Strategy @ HEC Paris - FIRST FINANCE Institute

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Strategy @ HEC Paris - FIRST FINANCE Institute
Strategy @ HEC Paris
Introduction

                      Strategy @ HEC Paris brings the best research-based executive education
 Strategy @ HEC       to business leaders around the world. The program was built by thought
 Paris is HEC Paris   leaders of theory and practice.
 and FFI’s new
 Executive Online
 Certificate          Thought and animated by Pierre Dussauge and his colleagues from
                      HEC Paris, a series of 3 onlines courses including videos, live sessions
                      and study cases.
How is it structured?
                          Strategy @ HEC Paris is a series of three 7-week online courses. Each
Online courses allowing   course includes 3 to 4 weeks of theoretical learning, with quizzes, and a 2
participants to work at   to 3 week major case study
their own pace while
exchanging with and       This format grants you a well thought course on strategy, but at the
working in an             same time, allowing you to put your just-earned knowledged in
international             practice, to exchange with your peers, before taking the final exam
community.
                          The Strategy@ HEC Paris certification is awarded upon passing the 90
                          minutes final exam. The exam may be taken in any Pearson VUE center
                          around the world, in 150 countries
Curriculum
                          1 - The Business Strategy course will help you understand why, in a particular sector
                              or industry, some firms are more successful than others. What are the key
Why are some firms more       success factors? What are the sources of competitive advantage? This first
successful than others?       course will help you identify the issues and challenges at stake, and define a
                              strategy in a seven-step journey

This program will         2 - With the second course Corporate Strategy we now turn to how a firm can
enhance your Strategic        achieve profitable growth by analysing the different options for growth
Thinking
                          3 - There is no good strategy without proper implementation. Strategy
                              Implementation will help you identify the main drivers through which strategy
                              is implemented. Managing change requires an understanding of the
                              organization structure, management processes, corporate culture, leadership
                              and power dynamics
Pierre Dussauge
          Pierre Dussauge holds an Msc. degree from HEC Paris and earned a Ph.D. in
          Management Science from Paris-Dauphine University

          He is the author or co-author of several books in the field of strategic management

          For the last few years, his research has focused on the topic of global strategic
          alliances

          Pierre Dussauge has been a consultant or a management educator with a number
          of firms in Europe and in the US, notably : Mars, Fiat, Schneider, Péchiney, EADS,
          Generali, SCOR, SNCF, American Airlines, DuPont de Nemours, IBM, APEX, Suez,
          Unilever, France-Telecom, Neopost, Air France – KLM, Publicis, etc
The Learning Experience
                       1 - New resources and assets are proposed every week.
                          - Work at your own pace, see the videos as many time as you like
Strategy @ HEC Paris      - Do the quizzes and ask (and answer!) questions in the forum, exchange
is designed so as to      with peers, teaching assistants and the faculty
allow executives to       - Meet Pierre “live” once a week, in the virtual classroom
improve their skills
                       2 - Put what you’ve learned in practice with Case Studies, at the end of
without interrupting
                          each of the 3 courses
their career              We do encourage work groups and exchanges between students

                       3 - At the end of the three courses, prepare for the Final Exam
                          83 questions that you have to answer in 90 minutes, at a Pearson VUE
                          center of your choice
Program and courses contents
Your weekly content                          Training program content

Videos of 5-10 minutes each                  Three 7 weeks online courses

A 20 questions quiz with explained answers   Three major case studies, closing each course

A one hour live virtual classroom            Exam review

Reasoning themes suggested in the forum      Final exam

A summary
Syllabus
Business Strategy             Corporate Strategy               Strategy Implementation

Porter’s 5 force-model        Value creation and governance    Strategy implementation

Value chain                   Vertical integration and         Organization and processes
                              outsourcing
Firm strategies                                                Leadership and power
                              International strategies
Cost and willingness to pay                                    Combining “soft” et “hard” skills
                              Diversification and refocusing
Game theory                                                    Transformational leader
                              M&As
Strategic resources
                              Strategic alliances
Innovation strategies
Educational efficiency
   Strategy @ HEC Paris executives can enjoy an educational content of
   quality, and are also the actors of their own training.

          Flexible to each individual rhythm and availability

          Long sighted knowledge

          Exchanges with peers and the professor

          Put into practice the newly acquired knowledge
Earn this Certificate
Testimonials
 Strategy allowed me to better                                       Strategy is an everyday thing,
 conceptualise, formalize and                                        and everyone should acquire
 organize the different strategies                                   the Strategic Thinking mindset

           Youssef Elaoufir
                                                                             Fréjus Lingue
           Directeur Général
                                                                             Consultant
           Maroc
                                                                             Sénégal
                                      Supplementary programs for an
                                      intellectual rejuvenation

                                     Rudolph Hidalgo, Directeur Général international
                                     France
Next Session starts February 18, 2019
  Business Strategy                            February 18, 2019 - April 8, 2019

       Corporate Strategy                              April 9, 2019 - May 28, 2019

            Strategy Implementation                          May 29, 2019 - July 16, 2019

                  Strategy Exam                                      to be taken by September 30, 2019

                                      https://first-finance.institute/en/strategy/
Enroll now

Prerequisites                                     There are no prerequisites, except your motivation. Anyone can
                                                  participate

All inclusive one time fee                        2.650 Euro
                                                  3.000 USD

Register online on https://first-finance.institute/en/strategy/

Call us         Adam, New York: +1-212-321-7095
                Gael, Hong Kong: +852 2970 0110

                                              Write to sales@ff.institute
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