SV2030: A Decade of Action - Innovation and Investment Behaviour Change and Education - Engage Victoria

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SV2030: A Decade of Action - Innovation and Investment Behaviour Change and Education - Engage Victoria
SV2030:
A Decade of Action
Consultation draft

Innovation and      Behaviour Change          Community
Investment           and Education              Action

                                     A delivery agency of the Victorian Government
SV2030: A Decade of Action - Innovation and Investment Behaviour Change and Education - Engage Victoria
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SV2030: A Decade of Action - Innovation and Investment Behaviour Change and Education - Engage Victoria
Acknowledgement
We acknowledge and respect Victorian Traditional Owners
as the original custodians of Victoria’s land and waters, and
for their unique ability to care for Country and deep spiritual
connection to it. We honour Elders past and present whose
knowledge and wisdom has ensured the continuation of
culture and traditional practices.

We acknowledge that we live and work on the lands of the
world’s oldest and most sustainable culture. We acknowledge
the deep connection to Earth of First Nations peoples and
their invaluable contributions to our understanding of climate
change and the environment.

We are committed to genuinely partner, and meaningfully
engage, with Victoria’s Traditional Owners and Aboriginal
communities to support the protection of Country, the
maintenance of spiritual and cultural practices and their
broader aspirations in the 21st century and beyond.

Jaye Richardson (Gunaikurnai) ‘Two Spirits’ 2019, acrylic on canvas

              This artwork was created through The Torch, a not for profit organisation,
              that provides art, cultural and arts industry support to Indigenous
              offenders and ex-offenders in Victoria.
SV2030: A Decade of Action - Innovation and Investment Behaviour Change and Education - Engage Victoria
Message from the
Chair and CEO

Sustainability Victoria (SV) as an            SV2030 is centred on an inclusive,        SV will focus our action on three areas:
outcomes-focussed delivery agency             just and equitable transition that has:   › Investment and innovation: Incentives
of the Victorian Government has a             › shared knowledge, innovation,             and insights to deliver a clean
bold, ambitious and exciting agenda             investment in vibrant new clean           economy
to deliver a decade of action to 2030.          economy industries with significant     › Behaviour Change and Education:
Our purpose is to accelerate Victoria’s         new employment opportunities.             Leading effective change
transition to a circular, climate resilient   › a future of materials optimisation,     › Community Action: Place-based
clean economy – contributing to                 of commodities not waste, with            projects and programs
achieving the Government’s targets              circular regenerative resources.
for 2025 and 2030 as set out in                 A future where all our resources        Every day, every Victorian can take
Recycling Victoria and the Climate              are produced, consumed, collected,      action, working together knowing that
Change Strategy.                                recycled and retained at their          starting, speeding and scaling up our
                                                highest value, purchased and reused,    collective efforts will achieve a more
Sustainability Victoria’s ambition,             circulating in perpetuity throughout    prosperous Victoria, a more prosperous
in partnership with our stakeholders            the supply chain.                       economy, a more prosperous planet.
in industry, business, entrepreneurs,
                                              › world-leading infrastructure,
cutting edge research institutions,
                                                sustainable buildings,
schools, households, individuals,
                                                communities and people, with a
community groups and governments
                                                deep understanding and literacy
(Commonwealth and Local), is to
                                                of sustainability in all sectors.       Johan Scheffer,
develop and deliver fit-for-purpose
high impact solutions to challenges                                                     Chair
posed by our complex and rapidly
changing environment.

                                                                                        Claire Ferres Miles,
                                                                                        Chief Executive Officer
SV2030: A Decade of Action - Innovation and Investment Behaviour Change and Education - Engage Victoria
Contents
Message from the Chair and CEO                 iv

Our strategy on a page                          2

Our vision for Victoria                        3

A sustainable future                            4
Transitioning the Victorian economy             4
A decade of action                              5

Our role                                        6
SV2030 and key policy alignment                 8
SV focus areas                                  9
Our policy ecosystem                           10
Partnerships for system change                 11
Delivering impact for all Victorians           12
Resource types and our changing role           14

Achieving our vision for 2030                  16
Focus area 1: Investment and innovation        17
Our contribution, activity types and impacts   18
Focus area 2: Behaviour change and education   20
Our contribution, activity types and impacts   23
Focus area 3: Community action                 25
Our contribution, activity types and impacts   28

Activation and strategic foresight             30
Activation                                      30
Strategic foresight                            30
Our people                                     32

References and research                        33

                                                     1
SV2030: A Decade of Action - Innovation and Investment Behaviour Change and Education - Engage Victoria
Our strategy on a page

Our purpose               To accelerate Victoria’s transition to a circular, climate resilient clean economy

The resource
types we                                  People                      Materials                       Energy                     Water
work with

Our focus                     Investment and Innovation                      Behaviour Change                      Community Action
areas                                                                          and Education
                               Incentives and insights to                                                         Place-based projects
                                deliver a clean economy                    Leading effective change                  and programs

Our activity               › research                                                   › supporting policy design/technical advice
types                      › campaigns                                                  › frameworks/plans
                           › publications/reports                                       › demonstrations
                           › pilots/prototypes                                          › events
                           › service offerings (internal or external)                   › financial incentives

Victoria’s                         3,900               $300m                       80%                    15%                45–50%
2030 targets                  new circular            new investment              resource            reduction in total    reduction from
                             economy jobs               leveraged in              recovery            waste generated       2005 emissions
                                                     Victoria’s circular                                 per capita             levels
                                                          economy

Measuring                      SV’s impact areas aligned to the 17 United Nation’s Sustainable Development Goals (UNSDGs)
our impacts

                                     $                                                          CO2

                                   Jobs and return          Retaining value from          Reduced emissions            Resilient and healthy
                                    on investment              our resources                                          Victorian communities

Figure 1 SV’s strategy on a page

2
SV2030: A Decade of Action - Innovation and Investment Behaviour Change and Education - Engage Victoria
Our vision for Victoria
Victoria’s circular and climate resilient clean economy has        Single use plastics are a thing of the past and local cafe
brought well paid jobs to the state, leveraging significant new    customers always use their reusable containers and cups
private sector-Commonwealth investment in Victoria.                for take-away food and coffees. Local cafes are low food
                                                                   waste too, following participation in food waste reduction
Thousands of Victorian businesses have adopted circular
                                                                   business programs. Cafes are sending their coffee grounds to
business models, increasing profitability through the buying
                                                                   programs like Reground. Children are modelling and sharing
and selling of the resources they use, recycle and reuse.
                                                                   with the rest of the household what they have learned in their
Retrofitting of homes and other buildings is occurring at
                                                                   ResourceSmart School.
scale with an uplift in skills education and training, workers
are planting trees and creating urban forest carbon sinks,         Unusable items of household food end up in the food and
upgrading infrastructure, expanding public transport,              garden waste bin or are taken to a community organics
manufacturing wind turbines and measuring progress                 processing site. All food waste is now nutrient-rich composted
towards the state achieving 45-50 per cent emissions               or converted to energy. The compost feeds hundreds
reduction earlier than 2030.                                       of neighbourhood market gardens, which have created
                                                                   thousands of local jobs and fostered local share, reuse and
Households are the engine room of this circular, climate
                                                                   low-waste living practices.
resilient clean community. Supported by our education and
behaviour change programs, households act in ways to keep          Victorians are conscious consumers, buying for high-quality
their energy use low and make the most of solar generated          long-lasting products, buying Victoria first locally produced
power, home or neighbourhood batteries, and shared                 products with embedded recycled content. Products are
e-mobility (electric bike, scooter or car) or active transport     leased, shared or passed onto others or repaired at the local
options – slowing the growth of private transport demand.          repair cafe. When a device breaks down it automatically
                                                                   communicates with the engineers who can fix it remotely.
Leveraging positive changes from coronavirus (COVID-19)
                                                                   At the end of their life items can be recycled at domestic
with many Victorians have embraced flexibility regarding
                                                                   recycling facilities.
where they work and how they work. Many have relocated to
regional Victoria and the 20-minute neighbourhood vision of        SV action research has proven that simple household energy
Plan Melbourne has been realised. Victorians can walk out          efficiency upgrades lead to multiple benefits – less energy
their front doors to cool green leafy streets that shade bike      used, lower bills, healthier people in winter and summer,
tracks connecting urban neighbourhoods with amenities              reduced emissions and improved housing stock and health.
and employment close by. There are more options for virtual        Via an app, households can monitor their carbon footprint in
and mobile servicing for those with mobility or health issues      real-time and track where all of the materials they use come
as part of providing more accessible, equitable and just           from and where they go. People now actively demand zero-net
communities. Living and working locally has significantly          carbon homes, the retrofit industry is thriving, and Victoria is
reduced transport emissions and related health impacts.            on track to retrofit one million underperforming homes.

Food security has improved for many vulnerable people               SV data and intelligence has incentivised participants to
and waste generated per individual is at an all-time low as         develop their own Zero Carbon Community Learning Networks
households embrace Love-a-List and other programs. Shared           to adapt and target their actions to maximise impact. The
community gardens have multiplied across Victoria, as have          system enables community efforts across projects to be
food exchanges which everyone can access and contribute to          monitored to inform public policy. It has also fostered friendly
(where possible) without being seen as ‘welfare’ based.             competition between postal codes and local government areas
                                                                   – a great motivator for action!
Neighbours love meeting at their local repair cafe, toy library,
household chemical collection events, community garden
and other shared spaces. They grow seasonal produce
in soil enriched by coffee grounds and compost, sharing
intergenerational sustainability knowledge and enjoying
community facilities powered by Community Power Hubs.
This connectedness not only provides environmental benefits,
but social ones through improved health and community
resilience. Empty office buildings are being refurbished into
collaboration spaces, or public housing. Together with a
greater supply of affordable housing and the emergence of
new clean industries that train and employ local workers,
systemic social and economic disadvantage is being
addressed by establishing vital social connectivity for our
most vulnerable.
                                                                                                                                3
SV2030: A Decade of Action - Innovation and Investment Behaviour Change and Education - Engage Victoria
A sustainable future
SV’s purpose is to accelerate Victoria’s transition to a circular,   Victoria needs to transition to a ‘clean economy’ based on
climate resilient clean economy, achieving government targets        clean energy, zero emissions, climate resilience and circularity
in recycling and emission reductions.                                principles. A circular economy offers a net-positive economic
                                                                     systemic approach. Powered by a transition to 100 per cent
We know that 78 per cent of Victorians believe climate change
                                                                     renewable energy, the circular model of regenerative
requires urgent action, with 9 out of 10 looking to the Victorian
                                                                     resources builds economic, social and environmental capital
Government to lead decisive action with clear policy targets.
                                                                     by designing out waste. The Victorian economy will derive
In response the:
                                                                     more value from our resources by adopting design-led circular
› Victorian Climate Change Framework envisions Victoria as           business models that more effectively recover materials.
  climate resilient and prosperous, with a target for net-zero
  emissions in 2050 (Climate Change Act 2017)                        Delivering more jobs and growth while combating climate
                                                                     change and minimising material pollution requires decoupling
› Climate Change Strategy sets interim targets to reduce the
                                                                     gross domestic product (GDP) from resource use. It is, by
  state’s emissions 28–33% by 2025, and 45–50% by 2030
                                                                     definition, absolutely essential (Raworth 2014).
  (from 2005 levels), placing Victoria as a global leader in
  climate action.                                                    The circular model fosters innovation and productivity that
                                                                     invigorates existing businesses and creates new ones,
SV commit to building ongoing, just and respectful
                                                                     delivering more jobs and more growth for local, regional,
relationships between self-determining First Peoples and
                                                                     state and global economies.
the State and this will be a priority for the early stages of
implementation of SV2030.                                            The move towards a circular economy needs co‐operation
                                                                     among all parts of government and the Victorian community.
Transitioning the Victorian economy                                  It requires deliberate action that breaks down silos and
                                                                     integrates a focus on clean energy and materials into
The current critical issues in dealing with climate change and       policymaking regarding finance, labour, taxation, transport
materials waste are created by the ‘take, make, waste’ linear        and industry.
degenerative thinking that currently underpins many sectors
of our economy and behaviours.

      In a circular economy, waste is designed
         out of the system and products and
         materials are kept circulating in the
         economy at their greatest value for
                  as long as possible.

4
SV2030: A Decade of Action - Innovation and Investment Behaviour Change and Education - Engage Victoria
Assistance for bringing
                                               new products made from
              Incentives for small scale       recycled materials to
              Waste to Energy facilities       market
                                                                              Support for businesses through
                                                                              materials efficiency audits and
                                                                              assistance with capital funding

                                                                                            Innovation funding for
                                                                                            creating new business
                                                                                            models and establishing
                                                                                            circularity in supply chains

       Service provision for
       recovery of household
       chemicals
                                                                                               Support for
                                                                                               communities to
                                                                                               establish repair and
                                                                                               reuse facilities
              Grants for the establishment
              of recovery and recycling
              infrastructure
                                                                  Broad community campaigns to
                                                                  show the way in minimising waste
                                                                  and maximising resource recovery

Figure 2 Circular Economy (Source: Recycling Victoria)

A decade of action
SV2030 is a bold vision centred on building a circular and
climate resilient clean economy. It is underpinned by shared
knowledge, innovation, vibrant employment opportunities
and achieving a cleaner, greener Victoria by:

› ensuring a just and equitable transition for all Victorians
› increasing investment in infrastructure and industries of
  the future and promoting innovation – while helping existing
  industries to transition
› supporting education for skills development and
  sustainability literacy
› overcoming barriers to behaviour change by working
  closely with business, community and households on
  implementation
› encouraging community action through connection
  and consultation for shared social, environmental and
  economic benefits.

                                                                                                                           5
SV2030: A Decade of Action - Innovation and Investment Behaviour Change and Education - Engage Victoria
Our role
Established under the Sustainability Victoria Act 2005 (SV          SV was also told that the biggest sustainability issues and
Act), SV is a statutory authority with a Board appointed by the     trends in order of priority were:
Minister for Energy, Environment and Climate Change.                › waste and transitioning to a circular economy
SV is a leader and steward to catalyse and deliver reform,          › energy efficiency, emissions reduction and climate action
delivering evidence-based programs informed by research,            › the impact of coronavirus (COVID-19) and capitalising on
data, market intelligence and community insights.                     the recovery period
In developing this strategy, SV sought out stakeholder insights     › development, infrastructure and the built form
on how they viewed our purpose, performance, strengths and          › a broadened acceptance of sustainability.
opportunities for improvement and SV heard:
                                                                    SV2030 was drafted in that context to explain the practical
› sustainability is mainstream and no longer a theme                steps that SV will take to achieve our shared vision for a
  relegated to the sidelines with broad and increasing              sustainable future described previously, as well as achieving
  acceptance that sustainability is central to human existence      Victorian Government targets.
› we were held in high regard with a strong level of goodwill
  towards SV, but this came with high expectations                  As outlined in the Recycling Victoria policy, Victoria will
                                                                    transform the waste, recycling and resource recovery
› that there was a lack of clarity on SV’s role, remit and
                                                                    sector to a circular economy over the next 10 years, with an
  priorities and a recognition that our current strengths were
                                                                    ambitious target to divert 80 per cent of waste from landfill
  in program delivery and as respected subject matter experts
                                                                    by 2030, with 72 per cent diversion by 2025.
› we have a promising direction (we are delivering well to
  support sustainability and environmental outcomes), but           This transition towards a circular economy brings
  work still needs to be done in strategic direction, stakeholder   significant new employment, skills development and market
  engagement and innovation                                         opportunities. It provides a significant opportunity to rebuild
                                                                    and accelerate the transition of our economy following the
› that facilitation and enablement are key, and there was
                                                                    impacts of the coronavirus (COVID-19).
  an expectation for SV to lead on facilitating greater
  sustainability practices for the environment portfolio            Figure 3 shows how SV will contribute to achieving the
› that SV needed to be more inclusive in engaging with young        Victorian Government targets.
  people and multicultural communities.

6
SV 2030: OUR IMPACT BY 2030
                  CO2                                                                                               $

                              16 x networks                                                     60 x local
                            and partnerships                                                 projects funded
                           to deliver a circular,            7 x Community                 to deliver a circular,
                             climate resilient                 Power Hubs                    climate resilient
                           and clean economy              established and active           and clean economy
                                in Victoria                 in identifying and                  in Victoria
                                                              delivering local
                                                            community clean
              250,000 t CO2-e abated                         energy projects                                    175 clean
              from activities such as                                                                          energy jobs
                financial incentives,                     Contributing towards                              generated (direct
               pilots and prototypes                      66.9 Mt CO2-e abated                                and indirect)
                                                          over lifetime through
                                                            energy efficiency
                           1.5 Mt CO2-e abated             certificates (VEECs)             $120 million of
                              through policy                                              private investment
                               support and                                                 mobilised into new
                            technical advice to                                          resource recovery and
                              other agencies                  500,000 tonnes                  zero carbon
                                                                less waste                   infrastructure
                                                              going to landfill

                                                                           VICTORIAN TARGETS
         2025

                   Greenhouse gas                40% of Victoria's
                   emissions reduced
                   by 28-33% from
                                                 electricity comes
                                                 from renewable
                                                                           THAT WE CONTRIBUTE
                   2005 levels                   sources under
                                                 the VRET
                                                                           TOWARDS
                                                                            Reduce total waste            Increase waste
                                                                            generation by 15%             recovery to 80%
                                                                            per capita
         2030

                   Greenhouse gas               50% of Victoria's
                   emissions reduced            electricity comes
                                                                                                          Every Victorian
                   by 40-50% from               from renewable
                                                                                                          household has
                   2005 levels                  sources under the
                                                                             Halve the volume             access to food and
                                                VRET
                                                                             of organic material          organic waste
                                                                                                           Halve the volume
                                                                             going to landfill            recycling services
                                                                                                           of organic material
                                                                                                          or local composting
                                                                                                           going to landfill
         2050

                                                                                                          Reduce
                     Net-zero emissions                                      Ensure safe
                                                                             management
                                                                                                          problematic
                     and a climate resilient                                 of waste across
                                                                                                          plastics inline
                                                                                                          with the National
                     Victoria                                                the state
                                                                                                          Waste Policy

                    Economic growth in jobs creation in Victoria

          Our continued active involvement in the Victorian Energy Upgrades (VEU) scheme, managed by the Essential Services
          Commission (ESC), through the provision of modelling and technical support to DELWP contributes to significant
          abatement for Victoria. Since inception, over 66.9 million saving certificates (VEECs) have been registered by the scheme.
          Each certificate is equivalent to 1 tonne CO2-e of lifetime abatement.

Figure 3 SV targets, within the Victorian Government context                                                                           7
SV2030 and key policy alignment
Figure 4 shows how our three focus areas align with the themes of three key Victorian strategies:
› Victoria’s Climate Change Framework
› Victoria’s Climate Change Strategy
› Recycling Victoria

                                                                        Behaviour Change
                                    Investment and Innovation                                           Community Action
                                                                          and Education

                                    Incentives and insights to                                         Place-based projects
                                                                     Leading effective change
    Themes                           deliver a clean economy                                              and programs

    Climate Change Framework – the long-term vision and approach to climate change

    Pillar 1 – Increase our
    energy efficiency and
    productivity

    Pillar 2 – Move to a clean
    electricity supply

    Pillar 3 – Electrify our
    economy and switch to
    clean fuels

    Pillar 4 – Reduce non-
    energy emissions and
    increase carbon storage

    Climate Change Strategy – a roadmap to net-zero emissions and a climate resilient Victoria by 2050

    A clean energy economy

    Innovation for the future

    Resilient farms and forests

    Climate smart businesses
    and communities

    A climate resilient Victoria

    Recycling Victoria – circular economy policy and 10-year action plan to deliver a cleaner, greener Victoria with less waste
    and pollution, better recycling, more jobs and a stronger economy

    Goal 1 – Design to last,
    repair and recycle

    Goal 2 – Use products to
    create more value

    Goal 3 – Recycle more
    resources

    Goal 4 – Reduce harm from
    waste and pollution

Figure 4 SV2030 and alignment with key government policy by themes

8
SV focus areas
SV integrates technical expertise with insights to rethink how Victorians use                                 Behaviour
resources and to show that living in a sustainable way not only benefits the                Investment
                                                                                                              Change &
                                                                                           & Innovation
environment, but also our health and long-term economic wellbeing.                                            Education

SV is a learning organisation and shares our expertise with relevant sectors
to help groups and individuals develop their sustainability skills from their
earliest years or opportunity onwards.
                                                                                                 Community Action

                                                                                          Rethinking resources

Our three focus areas are described in Table 1 and work together to help us start up, speed up, scale up action towards
government’s target of net-zero emissions by 2050.

                                                                        Behaviour Change
                                   Investment and Innovation                                              Community Action
                                                                          and Education

                                    Incentives and insights to                                        Place-based projects
  What SV does                                                       Leading effective change
                                     deliver a clean economy                                             and programs

  How SV does it                   SV contributes our               SV leverages behavioural       SV works with the Victorian
                                   technical expertise, data,       insights and social            community – individuals,
                                   knowledge, insights and          research to guide new and      neighbourhoods, councils
                                   financial incentives to          more sustainable ways of       and regions to develop
                                   develop new ideas, develop       doing things.                  place-based projects, and
                                   new markets or grow                                             programs and working
                                                                    SV collects best practice
                                   existing ones which also                                        hubs covering a range of
                                                                    research projects, data
                                   generates new technical                                         environmental initiatives.
                                                                    and insights. Through
                                   environmental innovation,
                                                                    partnerships SV then
                                   housing and infrastructure
                                                                    develops the knowledge
                                   standards, jobs and
                                                                    and evidence base to
                                   economic benefits.
                                                                    inform and drive new
                                                                    directions and targeted
                                                                    interventions. This will
                                                                    support the community
                                                                    to overcome barriers and
                                                                    take measurable positive
                                                                    actions.

Table 1 SV’s three focus areas under SV2030

                                                                                                                             9
Our approach                                                        Our policy ecosystem
› An integrated, evidence-based approach to achieving               SV works across most portfolios in the Victoria Government
  Victoria’s targets.                                               along with numerous others in other sectors. Figure 5 shows
› Starting up, speeding up and scaling up progress to a             a snapshot of the policy ecosystem that our work aligns to
  prosperous and sustainable circular, climate resilient            across government.
  clean economy.
› Strengthening sustainable and climate resilient use of
  energy, water and materials – with people.
› Maximising employment and investment opportunities.
› Building on local knowledge, strengths and expertise.
› Catalysing and amplifying creativity and innovation (given
  the evidence on the importance of supporting first movers/
  early adopters).

                                                                                                 Victoria’s
                                                              Protecting
                          Extracive                                                             obligations
                                                              Victoria’s
                         Resources                                                               under the
                                                            Environment:
                          Strategy                                                                Climate
                                                             Biodiversity
                         2018-2023                                                              Change Act
                                            Victorian           2037             Energy            2017
                                           Renewable                         Efficiency and
                                             Energy                           Productivity
                                             Target                             Strategy
                                                                                                 Victorian
                         Education                             Plan
                                                                                              Gas Substitution
                           State                             Melbourne
                                                                                                 Roadmap
                                                                                Banning
       Recycling                          Advancing                           Lightweight                        Renewable
        Industry                           Victorian                             plastic                           Energy
     Strategic Plan                      Maunfacturing                         shopping                          Action Plan
                         Electronic                                               bags
                                                                                                  Illegal
                         tracking of                          Recycling
                                                                                                 Dumping
                          industrial                           Victoria
                                                                                                Strikeforce
                            waste
                                           Banning                            Safe storage
                                         e-waste from                        of combustable
                                            landfill                            recyclable
                          Reform                                                  waste           Victoria’s
                           of the                               Water
                                                                                                 Recycling
                        Environment                              for
                                                                                               Infrastructure
                         Protection                            Victoria
                                                                                                    Plan
                         Authority                                             Intelligent
                                           Melbourne
                                                                                 Water
                                           Sewerage
                                                                               Networks
                                            Strategy
                         Victoria’s                                             Program
                                                             Intelligent                         Victoria’s
                           Zero                                                                   Climate
                                                               Water
                         Emissions                                                                Change
                                                             Networks
                          Vehicle            Strong                                              Strategy
                                                              Program
                         Roadmap           Innovative
                                          Sustainable:
                                             a new
                                          strategy for
                                          Agriculture
                                           in Victoria

Figure 5 Victorian Government policies, priorities and plans underpinning SV2030

10
Partnerships for system change
SV works in partnership across government, the private sector                    SV will have a strengthened partnership approach that
and with the Victorian community to create systems change to                     is based on expansion along with more collaborative and
deliver government policy. Systemic change requires multiple                     innovative opportunities that build on our strong existing
interventions by many participants to collectively achieve a                     relationships.
common vision of a net-zero circular economy. Our role within
                                                                                 Our community extends to our SV people. SV employs the
the sustainability ecosystem can be understood through the
                                                                                 brightest minds in the professions of science, resource
five conditions for collective impact described further in our
                                                                                 management, environmental research, community
section on Community Action.
                                                                                 engagement, behaviour change, education and climate change.
Working with the community is central to what SV does. This
                                                                                 Figure 6 shows just a small sample of the networks and
includes working with individuals, households, industry, local
                                                                                 partners SV works with to deliver system change.
governments and businesses of all sizes. Through SV2030,

                                                                    Solar
                                                                   Victoria
                                                                                               Loca
                                                    nt                               CEFC          l an
                                                rnme Creative Victoria                                  dO
                                               e     Agriculture Victoria                                  the
                                            Gov                                              MAV               rG
                                          n         Department  of Health                                        ov
                                       ria          Development Victoria                                           er
                                     to                                              ARENA                           nm
                                                      Breakthrough Victoria                          Vic Water
                                 c
                               Vi

                                                                                                                             en
                                                                                                        Retailers
                                       Department of Environment, Land,              DoE (Federal)

                                                                                                                               t
                                             Water and Planning
                               Department of       Environment Protection                                 LaTrobe Valley
                                                                                       Melbourne            Authority
                            Education and Training   Authority Victoria
                                                                                         Water
                         Department of Jobs,          Waste and Resource                                        Victorian Local
                        Precincts and Regions          Recovery Groups                                           Governments
                                                                                              Greenhouse
                                        Department of Families,                                Alliances
                                         Fairness and Housing
            Gippsland                                                                                                              Emerging
         Climate Change                                                                                               Visy        businesses
             Network                   Circular
                                     Economy Vic                                                         HIA
      C o m m u n it

                     Bendigo                                                                           Waste Management           Stockland
                   Sustainability    Community
                                                                                                        Resource Recovery
                      Group       PowerHub Network
                                                                                                       Association Australia               nes s
                                   Planet Ark's
          y Gro

                                                                                                     Metricon       Carbon Market
                         Australian Circular Economy Hub
                                                                                                                                        B u si

                                                                                                                       Institute
                u ps

                             Victorian Council Other groups
                                                                                                                                     ry &

                             of Social Service   and NfPs                                              Cleanaway
                       /N

                                                                  ResourceSmart Schools
                                                                                                                                    u st
                       ot

                                 Energy Efficiency
                        for

                                                                                Behaviour Works                 ReGround
                                                                                                                                  Ind

                                     Council               Universities
                                                                                   Australia
                             Pr
                               ofi

                                                                          Industry
                                      Z-Net                                                                          Replas
                                t

                                                                          training
                                     Hepburn            Cooperative                     Victorian Schools
                                                      research centres                  Building Authority

                                                     Victorian Curriculam           Monash Climate
                                                     Assessment Authority        Communications Centre

                                                                Educatio
                                                                              n & Research

Figure 6 SV’s examples of some of SV’s stakeholder ecosystem

                                                                                                                                                   11
Delivering impact for all Victorians
Victoria is an international leader in developing policy that               SV’s role in supporting the development of government policy
delivers positive environmental and economic outcomes for                   is providing research, data and insights to:
community and business. SV is proud to have initiated and                   › prove a market exists
delivered on many crucial sustainability reforms over the
                                                                            › identify issues in the market and provide the evidence base
past two decades.
                                                                              for change
Our pilot programs and research activities show that change                 › develop a standard or tool
is possible, particularly when it is leveraged though innovators            › create a mature evidence base to inform policy development
and early adopters. SV develops and employs education
                                                                            › design and deliver programs that implement key policy
and behaviour change strategies to shift the behaviours
                                                                              objectives.
of large segments of the population, reaching beyond just
early adopters and innovators. A variety of interventions will              SV then works in partnership to deliver projects that flow
be used along different parts of the spectrum to achieve                    from government decision-making, to continue to update
the range of change that is needed to deliver long-term,                    and feed our data and analysis back into the process.
measurable change.
                                                                            Figure 7 shows the SV sustainability change adoption
                                                                            stages and Figure 8 shows an example of how SV works
                                                                            in partnership to design and influence change.

                                               Activities targeted at the early and late majority have
                                               high direct impact and are typically large scale
                                               programs with known outcomes

                                                                   UP → → →
                                                       AL E                               →
 Activities targeted at innovators and early                                                                   Activities targeted at the late
 adopters have low direct impact but are
                                                     SC                                    →
                                                                                                               adopters have low direct impact

                                                                                                   →
 designed to provide critical direction,                                                                       and are designed to minimise harm.
 evidence and proof of concepts.                →
                                               →
                                                                                                     →
                                         →

                                                                                                         →
                                     →

                                                                                                         →
                                  UP

                                                                                                                 →
                                                                                                           →

                             EE
                               D

                            P                                                                                        →
                           S                                                                                          →
        P→                                                                                                                   →→
       U
 START %
      2.5                          13.5%                         34% 34%                                 16%
     Innovators          Early adopters        Early majority                    Late majority                     Late adopters

Figure 7 SV sustainability change adoption stages

12
BUILDING TOWARDS                                         SV has been working with households, the building industry and policy
                                                          makers to drive the design and construction of new Zero-net carbon
 ZERO-NET CARBON                                          homes (ZNC). This diagram outlines how a series of our key activities
                                                          are connected and woven together together to drive this change.
 HOMES IN VICTORIA

         START UP                                           SPEED UP                                       SCALE UP
    Research                                   2015    Pilot tool                                2016

    SV undertook detailed modelling study on the       SW worked with consultants to develop an
    key drivers of residential energy use and          initial ZNC modelling tool to better
    GHG emissions out to 2050. A ZNC standard          understand the interaction between building
    for all new dwellings identified as a key policy   shell efficiency, appliance choice and on-site
    option for significant emission reductions,        renewable electricity generation.
    alongside the need for assessment tools.

    Research                               2016-17

    The ZNC tool was for modelling to explore the
    concept of ZNC homes and to answer: what is
    required, what does it cost, what are the
    savings/benefits? This research showed that it
    was possible for new houses to achieve a
    ZNC status.

    Plan and framework                     2016-17     Pilot program                         2017-20

    Research formed the evidence-base for the          The ZNC pilot program was implemented in
    ZNC pilot program with major volume builders,      partnership with two volume builders and a
    based on the approach used for the earlier         major developer. As part pf the pilot, SV
    Energy Smart builder program (early 2000s).        developed on-line ZNC tool linked FirstRate5
    This is a partnership program with builders,       to make it quick and easy to do ZNC
    using the ZNC tool, plus capability building for   assessments.
    build practices, and on-site checking.

    Demonstration                          2019-21                                                      Service offering             From 2021

    SV worked with SJD Homes, Metricon Homes                                                            The new ZNC homes assessment tools
    and Stockland as part of a funded program to                                                        will be released for all Victorian
    design, build and market four zero net carbon                                                       designers to use from mid-2021, and an
    display homes. Over 80 more are planned to                                                          updated version will be produced for the
    be built to SV’s ZNC specification. Stockland                                                       National Construction Code (NCC) 2022
    announced it is moving to build all houses to
    achieve a ZNC status during 2020s.

                                                       Service offering                   2019-2021     Policy design                From 2022

                                                       The 7 Star plus program builds on the ZNC        National construction Code (NCC): SV’s
                                                       program with volume builders. As part of this    full ZNC modelling tool was used in
                                                       SV is funded by DELWP to develop its next        work for the Australian Buildings Code
                                                       generation on-line whole of house modelling      Board to develop the proposed whole of
                                                       tool linked to FirstRate5.                       house requirements for NCC2022, and
                                                                                                        was used in a current major piece of
                                                                                                        work by DELWP looking at Victorian
                                                                                                        building standards.

Figure 8 Example of SV sustainability change adoption stages in action

                                                                                                                                              13
Resource types and our changing role
The resource types that SV typically works with are: people,
 energy, materials and water. We believe that the conversation
 around ‘waste’ needs to change so we typically use the word
‘materials’- so it is valued as a precious commodity and this in
 turns aids in delivering the 'circular economy'.
Table 2 below explains our current and future role for working
with these resources.

                     Our role up to 2021                                  Our role in the lead-up to 2030

      People         A key role of SV is working alongside the            SV will continue to expand our visibility and reach
                     community to increase action to address climate      into new audiences and partners in new and
                     change and achieve a circular economy.               exciting ways.

                     SV provides education programs, behaviour            This will include better practices, delivery
                     change campaigns and data to help disseminate        partnership approach and program design centred
                     and promote the actions, benefits, options and       around diversity and inclusivity, providing forums
                     importance of the community’s role in behaviour      for agency, and a just and equitable climate
                     change.                                              change transition.

                     SV prepares, supports and inspires the community
                     to rethink and take action in how we produce,
                     consume and power our lives.

      Energy         Our biggest focus has been on increasing the use     SV will tackle the next challenges in emissions
                     of alternative energy sources and reducing energy    reduction – electrification, zero carbon buildings
                     use.                                                 and residential demand response. SV will continue
                                                                          to leverage our research, as well as use pilots and
                     SV has delivered community education and
                                                                          demonstrations to map ways forward and initiate
                     engagement programs, facilitated development
                                                                          action.
                     of new technologies for energy efficiency and
                     increased use of renewable energy sources.           SV has a substantial role in implementing
                                                                          community wide behaviour change initiatives to
                     Large-scale action has been firmly established
                                                                          support the uptake of new technologies like zero
                     through programs such as the Victorian Energy
                                                                          carbon transport (whether e-mobility or vehicles)
                     Upgrades, the creation of Solar Homes and rebate
                                                                          and in the development of localised community
                     programs for rooftop solar.
                                                                          action and ownership of emissions reduction
                     SV has undertaken considerable work regarding        initiatives.
                     residential energy efficiency. SV manages
                                                                          SV’s role in Recycling Victoria and the uptake of
                     FirstRate5, the main rating tool used to verify
                                                                          innovative circular economy practices will result in
                     compliance with housing efficiency standards;
                                                                          significant emissions reduction from waste.
                     developed the Zero-Net Carbon tool; implemented
                     the ZNC pilot with volume home builders.

                     SV has published many studies on upgrading the
                     energy efficiency of existing Victorian houses, as
                     well as managed a number of retrofit projects.

14
Our role up to 2021                                     Our role in the lead-up to 2030

    Materials        SV works to minimise, reuse and recycle waste, by       Following the establishment of a new dedicated
                     supporting the government in achieving its 10-year      waste authority and as capacity is expanded in the
                     strategy, Recycling Victoria. By providing incentives   recycle and manage sectors, SV will move its focus
                     to establish new recovery and reprocessing              to the make and use areas to establish the resilient
                     infrastructure, SV contributes significantly to         markets needed for a true circular economy.
                     building capacity in the recycling sector of the
                                                                             Research, development and demonstration grants
                     circular economy.
                                                                             will fund research to develop new products
                                                                             from recycled materials. SV’s Circular Economy
                                                                             Business Innovation Centre will focus on the make
                                                                             and use sectors by working in partnership with
                                                                             research institutions and private businesses to
                                                                             establish new business models, more efficient
                                                                             designs and increase material efficiency in existing
                                                                             production lines.

                                                                             An increased focus on productivity and the
                                                                             valuation of waste and materials will drive a
                                                                             more circular and sustainable economy. SV is
                                                                             establishing strong community ties in the reuse
                                                                             and repair area using the Recycling Victoria
                                                                             Communities Fund. Further broadscale campaigns
                                                                             will help encourage the uptake of new products
                                                                             and new ways of doing things.

      Water          Water is mentioned as a resource in the SV Act;         Water is a key resource in the development of a
                     however, water resources are largely managed            circular economy. Policy and activity types that are
                     in Victoria by the Minister for Water and the           aimed to increase economy circularity will also
                     Department of Environment, Land, Water and              need to consider water as a key integration point.
                     Planning (DELWP).
                                                                             This requires us to go beyond traditional silos
                     Victoria’s groundwater, catchments and                  and develop new partnerships and examine
                     waterways, infrastructure, water saving and reuse       opportunities in relation to decreasing trade waste,
                     projects, flood management, governance and              cleaner production, and in developing circularity
                     water legislation, are managed in partnership           indicators.
                     with a network of government agencies and water
                     authorities.

                     Our role in water management to date has been
                     as an adviser when needed to DELWP with its
                     programs and implementation. As such, it has not
                     been a major focus for SV.

                     The SV Household Chemical Collection program is
                     one example where a program designed to collect
                     household plastic and chemical waste has direct
                     benefits to waterway health, through keeping toxic
                     chemicals out of the sewerage system.

Table 2 Resource types and the SV role

                                                                                                                                15
Achieving our vision for 2030
     We will achieve our vision of building a zero‑carbon circular economy
     through three focus areas:
     › Investment and innovation
     › Behaviour change and education
     › Community action

     This section sets out our planned contribution, work (activity type) and
     intended results (impact measurement) under each focus area. Note
     that all contributions and actions are subject to funding and testing
     with our partners via engagement.

       ‘We found $1 billion in infrastructure investment from government and the
        private sector could transform Victoria’s resource and recycling sector to
        recover up to 90% of waste by 2039 (p.93).’
        Infrastructure Victoria, Victoria’s infrastructure strategy 2021 – 2051, 2021

16
Behaviour
                                                                                                           Investment
                                                                                                                           Change &
                                                                                                          & Innovation

Focus area 1:
                                                                                                                           Education

Investment and innovation                                                                                       Community Action

Incentives and insights to deliver a clean economy

Investment
Investment is key to Victoria’s resource recovery efforts to        SV supports this by:
keep materials circulating in the economy at their highest          › providing data, information and advice for business case
value without ending up in landfill.                                  development, approval processes and site planning
Upgrading or building new processing infrastructure for seven       › identifying potential financial and non-financial support
priority materials – plastics, paper, cardboard, glass, organics,     mechanisms across government
tyres and e-waste – would create more than 5000 new jobs.           › assisting investors to understand the government’s policy
It would also create high-quality, recycled products for use in       direction and its priorities
major infrastructure projects, manufacturing and agriculture.       › coordinating and navigating relationships with government
SV has a significant role in providing incentives to leverage the     and facilitating introductions across industry, government,
necessary private investment to improve Victoria’s resource           regulators and the community
recovery infrastructure and increase material efficiency and        › providing insights on the status and development of local
productivity.                                                         end markets, environmental issues and requirements and
                                                                      on engaging with local communities.
SV is here to support and partner with investors who are
pursuing infrastructure projects. SV can assist and collaborate
with investors, helping them navigate the roles of local, state
and commonwealth governments and agencies.

Our investment facilitation services team works with current
and prospective investors from within Victoria, interstate
and abroad to identify opportunities that match investment
interests and timeframes.

                                                                                                                                       17
Innovation
                                                                       FROM THEORY TO IMPACT
Innovation plays a pivotal role in Victoria's future economy,
with new technology being a key driver.                                Circular Economy Business Innovation Centre
It is only by working with industry that SV can drive innovation       (CEBIC): a $7 million package with financial incentives
to achieve a clean economy for Victoria.                               of $2.936 million (Innovation Fund) and delivering
                                                                       the Business Support Fund ($10 million package
SV's market intelligence can provide strategic foresight and           with $9 million being financial incentives). SV backs
insights to support confident and informed policymaking,               businesses to innovate and collaborate to improve
program development and investment decisions.                          productivity and reduce waste by offering research,
                                                                       expert advice, events and investment support.
Measuring success will involve leveraging existing and new
circularity, with a shift from narrow volume-based metrics             Net-Zero Carbon Homes: $2.2 million demonstration
like tonnes of waste to more nuanced metrics that integrate            project working in partnership with home builders
environmental and social outcomes.                                     (Metricon Homes, Stockland and SJD Homes). SV
                                                                       provided technical and marketing expertise to
Our focus on innovation in energy will build on residential
                                                                       facilitate the development, marketing and sales
energy efficiency and analysis, focusing on electrification,
                                                                       of sustainably designed net-zero carbon homes.
digitalisation and embodied carbon.
                                                                       Benefits: validated market attractiveness, improved
New Governance, Risk and Compliance (GRC) initiatives,                 industry technical knowledge and skills, 50 per cent
like those developed by the Task Force on Climate-related              lower energy bills in comparison with standard
Financial Disclosures, will also help to advance and define            new home build, home carbon emissions reduced
economic and corporate financial practices based on                    by 5 to 8 tonnes/p.a, increased comfort and quality
environmental and social impacts.                                      (regardless of weather). Improved wellbeing from
                                                                       sealing techniques reducing dust and pollen, making
                                                                       internal air cleaner while double glazing also reduced
                                                                       unwanted sounds. Building on its success the 7 Star
                                                                       Plus Homes program will strengthen minimum
                                                                       energy standards for new homes via the updated
                                                                       National Construction Code.

                                                                       Circularity Metrics, Data and Intelligence:
                                                                       $7.1 million package to support the data and
                                                                       intelligence requirements needed for measuring
                                                                       Victoria’s transition from a linear one to a circular
                                                                       economy. This will also assist Victoria to understand
                                                                       the level and breadth of circular economy metrics
                                                                       and reporting used locally, nationally and globally
                                                                       for benchmarking.

     Our contribution, activity types and impacts
     Our contribution
     Together with the Victorian Government and other partners, SV will:

     › fund or design finance mechanisms to leverage private       › expand the market for net-zero carbon/7 star homes
       investment into new resource recovery and zero              › invest in waste diversion from landfill
       carbon infrastructure that will form the backbone for
                                                                   › change behaviour and product design thinking to reduce
       establishing a net-zero circular economy in Victoria
                                                                     waste generation
     › co-design community solutions to energy generation to
                                                                   › expand services and access to food and garden organic
       attract local investment
                                                                     waste recycling services or local composting
     › support innovation projects that provide solutions to
                                                                   › conduct horizon scanning, research and data analysis
       reducing waste and emissions
                                                                     to inform and influence the next generation zero carbon
     › support energy and materials efficiency that underpin         circular economy programs.
       productivity improvements for both small and large
       businesses

18
Our activity types
Below lists the activity types planned under this focus area.

Research agenda                                                   Framework/plan

SV’s research will span first-of-a kind trials to investigate     The Victorian Recycling Infrastructure Plan will build on the
the development of new sustainability tools. This includes        Statewide Waste and Resource Recovery Infrastructure Plan
our Healthy Homes program, the first energy efficiency            (SWRRIP), a 30-year roadmap to improve Victoria’s waste and
and warmth update research program of its kind in                 recycling infrastructure.
Australia. This study will measure the health, energy and
                                                                  Primary partnership or impact
climate change co-benefits of improved energy efficiency
in 1000 Victorian households. Other research includes the         Sector or Industry
development of new circularity indicators that will underpin      Government
and drive development of further innovative circular economy
initiatives through to 2030.
                                                                  Service offering (internal and external)

Primary partnership or impact                                      The establishment of the SV Lab enables horizon scanning,
Individuals or Households                                         research and data analysis to inform and influence the next
Profession                                                        generation of zero carbon circular economy programs both
                                                                  within SV and with our partners.
Financial incentives
                                                                  Primary partnership or impact
Through the Victorian Government, SV will provide more            Government
than $100 million in funding with a variety of grant programs
to support the delivery of the Recycling Victoria policy. This
                                                                  Service offering (external)
includes the $2.9 million Recycling Victoria Innovation Fund
and the $16 million Recycling Victoria Markets Acceleration       Expand on the existing Investment Facilitation Service to provide
Package that will incentivise innovation in business              advisory business planning and facilitation services to a wider
models and the establishment of new markets for recycled          range of partners – including within and beyond government.
materials. A further $47 million through the Recycling Victoria   The Recovered Resources Market Bulletin provides an up to
Infrastructure Fund will be used to fund infrastructure to        date picture of the health of the Victorian recovered resources
increase local recovery, reprocessing and manufacture of          markets and ongoing challenges and opportunities in the sector.
materials from across the economy.                                Bulletins like these add value through insights to the Waste Data
                                                                  Service that SV provides for the state.
Primary partnership or impact
                                                                  Primary partnership or impact
Business
Sector or Industry                                                Business
                                                                  Sector or Industry
                                                                  Government

Our impact

                     $                                                    CO2

                Jobs and return           Retaining value from           Reduced               Resilient and healthy
                 on investment               our resources              emissions             Victorian communities

Primary alignment                                                 Secondary alignment

Refer to our Activation Plan for detailed information.

                                                                                                                               19
Behaviour
                                                                                                        Investment

Focus area 2:
                                                                                                                        Change &
                                                                                                       & Innovation
                                                                                                                        Education

Behaviour change and education                                                                               Community Action
Leading effective change

SV knows that Victorians take climate change seriously,
with more than 78 per cent believing the issue requires
urgent action.                                                     FROM THEORY TO IMPACT
Victorians and their communities are at the heart of everything
SV does. It is our vision and hope that our leading work in        ResourceSmart Schools (RSS): an SV program
behavioural insights will inspire people to take the actions       supporting Victorian schools to embed sustainability
needed that will lead us to a net-zero emissions future.           across their facilities, community and curriculum,
                                                                   while saving resources and money. Schools active
Behaviour change is key to this action. To inspire this change,    in the program have access to free face-to-face
SV needs to understand people – their values, and preferred        facilitation, an online sustainability framework and
ways to be engaged, and how to leverage their desire for           Environmental Management System, and 5-Star
action to activate changes in attitudes and behaviours.            certification system which helps them navigate
Our success lies in our ability to deepen our connections with     ways to reduce resource use. Program outcomes are
Victorians who are considering change, but not yet ready to        achieved through changes to school infrastructure
take the next steps. Our programs will not just support these      and behaviour, engaging students in active
already engaged Victorians, they will support everyone in the      learning through a sustainability curriculum and
state to participate in the clean economy. Transitioning to this   demonstration of leadership through engaging their
economy will need significant and concerted effort over the        local community. Since 2008 there have been more
next decade.                                                       than 1400 schools participating.

Through leveraging our behaviour change insights and               Waste education in health care: collaborative project
expertise, SV will strive to inspire and influence the actions     with BehaviourWorks Australia and Department of
of individuals, groups and entire communities. People can get      Health and Human Services in 2018, 2019 and 2020.
us there faster if SV understands how to encourage them.           The focus was to better manage clinical, general
                                                                   and recycling waste in hospitals. A partnership with
We will do this through:                                           Vinyl Council was established through this work to
› sourcing, analysing and sharing quality evidence, research       increase recovery of PVC at 29 hospitals in 2018-19.
  and knowledge to those that can help drive change                At Bendigo Health, it was estimated five tonnes of
› identifying the practical and tangible actions and audiences     hospital waste was diverted from landfill in one year.
  required to ensure the uptake of investment and innovation       Love Food Hate Waste: Victorian households send
  technologies already being created and knowing the               over 250,000 tonnes of avoidable food waste to
  barriers to this uptake                                          landfill each year, presenting a financial loss for
› generating engaging and effective campaigns, programs and        households and impacting our environment. In
  interventions that make it easy for Victorians to act, linking   2018-19 more than 1500 households joined the
  these to our work in investment, innovation and community        4-week Love-a-List Challenge to reduce food waste at
  action and leveraging other Victorian Government behaviour       home through better planning and grocery shopping
  change investment                                                behaviours. The post-challenge survey showed
› measuring and tracking our behavioural and social impacts        that 87 per cent of participants adopted new waste
  to evolve and grow our evidence base                             reduction behaviours beyond the four-week challenge
                                                                   and 75 per cent saw a ‘substantial’ reduction in their
› promoting and sharing the benefits of participating in
                                                                   household food waste because of the campaign.
  the clean economy, including the new skills and job
  opportunities that will emerge.

20
Behaviour change                                                     Education
SV knows from research that Victorians strongly support              Education is core to societal change. As individuals we
action on climate change and reforms to the recycling sector         learn through opportunities to discover and make sense of
(see References and research). And yet strong sociocultural          the world around us. Through sharing our experiences, our
barriers remain that affect uptake of low-emissions                  skills and our knowledge with one another and by taking the
technologies and the behaviours needed to achieve a circular,        opportunities we have access to, to practice skills. Education is
climate resilient, clean economy.                                    a sustainable tool that works to continually develop and evolve
                                                                     our understanding of the world around us and the role we can
Behaviour change is needed whenever somebody must do
                                                                     play within in.
something differently to what they did before. It must consider
the systems involved at all levels - individuals and households,     The aim of education at SV is to develop sustainability literacy
as well as the broader organisations, rules and contexts             in all Victorians. We achieve this by embracing the rich diversity
surrounding and influencing them. SV needs to remove the             of our state and our shared knowledge, by inspiring and
barriers to change at all levels and use a variety of tools (often   empowering communities and by providing opportunities to
at once) to do this. Campaigns are one of many strategies and        develop knowledge, understanding and skills to achieve change.
channels SV can use to enact behaviour change.
                                                                     SV commits to working with Indigenous Communities
Many of our SV business grants programs are also behaviour           as traditional owners on the lands where we work and
change programs as they help reduce barriers to businesses           live, recognising the role that we can play as advocates
choosing lower energy options, due to the cost involved.             for increasing knowledge, understanding and respect for
Financial incentives, like grants remove this barrier so             Aboriginal history, people and perspectives by providing
businesses can change the way they behave.                           learning opportunities and resources for our Victorian
                                                                     community.
Coronavirus (COVID-19) has shown that society can
significantly change knowledge and behaviours, and that              SV acknowledges the value in collaborating and codesigning
education and behavioural science play key roles in these            programs with our Victorian community. This approach
shifts. SV is well‑positioned to drive significant changes for       underpins the development, delivery and evaluation of
our society and its environment. SV can leverage existing            education programs
relationships with industry, councils and community and build
                                                                     SV will embrace the role that education can play in the
new partnerships to become a trusted centralised source of
                                                                     recovery from COVID19. Accelerating the education
behaviour change excellence. This has already been achieved
                                                                     opportunities available to Victorians to develop new skills and
in other government policy areas, such as road safety and
                                                                     knowledge required in the transition of our industries and our
health, where behavioural science and education have
                                                                     communities to a Clean Economy.
been used to achieve significant impacts and sweeping
behaviour change.                                                    Figure 8 shows how active and passive participation work
                                                                     together from an individual to a system-wide perspective.
                                                                     Passive participation is important when communities cannot
                                                                     join in due to geographic, economic, structural or social factors.
                                                                     But Victorians can all play a shared role in a just and equitable
                                                                     transition for all in our community.

                                                                                                                                  21
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