Sustainability at SuperValu
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Sustainability at SuperValu
SuperValu is committed to making a real difference to people’s lives every day and creating a positive impact on our communities and on the planet, while making it easy for our customers to do the same.
Environment Sustainable packaging
Commitments: Already achieved
Sustainable Packaging • First to introduce compostable produce bag
100% of own-brand, fresh produce • First to introduce reusable compostable shopping bag
& in-store packaging will be • First nationwide retail brand to introduce 100% compostable coffee
recyclable, reusable cups and lids through its Frank and Honest gourmet coffee range
or compostable by 2025 • Introduced 100,000 compostable salad bowls to our front of store
salad range
• We removed an enormous 84 tonne of black unrecyclable plastic
Carbon Reduction from produce in the last year
Reduce our carbon • We have removed 34 tonnes unrecycled black plastic trays from
emissions to be net zero circulation from our ready meals and replaced with a recyclable
carbon by 2050 alternative
• We have removed 47 tonnes of black plastic annually from our
SuperQuinn Sausages by switching to detectable recyclable packaging
• Working with partners to introduce innovative reuse, low plastic
and plastic free packaging solutions
On track with our commitment
• We will remove unrecyclable black plastic in our core ranges by 2022
• We support over 300 Food Academy suppliers to become more
sustainable through our dedicated eLearning module
• We will remove 2.5m virgin plastic shopping bags and replace with
compostable in 2021
• We continue to increase our loose produce offering and encourage
customers to switch from packaged alternatives
• We are working with packaging experts to find the most sustainable
solutions while protecting and preserving our food
• We are working with all our suppliers to ensure they are providing our
customers with the most sustainable packaging
• We continue to source and make available the most sustainable
packaging and food solutions to our customers
• We are trialling our refill solution with a view to rolling it out according
to consumer feedback and food safetyEnvironment Carbon reduction
Already achieved
Carbon Reduction:
• Reduced the energy consumption of our stores by 20% since 2015
Reduce our carbon emissions when compared to 2014 levels
to reach net zero carbon - Replaced 40,860 light fittings with LED fittings
by 2050 - Replaced 1,226 fridges with energy saving units with doors.
- Fitted 5,000 Solar PV Panels to the roofs of 15 stores
- Enough energy saved to power 22,890 homes in Ireland
for a year
• Green Refrigeration running on environmentally friendly gasses
in 30 stores
• 50% of stores running on green electricity generated from
renewable resources
• Rapid EV chargers on trial
• We achieved Zero Waste to Landfill and we are working hard to
maintain this
• In conjunction with the SEAI we have carried out over €1.2M worth
of energy upgrade works in over 75 community buildings throughout
Ireland since 2014
On track with our commitment
Further reduce Carbon by 3% every year until 2050
By 2025:
• All stores will be equipped with LED Lighting by 2025
• All stores in the estate will run on Green electricity
• Majority of stores will have installed energy saving doors to
refrigeration cabinets
• Solar PV Panels will be fitted to the roofs of 50 stores
• Half our stores will be equipped with Green refrigeration systems
running on eco friendly gasses
• Rapid electric car charges to 120 stores
• From 2020 onwards light fittings made from recycled materials
such as old CDs and are fully recyclable
• Reduce fleet emissions by 1.5% year on yearSourcing Irish and local
Commitments: Already achieved
• 75% of all our goods are sourced in Ireland
Irish and Local
SuperValu will remain the largest • SuperValu has a long-standing commitment to Irish farmers and 100% of
supporter of the Irish Food our SuperValu branded meat and poultry is Irish
Industry • 100% of our Fresh meat is Irish and Bord Bia approved
• We sell more SuperValu branded fresh Irish meat than any other
Sourcing Responsibly grocery retailer to consumers across Ireland actively promoting great
SuperValu as signatories to taste and quality
the UN Global Compact, is • We employ over 200 qualified butchers in-store nationwide
committed to sourcing • Largest small food producer enterprise programme in Ireland, Food
sustainably and ethically Academy, generating €27m for our producer members
• Established Beef quality guidance to aid our beef farmers to produce
Eco Friendly range more sustainably
SuperValu is committed to • Largest promoters of Irish suppliers through our investment in
providing the largest range marketing, packaging and promotion
of eco and plant-based
• Committed to the promotion of Irish Businesses though our partnership
products
with Guaranteed Irish and Bord Bia
On track with our commitment
• Continue to ensure that 75% of all our goods are sourced in Ireland
• Continue to ensure 100% of our SuperValu branded fresh meat is Irish
and Bord Bia approved
• Grow our Irish producer enterprise programme, Food Academy, by an
additional 40 suppliers
• Develop new lamb producer guidelines in addition to our beef producer
guidelines which aids our beef and lamb farmers to produce more
sustainably
• Promote 1,800 Irish suppliers and product through our marketing and
communications channels
• Promote quality credentials of Irish and local suppliers through our
packaging, distribution and retail network
• Collaborate with government agencies, Bord Bia and Origin Green
to ensure that 100% of our SuperValu branded Irish meat, dairy
and eggs are always in compliance with the highest standards of
animal welfareSourcing Sourcing responsibly
Commitments
Sourcing Responsibly:
• As signatories to the UN Global Compact, we are committed to
SuperValu as signatories to the UN sourcing sustainably and ethically and to the fair treatment of
Global Compact, is committed to workers within our supply chain
sourcing sustainably and ethically • We ensure that Animal Welfare is protected in our supply chain. We
collaborate with government agencies, Bord Bia and Origin Green
to ensure that 100% of our SuperValu branded Irish meat, dairy and
eggs are always in compliance with the highest standards of animal
welfare
• To further improve knowledge and standards we have partnered with
Global Expert Dr Temple Grandin of Colorado State University, to
help our suppliers improve the welfare of animals
• SuperValu only accepts palm oil in our Own Brand products that is
certified as sustainably produced
• All of our Fruit and Veg Suppliers are Bord Bia (Ireland) or Global GAP
(international) approvedSuperValu has been committed to supporting the local
Community communities in which we operate for over 40 Years and
this commitment will continue to grow year on year.
Nationally we are proud to support two of Ireland’s best
loved competitions SuperValu TidyTowns and the GAA
Commitments:
Football Senior All-Ireland Championship. We believe
1. We will continue to positively in inclusive communities and work closely with AsIAm
contribute to the communities we to make our stores, towns and villages more Autism
operate in locally ensuring they are
more sustainable, inclusive and better
Friendly.
places to live
2. We will support and invest in the Already achieved
SuperValu TidyTowns committees in
every community in Ireland, this will • We employ over 15,000 people around the country
ensure they continue to positively • Over the last 30 Years SuperValu has invested over €55 Million in
impact climate change the support of two of Ireland’s best loved competitions SuperValu
TidyTowns and the GAA Football Senior All-Ireland Championship
3. We will continue to support the GAA
• SuperValu TidyTowns is Ireland’s largest community climate change
in the promotion and development of
initiative. As proud sponsors of SuperValu TidyTowns since 1990, we
GAA nationally and locally
actively participate both locally and nationally each year to ensure
4. Together with our retailers we will the continued success of the competition and its committees
invest in the development of thriving - The Number of participating committees in the competition
local communities by supporting and has grown from 616 in 1990 to 924 in 2020
investing in local clubs and charities - Our 220 SuperValu stores work each year with their local
5. We will work with like-minded committees to make Irish towns and villages more sustainable
organisations such as AsIAm to places to live
promote inclusion for all in our - The TidyTowns competition allows us to connect with
communities members of our communities around one common purpose;
making our towns and villages better places to work, live
and play
• The GAA Football All Ireland Championship is one of Irelands best
loved, participated in and watched sporting competitions. It is a
core part of our Irish Heritage. SuperValu has been Proud Sponsors
of the GAA Football All Ireland Championship since 2010. We are also
committed to the promotion of women’s sport via our Sponsorship
of the Cork Ladies LGFA and via the sponsorship of local underage
developmentCommunity Already achieved...
• Local SuperValu retailers are proud members of their local
communities and each year invest over €3m in sponsorship of
local clubs and organisations
- Donated over 150,000 footballs to local GAA clubs over the
past 4 years
- 495 clubs received GAA sports equipment in the last year
- SuperValu Stores connected with over 500 GAA Clubs and
3,000 Volunteers to deliver groceries to the most vulnerable in
their communities during the pandemic
- Local stores support thousands of local charity fundraising
events each year with initiatives such as Bag Packing, Instore
Collections and food appeals
• Working in partnership with AsIAm, Ireland’s leading Autism Charity,
we are committed to making our stores, towns and villages more
inclusive for the autism community;
- Over 100 SuperValu stores have been designated as Autism
Friendly Stores
- Working in partnership with AsIAm supported Clonakilty,
Co Cork to be designated as Ireland’s first Autism
Friendly Town
- 10 more towns in Ireland are currently being supported by
SuperValu and AsIAm on their Autism Friendly Journeys
- SuperValu has delivered Autism Awareness Month campaigns
to increase awareness and understanding of Autism
Future Commitments
SuperValu TidyTowns
SuperValu will continue to work in partnership with the Department
of Community and Rural Development to ensure that the SuperValu
TidyTowns competition continues to positively impact the
sustainability of local communities
• We will continue to invest and promote the SuperValu TidyTowns
Competition
• Support the over 900 Committees to make a positive impact on
their communities nationally and locally
• Increase number of Volunteers who support the local committees
by 10%Community Future Commitments
SuperValu TidyTowns continued
• Ensure the competition continues to evolve and remain relevant
by rewarding more sustainable activities around plastic and carbon
reduction, recycling & biodiversity
• Monitor and report on the positive impact committees are having
on their local areas via plastic and carbon reduction, recycling &
biodiversity
GAA
SuperValu will continue to work in partnership with the GAA to
promote the Senior Mens Football Championship nationally and to
support the development and growth of GAA within communities
locally
- Continue to support and invest in over 500 GAA Communities
locally each year
- Continue our support of Ladies sport via our sponsorship
of Cork LGFA
Inclusivity
• SuperValu is committed to ensuring that the communities we
operate in have a greater understanding of Autism in order to reduce
social isolation
• We will continue to equip our organisations and associations with
the tools to be more inclusive to the autistic communityYou can also read
