Smoother everyday life - Posti Group Strategy 2018-2020
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Smoother everyday life. Posti Group Strategy 2018-2020
Postal & logistics service provider
Parcels and e-commerce Postal Services Freight & transport In-house logistics
Logistics services in
Food logistics Home services Warehousing Software solutions Russia and in Baltics
2 Posti strategy 2018-2020
Key market changes
1. Retail transformation is accelerating.
2. E-commerce growth drives parcel growth.
3. Competition continues in logistics and in mail.
4. Mail volume decline will accelerate in the coming years.
5. Digitalization enables new services and changes consumer
expectations.
3 Posti strategy 2018-2020
Growth of e-commerce continues to bring opportunities in the future 4 Posti strategy 2018-2020
Competition is fierce: domestic and international players
Superior Customer Experience in all businesses is vital
Freight &
Correspondence Supply chain Buyer Supplier
& press solutions Packages Service point Ecosystem
5 Posti strategy 2018-2020
Everyday life changes – at home, at work, and in between
Availability and
My Speed and location of
wellbeing concept of time – services
faster instant
Transportation
– who will own a
Work life &
car in the future?
gig economy
Concept of location
– everything to
home or my choice
Fast & easy,
mobile, personal Use of
technology.
Automation
increases
6 Posti strategy 2018-2020
Posti Group strategy
How do we win together?
7 Posti strategy 2018-2020
Posti’s strategy 2018-2020 builds on four Must-Win Battles… 8 Posti strategy 2018-2020
” We are where our customers are.
We make everyday smoother for our
customers now and in future.
Our four Must Win Battles are:
Win e-commerce play,
Keep mail relevant to customers,
Renewing our service culture,
Digitally powered to secure Your
service delivery.”
9 Posti strategy 2018-2020
Posti to open 1 000 new parcel lockers in 2018
Posti’s parcel lockers 2010-2018 Number of parcel lockers in European postal
companies
pcs.
The amount of parcel moved through parcel
1600 lockers in 2017 +48 % 1500
Deutsche Post DHL 3000
1400 Posti Group 501
PostNord 470
1200
Omniva (Estonia) 276
1000 La Poste (France) 270
bpost (Belgium) 150
800 Lithuania Post 111
Swiss Post 79
600 480
460 Posten Norge 27
400
200 130
Source: IPC, postal companies’ web sites, latest available information
0
0
2010 2012 2014 2016 2018
10 Posti strategy 2018-2020Keep mail relevant – we track digitally every addressed
delivery
• STEP 1: Digital tracking of addressed letters, magazines and advertisements
for Posti’s internal use in 2018.
• STEP 2: Extending the service and designing tracking visibility for customers.
10 billion digital traces per year
Tracking items Improved
A digital Ability to react Visibility of
idetifier for in sorting, quality and
quickly to shipments for
deliveries transport deviations customer
customers
and distribution experience
11 Posti strategy 2018-2020Renewing service culture – tools for a new
way of working
• Training employees for a new kind of service company's work culture
and the creation of customer experience
• PoMo Posti Mobile: In the coming year 8 000 delivery employees will
have better digital tools
12 Posti strategy 2018-2020Digitalization of services eases the everyday life of our
customers
Digital services Productivity and Even better customer
quality service
Real-time track & trace PoMo for freight delivery, Automatized customer dialogue
Change on-the-fly subcontractors and staff Machine learning solutions for
Netposti deviation handling
Analytics for everyday Virtual assistants
Smartpost network management
13 Posti strategy 2018-2020In 2020 Posti will be customer-oriented and profitable logistics and postal services company 14 Posti strategy 2018-2020
15 Posti strategy 2018-2020
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