STADIA 2012 - NSW Government
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STADIA
© SCG Trust/Hamilton Lund
2012
MINISTER’S INTRODUCTION
I am pleased to present the NSW Olympics is now ageing, and in coming
Government’s Stadia Strategy, years will need upgrading and in some
which is the outcome of an extensive cases replacing.
consultation process which included
J^[feij#Ebocf_YDIM=el[hdc[dj
major sporting organisations,
infrastructure investment strategy
teams, stadia owners and operators,
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event promoters, industry groups
consideration given to ensuring
and local government.
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This is the first time a NSW
Current economic times demand the
Government has sought to provide
h_]^jZ[Y_i_ediX[cWZ[\ehj^[\kjkh[
a vision for the future of stadia,
of NSW and the Stadia Strategy ticks
free of political influence, and
j^WjXen$
offering stakeholders a ‘road map’
for the future.
© SCG Trust/Hamilton Lund
1 INTRODUCTION Left
Sydney Cricket Ground and
Sydney Football Stadium
Sporting and recreational facilities Xoj^[DIM=el[hdc[dj$J^_i_i Government’s commitment outlined international competitions. The WYY[iiXofkXb_YjhWdifehjWdZ
in NSW 2021: A Plan to Make NSW ijhWj[]oh[Ye]d_i[ij^[Xki_d[ii WhWd][e\fh[#WdZfeij#cWjY^ Below
Yedjh_Xkj[jeijhed][h"ceh[ likely to increase as venues age and
Function Room
l_XhWdjYecckd_j_[iWdZfhel_Z[ competition for events increases. Number One to: of sport is changing and the NSW entertainment within the same
Hunter Stadium
_cfehjWdj[Yedec_YX[d[Óji$ To date, NSW has not had a clear Fhel_Z[j^[Yecckd_jom_j^ Government must have a plan fh[Y_dYj$J^[Óhijf^Wi[m_bbX[
NSW has a range of facilities that strategy to guide NSW Government increased access to stadia; to ensure its major stadia are to implement the Government’s
host international, national, state stadia planning and investment. ;dYekhW][ckbj_#fkhfei[kiW][ competitive with those in other framework and seek to improve
and local community events. The of stadia; ijWj[i$J^_ickijXWbWdY[j^[WX_b_jo usage of stadia, noting the
cW`eh_joWh[emd[ZXoj^[DIM The NSW Stadia Strategy provides ?cfhel[\WY_b_j_[i\ehfWhj_Y_fWdji for NSW to host major events such opportunities for new government
or local government, with a small a framework for NSW Government and spectators; and as the ICC Cricket World Cup and investment are limited in the current
dkcX[hX[_d]fh_lWj[boemd[Z$ investment and aims to achieve ?cfhel[j^[Yecf[j_j_l[ j^[7
2 DEVELOPMENT
OF THE NSW STADIA
STRATEGY
The development of the NSW Stadia Evidence suggests there are too
Strategy has included a review of many stadia in NSW, particularly
current stadia in NSW, stakeholder in Greater Sydney. NSW has a
consultation and supporting analysis. Z_ifhefehj_edWj[bo^_]^dkcX[h
© Hindu Council of Australia
This analysis has covered a range of venues compared to other
Above e\Wh[Wi_dYbkZ_d]X[dY^cWha_d] mainland states. These venues are
Deepavali Fair to other states, demographic highly decentralised. Many sporting
Parramatta Stadium and future demand analysis, the teams have their own home
Right consideration of the value of major stadium and some also play out
Super X events and review of risks. of additional stadia.
Parramatta Stadium
Stadia are underutilised and
community access is often limited.
DEFINING STADIA
BeYWbijWZ_WYWdX[jee[nf[di_l[
The focus of the NSW Stadia \ehded#fhe\[ii_edWbifehj_d]]hekfi"
IjhWj[]o_ickbj_#ki["ekjZeeh WdZYedY[hdWXekjjkh\WdZ]hekdZ
stadia with a total capacity of gkWb_joYWdh[ijh_Yjj^[_hki[$
at least 10,000.
The quality of NSW facilities is
This means it focuses on venues perceived as inferior to those
j^WjYWdX[ki[ZXockbj_fb[ available in other states. National
sporting codes and does not and international sports organisations
_dYbkZ[i_d]b[#ki[\WY_b_j_[iikY^ ^Wl[c_d_ckch[gk_h[c[djih[bWj_d]
Wi^eYa[oWdZie\jXWbbÓ[bZi$ to corporate, media, player and
spectator facilities, which provides
Similarly the focus on venues
an ongoing challenge in meeting
with more than 10,000 capacity
[nf[YjWj_ediWYheiiWbWh][dkcX[h
means the strategy does not
of venues.
focus on smaller district and local
level facilities. Many stadia are compromised by
poor public transport. Stakeholders
However, it is acknowledged
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these smaller facilities perform
WYY[ii_X_b_jo_i_cfehjWdjjej^[
an important role in the provision
success of stadia and this is
of sporting infrastructure
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across NSW.
decentralised venues.
Spectators consider the match day
experience in NSW inferior. Local
2.1 STAKEHOLDER grounds in residential areas cannot
CONSULTATION compete with specialised sporting
Stakeholders include sporting teams and entertainment precincts.
and organisations; tourism and events
Government investment has been
organisations; local government;
ad hoc,b[WZ_d]je_d[gk_j_[i_dijWZ_W
and stadia operators and owners.
fhel_i_edWdZgkWb_jo$El[hj^[bWij
Consulting with stakeholders to
10 years, the NSW Government has
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committed in excess of $300 million
X[[dYh_j_YWbjej^[Z[l[befc[dje\
jej^[h[#Z[l[befc[dje\ijWZ_W"
the strategy and together with the
^em[l[hj^_i^WidejX[[d]k_Z[Z
supporting analysis, has highlighted
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concerns including:
transport planning.
© Global Action Sports
6 | STADIA STRATEGY 2012 STADIA STRATEGY 2012 | 7
Stadium usage is mixed. Although J^[IoZd[o
NSW Tier 3 Stadia 2.4 BENCHMARKING J^[^_]^dkcX[he\ijWZ_W_d ?j^WiWbieX[[ddej[Zj^WjDIM
There are at least 26 Tier 3 facilities TO OTHER STATES NSW compared to other states Tier 1 stadia host a significantly lower
across NSW. Of these stadia over YWdX[_bbkijhWj[ZXoYecfWh_d] dkcX[he\h[]kbWhifehj_d]i[Wied
When compared with other
half are in Greater Sydney and are stadia capacity to population events than venues such as the
states, NSW has a significantly
typically the home ground for second I[[JWXb[' $ MCG and Docklands Stadium
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and third grade sporting teams. _dC[bXekhd[$
?dC[bXekhd[jmeijWZ_W^eijW NSW has the highest stadia
jejWbe\d_d[7
2.5 STADIA STRATEGY 2.6 MODELS FOR THE
DESIGN PRINCIPLES STADIA STRATEGY
The development of the NSW Stadia Two options were considered in
IjhWj[]o^WiWbieX[[d_d\ehc[Z developing the strategy:
Xoj^[\ebbem_d]Z[i_]dfh_dY_fb[i :edej^_d]
that ideally Tier 1 and Tier 2 stadia 7É^kX%fh[Y_dYjÊijWZ_WceZ[b
should meet:
Do nothing
1 Multi-tenant, multi-use: all stadia Analysis of current stadia provision
should host the majority of home and consideration of stakeholder
matches for at least two national comments make it clear that ‘doing
sporting teams. dej^_d]Ê_idejWikijW_dWXb[ceZ[b
2 Utilisation: greater use of \ehDIM$9edY[hdi^Wl[X[[dhW_i[Z
J_[h'ijWZ_Wm_bbX[fh_eh_j_i[Z$ WXekjYkhh[djijWZ_Wfhel_i_edWdZ
J^[W_cm_bbX[je^Wl[Wd use including:
_dYh[Wi[ZdkcX[he\ifehjeh >
Wl_d]WbWh][dkcX[he\
entertainment event days held at stadia means costs are spread
stadia included in the strategy. WYheiiWbWh][dkcX[he\
venues and it is difficult to find
3 Capacity: seating capacity
the money to maintain all to
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contemporary standards;
current and short to medium
j[hch[gk_h[c[dji$J_[h(ijWZ_W L
[dk[im_bbYedj_dk[jeW][
should have the capacity to _cfWYj_d]edl[dk[gkWb_jo\eh
expand to accommodate teams and spectators;
future demand. B
emkiW][hWj[ih[ikbj_dfeeh
financial returns which in turn
4 Quality of facilities: all stadia
b_c_jij^[\kdZiWlW_bWXb[\eh
should meet the current
maintenance. It also does not
h[gk_h[c[djie\a[o^_h[hiWdZ"
fhel_Z[j^[X[ijÓdWdY_Wbeh
through continued investment,
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have the potential to meet
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\kjkh[h[gk_h[c[dji"_dYbkZ_d]
\eh\kdZ_d]Wh[X[_d]Yedi_Z[h[Z1
facilities for players, media
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stadia presents a challenge for
5 Transport connectivity: all
local governments that face
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transport access and appropriate
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[gk[iji\ehDIM=el[hdc[dj
parking capacity.
funding to upgrade facilities
6 Entertainment precinct: are likely to increase as Left
ijWZ_Wi^ekbZX[ikhhekdZ[Z venues age and competition ANZ Stadium
XoWl_XhWdj[dj[hjW_dc[dj for events increases; Sydney Olympic Park
precinct to enhance the match
J
^[h[^WidejX[[dWYb[Wh Below
day experience. ARL Test Match
strategy in place to guide
NSW Government stadia Hunter Stadium
planning and investment.
The hub/precinct model
A model generally regarded as
leading practice for stadia provision
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^_]^gkWb_jo"Y[djhWbbobeYWj[ZWdZ
WZ[gkWj[boi_p[ZijWZ_Wm_j^]eeZ
transport access and a surrounding
entertainment precinct, creating a
gkWb_joif[YjWjeh[nf[h_[dY[WdZ
© Venues NSW/Arrow Photography
© Sydney Olympic Park Authority/Paul K Robbins
12 | STADIA STRATEGY 2012 STADIA STRATEGY 2012 | 13
3 THE NSW STADIA
o[Wh#hekdZki[$J^_i^kX%fh[Y_dYj The review found that key elements
model is used in Victoria. e\j^[L_Yjeh_WdceZ[bYWdX[
STRATEGY
jW_beh[ZjeZ[l[befWÇ^oXh_ZÈ
J^[i[ijWZ_WWh[ikffehj[ZXo
model that suits the environment
smaller decentralised venues
in NSW. This acknowledges that
that provide dedicated elite
j^[h[Wh[Z_\\[h[dY[iX[jm[[dj^[
training facilities and allow for
two states. For example, Sydney’s
the intersection of elite sport
population is far more spread out
3.1 THE STRATEGY The inclusion of the Sydney IjWZ_kc Xej^J_[h( i[hl_Y[
and community use. Showground Stadium reflects large populations and have also
j^WdC[bXekhd[Êi"m_j^edWl[hW][ The NSW Stadia Strategy focuses the Government’s commitment received significant investment
)()h[i_Z[djif[higkWh[a_bec[jh[ future NSW Government investment jej^[IoZd[oEbocf_YFWha^kX over the last five years.
THE VICTORIAN compared to 478. on NSW Government venues,
and recognises that it is the only
including those that will return to Western Sydney
© SCG Trust/Hamilton Lund
HUB/PRECINCT In addition it is important that the c[Z_kc#i_p[ZelWbl[dk[_dDIM$
In addition, the strategy includes
government or have a head lease
Above MODEL population centres of Wollongong,
with the NSW Government. Sydney Cricket Ground and another Tier 2 stadium in Western
Sydney Swans vs Hawthorn Newcastle and Western Sydney
Since the late 1980s, Victoria has Sydney Football Stadium Sydney. Further consideration of the
Sydney Cricket Ground are appropriately considered in a The strategy includes seven
worked towards a ‘hub’ model J^_i^kX^WiX[[d^eij_d]Wm[Wbj^ efj_edi\ehj^_iijWZ_kc_ih[gk_h[Z
NSW strategy. stadia, comprising three Tier 1 and could include redeveloping an
Right of stadia provision to improve of sport and entertainment for
and four Tier 2 venues, in two existing stadium or developing a
Wollongong Stadium spectator experience, increase For NSW this means a more over 150 years. It is located close
_dj[hdWj_edWbifehj_d]^kXiWdZ new stadium in a strategic location.
attendance, and provide better decentralised approach to stadia jej^[Y[djhWbXki_d[iiZ_ijh_YjWdZ
other venues in the population
financial returns. As a result, the fhel_i_edm^_b[h[jW_d_d]WmehaWXb[ _iWZ`WY[djjej^[XWhi"h[ijWkhWdji"
centres of Wollongong, Newcastle
AFL moved games away from dkcX[he\ijWZ_W$J^_i^oXh_Z
and Western Sydney. cinemas and shops of the SEVEN GOVERNMENT
the traditional home grounds of approach provides an opportunity Entertainment Quarter. OWNED OR LEASED STADIA
Melbourne teams to the state’s je[d`eoj^[X[d[Ójie\j^[^kX% Sydney Olympic Park
INCLUDED IN THE STRATEGY
two Tier 1 stadia – the MCG precinct model in a way that is The Sydney Cricket Ground and
IoZd[oEbocf_YFWha^WiX[[d
and Docklands Stadium. With tailored to the needs of NSW. IoZd[o
3.3 SUPPORTING As stadia age without major
WESTERN SYDNEY capital redevelopments, they
COMMUNITY
increasingly will not meet spectator
Population growth projections FACILITIES
and player expectations.
indicate that Western Sydney 8o[ijWXb_i^_d]j^[DIMIjWZ_W
and particularly South-Western Sporting organisations consulted
Strategy, the NSW Government
Sydney are the key growth areas agree that NSW has too many
will ensure that future capital
within Greater Sydney. By 2036 investment is strategic and delivers icWbb"kdZ[h#[gk_ff[ZijWZ_W$
51% of the city’s population will j^[X[ijekjYec[i\ehDIM$ However, it is acknowledged
be in Western Sydney. This strategy recognises that given that for some spectators,
j^[bWh][dkcX[he\J_[h(ijWZ_W"_j seeing their team play on
Looking to the future, the NSW
is challenging to maintain current their current home ground
Stadia Strategy proposes further
ijWZ_WWjj^[b[l[bh[gk_h[Zje^eij m_bbWbmWoiX[ceh[_cfehjWdj
consideration of options to © South Sydney Rabbitohs
increase capacity in Western elite competition. j^Wdkf#je#date facilities.
Sydney to meet future demand. 3.4 TIER 2 STADIA The strategy foresees continuing
discussion with stadium
NOT INCLUDED
BELMORE SPORTS GROUND AND THE BULLDOGS IN THE STRATEGY
owners, operators, and sporting
eh]Wd_iWj_edi"WXekjj^[\kjkh[
Located in the City of Canterbury, reciprocal rights to away games While the Stadia Strategy aims to direction of their grounds. At present,
3.2 WHAT THE NSW Belmore Sports Ground had a with other teams at their stadium. prioritise capital investment into the experience of Victoria, Redfern
STADIA STRATEGY capacity of 25,000, including WjWh][j[ZdkcX[he\DIM Oval and Belmore Sports Ground,
In 2010, federal, state and local
DELIVERS 9,000 seats, and had been the
government funding enabled
Government venues, it also seeks indicates that a policy of moving
Canterbury-Bankstown Bulldogs jecWn_c_i[Yecckd_joWdZckbj_# ]Wc[iWmWo\hecicWbb[h"ikXkhXWd
The strategy provides for the the Bulldogs to redevelop
Rugby League Club’s home purpose use. For example, Tier 2 l[dk[ijel[dk[im_j^X[jj[h\WY_b_j_[i
concentration of national and Belmore Sports Ground to
ground since 1935. However, to venues that fall outside the strategy, WdZ]eeZjhWdifehjm_bbX[e\bed][h#
international games into a provide an elite training facility
play at a stadium with improved YekbZX[]_l[dWd[mb_\[Wi[b_j[ j[hcX[d[Ójjeifehj_d]YeZ[i"
icWbb[hdkcX[he\J_[h'WdZJ_[h and administration centre. In so
facilities and to increase training facilities and used to teams and fans.
2 stadia (seven rather than 14), doing, capacity was reduced
membership, the Bulldogs host lower drawing professional
leading to higher utilisation rates, and local access was significantly
decided to move home matches ]Wc[i"fh[#i[WiedcWjY^[i"`kd_eh
increased efficiencies, and more increased. Belmore Sports
to Stadium Australia following Ground is both an elite and competitions and community events.
focused investment. Analysis
the end of the 1998 season.
shows that these seven stadia can community sporting hub, with
Belmore Sports Ground and Redfern REDFERN OVAL AND
The result has been increased a busy event calendar including
accommodate all national sporting
attendances (an average of
Oval provide case studies of how THE RABBITOHS
organisations and regular season Bulldogs pre-season and training
17,600 compared to 10,700 in Wl[dk[YWdX[h[Z[l[bef[Zje One of Australia’s oldest rugby
event days and also meet current matches, home matches for the
the last 9 years at Belmore), cW_djW_dj^[b_daX[jm[[d[b_j[ifehj league clubs, the South Sydney
projected growth. Sydney Olympic Football Club,
better facilities for players and community engagement. Rabbitohs, played home matches
second tier Bulldogs matches,
The strategy provides an and spectators and improved junior Bulldogs representative The strategy proposes that the at Redfern Oval from 1948 – 1987.
opportunity to deliver: revenue. Playing at a larger training and matches, local NSW Government work with local Since this time the Rabbitohs
venue provides opportunities to rugby league grand finals and have played home games at
7
ceh[\eYkii[ZWffheWY^ government and private operators
increase revenue by, for example, a range of other community the Sydney Football Stadium
to NSW Government to explore ways to provide increased
offering memberships with based activities. and Stadium Australia, both
investment to improve facilities, community access. A range of
Tier 1 stadia. The Rabbitohs Above
transport access and develop efj_edijeX[Yedi_Z[h[Z\ehj^[i[
have experienced an increase in Redfern Oval
entertainment precincts; BULLDOGS AVERAGE REGULAR SEASON ATTENDANCE stadia include:
membership numbers, with total
?dYh[Wi[Zkj_b_iWj_edm^_Y^ Below
8
[Yec_d]jhW_d_d]]hekdZiWdZ membership at 20,181 in 2011.
The Members Pavilion
will improve financial and administration centres for their
Redfern Oval has been Sydney Cricket Ground
community returns; 25,000 ‘home’ teams;
redeveloped to provide training
Fhel_i_ed\ehWbbDIMifehj_d] >eij_d][n^_X_j_ed[l[dji1 facilities for the club, including a
organisations; 20,000
>eij_d]fh[#i[Wied[l[dji1 new grandstand and state of the
?cfhel[Zl[dk[i\ehfbWo[hi art playing field. The sports field
15,000 F
hel_Z_d]fbWo_d]Ó[bZi\eh
and spectators; surrounds are accessible to the
junior games
8[jj[hYeehZ_dWj_ede\[l[djZWoi public and the field is available
across NSW; and
10,000 F
hel_Z_d]ifehji\WY_b_j_[i\ehbeYWb
for hire by local community
communities and schools; and sports teams and organisations.
?dl[ijc[djjWh][j[Zje_cfhel[
5,000
the competitiveness of NSW. H
[fbWY_d]jkh\m_j^Wbbm[Wj^[h The Redfern Oval redevelopment
synthetic playing surfaces to was funded by the City of
[dWXb[]h[Wj[hkiW][el[hWd Sydney Council.
2010
2011
1990
1991
1992
1993
1994
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
extended period of time.
© SCG Trust/Hamilton Lund
16 | STADIA STRATEGY 2012 STADIA STRATEGY 2012 | 17
4 ACTION
PLAN
With the release of the NSW
Stadia Strategy, focus turns to
implementation of the strategy
and undertaking more detailed
work regarding community
sport and recreation facilities.
© Venues NSW/Phil Carrick
This work will include:
Above
9
ecckd_YWj_d]j^[ekjYec[i
Parramatta Stadium
of the strategy;
Right 9
edj_dk_d]Z_iYkii_edim_j^
ANZ Stadium
ifehj_d]XeZ_[ih[]WhZ_d]ijWZ_W
Sydney Olympic Park
provision, facilities and future
Back Page match scheduling;
Wollongong Stadium
:
[l[bef_d]ehkfZWj_d]
master plans for Tier 1 stadia
and their precincts covering
transport, integrated ticketing,
spectator experience, facilities
for players, media and
corporates and restaurant
and entertainment provision;
:
[l[bef_d]ehkfZWj_d]cWij[h
plans for Tier 2 stadia and
their precincts, again looking
at transport, spectator
experience and facilities;
9
edi_Z[h_d]efj_edi\ehj^[
Tier 2 stadium in Western Sydney
to meet future demand;
J
Wba_d]jej^[Yecckd_joWdZ
jebeYWb]el[hdc[djWXekj
what role they see for the
ckbj_#ki[J_[h(ijWZ_Wj^Wj\Wbb
outside the stadia identified
in this strategy;
K
dZ[hjWa_d]ceh[Z[jW_b[Zmeha
regarding community sport and
recreation facilities in NSW.
© Sydney Olympic Park Authority/Paul K Robbins
18 | STADIA STRATEGY 2012 STADIA STRATEGY 2012 | 19© Venues NSW/Collin Douch
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