Type July 2020 Type July 2020 - Elisava

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Type July 2020 Type July 2020 - Elisava
Type                                           Type
July                                           July
2020                                           2020

Type                                           Limited places
                                               for all workshops.
July                                           Deadline for
                                               registration:
2020                                           March, 31

Type Design Summer
Workshops in Barcelona
+ info: summerschool@elisava.net   type.elisava.net   elisava.net
Type July 2020 Type July 2020 - Elisava
Mark van Wageningen
Novo Typo
Type and Color
Color is the new Bold!
                                                                                        01.
DATES                                   DEADLINE                                LEVEL
June 29 – July 3                        March 31                                Students MA / BA Type design,
                                                                                Typography, Graphic Design,
SCHEDULE                                KEYWORDS                                Editorial design.
10.00 a.m. – 2.00 p.m.                  chromatic, type, design.
DURATION                                WHO CAN REGISTER                        KNOWLEDGE OR EXPERIENCE
20h                                     Everyone with an obsessive              REQUIRED
                                        interest in type design or              Basic drawing skills and basic
PRICE                                   typographic design.                     experience in Adobe Illustrator
€ 625 (one workshop).                                                           / InDesign / Photoshop and
If you register for more than                                                   or Glyphs are desirable.
one workshop, the price from
the second onwards is € 530.

Why do type designers traditionally think in black           construction and deconstruction within this concept
and white? The world is colorful, the web is colorful,       and will not necessarily end with a completed and
Hollywood does not produce any black-and-white               finished design product.
movies anymore... Only type designers continue to
think in these restrictive terms. Why? Typographers
today are living in the Golden Age of design. Let us         Biography
open up our imagination and add some color in our
                                                             Mark van Wageningen is the founder of Novo Typo,
letters. Readability and legibility are highly overrated
                                                             a (typo)graphic design studio and font foundry in
approaches in modern typographic communication.
                                                             Amsterdam. In January 2015, Mark started the
A workshop of construction and deconstruction of
                                                             Typewood project. Typewood is a research project
the basic shapes of letters.
                                                             about designing, deconstructing, and transforming
                                                             multicolored digital typefaces into wooden type for
Objectives                                                   letterpress.

This workshop invites you to reconsider this traditional     Ziza, a corresponding project with lead type, followed
black and white approach in typographic design.              in 2016. Both projects show the future of multicolored
‘Less-Is-More’ modernism has become a hollow                 typeface design through the revitalization and
phrase which illustrates a conservative approach to          deconstruction of typographic traditions. Mark wrote
typographic design. This workshop will start with            a number of books about chromatic type design such
deconstructing the basic shapes of a character and           as the Novo Typo Color Book (2017) and Color and
will end with the transformation from a static to a          Type (Princeton Architectural Press, 2019). As a self-
dynamic form, everything in Full Color.                      proclaimed ambassador of multicolored typography,
                                                             van Wageningen lectures on polychromatic
                                                             type design at a number of international design
Structure and contents                                       conferences and festivals.
This workshop will have a strong focus on design-
research, drawing, sketching and experimenting               novotypo.nl
with color and type. As a result, we will focus on           instagram.com/novotypo
Type July 2020 Type July 2020 - Elisava
Mark van Wageningen — Novo Typo
Type and Color
Color is the new Bold!
Type July 2020 Type July 2020 - Elisava
Manuel Krebs
Norm
Modular typefaces as a design tool
Between DOG and WOLF
                                                                                            02.
DATES                                  DEADLINE                                     LEVEL
July, 6-10                             March 31                                     All levels
SCHEDULE
10.00 a.m. – 2.00 p.m.                 KEYWORDS                                     KNOWLEDGE OR
                                                                                    EXPERIENCE REQUIRED
DURATION                               experiment, curiosity,
                                       order, structure.                            See who can register
20h
PRICE
                                       WHO CAN REGISTER
€ 625 (one workshop).
If you register for more than          Graphic & Type Designers
one workshop, the price from           (the good, the bad,
the second onwards is € 530.           the ugly).

Why do type designers traditionally think in black
and white? The world is colorful, the web is colorful,
                                                                Structure and contents
Hollywood does not produce any black-and-white                  First of all, an introduction to the brief will be given,
movies anymore... Only type designers continue to               continuing with individual discussions on project.
think in these restrictive terms. Why? Typographers             Then group discussions on the dedicated project
today are living in the Golden Age of design. Let us            will follow, ending with a final presentation.
open up our imagination and add some color in our
letters. Readability and legibility are highly overrated
approaches in modern typographic communication.                 Biography
A workshop of construction and deconstruction of
                                                                Manuel Krebs studied Graphic Design at the School
the basic shapes of letters.
                                                                of Applied Arts in Biel-Bienne. Established together
                                                                with Dimitri Bruni the graphic design studio Norm in
Objectives                                                      1999, in 2007 Ludovic Varone joins the studio. Norm
                                                                focuses on designing and publishing books and
This workshop focuses on the development of                     typefaces. Book design includes self-commissioned
modular fonts. An inventory of modules that allow, in           research in the field of type and graphic design,
combination, the creation of letters, will be developed.        the most relevant being ‘Norm: Introduction’ and
The modules are the molecules of the project. To                ‘Norm: The Things’. Commissions include numerous
apply the modules, tools will be developed to create            collaborations with museums (MoMA; Tate Modern,
and reproduce them. The aim is to have control over             Louvre, Centre Pompidou, Triennale Milano,
the entire production process (literally) in one’s own          Kunsthaus Zurich, Museum for Gestaltung Zurich)
hands. Thus, conventional working processes will                and artists (Fischli & Weiss, Simon Starling, Christian
be questioned and the direct influence of the tools             Marclay…).
on aesthetics will be made clear. The process is
determined by the pairs of opposites experiment/
                                                                —
curiosity, vs. order/structure.
                                                                norm.to
TALKING REPLICA, A CONVERSATION BETWEEN DIMITRI BRuNI (D) & MANuEL KREBS (M)                                                              C     01

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                                                    �LI
                                                                RE
                                                  PLICA /TALKIN
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                                                  G REPLICA�I/TAL
                                                  KING REPLICA�B
                                                  /TALKING   REPLI
                                                  CA�BI/TALKING
                                                  REPLICA�MR
                                                  Replica     Light                          �L      C02   01   C04   07   C06   13   C08   19   C10   25   26   C12   37   38   C14   49   C15   55

                                                  Replica     Light Italic                   �LI     C03   04   C05   10   C07   16   C09   22   C11   31   32   C13   43   44   C14   50   C15   58

                                                  Replica     Regular                        �R      C02   02   C04   08   C06   14   C08   20   C10   27   28   C12   39   40   C14   51   C15   56

                                                  Replica     Italic                         �I      C03   05   C05   11   C07   17   C09   23   C11   33   34   C13   45   46   C14   52   C15   59

                                                  Replica     Bold                           �B      C02   03   C04   09   C06   15   C08   21   C10   29   30   C12   41   42   C14   53   C15   57

                                                  Replica     Bold Italic                    �BI     C03   06   C05   12   C07   18   C09   24   C11   35   36   C13   47   48   C14   54   C15   60

                                                  Replica     Mono Regular                   �MR     C15   61   C15   62

                                                  ��
                                                  120PT
                                                  C02–03
                                                                72PT
                                                                C04–05
                                                                              �
                                                                              48PT
                                                                              C06–07
                                                                                            �
                                                                                            24PT
                                                                                            C08–09
                                                                                                                �
                                                                                                                16.8PT
                                                                                                                C10–11
                                                                                                                                      �
                                                                                                                                      12PT
                                                                                                                                      C12–13
                                                                                                                                                            �
                                                                                                                                                            9.6PT
                                                                                                                                                            C14
                                                                                                                                                                                 �
                                                                                                                                                                                 7.2PT
                                                                                                                                                                                 C15

                 PARENTHESIS
         RIGHT       —         LEFT

                                      NORM 2012

                                          / 50

Manuel Krebs — Norm
Modular typefaces as a design tool
Between DOG and WOLF
Ken Barber
House Industries
Lettering Strategies and Techniques
Practical methods for creating unique
                                                                                       03.
hand-lettering

DATES                                 DEADLINE                                     LEVEL
July, 13-17                           March 31                                     The workshop is open
                                                                                   to all skill levels. Beginning,
SCHEDULE                              KEYWORDS
                                                                                   intermediate, and advanced
10.00 a.m. – 2.00 p.m.                lettering, hand-lettering,                   students alike will benefit from
                                      logo, design, graphic design.                the strategies and techniques
DURATION                                                                           offered in this class.
                                      WHO CAN REGISTER
20h                                                                                KNOWLEDGE OR EXPERIENCE
                                      Students interested in improving             REQUIRED
PRICE                                 their lettering technique, graphic
€ 625 (one workshop).                 artists seeking to expand their design       Some familiarity with typographic
If you register for more than         skills, and even novices curious about       terms and design concepts is
one workshop, the price from          drawing letters, are encouraged              helpful, but not absolutely necessary
the second onwards is € 530.          to attend this workshop.                     to participate in the workshop.

Sharpen your lettering skills with this in-depth week-        consistently while drawing new word-marks.
long workshop filled with profitable design strategies        Participants will then blend disparate styles to make
and drawing techniques specially formulated to                unique and surprising lettering. Finally, students will
increase the depth and range of your personal and             become acquainted with overlooked principles that
professional work. With over 25 years of experience,          can be used to alter letters in endless ways. The
Ken Barber of House Industries will share his                 information presented will be supported by slide
personally-formulated recipes for producing effective         presentations, drawing demonstrations, skill-building
and eye-catching word-marks in a variety of design            exercises, and one-on-one feedback.
applications.

                                                              Biography
Objectives                                                    Ken Barber is the type director and letterer at font
The primary objective of this workshop is to provide          foundry and design studio, House Industries. He has
students with a handful of straightforward hands-on           created logos for global brands, and produced award-
approaches for drawing distinctive pieces of hand-            winning fonts. His work is part of the Cooper-Hewitt
lettering. The ideas and tactics that will be introduced      Design Museum, and the Henry Ford Museum of
during this class can be used as a practical way to           American Innovation. Ken has been honored by the
generate a broad range of potential solutions for             New York Type Directors Club, and ATypI. He teaches
virtually any logo design or branding project.                at The Cooper Union in NYC, and regularly leads
                                                              lettering workshops. Ken cowrote House Industries:
                                                              The Process is the Inspiration in 2017.
Structure and contents
First, students will learn to decode the systems              houseind.com
underlying letterforms, and apply those elements              instagram.com/houseindustries
Ken Barber — House Industries
Lettering Strategies and Techniques
Practical methods for creating unique hand-lettering
Cyrus Highsmith
Occupant Fonts
Thinking With Your Hands
A week of different ways of drawing,
                                                                                      04.
making, and seeing letters

DATES                                  DEADLINE                                  LEVEL
July, 20-24                            March 31                                  All levels are welcome
SCHEDULE                               KEYWORDS                                  KNOWLEDGE OR EXPERIENCE
                                                                                 REQUIRED
10.00 a.m. – 2.00 p.m.                 letters, stencils, sketchbook,
                                       rabbits, monsters, drawing,               lots of energy, an open mind,
DURATION                               no laptops, contour, edge,                willingness to be present
20h                                    shape, thinking hand.                     and participate.
PRICE                                  WHO CAN REGISTER
€ 625 (one workshop).                  Anyone. My expertise
If you register for more than          is limited mostly to the latin
one workshop, the price from           alphabet but students who
the second onwards is € 530.           want to explore additional writing
                                       systems are very welcome.

Letters can be drawn in so many different ways.               drawing and thinking about letters. Techniques may
Cyrus Highsmith’s approach is based heavily on the            include stencils, screen printing, collage, painting.
importance of white space and sensitivity to shapes.          Participants should be ready for new experiences,
It’s a method he applies to type design as well as            experimentation, play, and failure.
image making of all kinds. For Highsmith, it’s a way
of seeing the world. This workshop will be a messy,
hands-on, and computer-free exploration of drawing,
                                                              Biography
making, and thinking about letters.                           Cyrus Highsmith is a letter drawer, teacher, author,
                                                              and graphic artist. He teaches type design at Rhode
                                                              Island School of Design (RISD). He wrote and
Objectives                                                    illustrated the acclaimed primer Inside Paragraphs:
                                                              Typographic Fundamentals. In 2015, he received the
The objective of this workshop is to create a
                                                              Gerrit Noordzij Prize for extraordinary contributions
memorable week of drawing letters and making art.
                                                              to the fields of type design, typography, and type
It will culminate in a group exhibition of our work.
                                                              education. In 2017, he became Creative Director for
                                                              Latin Type Development at Morisawa USA. He goes
Structure and contents                                        to bed very early.

Each day will be 4 hours of working together on a             —
group exhibition of sketches, drawings and prints.            occupant.org
We will experiment and play with different ways of            instagram.com/occupantfonts
Cyrus Highsmith — Occupant Fonts
Thinking With Your Hands
A week of different ways of drawing, making, and seeing letters
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