme or any of its              2017, LaLiga opens up a unique and
  Specialisation Courses; meet the specific     exclusive opportunity for the students
  pre-established requirements to take          of our master’s degree course to take
  part as technical staff in national and       part in the projects it develops on five
  international sports projects; and, are       continents.
  selected by the respective head of area
  by means of a personal interview.

                                                                                             7
Data Sheet

Date:                                               Mode:               Credits:

from October, 2020 to                               On-site             60 ECTS
June, 2021

Price:                                                                  Schedule:

Full Master’s Degree: €13,000 (enrolment fees included)                 Fridays
Specialisation Course: €4,000                                           From 16:00 h to 21:00 h
                                                                        (5 hours)
> If you enrol two or more Specialisation Courses you will get a
  discount. For further information, please contact the Admissions      Saturdays
  Department.
                                                                        from 09:00 h a to14:00 h
> Please, check our website for funding opportunities.                  (5 hours)
                                                                        and from15:00 h to
                                                                        17:30h (2.5 hours)

                                                         Vacancies:
Location:
                                                         A maximum of
LaLiga’s Headquarters
                                                         25 places
Calle Torrelaguna 60
28043 Madrid

Accredited by:

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Máster
                      Master     en Dirección,
                             in Football       Metodología
                                         Management,       y Análisisand
                                                      Methodology     en el Fútbol
                                                                         Analysis

Full Master’s Degree:
Master’s Degree
+ 4 University Specialist Certificates

ECTS: 60
Date: from October, 2020 to June, 2021

University Specialist
in Game Analysis in Football
from October, 2020 to December, 2020
Course length: 7 weeks
15 ECTS

University Specialist
in Management of Youth Academies and Grassroots
Football Training
from January, 2021 to February, 2021
Course length: 7 weeks
15 ECTS

University Specialist
in Talent and Team Management in Football
from February , 2021 to April, 2021
Course length: 7 weeks
15 ECTS

University Specialist
in Sports Management in Football
from April, 2021 to June, 2021
Course length: 7 weeks
15 ECTS

                                                                              9
Syllabus

MODULE I                                   MODULE II
University Specialist                      University Specialist
in Game Analysis in Football               in Management of Youth Academies
                                           and Grassroots Football Training

1.   Introduction to and                   1.   Theoretical basis: Introduction to
     contextualization of a game                Youth Academies Management
     analysis department.                       and Grassroots Football Training.

2.   Fundamentals of Game Analysis.
                                           2.   Management, organisation
                                                and administration of a youth
3.   New Technologies Applied to                academy.
     Game Analysis.
                                           3.   Specific areas within the structure
4.   Mediacoach as a Game Analysis              of a youth academy.
     Tool.
                                           4.   Methodological basis for
5.   Professional Analysis Models.              coaching in grassroots football.

6.   Talent-Scouting Processes.            5.   The training process for
                                                young football players from a
                                                comprehensive point of view.
7.   Visits to Football Clubs of LaLiga,
     case studies and supervised           6.   Visits to Football Clubs of LaLiga,
     tasks.                                     case studies and supervised
                                                tasks.

10
Máster
                                 Master     en Dirección,
                                        in Football       Metodología
                                                    Management,       y Análisisand
                                                                 Methodology     en el Fútbol
                                                                                     Analysis

MODULE III                                    MODULE IV
University Specialist                         University Specialist
in Talent and Team Management                 in Sports Management
in Football                                   in Football

1.   Fundamentals of Football Teams           1.   Theoretical basis of Club model:
     Management. Administration and                definition, principles and
     mediation of complex dressing-                characteristics of a successful
     room situations.                              model based on talent and
                                                   organization.
2.   Fundamental psychological aspects
     to be considered in order to achieve     2.   The Sports Manager:
     excellence in team management:                competencies, skills and abilities
     self-confidence, group cohesion,              to lead, plan, design, organize
     stress-anxiety and motivation-                and manage the sports project of
     activation.                                   a football club.

3.   Skills and competences of the                 Main legal and financial aspects
     coach as a mediator in dressing-         3.   that any Sports Manager must
     room situations: management,                  know.
     leadership, communication,
     conflicts resolution, mediation and      4.   Communication strategy as
     teamwork.                                     a fundamental tool in Sports
                                                   Management. Impact of Sports
4.   Techniques and tools used by the              Marketing.
     coach to manage dressing-room
     situations: emotional intelligence,      5.   New technologies applied to
     sports coaching and Neuro-                    sports management, organization
     Linguistic Programming (NLP).                 and administration.

5.   Visits to Football Clubs of LaLiga,      6.   Visits to Football Clubs of LaLiga,
     case studies and supervised tasks.            case studies and supervised
                                                   tasks.

                                                                                         11
Visits to LaLiga Football Clubs

> Students will make at least 4 trips
  outside the Community of Madrid and
  4 trips in the Community of Madrid, in
  which they will visit 8 Clubs.

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Máster
                                    Master     en Dirección,
                                           in Football       Metodología
                                                       Management,       y Análisisand
                                                                    Methodology     en el Fútbol
                                                                                        Analysis

Academic Staff
Listing of academic staff confirmed to date:

Mr. Albert Gil                                   Dr. Luis Fradua
Manager of the Pool of Young Players of Real     Youth Football Manager Granada Club de
Club Deportivo de la Coruña                      Fútbol

Mr. Alberto Iglesias                             Mr. Luki Iriarte
Head of the Analysis Department of               Manager of the Pool of Young Players
Athletic Club’s first-team                       of Real Sociedad de Fútbol

Mr. Andoni Zubizarreta                           Mr. Miguel Torrecilla
Sports Manager of Olympique de Marsella          Sports Manager of Real Sporting de Gijón

Dr. Ángel Vales                                  Mr. Mikel Gonzalez
Technical Advisor and Head of                    Football Manager of Deportivo Alavés
Mediacoach Reports Development
                                                 Mr. Óscar Perarnau
Mr. Carlos Hugo Bayón                            Sports General Manager of Reial Club
Manager of the Pool of Young Players of Real     Deportiu Espanyol
Club Celta de Vigo
                                                 Ms. Patricia Ramirez
Mr. Eduardo Covelo                               Sports Psychologist
Methodology Manager of Real Club
Celta de Vigo                                    Mr. Ramón Rodríguez “Monchi”
                                                 Sports General Manager of Sevilla Football
Mr. Felipe Miñambres                             Club
Sports Manager of Real Club Celta de Vigo
                                                 Mr. Raúl Peláez
Mr. Fernando Sanz                                Head of the Technology, Innovation and
General Manager of the LaLiga’s Offices in       Analysis Area of Football Club Barcelona
the MENA region and Manager of the LaLiga
Ambassadors and Legends initiative               Mr. Ricardo Resta
                                                 Sports Manager, Ex-Manager of LaLiga’s
Mr. Francisco Joaquín Pérez “Rufete”             Competitions and Head of the
Professional Football Director Reial Club        Mediacoach Project
Deportiu Espanyol
                                                 Dr. Roberto López
Dr. Hugo Blanco                                  Mediacoach Project Coordinator & Sports
Head of the LaLiga Sports Projects Area          Research Department Coordinator

Mr. Jesus Olivera                                Mr. Roberto Olabe
Coordinator of Sports Management                 Sports Manager, Professional Coach and
and Head of the New Technologies Area            Manager of the Aspire Academy in Qatar
of Sevilla Fútbol Club                           (2013-2017)

Mr. Juan Florit                                  Mr. Sergio Navarro
Coordinator of the LaLiga Sports Projects Area   Methodology Manager of Villareal Club de
                                                 Fútbol (2014-2017) and Professional Coach

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Admissions
and Enrolment Procedure

1. Contact the Admissions Department.

2. Send your updated CV and Motivation Letter.

3. First interview with LaLiga Business School.

4. Second interview with a recruitment specialist company.

5. Analysis and internal review of the process.

6. Enrolment confirmation: payment of place reservation fee.

                Place
             Reservation                Registration is open from November 1,
                                        2019.
              1.000 €

Admissions Department
> Email: business-school@laliga.es

> Phone Numbers: +34 912 055 000 | +34 660 953 477

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Máster en Dirección, Metodología y Análisis en el Fútbol

                                                   15
CONTACT
Email: business-school@laliga.es
Phone Numbers: (0034) 912 055 000 | (0034) 660 953 477
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