Spoga+gafa 2019: A look at the trends of the outdoor season

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Spoga+gafa 2019: A look at the trends of the outdoor season
Press release

No. 3 / May 2019, Cologne
#spoga+gafa

spoga+gafa 2019: A look at the trends of the
outdoor season

                                                                                        spoga+gafa
                                                                                        01.09. - 03.09.2019
When spoga+gafa opens its doors from 1 to 3 September 2019, the world's
                                                                                        www.spogagafa.com
largest garden fair will once again present the current trends and theme worlds
of the green industry. International exhibitors will present pioneering products
from the world of the garden and offer a comprehensive overview of the new
                                                                                        Your contact:
products for the coming outdoor season. The diversity of offers ranges from
                                                                                        Sarah Becker-Kraft
trendy outdoor furniture and design for garden equipment, to smart garden
                                                                                        Tel.
appliances, high-tech grills and outdoor kitchens, through to decorative
                                                                                        +49 221 821-3513
accessories for outdoor living. As an overriding trend, the trade fair is picking up
                                                                                        Fax
on the forward-looking theme "City Gardening" this year and is thus setting new
                                                                                        +49 221 821-3544
accents for designing and furnishing the green living room.
                                                                                        e-mail
                                                                                        s.becker-kraft@
City Gardening: Open-air oases in the city                                              koelnmesse.de
A global mega trend that spoga+gafa and many exhibitors are addressing this year is
the increasing urbanisation. More and more people are moving into the city and they     Koelnmesse GmbH
                                                                                        Messeplatz 1
don't want to do without their own green space and relaxation under the open air
                                                                                        50679 Köln
there either. So, with City Gardening the trade fair is setting a new main focus at     P.O. Box 21 07 60
the coming edition. Because for city dwellers, green areas are becoming increasingly    50532 Köln
important as a place of refuge from hectic, everyday life. "Today, the garden takes     Germany
on the task of being a place to wind down and relax more than ever," explained          Tel. +49 221 821-0
                                                                                        Fax +49 221 821-2574
Stefan Lohrberg, Director of spoga+gafa. "It gives people the feeling of security and
                                                                                        www.koelnmesse.com
homeliness and is thus gaining a totally new significance." Living in the city centre
and at the same time surrounded by greenery is no longer a contradiction. It is         Executive Board:
blossoming and flourishing in small gardens and on more and more balconies and          Gerald Böse (President and Chief
                                                                                        Executive Officer)
roof terraces. Numerous exhibitors are presenting new products for the usage of
                                                                                        Herbert Marner
urban open spaces at this year's spoga+gafa.
                                                                                        Chairwoman of the Supervisory
Living on "balconies": Design for small outdoor areas                                   Board:
Not only the constant increase in turnover the green industry has made over the         Mayor of the City of Cologne
                                                                                        Henriette Reker
past years is evidence that gardening without a garden is on trend. Compact flower
beds, vertical plant walls or mini greenhouses transform balconies into small kitchen   Headquarters and place of
gardens. Irrigation systems are aligned especially to meet the needs of urban           jurisdiction:
gardeners. There are even miniature versions of compost boxes today. Combinable         Cologne
                                                                                        District Court Cologne, HRB 952
and multi-functional furniture ensures the cosy furnishing of small outdoor areas,
whilst decorative elements such as carpets, chimneys, vases or lanterns provide a
homely atmosphere. There are also clever sunshade solutions for limited outdoor
spaces such as balconies and roof terraces. Side tables or plant pots with integrated
LEDs enable the "City Oasis" to be illuminated per smartphone. One doesn't have to
do without a barbecue on "balconies" either. In addition to compact gas grills, the
market also offers small electric devices for smoky aromas without smoke. Portable        Page
models are also suitable for balconies or the city park. Furthermore, there are           2/5
modular outdoor kitchens to enable exquisite cooking in the open air, the elements
of which can be individually combined in limited space.

Small escapes from everyday life: Flexible relaxing furniture
Whether on the small balcony or in the big garden: Relaxing still tops the ranks
when it comes down to outdoor living. Modular lounge furniture that can be put
together to suit one's individual requirements, is still particularly popular for this
purpose. In this way, current models are suitable for use in small areas as well as for
creating luxurious seating ensembles, the colours of which can be varied. Extremely
resistant and fast drying high-tech materials provide soft seating comfort, soft
contours and an increasingly more living room-like appearance - which corresponds
well among others with the ongoing trend towards woven textiles as well as ropes
and straps for outdoor furniture. Expansive relaxing islands with a sun roof that
protects against the heat and wind offer lots of space or built in the form of a nest
invite people to chill out together. People, who prefer a lighter and more mobile
alternative, can opt for beanbags or pouffées made of waterproof textiles as seating
and lounging options.

Optimised comfort: Design for the silver society
In addition to relaxing, the increased need for more comfort has another reason:
The growing target group of the best agers demands well-being quality in the open
air living room. Ergonomic, comprehendible and easy-to-operate design is thus
gaining in significance. Low and comfortable models such as the classic wing chair,
rocking chairs or daybeds are experiencing a renaissance for outside. Footrests or
storage space for books and drinks also increase the comfort level in the fresh air.
Sunshades equipped with sophisticated technologies can be moved at the gentle kick
of a foot. On the gardening front particularly user-friendly options such as raised
flower beds and planting tables at back-friendly heights ensure optimal user
comfort. Even the latest grill models have been adapted to suit the working height
of this target group.

Minimal chic: Less is more
In the anniversary year of Bauhaus, the same more and more frequently also applies
for the terrace and the garden: Less is more. Filigree forms and reduced materials
are providing a new purism in outdoor design. The reduction down to the essentials
is here at the same time an expression of the new lifestyle that has a penchant for
simplicity. Clear contours and slim shapes characterise a new generation of discrete
furniture for the outdoor area. Bright colours for the sitting surfaces and frames or
colourful cushions set an accent here. Cantilever chairs or seating furniture with
runners are also linear and material-saving. Particularly the latter are currently
making many models leaner. New collections, which are lent their rugged charm by
natural wood frames, are also in line with the minimalist trend.

For dry summers: Systematic irrigation
After the drought summer last year, it is also too dry in many regions this spring.
Hence, devices and automatic systems for irrigating the garden are particularly
coming under focus. According to the IFH Cologne, in 2018, products from the
garden irrigation segment achieved a rise in turnover of around eight percent              Page
compared to the previous year. Smart devices are trendy in this segment. Equipped          3/5
with sensors, they recognise when is necessary to irrigate and when not and thus
ensure the efficient usage of water. They make systematic irrigation plans possible
and can be steered per smartphone and voice control. Further solutions control and
optimise the irrigation cycles based on weather data. Premium systems that collect
the data directly on-site can among others lay down and maintain a desired soil
moisture.

More than steaks and ribs: New grilling diversity
Barbecuing remains to be one of the favourite open-air leisure time pastimes.
However, the days when above all sausages landed on the barbecue are definitely
over. Today, increased importance is being placed on diversity when preparing the
meat or also vegetables - in every respect. Thanks to the accessories of modern
high-tech grills there are numerous possibilities today: Smoking, curing or baking.
New high temperature and upper heat models lend the meat a totally new flavour.
Cast-iron plancha grills, stack grills for barbecuing directly in the embers or XXL fire
plates are implemented to extend the methods of preparation. Even the good old
fire ton is versatile nowadays and offers flexible attachments with grill and wok
holders. Multifunctional is also the motto for the accessories such as barbecue lights
with LED and integrated Bluetooth loudspeakers.

Weatherproof cooking enjoyment: Outdoor kitchens are becoming more homely
With a growing offer of outdoor kitchens, cooking in the open air has long since
developed into more than just the classic barbecue evening. Modern kitchen units
for outdoors can be individually combined with elements like sinks, fridges or
worktops following the modular construction principle and can also be safely
installed on a balcony. Thanks to high-quality design and technical sophistication the
new models are on a par with their indoor counterparts. Specially designed frame
profiles or special supports create the homely look, are extremely weatherproof and
can be coated with different decors. Furthermore, foldable side panels offer
protection against the wind and rain.

A mixture of patterns and colours: Accessories set accents
In times that are characterised by variety, one's own garden is also becoming a
diversified world of experience. Round, organic shapes and flowing structures for
plant tops lend the outdoor area its own totally individual atmosphere. In contrast
to the still prevailing grey shades, the trend colour of the year "living coral" as well
as bright shade are setting summer accents on the terrace. The design of current
outdoor accessories is dominated by a decorative mixture between patterns and
ornaments and is lending plant pots or carpets and cushions an exotic touch.
Different decors and styles are being combined with each other, which ultimately
provides a cheerful overall look.

The complete spectrum of new products for the garden will be presented at the
coming spoga+gafa - in a diversity that is unique worldwide. Whether it comes down
to new furniture or plant trends, the latest technology for the garden or up-to-date
barbecue equipment: The trade fair covers the entire offer of the industry at a
glance. Hereby, the clearly structured sections garden living, garden creation &
care, garden bbq and garden unique ensure a complete overview.                               Page
                                                                                             4/5
Koelnmesse – Global Competence in Furniture, Interiors and Design: Koelnmesse
is the world’s top trade fair organiser for the areas of furnishing, living and lifestyle.
At the trade fair hub of Cologne, the leading international fair imm cologne as well
as the trade fair formats of LivingKitchen, ORGATEC, spoga+gafa, interzum and Kind
+ Jugend rank among the internationally renowned and established industry meeting
places. These fairs comprehensively represent the upholstered and case furniture
segment, the kitchen industry, the office furniture sector and outdoor living as well
as the innovations of the furniture supply industry. Over the last few years,
Koelnmesse has specifically added international fairs in the most important fast-
expanding markets to its portfolio. These include idd Shanghai, interzum guangzhou
in Guangzhou and Pueri Expo in Sao Paulo. With ambista, the online portal for the
interiors business, Koelnmesse offers direct access to products, contacts, expertise
and events relevant to the industry all year round.

Further information is available at: www.global-competence.net/interiors/
Further information about ambista: www.ambista.com/

The next events:
interzum - Furniture Production Interiors Cologne, Cologne 21.05. - 24.05.2019
Pueri Expo - International Trade Fair for Baby & Childcare Products, Sao Paulo
13.06. - 16.06.2019
imm at IDFFHK, Hong Kong 23.08. - 25.08.2019

The spoga+gafa 2019 is open to trade visitors on 1 and 2 September from 09:00 a.m.
to 06:00 p.m. and on 3 September from 09:00 a.m. to 05:00 p.m. Further
information is available at www.spogagafa.com.

Note for editorial offices:
spoga+gafa press information as well as photos are available on the Internet
at www.spogagafa.com in the section "News".
If you reprint this document, please send us a sample copy.

spoga+gafa on Facebook:
https://www.facebook.com/spogagafa

Your contact:
Sarah Becker-Kraft
Communications Manager

Koelnmesse GmbH
Messeplatz 1
50679 Cologne
Germany
Tel +49 221 821-3513
Fax +49 221 821-3544
s.becker-kraft@koelnmesse.de
www.koelnmesse.com
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